

IT IS DIFFERENT
lnstqnl Furniture you cqn sell for $2.98 retoil
Model numbers 15, 18, and 24
Stocking Cubes
15" unfinished stacking cubes easy to assemble! Try the square route! 5 sided cubes of heavy dutY, s/s"particleboard... pre-cut for a smooth, flush form (easy to assemble...justglueand nail).
Model #15
Great For Pro,motions advertising

slicks available
All Purpose Cobinets
24" unfinished, all Pur- pos€ cabinet c:tn be stacked or wall hung. Easy to assemble.
A strong, closed-in cabinet framed on 4 sides with thick, s/e" particle' board...24"long,14" high, 12" deep, with 2 sliding doors for your easy access . . . iust glue and nail.
Model #24
Stocking Tobles
It's an 18" unfinished stacking table. s/s" pirticleboard, 18" square top, 15" high. Your customers can make a seating bench, chow table, coffee table, lamp table, room divider, stereo components cabinet, book case, end table, tier table. Easy to assemble; a strong all purpose table! Buyer decorates to his desired taste. Helps you sell spray paint, contact pap€r, glue, nails, etc., etc.
Model #18
Lumber? Higgins has it... wholesale!

One call does it all for hardwood and softwood lumber for every purpose. Higgins maintains complete inventories at its three distribution centers in Northern California. And Higgins' experienced personnel provides prompt, accurate shipment to help you keep your customers happy.
Higgins operates its own speciallydesigned dry kilns to assure proper seasoning.And acomplete millto run standard mouldings or special sizes and patterns. So next time call
Western Lumber a Building taterials
torD.rtr C !ltORNtA tul{lEl AIEICHANI }lcrchondiring ond Ncws lcodcr rincc 1922
V0LUME 50, ito. 7
WBMA'S 68%-ANNUAL CONVENTION PROVES A BIG DRAW
PLYWOOD LOS ANGELES CELEBRATES EXPANSION MOVE
DEALER FINDS HIS NICHE AND EXPLOITS IT
HARDWOOD ANNUAL STUDIES SUPPLY & MARKETING
REDWOOD WHOLI]SALER MOVES TO NEW QUARTERS
23RD WESTERN STATES HARDWARE SHOW A MUST
HUMBOLDT HOO-HOO CLUB SELECTS 1972 SLATE
DAVIDSON PLYWOOD ANNOUNCES ACT'IVE RETURN
ELEVEN NEW ME}IBNRS.SIGNED BY SAN JOAQUIN CLUB
THE MERCHANT'S NDW MAN IS ON THE JOB
19?2 CONSTRUCTION FORECAST MADE BY F. W. DODGE

HARDWOOD PLYWOOD MANU]TACTURERS HOLD 5OTH
Publlsher A. D. Bell, Jr.
Ddltor David Cutler
Assoclato Edltor end Advertleing Productlon Mgr. Rlchard Heckman ()'rcltlation Marsha Kelley
RI'PRESENTATIVES
NORTHERN CAIIFORNIA & PACIF'IC NORTHWEST
Jcrry Holtz, 580 Market St., 1400. San Francisco 94104. Phone (415) 392-3365.
SAN FRANCISCO BILLING OFFICE
2030 Union St.. San Francisco, Calif. 94123. Phone (415) 346-6000.
SOUTIIERN CALII'ORNIA
Teil Tiss, advertising and news, 5?3 So, Lake Ave., Pasadena, Calt- fornia 91101, Phone (213) 792-3623 or (213) 792-4OgA.
NEW YORK
Billingslea & Flcke, Inc., 13? East 36th St., New York, N.Y., 10016. Phone (212\ 532-1632.
luIDwEST
Richard Heckler, advertlsing and nelvs. P. O. Box B, Xenia, Ohio 45385. Phone (513', 372-647]'.
EDITOBIAI OI'rICES
WESTERN LUMBER & BUILDING
MATERIALS MERCHANT iS PUb- lished monthly at 573 So. Lake Ave., Pasadena, Coltf. 91101, Phone (zrsi 752-3628 or (213) 792-4098 by Callfornla Lumber Merchant, Iirc. Second-class postage rates paid at Pasadena, Callf., and addltlonal offices. Advertising rates upon request.
SUBSCBIPTIONS
Chonce of Address-Send subscrip- tion orders and address changes to Circulatlon DeDt., Western Lumber & Buildins Materlals Merchant, 5?3 So. Lake Ave,, Pasadena, Callf. 91101. Include address label from recent issue il possible, plus new address and zip code, Subscrlotion Ratee-U.S., Canada, Mexico-and Latln Amerlca: $4-one year; $?-two years; $g-three years. Overseas: $5-one year; $8-two years. Single copies 50/. Back coples 75/ when available.
Tho Merchant Masazine serves the members of the: -Arizona Lumber & Bullders Supply Assoclation, Phoenix; Lumber Merchants Association of Northern California, Los Altos; Montana Building Mate- rial Dealers Association, HeIena; Mountain States Lumber Dealers Association, Salt Lake City and Denver; Lumber Assoclation of Southern Callfornla, Los Angeles; Western Butlding Material Association, Olympla, Washington.
THE MERCHAIIT
is an independ,ent magozine, for the lumber and buililing materials industrg, concentrating on merchandising, rna,na g ernent and, accurate, foctual neutc.
IrlI nree bedrooms, trnro baths.
Occupancyis but a fewmonths away.
Meanwhile, we'll be converting this tree to boards, dimension, millwork, moulding and plywood. Products serving people.
What's left over will make particleboard, wood pulp, ground cover.
It all takes place at the several AFPowned sawmills and remanufacturing plants. Your dependable source for Western species construction needs. You'll appreciate our quick, courteous and friendly service, too.
And because we help Nature with her job, you know we'll always be doing ours.
Supplying resource. For the homes of today and tomorrow for generations to come.
AMERICANFOREST PRODUCTS

Plon, Don't Pi.lnt
fF you want to avoid having your business r run you this year, instead of vice versa, we urge you to make the tiine needed to carefully plan all phases of your operation so that you and your key people will have a clear idea of which goals you can realistically expect to achieve this year.
The time you spend away from your usual day-to-day activities could be the most important time you spend all year. No business will run for long without an idea of where it is going and how it intends to get there. Without ploals, a firm inevitably drifts with and at the mercy of the tides of events. As we have seen over the past five years, that can be pretty perilous.
Try tr-r be as objective as you can in fixing targels. Setting an impossible task only brings an inevitable let-down and will weaken future attempts to direct your business to a specific financial or marketing benchmark. The simple resolve to "make more money this year" is good as far as it goes, but it will never suffice as good planning.
Range over all the many specific facets of your operations, areas such as capital investment, ability to borrow, adequate inventories, accounts receivables, growth . potential, competi-
tion, pricing for maximum profit, physical facilities such as your present location, yard and warehouse layout. Ask yourself if these factors are structured so that you can best service the type of customer you want to reach. Is the showroom attractive to your trade, are your advertising and other marketing tools as good as they must be to compete ?

Consider the people who will be doing these jobs. Do they have the training needed? If not, how can you provide it? Will it take? Can you motivate them with money or more responsibility, titles, uniforms, expense accounts or better working facilities ?
Weigh your tentative goals against broader, more basic questions involving your business. What is its purpose ? Is it the same as your competition, or should it be? What customer area does it serve and is that area expanding or contracting? If the firm is not presently in final form, how do you specifically envision it in T977, five short years from now?
Some of your planning will be in areas falling under the heading of sciencg some under art and most in that in-between area that is a little of both and makes the business fun. Fun if it is making a profit, that is. Make sure you do so this year by doing the planning now so that you won't have to punt out of trouble later.
Kimberly-Clark's "fast draw" delivery iust prevented another hold-up in Abilene
Meanwhile, back at the branch . r
Kimberly-Clark delivers faster because we get orders produced and rolling fastel ...thankstoahighly efficient, computerized order-processing and manuf actu ring operation.
Our location, on the SP mainline and lnterstate 5, speeds things up, too. Lets us load and ship days sooner. (Like overnight delivery to California markets, for example.) And once an order's on the road we don't forget it. Traffic experts "ride shotgun" on every shipment-to Abilene or anywhere in the country-guarding against transit delays; making certain your lumber and millwork arrive on schedule. lf poor delivery schedules have got you under the gun, give it some thought. Maybe your brand should be KC.

.* o ""; @,;
new mustache. (12) Jim Bender, Maynard Haufman. (13) Jim Appel, Chuck Lauber. (14) Bob McPherson, Chet Cowan. (15) Bill Timmermans. (16) Cliff Furlott, Matt Mattson. (17) lVlark Balfour, Ted lel. (18) Glen Knight. (19) Woody Railey, Wendell Weatherly. €0)

WBtilA's successful 58k annual: " Preview for '72"
fT was billed as a o'Preview for L '72," the wBMA's 68r/z annual convention in Seattle, and it was all of that. But as the group's second, convention for the year it was more than that; it was a dramatic demonstration of the depth of support and enthusiasm o.f the organization's members and supporters.

