CAB Meeting Approved Minutes September 2020

Community Advisory Board Meeting Tuesday, September 8 12:00 – 1:30 PM Zoom Meeting during Quarantine 220 E. Parkcenter Blvd, Room 700, Boise ID 83702 Board Members in Attendance: Julie Adams DeFord x Susan Bechdel x Tyson Chaplin Dennis Hall x Chris Bragg x Paul Ries x Laura Bond x Tom Jans x Shelley McEuen x Jen Martinez x

Laurie Ahern x Mark Wheeler x Andy Huang x Teresa Yragui x Bob Otten (on phone) Kendal Shaber x Bill Vasconcellos x David Lombardi x Jeremy Woodson x

Board Members Not in Attendance:

Staff in Attendance: Tom Michael, General Manager x Bethany Taylor, Membership Larry Newton, Underwriting

Chelan Lippincott, Major Gifts Valerie Hadley, Office Manager Kyle Kitterman, Business Manager x

x

Call to Order: Laurie Ahern called the meeting to order at 12:05 pm. Laurie asked for minutes approval, (I have changes per Kendal) Approval of the Previous Minutes: Motion to approve minutes by Julie and Dennis.

Committee Reports Executive Committee: Dennis hall running as Chair and Julie has agreed to run as vice-chair. Laurie will ask for self-nominate for chair or vice and two at large were Tyler and Dennis. Dennis might be taking chair so need a new at large member. If we have more nominees than spots we’ll vote in November.

We will also be crowning new Committee Chairs and opportunities to shuffle committees at that time.

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Governing Committee: David, are there any updates? No updates, completed all work on by-laws but nothing further to update Nominating Committee: Teresa couldn’t be heard. Laurie asked Teresa to write something up for us and November.

Fundraising Committee: Kendal referred to the fundraising notes and appreciates fundraising staff during challenging times.

Advocacy Committee: Meeting on July 30 and have questions about what can be done since we can’t meet. Bethany asked about virtual events and to make sure CAB is joining and sharing FB posts and next year we’ll be back on track.

Programming Committee: Andy has nothing but remain in complicated situation. Will consult when needed and deferred to Tom and Paul for programming changes. He already listens to Daily in the morning already but hasn’t listened to Latino USA or Moth but looking forward. Maria from Latino USA will be on Idaho Matters. Both shows are being promoted coming up and replacing live from here.

Nielson ratings: per Paul Stribling, Covid has an impact but show substantial increases in AQH and corresponding drop in the car. KBSX and KBSU down for CUM, but slight increase to total time listening.

1/3 listening is from 65+ and morning drive time has dropped, but late morning has increased. 3-7 pm was modest and weekend entertainment listening has remained stable. The amount of listening from home has increased with 70% in May. AM/FM is still leading platform in listening. Slight drop but still holding position. Overall erosion of CUM is concerning and being looked at. Will be sending out 5 book ratings since 2018.

CAB asked if other stations are experiencing the same and they are but Boise is performing well.

Tom also is explaining digital app. Working on distributing a podcast called Grouse. Ashley Ahern, Podcaster (Terrestrial) environmental reporter, has done other stories and will be providing an 8 series podcast that will get some publicity in Audubon and other publications. Laurie and Kendal are enjoying the app.

Mark Wheeler: Summary of where the university is. Prior to COVID-19 we had a $50k cut rather than the $100k that could have been cut but now we are facing another cut. Enrollment is only slightly lower and auxiliaries are a disaster because of COVID-19. Another round will probably be an additional $50k cut coming. Only down a few points for enrollment but very different structure with mainly online and the impact on BSPR. Laurie is pleased that its possibly only an additional $50k when it could be worse. Mark is making notes that we have to become more entrepreneurial to be completely self-supporting.

