MICHELLE BALL
Creating innovative buzz-worthy B2C marketing moments, as a,
VP of Influencers, Director of Social Media, Senior Creative
Brand Strategist and Project Manager
AREAS OF EXPERTISE
Leadership
Account management
Client & VIP relations
Departments
International Bi-coastal
Twenty-member teams
New hires
Job listing
Interview process
Training
Team and one to one meetings
Listening to concerns, constructive criticism and implementing feedback
NOTEWORTHY ACCOUNTS
Ed Mylett Lisa Biyeu
Project/campaign management
Conception, execution & data collection
Pitch & wrap up decks
Event production
Logistics & operations
Profitability, time, budget & resource allocation
Creation of efficient workflows, systems & processes
Internal singular team
Cross-department
External client facing
CELL: +1 (310) 500-8393
EMAIL: ball@michellexuxu com
BILLING: Los Angeles, CA
TIMEZONES: Flexible within the US
Brand positioning
Creative direction
Core values & copy/messaging
Target audience
Marketing strategy
B2C
MCN
Omnipresent
Social media
Influencers campaigns
Content calendars & creation
Innovative ‘big fish’ PR moments
In-person activations
Hawkers Co Post Malone Swaelee
OVERALL CAREER STATISTICS
GUESS Bebe
Whispering Angel Rancho La Gloria SLS 1Hotels
Sony Pictures Lionsgate
Oversaw a total one million dollars ($1M USD) in budget spend.
Responsible for one hundred (100) social media and marketing campaigns resulting in exponential growth metrics
Managed ten (10) teams and departments, including international, senior to junior, with up to twenty (20) members
Produced five (5) different pieces of viral content
Managed omnipresent strategies, cross platforms, repurposing and optimizing content
Conceptualized and executed “big fish” moments that have landed PR features in, Forbes, Bloomberg and Business Insider
Proceeding in brand acquisitions and VC funding from LVHM, Live Nation, and Lionsgate.
Scouted and mentored twenty (20) persons to develop them into social media personalities / influencers. Multiple clients have established 1M followers, landing deals with Netflix, HBO and other household name brands
COMPETENCIES
SENIOR TALENT MANAGER
UnderCurrent Entertainment Agency
6 months | Feb 2024 - Aug 2024 Remote |
UC was recently featured in Business Insider as one of the leading talent agencies for the second year in a row
Representing macro and mega sized creators “UnderCurrent Entertainment is helping creators launch cookbooks and build their careers.” - Business Insider, August 2024
Responsible for a pod of thirty-five (35) creators with over 65,569,900 followers on TikTok alone
Created organizational campaign tracking system that was implemented throughout the company
Executed 150 brand campaigns through all stages, managing client’s email inboxes, rate negotiation, redlining contracts, content creation, posting, insights and invoicing Clients; @Autumnnmonique (9.9M) @makingemi (3.M) @MahakHamid (1.8M), @JusticeBuys (1.2M) , @itzelcastanova (1.5M) Brands; Meta, Apple, Pepsi, Target, Best Buy, IMDB, Ritz, VitaCoco, and DoorDash.
VICE PRESIDENT OF INFLUENCERS (interim)
Think Jam Creative Marketing Agency
6 months | May 2023 - Jan 2024
TJ is the go-to agency for creating campaigns that fuels fandoms and franchises since 2004, in the traditional entertainment, film and tv industry “Thank you for being the best team in the business.” - Lionsgate
Responsible for an international team of twenty (20) from Los Angeles throughout the US to London
Lead the logistics for an influencer trip inclusive of twenty (20) creators, itinerary, booking travel flights, hotel reservation, event set-up, red carpet premiere, posts tracking and metric report
EOY annual 2023 report reviewing of all influencer campaigns, measuring ROMI, estimated EMV, best preforming and lowest performing activation types, genres and influencer sizes.
Created entire team system for entire campaign processes from ideation, execution, metrics reporting and accounting.