When the Western Building Material Assn. decided to change the convention from February to November they knew it meant two in one year. Would it work, would the second one be a success? You better believe it. More than 700 attended and nearly thirty firms exhibited, using the popular new "sample room" format (For new officers and d.irectors, see accompa:nying box, page 12).
New president Bert Kinzig, who recently sold his Scappoose, Ore., yard, plans to spend his year in office visiting every member of WBMA, figuring that is the best way to really implement his goal of dealers exchanging ideas.
WBMA's rrewly elected vp. Bob Bush is also the president of the Congressional Medal of Honor So. cietyo the first man West of the Mississippi chosen and the first to be elected to that post by a unanimous write-in. Bob won his C.M.H. in the bloody fighting for Okinawa as a 17. year-old hospital corpsman.
The 1972 convention will be irr Portland, Nov. 16.18. Headquarters will be the Sheraton Motor Inn with exhibits and programs at the Me. morial Coliseum.
The board of directors established
a new department for WBMA, Government Afiairs, to strengthen the group's legislative clout and clarify government regulations. Jerry Buzzard heads the new operation and is working out of HQ at Olympia.
Situated in the Sea-Tac Motor Inn, the convention began on the morning of the 22nd with a kickofi breakfast talk by one of the best inspirational speakers around, Cavett Rob.
Story qI d Glonce
A look at the New Year proves pleasing . . . Bert Kinzig cho sen new president. . next convention: November in Portland . . new dates prove popular.
ert, who provided an efiective stem. winder for the meeting.
Next, dealers and wholesale distributors and manufacturers settled in separate rooms for panel discussions.
Manning the dealer group were panelists from three Western states. Moderating was Chuck Link, Boise Cascade; panelists were Dean Drake and Jack Sullivan from Arizona; Gordon Knott from California; Morris Tarte and Jerry Williams from Washington.
Dean Drake spoke on inventory and receivables, cautioning that all fixed assets should be leased, so that they become a business expense, thus freeing capital for expansion. He stressed the, importance of adequate return on investment and various ways to measure it.
Tucson's Jack Sullivan related his experiences between his two yards and door company and how the interaction had proven beneficial to them. Gordon Knott related factors leading up to the introduction at his firm of EDP, the problems programming it and how they finally broke down inventory into programable categories and are now debugging the system. Their volume is $500,000 to $I million annually.
Meanwhile" the ,distributors and manufacturer's panel was hard at it. panelists were S. M. Van Kirk, NBMDA; Jim Appel, Johns-Man. ville; Clay Blackstock, Lumber Supply & Warehouse; Fay Johnstone, Plywood Distributors; Al Kutz, American Tar Co.; Arnold Kupker, P. H. Bowman Co.; Bob Peterson, Palmer G. Lewis Co.; and moderator Pat Reiten of Simpson Timber Co.
Kupker said that they sell direct when there is no other way; Van Kirk that they noticed the upsurge of two types of wholesalers (1) big, metropolitan and (2) specialty. Bob Peterson noted the tendency of more manufacturers to get into national distribution. He said they did it to (I) provide quality distribution and
(Continued, on Page 12)
TAtl(lllG Sll0P 0) are Cutler Lewis, Jim Bender. 0) Harold Beckman Harold Beckemeier. (3) Phil Eichholh, Ted Vaughan, Frances Hyland. 0) Allen Richert, Dick Morse. {51 Jeny Williams, Cliff Furlott. (6) Arny Kirkebo, Doug Loth. (7) Clay Blackstock, John Olson, (8) Harry James, Duane Lasha, Bill Tilley.Plywood Firm Exponds
Plywood Los Angeles recently cele' brated moving into a 40,000 sq. ft. office and warehouse facility in East Los Angeles by hosting an open house and birthday celebration for George Kersey, the president, with an attendance of some 500 people.
Also known as Plywood LA, it be' gan some 15 years ago and has grown to be one of the West's larg' est independent plywood wholesalers and has 60 employees.

Heavily retail oriented, Plywood LA sells a diversified line of panel' ing, basketball backboards and more recently, a new product'concept, easy' to-assemble stacking tables, cubes, cabinets and dog houses.
To keep pace with the demand for do-it-yourself products, Plywood LA has expanded production and will soon be on the market with a varied line of decorator shelving and other products to be announced in the near future.
MR. LUMBER DEALER:
TllE FAMILY (1) Marcia, George, Eloise, and Phil Kersey.0) Mac McHenry,
What have you done for your Good contractor customers lately?
CHIP National-West has especially designed the lmage Program for the progressive dealer who wants to make his Good customersEg!!g customers.
The GHIP lmage Program provides complete training that will aid those Good contractor customers wath their pricing and business management. Write today to: GHIP WEST
1318 North Harris Hanford, California 93230 Also inquire about our Product Purchasing Program

Find your mcrrket crnd serve it
A BOUT four years ago, Boandf\ D"ln Lumber Co. retired honorably from the fiercely competitive price wars involved in selling tract builders and began to expand in and concentrate on selling to the general public.
It has been a successful move; filly 25/o of their $600,000 annual gross is now in retail sales, up from virtually nothing four years ago' The other 75% of their business is equally split betrveen contractor and irtrlilstlir.l-rrornr rrercial sales.
Their locrtion in a rvorking class ,li-tri,t ilr I),,'1,'sy Calit.. virtually surlo,rldcd by thousands of apartments, is reflected in their inventory, rvhich includcs a number of items that otly an apartment manager' could love, such as case lots o[ solvents, cleaners and the like.
Part of the three acres the firm occupies includes a 30' x B0' showroom for Boman's Furniture, a separate company from Boand-Daly, but owned by their president Harry Boand, who, not co-incidentally, has a financial interest in a large number of apartments.
Started in 1955, Boman, which shares an end o{ the main building and a common entrance with BoandDaly, has also converted its marketing plan and now sells to the general public and no longer only to apartment owners and decorators, though these groups are still a powerful factor in their business. A staff of five runs the furniture operation.
On the lumber side, Boand'Daly has eight employees. Queried as to how they do their hiring, the reply is a joking, "they never leave." There's some truth in that, too. Firm vp. Wally Swanson, who runs day'to' day operations, has been there 25 years, treasurer Jim Adamson, 23 years and office gal Marianne Manhard, 19 ycars.
Story sI d Gfonce
Tailoring their inventory to the particular needs of their business situation and market location builds strong consumer sales firm has unusual tiein with furniture and decorating business . longtime employees add valuable know-how.
They are open B-5, Mon.-Fri. and 9-2 Sat., serving their 10 mile (radius) trading area. Wally Srvanson notes that they have found staying open later on Saturdays has proven unpro{itable {or them because of the extra cost o{ overtime. Friday is usually their busiest day.
Advertising generally has been done through two local papers, running ads less than a quarter page in size, mostly mentioning hardware and hardwood paneling. Recently they collaborated with Colony Paint on a four page tabloid, in which

they shared space, that was distributed to 10,000 homes in the area. They plan to step up spending for advertising considerably, as expen' ditures now run less than one per' cent.
Master Charge and BankAmericard are accepted as rvell as 30 daY credit for established accounts. Bookkeeping is no longer broken down into lumber and non'lumber items. "We tried it for awhile," relates Wally Swanson, "but for the time involved, we found it didn't pay us to do it." Profit margin is aP' proximriely 22 pclcent.
Their competition in the area is from two firms in nearby Para' mount, Clearwater Lumber and Lindsay Lumber. When American Home Center opened a big new discount type oPeration about one year ago in their area, selling a dazzlingly wide selection of goods, Boand'Daly found in time that this new trade factor didn't hurt them a bit.
Cutting lumber is charged on an hourly basis; with one or two cuts, if that is all, done on the house' Delivery charge is $7.50 normally, with longer hauls charged $10'$15, depending on distance.
Buying is done both from co-oPs and from wholesalers. "Depcndabil' ity and service are very important," Jim Adamson notes, "but price is the most important single factor." They are generally satislied with their current supplier relationships and have no major problems.
Mqnuisclurers oI Quolity Foresf Producfs --*-{
Len$hs up to 18'. Fine grained old growth timber from our Yolla Boll,a Tree Fatm.
Douglas Fir,White Fir, Incense Cedar, Sugar Pine, Ponderosa Pine
Interstate 5 Freeway comes practically to our door. FAST shipment is made easy by our location.
Why take a chance on a transit car from Brand X or Brand ?
Next time ask your favorite wholesaler to try Crane Mills first.

WBMA coNVENTIoN
(Continued, lrom Page 7 )
(2) that they discovered they could
achieve an r-o-i equal or better in
distribution to their r-o-i in manu-
facturing.
Reiten explained that Simpson , prefers to work with good local building products distributors. Van , Kirk, in noting a national decline in the number of dealers the last J0
years from approximately 25,000 to
PRESIDENT
Bert
18,000, observed that "the business in dealer volume is the same." Bob Peterson stressed that 'owith dealeroriented distributors, the dealer is still three times more important than the next categories they sell."
Lee Anne Krause, an attractive pinch hitter for absent Morton Schnade o{ the Federal Trade Commission, warned at lunch that both the four payment rule under Truthin-Lending and the Right o{ Recis-
wEsTERt{ BUILoI{G MATERIAL Ass0clArloN 0lympia, Washington 1972 Ofticers and ltirectors
NATIONAL DIRECTORS
Carl A, Knoll,. Knoll Lumber & Hardwate c0.
vrcE pREsTDENTs o, ..[fit?t' Kincaid' western Bldg' Material Assn'
-
C. E. Link, ,Boise Cascade Corp.
Robert E. Bush, Bayview lumbbr co.
ATASKA
Wilbur E. Plett, International 8ldg. Supplies
Fairbanks
William Brand, Plywood Supply
IDAHg
Boise
D INECTORS
Richard K' Mo.rse, C,anby. Build-er.s .Supply
Donald G. corku-m, Mt. Hood Building supply
Vern E. Greer, Greer & Thomas Lumber Co.
Bend
Carl Eackstrom, Backstrom Builders Center
wASHlt{GTot{
Seattle
John P' Olson, Olson Lumber Co.
Evqrett'Lynwood
sion laws were under court test. She counseled to obey both until decided as civil penalties were stifi.
"Find Your Hat and W'ear It" was speakt'r Ev Yost's message at Tuesday's eye-opener breakfast. He cautioned that new lines and/or expansions should be studied carefully to see if they apply to your business and its special conditions. "We must change to survive, but only make those changes for which you've properly prepared."
Next it was another go for the two simultaneous meetings, retailers and distributors.
Dealer panelists were Hal Aaron, Bakersfield, Calif.; Paul Butler, Redwood City, Cali{.; Sam Hauert, Tucson, Ariz.; Tom Howell, Yaki. fii, Wash.; moderating was Bob Bush. Distributor - manufacturer members broke up into small study groups in their meeting.
_ R. J. Caldwell, Marsing Bldg. Center
--irobert c. Linviile, Boise Btds. supply ,.fli,1?nlt#[rTtii,stowell Lumber co' Nagpa-c^aldwell. rr--^:-^ o,{d ^^nr^, ""j#"ii;;;;''6.itij.,!ii, sr.r, & Door co.
Tacoma
-Hiiiiian Kleiner, Model Lumber & Hardware co.
Rex Sorick, Capital Lumber Co.
0ntario-(0re80n) ri+.r r,,rh6, ^^
Lewiston
A vel'y brief run-through orl wage/price controls was pJiven at lhal day'-s lurrcheon by Mel Joseph <,f the IRS.
Bremerton
_-iig;-r-- g. Rima, Rima-Hushes Lumber & Fuet orjlfiiil.S;lr11t?tJunction Builders supplv co'
Southeastern
John simianer, Bestway Bldg. center
Larry Knudsen' Lumbermen's of shelton' Inc' of,EGoN tolfu.ilt",r,n*, Feirins,s Buitdins Materials
Portland
Vancouver
Winston S. Pool, Pool-Gardner Lumber Co. Lloyd Scott, Washougal Lumber Co.
North oreg.on
McMinnville
D. L. Erickson, Erickson Bldg, Supplies
Wenaichee.ok6nogan
Earl J. Fosse. Erownson Lumber Co.
Moses Lake
Harotd Beckemeier, Quincy Lumber Co. Albany.Corvallis
_..Richa^rd Riley, Carlton Lumber Yard
SDokane
Jerry Williams, Valley Best.way Bldg. Supply
Euge.ne.Spr ngfie ld
E. P.^Railey,.Scharpf's Twin oats Bldrs. Supply
- Geo. L. Scharpf, Scharpf'sTwin oaks Bldrs. Sply,
Salem
William G. Mc0ormick, Mccormick Lbr. & Millwk.
Coos Bay
Clifford D. Furlott, Umpqua ,Bldg. & Hardware
Roseburg
Del B. Blanchard, Del's Building Supply
Grants Pass-Medford
Charles J. Kudlac, Valley Lumber Co.
Klamath Falls
Donald Ferguson, Swan Lale Moulding Co.
Lacrande
Ray H. Connolly, Snyder Lumber Co.
yaki m e-Su nnys id e
William H. Timmermans. Timmermans Lbr. Co.
Tri-City
Joe Vincent, Richland Lumber Co.
Walla Watta
Robert ,Brinker. Brinker Bros. Lumber
STAFF
Ross G. Kincaid, executive vice president
Arnold Kirkebo, administrative aisistant
Roger J. Baron, field representative
Gwyneth Thorsen
Leah Harvey
Ginger Matye
Doug Loth, Simpson Timber Co. related the background of National Home Improvement Time and how the Iarge firms and the four big interested associations had garnered a large umbrella of national publicity for the project. Now the problem is. Loth said, to get down to the grass roots and reach the eventual buyer. He noted the many materials avail. able for use in the program.
More exhibit-crawling and the big luau that evening closed WBMA's second successful convention for the year.
D. C. ESSLEY & SON

