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Make History in Abilene
Welcome to Abilene, a city steeped in history and brimming with opportunity. As a meeting planner, you know that location is key when it comes to hosting a successful event. And when it comes to location, Abilene offers a unique blend of tradition and innovation that sets it apart from the rest.
Our city's rich history and commitment to preserving heritage while embracing progress makes Abilene a unique and memorable destination. Our central location, expert planning services, and unrivaled hospitality will ensure that your meeting is a success. Hosting your meeting in Abilene means being a part of history and leaving a lasting impression on your attendees, creating a legacy that will be remembered for years to come.
This handbook is designed to be your go-to resource for planning a successful event in Abilene. Inside, you'll find information on accommodations, venue options, meeting and event planning services, and much more. We've also included suggestions for activities and attractions to help make your event truly one for the books. We invite you to take a closer look at Abilene and discover why it's the perfect destination for your next event.
Don't
just host a meeting, make history in Abilene.
Explore good eats, unique shops or just lounge in beautiful outdoor spaces at Allen Ridge.
Activities and Attractions
This section of our handbook is all about the fun stuff! We're talking about all the amazing activities and attractions Abilene has to offer. From cultural experiences to outdoor adventures, there's something for everyone. Plus, we've got some great suggestions for off-site activities and all the information you need on local events and festivals. We’ll help you create an event that will leave a lasting impression.
Abilene proudly holds the title of the Official Storybook Capital of America, with the largest collection of public Storybook Sculptures in the country, and the National Center for Children's Illustrated Literature. Each year, the city attracts thousands of visitors to its Children's Art + Literacy Festival, which showcases dramatic readings, workshops, live performances, and a featured author/illustrator.
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Off-site Activities: Whether it's a food tour, museum visit, or walking tour of the historic downtown district, your attendees will love the authentic, enriching experiences Abilene has to offer.
Team Building Events: From outdoor adventures to cooking classes, bring your group closer together with unique team building opportunities that foster teamwork, collaboration, and a sense of community.
Cultural Experiences:
Immerse your attendees in Abilene's rich heritage and traditions with authentic experiences that celebrate the city's unique blend of past and present.
The Grace Museum is a hub of art, history, and creativity that caters to all age groups. Its 1909 building was initially constructed as the Hotel Grace to welcome travelers arriving via the railroad. Since 1992, The Grace Museum has been a centerpiece of Abilene's downtown revival, transforming the city into a welcoming hub of art, dining, and family activities.
Discover the excitement and wonder of the Old West at Frontier Texas, an interactive museum and visitor center located in downtown Abilene. Using state-of-the-art technology, Frontier Texas offers visitors a unique opportunity to relive the pioneering spirit and adventure of the frontier. Its exhibits bring to life the stories of the people who lived and worked on the Texas frontier, allowing visitors to connect with the past in an unforgettable way.
Experience the wonder of the animal kingdom at the Abilene Zoo, a sprawling 16-acre zoo with over 800 animals from 175 species, the zoo is home to an impressive array of creatures from all corners of the world. One of its most popular habitats is the Giraffe Safari, where visitors can get up close and personal with these majestic creatures and even feed them by hand. From rhinos and lions to sloths and flamingos, there's always something new and exciting to discover at the zoo.
THE ABILENE ZOO
Downtown Cultural District
Abilene’s Downtown Cultural District is the ideal package for the perfect convention. The vibrant neighborhood offers everything you need to make your next convention a success, starting with its accessibility. Conference attendees will find everything they need within walking distance of the convention center, making the conference experience convenient and hassle-free.
Plus, the District’s pedestrian-friendly sidewalks and parks make it easy to explore and enjoy during your downtime. There's something for everyone in the Downtown Cultural District, from museums and art galleries to theaters and music venues. You can take in the local sights and sounds and discover the hidden gems of the area.
The District's cultural and historical atmosphere is another highlight. You can enjoy a casual lunch or a formal dinner at one of the local restaurants downtown or have a craft beer or cocktail while listening to live music, adding to the overall convention experience. The combination of the District's historical charm and lively atmosphere creates a unique and memorable setting.
Abilene's Downtown Cultural District holds the distinction of being among the first five cultural districts recognized by the Texas Commission on the Arts.
