2013-14 Annual Report 1
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Table of Contents ceo and president’s report. ....................................................................................................................................................... 4 STATE AND TERRITORY ASSOCIATIONS......................................................................................................................................... 9 BOWLS AUSTRALIA BOARD DIRECTORS, STAFF & COMMITTEES............................................................................ 10 BOWLS AUSTRALIA board. ................................................................................................................................................................ 14 AUSTRALIAN SQUADS.............................................................................................................................................................................. 16 Australian Sports Commission message.................................................................................................................... 18 AUSTRALIAN PREMIER LEAGUE REPORT................................................................................................................................... 20 PARTICIPATION report. ........................................................................................................................................................................ 22 HIGH PERFORMANCE report.......................................................................................................................................................... 26 events report.......................................................................................................................................................................................... 30 commercial operations report........................................................................................................................................... 34 2014 Awards Night report. ......................................................................................................................................................... 36
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HONOUR ROLL.............................................................................................................................................................................................. 40 Finance report........................................................................................................................................................................................ 42 Sponsors and Club Partners................................................................................................................................................. 79
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CEO and President’s report As President and CHIEF EXECUTIVE OFFICER of Bowls Australia, it gives us great pleasure to provide a joint review of the past year and look back at the activities and events of 2013-14. There are NUMEROUS highlights and achievements to acknowledge in what has been a very busy period for the sport.
A new plan for Bowls in Australia The most significant outcome achieved throughout the 2013-14 period was the agreement reached by all nine state and territory associations and Bowls Australia for the introduction of the Bowls in Australia Strategic Plan 2013-2017. The plan outlines a collaborative vision and mission for the future and forms the blueprint for the sport’s growth and development over the next four years, which is widely regarded by all stakeholders as a pivotal period for bowls’ sustainability. To establish the Strategic Plan, extensive consultation with stakeholders occurred over a 16-month period and with the assistance of Deakin University’s Sport Management Chair, Professor David Shilbury, the plan features over 40 strategic initiatives across six Strategic Priority areas including Participation, High Performance, Events, Commercial Development, Leadership and Governance and Communications. The Strategic Plan can be viewed online at www.bowlsaustralia.com.au We fully understand that bowls operates in various unique environments across Australia and we also understand that state and territory associations will introduce their own Strategic Plans with subtle variances to suit their markets, while always keeping the collaborative Bowls in Australia Strategic Plan as the overarching model. A key feature of the plan has been the development of
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several whole-of-sport initiatives and the establishment of working parties to facilitate the objectives of these initiatives. We wish to thank all members of the working parties who are mentioned on pages 11 and 12 in this report.
Bowls Connect The most significant whole-ofsport initiative over the past 12 months was the Bowls Connect program, which has delivered many benefits to the sport on a national scale, including having state and territory associations and clubs across Australia operate on the one IT system. A centralised Competition Management System which allows for a consistent and compatible system throughout Australia together with the management of a robust database and results system, are key features of the program.
The 2013 Australian Premier League The inaugural Australian Premier League, staged at Pine Rivers in Brisbane in November 2013 paved the way for bowls to be presented to audiences unlike ever before, having been developed to be a consumable broadcast product. The new fast, exciting and dynamic format of the APL will be replicated in a new national participation program, Jack Attack, which will be launched later in 2014, with clubs being able to play it early in 2015.
Des Skinner President
Neil Dalrymple Chief Executive Officer
replayed content. The APL showcased the best players in Australia and New Zealand who represented six new franchise teams from Melbourne, Sydney, Brisbane, Adelaide, Perth and New Zealand with the inaugural trophy being won the home team, the Brisbane Gold.
A new home for the AO
Our sincere thanks go to the APL Committee of Management, including Bowls Australiaâ€™s Melanie Rutley, Brett Wilkie and Daryl Rogers and also Paul Leeds from Twenty3 Group for their tireless work in establishing the Australian Premier League. Thanks to all the APL licensees including Club Pine Rivers, Bowls SA, Bowls WA, Club Mount Lewis, Fitzroy Victoria Bowling and Sports Club and Bowls NZ who worked tirelessly to ensure that the inaugural APL was a resounding success.
In March 2014, we were delighted to announce, in conjunction with Tourism and Events Queensland and Gold Coast City Council, that the bowlsâ€™ flagship event, the Australian Open, will be staged on the Gold Coast for the next five years, commencing in 2015. The announcement came following the expiration of the agreement between Bowls Australia, the Victorian Government, the City of Darebin and the Darebin City Bowls Club. The Australian Open enjoyed eight very successful years at Darebin, the home of the 2006 Commonwealth Games bowls competition in Melbourne, and we extend our sincere thanks and gratitude to the Victorian Government, the City of Darebin and the Darebin City Bowls Club
The APL featured a landmark broadcast agreement with 16 hours of live television aired over four nights through our broadcast partners, Fox Sports and SkyTV NZ, and twice that again through
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readiness for the conditions in Glasgow. The various national championships conducted by Bowls Australia were again keenly contested by the state and territory associations and we congratulate each of the winning sides.
Off the Green
for their support over the past decade. The announcement not only included details relating to the change in location but also key aspects such as increased prize money (from $140,000 to $225,000) and the removal of state qualifying to introduce a true open draw, which will boast over 4000 participants across the various disciplines from June 1325, 2015. The move of the event to the Gold Coast provides the sport of bowls with an important presence in the
greater Gold Coast region ahead of the 2018 Commonwealth Games. We acknowledge the team at Tourism and Events Queensland and the Gold Coast City Council for the planning and assistance that contributed to establishing the proposal and we look forward to working closely with them for the Australian Open over the next five years.
The National Merchandising Program produced a record year in 2013-14 with sales for the year set to reach the highest levels on record. With a greater understanding of the program at club level and among bowlers, the NMP is continuing to grow through increased team wear sales with the positive end result enabling funds to be directed back into the Community Development Officer program to continue to assist and service clubs.
The Australian team continued to perform exceptionally well in a number of international competitions, with the highlights being comprehensive wins over Malaysia and New Zealand (in the annual Trans Tasman series) played in the respective regional Victorian towns of Ocean Grove and Traralgon.
The Community Development Officer Program â€“ which changed names to Regional Bowls Manager program from July 1 â€“ again experienced another successful year in 2013-14. With over 6,000 visits made to clubs around Australia, the CDOs travelled in excess of 650,000 kilometres to be a physical presence in almost 1600 clubs and to assist them in an array of areas such as marketing, IT advice and support in the preparation of submissions for grants.
The 2014 Commonwealth Games represented a major event for our selected athletes and the High Performance team. Over the past 12 months National Coach Steve Glasson focussed their preparations on slow greens in
Our coaching and officiating programs have both been restructured over the past few years and whilst there have been mixed feelings on these changes, the resources and courses being prepared are first class
On the Green
and now the envy of many more established sports. One of the great challenges for our sport is our membership structure and the continuation of the decline in formal membership. In 2014, Bowls Victoria has introduced a new capitation model in consultation with BA and its member clubs. The new model will see a shift away from individual capitation fees to a fixed fee structure for clubs. BA together with the other STAs will be following this model with great interest. The financial position of Bowls Australia continues to remain strong with a philosophy to invest all revenue back in the sport in an attempt to stimulate interest and ultimately grow participation. As the largest member of World Bowls, we have continued to work closely with the World Bowls Board and staff. Australia is well represented on the Board and Laws Committee and we wish to ensure we remain active members on the world stage.
Thank you To the Australian Sports Commission, we wish to acknowledge their great financial support of Bowls Australia thank Chair John Wylie AM, CEO Simon Hollingsworth and in particular our respective Sport Partnership Managers Peter Minchin initially and now Tim Arnold, who have both assisted us greatly throughout the past 12 months. We would like to thank the Australian Commonwealth Games Association for their financial contribution to Bowls Australia, in particular President Sam Coffa AM and CEO Perry Crosswhite AM and staff for all their support
throughout the year and specifically in the important leadup to the 2014 Commonwealth Games in Glasgow. To all of our sponsors including Bowls Australiaâ€™s Preferred Bowls Supplier, Aero Bowls, BCiB, Mak Max, Asics, Aspect Sportswear, Werthers Original and Melitta for their strong commitment to Bowls Australia and the sport of bowls. To our media partners Fox Sports, McGuire Media, Twenty3 Group and Crocmedia, we thank you for the professional manner in which you convey the bowls brand and entertain our audiences. To all the clubs who hosted Bowls Australia events over the past year including Darebin City Bowls Club in Melbourne (Australian Open), Tweed Heads Bowls Club in NSW (Australian Indoor Championships) Club Pine Rivers in Brisbane (Australian Premier League), Tasmaniaâ€™s South Burnie Bowls Club (Australian Sides and Super 6), Sorrento Bowls Club in Perth (Australian Under-18 Championships) and the Traralgon
Bowls Club in Victoria for hosting the annual Trans-Tasman series. To the nine State and Territory Association Presidents, Chief Executive Officers and staff who contribute enormously to the success of the sport at state and territory level, we offer our sincere thanks and appreciation of the work you all do. Sincere thanks to the Bowls Australia Board and staff for their commitment and contribution to their roles in ensuring that Bowls Australia continues to grow the sport of bowls throughout the nation and remain the international benchmark in the administration of the sport.
