Abilene Convention & Visitors Bureau Strategic Plan Targeting Travelers FY 2022

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DMO Competitive Analysis DMO Competive Analysis 2020 City

Total Hotel Rooms

Conf. Center

Sq Ft

Conv spend Per day per delegate

#2019 # Employees groups hosted

# Rooms within 1 miles of Conf. Center

130,000

$195-Conv/$117 sports

425

8FT/1PT

206 *planned

$140Mtg/$109 Sports

109

$204

9 FT 3 PT 12 16 6 FT/2 PT

0 0 2591 194

2020/2021 Projected Budget

Does your city have Expo Center? If so, how many ppl does it host annually? $1.4 m 345,000

# Motocoaches

Airlift

7

AA Eagle

$1.6 m

Not a targeted market Not a market

AA Eagle

Abilene Amarillo Beaumont

3,644

Convention Center

3,700

Bryan College Frisco Kerrville Longview Lubbock

6,000 3,081 1,018

Ford Park BMT Civic Center No Conf. Center Hotel connected

93,000 42,000 22,000

$149

200 196 392

6,407

Lubbock Memorial

300,000

$209

459

15

1529

3.8M

Midland Odessa Plano Tyler Wichita Falls

4,418

(opening sept)

76,000

201

6

262

$1.7 m

7,200 3,198 2,327

Plano Event Center Harvey Conv. Ctr MPEC

81 120 40

10 FT & 2 PT 4 4 FT-1PT

(0) 175 planned 0 0

$5.2m 700,000 500,000

86,400 $227-Conv/$159-Sports 34,349 $125 110,000 $110

$2.5 m $4.1 m $841,500

200,000 No 81,000

7

AA Eagle & United AA hub, SW hub N/A

Venue tax passed

8

SW, AA, United

250,000

1

SW, AA, United

No

9 12

All AA Eagle AA

No

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Abilene Convention & Visitors Bureau Strategic Plan Targeting Travelers FY 2022 by Abilene Convention & Visitors Bureau - Issuu