And let's not forget about the off-site events and networking opportunities. There are a variety of venues available, from rooftop gatherings at The Grace to low-key meetups at Peacock Patio, providing even more ways to bring attendees together to create valuable connections.
The Downtown Cultural District is the perfect package for anyone looking to plan a successful convention in Abilene. Its accessibility, walkability, diversity, atmosphere, and networking opportunities make it a dynamic destination that is sure to impress attendees.
Meet and greet at Belt Buckle Distillery, where West Texas spirits are the business of the day.
Abilene Convention Center
The Abilene Convention Center is the perfect choice for a versatile meeting space with excellent customer service and a great location in downtown Abilene. With a wide range of meeting rooms and event spaces, the Convention Center is the perfect venue for any type of event, from corporate meetings to social gatherings.
The friendly and experienced staff will ensure that your event runs smoothly, while the flexible catering options will satisfy even the most discerning palates. Whether you're planning a small business meeting or a largescale conference, the Abilene Convention Center has everything you need to make your event a success.
Taylor County Expo Center
The Taylor County Expo Center is a 501(c)(3) nonprofit organization that hosts over 231 events each year, including the West Texas Fair & Rodeo and Western Heritage Classic. The Expo Center's versatility is unmatched, offering a range of events such as
The AEP Texas Big Country Hall
8,000 sq. ft.
• Maximum of 500 people
3 entrances and a 25’ roll-top door
• Possible uses: meetings, programs, wedding receptions, birthday, and anniversary parties
The Capital Farm Credit Display Building
18,000 sq. ft. multi-purpose facility
• Maximum of 1,000 people
Room for 85 10’ x 10’ exhibitor booths or 900 seated dinner guests
• Possible uses: trade shows, parties
The AEL Round Building
• 18,000 sq. ft. of versatile convention space in a large, circular, open area
• Maximum of 950 people
• Possible uses: parties, dances, and arts/crafts shows
The Taylor County Coliseum
30,000 sq. ft. of exhibit area, or 109’x 245’ arena plus 4,000 square feet of exhibit area
• Can accommodate 153 round tables with seating for 1,530, or 1,792 people using 8' tables.
equestrian events, concerts, trade shows, and private party rentals. The $55 million renovation project completed in 2021 has elevated the Expo Center to new heights, making it one of the top equestrian and livestock venues in the country.
• 5,200 permanent seats in the balcony and can accommodate 2,900 seats on the floor for a concert
The entertainment stage and pavilion can accommodate seating for 1,000.
• The 40-foot-wide stage features backstage dressing rooms and access for entertainment set up Possible uses: concerts, fundraisers, trade shows, dog shows, graduations, and conventions.
The Modern Living Mall
• 15,000 sq. ft. of exhibit space
66 built-in glass display cabinets
• 2 main entrances
Includes a small kitchen and office
• Possible uses: designed for arts and crafts shows and collectible exhibits
The Guitar Arena
• 45,000 sq. ft. arena
• 168 stalls
• Portable bleachers are available on the immediate west side of the arena
• 12 50' x 50' cattle pens and a loading chute are located on the east side
• Possible uses: livestock or equine shows
The First Financial Pavilion
200-yard x 100-yard barn
• Houses more than 500 stalls
The dirt portion of the arena is 600' long by 129' wide
• Can be divided into 2 competition arenas for equine events or 3 rings for livestock shows
A show office, meeting room, and concession stand are included in this facility
Taylor Telecom Arena
• 300’ x 400’ facility with a 140’ x 300’ arena
5,603 permanent seats
• 2 large, flexible meeting rooms for 100 people
• 2 concessions stands
• Announcer stand
• Grand auditorium speakers
• Space for 51 10'x10' vendor spaces in the concourse
• Possible uses: specifically designed for rodeo, horse shows, and livestock shows
• All equipment to handle these shows is portable
926 Horse Stalls
500
3,788 RV Hookups Parking Spaces
Getting to Abilene
In this section, we cover the essentials of getting to and around Abilene with ease. Our central location in Texas makes getting here quick and easy, and with multiple transportation options available, getting you and your attendees to and around Abilene is a breeze. And don’t worry about getting lost, we can provide detailed maps and area information that will have your attendees feeling like native Abilenians in no time.