Vale Finally, Bowls Australia wishes to pay its respects and offer its sincere sympathies to the family of Hall of Fame inductee Peter Reuben who passed away during the year. Peter was an inaugural inductee to the Hall of Fame in 2011 acknowledged for his contribution to the sport in the period 1975-1999.
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State and Territory Association contact details Bowls ACT
54 McCaughey Street Turner ACT 2602 PO Box 6105 O’Connor ACT 2602 Ph: 02 6257 3560 Fax: 02 6257 4229 firstname.lastname@example.org
GPO Box 728 Darwin NT 0801 Ph. 08 8945 4800 email@example.com
72 Pickering Street Enoggera QLD 4051 PO Box 476 Alderley QLD 4051 Ph: 07 3355 9988 Fax: 07 3855 0010 firstname.lastname@example.org
3A Rowells Road Lockleys SA 5032 PO Box 59 Brooklyn SA 5032 Ph: 08 8234 7544 Fax: 08 8351 8220 email@example.com
114 Hobart Road Kings Meadows TAS 7249 PO Box 823 Kings Meadows TAS 7249 Ph: 03 6344 1174 Fax: 03 6344 7435 firstname.lastname@example.org
1st Floor, 158 Main Street Osborne Park WA 6017 PO Box 123 Osborne Park WA 6917 Ph: 08 9340 0800 Fax: 08 9242 1866 email@example.com
WOMEN’S BOWLS NSW
7th Floor, 309 Pitt Street Sydney NSW 2000 Ph: 02 9267 7155 Fax: 02 9267 7254 firstname.lastname@example.org
ROYAL NSW BOWLING ASSOCIATION Level 5, 309 Pitt Street Sydney NSW 2000 PO Box A2186 Sydney South NSW 1235 Ph: 02 9283 4555 Fax: 02 9283 4252 email@example.com
Suite 7, 32-36 Camberwell Rd Hawthorn East 3123 PO Box 6080 Hawthorn West VIC 3122 Ph: 03 9861 7100 Fax: 03 9813 4199 firstname.lastname@example.org
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Bowls Australia Board Directors, Staff, Committees Board Members: • Des Skinner (President) • Jewel Buchanan • Nigel Smith • Darryl Clout • Brett Duprez • Wayne Turley • Barbara Gilbert • Eugenie Buckley
• Robbie Dobbins Assistant Coach • Melissa Holland Events Coordinator • Daryl Rogers Finance Manager • Linda Moli Finance Coordinator
Remotely Based Staff Members National Training Centre Coaches
Internal Staff Members:
• Mark Cowan (Vic and Tas)
• Neil Dalrymple Chief Executive Officer
• Faye Luke (SA and NT)
• Tony Sherwill General Manager Bowls Operations
• Gary Willis (NSW and ACT)
• Melanie Rutley General Manager Commercial Operations • Meghan Albert Executive and HR Manager • Jakub Syslo Administration Officer • James Thai IT Systems Coordinator • Campbell Derrick NMP Coordinator • Andrew Holmes Communications and Marketing Manager • Aidan Davis Media and Digital Coordinator • Garry Dillon Community Development Officer Manager • Danielle Costabile Community Development Officer Coordinator • Holly Simmons Education and Training Coordinator • Peter Brown High Performance Coordinator • Steve Glasson National Coach
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• Therese Hastings (WA)
• Brett Wilkie (QLD)
Community Development Officers: • Peter Fahey ACT & South East NSW • Peter Bevan North East NSW • Chris Wallace Metropolitan Sydney • Mark Whiteman Newcastle & Central Coast • Mark Casey South East Queensland • Richard Law Northern & Western SA • Daniel Lawlor Southern & Eastern SA (until April 2014) • Ian James Southern & Eastern SA (April 2014 – current) • Simon Morrison Tasmania • Josh Thornton Western and North Western NSW (until July 2013), North East Victoria (July 2013 – current)
• Paul Holtschke Western & Northern Metro/Geelong VIC
• Don Crosby Bowls SA President
• Barrie Lester Eastern & Southern Metro/Geelong VIC
• Mark Easton Bowls SA Chief Executive Officer
• Peter Nixon Western Victoria
• Kevin Antoine Bowls ACT President
• Daniel Woodrow Perth/Fremantle, South Coast & Northern WA
• Kate Lyttle Bowls ACT Executive Officer
• Adam McIntyre Riverina, NSW (until August 2013)
• Garry Bevan Bowls Tasmania President
• Mathew Searle Western and North Western NSW (September 2013 – March 2014)
• Steve Tomlin Bowls Tasmania Executive Officer
• Gael Evans-Barr Riverina NSW (September 2013 – June 2014)
National Selectors: • Steve Glasson (Chair - Bowls Australia National Coach)
• Stan Smolski Bowls NT President
National Officiating Committee: • Mark Cowan (National Officiating Director) • Peter Delaney (VIC)
• Kelvin Kerkow
• Ian Irvine (QLD)
• Dave Stockham
• Beth Young (NSW)
• Sam Clough
• John Dawson (QLD) • Andrew Lynn (NSW)
State Consultative Body:
• Terrie Crozier (NT) (until October 2013)
• Des Skinner Bowls Australia President
• Holly Simmons (Convenor - Bowls Australia Education and Training Coordinator)
• Rosemary Varty Bowls Victoria President
National Coaching Advisory Group:
• Graeme Bridge Bowls Victoria Chief Executive Officer
• Steve Glasson (Bowls Australia National Coach)
• Vince Beard RNSWBA President
• Gary Willis (NSW)
• Julia Walsh (VIC)
• Greg Helm RNSWBA Chief Executive Officer
• Jaewyn Norton (WA)
• Robyn Procter Women’s Bowls NSW President
• Holly Simmons (Convenor - Bowls Australia Education and Training Coordinator)
• Nicky Bethwaite Women’s Bowls NSW Chief Executive Officer
APL Management Committee:
• Ron Chambers Bowls Queensland President
• Neil Dalrymple Bowls Australia Chief Executive Officer
• Keith Fullerton Bowls Queensland Chief Executive Officer
• Melanie Rutley Bowls Australia General Manager Commercial Operations
• Patrick Buller Bowls WA President • Ken Pride Bowls WA Chief Executive Officer
• Greg Bostock (QLD)
• Andrew Holmes Bowls Australia Communications and Marketing Manager
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• Daryl Rogers Bowls Australia Finance Manager
Bowls Connect Working Party:
• Brett Wilkie Player Representative
• Melanie Rutley Bowls Australia General Manager Commercial Operations (Chair)
• Paul Leeds Independent Member (Twenty3 Chairman)
• James Thai Bowls Australia IT Systems Coordinator
National Development Advisory Panel:
• Paul Winslow Bowls Victoria Marketing, IT and Publications Manager
• Andrew Larratt Independent Member (Chair)
• Kate Lyttle Bowls ACT Executive Officer
• Tony Sherwill Bowls Australia General Manager Bowls Operations
• Greg Helm RNSWBA Chief Executive Officer
• Garry Dillon Bowls Australia Community Development Officer Manager
Capitation and Revenue Stream Working Party
• Josh Thornton Community Development Officer (North East Victoria) • Simon Morrison Community Development Officer (Tasmania) • Michael Beaumont RNSWBA Development Manager • Nicky Bethwaite Women’s Bowls NSW Chief Executive Officer
National Bowls Brand Working Party: • Robyn Procter Women’s Bowls NSW President (Chair) • Andrew Holmes Bowls Australia Communications and Marketing Manager • Melanie Rutley Bowls Australia General Manager Commercial Operations • Nicola Abercrombie Women’s Bowls NSW Marketing Manager • Cheryl Strong RNSWBA Marketing and Communications Manager • Paul Winslow Bowls Victoria Marketing, IT and Publications Manager • Kate Lyttle Bowls ACT Executive Officer
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• Ken Pride Bowls WA Chief Executive Officer (Chair) • Neil Dalrymple Bowls Australia Chief Executive Officer • Melanie Rutley Bowls Australia General Manager Commercial Operations • Tony Sherwill Bowls Australia General Manager Bowls Operations • Greg Helm RNSWBA Chief Executive Officer • Mark Easton Bowls SA Chief Executive Officer • Michael Classon Bowls Victoria Finance Manager (January 2014 – current)
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Bowls Australia Board Dermot (Des) Skinner - Chairman / President Experience Past vice president Zone 2 (Newcastle) match committee; Past Bowls NSW state councillor and board member; Australian Sports Medal 2000. Special Responsibilities CEO Performance and Remuneration Committee. Member of the Audit, Risk and Governance Committee.
