Xuxu Media Kit

Meet Michelle Xuxu "ZooZoo"

Influencer of Influencers MICHELLE@XUAGENCY.COM

Business Background

Michelle Xuxu, put everything on the line to move out to Los Angeles at the age of 18, now 24. She dove into working with talent and was at the center of creating the "Influencer" and legacy Social Media based brands.

She's worked a wide range of brands, marketing with the Anheuser Busch umbrella, filling guest lists for Hakkasan & TAO Group, to hospitality promotion with SBE and 1Hotels, to casting for fashion & beauty brands like Bebe & Laseraway.

Influencers of Influencers

Her network spans from the classic influencers like Kylie Rae 2.6M, Mark Dohner 3M, to musicians like Post Malone, Swae Lee, and Jeremih. And of course the most exciting the next up and coming fresh faces.

She's shared her knowledge on multiple panels one of which, Elevator Studios was held at the Hollywood Palladium same stage that Nipsey Hussle and a number of other noteworthy people have been on.

Pictured with Drew Love from THEY, Swae Lee, and on stage at Austin City Limits Music Festival

Los Angeles Based World Traveler

Xuxu has seen 37 out of the 50 United States, including Hawaii.

She's traveled within the Americas, and to the European and Asian continent.

Visiting major cities like Paris, London, Miami, Mexico City, Chicago, Hong Kong, NYC and Mumbai, India.

Hitting the beaches of Cabo, Tulum, Bahamas and the Dominican Republic.

With many more trips on the books for this coming year.

Evolving into Maturity

Being in the social media game for an extentsive amount of time, Xuxu's content has shifted throughout the years. She has grown into her own.

At this point of her life you'll notice her content reflects what is currently important to her.

She is focused on her mental and physical health. Spending much of her time applying herbs and supplements, meal prepping, at the gym, hiking, applying beauty products and make up.

She loves hosting events with the centered around food. She's partnered with Toca Madrea for monthly brunches for the past year.

Xuxu understands the most important thing you can do is to add value to someone else's life and decided to put a voluteer group together to give back to her community.

Pictured above is 100 backpacks filled with life supplies she raised money for that she organized a group of influencers to hand out during the holidays.

Instagram Analytics

@XUXU Data updated in 2020.

Instagram Analytics

@XUXU Data updated in 2020.

Keep Good Company

Cross Platform Network

She launched Xu Agency email newsletter, when she realize that brands wanted additional ways to market into the community she's been building since 2014.

The audience is made up of 2,000 subscribers based in Los Angeles 75% female & 25% male with a 42% open rate and 5% click rate.

Customizable CTA for brands, Xuxu creates authentic reviews and promotion having genuine relationships and has led her to become reliable source of geniune recommendations.

Ask about newsletter inclusion for more details & pricing.

"In a world full of trends I want to remain a classic."

- Iman

Continue the Conversation MICHELLE@XUAGENCY.COM