TWII\ HARBORS LUMBER CO.

lL25 Board of Trade Bldg.

PORTLAND, OREGON 97204

Telephone:228-4142

Aberdeen,

MENLO PARK, CALIF.

1618 El Camino Real

Jim FraserDA 4-2525 (Bay Area-San Jose)

Telephone: EN 1-0036

451 South G Street

ARCATA, CALIFORNIA

Phone: VAndyke 2-297I

Forest Products

SANTA ANA, CALIF.

1617 East Seventeenth St.

Jim Rossman - George Otto

Phone: 625-8133 (Los Angeles)

(Orange Cty.) (714) 547-8086

DIRECT MIIL SHIPPERS O WHOI.ESAIE DISTRIEUTORS

THE DEALER'S SUPPLIER . NEVER HIS COMPETITOR

Box 325, Rialto, California 92376

Phone 7L4-877-200L

Nqtionql-Americon Soles Troining Course hos Money Bock Guoronlee

A new, nationwide sales training program for wholesale lumbermen and millmen will be launched this month by the National-American Wholesale Lumber Association.

A money-back guarantee, believed to be the first of its kind in the industry, is a unique feature of the sales training program. Persons taking the course will receive their complete enrollment fee back if they do not show definite sales improvement.

The new program represents a departure from the prior format in that enrollees will participate simultaneously all over the country by correspondence rather than through attendance at one-day seminars as was done in the past.

Enrollees will receive sales training material in 10 installments throughout the year. An interesting feature of the course is an o'immediate playback" wherein lumbermen taking the course are asked to send in one example each within three weeks following receipt of a given installment on how the lesson learned in that installment helped improve sales.

Wholesale and manufacturing firms whose sales people participate in the course are

IDistributorships Available

FoT PENGUIN Liquid Plastic Goatings

For all surfaces inside 0r out. Wax no more. PENGUIN makes floors gleam and sparkle with a hard, glossy, durable, stain-resistant, crystal-clear finish which is wholly different from any product being used today. Quickly applied by anyone-no skilled labor is required. lt goes on smoothly whether applied with cloth or brush, dries rapidly, leaving a brilliant transparent film that lasts indefinitely under heavy traffic. Completely eliminates waxing, scrubbing and polishing. Dealer and jobber inquiries also invited. Users may order for $13.95 per gallon delivered prepaid. Also for boats and autos.

Minimum Investment-$500

Maximum Investment-$l2,000

For complete details write or call:

(Area Code 314) AX 1-1500

Merchandising Division

P. 0. Box 66 St Afin, lvtissourt 83074 urged to supplement the instructional material by holding sales meetings to discuss lessons learned and specific applications of the material. ta:

The cost of the course is $50 per enrollee, which includes a copy of the manual "Selling More Lumber Profitably."

The installments will cover, among others, the following.subjects: How to apply selling fundamentals to lumber sales; How to put more creativity into your selling approach; How to use your time better; How to make better presentations; How to overcome buyer objections, including price; How to gbt the order now; How to obtain better motivation.

Errrollmcnt-s art'beirrg ac't't'1.rted uol . AIrpiications uill be -qent on rr:quest lry writing National-American Whole-.ale Lumlrer Assot'iation. 180 Marlison Avenue, Nt:u' York 10016.

Welch Ponel Nomes Poul Hyde l)utrl Hvde has been namcd vicc presidt'nt of marketing and ,"alrs of Welsh l)anel Compattv. Longvieru. Wash.. at:cording to llir:harrl A. Setter. president. Hyde formerly r-as r,ic'e presitlent and general manager of tht: rt:sidg.11,.1 products division of Harnischfesrt'r 0<,rp.

Ponderosa & Sugar Pine

Redwood & Incense Cedar

White & Douglas Fir

AAOUIDINGS. MIIIWORK & JAMBS

Lineol, cuf-to-length ond

SPECIAIIZING in-Douglos Fir Dimensions, Boqrds & Sruds

Western Hemlock Dimension, Boords & Studs

White Fir & Redwood Studs

CARGO-RAIL_TRUCK & TRAILER

Pine ond Plywood

Redwood Posts & Redwood Speciolties

A, W. NETH IUTnIBER SAIES

13625-C Venlurq Blvd., Shermon Ooks, Colif.

Southern Colifornio Represenlotive for Dont & Russell, 783-0544 rnc. 872-1280

In his nerv position with Welsh Pant'l Co.. Hyde will direct the development of <lcalerconsunler oriented marketing- program-s. rvith sales throueh lvhole-"alers arrd to manufactnrer,*. President Settcr sairl H1.dc's apl)('intm('r)l to lhc rrcu' Iositiorr is u mirjor policv dccision by Welsh to provide indepcndenI l'holesalcrs l ith complet(' merthandising assistarrce, to incrcase sales and profits materialll' on a sounrl basis.