DIRECTOR OF SOCIAL MEDIA
Prestige Social Branding & Marketing Agency
Remote | Full-time
8 months | Sept 2022 - April 2023
PS is the premier choice for CEO’s, Founders and Entrepreneurs looking to take their personal brand to the next level. Representing top personal development moguls such as Ed Mylett, Lisa Biyeu & Impact Theory.
Member of the leadership team, responsible for driving strategic initiatives and contributing to overall business growth
Led three different client accounts, ensuring successful project delivery and client satisfaction
Handled VIP client communications and led meetings, fostering strong relationships
Oversaw the internal content creation, copywriting, & social media engagement teams, consisting of 8 employees
Implemented an omnipresent content calendars, publishing and repurposing content strategy, resulting in increased brand visibility and reach across multiple platforms.
Strategically focused on Instagram, resulting in improved impressions, reach, & engagement on clients' socials
Produced viral content that garnered over 68.7 million views (YTD), effectively increasing organic growth. Managed the creation and distribution of multiple weekly email newsletters, consistently growing the subscriber base and enhancing audience engagement
Reviewed and published multiple weekly YouTube videos, ensuring high-quality content and optimizing videos
SENIOR ACCOUNT MANAGER & SOCIAL MEDIA TEAM LEAD
Beekman Social Agency
Remote | Contract
6 months | March 2022 - April 2022
BSA is a collective of that operates in culture, helping clients spark meaningful conversations with audiences A client roaster consisting of Soulcycle, Hulu, Nepresso, Spotify, Zales and Raya
Created and led more than ten (10) Employee Team
Company’s averaging a 65% increase in employee happiness from surveys
120% increase in profitability including efficiency with time, money and resources
Created systems across the company and with the client
Provide operational support and analysis for this ongoing business Programs designed to drive specific results
Manage program execution to meet quality, schedule, milestone & budget, commitments, expectations, scope, risk and changes
Lead delivery to medium to large scope project initiatives with various complexity
Generated reports and analyzed success of content
Development and marketing strategy on social channels like, Instagram, and TikTok
Launched on going brand ambassador 25+ influencer program
Social Media Marketing Executive
Patco Brands
Remote | Full-time
1 year | March 2021 - Feb 2022
Patco is one of the top producers of beer, wine and spirits with over 30 Gold Awards in 2022 and 6 million cases annually Their brands are featured in Costco, Target, Whole Foods and Walmart.
Lead social media campaigns, talent, and content production across multiple brands
Strategized Instagram Content Calendars for @drinkrancho @texasranchwaterco @doughball whiskey
Conceptualized and launched social media influencer campaigns with over 603,131,760 impressions
Content creation, gifting Suites, giveaways, marketing initiatives, in person activations
Develop brand identity for Doughball Whiskey & AgaVida Agave Wine
ECA is a next-gen agency focused on social media & experiential marketing Backed by investors from Live Nation, Honest Company, Saturday Night Live, Lionsgate, and Disney, because we’ve delivered in such a compelling manner for clients like Anheuser-Busch, Drake's whiskey brand - Virginia Black, and Whispering Angel Rosè. Their unfair advantage is that the agency was spun-off from an influencer community that reaches over 40 million people via social media. Arsenic is the name of that community
Ideated and adopted Snapchat’s first MCN model for live broadcasting, earning 700k+ views daily and 50M+ total with the most engagement on the platform at the time; Covered MTV’s Red Carpet at the VMAs.
Partnered with KO Watches to help the brand go from 20k to 300k+ followers in 2 years by using social media and 6 Hollywood billboards to garner prospective ambassadors and create social buzz
Crafted strategic social campaigns for Whispering Angel Rose’s sister brand The Beach, that lead to the acquisition by LVMH
Produced and strategized creative content direction; Supported set designers and stylists as needed.
Boosted SS Investment Group’s Instagram account from 600 to 26k in 3 days with an 84% retention rate and $0.06 per follower acquisition cost through effective celebrity/sponsorship placement and giveaways.
