ADUERTI$Itt|E

D0UGLAS FIR PLYU/O0D ASS0CIATI0N is on target with the biggest aclvertisrng prorrotion irt the history of the forest products rnciustry.

T0 C0NSUMERS-DAVID BRINKLEY'S J0URNAL, TV's highest rated public affairs progranr, reaches an audience of 15 nrillion qLrality prospects every week. DFPA p yrn;ood conrnrercials, featurirrg George Fennenran, presellyour cu:,tomers on ncw ideas for building, renrodeling ancl clc-ri yourse f projects. fvery vreck, he tells them

"SEE YOUR LUIVIBER DEALER for DFPA plywoocl, plans and buildrrg ideas."

T0 THE TRADE-MAGAzINE ADVERTISING in 73 top pLrblrcat ons docs a continual, hard hitting lob of selling plywood to your trade cr-rstomers. They get news and Informat on and ideas about plywood for honre and comnrercial bLrilding and huncjreds of other uses. DFPA backs up this pov,rerful advertjs ng rriith factual and technrcal teratLrrc that keeps your custotrers tnfortned aboLrt the best ways to Lrse ply!'/ood.

Y0U CASH lN by stocking only DFPA trademarked plywoocl and promoting it vigorously to your own custotrters. lf yotr haven't already ordered your tree DFPA TV merchancl ising t e-in nraterials, r,,vrite or wire

DOUGLAS FIR PLYWOOD ASSOCIATION

TACOMA 2, WASHINGTON an industry organi2atron dev0ted t0 research, pr0m0lron 3nd (luality control