Kendal asked if we have any indication of where legislature will take this, but he doesn’t have more info but doesn’t expect any additional help from the legislature. Dennis asked if this will be permanent and Mark stated that yes, these will be permanent and will have to be increasingly more self-sufficient. Andy asked how we should approach this. Tom is holding on to all staff at this point. Dropped to two engineers and projects will be slower. Rare non-comm filing window with FCC. Certainly, don’t have a lot of R & D money but we have good reserves and good fundraising. Andy asked if geographic growth and Tom explained that the geography of expanding n Twin Falls. In the last couple of years, we’ve gotten more aggressive with grants and will continue with that. Paul asked if those grant funds will hold up. Tom explained that we didn’t have a huge grant portfolio, but we need to work on those but haven’t had a lot of luck with those in the past.

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Mark did say that when they hired Tom they were looking for entrepreneurial GM and he has increased the grants in the last couple of years. Mark acknowledges that fewer institutional dollars will hurt but feels like we’re moving in the right direction. Andy talked about Heath on 1A about Guns and America.

Laurie thanked Mark for info.

Station Report: Tom acknowledges CUM erosion, larger digital share, trying to reach younger demo, are we doing enough events etc… working on answers. Rachel was on NPR and so was Madelyn Beck. Digital culture accelerator and see how we are doing with that. The app is helping and did a big Instagram push.

After drive we will start promoting the app and digital options. We were on CBC with project by Nate Hegyi to do cross Idaho and Montana on bike. To talk to voters before November.

Engineering to open rare filing window that radio stations can file for with a 90-day notice. That means that there might be additional opportunities. Slowly chipping away at engineering items. We have new internet circuits and working on upgrades at Stanley with Challis school.

News side, there’s a lot of great work. Covered both national conventions. Have a lot of loyal listeners and some fringe listeners to target for more features regarding elections.

Virtual conferences allow more staff to participate. Station is doing a lot of DEI for diversity and changes to hiring practices. All staff will be participating in BSU workshop.

Tom had a 2-hour presentation with Osher about NPR turning 50. Dennis said he did a great job.

Suggested we look forward and talked to NPR about forward thinking. Bill also thought it was good and good videos. Bill will make Osher video available. Dennis let Osher know that BSPR would like to share video with station CAB and hopefully with staff also.

Also had group attend Women in Public media and Gemma helped at Micron women in leadership with Chelan’s help and we have participated in a lot of virtual events. Tom brought up some training that is taking place during this time. Tom and Chelan are participating and Larry is in meeting.

Chelan clarify that endowment and quasi endowment. Quasi is generally how non-profit are working toward. Quasi has an exit clause.

Draft was a quasi-endowment essentially explains that Childers gift was unrestricted. We wanted to use amount as useful, but some might want to restrict it if giving a gift. In a pure endowment we cannot spend down the original gift but with a quasi or unrestricted you can.

Tom brought up coping strategies and we are halfway to goal already. Trying to raise $120k and already have over $60k. Big goals and are doing well. The staff is rare and spread out. Many are struggling and asking for board input to keep team strong. Dennis asked what the limit is and it is 10. Suggested getting small groups get together. A lunch on the river, for small gatherings. Laurie suggested team leaders encourage that and planning Halloween party.

We are struggling to keep spirits up.

November meeting will still be zoom.

Old Business / New Business / Good of the Order: Teresa asked about new business. Dennis asked about new membership week. Tom said it did well and had 41 new members contribute $8400. Dennis explained how Dr. Kustra spoke well about BSPR. Drives are shorter and harder to get pitchers in the studio so they are focusing on new members to keep growing. Kendal said there was a rocky start but Gemma and George got it going.

6am hour was down but we did well at 8-10.

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Laurie gave kudos to staff and will send any updates on thanked Dennis and Julie for stepping up to leadership position. Laurie will send out email about nominating and next meeting will be good bye to Paul R and David to ended meeting at 1:10 pm Reminder of remaining 2020 CAB meeting dates: Nov 10

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