Increased WAV (the LINE music app) downloads by activating influencer networks and through high incentive prizes/contests; Measured KPIs based on engagement and growth
Conceptualized ROI-focused marketing plans that increased Instagram followers from 50k to 1.2M+; Garnered investors to formally launch the media agency with a focus on female empowerment. Produced campaigns that cross pollenated from digital to physical in-person events
Influencer Personality Development & Brand Strategist + VIP Partnerships Manager
In-person | Full-time
Arsenic Talent & Influencer Agency 6 years | Aug 2014 - Feb 2021
Arsenic is one of the very first content creator houses that is home to a community of models, artists and creators, reaching over 40 million people That paved the way for social media marketing and influencer agencies to now exist.
“The fact Arsenic has built such a big audience is amazing In the same way that when cable came along CNN & ESPN were able to build giant media businesses” - Bloomberg Business
Responsible for managing in-kind media and celebrity relationships; Collaborated with G-Eazy to run the Halloween Party, taking over Austin, TX’s bar crawl to successfully promote a product launch
Strategized social media campaigns, talent, and events in a fast-growing, startup environment for the in-house creative marketing agency that reaches 40M+ models, artists, influencers, and creators.
Built Stillhouse Whiskey’s brand from the ground up by ideating and conducting VIP pseudo-events for social proof including the Stillhouse-Warming Party (attended by celebrities like New Girl's Lamorne Morris, Influencer King Bach (40M+ followers), Grammy Nominee Leon Thomas, and Olympian Kim Glass
Crafted strategic giveaways and social campaigns for Airgraft THC & CBD, which grew the company’s Instagram presence from 5K to 20K+; Negotiated and executed contracts for 60 influencers.
Earned 5M+ global impressions via 72 Instagram stories and 13 influencers to promote Darnell Williams’ Turbo Album; Garnered social proof by premiering Turbo for the luxury Vegas Influencer Trip and parties
Discovered and directly mentored Kyra Green Love Island S1 Reality Star and her sister Tori Green 1M followers.
Directed a team of 10 for the Arsenic World tour; Sourced locations and captured exclusive festival behind-the-scenes footage and celebrity access in major US cities, Mexico, and the Dominican Republic
PROFESSIONAL ACHIEVEMENTS
SPEAKER
International Business Connectors; Importance of Your Personal Brand Development
Dan Flyshman’s Elevator Nights; Social Media Panel
Stacking Growth Summit; Growing Your Instagram Influence
Arsenic’s Women Empowerment Event; Content is Queen & the Power is in Creators
CERTIFCATIONS
Bob Proctor Galleger Subconscious Training
Reiki Energy Healing Masters
MICHELLE 'XUXU' BALL
CELL:1(310)500-8393
EMAIL:ball@michellexuxucom
BILLING:LosAngeles,CA,USA
UPDATED:2024
ARSENIC
2014 - PRESENT
DIRECTOROFTALENT&VIPRELATIONSHIPS
LEADCONTENTPRODUCER
ArsenicisaMediacompanyandcreativecommunitywithapresenceonsocialmediaplatforms (IG1 2M)whileproducingelevatedevents/experiences
NOTABLE ACTIVATIONS
KNOCKOUTWATCHESAKAKOWATCHES
AREAS OF EXPERTISE
Expansivenetworkof influencersfromVIP musicians,majorinfluencers, cannabisconnoisseurs,fresh facemodels,tobusiness moguls.
Negotiating thebestfair rates
Communicatingdelicate information
Crafting&executing social mediacampaignsfromthe timeofinceptionalltheway throughbygathering shippingaddresses,followup withtalentonposting schedules,collecting insights,andhandling payment.
Creatingpitch&wrapup decksforclients
Eventproduction
GuestListcuration
KEY WORDS
KnockOutakaKOWatcheshasrosetothetopofnotorietyintheInstagramWorldasoneofthehighestpaying andfunlovingbrandtoworkwith.Michellehasbeenakeyplayerintheirskyrocketscoutingnew ambassadors,managingtoptiertalent,organizingaroundtheworldtripssomuchsothatthebrandwentfrom 20Kto300KonInstagramandlandedabillboardwhereyoucanstandonthestarsandlookupatiton HollywoodBlvdthatMichellecreativedirected.