wholesale lumber
Our new address: 7L25 Telegraph Rd., LosAngeles, Calif. (213) RA 3-1147 (213) RA 3-2746

N. W. hardwood annual

p)RoDt'CTIO\. distlibrrtiorr. sup' r I'ly ,,tt.l markt't rlrlllsis strrdit's lrighlightt'd tht. r'econt Northrvest Ilardrvood AssIt. annrtal mtrcting at Anahcim, Calif., in the l)isne1'lancl tlott:1.
Despite their prorimity to Fantasyland" thc group worked hard at mcctings covcling topics such as "Rcd Alder Dimen-.ion Yield Study;" "Production and l)istributiolr o{
Rt'd Aldcr;" "Abrasive Planning;" and "Haldu'ood Supply and lilarkt't Analysis fol Wcstt't'n \\rashington."
Filst day of the lrvo day mect, Nor'. ]f:i 19. also sa\\r elt-'t:tion oi ()eolge Por,vt'll as pr('s., Ilcg Justis, \"P. 'llrt: day ended rvilh a social scssion at Arnelican Fort'st Products' Cerritos facility.
liollorving sPt'eches alrd l.raut'ls lhc
next da1-, Emmct J. Nist, Scattle Rox Co.. r.t'vicrvcd thc NHA's birth and grorvlh to it-s ples('nt levt:1. [,sirtg a liglrt tout:h. ltt, ably dt'mon,.tt'alctl thc nt't'cl lht' gloulr has for suPlrort flom its mt'mbt'rs.
Pant'lists on altlt'r protlttctior-r an<l distribulion \\'cr(' Paul A. Barbcr', I)aul I'ialbt'r' llardu'ootls (1o.. Salem. Ole.: Jack E. Kohl" Kohl. lnc.. St:asirlc. Ort'.; Jat,k IIiggins, J. E. Higgins Lumbt,r Co., Stru Fratrt'i'.cro; Jclly Lapin, N'Iclt'u11- Hardl'oo<l Co" L.A.; Allcn Jac:obs, 13ab1'linc Furni' turt: Co.. L.A.; and [3alncy Schrrflrnarr. Cillespit'-Gilr:rcst Furniturc. L.A.

Redwood Wholesoler Moves
Well known western redwood wholesaler, D. C. Essley and Son, has moved to new quarters, taking over the Associated Moulding facility in East Los Angeles.
The company began in 1935 as an office wholesaler. In 1950, Essley expanded the company by becoming a wholesale distribution yard and moved to Montebello where Chuck Lember joined the organization as a sales representative, working with Essley's son Jerry and son-in-law Wayne Wilson.

to sales manager, according to Sam Fineman, president.
Feldhorn's responsibility is supervising nine salesmen covering the Western U.S. and Hawaii.
Weslern Stotes Hordwqre Show
Buyers by the thousands will again flock to the 23rd Western States Hardware-Housewares-Paint & Garden Supply Show, Feb.27-29, Brooks Exhibit Hall, Civic Center, San Francisco.
This popular trade show has been designated a "must" by both manufacturers exhibiting and buyers who want to see and buy new products, merchandising aids and prornotions. It is the only complete industry show in the West.
Over 600 manufacturers will be represented at the show, sponsored by the California Retail Hardware Assn. According to K. B. Jacobsen, show manager, pre-show interest is very high with many new exhibitors taking booth space.
day is Employes' Day with all retail personnel invited. Special attendance prizes for both buyers and employes include color tv, trips to Hawaii and Disneyland, cash awards, and a seaair trip.
Hobbs Woll Adds Middlekouff
Sales manager
John Polach has announced the addition of Peter Middlekauff to the sales staff of Hobbs Wall Lumber Co., Inc., San Francisco. Pete covers the Valley and Coast areas including Sacramento, Fresno, San Luis Obispo, Santa Barbara and Bakersfield.
Prior to joining Hobbs Wall, he had two years experience as a branch salesman with U.S. Plywood.
EilIER statesman of the wholesale redwood business, rDee Essley, now in his mid180s, glances up from his "required reading," The Merchant Magazine.
D.
Buyers from all retail areas will see the latest in hardwareo housewares, paint, garden supplies, building materials, automotive supplies, giftwares, plumbing and electrical supplies, sporting goods, variety and notion items, plus hundreds of other individual lines.
A 1966 Stanford graduate, Pete was a college All-American first base. man with some aspiration for professional baseball. He took the first step with the Minnesota Twins and Kansas City Royals and was picked for the 1968 All Stars along with another newcomer, Vida Blue
New Humbolt Club Slote
C. Essle],
known throughout the lumber industry as "Dee", started in the plywood business in 1915. During his career he has been very active in Hoo-Hoo, the promotion of the lumber business and the establishment of the Hoo-Hoo Memorial Grove,
Bel.Air Promotes Feldhorn
William "Bill" Feldhorn, who recently joined Bel-Air Door Co., AIhambra, Calif., has been promoted
Buyer attendance is expected to top the 10,000 mark, spending should be over $l million plus an even larger amount on post-show orders. The 100,000 sq. ft. site makes it convenient for buyers to attend and take advantage of the many specials offered.
Show hours are: Sun., Feb. 27: lI a.m.-6 p.m.; Mon., Feb. 28: Noon6 p.*.; Tues., Feb. 29: 3 p.m.-10 p.m. Monday is Buyers' Market Day with special show prices and prizes. Tues-
Re-elected as president of Humbolt Hoo-Hoo Club is Paul Ward, sales manaser of Arcata Redwood Co. Join' ine him on the slate for '72 is Frank Stu.,g"., v.p.; Paul Adams, secretarY; and Del Slone, treasurer.
Elected to the board of directors at their recent election nite meeting were John Kelly, Bud Peterson, Paul Wray, Don Stotts, Doug Clayton, Don Nolan, Harvey Carroll and Joe Costa. Named to the honorary board of directors was Sam Witzel.
NTWS BRI rrs
Ircorrt;mic forecasts for 1972 rrre rirtually all t'auoro 6lr:,' ranging fr,'tn .light economir' prt-'1tress lo nrore t'lab.rrate r isions . . housing is erpected lo toyt '71's rec:ord marl; and lumber, l)lywoorl and builcling ntaterials consumption are exl)ectecl to reflect rhis tontinuing st.rong de:mand

Ot,erbuildins is seen by some as a possible fly in the ointment John \{. Wetmore, research tlirector, N[ortgage Bankers \s-*n. of ,\nrerica. agrees, noting "The \Vest (loast Jrrobably f a<:es m,ore of a prolilern than any other region."
Consu,mr:r confirlence. es-qential to fut'l a business comeback, is seen by some as waak. by olhers os corning 0n strong the prestigious Wharton forecast sees more- consumer spending. br-rt only because there will bt: more lvorkcrs and they will be earning more . over-all, it le6[,s good f or'72
Denler outlook also looks goocl f or '72 according to a year-encl ,qurvcl by Today's Morket, "a big Fl6% look fonvard to increa,sed sales in '72" . . the wholesalerdistributor nssn. predicts a IA/o int'rease in salt,s lhi: year Armstrong flork sees '72 not as a one-shot improuemenl, but as "the beginning of a long term develoirment" .
The lntly of rnuLtimilLioruire, lu,mlrcrman Bill (7alttlord, 35, has been found in plane wreckage in California's mountainous tr{endocino county; he has been missing since last April, his parents r/ierl similarly in tlrc crosh ot' o priuatr: plonc Lh.rete t'rars Q80...
E ast<: rnund Mid-f{/estern [xtnks have gelcrally dropped their lrrime lending late from lrl/-c4 t,' 5l'lV : al presstime. the big \\/estern banks, such as Ii.of,\., rverc sticking. at r:>1/2/c . h.ousing storts in ,\'or'. hit a 2,31fi,000 annual ralt'., up 15/c frorrt October and 35%, above the 1'si11' ago level .
Sir indiuirluols untl three constrw'tiltrt, y'ml.s hnve been named in San Diego County grand jury irrrlictm,'nl. r'lrargirrs t'onspirac.t' rtnd f retud fol grading up utility u'ith an illegal glarlc stamp and framing the ltrmber into lrlace in Orange anr{ San Diego count}' tracls as a higher grade: f)i-.t. \tt1'. Iirl \lillcr rerrned it "the largest f rautl'n5q, ptter)' for his ofrice
'fht' [j.S. Inlerior Deirt. is goiny to 7xn ll[illcr-Rellim Redtcottrl neurlt' $3.8 rnillion in cash, plu. .S2 rnillion in interest antl I .87 X acrt's of lancl in compt:nsation for l.anrl and timber taken {or the redu,oocl nat'\. park; this rcprcsents the gor"s. t'ieu, of the Iirnber antl land's worth. not the c'omltonf s^ di-*cussions continue for a final ,qettlement
Daylin has revealed its 50% interest in Thri't't Builders Sup" pl,l, Phoenir, ancl has agreed to buy the rest ot' tltp stock by August :ll .1977:" terms bere not disclosed. Tlrrift has tlvo stores, another building, and does more than $3 million a year
Thre:e fires irt ,l clays in late Nor./early' Der'. irr the grcater Los AngeleS &rca t:aused 8800,000 damage to the yards involved; each fire was similar, arson is suspected in cach case Supe.rior Custom. M ills, Cerriros, suffered damage of $250,000. less tharr an hour later, Builtl & Saue, Paramount, had a $50,000 shed fire; next day, I{ammond Lumlrcr, Bellflon'er, Iost its main building and rnuch of its stock; tlamage: $500,000.
Summit Timber has opened nerv offices just south of Arlingte-rn, Waslr. ... Fontonq Building Srupph', Fontana, flalif., has been pushing itself as a d-i-y center -.ince its re('r:nt cirange of ownershilr the ()rogan-Robinsan varrl at Culbertsorr has been closr:d bf' the parent firm .
I'trlmer C. Leu,is Crr., with I{Q in Seattle. has just olren,ed a nen' di.slrilrution t'r'nter in Los .4ngeles, has movecl the entire W7enatt'hee. W ash.. worehouse f rom one sirle of town to another and holres to finish their erpansion in l)uerett, V/osh." hy \{ar. 1 ...11. C. Snith Lumlrcr Cr,., San l)iego, has moved int<r nen $7{3,500 cluarter,q at 611,1 Fe<leral Sray...
l)ant ct Russell, Portland, is tlo\t) ol)ereline its ou;n. clra* kilns at \orth Plains. Ore., since buying American Timber & Trading (lo. . . . Cerro Corp. ancl C. Brener' & Co. are joint vcnturing on ser:eral thousand lt.omes in Hortaii; the singk: family homes are plannetl for the S.E. coast of Hawaii sale of lhe KimberlyC,lark pulp and payter mill, Anrlt'rson, Calif.. does not include an) of the lumher operations there .
[,andslides early last month stopped all lumber shipments from Eureka, Calif., when the Northwestern Pacific lost about 400'of trackage; new lines were ready within a week . . S & L totul assets sursed upword bt a strggering 830 ltillion in '7I, more than double the best prior record set in'70
Er:ology f reak's r:rics to the contrary, less than, 3/r, <tt California's 100 million acres are developed, other Western states boast similar figures . Commerce Sec. A(auricc Srans says 1..S.-Soviet lumber "tratle potential is very great."
W.d.m lurnber qtrd Building llotcriols ,liElGtlANt
THE ARIZONA
SGtrNtr
By FMNK DAVIS executive vice presidentfHE association's wood promotion program that was started in November of 1970 and continued through 1971 was so successful the wood promotion committee, in a recent meeting, voted to extend it through 1972.