Sylvia (Jewel) Buchanan Qualifications Qualified General Nurse, Midwife, Mothercraft; Experience Past President of NSW Women’s’ Bowling Association; Past district President Northern Suburbs Women’s’ Bowling Association; Past president Dural Country Club Womens’ Bowling Club; Past founding President NSW Child & Family Nurses Association. Special Responsibilities Member of the Audit, Risk and Governance Committee.
Eugenie Buckley Qualifications Masters of Law; Bachelor of Law; Bachelor of Commerce. Experience Director Football Queensland Ltd; Principal at Suiko Consulting; Past CEO at Brisbane Roar Football Club; Past CEO / Tournament Director, ICC Women’s World Cup Australia 2009; Past General Manager, Legal and Business Affairs, roles at International Cricket Council, Football Federation and Australian Rugby Union.
Darryl Clout Qualifications Australian Institute of Company Directors (Residential) Course. Experience Vice President – International Softball Federation; Former General Manager Dept. of Sport & Recreation NSW; Past executive board member NSW Softball Association; Past President Softball Australia; Former Board member of NSW Institute of Sport. Special Responsibilities CEO Performance and Remuneration Committee.
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Brett Duprez Qualifications Diploma Financial Services (Insurance Broking); Qualified Practicing Insurance Broker (QPIB). Experience Manager Sports and Services – Gow-Gates insurance Brokers; Director – Young Professionals in Racing; 1998 Commonwealth Games men’s pairs gold medallist. Special Responsibilities CEO Performance and Remuneration Committee.
Barbara Gilbert Experience Director - N W Gilbert Pty Ltd; Chairperson Bowls Victoria Championship Committee; Former board member Kew Heights Bowling Club; Various management positions with medium – large size businesses. Special Responsibilities Member of the Audit, Risk and Governance Committee.
Nigel Smith Qualifications Australian Institute of Company Directors – Fellow; Diploma - Agricultural Science. Experience Former Managing Director QAF Meat Industries; Former Managing Director Bunge Meat Industries; Former Chairman Diamond Valley Pork. Special Responsibilities Member of the Audit, Risk and Governance Committee.
Wayne Turley Experience Director Turley Enterprises Pty Ltd; 2006 Commonwealth Games men’s triples gold medal Bowls Coordinator Taren Point Bowling Club; Joint owner – Wayne Turley & Claire Duke’s Aero Bowls World.
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AUSTRALIAN SQUADS Australia Squad
Women Men Lynsey Clarke (Capt) (Club Helensvale)
Matthew Baus (Raymond Terrace)
Kelsey Cottrell (St Johns Park)
Mark Casey (Club Helensvale)
Anne Johns (St Johns Park) Dylan Fisher (Fitzroy Victoria) Karen Murphy (Cabramatta)
Matthew Flapper (Ocean Grove)
Carla Odgers (Lalor)
Barrie Lester (Mulgrave)
Natasha Scott (Raymond Terrace)
Mathew Pietersen (Cabramatta)
Samantha Shannahan (Avenue) Nathan Rice (Club Helensvale) Kristy Thatcher (Tweed Heads)
Wayne Ruediger (Grange)
Claire Turley (Cabramatta) Aron Sherriff (Ettalong Memorial) Rebecca Van Asch (Invermay)
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Brett Wilkie (Club Helensvale)
Australia A Squad Women Men Kristina Krstic (Manning Memorial)
Matthew Ayres (Manning Memorial)
Renee McPharlin (Balaklava) Sean Ingham (Broadbeach) Bolivia Millerick (Caloundra) Scott Thulborn (Adelaide) Chloe Stewart (Kyneton) Aaron Wilson (Brighton)
Australia Under-18 Squad Girls Elizabeth Allan (WA), Dawn Hayman (NSW), Ellen Ryan (NSW), Jamie-Lee Worsnop (NSW), Tayla Morison (VIC), Natasha Russell (VIC), Taleah Putney (QLD), April Wilson (QLD), Tamzin Jenke (SA), Jessica Hogan (ACT)
Boys David Downey (WA), Trent Britton (NSW), Luke Jones (NSW), Dylan Skinner (NSW), Corey Wedlock (NSW), Joshua Corless (VIC), Nathan Lynch (VIC), Troy Mansbridge (VIC), Braidan Leese (QLD), Michael Sims (TAS)
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Message from the Australian Sports Commission The Australian Sports Commission (ASC) is committed to ensuring Australian athletes excel in the international sporting arena, and increasing Australians’ participation in sport. These two clear objectives are mutually reinforcing – international success inspires Australians to participate in sport and greater participation helps nurture our future champions. Sport inspires individuals, unites communities and encourages active lifestyles. Success at the international level has become even more challenging for Australian athletes. Traditional competitors keep getting better, and rising countries are becoming forces to be reckoned with. Our tenth placing in the medal table at the London Olympic Games continued a downward trend over the past three games. Through Australia’s Winning Edge 2012-2022, our game plan to move Australian sport from world class to world best, we are changing the role of the AIS and the delivery of the high performance program, improving the financial performance and position of national sporting organisations (NSOs) and strengthening the governance structures and standards of NSOs. We have initiated a fundamental reform process to improve Australian sport, by linking high performance sports funding more closely with performance; ensuring the AIS is the world’s best high performance sports institute; modernising governance structures in a number of sports; investing to improve coaching, leadership skills, talent identification and innovation in Australian sport; and reinforcing public confidence in the integrity of sport. These reforms will create lasting change and improvement. In 2013-14, the Australian Government, through the ASC, is investing almost $120 million in national sporting organisations for high performance programs and to promote grassroots participation in sport. Our partner sports can expect a much sharper focus by the ASC in future on best practice governance and administration, intellectual property ownership, athlete management and support structures and general accountabilities by the sports. Equally, the ASC is committed to changing to meet the needs of contemporary sport. Importantly, the ASC is focused on promoting grassroots participation in sport throughout Australia and to continue a suite of successful national programs such as the Active After-school Communities program. Increased community sport participation has a profound long term dividend, and remains a vital objective of the ASC. The ASC looks forward to working in collaboration with the sport sector to encourage more people into sport and to drive Australia’s continued international sporting success. John Wylie AM Chair Board of the Australian Sports Commission
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The Australian Sports Commission proudly supports Bowls Australia The Australian Sports Commission is the Australian Government agency that develops, manages and invests in sport at all levels in Australia. Bowls Australia has worked closely with the Australian Sports Commission to develop bowls from community participation to high-level performance.
AUSTRALIAN SPORTS COMMISSION
Bowls Australia is one of many national sporting organisations that has formed a winning partnership with the Australian Sports Commission to develop its sport in Australia.
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Australian Premier League report The inaugural Australian Premier League (APL) was staged in November 2013 at the magnificent Club Pine Rivers in Brisbane. COMBINING THE BEST PLAYERS IN AUSTRALIA AND NEW ZEALAND WITH AN EXCITING NEW FORMAT CONCEPT RESULTED IN THE LAUNCH of the SPORT’S MOST EAGERLY ANTICIPATED AND HOTTEST NEW PRODUCT.
A GOLD-en opener to the Australian Premier League The Australian Premier League was born to showcase to new audiences a fast and enjoyable format of the game – two sets of five ends in one hour matches - that will resonate with society’s busy work-life schedules and allow more people to play the sport at local bowls clubs in a more concise and less timeconsuming manner. Six teams entered the first competition and 18 elite players from across the country, and the Tasman, contested four days of bowls’ new frontier. The brainchild of Bowls Australia, the APL was developed to be the catalyst for participation growth in the sport by showcasing the sport’s highest and most credentialed players in a live television environment playing a modern and contemporary form of the game to attract new participants. Comedian and star of the hit movie Crackerjack, Mick Molloy was announced as the Australian Premier League’s official ambassador and undertook numerous pre-event promotional opportunities in person and throughout the media in the build-up to the APL, culminating in him providing ‘special’ comments on the final two nights of action on the Fox Sports’ coverage. The APL was formed with the support of six licensees from Australia and New Zealand, comprising of a mix of governing bodies and clubs creating the competition’s inaugural structure.