Driving to Abilene
Looking to plan an event in Abilene but not sure how far away it is? Our handy chart of travel times has got you covered.
Abilene Regional Airport Information
Abilene's airport offers convenient access from anywhere with American Airlines. Car rental options from Avis and Enterprise are also available on-site. Book a flight at iflyabi.com
get from point A to point B, we’ve got everything from ride sharing apps and scooters to valet and charter buses. (include Uber, Lyft, Bird, Elite Fleet Valet & Transportation)
Hotel Meeting Venues
DoubleTree by Hilton
Situated across the street from the Abilene Convention Center in downtown Abilene, it offers easy access to restaurants, shopping, and entertainment, ensuring a convenient experience for attendees. Guests can explore the Adamson-Spaulding Storybook Garden just a block away, or learn about Abilene’s rich heritage at the Grace and Frontier Texas museums, both located within a mile.
23,021 sq. ft. total event space
11,600 sq. ft. largest room setup
13 meeting rooms
200 guest rooms
• Full-service catering
• In-house restaurant and bar
• On-site A/V and IT support
MCM Elegante Suites
The MCM Eleganté Suites offers a variety of group options with the flexibility to custom-design a package. Whether it's a day meeting or a week-long training session meeting planners can find the perfect solution to suit their needs. 12,000 sq. ft. of flexible meeting space
• 6 breakout rooms
On-site A/V services
Free parking/Free WiFi
Full-service catering and bar
Dedicated Convention Service Team
Hilton Garden Inn
Located conveniently by the Mall of Abilene, our hotel offers easy access to a wide array of shops and dining options, making it ideal for your attendees' convenience. Explore the history and heritage of Abilene at the Downtown Cultural District located just 5 miles away.
• 2,617 sq. ft. total event space
2,368 sq. ft. largest room setup
4 meeting rooms
127 guest rooms
On-site restaurant and room service
Free parking & Free WiFi
Abilene Sunny Side Up
Escape the familiar four walls of the meeting room and immerse yourself in the outdoor experiences Abilene has to offer.
Begin with a stroll into the enchanting pages of the Adamson-Spaulding Storybook Garden. Located within the Abilene Downtown Cultural District, this unique outdoor attraction transports you to the whimsical world of children's literature, where imagination blossoms under the open sky. Here, you'll be greeted by larger-than-life sculptures of beloved storybook characters, inviting you to delve into a nostalgic journey of tales and fables. It's the perfect location for a team-building activity or simply a relaxing midday break, reminding you of the pure joy of storytelling and the power of a playful heart.
Expand your horizons further by exploring the Abilene State Park, nestled just 16 miles southwest of Abilene.
Discover Downtown Abilene's 38+ enchanting storybook sculptures
Marvel at the variety of bird species making their home in the park, stride along well-marked trails through beautiful oak, cedar, and pecan trees, or indulge in a refreshing swim in the park pool. Evenings in the park offer the perfect setting for group picnics, Texas-style barbeques, or an astronomy session under the clear, starlit Texas sky.
Explore historical Fort Phantom Hill, one of the most pristine historic sites in the state. Located just north of Abilene, the fort consists of the well-preserved remnants of a frontier fort established in the mid-1800s. Discover this mysterious site and take a journey back in time, adding a touch of history and intrigue to your visit.
Abilene's great outdoors provides more than just a break from meetings and conventions. It offers a wide array of captivating experiences that stimulate the senses, foster connections, and inspire new perspectives. With the natural beauty and creative spirit of Abilene at your doorstep, your event will effortlessly blend productivity with exploration and adventure. Discover the sunny side of Abilene and transform your conference into a truly memorable experience.
Abilene After Dark
After a long day of meetings, it's time to kick back, relax, and let loose. Abilene's Downtown Cultural District and SoDa District (South of Downtown Abilene) offer plenty of exciting options for entertainment, including delicious craft cocktails, amazing restaurants to enjoy dinner with friends, and live music at some of the hottest venues in town. You can also catch a show at the historic Paramount Theatre, a true gem of Abilene's arts and culture scene. Trade your workday worries for a night of adventure in Abilene.
Grain Theory
Located in downtown Abilene, Grain Theory is a beloved brewery and taproom known for its aromapacked and flavor-driven beer. With a meticulous commitment to quality, Grain Theory isn't afraid to experiment with unique ingredients and twists on tradition.