The 1972 program will consist of advertising through the media
of billboard, magazine, and newspaper.
The American Wood Council will be tieing into the program by featuring two wood homes that are being built in a housing development in Phoenix. They are also putting on a "Wood Seminar" for architects and builders to be held in February of 19?2. This will be held in the Phoenix area.
In the area of education, Phoenix College is ofrering two classeg in their evening division of the spring semester that will tie into their two year building materials merchandising and management course. They are construction estimating and blueprint reading.
Bis classes are expected since many of our daytime industry employees will be taking advantage of the evening course. ***
New members sigred up recently are Mann Lumber Co., Thcson, and Tonto Lumber Co., Inc., Payson.
We take this opportunity to wish all of you a most Ifappy and Prosperous New Year.
working for improved marketing and just profits in that service.
By ROSS KINCAID executive vice presidentA MONG the important actions takll' en by the board of directors at our recent convention in Seattle (see storg in thia issue, p. 6) was the establishment of a new activity department for 'Western to be known as Government Affairs with an allocation of funds for its immediate implementation.
Members will soon be receiving an initial bulletin more fully outlining the objectives and procedures, but essentially the purpose is to strengthen WBMA's legislative thrust and clarify government regulations.
Jerome "Jerry" L. Buzzard. has been selected by a legislative committee, headed by Bob Bush, as director for government affairs.
Two resolutions, prepared by Jerry Btzzard, at the request of the board of directors and supported unanimously by the convention in session:
(a) Supported President Nixon in his efrort to stem inflation as well as condemning certain labor union leaders' actions.
(b) Opposing laws that harass business.
The board also established the following important dates and locations for L972:
(a) Convention and exhibits to be in Portland, Oregon, November 16-18; The Sheraton Motor Inn will be headquarters with exhibits and programs at the Memorial Coliseum.
(b) All-Industry Marketing C o nference to be at Bowman's Resort, Wemme, Oregon, April 24-25.
(c) Mid-year board of directors meeting to be at Sunriver Lodge, Oregon, July 17 and 18.
For Ike Parker's year of accomplishment as WBMA's president we say thanks and to his wife, Jane and to his business for all the precious time, money and talent he contributed in the joint efrort through and for members who are continually
And thanks, too to the directors who, having finished their terms, are ofr the board. They, too, have unselfishly given much for the betterment of the Iumber and building material business. Their support puts the required muscle in this association effort.
The convention committee, headed by Vern E. Greer, and all members thank the exhibitors and convention cooperators whose financial support made the convention possible.
Many were the winners of exhibitor's and women's luncheon prizes. The WBMA registration prize, a 16" color TV was awarded to Earl Fosse, Brownson Lumber Co., Wenatchee; each of the following won $50 door prizes: Ned Thurston, Bales Lumber Co., Caldwell, Idaho; Bill Otterstein' A. C, Houston Lumber Co., Twin Falls, Idaho; Zack Brandon, Pacific Yard Service, Portland; Lawrence Scoville, Scoville Sales, Inc., Ashland, Ore.
ln summary, the 68L/z convention, certainly "something ne'w," turned out pretty well. With the exception of the food, which left something to be desired. the format and location drew high praise, By actual surveY of the evaluation forms, 987o nted the "Preview for'72" as very good or excellent!
Wholesale TIMBERS lohhing
o Dougfqs Fir in sizes 21" x24'
o Pfqner copocity for surfocing to 24" x 24'
o Re-Mfg. focilities for resowing to 3l,' x 34" - f"E
lf we con't find it we'll moke it
Monionq Building Motsriql Doqlers Associotion
325 Fuffcr Avenuc, Hclcno, tilontono 59601, (1061 112-2120
NNONTTANA NtrIUS
By R. V. PETERSEN executive secretarytTtHE Interstate Commerce CommisI sion has been asked by the railroads for permission to assess an emerg'ency surcharge of 2)6% on freight. A joint petition by eastern and western railroads asks that the surcharge apply on all freight ship- ments except lumber and lumber products.
Those commodities would be subject to a 2 cents per hundrcdweight increase, with' certain loading restrictions, the increases to be effective January t, 7972, pending a g:eneral lncrease.
ICC has permitted railroads to re-
tain the increased demunage charges of $10 per day for each of the first four days, 920 for each of the next two days, and 930 for each subsequent day, .thus overruling a March decision which found the proposed increases not just and reasonable, However, ICC has disallowed provisions which made Saturdays, Sundays and holidays chargeable days when the last day of free time is the day prior to the Saturday, Sunday or holiday.
Remember that the current 5.2Vo Social Security Tax on employees and employers will, in 1972, apply to the first 99000 of wages instead of- the first $7800 as at present. lumber Association of Southern California

]THtr SOUTFHLAND
By WAYNE GARDNER executive vice presidentD)ECENTLY an article appeared in |-t a local newspaper regarding a construction company which was involved in the purchase and use of improperly grade marked lumber,
The result was an indictment against the framing contractor and the company furnishing the lumber by the grand jury in ihe county in which the project was built.
The entire situation is one which it was felt would never occur again in southern California with the advent of luilding eodes requiring grade marked lumber, but somehow it did happen.
Sometime ago, LASC members developed a warranty form, as well as
a contract form for lumber sold by an LASC member. the warranty goes along with the estimate and calls attention to the fact that the lumber company is a member of LASC, and that all lumber shown on the attached lumber list will be delivered in strict accordance with the grades, quantities and description shown. It further states that all structural lumber shall be grade marked by an agency approved by the International Conference of Building Officials.
The use of the warranty assures the contractor that he is dealing with a firm of substance and integrity. It can be used as a selling tool for the retail lumberman, denoting that his company is willing to stand behind the material it sells. In this day and
For self-employed, the tax rate stays at the present 7.5/o level bttt it applies to $9000 of wages instead of $7800. This is the cunent situation. But Congress could change it by passing HR 1 which would increase the tax rate to 5.4% on the first $10,000 of wages. Campaign slogans sometimes have haunting overtones.
We extend a hearty welcome to new members Troy and Don French, French's Building Materials, Hardin. This is the former Saunders Lumber Co., now owned by Troy and Don. Our best wishes to them.
Word has been received that the Montana Building Code Conference has approved and accepted the Uniform Building Code as the standard for Montana.
With minor reservations concerrred with institutional use of sprinkler systems, the code was adopted without change or modification. Thus is estab. Iished a uniforrn pattern for construction standards throughout the state. An effective date has not yet been established but should be forthcoming soon.
age of consumerism it is advisable to have tools such as this available for use.
Similarly, the association had its legal counsel review and revise a contract form that was being utilized by some members.
It is a one page, four part document on NCR paper, which covers the necessities such as terms, prices, delivery schedules, etc., and is a valid legal document, tested in court. Here again is a sales tool that can be utilized to effectively bind an agreement for materials between buyer and seller.
Documents such as the above mentioned two have been in use for years in other industries. It is a mark of progress, an indication of a more sophisticated approach to business transactions for the lumber industry.
The need for their use is accentuated when news articles regarding indictments for using fraudulently grade marked lumber are carried in the newspapers.
The association encourag:es the use of these documents by association members, to indicate integrity and honesty to their customers.
GALEN DAM]
JANUARY
Lumber Merchants Assn. of Northern California-Jan. 1618, top management seminar, Asilomar, Calif.
Humboldt Hoo-IIoo Club 63-Jan. 19, railroad night, Ramada Inn.
Feather River IIoo-Hoo Club 231-Jan. 19, meeting, Marysville, Calif.
San Diego IIoo-Hoo Ctub i!-Jan. 21, eports nlght and old timers nite, place to be announced.
Los Angeles Hoo-Hoo Club 2-Jan. 21, old timers nite, Los Coyotes Country Club.
FEBRUARY
Los Angeles Hoo-IIoo Club 2-Feb. (date to be announced), Valentine's Day dinner-dance, place to be announced.
Redwood Region Conservstion Council-Feb. 4, annual meeting, Eureka Inn, Eureka, Calif.
National Woodwork Manufacturers Assn.-Feb. 9-11, Winter meeting, place to be announced, San Diego, Calif.
Sierra-Cascade Logging Conference-Feb. 9-12, annual meeting, place to be announced, Reno, Nev.
Mountain States Lumber Dealers Assn.-Feb. 16-20, meeting, The Broadmoor Hotel, Colorado Springs, Colo.
Imported Hordwood Products Assn.-Feb. 1?-19, annual conventibn, The Inn at Rancho Bernardo, San Diego, Calif.
Feather River IIoo-Hoo Club 231-Feb. 18, joint meeting with Redding Club, place to be announced.
Oregon Logging Conference-Feb. 24-26, meeting, place to be announced.
San Diego IIoo.Hoo Club 3-Feb. 26, mystery bus ride, place to be announced.
Western States llardware-Ifousewares, Paint and Garden Supply Show-Feb. 27-29, Brooks Hall, San Francisco.
MARCH
American Institute of Timber Construction-March (date to be announced), annual meeting, Mountain Shadows Inn, Scotsdale, Aliz.
Tlestern Wood Producte Asen.-March 7110, Spring meeting, St. Francis Hotel, San Francisco.
ANY SPECIES WITH ONE CALL Ani
IIETIMi U'TIER SPEEIES@E 5@
Treated Lumber, Shakes, Shingles