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A city versus city competition was the desired compilation of the APL by Bowls Australia and teams carrying the names of cities, with the exception of New Zealand who represented their national team, with new or existing nicknames and creatively developed logos and brands. Adelaide, Brisbane, Melbourne, New Zealand, Perth and Sydney were the locations that were crowned Endurance, Gold, Roys, Blackjacks, Suns and Lions respectively and came from a range of licensees. The newly created name of the Adelaide Endurance licence is held by the governing body of bowls in South Australia, Bowls SA, and boasted three local stars in its initial year with Wayne Ruediger, Mark Haines and inaugural APL MVP Scott Thulborn taking to the Pine Rivers rinks.
its support to the APL and the innovative concept in the first year by placing its nationally branded team, the New Zealand Blackjacks into the APL and were well represented by Jo Edwards, Ali Forsyth and Tony Grantham. Like Bowls SA, Bowls WA believed strongly enough in the concept to field a team to represent the West and called themselves the Perth Suns.
The inaugural host venue, Club Pine Rivers, also invested in the Brisbane-based licence and they secured legends Kelvin Kerkow and Mark Casey to accompany local gun Robbie Wild who guided the Brisbane Gold to the very first APL title, defeating Adelaide Endurance in the final.
Unlike other licensees, the Perth Suns fielded a team comprising of one local Perth-based bowler, Clive Adams, and a couple of eastern seaboard stars, namely Australian Jackaroo Brett Wilkie and multiple World Cup champion and former Northern Irish international Jeremy Henry.
A club synonymous with social and barefoot bowls in Australia is the Fitzroy Victoria Bowling and Sports Club in Melbourne’s inner suburbs and they represented the Melbourne Roys in 2013 with young Australian representative Dylan Fisher and international new-comer Matthew Flapper alongside Scottish-born world champion and now Clayton Bowling Club coach Graeme Archer.
Pre-event favouritism belonged to the team representing Sydney, known as the Sydney Lions.
Bowls Australia was delighted that Bowls New Zealand showed
The Lions, owned by Club Mount Lewis in Sydney’s southwest, consisted of some of the biggest and most decorated names in Australian bowls with Commonwealth Games gold medallist Karen Murphy joining three-time International Bowler of the Year Aron Sherriff and National Coach and nine-time Australian Indoor Champion Steve Glasson on the mat for the Lions.
Despite the pre-event hype and impressive playing roster, the Sydney Lions finished bottom of the inaugural APL ladder but the presence of their stars, and those of all the teams, provided an exceptionally successful first Australian Premier League. It showcased the best bowlers the sport has to offer in a format of the game – one hour matches of two sets of five ends - that will be rolled out to clubs around Australia under the banner of Bowls Australia’s new participation program, Jack Attack. Through the support and belief in the concept by Bowls Australia’s broadcast partner, Fox Sports, the Australian Premier League enjoyed 16 hours of live television coverage, in prime-time, over the four nights of the event. In New Zealand, Sky Sports NZ also supported the event and beamed all the live action back into the New Zealand market. The Australian Premier League will be staged for a second time from November 18-21 at Club Pine Rivers and will again be broadcast live on Fox Sports and SKY Sports into New Zealand.
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participation report There is genuine excitement with the progress made this year in the Participation team. Sincere thanks go to our Community Development Officer (CDO) Program Manager Garry Dillon, the programâ€™s coordinator Dani Costabile and Education and Training Coordinator Holly Simmons in the office who have worked tirelessly to ensure the sport continues to grow. Thanks also to our CDOs who have again worked diligently in the field ensuring that our clubs are sustainable and successful well into the future. The CDO program is one of our sportâ€™s finest achievements and having our dedicated team at the beck and call of our clubs is a huge win. Sincere thanks and appreciation must be afforded to our volunteer committees such as the National Officiating Committee, the National Coaching Advisory Group and the National Development Advisory Panel. In particular, many thanks go to Mark Cowan who has served as the National Officiating Director for many years and resigned from the position in mid 2014 and we thank Mark for his dedication and contribution. The assistance of our working parties covering some very important strategic initiatives (such as the Capitation and Revenue Stream Working Party) has been most welcome and above all, fruitful. The future is bright and everyone associated with these working parties look forward to what the future holds with the joint initiatives of Bowls Australia and state and territory associations contributing to shared success. Of course, we are also grateful and appreciative of our friends at the Australian Sports Commission who support many of the programs conducted by Bowls Australia nationally. Below are some of the key achievements and commentary of the 2013-14 financial year.
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Achievements: Education and Training: • Streamlined and more user-friendly umpire/ coach accreditation and reaccreditation methods • Better support for volunteers by implementing mentoring of elite umpires and short educational videos for coaches • Delivery of Advanced Coach Course to 32 candidates
Community Development Officer Program • The 16 regionally based CDO’s completed well over 6,000 visits in the last year • In doing so they travelled in excess of 650,000kms to reach almost 1600 of Australia’s 1963 registered Bowls Clubs • This year we were involved with clubs gaining over $1.6million in funding to improve the sport and facilities of bowls in local communities • Peter Nixon was awarded the 2013 CDO of the year at the annual Bowls Australia Awards Night in Burnie.
General Development: • A significant increase in regular (greater than 4 times) participation of 15.4% to 570,782 annually • Completion of in excess of 30 Jack Attack pilots (a public version of the hugely successful Australian Premier League) • Production of Jr. Jack Attack products – a product that will be implemented throughout
the school and club system nationwide.
Education and Training: Our past 12 months have focussed on expanding the capability of both Bowls Australia and our state and territory associations. In particular, we have placed an emphasis on the roll-out and delivery of 17 STA and BA candidates for completion of their Certificate IV Training and Assessment. This will enable each STA to approve presenters and assessors – which was often previously seen as too long a process. We’ve also published a series of videos entitled ‘The Coaches’ Den’ and ‘Under the Scope’ designed to assist with further raising the standard of coaching and officiating nationwide and these are available for downloading from the Bowls Australia website. Our reaccreditation system was also streamlined, ensuring that no coach or umpire leaves their voluntary role due to the burden of ‘too much paperwork and red tape’ as has been reported. Our elite umpires are in better hands than ever before with a dedicated role to assist with mentoring and assessment at
key events. South Australian Sandy Wallace has commenced in this role and there have been many positive comments since her appointment. Our Advanced Coach Course was conducted on two occasions, boosting the stocks of coaches in the bowls community who are ideally suited to coaching at elite levels - from premier clubs to STA junior and senior positions. Our attention now turns to the law review, due for release on January 1, 2015. At this time we will also release the eagerly awaited new officiating pathway which is sure to be an exciting adventure in the Education and Training field.
CDO program: Our CDO’s have worked hard for the last year resulting in many significant successes. This extends not only to those in the field but also to Danielle Costabile who coordinates the team. Her ability to support the 16 staff members and their daily requirements is never underestimated and enormously respected. The past year has seen our community-based employees cover more than 650,000 kms and make over 6,000 visits
2013-14 Annual Report 23
to clubs, regions, schools and government organisations. Their ability to connect clubs with the community has been seized upon by more and more of our clubs nationwide with remarkable results. This past year we have seen a sharp increase in the participation of our game with 570,782 participants taking the opportunity to play our sport regularly. A further 306,960 participated on a non-regular basis too. While increasing these numbers is always foremost in our minds, we conducted trials of our new participation format ‘Jack Attack’ in early 2014. Pilot programs were run in every state with each participant asked to fill in a survey which assessed their enjoyment and overall satisfaction of the program. Both clubs’ and participants’ opinions were recorded, with results indicating that we have the right format to take to the market. The pilot phase produced some amazing and valuable results for us to analyse, such as one club having a 48% increase on bar sales, dozens of new members as well as a close to 100% positive response. In March 2014 at the Bowls Australia Awards night, we crowned Peter Nixon (Western Victoria) as our CDO of the year. Peter has an area spanning from Mildura to Warrnambool and as far east as Ballarat and in this vast area he logged 402 visits in the past 12 months. Peter epitomised the ideal CDO by being not only the highest ranked in most KPIs, but also being highly regarded by both clubs and staff for his work ethic and commitment to growing the sport of bowls. One of Peter’s great strengths is his ability to assist clubs in his 24 2013-14 Annual Report
area by generating grant funding which he achieved to the tune of over $180,000 in the past year, the highest of any CDO in the past 12 months. This was also shown through his assistance to a brand new club being formed at Bungaree on the outskirts of Ballarat and acquiring over 60 new members in year one. Peter has an intricate knowledge of the game, being a Premier Division bowler in the past as well as working at two of the biggest bowls clubs in the state of Victoria – Ocean Grove and Moama. Peter is a great asset to not only the clubs but to the sport itself. In this past year, we have introduced easy to follow templates for club planning including strategic and business plan templates, club booking forms, sign in booklets as well as a template club facility usage log book. These resources have assisted a large number of clubs and with each success are driving more clubs to appreciate the value of their use. Our junior participation kits are now readily available across the country, these kits are branded ‘Jr. Jack Attack’ and their colourful and educational activity cards
have been a huge hit with both schools and clubs around the nation. These kits evolved over many discussions with junior sport providers such as Active After School Communities and with help from the Australian Sports Commission. The immediate acceptance and uptake from the bowls fraternity, and more importantly the children that are using them, has been stunning. We firmly believe we have taken a major step forward in bringing our sport to a much younger audience. In closing we would like to thank the many volunteers and staff at our clubs that are now taking the CDO program to heart as their first point of call when they are looking to implement change. The acceptance at club, zone, region and district levels has been highlighted by the many articles of success we are reading in state and territory magazines and websites and we hope to further highlight the wins in the future and continue to spread the good work currently being done at the grass roots level of the sport.
