ZO® Pro Connect May 2024 by ZO SKIN HEALTH

CALLING ALL GLOPROS Share Sun Protection Tips PREPARE FOR SUN SEASON Triple-Spectrum Protection ® SUSTAINABILITY WITHOUT COMPROMISE Impact Update MAY 2024

Does Your Complexion Have Triple-Spectrum Protection ® ?

Summer’s hot and sunny days are near. Ensure continual healthy and youthful-appearing skin with ZO® Triple-Spectrum Protection®. Check out this month’s content kit to share the benefits of ZO® sunscreen with your audience.

WHAT IS TRIPLE-SPECTRUM PROTECTION®?

Though UVA and UVB rays are most known due to their ability to cause significant skin aging and skin cancers, the sun emits several types of damaging light including high-energy visible (HEV) blue light and infrared-A (IR-A) rays.

ZO’s scientifically superior sunscreens offer the broadest, most comprehensive range of protection available in a range of formulation to suit all skin types + tones. Every ZO® sunscreen is engineered with Triple-Spectrum Protection® to defend your skin against the full spectrum of harmful light:

Physical or chemical filters protect against UVA + UVB rays.

Exclusive ZOX12® – an antioxidant complex of encapsulated vitamins A, C and E – delivers 12 hours of defense against Infrared-A rays + environmental skin aging. 1 2 3

Melanin protects skin against HEV blue light.

Marketing Support Available

Share the power of Triple Spectrum Protection® with your audience using the tools in our Monthly Marketing Kit.

MAY PRODUCT FOCUS

Calling all ZO® GloPros—engage with the ZO® community for a chance to be reshared on ZO’s Instagram, with an audience of 425k+ global followers.

GloPro Activation: May 2024

During National Melanoma and Skin Cancer Awareness Month, educate your patients + audiences on the importance of sun protection year-round. The ZO® Skin Health sunscreen portfolio offers scientifically superior sunscreens with Triple-Spectrum Protection® technology, shielding against UVA and UVB rays, high-energy visible (HEV) blue light, IR-A (infrared) rays and pollution.

How can your audiences incorporate sunscreen into their daily regimen?

How do you advise your patients to protect their skin after an in-office treatment?

Who is a ZO® GloPro?

A skincare expert + professional who elevates the in-office experience to raise awareness for skin health, supporting the ZO® mission in restoring and maintaining healthy skin for all. #ZOGloPro

PARTICIPATION REQUIREMENTS:

• Instagram Post: Reel, Image or Carousel

• Tag + mention: @zoskinhealth

• Required Hashtags: #ZOGloPro #SmartSunProtection

Each @zoskinhealth repost with content fulfilling the prompt is entered into a random drawing for the chance to win:

• One (1) Instagram Feature

Three participants will be chosen randomly to win. Winners will be contacted directly for more information. IN THE PRESS

Daily Sheer SPF

Daily Sheer SPF 50 was featured by InStyle in their article of “The 22 Best Face Sunscreens, Tested & Reviewed.” The feature notes how it provides “a high level of coverage (and) is water and sweat-resistant for over an hour.”

Share this feature with your audience.

Mastering Collaborative Instagram Posts

Collaboration is key to expanding your reach and engaging with new audiences. We invite you to tap into collaborative Instagram posts to foster community and elevate your online visibility. Here’s a few ideas to get you started:

Partner with Local Businesses: Reach out to complementary businesses in your area to assist in cross-promotion, host joint events or offer exclusive promotions for each other’s followers.

Feature Guest Experts: Invite local skincare experts, influencers, or wellness professionals to collaborate and share your joint expertise. This not only provides valuable content for your followers but also introduces you to new audiences.

Embrace Patient Authenticity: Collaborate with your patients to showcase real-life testimonials and build community engagement.

EDUCATION SPOTLIGHT

ZO ® Power Hour: Rebooking Best Practices

Successful practices build relationships with their patients that can last a lifetime and keep their patients on a regular schedule of treatments and follow ups.

In this session, Rebecca Betancourt, National Corporate Training Executive and guests Erica Connor, VP of ZO Skin Centres and Serene Obagi, NP will discuss best practices for rebooking.

WEDNESDAY, MAY 29, 2024

5:30 PM PDT / 7:30 PM CDT / 8:30 PM EDT

CONTENT TIP OF THE MONTH

Sustainability Without Compromise

OUR COMMITMENT TO SUSTAINABILITY

ZO® Skin Health continues to make every effort to support the research and development of innovative skin health solutions, methods and materials whenever possible. Our aim is to remain a responsible, trusted leader and partner in the medical skincare industry.

We remain fully committed to exploring the path to sustainability. Our commitment lies in creating a sustainable future without compromising high-quality standards that you and your patients expect and deserve.

OUR PROGRESS

We are happy to share our continuing impact since products with sustainable attributes began shipping in 2023. Through Q1 2024, ZO® has utilized 26.7 tons of accrued PCR plastics, reducing our environmental impact vs. the use of virgin plastics by 18 tons less CO 2 equivalent emissions globally. This savings equates to:

CO2 emissions from 1,078,008 smartphones charged

Carbon captured from 270 tree seedlings grown for 10 years

41,763 miles driven by an average gasoline-powered passenger vehicle

IMPACT UPDATE

Give the Gift of Healthy Skin

Mother’s day is right around the corner, and ZO® Skin Health products are a perfect gift. Use our new + exclusive digital tools to share with your audience.

Gift with Purchase Program

Elevate patient satisfaction and enhance your practice’s success. The Gift with Purchase Program blends treatments, trial products, and support for a skincare experience that sells.

Available exclusively to Circle Club members for purchase with marketing credits.

A fan favorite, back for a limited time only. This month’s Gift with Purchase includes:

Firming Serum

28 mL / 0.95 Fl. Oz.

$148 value

SHOW MOM SOME LOVE

This lightweight serum, with ZCORE™ complex, supports the visible improvement of firmness and sagging, for a more defined facial contour.

$148 VALUE 28 mL / 0.95 Fl. Oz.

Firming Serum

Introducing the next offering from the Clinical Collections Program: This non-ablative laser + skincare pairing is designed to soothe skin, improve the appearance of dark spots, and protect your patients’ investment.

Learn more about how to boost retail revenue in your practice through our high-value, limited kits.

As a best practice, a comprehensive approach consisting of a personalized ZO® Skin Health regimen combined with clinical procedures ensures optimal patient outcomes.

This pairing is professionally curated by ZO® GloPro Andrea Bailey, Master Medical Aesthetician, OAS, CLT, LE, LTA @andreabailey73 Ponte Vedra Beach, FL