Special Cuttings & Grades
Finger Joint & Solids
All Domestic Softwoods & Hardwoods
Cut Stock r Shop Lumber
Timbers r Dimension
Custom & Stock Glu-Lams
9t6-927-0542
Sacramento, Calif.
rs & E] v[@\ rs
4546 El Cemino R6l, Sult. O tor Aftot, Collt.91022 l1r5l 911-1617
SALUTE to our sister associations in the West.
0nthe ball.r

have all indications West Coast area.
Recent activities by the Western Building Material Assn., Olympia, Wash.; Lumber Assn. of Southern California, Los Angeles; Arizona Lumber and Builders Supply Assn., Phoenix, and our own Lumber Merchants Assn. of Northern California, of developing closer ties within the
Just recently I had the pleasure of attending the Lumber Assn. of Southern California's 21st Annual Management Conference. It was well-organized and presented excellent views of management for the 70's. More important was the opportunity for me to meet with members of the association and discuss mutual problems,
These associations are developing mutual exchange prog?ams. One such program is the exchange of panel participants to present panel discussions at the annual meetings of each association. This type of panel will bring dealers from other western areas together to discuss operations and management. This dealer to dealer panel will provide considerable adhesiveness to the bonding of our western dealers'
There is one important message that I wish to convey to all dealers in the four western associations: Although we are separated by imaginary boundaries we are ioined by our westera geographic location and our common interests in the industry. For these reasons it is essential that we consider ourselves western dealers as well as identifying ourselves with the state associations. Most of you will agree that the constant flow of legislation has geographical impact in most cases. Our strength will be quadrupled by our identification with the western dealers.
Redwood, pine, hemlock, cedar and fir* are right up our alley. One call to Hobbs Wall gets the ball rolling at once. lt puts you in touch with the output of over one hundred Western mills...for the right grades at the right
Richard Fretz, Masonite Corp., Phoenix, won a sales recognition award and trip to the NAHB exposition.
Leroy D. Johnson, Arizona, and Lanny D. Thacker, San Francisco, reps for Marlite, won sales recognition awards.
Emory E. Moore, pres., Vanply, Inc., Albany, Ore., is now serving a 3 year term on the Oregon Economic Development Advisory Committee.
Dd Stroup is handling the new Mouldings, Ine., distribution center in Tempe, Ariz. Don Warren heads the Denver, Colo., operation.
George H. Folquet, vp-finance, Pope & Talbot, Portland, has been elected to the board of directors, reports Peter T. Pope.
Walter E. Ousterman has been ap- pointed exec. vp., operations, Kaiser Cement & Gypsum. James C. Reilly is the new exec. v,p., administration and finance.
'Wayne Gardner, exec. vp,, Lumber Assn. of So. Calif., journeyed to Washington, D. C., for the American Lumber Standards Committee meeting.
Jerry Hall is, the new cr:edit mgr. for Kenmore Lumber Co,, Washington, reports James J. Pendergast, pres.
Grant B. Potter has been elected to the board of directors, Ward & Harrington Lumber Co., Santa Ana, Calif.
Fred S. Thomson, Inland Lumber Co., Colton, Calif., and Donald Irvine, Utah Lumber Co., Salt Lake City, have been elected to the rboard of directors of the National Building Material Distributors Assn.
Elwood Rose recently joined the sales staff of Blanchard Lumber Co.. Portland.
Floyd E. Weaver has been named pres. of Southwest Forest Homes, announces John V. Ward, shelter and land development gloup.
Jack McKinnon is the recently named pres. of American International Forest Products, Portland, replacing resigning Harold H. Saltzman.
Samuel S. Greeley is the new chief exec. officer of Masonite Corp., replacing John M. Coates, who is now chairman of the board.
Vic Hadley recently joined the lumber sales staff of Pope and Talbot, Portland.
Leo Robertson has been selected as assistant to the dir. of purchasing, Kaiser Cement & Gypsum.
John Yismek is managing the Eugene, Ore., office of R.olando Lumber, San Francisco,

William J. McAuley is the new northwest region mgr.., Marlite Paneling, succeeding R. T. Helvenston, newly created field sales mgr.
J. H. Packham is the new pres. and g'en. mgr. of Arizona Box Co. John A. Rogers, dist. mgr. of Imperial Valley box operations, will retire.
James F. O'Donnell, American plywood Assn. forestry affairs mgr., received a Good Turn Award from the Boy Scouts of America.
Ed Fountain, Sr., Ed Fountain Lumber Co., Los Angeles, has returned from a week's duck hunting in Puerto Vallarta, Mexico.
R. Clyde Hindman has been selected manager-dealer market for U.S, Plywood div., U.S. plywoodChampion Papers, Inc., according t9 L. C. Heist, vp., sales and production planning.
Emanuel Fritz, prof. emeritus of forestry at the University of California, has been awarded the Gifford Pinchot Medal recognizing his outstanding service to forestry.
E. J. Patterson, Sacramento, Calif., is the recipient of an award as outstanding Masonite Corp. hardboard products salesman.
Joseph B. McGrath, staff vp. and legislative counsel of the National Assn. of Home Builders, has been named vp. of government affairs for the National Forest Products Assn.
Daryl Richardson, A&R Lumber Sales, Eugene, Ore., has been named to the Triangle Lake school board.
John Yance is the gen. sales mgr. of AFP's Ifarbor Box div., Manuel Damion is the new asst. Plant mgr.
Cecil Duncan replaced James Lundbeck as gen. mgt., western region, Dart Industries, Santa Fe SPrings' Calif. Robert Grant is the new regional mgr. for the comPanY's Wilson-Art div., Seattle.
Ilarry J- Hilgert has been named vp.operations of Mouldings, Inc. He previously had been at Chico, Calif., with Diamond-National.
John M. Richards has been Promoted to western div. gen. mgt: for Potlatch's wood products gEoup' Lewiston. Ida. Irwin W. Krantz is the new vp.'employee relations, San Francisco.
Gregory Hughes Casarella is the first gtandson, second grandchild, for Tom Hughes, Tlughes Lumber, Glendale. Dr. and Mls. Casarella (father and mother) are Tdoing fine, thanks. Ed also got in a Chicago trip in late fall for daughter Louise's 21st birthdaY.
Ray Nailor is branch mgr. for Palmer G. Lewis Co.'s neu' Los Angeles rrarehouse; Ron O'Neill is second man. Bob Vandewall has taken over Ray's old job as mass merchandiser coordinator.
Banily Phitips, Philips Lumber Sales, Thousand Oaks, Calif., and his wife Carol, spent Christmas time visiting relatiorrs in KentuckY.

Dwight Curran is now selling for Vic Roth's Triangle Lumber in the Greater S.F. BaY Area and into the San Joaquin ValleY. Dwight was with Evans and American Forest Products.
Bob Pope is the nerv mgr. for Builders Supply Co., Great Falls, Mont.
Leo B. Maskill is the new suPerintendent of the Union Pacific RR's Calif. div., rePlacing RalPh D. Smith.
"Put" Robbins has been named marketing services mgr. for Williamette Industries, Inc.' according to Geofge Swindells, vP-sales/marketing.
I)on Richardson. Richardson Lumber Co., Denver, has been elected a director of the Nt'I. Sash & Door Jobbers Assn.
lValt Scholz, Ernst Hardware & Lumber, Seattle, won a portable tv in a Bostitch drawing at the Nt'I. Hardware Show in N.Y.
Dave Ohman. director of PR and the adv. mgr. of American Forest Products. has been elected chairman of the board of governors of the Public Rclations Round Table, San Flancisco, one of the most prestigious professional societies of its type in the West.
Paul Bordewich, Sr., South BaY Redwood, Orange, Calif., got an early Christmas present when son Paul, Jr. returned home from Viet Nam where he was a helicoPter Pilot. Ken Schmidke recently took Part in an Al Malaikah Shrine bash in Palm Springs. SullY Sullivan recently celebrated his birthdaY (age not revealed) bY receiving an unusual gift from golfing buddy Bill lllerritt. Merritt Lumber Co.
Sterling Wolfe, Sr., Marquart-T[olfe Lumber Co., Orange, Calif., realized "one of his life ambitions" by cat6hing a 751b. sailfish 7%' long while vacationing at Puerto Vallarta, Mexico.
Tom Hendrick, president, Continental Moulding, Sequoia Forest Products, Orange, and family sPent the Christmas Holidays in the Hawaiian Islands.
Harold M. Flodsham. chairman of the board, South Bay Redwood Co., has returned from a triP to the Far East and Hawaii.
R. B. Cross, Merced, Calif., and WaYne Gardner, exec. vp., Lumber Assn. of So. Calif., have recentlY been elected officels of the Western Building Material Dealers Assn.
Claude Duncan. who until his retirement owned Duncan Lumber & H ardw a re, West Yellowstone, Mont., is now taking it easY with his wife Edna in Sun CitY, Ariz.
Conf idence o Performance o Quality
Dovidson Plywood ls Bock
'fo announce their active return to the business, Davidson Plywood and Lumber Co., Compton, Calif., recently held a two-day open house in their new 25,000 sq. ft. warehouse and office facility.
They began operation in August, 1971, and now employ 15 people. According to president Douglas "Doug" Kelly, who is also vp. of the parent company, Pacific Wood Products, "Davidson will cover the Western United States with about r/s sales to the mobile home industrv and two-thirds sales to dealers ani jobbers."