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2013-14 Annual Report 25
high performance report Continued alignment, support and directional guidance from the Australian Sports Commission, Australian Institute of Sport and the Australian Commonwealth Games Association has allowed us to enjoy another highly successful 12 months on the national and international stage. Following the unprecedented, but welcome success of the Australian Jackaroos at the 2012 World Championships in Adelaide, it was imperative these results were followed up and well supported in further international competition in the important build up to the 2014 Commonwealth Games in Glasgow. During our preparations for the Commonwealth Games, it was paramount for our squad to replicate the conditions we faced ahead in the UK. With just one opportunity for a UK tour prior to the Commonwealth Games, every effort was taken to ensure ‘mirrored greens’ would be available for our camps, competitions and individual squad members in their local regions who had foreign greens prepared for them namely Southport Bowls Club (Qld), Ettalong Memorial Bowls Club (NSW) and Grange Bowls Club (SA). Sincere thanks must go to the Ocean Grove Bowls Club for hosting the friendly test series between Australia and Malaysia in December 2013 and the Traralgon Bowls Club for their brilliant efforts in preparing ‘slow’ greens for the 2014 annual TransTasman encounter between Australia and New Zealand in March 2014. The High Performance team cannot express enough thanks to the Maribyrnong Park Bowling Club in Melbourne enough for being our formal trialling and training venue for the 18 months leading into the Commonwealth Games, providing the players and staff with the best acclimatisation possible without actually
26 2012-13 Annual Report
being in Scotland. A highlight of the preparations for all concerned was to have the involvement and inclusion of the para-sport bowlers – vision impaired and bowlers with a disability - involved with the open team for the Commonwealth Games. Many thanks must be afforded to the Australian Blind Bowlers Association and Disability Sports Australia for their support and great assistance as well.
INTERNATIONAL EVENTS During July and August 2013, Australia participated in the 8-Nations Commonwealth Games Invitational, one of the most critical events in the preparation towards Glasgow. The tour itself was fast paced with the Australian touring party landing in London before a long bus trip straight to Wales for a 4-nations series. With only one day of acclimatisation upon arrival in the UK, the Wales series was always going to prove a tough assignment but a great, competitive way to
start our 8-nations campaign. This tour, along with a number of trials was the catalyst in the national selection panel finally confirming the 2014 Australian Commonwealth Games bowls team for Glasgow. History will show the team that wore the green and gold with pride were; (in playing order) Vision impaired mixed pairs Joy Forster (Bruce Jones – Director) (QLD) & Tony Scott (Peter Scott – Director) (VIC) Bowlers with a disability triples Tim Slater (VIC), Anthony Bonnell (QLD) & James Reynolds (NSW) Women’s open team Singles - Kelsey Cottrell (NSW) Pairs - Carla Odgers (VIC) & Natasha Scott (NSW) Triples - Lynsey Clarke (QLD), Karen Murphy (NSW) & Kelsey Cottrell Fours - Carla Odgers, Natasha Scott, Lynsey Clarke & Karen Murphy Men’s open team Singles - Aron Sherriff (NSW)
Pairs - Brett Wilkie (QLD) & Aron Sherriff Triples - Wayne Ruediger (SA), Nathan Rice (QLD) & Matthew Flapper (VIC) Fours - Wayne Ruediger, Brett Wilkie, Nathan Rice & Matthew Flapper The staff on tour included – Peter Brown - High Performance Coordinator (Section Manager at Commonwealth Games) Robbie Dobbins - Assistant National Coach Steve Glasson - National Coach Kelvin Kerkow - Para-Sport Coach Faye Luke - Team Manager The format of the Commonwealth Games now replicates the World Championships. For the first time in Commonwealth Games history, each athlete competed in two (2) disciplines therefore having the opportunity to adorn the podium twice. All matches were time limited with specific length matches in ends or shots up which are shorter than the traditional length. 2012-13 Annual Report 27 2013-14
The Games provided a unique experience for our athletes with the opportunity to reside and rub shoulders with athletes from a vast array of sport from every corner of the planet.
2013 – 2014 HIGHLIGHTS 8-Nations Commonwealth Games Invitational (Glasgow) Vision Impaired Mixed Pairs - Gold Para Triples - Bronze Men’s Singles - Gold Men’s Pairs - Silver Men’s Triples - Gold Men’s Fours - Silver Women’s Fours - Bronze The Australian Men also took all by storm by securing the 8-nations Men’s overall championship trophy. Trans-Tasman Test Series (Traralgon, Victoria) Series wins in Para-sport - overall Women’s open Men’s open
Men’s development U18 girls U18 boys In addition, the trophy count saw Australia claim nine of the available ten trophies when each teams overall results were calculated. Australia v Malaysia international test series (Ocean Grove, Victoria) Australia secured this series against world class competition four tests to one Individual Championships Karen Murphy (NSW) - Women’s World Champion of Champion Singles title Carla Odgers (Vic) and Kelsey Cottrell (NSW) - Hong Kong Classic Pairs title Matthew Baus – Malaysia Invitational (Merdeka) Men’s Singles title
NATIONAL TRAINING CENTRES The National Training Centre program has gone from strength
to strength again in 2013-14 with many significant results and achievements coming from all the squads’ players at local and national level. Each and every one of the players enlisted to one of our five National Training Centre squads have the opportunity to work with elite coaches to further improve their games and develop themselves as individuals who have a mutual regard and vision to succeed at the highest level of bowls. Many thanks to Gary Willis (NSW & ACT), Mark Cowan (VIC & TAS), Brett Wilkie (QLD), Faye Luke (SA & NT) and Therese Hastings (WA) for their unwavering commitment to developing the best young talent the sport has at its disposal in each respective region and the results achieved vindicate the hard work they put in. Our thanks also go to Cabramatta Bowls Club who are the official NSW/ACT Centre of Excellence. Our relationship with Cabramatta provides an excellent venue and key piece of the puzzle in terms of the player development pathway. We look forward to replicating the Cabramatta model in other states and territories in the near future. Finally, sincere thanks must be expressed to all who have contributed to Australia being the number one ranked team in the world. Our wonderful players and supporters are a pleasure to be associated with. The great work could not be achieved without the professional work by the entire coaching staff including Robbie Dobbins as Assistant Coach, Peter Brown as High Performance Coordinator and NTC Coaches Faye Luke, Mark Cowan, Therese Hastings, Brett Wilkie and Gary Willis.
28 2012-13 Annual Report
sporting environments with a difference
events report 2013 National Events Australian Indoor Championships Tweed Heads Bowls Club once again hosted 32 men and 32 women for the 2013 Australian Indoor Championships. Karen Murphy (NSW) was again crowned the women’s champion, claiming her sixth title in seven years on the Tweed carpet over good friend and former Australian representative Maria Rigby. Victorian qualifier, Clayton’s Tony Wood surprised many to take out the men’s title over Tasmanian Mark Nitz in straight sets.
AUSTRALIAN Under-18 Championships Eighty of the top under-18 players from across the country converged on the Sorrento Bowls Club in Western Australia to contest the 2013 Australian Under-18 Championships. The host state Western Australia were looking for some favourable home town advantage to defend their clean sweep from the previous year but NSW had other ideas and reclaimed the boys, girls and overall trophies for the second time in three years.
National Champion of Champions The Ascot Park Bowling Club in South Australia played host for the 2013 National Champion of Champions event. NSW qualifiers proved dominate across the two and a half day event which eventually saw David Holt take out the men’s singles with Cameron Curtis and Carl Healey claiming the pairs title. Kerry Farrell and Betty Herbertson rounded out the NSW trifecta when they triumphed in the women’s pairs while Noelene Abe from WA prevented all trophies heading to NSW by winning the women’s singles.
2014 National Events Australian Open For the eighth and final time, the Australian Open was run and won at the Darebin City Bowls Club in Victoria.
