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No matter what design style your builders choose, you can sell a Masonite X-ninety siding to match that style. Modern, contemporary, traditional matched with lap, panel, grooved, or textured siding -Masonite has them all for every section of the country.
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Successful Dealer-Builder Predicts

Big Rise in Component Construction
II-UBBARD & JOHNSON Lumber Co., ll one of California's laigest lumber merchants, has just celebrated its 20th anniversary by being named a northern California architectural specialty dealer for Weyerhaeuser Company laminated wood products.
ooOur firm has made many advances over the years," comments Wesley otBud" Hub. bard, "but we look upon the Weyerhaeuser laminated products tie-up as perhaps the most important. It means a new concept in selling by us, and we believe it will be a major factor in our future growth in the construction industry."
Hubbard envisions a "tremendous swing" to component construction where dealers will provide insulated wall panels in long lengths to contractors who will merely cut door and window openings and tilt them into place. Glulams will be placed in position and roofing panels lowered to them to enclose the structure.
"It's the only answer to today's labor factoro" says Hubbard, toand we are convinced that builders will demand this type of material in the future."
Hubbard predicted that during the years ahead the sale of Weyerhaeuser products by H & J will increase tremendously. In terms of dollar sales" it will run from $5 to $10 million.
Hubbard, like many other construction leaders, predicts the reduction of onsite labor to ,the point where a home will go up in two or three days, thanks to panelized floors, walls, roofs, glulams, prefinished panels and structurally-rated framing lumber. "It will still retain flexibility of design, but considerable time and waste will be eliminated."
"'We know that we will have to rely more heavily on automated concepts at the mill level if we are to continue as ma- jorifactors in the distribution phase of the construction industry," explains Hubbard, whose family has been dealing in lumber since the 1880's. ln an expanding w
"The market for glulam members has yet to be scratched," he commented, otand its future for lumber dealers is unlimited. With local inventories on hand. architects can more easily specify these products for fast delivery and installation."
In order to promote the use of laminated members in all types of construction, Hubbard & Johnson has formed a subsidiary organization-Hubbard & Johnson Laminated Structures, fnc.to both sell and erect beams and decking.
"This organization enables us to combine technolog'y, materials and labor in a single package and sell glulams as 'in-place items' throughout northern California," explains Carl J. Henoch, president of the subsidiary. o'We will emphasize the use of structural wood systems and function as I sub-contractor," he added.
Representative of the "systems" jobs already undertaken by the firm is the San Lorenzo Park Shopping Center in Santa Cruz, a complex occupying a nine-acre site in the downtown area.
The first two buildings now under construction have a combined square footage of ,X4,000 feet and approximately 95,000 bd. ft. of Weyerhaeuser glulams in 18 different dimensions.
Hubbard & Johnson Lumber Co. was formed in 1945 when Bud Hubbard and Chet Johnson left McElroy Lumber Co. and opened a small yard in Los Gatos. In 1958, the firm moved to EI Camino Real in Mountain View for retail business and moved its wholesale operation to the Port of Redwood City where it operates today.
The firm now has 100 employeeso and the Laminated Structures subsidiary has 10 employeesquite a growth for just 20 years, but Bud Hubbard and Chet Johnson are counting on even bigger and better growth in the immediate future!