ZO® Pro Connect December 2023

Page 1

D E C E M B E R

2 0 2 3

Celebrating 2023


Thank You for a Great Year As the year comes to a close, we reflect on 2023 and look forward to 2024. We are delighted to share this special message from our Chief Domestic Sales Officer, Nancy Marchain.

To our valued accounts, Thank you for your support in ensuring patients worldwide have access to quality skincare. ZO® continues to push the boundaries of medical-grade skincare and encourage patients to commit to their skin through the power of science. Throughout 2023, we learned new and innovative approaches from our accounts on how to engage with patients. Virtual consultations saw a substantial uptick, providing a new dimension to patient care. The before-and-after photos shared on social media underscored the transformative power of ZO®, with the coveted “ZO® Glow” becoming symbolic of our success. As the holiday season approaches, we extend warm wishes for a joyful celebration and anticipate a collaborative journey in 2024. Together, we will continue focusing on growing your practice and further enhancing the skin health of your patients. What makes you, our ZO® Accounts, truly distinctive is your unwavering commitment to the science behind the products and the real, tangible results they deliver. You recognize that seeing is believing, and the results of our products speak for themselves. In 2024, ZO® commits to comprehensively supporting your business. We will focus on a customized approach to ensure success for each individual and unique account through retail innovation business plans and practice development opportunities. This support extends to seasonal marketing plans, training programs and strategic merchandising to foster your practice’s growth.

As we embark on 2024, we thank you for being a part of our story. Cheers to an even more exceptional year ahead!


UPGRADE ANY REGIMEN

New Gift with Purchase Offer patients the opportunity to trial more products and expand their ZO® regimen with the Gift with Purchase Program. This month’s GWP includes: Wrinkle + Texture Repair 30 mL / 1 Fl. Oz. ZO® Headband $108 VALUE

Order Now Pro Portal > Marketing > Order Forms

Wrinkle + Texture Rep air 30 mL / 1 Fl. Oz.

+ ZO® Headband Prevent + Correct Anti-Aging

Monthly Marketing Kit Promote the benefits of this month’s Gift with Purchase using the tools in the December Marketing Kit, such as customizable social media + email templates, and product images.

Gift with Purchase

Repair Wrinkle + Texture Oz.

Explore Tools

30 mL / 1 Fl.

+ ZO® Headband

and antioxidants, Formulated with retinol visible Repair supports the Wrinkle + Texture texture, firmness and improvement of skin’s g the appearance reducin while color tone, s. wrinkle and lines of fine

• Helps reduce the appearance of lines + wrinkles • Improves skin functio n and the skin’s ability to retain hydration • Supports the appear

ance of smooth skin

Pro Portal > Marketing > Marketing Kits

texture

ENGAGE ON SOCIAL

GloPro Activation Give the gift of healthy skin this holiday season with curated, medical-grade skincare products. From travel-ready sets to holiday-friendly ZO® duos, holiday radiance can be achieved in time for any gathering. This month, share the following for an opportunity to be reposted to ZO’s Instagram profile with 400k+ global followers. 1. What are you gifting to someone in your life who is ready to start their skincare journey? 2. What are you recommending to your patients who are looking to achieve that holiday glow? #ZOGloPro #ZOWishlist

Participate Now Pro Portal > Marketing > Marketing Kits


Marketing Programs This Month BOUNCE BACK PROGRAM

2023 CIRCLE CLUB

The Service Bounce Back Program continues as a way to offer patients an opportunity to experience ZO® Skin Health treatments. As the program comes to a close, remember the following dates:

With our CO-OP Flex benefit, Gold, Platinum + Blue Diamond Members qualify to apply for product credit reimbursement on co-branded marketing items.

Reminders + Dates

December 15, 2023 Last day to complete survey. January 15, 2024 Last day to submit for reimbursement.

Last Chance: Top Tier Benefits

Program closes December 31, 2023.

Sign Up Today Pro Portal > Programs > Circle Club

End of February 2024 All reimbursement will be issued in the form of Marketing Credits.

Redeem Today zoskinhealth.com/redeem

LIMITED TIME ONLY

Holiday Promotion For a limited time only + while supplies last, you have the opportunity to purchase the following items at a reduced price. Offer patients these giftable items and enhance your holiday promotions and events with this special offer.

Order Today Pro Portal > Marketing > Order Forms

SPF PRIMER (TRAVEL SIZE) + ZO® TOTE $33.50 $20.00 600149 Promote sun protection year-round with this gift. DUAL ACTION SCRUB (TRAVEL SIZE) + EXFOLIATING MITT $31.00 $18.50 600152 Promote exfoliation in the drier winter months.


EDUCATION SPOTLIGHT

On-Demand Peer-to-Peer Symposium Dr. Zein Obagi’s presentation from our recent symposium in Irvine, CA will be available for on-demand viewing this month. Learn about ZO® Clinical Pairings, new technologies, ZO® products + protocols, and preparing patients for surgical + non-surgical procedures.

Coming Soon Pro Portal > Education + Training > Virtual Training Calendar

IN THE PRESS

Growth Factor Serum

Growth Factor Serum was listed in 9 Best Growth Factor Serums, Tested and Reviewed for 2023. Cosmopolitan notes its ability to make “skin noticeably more glowy and plump” while reducing “signs of aging, including fine lines, rough texture, and uneven skin tone.”

Share This Feature Pro Portal > Marketing > Press > Prevent + Correct

Sustainability Without Compromise We continue our commitment to creating a sustainable future without compromising the high-quality standards that you and your patients expect and deserve. Starting this month, the following products will now incorporate sustainable packaging.

Dual Action Scrub (Full Size): Tube made with 50% postconsumer recycled content.

Complexion Renewal Pads (Full Size): Pads will feature a change in material to 100% Viscose, which is plant-based + plastic-free. Jar is now made with 50% post-consumer recycled content.


Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.