30 2013-14 Annual Report
Entry numbers again improved on the previous year, particularly in the Under-18 and Over 60 sections of the event. Teams from Malaysia and Hong Kong China attended Last Chance Qualifying, with some qualifying into the main draw which helped to not only boost entry numbers, but improved the standard of competition and provided additional colour and excitement to the venue. In the main draw, it was a case of déjà vu from 2013 with a number of highly ranked players knocked out in the early rounds, before some of the most hotly contested finals were decided in cold, windy and difficult playing conditions.
over previous champion, Club Helensvale’s Brett Wilkie. Lynsey Clarke kept event organisers busy and provided a scheduling headache by becoming the first player to play in the gold medal match of every discipline. She took home silver in the singles and pairs, but helped to steer her fours team over the line by a solitary shot for the gold medal to claim her sixth Australian Open title.
Bowlers with a Disability only played three of the four intended disciplines in 2014, and those that were played failed to fill the entire draw. The men’s over 60s entries exceeded 32 for the first time, which saw the over-flow games being played on the indoor green at Darebin. In the Under-18’s, entries were at capacity in the boys draw, with all sections full. The girls had more
Anne Johns, from St Johns Park in NSW prevailed over her fours teammate and Australian captain Lynsey Clarke in the women’s singles final. Nathan Wilson replicated his older brother’s success of the year before to claim the men’s singles trophy
2012-13 Annual Report 31 2013-14
entries than ever before and the quality of all play across both genders was exceptional. New additions to the Open for 2014 included live music in the Village Green throughout the afternoon on four days of competition and live streaming of the finals rather than delayed telecasts via Fox Sports and both were successful additions to the event. Bowls Australia would like to acknowledge the support of the following organisations and individuals without whom the event would not be possible. • Victorian Department of Sport and Recreation and the Darebin 32 2013-14 Annual Report
City Council, whose financial support of the Australian Open is paramount to the event’s success. • The numerous sponsors of Bowls Australia without whom the event could not go ahead.
Super 6 and the Australian Sides Championships Teams descended on the NorthWest coast of Tasmania for this year’s championships, held at the South Burnie Bowls Club.
• Harvie Hele, Valerie Savage and George Vayonitis – the volunteer team leaders who each year ensure the event runs smoothly with their team of volunteers.
Marquees were plotted between
• Haydn Williams and Ken Chapman who took on the role of Technical Official Team Leaders.
Queensland boarded the plane
• Barbara Gilbert who filled the role of the Tournament Director.
Trophy again went home with the
the greens as food and beverage outlets, which provided a carnivallike atmosphere that was enjoyed by all. bound for home with the overall trophy and Men’s Alley Shield in hand, whilst the Marj Morris NSW women like it did in 2013.
2013 International Events Trans-Tasman Traralgon, the largest town in the Gippsland region of Victoria, hosted the 2014 Trans-Tasman test series between Australia and New Zealand. With state of the art clubhouse facilities and exquisitely presented greens for competition, the Traralgon Bowls Club committee, staff and band of loyal volunteers need to be applauded for their
efforts in the planning and execution of the event.
the Commonwealth Games in
Again, much like in 2013 at the Howick Bowling Club in New Zealand, Australia dominated proceedings from the outset and never really looked challenged over three days of the event, which again included teams representing both countries in open, development, under-18 and para-sport disciplines.
and the para-sport teams that
Australia won nine of the 10 trophies on offer and it provided a valuable lead-in to
international bowls and
Glasgow as the national open competed in Traralgon were unchanged when the Games selections were made. Big crowds and major local media support, primarily through the eventâ€™s major sponsor WINTV Network, ensured due recognition was afforded to our elite national players in regional Australia. 2013-14 Annual Report 33
commercial operations report The Bowls Australia Commercial Operations team has enjoyed an exciting year on and off the green with significant new initiatives introduced across a number of key priority areas.
Partnerships Bowls Australia experiences strong commercial support from a number of partners whose valued support provides a platform for us to further invest back into the sport of bowls. In 2013, Bowls Australia renewed partnerships with MakMax, the leader in shade structures, and had continued positive relationships with Aspect Sportswear (formally Kombat Teamwear) who provided the Australian Jackaroos with their team wear requirements and also supported Bowls Australia with a range of other uniform product. Many thanks also to Asics, who continue to invest in innovation for bowls footwear. A renewed partnership was established with BCiB, led by Ian Hopper, who have been steadfast in their support of bowls for many years and BCiB have been a strong addition to the Bowls Australia commercial partnerships. BCiB have an ongoing commitment to their investment in the bowls community at all levels showcased by their strong service culture and genuine passion for the sustainability of our sport. A new partnership was also established with Aero Bowls, one of the worldâ€™s fastest growing bowls manufacturers, as Bowls Australiaâ€™s preferred bowls supplier. In a very short space of time, Aero Bowls have become a leading brand of bowls, bowling equipment and apparel in Australia and Bowls Australia is thrilled to work with Walter Jacobs and the Aero Bowls team moving forward. Bowls Australia has once again enjoyed a wonderful year in 2013/14 with our media and broadcast partner in Fox Sports and also our production company McGuire Media who once again produced quality vision of our broadcast events specifically the inaugural live coverage of the Australian Premier League.
34 2013-14 Annual Report
In terms of radio coverage throughout the year, thanks and gratitude must also be extended to the team at our radio partner, Crocmedia who have produced Bowls Australia’s radio weekly radio program Without Bias throughout the year.
Bowls Connect This year, Bowls Australia and the nine state and territory associations signed a landmark agreement for the sport, with the national governing body and all state and territory associations establishing a partnership with IMG Sports Technology Group to provide a complete ‘wholeof-sport IT system’ called Bowls Connect. In a unique deal, the Bowls Connect system provides a range of innovative technical solutions, incorporating websites, online competition management system, membership database and e-commerce platforms to Bowls Australia and the state and territory associations, in addition to each and every one of the 1963 clubs across the nation, further enhancing the capabilities and appeal of the sport across all levels. The agreement is the first of its kind for bowls in Australia, with each state and territory signing the agreement and becoming a key decision making partner of the new unified system. The top five benefits of the Bowls Connect system: 1. All associations on the one system; therefore making processes simpler (i.e. clearances from interstate) 2. Membership – reducing double handling and time used of administrators and volunteers
3. Website – easy to use functionality for clubs and also free of charge 4. Competition management system – scores can be uploaded to the website instantly following completion of a match 5. Ability to record results against a member record – therefore creating a complete bowls history of every member The system has been rolled out in varying degrees across Australia in the first year with over 375,000 member records now housed in the database, EventDesq proving a strong resource for competition entries and also the first full season of pennant competitions being run using the SportsDesq module in Victoria, SA and the ACT.
National Merchandising Program The year 2013/14 achieved the highest sales total in the history of National Merchandising Program. The increase in sales over 2012/13 was 5%. This will also translate into the largest projected revenue result ever achieved. The increase in revenue over 2012/13 was 6.6%.
This is largely attributed to increased team wear sales and an increased understanding of the NMP requirements by clubs and members alike. An NMP trade day was held in Toowoomba to show case the NMP licensed product to bowlers from country areas. Over 200 bowlers attended the day and were able to purchase the latest apparel and speak with licensees directly about their products. The day was a success as bowlers who normally would find it hard to purchase and view BA licensed products were able to do so. An audit program was carried out on selected licensees and found no incorrect royalty reporting for the previous financial year. This year also saw increased investigations into unauthorized logo usage by non-licensed manufacturers to maintain the integrity of this program. Bowls Australia continues to seek out innovation across a number of products to grow this program for further investment back into the Regional Bowls Manager program to support club growth.