Other k"y personnel are Ted Christensen, sales manager; Rodney
Oulett, sales rep., and ttMac" McKindry, specializing in sales to mo. bile home manufacturers.
Club Signs | | New Members
Initiated new members of the San Joaquin Hoo.Hoo club recently were Lenord E. Cagle and Larry Deaver, American Forest Products; Robert F. Fargo, Los Banos Lumber; Charles E. Gaither, AFP; Ken Gorton, Jr., A & M Lumber; Gordon Knott, Yosemite Lumber; Charles J. Mathews, A & M; Pete D. Middlekaufi, Hobbs Wall; Mike Parli, Reid & Wright; George Radovich, AFP; Dale F. Smith, Bernie Barber & Associates.
Meet The Merchqnl's New Mqn
lery HoltsWe at The Merchant Magazine are pleased to announce the appointment of G. R. o'Jerry" Holtz as our new advertising sales representative in northern California, Washington and Oregon. Jerry replaces the late Cal Wood (see The Merchant, Dec., page 35).
He is well qualified in all aspects of advertising through almost 25 years experience. We hope you'll have a chance to meet him soon.
His office is at 580 Market St., #400, San Francisco, Calif. 94104. (415) 392-3365.

Construction Contrqcts UPword
Construction contracts made a strong rebound in November with the Dodge Index advancing 13 percent to I55 (1967:100), according to the F. W. Dodge div., McGraw-Hill Information Systems Co.
o'Novemberts recovery from the previous month's brief contracting dip shows that the flow of newly'started con' struction has resumed the strong upward trend that began with last year's change in credit conditions," notes George A. Qhristie, v.p. and chief economist.
According to the Dodge economist, "It's been one'sided growth, however, with almost all of l97l's expansion con' centrated in housing, which gained 40 percent over the past ll months."

Construction ForecEst fior '72
Increased nonresidential construction next year, plus housing clnse to this year's level, will lift construction contract value four percent, to $82.6 billion, in 1922. This compares rvith an expected total of $29.8 billion in construction contracls for ]971, based on eight months' figures already in, reports McGraw-Hill, producers of Dod,ge Reports and Suteetos Catalogs, in its annual forecast.
I97l was the biggest year in history for the production of shelter, said M-H economist George A. Christie. Housing has now become a growth industrv, he believes, because of two factors: the increased role of the federal government in generating a sustained volume of low- and middle-income housing through several subsidy programs; government eflorts to stabilize the mortgage market and offset the severe swings in the Ilow of housing funds that originate in other sectors of the economy.
Hqrdwood Plywood Mfgrs. Meet
President Richard Jones presided at the 50th Annual Fall meeting of the Hardwood Plywood Manufacturers Association, held recently in Colorado Springs, Colorado. Officers elected effective January l, were: president, Robert O'Donoghue, Cook Industries, Inc.; vice presidents: affiliate div., Joe Robertsonl, The Robertson C^orp.; cut-to-size div., Will Kornegay, Calypso plywood Co.; flooring div., Len Wilson, The Modernwood Co.; prefinish div, James Stough, The Welsh Corp.; stock panel cliv., D. E. Christensen, Weyerhaeuser Co. l||0
FATUOWOOD
is the PR0FESSI0t{A['S Att pURp0SE ptASTtC
Boat builders, furniture makers, cabinet makers, etc., have found it the one sure answer to corieciing woijo'aLibiri''riiiii,i ma cracks, gouges, covering counte rsu nk- ni ilaHj ;ci.;d. " " -
Can be used under Fiber Glass! l;itfilia:. 16 matching wood color3
Ready to.use right out of the can, Famowood applles lil(e putty-sticks like glue; dries quickly; won't shrink; takes spiiit siains. and will not gum up. sander. When applied properfy, Famowood becomes water'ind -4

precision-trimmed studs, depend on
to- more and more California dealers and distributors. For year around supplies of dimension ftofi:
Hemlock Studs from Warrenton Lumber Co., Warrenton, 0regon
Hemlock Dimension from Westport Lumber Co., Westport, 0regon
Fast,- regular ocean shipments by barge lrom Southern 0regon and tre Columbia River direct to Southern California.
l{ow, over 5,000,000 feet of dimension lumber and studs m0nthly manufactured esoecially for Southern California construction neids.
Ail tleth would appreciate an oppoilunig t0 tell you now you and your customers will benelit from using dependable D & R dimension and studs. You can reach him by calling g7Z-1290 or 193.0544.
Producfs, promotions ond soles' oids
New you con use fo build soles ond profits!
Fn@du@t Ncws
Inslqnt Brick Ponels
Structural Concepts, Inc., claims to have come up with the perfect answer for polyurethane. The first product they are turning out is a
Timber Co.'s colored decorator ceiling tiles, shown by the attractive young ladies.
The two patternsMadras and Catalinacombine gold and white in a specially created style from the design firm Walter Dorwin Teague & Assoc.
They are an addition to a complete line of plain white and patterned white-on-white tiles ofered by Simpson,
WRITE: The Merchant Magazine, 573 S. Lake, Pasadena, Ca.91101.
Drywoll Clips
Little drywall clips are big moneysavers and a boon to the modular, pre-fab and private builder. They can save one stud in every corner of every
100 millimeters-will completely replace the old fashioned eight size %" through 4" system.
The "World of Color" product line will further feature metric 10 pack cartons instead of the old fashioned dozen pack,
WRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.
Moil Box Kit
A pre - packaged rural / suburban mail box kit with everything included to enable the homeowner to put it into immediate use, with his name on full display, has been introduced by the Rybolt Co.
do-it-yourself, lightweight, inexpensive brick panel.
DecoBrick comes in panels about eleven sq. ft. in size. Three of them make a 4' x 8' wall.
The product sells for about a dollar a square foot. Panels weigh no more than about seven pounds each.
WRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.
Notionol Debut
The Western Building Material Assn. convention was the scene for the national introduction of Simpson

room and closet in the house.
In addition they save on perimeter wood stripping normally needed to anchor the ceiling drywalls.
"Kant-sag" clip ofrers the "Grip- Tooth" prong design which eliminates nailing of the clips.
WRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.
Fost Fqstener
An automatic powder-actuated piston fastening tool, claitned to complete 20 fastenings a minute, has been developed by Ramset Fastening Systems.
Twenty drive pins and 10 energy pelleLs the size of shirt buttons are major features of the new Ramset ?220 low-velocity piston tool.
WRITE: The Merchant Magazine, 573 So. Lake, Pasadena. Ca. 91101.
ldeolAdopts Melric
Ideal Brushes, Inc. introduces their line of \Morld of Color paint brushes and rollers, merchandised in the metric system.
From now on, five new metric paint brush sizes-20, 40, 60, 80 and
Consisting of mailbox, nameplate, mounting bracket and steel post, the "4 in 1 rural mall box kit" is packed in an easy-to-stack, heavy duty carton designed to catch the customer's eye while saving i'aluable counter and shelf space in the store.
WRITE: The Merchant Magazine, 673 So. Lake, Pasadena, Ca. 91101.
Tough Stufi
Barrett weatherized plastic cement, that can be applied at any time of the year and in temper4tures rang- ing from zero to 110 degrees Fahrenheit and in all ranges of humidity, is available from The Celotex Corp.
A carefully formulated compound of waterproof asphalt, petroleum solvent and asbestos fiber, it adheres to either wet or dry surfaces.
Weatherized plastic cement is claimed to form a durable, waterproof seal and is highly elastic, expandihg and contracting readily with heat and cold.
WRITE: The Merchapt Magazine, 573 So. Lake, Pasadena,"Ca. 91101.
Soufh'Seos Morel
Created for the "Aesthetic 70s" program, this room setting is complete with vistas of sandy beaches and splashed with colors as bright as b tropical flower.
Mixing the British campaign look with bamboo and modern, the designers htghlighted a vivid flame stitch pattern against textured walls
of Marlite's white leather paneling.
To enhance the South Seae atmosphere, a Marlite mural (Shoreline) was used to suggest a troPical setting.
WRITE: The Merchant Magazine, 5?3 So. Lake, Pasadena, Ca. 91101'
Noise Reducer
"Whisper quiet,tt says the model as she shows the new, low density, wood fiber, acoustical ceiling panel, called Sonata, available from The Celotex Corp,
It has a textured finish on a wheattone background, and is available in a 2' by 4' panel or a 12" square tile. Panels are tipped into the grids of a suspended ceiling, and tiles can be stapled into gypsum drywall ceilings or on furring strips.
'IYRITE: The Merchant Magazine, 5?3 So. Lake, Pasadena Calif. 91101.
oulclt lilll mGans llml $UPPORI!
The QUIGK LAM Hot Line
Our service and support program starts when you call us collect on the QUICK LAM Hol Line to place an order for your customer. Our QUICK LAM Professionals are highly experienced in helping you meet your customer's needs.
QUICK LAM Delivery & Free Unloading
When your customer's beams are ready, you may pick them up at one of our yards, or, we'll deliver. lf we deliver, our special QUICK LAM crew will unload the beams for you or your customer...at no extra cost.
OUICK LAM Quality Control
As soon as your order is received manufacturing begins. Our QUICK LAM Quality Gontrol Team inspecls every phase of the laminating process. We guarantee that each beam is of lhe highest quality and manufactured in accordance with U.S. Commercial Standard 253-63.
TotalSupport. The QUICK LAM Hot Line

Fast, easy ordering. Prompt delivery. Free unloading. These are iust a few of the reasons why QUICK LAM means total support. Remember, our aim is to serve you, not compete with you.
To find out more about how our total support program will boost your Laminated Beam sales... call collect on the QUICK LAM Hot Line. Today!
Northern California:
Twin Harbors Lumber Co.
PALo ALTo, CAL|F.
701 Welch Rd., Suire 2219
Jim Fraser
Phone: (415) 327-4380
Automqtic Sprinkler System
The Famco relay controller shown is one of two major components that comprise Familian Corp's automatic control system for residential lawn sprinklers.
EUREKA, CALIF.
P.O. Box 156
Btllle Gowans Phone: (707) 443-7092
SANTA ANA, CALIF. r62t E. 17th St.
Jim Rossman (2r3\ 625-8133 (7r4) 547-8086
quence of any number of relay controllers.
WRITE: The Merchant Magazine, 5?3 So. Lake, Pasadena, Ca. 91101.
Corpet Promotion
Plastic utility bags and a choice of four displays are elements of Armstrong's promotion for its Wearathon do-it-yourself carpets.
The heavy-duty plastic bags are packaged together as a consumer giveaway item with each participating retailer allotted 100 of the threebag packages. Or the retailer may choose a new carpet tile carton display.
\MRITE: The Merchant Magazine, l-r?3 So. Lake, Pasadena, Ca. 91101.