Peacock Patio
Step into a world of tropical paradise and modern luxury at Peacock Patio, where bold patterns, bright colors, and striking decor await. From the perfect backdrop for your Instagram post or TikTok video to an exciting cocktail menu that complements any occasion, Peacock Patio is the ultimate urban oasis.
SoDA District
Originally just an acronym for South Downtown Abilene in the late 1800s, the SoDA District has since evolved into a bustling hub of activity, boasting a vibrant mix of residential properties, restaurants, businesses, and a growing nightlife scene. With its historic architecture and modern amenities, the SoDA District offers a unique blend of old and new that draws visitors and locals alike.
CVB Services & Support
We’re here to take the load off your shoulders. We have a wide range of support services that will help you with everything from financial support and event planning to media coverage and registration assistance. Our team of experts is here to provide you with personalized support and guidance throughout the planning process. We are here to make your event planning experience as seamless and stress-free as possible.
Facility Rental Incentives
We want your event to be successful. We offer subsidies for facility rental at the Abilene Convention Center. Contact our convention sales team to see if you qualify.
Planning Support
Planning an event can be overwhelming, but we're here to help. Our team has the inside scoop on everything Abilene and can provide you with all the information and assistance you need to make your event a success.
Tours & Activities
Media Coverage
We know that your event isn't just about business, it's also about creating memorable experiences. That's why we'll help you find the perfect tour or after-hours event to fit your group's interests. From coordinating spouse and children tours to arranging entertainment, speakers, and catering for your function, we’re happy to help.
Registration Assistance
Let us make sure your event starts off on the right foot. Our visitor experience professionals are available to offer registration assistance and provide visitor information for your group.
Custom Name Badges
We're all about the details, and that includes custom name badges. We'll make sure your conference attendees can easily put a name to a face.
Delegate Packets
We want your guests to feel right at home in Abilene. That's why we provide welcome bags with information about the city and all its unique attractions.
In Abilene, your group will be the talk of the town. Our team can work with you to craft a media release or coordinate a press conference that will get your event noticed by the locals.
VIP Gifts
We believe in treating everyone like a VIP! We'll welcome your speakers, board members, and other VIPs with a custom gift that shows how much we appreciate them.
Bellman On Duty
We've got your baggage covered, literally! Our Bellman On Duty service is here to lend a helping hand to tour groups, making sure your arrival and departure go smoothly. Our friendly bellmen will handle your baggage with care, so you can focus on enjoying your time in Abilene without worrying about lugging around those heavy suitcases.
At the Abilene Convention & Visitors Bureau, our team of experts is here to provide personalized support and guidance throughout the planning process. Let us take care of the details so you can focus on what really matters – creating an unforgettable event!
Workbook
The worksheet is designed to help you keep track of the daily room flow of your conference. Just fill in the numbers and you'll have a clear picture of how many rooms you'll need to block off for your event. This will help you stay organized, and it will also ensure that your attendees have a comfortable and convenient place to stay during the conference.
There are also rows for each year so you can project the growth you anticipate for your event. No more sweating over the details - by planning and projecting future
growth, you’ll have peace of mind knowing you've got everything under control.
We are confident you will find this worksheet helpful in your planning process. If you need any help or guidance with the worksheet, don't hesitate to reach out to us.
We're always happy to help.
Successful Events Held in Abilene
is proud to have hosted successful events for these industry leaders:
Abilene
Accommodations
Next Steps:
We've reached the end of our handbook and it's time to put all that knowledge to good use. These resources will give you the information on how to start planning your event in Abilene and how to contact our team for assistance. Plus, we've included additional resources and information to make sure you have everything you need to make your event a success. And remember, we're always here to help, so don't hesitate to reach out to us. Let's make history together!
Abilene Convention & Visitors Bureau
1101 North 1st Street
Abilene, TX 79601
325-676-2556
info@abilenevisitors.com
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Scan Here To Plan Your Next Meeting
Notes:
Abilene Convention Center 1100 North 6th Street
Abilene, TX 79601
325-676-6211
Taylor County Expo Center 1700 TX-HWY 36 Abilene, TX 79602
325-677-4376