2012-13 Annual Report 35 2013-14
awards night report The Burnie Arts and Function Centre was the centrepiece of the off green action at the Australian Sides and Super Six Championships in TASMANIA in March, with over 270 people celebrating the annual Bowls Australia Awards Night. Hosted by local Launceston television identity Michael Maney, the evening was again a wonderful celebration of the year in bowls and acknowledged the fine achievements and contributions by so many in our sport from the players and coaches to the administrators, media and officials. As he had done in the two previous years, in 2012 and 2013, Ettalong Memorial’s Aron Sherriff was in strong contention to win the night’s major award, The Australian Sports Commission International Bowler of the Year, but had to overcome Victorian Matthew Flapper for an unprecedented three-peat of the sport’s most prized individual award and after a stellar on green season, Sherriff was duly announced the winner. “There is no better feeling than representing your country and to win an award like this is just amazing,” Sherriff said as he accepted his award. Sherriff completed the year’s honours in skipping the men’s pairs and fours at the annual Trans-Tasman battle in Auckland to help Australia retain the men’s and overall trophy followed by an outstanding preCommonwealth Games 8-nations event campaign where he won the singles and triples gold medal. Flapper, a relative newcomer to international ranks at the age of 35 also had a year to remember gaining selection to Australia’s three international encounters in 2013 including the Trans-Tasman test, the 4-nations and 8-nations contests in the United Kingdom and played an instrumental role in the Australia versus Malaysia friendly at his home club, Ocean Grove in December. Cabramatta’s Karen Murphy won her second
36 2013-14 Annual Report
consecutive Female Bowler of the Year over close friend and Australian captain, Lynsey Clarke while it was a case of third-time lucky for veteran Australian representative Brett Wilkie in the men’s category. Wilkie claimed the City Club Male Bowler of the Year title after winning the Queensland state singles title and a pairs silver medal at the 8-nations Commonwealth Games lead-up in Scotland over up-and-coming young star from the ACT, Andrew Howie. Howie also had a breakout year year winning the Super 6 singles event in Bendigo and made the semi-finals of the Australian Indoor Championships at Tweed Heads. Howie also represented Australia in the
Development team at the TransTasman test series at the Howick Bowling Club in Auckland. Tasmanian Michael Sims and Victorian Chloe Stewart were crowned the BCiB Male Bowler of the Year and Female Bowler of the Year respectively at the prestigious ceremony. Sims, from the Trevallyn Bowls Club, defeated Sherriff in the second round of the Australian Open before progressing to the round of 16 where he lost to eventual winner Aaron Wilson. The Tasmanian also won the gold medal in the men’s pairs at the Super 6 event in Bendigo while also representing the green and gold of Australia at the TransTasman in the under-18 category. Kyneton Bowling Club’s Stewart
had a sensational year in 2013 winning the under-18 Australian Open title and obtaining a silver medal in both the girl’s singles and pairs at the Australian Under18 Championships in Perth. Stewart also added the Bowls Victoria under-18 state singles and also the state open singles titles to an ever increasing resume of achievements. Sims defeated Queensland’s Braiden Leese from the Coolangatta Bowls Club for the boy’s title while Stewart was victorious over Leese’s fellow Queenslander, Bribie Island star Natasha Jones. In the Coach of the Year Award, it was a victory for the disability sector of our sport with both finalists
2013-14 Annual Report 37
key contributors to coaching bowlers with a disability. Australian Blind Bowlers Association coach Graeme Clements secured the Melitta Coach of the Year Award defeating Victorian Physical Disabilities Squad Coach Nicole Shortis who both display passion and commitment to coaching. John Roberts was crowned the Aspect Sportswear Official of the Year not only acknowledging his achievements and service to bowls over the past 12 months but indeed over the past decade. Reaching the milestone of officiating at the Australian Open for the past ten years, commencing in 2004, Roberts, who is a member of the Bowls Victoria Umpire and Rules Committee, also took the reins officiating at the Champion of Champions event in Adelaide and also provided his services to the World Champion of Champions event in New Zealand. Congratulations to Pam Hockings, another long-serving and valued official of the sport, who as a finalist in 2013 was shooting for back-to-back wins having won the award 12 months earlier. A well-known volunteer face and voice around many of the Australian Open during its time at Darebin is George Vayonitis, who was awarded the prestigious title of Volunteer of the Year. A volunteer team leader, Vayonitis ensures that volunteers, players, and officials enjoy a positive and rewarding experience at Australiaâ€™s richest event, the Australian Open, and even provided hours of music playlists that could be heard throughout the venue adding to the eventâ€™s atmosphere. 38 2013-14 Annual Report
Vayonitis was awarded the volunteer title ahead of NSW’s Robyn Lewis who has served Women’s Bowls NSW events over many years and is a member of the Women’s Bowls NSW Match Committee. Michael Sexton from the ABC’s 730 Adelaide program won the Aero Bowls Story of the Year Award for the second consecutive year. Sexton produced an expose on young South Australian Renee McPharlin, who is rising through the national high performance ranks quickly and has shown a great affinity and support of the sport of bowls in South Australia. The team from the Messenger Community Newspaper in Adelaide, namely Matt Turner and Rob Greenwood were the other finalists in the Story of the Year
category after an extensive wallto-wall coverage of the Australian Premier League but specifically great coverage of their state team, the Adelaide Endurance. Finally, the Community Development Officer of the Year was taken out by Victorian Peter Nixon. Nixon, who covers the Western Victoria region, was recognised for his efforts in obtaining significant funds through grant applications for his clubs totalling in excess of $180,000, the highest of any Community Development Officer in Australia, and he also conducted over 600 club visits. One of Nixon’s highlights for the year was the valuable assistance he provided for the development and introduction of a new club in
his region, the Bungaree Bowls Club. Two-time Male Bowler of the Year and Community Development Officer for South-East Queensland, Mark Casey was a finalist in the category. Casey assisted a variety of clubs to secure over $160,000 in total grants while also boasted that seven of the clubs in his region reported membership increases by an average of 22%. Congratulations to all the winners and finalists on an outstanding year playing or contributing off the green with great passion and unconditional commitment to the sport of bowls.
2013-14 Annual Report 39
Honour roll results ANNUAL NATIONAL EVENTS 2013 AUSTRALIAN INDOOR CHAMPIONSHIPS – TWEED HEADS BC (NSW) Singles: Tony Wood (VIC), Karen Murphy (NSW) 2013 AUSTRALIAN UNDER-18 CHAMPIONSHIPS – SORRENTO BC (WA) Singles: Braiden Leese (QLD), Elizabeth Allen (NSW) Pairs: Jayden Christie & Joshua Corless (VIC), Dawn Hayman & Jamie Lee-Worsnop (NSW) Triples: Wesley Neilson, Dan Nicholls & David Downey (WA), Samantha Norohna, Ellen Ryan & Natalie Norohna (NSW) Fours: Jono Davis, Greg Jeans, Luke Jones & Josh Hamilton (NSW), Cody Sylvester, Natasha Russell, Elisa Rigoni & Tayla Morison (VIC) Boys’ title: NSW Girls’ title: NSW Overall title: NSW 2013 NATIONAL CHAMPION OF CHAMPIONS – ASCOT PARK (SA) Singles: David Holt (NSW), Noelene Abe (WA) Pairs: Cameron Curtis & Carl Healey (NSW), Kerry Farrell & Betty Herbtson (NSW) 2014 AUSTRALIAN OPEN – DAREBIN CITY BC (VIC) Singles: Nathan Wilson (VIC), Anne Johns (NSW) Pairs: Andrew Rees and Brendon Baker (NSW), Emma Brown and Noelene Dutton (QLD) Fours: Michael Cronin, Simon Mitchell, Brodie Turner and Jon Dimopoulos (NSW), Anne Johns, Rebecca Van Asch, Kelsey Cottrell & Lynsey Clarke Under-18: Dylan Skinner (NSW), Jamie Lee-Worsop (NSW) Over 60 Pairs: Trevor Stevens and Wayne Sheehan (Men), Susan Howes & Judy Stainton (Women) Bowlers with a Disability: (AAWD) - Tony Bonnell, Wendy Odgers
40 2012-13 2013-14 Annual Report
(Ausrapid) – Nathan Appleton, Kaye Freeman
Women’s pairs: Kelsey Cottrell & Carla Odgers - gold
2013 AUSTRALIAN SIDES CHAMPIONSHIPS AND SUPER 6 – BURNIE (TAS)
2013 WORLD CHAMPION OF CHAMPIONS – Christchurch, New Zealand
Singles: Dylan Fisher (VIC), Kelsey Cottrell (NSW)
Men’s singles: Dylan Fisher (VIC) - bronze
Pairs: Peter Loe, Matthew Flapper (VIC), Kay Moran, Karen Murphy (NSW)
Women’s singles: Karen Murphy (NSW) - gold
Triples: Barrie Lester, Brett Foley, Aaron Wilson (VIC), Lois Waters, Ruth Moore, Nicole Mengel (ACT) Alley Shield: QLD Marj Morris Trophy: NSW Overall title: QLD
INTERNATIONAL COMPETITIONS 2013 ASIA PACIFIC MERDEKA CHAMPIONSHIPS – BAYUEMAS BC (MAL) Australian representatives: Matthew Baus (NSW), Lynsey Clarke, (QLD), Shane Garvey (NSW), Rebecca Van Asch (TAS) Men’s singles: Matthew Baus - gold Women’s singles: Rebecca Van Asch - fourth
2014 WORLD CUP – Warilla (NSW) Men’s singles: Jeremy Henry (NSW) – gold, Tony Wood (VIC) - silver Women’s singles: Karen Murphy 2014 BOWLS AUSTRALIA AWARDS Australian Sports Commission International Bowler of the Year ARON SHERRIFF (NSW) Male Bowler of the Year BRETT WILKIE (QLD) Female Bowler of the Year KAREN MURPHY (NSW) Under-18 Female Bowler of the Year CHLOE STEWART (VIC)
Mixed pairs: Lynsey Clarke and Shane Garvey
BCiB Under-18 Male Bowler of the Year MICHAEL SIMS (TAS)
Mixed fours: Lynsey Clarke, Rebecca Van Asch, Matthew Baus, Shane Garvey - bronze
Volunteer of the Year GEORGE VAYONITIS (VIC)
2013 Hong Kong Invitational Classic – Hong Kong
Melitta Coach of the Year GRAEME CLEMENTS (ABBA)
Australian representatives: Matthew Baus (NSW), Kelsey Cottrell (NSW), Barrie Lester (VIC) and Carla Odgers (VIC)
Aspect Sportswear Official of the Year JOHN ROBERTS (VIC)
Men’s singles: Matthew Baus, Barrie Lester Women’s singles: Kelsey Cottrell, Carla Odgers Men’s pairs: Matthew Baus & Barrie Lester
AERO Bowls Story of the Year MIKE SEXTON (ABC ADELAIDE) Community Development Officer of the Year Peter Nixon (Western Victoria).