Hot Stufi
Stone Construction Equipment, Inc. has introduced a new LP gas heater. The model is the LP-100 with 100,000 BTU/hr. capacity.
A typlcal Famco System is comprised of one command controller and several relay controllers with the command controller activiting a se-
This unit has all UL listed safety controls and features a patented tipover safety switch, The unit is ship- ped completely assembled-ready to
EUGENE, oRE.
1E49 Willamette St.
Vince Bricher (503) 342-6s79
use with hose and regulator included.
WRITE: The Merchant Magazine, 573 So. Lake, Pasadena, Ca. 91101.
Unique Church
Modern church architecture continues to exert a positive creative influence on contemporary design, illustrated in this chapel design by Angelo Gherardi, NSID, for the Masonite Aesthetic 70's series.
A geometric wall treatment combines a golden vinyl wall covering with Masonite fern green paneling
cut at severe angles to create architectural interest.
The altar is made from Masonite moonspot exterior siding and cubes are barkridge siding.
TilRITE: The Merchant Magazine, 6?3 So. Lake, Pasadena, Ca. 91101.
Over The Counler
A multiple studding marker guide is available from Hermann & Safranek.

The Her-Saf Model SM-2 is designed to mark studs and/or rafters on 16" or 24" centers.
Made of 116" aluminum channel and lYz x 16 aluminum legs, it makes
a lightweight unit. Suggested retail price $15.96.
IVRITE: The Merchant Magazine, 5?3 So. Lake, Pasadena' Ca.91101.
Roofing System
A membrane roofing system patented by The Dow Chemical Co. may eliminate mogt causes of roof failure. The system, called IRMA (insulated roof membrane assembly) is being marketed by Amspec Inc,
First, a conventional built-up waterproof membrane is applied to the flat roof deck, then boards of Styrofoanrt@ RM are installed on top of the membrane, and finally, the roof is finished with a layer of loose crushed stone, paving blocks or structural concrete.
WRITE: The Merchant Magazine, 573 So. Lake, Pasadena' Ca. 91101.
Lumber Product Mqnuol
The Retail Lumber Dealers Foundation announces the publication of the lumber section (LDF 900) of the product training manual. Release of this lumbel chapter completes the manual, which is made up of 16 sectlons.
Pre-Hung Units
Uniform appearance plus savings of tirne and labor ale benefits available rvith finished pre-hung Vinyl Shield doors, illustrated in a brochure availabie from Georgia-Pacific Corp.
Lominoted Timber
A spec-data sheet on structural glued laminated timber. issued by the Anrerican Institute of Timber Construction, contains information on composition and materi'als, sizes, shapes, finishes, and wrapping of laminated timber.
Stock Design lobels
Flexible Tape & Label Co. has plepared a brochure describing 15 new stock-design pressure sensitive labe1s and 40 FIick-n'-Stick "Action F1ags."
5idings Brochure
A sidings brochure from Simpson Timber Co. featutes redwood plywootl's and redt'ood's use in apl*ments, offices, schools, homes and oth- el buildings. Complete technical information including application. instructions anti flnishing recommendations are included.
Phgse 2 OfficiolForm
Phase 2 wage-plice r.egulations have been issued in official form. The Cost of Living Council, the Pay Board and the Price Commission published the rules in the Federal Register, a government publication that prints the
oflicial legulations of all s'syglnmsrl agencies.
Lumber Selections
As an informatibn selvice for wholesalers, distributors, dealers and builders, Pope & Telbot, Inc. has publishcd a blochure, Lttntbcr frorti thc )Iills of Pope & Talbot, fnc., which lists species, type and grade of lumbel available from its four mills.
Pollution Control
The Forest Products Research Society has a publication entitled .On'urrotttncn.tal Con.trol containing 14 articles, or"iginally pubiished in the 1g71 Yearbook Issue of the Fot.est Procltrcts JotLt'nal, that cover the natur.e and scope of the problems involved in pollution control in the wood products industry and offer in many cases specific methods for control.
Plywood Construction Dqto
Plytoood Conslrtrrl iott Syslrrzrs has been updated to include cunent ply- wood performance information for designing and constructing commercial and industrial buildings. The sys- tems illustrated range from on-site construction to shop-fabricated conponents.
Filters & Stroiners
llectron Industries is offerine a blochure detailing some 40 preciiion filters and strainers for use in countless industrial, processing and aerospace applications. Ranging in size from miniature eiements to high area filters, they are constructed in every conceivable geometric eonfiguration.
Lumber Use Books
Revised with more complete data related to the full range of lumber sizes and grades, the WestentWood.s Techtt.ical Library in its 19?2 edition is available without charEe to build-
ing product dealers and their trade customers.
Prefinished Doors
Pre-finished dools ale featured in a catalog flom Simpson Timber Co. Available in three oak finishes, entry doors with a carved redwood pre-finished inset, flush bifolds, and regular passage doors are included.
Free Reader Service
For further informotion on oll New Products ond New Litero ture, write The Merchont Mogo. zine, 573 So. Loke Ave., Poso deno, Colif. 9l l0l. Pleose men tion issue doie ond poge number so we con process your request foster! Thonks.
Cures Heodqches
The Flintkote Co. has published a booklet to help builrling contractors cur:e futut'e remodeling headaches at the time of nerv constluction. This plan is called "custom peel and stick.';

Flying High
A selection of signs and decorative displays for. Washington's Birthday, Valentines Day, Spring, and Easter are featured in the lalest edition of the Dismar Catalog, The brochure offers ten different types of signs ranging in size from 7" x 11" cards to jumbo 36" x 96" window banners,
Test & lob Equipment
The 1971-72 annual edition of C Selectecl Listittgl of Tesding and Labo't' tt,tor'11 E quiprnen t f or AII Indttstt.i.e s, available from Testing Machines Inc., ineludes infoymation on the availabilify and price range of over 600 different testing machines and items of Iaboratory equipment.
New Movie
St. Regis Paper Co. has completed an 18-minute sound/color 16mm mo- tion picture fllm dealing with its Tacoma-area forests titled "The EverlastinE Forest."
d wddr'ri.rtni,20 wordt'(2O,Cboaa - .d)). Phone numbef counts as one
word. Boxed ads $1 extra. Fancy headllne or borders S2 extra. Box numbered ads add $1.
Adven'tflsem@mts
to box ndnibei rhowri'ln ad ln car€ of The llerchont Moga,rlne, 6?t So. LDt6 Ave., Pasadena, Cillf. ell0l. Deailline for oolty lr the 20th. Io osll ln an aal: (213) ?02-4008.
HELP WANTED
MATERIATS WANTED
REWARD
BUSINESS OPP.-INVESTING l,u.[[ltt1.:lt salesman, preler under 4(,, to call on S,F, Bay Area retail yards. Salary and car allowance. Bay Area wholesaler. Send resume. Write box 33. c/o The Merchant Magazlne.
STORACE space available, Lease or Buy, AT&SF Spur, 372 acres completely fenced yard in El Segundo, Calif. Approxlmate- ly 1800 sq. ft. office, 5 covered lumber storase sheds. Formerlv Harris Truck- ing. eall Jim Frodsham (?14) 63?-5350 (213) 860-?791.
For informatlon leading to pine stud mills whlch wlll pull their clears for a premium price, $100 cash money paid upon acceptance first order. Steady source of 8' clear 2 x 4s needed. Reply to Box 6, The Merchant Ma.gazine.
Attention Pine Dimension Mills
Premium paid for your clear, 2 x 4 and 2 x 6 pullouts. Accumulatlon basls, fuu truck and trailer lots. For company name and address, write box 5, c,/o The Merchant Magazine.
IUMBER WANTED
Twlsted and weathered Douglas flr. 3x4 and wlder by random lengths S4S. 4x4 and wider by random lensths S4S. CaU Hunter Woodworks (2lSl 715-2544 & (213) 835-5671.
BUSINESS OPPORTUNITIES
LUMBER YARD FOn, SALE AT COR,ONA, CALIF. Contact Hayward Lumber & Investment Co., P.O. Box 3606, Terminal Annex, L.A. 90051, or phone (213) 2551126 for informatlon.
WANT TO BUY outright or lnvest as equal partner or controlling partner small to medium lumber yard ($250,000 - $400,0OO sales or volume) in Los Angeles or 100 mlle vlclnlty. Write box 31, c/o The Merchant Magazine,

WILI PURCHASE (lR TEASE RETAII IUMBIR YARO in Northwestern Los Angeles County or Ventura County. Must have good retail location. Write box 32, c/o The Merchant Magazlne.
FOR LEASE-12O,0O0 b.f. cap. lbr. drylng kiln on 1% acres of gnd. with spur avail. Final close-out of clear Doug flr klln drled lbr., two lork lltts, lbr. truck, re- saw and Joiner. Cust. llst avail. Lyle Van Patten (213) 321-3681.
SERVICES OFFERED
JOIIIINY TIIE LITMBEn LOAI)
STGN PRINTEB
Specializlng ln danger flags, slde- load signs, Job cards, etc. John Weiler's Printlng, 1842 W. 169th St., Gardena, Callt. 90247. Phone (213) 676-7522 or 323-?606.
NNtrRGHANT NNAGAZINtr tsUVtrRS2 GUIDtr
TOS ANOETES
- lUl{8ER AND lUtitBER PRODUCTS
Al Pclrcc Conpony .......-...................12131 680.0874
Am.ricqn Forlll Prods., bld. mf. div...(213't 773-9200
Americon Forcrl P,oducls, 'btd9. nflr. div. (Von Nuyrl.......-...(213) 786-7056
Amcricon Iumbcr Spccicr, Inc...........(2131 830-2860
Atfor Iunbcr Co. ..........-.....-.--..........(213) 627-2326
Bough For$t Produclr Corp.................(213) 330.7,{51
Eoirc Coscodc, Union lumber Region.-(213) U5-171O
Connor lumbcr Solo .................-.. -.....(2131
Egloy & Son, D. C. ............................(2131
Hordwood Co. ..--................-(2131 Pt 2-3796
Gcorglo-Pocific Corp. (Lumbcrl .......---(213) 686-0917
Goroio.Pocific Corp. (Plywod) ..........(2131 968-5551
Gorsio.Pocific Corp. ..........................12131 686-1580
Hcrbcrg tunbcr Solc .--....................---l2l31 775-6107
Huff lumbcr Co. ........................,.........(2131 SP 3.4846
Hughcr lumbcr Solcr Co...(213) 245.5553 & 211-5810
Infond Lunbcr Co. (714) 827.2001 & (7111 511-1151
lonr-Stonton Lumbcr Co. ...........-.....(2131 968-8331
Morquorl-\{olfo lumbcr Co. .......-..--..--t2l 31 625.1 19 1
Mutuof Mouldins ond lumbcr Co. .---..(2131 FA 1-0877
Ncih Lumb.r Solcs, A. W. ..............(213, 572-128O
Ofivar Iumbcr Co. -.------..--.-...-...-...---..(213) 835-1772
Orsood, f nc., Robcrl S. ........-.----...-...-..(2131 382-8278
Pqcific Modiron lumbcr Co. Q13l n3-2292 & (2r31 861.670r
Pqn Ariotic froding Co,, lnc. .----.--......(213) 268.2721
Penbcrthy Lumbcr Co. ........-...............(213) lU 3.,t5ll
Philips Iumber Solcs. .........(805) 495-r083 (2r3) 889-3340
Pollot(h Forqtt, Inc. .....-....-.---..---.--(213) 628.9102
Rolondo Lumbcr Co., Inc. ----.----...(2131 ZEnith 9-8843
Round: Iumbcr Co. ............--.......--....-..(213] 686-0917
Reef lumbcr Scryicc ......------.--.-----.--..12131 232-5221
Simp3on Euildino Supply Co, ......-.-.....(2131 773-8178
South Boy Rsdwood Co. ....................(2131 860-7791
Soulh 8oy Rrdwood Co, ........-..-...(714) 637-5350
Stohl Iumb.r Co, .-...................,........(213) AN 3-68/t,l
Slondord St.uclurct ..........-.....-.----......(21 31 728-5780
Svmmii Lumbcr Co. -.--..-....................--.(2131 635-5715
Swoner Hordwood Co. ...........-...---...-..1213l- 215-5761
Sun lumber Co. --....-.......------....--..---.--(2.|3) 83.|-0Zll