Ht'de's t:arlier training irr the rc-.idential home industry was with National Hornes Corporation, whcre hc rvas a dir-ision lice prresident. and Scholz Homcs, Inc., where he wtrs vice oresident.

Southern California 0ffice

LESIIE G. "tEs'' PASSMORE Phone (2131 465-9898 ldirect) or, (2131 653-6440 (messoges)

Northern California 0ffice

Telephone {9161 533-6461 Oroville, Colifornio 95965 Post Office Box 469

Wesl

CLASSIFIED ADVERTISII{GPosition Wanted g2.00 per line, minimum $4.50. All otlrer 93.00 per line, minimum $6.00. Two lines of address (your address or our box number) count as one line. Closing date for copy is 20th.

CTASSIFIED ADVERTISEilENTS

Names of Advertisers in this Department using a Box Number cannot be released. All replies should be addressed to box shown in the ad c,/o California Lumber Merchant, 412 W. Sixth St., Los Angeles, Calif. 90014.

Heip Wanted Services Offered

FjVI,IRYONE IS CRYING and *'ailing about the Lumber. Business being quiet-no sales. Our sales are up and we al'e busy. We need two men. Join an aggr.essive company: rrholesaler seeks salesin So. Calif. ConrpensaWtite Box 20?.

SALESMAN-local man u'ith full knowledge of Douglas fir. for industrial and heavy constr.. uses. Well-estab. dist. yar.d t,ith excel- lent following. Our per.sonnel know of this ad. Ali replies held jn strict confidence. Excellent opportunity for capable, enelgetic man.

MILL SUPERINTENDENT-young aggr.essive man to run Mill & Cut-Off plant. Familiar with lumbel grades D.F. & W.F. Abilitv to handle men and super.vise production. Liberal salary to stari s.ith plus bonus plan after. ploving ability. Write Box 21i.

YOUNG GIiOWING Los Angeles lumbel man preferably rvith retail yard following tion based on exper.ience and pr.oduction.

Position Wanted

I.]XECIITIVI' SEC'YGIRL ITRIDAY19 lumber industry, including accounting, sales, Call 355-6878 (L.A.) after. 6:00 p.m. ol write years expetlence ln sawmill, LCL yard. Box 209. represent whoiesale firm in No. both Eastern and local business.

LUMIIIIR TRADER desires to Calif. Prefer connections doinE Wlite Box 212.

WANTIND: responsibility and stability in retail, wholesale or mfs. sales. 10 years bldg. materials and lumber exper.ience. professionil retail credit training. Univ. glad., 30's. Relocating in Bay Ar.ea. Resume avail. Phone 'lH 5-0277 (Berkeley), or Wrile Box iOg.

Johnny The Lumber Load Sign Printer

Specializing in paper danger flags, side-load sigzrs, job cards, etc. John Weiler's Printing, 14417 Hawthorne Blvd., Lawndale, Calif. Phone (213) 67 6-7522 or 67 6-2293.

Business Opportunities

FOR SALE OR LEASE: millwork plant completely equipped to manufacture solid or finger-jointed softwood products. Located central Calif. Mill 40,000 sq. ft.; storage,20,000 sq. ft. Plenty of yard space. Rail siding. Established 10 years, owner retiring. Write Box 206.

LUMtsFlR YARD-IILDG. SUPPLIES (Estab. 1947)

LOCATION-one of So. Calif.'s most beautiful and fastest-growing ccmmunities. SALES-$500,000 per yr. PROFIT-$20,000 per yr'. after all managing compensation. PRICE-$50,000 plus inventory. Richard S. Testut & Co., 2404 Wilshire Blvd., Los Angeles 57, Calif., Pl.rone (21:l) 388-0341.

EXPI'IRIENCFID LUMBER BUYER seeks volume-buying r.r,'holesaler'. Write Box 210.

FOR LEASII: established retail lumber yard in San Bernardino. AIso suitable as distribution yard or line yard operation. Presently set up as a retail yard with full facilities. Buildings are practically new. Tommy Chapin, P. O. Box 2145, San Bernardino, Calif.

FOR RIINT: Air'-conditioned offices and yald space. Mines Ave. I1"h""." C".,t?tt Mi

ItOIt SALE: RITTAIL LUMBER YARD in Compton, Calif. Excellent do-it-yourself business. Fully paved. Call Roy Peterson, NEvada 6-9523 (area code 213).

WANTED: "BUY-IN" with home improvement dealer. Wr.ite Box 210.