Diana Carolina Berrios Berrios & Juan Berrios

MERCEDES FITZGERALD

MERCEDES

FITZGERALD

Mercedes Fitzgerald is an experienced real estate professional dedi cated to walking you through the process of buying or selling your home with ease. Being bilingual, Mercedes works with a wide range of clients and is able to effectively communicate in both English and Spanish. You could say real estate runs in the family. Mercedes’ husband, father, grandfather, and three brothers all work within the mortgage and real estate industries, making it a family-wide business! Mercedes began her journey in real estate in 2003 as a Loan Processor and quickly became a Loan Officer in just a few short months. She became an experienced Loan Officer and proceeded on that path for the next 10 years. Mercedes then found herself interested in the realtor side of the transaction and got her real estate license in 2012.

MERCEDES’ EXTENSIVE EXPERIENCE AND KNOWLEDGE

She became a top producing Re/Max agent before settling down with The Agency DC, where she now successfully helps clients buy and list their homes all across the DMV region. Mercedes’ extensive experience and knowledge in the mortgage industry is what truly sets her apart from so many other agents out there. She understands every aspect of the real estate buying process, from the pre-approval, to closing on your dream home. She also understands this is one of the most important transactions of your life, and is dedicated to making it as smooth and enjoyable as possible.

About

At Our Core

SO MUCH MORE THAN ANY ONE AGENT

WE’RE COLLABORATIVE TO THE CORE

The Agency set out to modernize the real estate industry by fostering a spirit of collaboration. We capitalize on one another’s strengths, exper tise and resources to empower our agents and offer our clients a true competitive edge.

WE’RE AN OPEN BOOK POWERFUL STORYTELLING MEETS MASTERFUL DESIGN

We’ve mastered our ability to hone in on the precise details of a property, to see a home as an architectural expression of a person, to create a story that is narratively and visually compelling.

AWARD-WINNING TECHNOLOGY

The Agency has led the advancement of real estate technology, giving our agents the ability to seamlessly communicate and anticipate market trends. We then place that power at our clients’ fingertips.

RED ALL OVER

A BOUTIQUE BROKERAGE WITH A GLOBAL REACH

The Agency is a lifestyle company committed to connecting global communities. We reach an unmatched following of buyers and brokers without sacrific ing our local, boutique approach.

594 S. Mapleton, Holmby Hills, CA

1495 Red Fox Road, Park City, UT

2753 Somass Drive, Victoria, BC

480 Mission Bay Blvd. North #1405, San Francisco, CA

203 Long Bay Beach Drive, Providenciales, Turks & Caicos

Headquartered in Beverly Hills, The Agency continues its global expansion with offices located throughout the United States, Mexico, Canada and the Caribbean. More than 600 agents represent clients worldwide in a broad spectrum of classes, including residential, commercial, resort real estate and new development.

For four consecutive years, The Agency has ranked on Inc. 5000’s list of fastest-growing private companies in the country, and our agents consistently rank among the nation’s top real estate professionals. US @THEAGENCYRE

THE AGENCY IS THE INDUSTRY-DISRUPTING LUXURY REAL ESTATE BROKERAGE THAT SINGLE-HANDEDLY CHANGED THE WAY PEOPLE BUY AND SELL REAL ESTATE

MORE OF THE SAME IS NEVER AN OPTION

By adapting to the nature of today’s global consumer, The Agency developed an innovative approach to the business of selling real estate. Our clientele is no longer an insular group that sticks close to home and occasionally takes vacations. It’s a constantly traveling, internationally versed, tech-savvy group of people with specific tastes that have changed dramatically over the last several years.

We have a unique understanding of the consumer on a local, national and international level. And we offer something no other firm can—a vast global network, key market expertise, and unparalleled connectivity. Since our inception, we have devised a new way of doing business that has resonated throughout the industry. And we’re just getting started.

02THE POWER OF COLLABORATION

Strength of character and spirit of collaboration—these are the driving princi ples behind The Agency. The old model of how real estate companies were set up encourages people to work independently and in competition with one another. How does this benefit you, the client? How does this benefit the agent? It doesn’t. The Agency set out to foster a culture of partnership in which all clients and listings are represented in a cooperative environment, where agents share their knowledge, spheres of influence and contacts.

Being a part of our boutique brokerage means benefiting from the strength of the whole. It means our agents come together with fellow real estate pro fessionals who are constantly rethinking industry norms and pushing them selves further through technology, design and service. We share information, from off-market listings to pre-launch property details. Our proprietary tech nology helps foster collaboration, allowing our agents to instantly reach our entire network within moments. Behind each one of us is the expertise and knowledge of the entire team.

If one of us wins, we all win. And so do you.

03A TECHNOLOGICAL REVOLUTION

No revolution is complete without industry-disrupting technology. The Agency has led the advancement of real estate technology, devising the architecture for a fully integrated Client Relationship Management system—AgencyConnect.

This custom-built software allows us to seamlessly communicate amongst each other and with the consumer to anticipate market trends, track the impact of our marketing initiatives and internally market and sell an unprecedented amount of off-market listings. The data we capture becomes our agents’ proprietary information, keeping them and our clients current, competitive and influential in an industry where tech is constantly trying to compete with the human element of our business.