2012-13 Annual Report 41 2013-14
finance report The operating result for the 2014 year was a loss of $65,536 compared with the $20,584 surplus of the previous year. The major priority and importance has continued to be given to increasing expenditure in the important area of game development in addition to the elite performance programs in the lead-up to the Commonwealth Games event held in Glasgow. The 2014 financial result was however, affected by a number of ‘one-off’ costs. • The $48,000 write-off of current version rule books held in in stock at year end and will become obsolete following the issue of a new version early in 2015; • The decision to provide $62,000 for employee long service leave entitlements in accordance with Australian Accounting Standard AASB 119 Employee Benefits, with a number of staff now reaching their eligible entitlement service period. The 2013-2014 year also saw initiatives taken; • The successful showcasing of a new shorter version of the game (Australian Premier League) held at the Pine Rivers Memorial Bowls Club, Queensland in November 2013. This event was televised live and highlighted six competing teams from Australasia comprising some of the world’s best players. • The continuing support for both city and country bowls clubs from the Regional Bowls Manager program. The objective is to further develop the sport and strengthen clubs with new game development initiatives and good governance practices. • The continuance of the restructure of television coverage for major
42 2012-13 Annual Report
national indoor and outdoor bowls event finals, so as to ‘get the balance right’ between promoting the sport and the high cost of this type of media. • The preparation and release of a new Bowls in Australia Strategic Plan to lead and guide the sport for 2013-2017. The Plan outlines over 40 initiatives and performance targets which have been adopted nationally by all lawn bowls state and territory associations. • With the support of government grants, more spending was directed towards the training and coaching of high performance players leading up to the Commonwealth Games held in Glasgow. Bowls Australia has also continued to restrain expenditure in the areas of governance and administration, so as to direct as much a possible of its revenue towards the growth of the sport and its members and players.
Revenue Overall revenue increased by $375,000 during the year to be $5.76 million (2013 - $5.38 million) Regrettably the decline in the category of capitation fee paying members continues to challenge the sport in Australia (and also overseas). Capitation fee paying membership numbers again fell by 4% nationally during the year with major reductions in NSW & ACT (6%) and Western Australia (5%). Both Victoria and Queensland recorded a smaller decline. Yet the most recent national census (2013), indicates that bowls participation has actually increased by 15.4% particularly in the non-pennant and social programs. Social game programs are seen to be the growth
segment in Australia. For revenue, both Bowls Australia and some state associations have continued to look at alternative membership fee revenue models which will build stability into this source of revenue, provide no additional financial burden to clubs and facilitate the growth in the social version of the game. As an initiative in this area, Bowls Australia and one state association have moved towards a ‘fixed’ fee income model and some other state associations are well progressed with a review of their capitation fee structure. During the year, continuing Grant support from the Australian Institute of Sport provided $1.5 million (2013 - $1.46 million) for sport participation and high performance player / coach development. Additional support ($0.170 million) was also provided by the Australian Commonwealth Games Association to assist the high performance team with its preparation for the 2014 Commonwealth Games. Obtaining sponsorship monies continues to be a challenge for the sport. Revenue increased for 2014 from the addition of a large number of small value sponsorships supported by the final year payment for the contract with the Victorian Government relating to the Australian Open being held at Darebin International Sports Centre in Victoria. It is noteworthy that a new major contract has now been signed with the Queensland Tourism and Events Group in conjunction with the Gold Coast Council, for a commitment to hold the Australian Open and similar high profile events on the Gold Coast for the next five years. Major growth has continued with the revenue from the National
Merchandise Licensing Program, despite market support limitations in NSW and Queensland. All the monies from this program are directed towards sport development activities e.g. the deployment of Regional Bowls Managers throughout Australia. Bowls Australia has also added an ’endorsement’ program recently to support official suppliers of product and services related to the sport. Income from the sale of television rights continued with the focus of this expensive medium towards only major Bowls Australia events. However Bowls Australia has taken the initiative to increase activity in alternative less costly technology such as live-streaming and social media which reflects the general trend evident for all sport communication. Revenue from other income increased slightly during the year mainly from the recovery of management and administrative service costs from the Australian Premier League held in Queensland and costs relating to the Bowls Connect (Whole-of Sport) IT project involving all state and territory associations.
Expenditure Overall expenditure has increased by $461,000 to be $5.82 million for the year. (2013 - $5.36 million) Similar to recent years, a significant increase was made to club and general sport development in addition to high performance player and coaching training programs. For the 2014 year, 39% of total revenue was directed towards sport development and 19% towards high performance and coach development expenditures. Expenditures in these areas were $2.28 million and $1.11 million respectively – up 20% and 13% on the 2013 numbers.
Expenditure during the year was directed towards: • Continuing the deployment of the Regional Bowls Managers throughout Australia in support of the clubs and the development of the sport; • Ongoing support of the national high performance player and coaching development programs including the positioning of five regional sport coaches throughout Australia. The integration of a bowlers with disabilities program into the mainstream high performance activity in support of their participation at the 2014 Commonwealth Games. • The development and rollout throughout Australia of Bowls Connect (Whole of Sport) IT program and training support for associations and clubs. This relates to websites, membership records, competition management. Specific club assistant programs such as the use of economical and ‘clean energy’ alternatives. • The design, development and roll-out of an ‘alternative playing version’ of the game targeted to meet the needs of the growing social bowler market segment. e.g. Jack Attack and Junior Jack Attack programs. Expenditures on events have once again focused on national events only (e.g. Australian Open, Australian Indoors, Australian Under 18 Championships , Australian Sides and Champion of Champions). This enables active club players to compete in high level national events in addition to providing international competition for high performance players. Six events were again held during the year in addition to the inaugural
- and very successful - Australian Premier League event held at Pine Rivers in Queensland. This laterevent displayed a new exciting and shorter version of the game involving six teams from Australasia and included some of the world’s best players. It was a televised event with substantial prize money. The 2014 Australian Open event (with the financial support of the Victorian Government) was held successfully at the Darebin International Sports Centre in Melbourne for the last time. A new funding arrangement with Queensland Tourism and Events and the Gold Coast City Council will see this event transfer to the Gold Coast, Queensland from 2015 for a five year period. The strategy to reduce and focus events towards high quality national competitions, has enabled the major cost of television production to be further reduced. At the same time, Bowls Australia has grown its use of alternative and cheaper means of communication through live streaming and social media activity. The 2014 year has also seen an increase in spending in the strategic area of communication to members and other major stakeholders. The association with bowls radio production known as Without Bias (offering news, information and interviews related to our sport) was maintained for most of the year. More spending has been directed towards promoting the sport both through mainstream traditional media and social media. Governance and administration costs have continued to be kept as low as practical across the organisation without adversely affecting the quality of service.
2012-13 Annual Report 43 2013-14
Balance Sheet and Cash Resources Withstanding the current year financial loss, Bowls Australia continues to maintain and operate under a strong financial balance sheet. Liquid assets continue to represent a major proportion of total assets. A significant amount of the trade debt shown in the balance sheet relates to
the billing of deferred and income in advance for 2015.
continued to be maintained with trade debtors and in particular those related to the national merchandise program.
Both the Board and management continue to focus the spending of most of the revenue earned, into the areas of sport development / participation and player progression, whilst maintaining financial security through its investment of reserves in secure financial assets.
Accumulated funds have continued to be around $1.22 million at year end, which provides Bowls Australia with a sound and liquid financial base for the future.
A tight credit management policy has
Income Year Ended 30th June, 2014
Daryl Rogers Finance Manager August 2014
Capitation Fees 34% Operating Grants 31% National Merchandising 13% Sponsorship 10% Other 9% Interest 1% TV Income 1% E Store & Saleable Items 1%
Expenditure Year Ended 30th June, 2014
Television Production 2% Game Development 39% High Performance 16% National Bowls Events 16% Administration & Governance 9% Communication & Marketing 6% Governance 4% Merchandise - materials consumed 3% World Bowls Affiliation 2%
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bowls australia limited acn 65 427 736 644 financial report for the year ended 30 june 2014
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Sponsors and Club Partners
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