Tocomo tumbcr Solcr, lnc. -.--.....-.-...-(2,|3) MU 'l -6361
lwin Horborr Iunbcr Co. -...........-.----(2,|3) 625-8133
Vqncc lumber Co. .......................-.-.(213) 968-8353
Wcndlins-Nothqn Co. .-....--.....---......--(2131 CU 3-9078
Watie.n Pocific Foresi Produclr .....--.(2131 277-7717
Wcycrhoourcr Compony -..---..-..........(2131 Rl 8-5451
Worchourc (Anohciml -......-----^-(Zl4) 772-5880
Woodbond, Inc. -.-..-......--.-............(2'l 3) 698-852,|
TREATED I.UMEER_POI.ES_P I NGS_TI ES
Kopprrr Compony ....(213) 830-2860
Trcot.d Pob lullderr, Inc. ......-...........(7141 986-1166
8UI IDI NG MATERIAIs-PAI NI_HARDWARE_ETC.
M I I tVtORK-DOORS-ttOU tD I NO5-
Amcricon Forcl Produclr, TW&J Div..,(2131 773-92OO
B!l-Alr Doot Co. .-............................-.(2131 CU 3-3731
Eollwood Co., Thr .........-........-.........(2131 69/a-3601
Scvcrly Monufocluring Co. ...........-......(213) 755-856,1
Corycd Doon, Inc. ------..-.---...-.....(21 3) 57 6-2515
Chip Notionol .......(213) 331-2031
Curlom Mlllr, Inc. .....-...,.................(213) 330-0649
Deft, fnc. ...-..........-.(2131 775-2376
Dlvcnlfi!d Entcrprl.Gt .........---....--.-.--(2131 112-2833
Johnron Pcl-Dor, Inc. .-.-.--....-.--.-.--.....(213) 349-1971
Multi-Corp .-..-........-(213) 8Zl-8030
Pof, Dcrien, Inc. .............--.....--..-----..-..(21 3l 391 -3712
Roin Jct Corp. ...-..1213t. 819-2251
Slruclurol Concoplr ..--..-...-.....--..----.--.(21 3) 881 -62,13
vont Vuo ...-...........(213) 225-2288
sPECrAt SERVtCES
Scrlot Mfs. Co, .....-....-................,......121 3) 825.1 I 63
Cqllfornio lumb.r Intpcctlon Scrylcc(213) NO 5.5431
Col Cuttom l,till ....................."........-...(21 3) 835.534,t
Coort Plonins I'tlll .............................-(213) MA 2.1 | 8l
Crytlol tomp Porfr ...-...-.....,....-.......-...(2131 938-3756
Hunttr r'Voodworkr, Inc. ...-...............12131 77 5 -2511
NolPok Corp. .....-..(2131 tU 3.1056
lofh Young P.rronn.l S.illc. ..........12131 386-6402
So,Col Commrrciol Sl,r.l ............--......(2131 685.5170
IUMsER HANDI.ING AND SHIPPING, CANRIERS
C-Q Truckins Co. ..............................(2131 638-7851
Union Pocific Roilrood (lor Aneclcl.-(213] 685-,(350
Unlon Pocific Rqilroqd (tong Bochl.,(2l31 137-2931
SOUTHERN CALIFORNIA
RIVERSIDE E ORANGE COUNTIES AREA
Advonc.d Droinogo Systcmt, Inc. ......(7141 627-1115
Ama,icon Dacorolivs Produclr ..............(71 11 623-8317
Americon For6l Produck, buildin! molafiql; div. ...---.-........(213) TR 5-1550
Americon Forg.f Producli, Building Mqt6rioli Div., (Ccrritor)..(2131 773-9200
Americqn Forggt Producli, l t. WhilnEy Div., (Cerritor) -.-.....(213) 773-9200
Amoricon Foreif Producti, Sifmqrco lnt. Div., (Corrito!) .-..-..-(2131 926-1321
Bellwood Co., Ths ..-.........................(714) 633-9211
Col Cuiton Mill ...............--...-.------.--.--l7l 1l 835-5344
frcmon & Co., Stqphcn G. ------.--...(7141 OR 3-3500
GFrsio-Pocific Worchourc -.--------..---.(714) OV 4-5353
Horbor Lumbar (Al Wilronl ----------.--.-l7l1l OV 4-8956
Hobbs Woll Iumbq Co., Inc. ----------...-(71,1) 511-5\97
lnfond l!mbar Co. (7l,ll 783-0021 & 17lll 511-/'15l
Key Corp. ..............1711) 875.2060
Moplc Bros., fnc. ....-...-..----..-----.---..12131 69A-3771
lrlorqoort.Wolfc Lumbcr Co, ..--..--.-.---..(21 3) 625-1 191
sAN FNANCISCO
BU I.DI NG MATERIAI.S_PAI NT_HARDWARE_ETC. sAsH-DOORS-W NDOWS-MOUrDt NGS
Amcricqn Foresl Productr, buildins moleriolt div. .-.-.---....--..(,ll5l PR 6-4200
Anoricon lumbar Specicr, Inc. ..---....-(,tl51 692-3330
Bcf-Air Door Co. ------..-..-..-.-...--...-.-..-.(4t5) 697-1897
Eoirc Co:code, Union lumbcr Region (,115) 157-3111
Cqryed Doorr, Inc. ---...-...-......-..-.-....-.-(,(15) 697-1897
Dougfo: Flr [unbsr Co, ---....-..........-(/tl5] DO 2-6027
foruylh Hordwood Co. ...-.---..--.....-.......(4151 282.0151
Gcorsio.Pocific Corp. -.---.-.-.....-.-.........(4151 871-9678
Horbor Lcmbcr Co., Inc.-.-...--.-.-..-....-..(415) 982-9727
Hisginr lumbcr Co., J. E. .--.....--.-....(415) VA 1-8711
Kcllqhsr Lumbcr Solss -.-.....--...-.-..-...-.(415) 454-8862
[omon tunbsr Co. .-..---.-.---.---.-.--.-----l1l5l YU 2-1376
Poromlno lunbcr Co. .---.--..-...-.---.-.-....(4151 a2l-5190
Poiloich Foratlr, lnc. ..-..........-..........(415) 981-5980
Rolondo Iumbcr Co., lnc, .----.--..-..-.....-t4l5l /t67-0600
Scryontr Hordwood Lumbsr Co. ---.-....-(,115) 821-1200
Silnorco Infcrnotionol (AfPC) -..--.-.-..(415) 776-1200
Wendlins Nothqn Co. ------.--..-...--.---.-(/al5l SU ,|.5363
TREATED I.UMBER_POTES
Koppcrr Co., Inc. .....-.---.----...-.-.......(4151 692-3330
Wandlins-Nqthan Co. .....-..-...-...-...(/tl5) SU l-5363
SPECIAI. SERVICES_TRANSPORTATION
Gilbreth Chcmicql Co. -.-....--.........-.-(4151 863-1131
Redwod Inrpcction 5.ryicr ...-.-..--....-..-..-.-..-EX 2-7880
Union Pqcific Roilrood .....-....-..-..-.......(415) 421-6030
GREATER IAY AREA
I.UMBER AND I.UMSER PRODUCTS
Americon For6l Producti, buildins motcriolr div. -.-.-----.--.--.(,(15) SY 7-2351
Arcoto Rcdwood Co. (Burlingome) .--...(,115) 312-8090
Alkinson-Stutz Co. ...................-........(,415) 3,15.1621
Ecllwood Co., Th. -.-...-.--.----...-.-......-.---(,108) 356.2600
N.ORIHERN CAI.IFORNIA
EVERETT
5impson Building Supply Co.--..
KIRKIAND
Simpron Building Supply Co.-.....
LONGVIEW
Union Pocific Roilrood
MO5E5 LAKE
Simpson Building Supply Co.
SEATTTE
Keeler & Assoc., Clyde P. .-.
Georgio-Pocific Corp.
Iewis Co., Polmer G. Simpson Timber Co, .........-....
Tumoc Iumber Co. --.---,,..-,.-...,..,,.
Union Pocific Roilrood
Woyerhoeurea Co.,..,.-. -,..-.--...-.
sHETTON
Simpson Building Supply Co.-...-.

SPOKANE
Georgio-Pocific Corp. ....-...
Union Pocific Roilrood
Woyerhoeuser Co. ....--..,,-.-.,-.....,.-
TACOMA
Georgio-Pocific Corp. -..
lundgren Deolers Supply, Inc,...-
Union Pocific Roilrood
Weyerhoeuser Co. - -...,.-.-.--,,..
PACIFIC NORTHWEST
COI.ORADO
ROCKY MOUNTAIN
Specializing
in: .
OBITUARItrS
tRosT sllYllER
Frost Snyder, founder and former president of Vancouver Plywood Co., Tacoma, Wash., died in Portland, Ore., December 6. He was 79.

From 1936 to 1938, the first president of the Douglas Fir Plywood Assn., he served again in that capacity from 1949 to 1951. A Yale University graduate in 1913, he served in World War I as an Army captain and as an advisor on plywood to the Army Corps of Engineers during World War II.
Born in 1891, he was from a pioneer lumber family in the Tacoma area. Mr. Snyder was a member of the board of Puget Sound National Bank, on the board of regents of Seattle
University and on the bdvisory boards of schools and hospitals in the Tacoma area.
His widow, along with Maggie.
Complete Custom Milling Facilities, We like them BIG!
Maggie, sui'vives daughters, Kay him, and
REA(HTJ,il':; The Merchant

BEIIWOOD rn" euatity Leqder in '72