STILLHOUSEWHISKEY
Michelleisknownforherwellproducedeventsthatcomewithasoughtafterguestlistfilledwithgoodlooks andgoodvibes.ShenurturedarelationshipwithG-EazythroughhispartnershipStillhouseWhiskey launchingthemin2017inAustin,TexasforaHalloweenPartywhileontheArsenicWorldTour,then welcominghomeArsenictoLosAngeleswiththe'Stillhouse-WarmingParty'wherecelebritieslike,New Girl'sLamorneMorris,InfluencerKingBach,GrammynomineeLeonThomas,andOlympianKimGlass. attendedThencontinuingtherelationshipwithG-Eazybytakingmultiplevisitsonthe'EndlessSummer Tour'withTyDolla$ign,LilUziVert,andoverthenextyear.
ELEMENTAL
2018 - PRESENT SENIOR INFLUENCER MARKETING STRATEGIST DIRECTOR OF INFLUENCER RELATIONSHIPS
Elemental is the fast-growing, in house creative and marketing agency for Arsenic Specializing in Influencer, Social Media marketing
NOTABLE CAMPAIGNS
AIRGRAFT
Michelle has strategized with Airgraft THC & CBD vaporizers over the past two years working with them on creating giveaway campaigns with the focus on growing their Instagram Finding success taking them from 5K to over 20K followers. She has brought on major Cannabis connoisseurs like @AliciaGoku and well known creatives like @NeshaTorres and @CreatedByEyes as content partners
WAV MUSIC APP
Michelle is a keystone for crafting any campaign from the think bank of strategizing concepts, to execution online or in person activations.
She was the number one driver of downloads for WAV music app by activating her network with a high incentive prize WAV would fly out one winner to join the Arsenic Girls at Austin City Limits Rob from Buffalo, NY joined the Arsenic crew and hit center stage with DRAM, Goldfish When it time to say goodbye came Rufus De Sol came to send him off by visiting the Arsenic Lake House for one last swim by jumping off the dock
MICHELLE 'XUXU' BALL
DIRECTOR OF SOCIAL MEDIA
DIRECTOR OF INFLUENCERS & VIP RELATIONS
LEAD CONTENT CREATION PRODUCER
ARSENIC
2014 - PRESENT
DIRECTOROFTALENT&VIPRELATIONSHIPS
LEADCONTENTPRODUCER
AREAS OF EXPERTISE
Expansivenetworkof influencersfromVIP musicians,majorinfluencers, cannabisconnoisseurs,fresh facemodels,tobusiness moguls.
Negotiating thebestfair rates
Communicatingdelicate information
Crafting&executing social mediacampaignsfromthe timeofinceptionalltheway throughbygathering shippingaddresses,followup withtalentonposting schedules,collecting insights,andhandling payment.
Creatingpitch&wrapup decksforclients
Eventproduction
GuestListcuration
KEY WORDS
#Friendly#Honest#Organized
#Efficient#CreativeDirector
#Start-UpExperience
CELL:1(310)500-8393
EMAIL:ball@michellexuxucom
BILLING:LosAngeles,CA,USA
LOCATION:Tulum,Mexico
UPDATED:2023
ArsenicisaMediacompanyandcreativecommunitywithapresenceonsocialmediaplatforms (IG1 2M)whileproducingelevatedevents/experiences
NOTABLE ACTIVATIONS
KNOCKOUTWATCHESAKAKOWATCHES
KnockOutakaKOWatcheshasrosetothetopofnotorietyintheInstagramWorldasoneofthehighestpaying andfunlovingbrandtoworkwith.Michellehasbeenakeyplayerintheirskyrocketscoutingnew ambassadors,managingtoptiertalent,organizingaroundtheworldtripssomuchsothatthebrandwentfrom 20Kto300KonInstagramandlandedabillboardwhereyoucanstandonthestarsandlookupatiton HollywoodBlvdthatMichellecreativedirected.