The Agency offers a vast international reach, providing immeasurable value to our agents and clients. The Agency has an unmatched global following of prospects, brokers and international tastemakers, who comprise an influ ential and attentive audience. Millions of people who can be reached on a moment’s notice—what better way to have your home’s messsage heard?

Comparative Market Analysis

Dear Diana Berrios ,

I appreciate the oppor tunity to share my business plan with you.

In order to inform you about the current happenings in today's market, I have prepared this comparative market analysis (CM A) especially for you. There are many proper ties on the market today, and each has different amenities, sizes, and values. By reviewing this CM A, you will have the information needed to price your home in the appropriate range in today's market.

Home buyers always do a lot of comparison shopping. In today's market it is especially impor tant to price your home right from the beginning and to get it "show ready". There are many homes available in all price ranges, but the homes that are priced right and show well are the ones that bring in qualiHed buyers.

Par t of this package includes a detailed copy of my personal marketing plan. We will cer tainly go over this in detail so that you feel comfor table to entrust your home sale to me. I am sure that once you review the plan, you will feel very satisHed with me marketing your home.

My goal is to help you sell your home quickly and at a fair market value. I look forward to working with you on the sale of your home.

Sincerely, Mercedes Fitzgerald

Mercedes Fitzgerald

What is a CM A

No two homes are identical, which is why choosing a sales price or offer price for a home can be challenging. That's where the comparative market analysis, or CM A, is most useful.

What is a CM A?

The CM A is a side-by-side comparison of homes for sale and homes that have recently sold in the same neighborhood and price range. This information is fur ther sor ted by data such as type of home, number of bedrooms, number of baths, lot size, neighborhood, proper ty condition and features, and many other factors. The purpose is to show estimated market value, based on what other buyers and sellers have determined through past sales, pending sales and homes recently put on the market.

How is the CM A created?

CMAs are generated by using proper ty information from your real estate agent's multiple listing ser vice (MLS). The MLS is available to licensed members only, including brokers, salespeople, and appraisers, who pay dues to gain access to the ser vice's public and proprietar y data, including tax roll information, sold transactions, and listings input by all cooperating MLS members. Listing agents generate CM As for their sellers, and buyer's agents create them for their buyers so both sides know what current market conditions are for the homes they're interested in comparing.

How accurate are CM As?

The CM A is a here-and-now snapshot of the market, based on the most recent data available, but it can instantly be rendered obsolete by a new listing, or a change of status in a home with the same criteria. Why? The market is constantly changing - new listings, pending sales, closed sales, price reductions, and expired listings.

CMAs can vary widely, depending on the knowledge and skill of the person creating the CMA as well as the number and type of data Helds that are chosen. That means some features may not be included.

As informative as the CM A is, it should only be used as a tool and should not substitute for your real estate professional's knowledge and advice.

Map

Summar y of Comparable Proper ties

S SOLD LISTINGS

ADDRESS SOLD DATE BEDS BATHS SQFT PRICE $/SQ.FT

2202 Ohio Ave 7/17/22 4 3.00 900 $385,000 $428

6700 Duluth St 8/8/22 4 2.00 1,908 $410,000 $215

2100 Vermont Ave 4/6/22 5 2.00 900 $380,000 $422

1908 Vermont 7/5/22 4 3.00 2,328 $442,500 $190

6701 Flagstaff St 7/14/22 3 2.00 900 $355,000 $394

Averages 1,387 $394,500 $330

P ACTIVE UNDER CONTRACT LISTINGS

ADDRESS SOLD DATE BEDS BATHS SQFT PRICE $/SQ.FT

1921 Oregon Ave 4 2.00 980 $379,999 $388

Averages 980 $379,999 $388

A ACTIVE LISTINGS

ADDRESS SOLD DATE BEDS BATHS SQFT PRICE $/SQ.FT

2104 Connecticut Ave 4 3.00 1,944 $380,000 $195

Averages 1,944 $380,000 $195 Oregon

Comparable Proper ty Statistics

S 5 Sold Listings

LOWEST $355,000

AVERAGE $394,500 $442,500

AVG

P 1 Active Under Contract Listings

LOWEST $379,999

A 1 Active Listings

LOWEST $380,000

AVERAGE $379,999 HIGH $379,999

AVG

AVERAGE $380,000 HIGH $380,000

AVG

Sold Proper ty Analysis

Averages

100.6%

Homes sold for an average of 100.6% of their list price.

Analysis

ADDRESS

Days on market

It took an average of 15 days for a home to sell.

ORIG LIST PRICE SOLD PRICE

% OF ORIG LIST PRICE DOM $ PER SQFT

2202 Ohio Ave $385,000 $385,000 100.00% 20 $428

6700 Duluth St $449,950 $410,000 91.12% 25 $215

2100 Vermont Ave $369,999 $380,000 102.70% 6 $422

1908 Vermont $449,900 $442,500 98.36% 6 $190

6701 Flagstaff St $360,000 $355,000 98.61% 22 $394

Averages $402,969 $394,500 97.90% 15 $330