ZO® Pro Connect October 2023

PROFESSIONAL TREATMENTS With the Power of ZO® Skin Health Science

New Stimulator Peel+

A moderate strength peel clinically proven to deliver rapidly smoother skin, while reducing uneven skin tone + congestion – all with minimal downtime. Safe for all skin types, it features the combined potency of glycolic, lactic + azelaic acids for comprehensive skin renewal.

• Provides skin tone evening + anti-aging benefits

• Minimizes congestion + improves skin clarity

• Smooths rough texture

THE PERFECT PAIR

Newly Reformulated Peel Neutralizer & Extraction Prep

Specially reformulated to pair perfectly with Stimulator Peel+

• Boasts a reduced Sodium Bicarbonate for gentle yet effective neutralization of Stimulator Peel+ and Stimulator Peel

• Improved dispensing for seamless backbar treatment application

• Doubles as a desincrustation fluid to soften skin + prepare it for easier extractions

New ZO® Expert Solutions

Further customize treatments with the following new products:

Retinol Skin Brightener 1% Packette

A potent treatment clinically proven to accelerate the improvement of discoloration.

2.5 g / 0.09 Oz | Box of 25

Applicator Pads

Textured pads deliver convenient application of peel formulas and other Backbar products, while applying an even, appropriate amount of solution.

60 ct

Balancing Cleansing Emulsion

A clinically proven, conditioning gel-to-milk cleanser that supports the protective skin barrier leaving skin soothed, supple and strong.

300 mL / 10 Fl. Oz

Exclusive Launch Offers

INTRO

OFFER

Purchase (1) of each Stimulator Peel+, Peel Neutralizer and Applicator Pads

Receive:

x 1 Peels Patient Brochure (25pk) x 2 Wall Cling x 1 GloPro Box

Price: $349.00 | Free Support Value: $45.00 | Total Offer Value: $394.00 | Savings: 13%

STEP-UP OFFER

Purchase (1) of each Stimulator Peel+, Peel Neutralizer, Applicator Pads and Balancing Cleansing Emulsion (Backbar size)

Receive:

x 2 Peels Patient Brochure (25pk) x 2 Wall Cling x 1 GloPro Box

Price: $387.00 | Free Support Value: $57.00 | Total Offer Value: $444.00 | Savings: 15%

GloPro Box + Activation

ZO® Professional Treatments are customizable for all skin types + skin concerns. Peels remain as one of the top non-invasive aesthetic treatments that range from mild to aggressive and can be customized to meet the patients’ needs. This month, share the following for an opportunity to be reposted to ZO’s Instagram profile with 392k+ global followers.

1. How do you customize the patient experience in the office?

2. Share your tips, tricks and insights to achieving remarkable results from in-office treatments.

#ZOGloPro #ZOProfessionalTreatments

Participate Now

Launch Training

Learn how to strengthen treatment outcomes with new ZO® Expert Solutions and treatment add-ons that offer a customizable approach by attending one of the live Product Launch webinars:

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ADD MORE VALUE Service Bounce Back Program + GWP

October’s GWP includes the opportunity for patients to receive $30 towards their next ZO® Skin Health treatment. Patients will simply have to scan a QR code, fill out a quick survey and receive a $30 voucher via email.

This month’s GWP includes:

Hydrating Crème | 58 g / 2 Oz.

ZO® Cosmetic Bag

Service Bounce Back Program Hangtag

Program Benefits for your Practice

• Increase GWP value to $100 with service voucher

• Improve patient retention by offering an incentive to return for a ZO® Skin Health treatment

• Utilize GWP to introduce new patients to a ZO® Skin Health protocol + service

• Connect retail + service offer for cross over sell-through

• Ideal GWP program for holiday promotions and events to promote both retail + service

• All participating accounts will be able to receive full $30 product credit reimbursement from ZO® on all redeemed vouchers submitted.

For more information, contact your ZO® Account Executive and reference Program Marketing Kit below.

TOOLS FOR YOUR PRACTICE Program Marketing Kit

Promote this month’s GWP and Bounce Back promotion with patients using the tools in this marketing kit:

Exclusive Program Resources:

• Program details, deadlines and support

• Staff Training Tools

• Step-by-step guides for:

• Patient Process

• Voucher Validation

• Voucher Redemtption

Marketing Tools:

• Sell-Through Tips

• Email + Social Media Templates

• Photography Assets

• Visual Merchandising Suggestions

Counter Card + Protocol Insert come complimentary with GWP orders.

ZO ® OFFICE DESIGN + VISUAL MERCHANDISING SUPPORT

New Shelf Talker System

Organize and label shelves with our NEW Shelf Talker System, a customizable solution for any practice.

The white metal shelf talkers are sold individually with a magnetic, acrylic cover to easily customize according to your retail shelves.

12” Metal Shelf Talker with Acrylic Cover (each)

800341 | $14.00

UPDATED

ZO ® Standard Planogram Guide

Revised Planogram Guide with new size options + retail displays, including the New Shelf Talker System, to help your practice maximize the ZO® Retail Experience through improved patient product navigation.

A set of 8 inserts ships separately to mix and match as needed.

Shelf Talker Insert Set (8pk)

800342 | $4.00

x 2 Getting Skin Ready®

x 2 Prevent + Correct

x 1 Supplementary

x 1 Programs + Kits

x 1 ZO Skin Health®

New Acrylic Wall Frames

Our new Acrylic Wall Frames are now available to order with marketing credits in four new branded designs + tagline. Create a ZO® featured wall in your practice with the set of four (sold individually).

The ZO ® Retail Experience: Interior Design and Merchandising Tips for your Practice

Learn expert tips on interior design to set your retail environment in the ideal setting to maximize sales. Also discover New ZO® visual merchandising tools and support to enhance your practice’s retail shelves.

Office Design Tip of the Month

Available On-Demand October 17th

2023 CIRCLE CLUB Top Tier Benefits Reminder

When creating your retail environment for your medical aesthetic practice, attention to detail is key. This starts with implementing a unique and inviting reception environment centered on the retail displays to grab attention. Use strategic placement of products and create clear pathways to guide the flow of traffic as to make the retail accessible. Use signage to highlight brands, communicate information and promote products. Pay attention to lighting, using a mix of general, task, and accent lighting to highlight products and create an appealing atmosphere. Incorporate comfortable seating for customers and patients to rest and interact. Finally, ensure your space reflects your brand identity and maintains a cohesive aesthetic to stay relevant and meet evolving customer needs.

- Michele Pelafas

Gold, Platinum and Blue Diamond members: don’t miss out on Top Tier Benefits before the end of the year + 2023 program.

Boost Holiday Promotions with CO-OP Flex Opportunities

Events

Banners

Co-branded swag

PrintZone purchases

Digital

Email Marketing

Sponsored Advertising

Social Content Creation

Prepare for 2024 with 1:1 Marketing Consultations

Print

Rack Cards

Promotional Flyers

Event Invitations

Focus on practice growth objectives in a 1-hour marketing consultation with an industry marketing expert for a strong start to the new year.

Last day to sign up: December 31, 2023

New 2023 Holiday Gift Box

Back by popular demand, this year’s box includes: • Self-carrying design with built-in handle • Larger size to fit all products + full protocol • Magnetic closure

Includes ZO® branded tissue

Sustainability Without Compromise

This month, the products below will have phased in to our commitment to sustainable packaging.