STILLHOUSEWHISKEY
Michelleisknownforherwellproducedeventsthatcomewithasoughtafterguestlistfilledwithgoodlooks andgoodvibes.ShenurturedarelationshipwithG-EazythroughhispartnershipStillhouseWhiskey launchingthemin2017inAustin,TexasforaHalloweenPartywhileontheArsenicWorldTour,then welcominghomeArsenictoLosAngeleswiththe'Stillhouse-WarmingParty'wherecelebritieslike,New Girl'sLamorneMorris,InfluencerKingBach,GrammynomineeLeonThomas,andOlympianKimGlass. attendedThencontinuingtherelationshipwithG-Eazybytakingmultiplevisitsonthe'EndlessSummer Tour'withTyDolla$ign,LilUziVert,andoverthenextyear.
ELEMENTAL
2018 - PRESENT SENIOR INFLUENCER MARKETING STRATEGIST DIRECTOR OF INFLUENCER RELATIONSHIPS
Elemental is the fast-growing, in house creative and marketing agency for Arsenic Specializing in Influencer, Social Media marketing
NOTABLE CAMPAIGNS
AIRGRAFT
Michelle has strategized with Airgraft THC & CBD vaporizers over the past two years working with them on creating giveaway campaigns with the focus on growing their Instagram Finding success taking them from 5K to over 20K followers. She has brought on major Cannabis connoisseurs like @AliciaGoku and well known creatives like @NeshaTorres and @CreatedByEyes as content partners
WAV MUSIC APP
Michelle is a keystone for crafting any campaign from the think bank of strategizing concepts, to execution online or in person activations.
She was the number one driver of downloads for WAV music app by activating her network with a high incentive prize WAV would fly out one winner to join the Arsenic Girls at Austin City Limits Rob from Buffalo, NY joined the Arsenic crew and hit center stage with DRAM, Goldfish When it time to say goodbye came Rufus De Sol came to send him off by visiting the Arsenic Lake House for one last swim by jumping off the dock
MICHELLE 'XUXU' BALL
DIRECTOR OF SOCIAL MEDIA
DIRECTOR OF INFLUENCERS & VIP RELATIONS
LEAD CONTENT CREATION PRODUCER
NOTABLE ACHIEVEMENTS
AREAS OF EXPERTISE
Expansivenetworkof influencersfromVIP musicians,majorinfluencers, cannabisconnoisseurs,fresh facemodels,tobusiness moguls.
Negotiating thebestfair rates
Communicatingdelicate information
Crafting&executing social mediacampaignsfromthe timeofinceptionalltheway throughbygathering shippingaddresses,followup withtalentonposting schedules,collecting insights,andhandling payment.
Creatingpitch&wrapup decksforclients
Eventproduction
GuestListcuration
KEY WORDS
#Friendly#Honest#Organized
#Efficient#CreativeDirector
#Start-UpExperience
#ContentCreation&Distribution
CELL:1(310)500-8393
EMAIL:ball@michellexuxucom
BILLING:LosAngeles,CA,USA
LOCATION:Tulum,Mexico
UPDATED:2023
PANELISTONELEVATORSTUDIONIGHTSSOCIALMEDIA&BRANDBUILDINGATTHEHOLLYWOOD PALLADIUM
PANELISTONSTACKINGGROWTH
SPECIALGUESTATARSENIC'SPOWERDINNER
SPECIALGUESTATARSENIC'SGIRLPOWEREVENT
EVENT PRODUCER
Creative direction, room layout & logistics, guest list curation & management, Instagram content producer on stories, secured a photographer/videographer, redistributed content to attendees.
ARSENIC'SGIRLPOWEREVENT
ARSENIC'SPOWERDINNERSERIES
ARSENIC'SAUDIOSESSIONSCONCERTS
ARSENICXSTILLHOUSE'SCOMINGPARTY
ARSENICXSTILLHOUSE'SHALLOWEENBARCRAWL
ARSENIC'STOWNHALLMEETING
ARSENIC'SXSBEPOOLPARTY
TOCAMADERA+XUXU'SBRUNCHIN'X15-CREATOR&PARTNERSHIPWITHTOCAMADERAFOR COMP'D10PERSONBRUNCH
INFLUENCER CAMPAIGNS
Conceptualized campaign, managed relationships with influencers meaning handled outreach, negotiation or rates, posting schedule, collected insights, requested payments from accounting, AIRGRAFTFRESHFRIDAYS
LIVEAFBILLBOARDX3
INDEPENDENTLYPOPULAR'STIKTOKCAMPAIGN*
HAPPYTEAINSTAGRAMCAMPAIGN*
MAMAITASINSTAGRAMCAMPAIGN*
*CONTRACTORWORKOUTSIDEOFELEMENTAL
COMPETITIONS CAMPAIGNS
Conceptualized competition to drive ROI for particular client, managed relationships with influencers, had over 100+ applications to compete, handled high emotions of competitors, relayed scoreboard updates, and tutored them each in knowing the best way to do well. For the billboards afterwards worked with client to create the billboard vision & execute photoshoot.
KNOCK-OUTWATCHESWINPLACEMENTON LOSANGELESBILLBOARDCOMPETITION
OUR/LOSANGELESVODKAWINPLACEMENTON LOSANGELESBILLBOARDCOMPETITION
LIVEAFWINPLACEMENTON3LOSANGELESBILLBOARDCOMPETITION
NARRATEWINACARCOMPETITION
WAVCOMETOAUSTINCITYLIMITSWITHTHEARSENICGIRLSCOMPETITION
-thiswastocatalyst thearsenicaudiencetodownloadthewavapp.randomlychosenonenewuserwould winatripincludingflight,stay,food,&vippassestoaclmusicfestival.
CHARITY WORK
DOGOOD&BEGOOD-FOUNDER,RAISEDOVER$1,000&CAREBACKPACKSFORHOMELESS
PROJECTPAPERBAG -ORGANIZED80VOLUNTEERSANDCREATEDOVER100MEALS
HOMELESSFOOD&CLOTHINGDONATIONS
100+HOURSOFCOMMUNITYSERVICETHROUGHOUTLIFE
MICHELLE 'XUXU' BALL
MICHELLE BALL
DIRECTOR OF SOCIAL MEDIA
DIRECTOR OF INFLUENCERS & VIP RELATIONS
LEAD CONTENT CREATION PRODUCER
PHOTOSHOOT PRODUCER
AREAS OF EXPERTISE
Expansivenetworkof influencersfromVIP musicians,majorinfluencers, cannabisconnoisseurs,fresh facemodels,tobusiness moguls.
Negotiating thebestfair rates
Communicatingdelicate information
Crafting&executing social mediacampaignsfromthe timeofinceptionalltheway throughbygathering shippingaddresses,followup withtalentonposting schedules,collecting insights,andhandling payment.
Creatingpitch&wrapup decksforclients
Eventproduction
GuestListcuration
KEY
CELL:1(310)500-8393
EMAIL:ball@michellexuxucom
BILLING:LosAngeles,CA,USA
LOCATION:Tulum,Mexico
UPDATED:2023
Organized all creatives, set call sheets, sourced locations, cast models, photographer, videographer, BTS photog & acted as Instagram story producer, creative designer, set designer & stylist when desired. Followed up on content & distributed
VIRGINIABLACKWHISKEYPHOTOSHOOTCAMPAIGN
STILLHOUSEWHISKEYPHOTOSHOOTCAMPAIGNS
LIVEAFBILLBOARDX3
KNOCK-OUTWATCHESBILLBOARD
OURLOSANGELESVODKABILLBOARD
KNOCKOUTWATCHESTRAVELPHOTOSHOOTS
ARSENICWORLDTOURPHOTOSHOOTS
BEBE SPRING2019CAMPAIGNPHOTOSHOOT
TALENT COORDINATOR & INSTAGRAM STORY CONTENT CREATOR
Managed 10-20 Influencers & creatives schedule, including travel starting at the airport, ubers to and from hotels, events, appearances, activities While creative directing photoshoots, and capturing story content throughout the trip from beginning to end.
ARSENICMCNNETWORK
ARSENIC'STOURLIFE
POSTMALONE G-EAZY
ARSENIC'SCRIBS
ARSENIC'SMADEMEDOIT
ARSENICWORLDTOUR
MEXICO
ASPEN
CHICAGO
NYC
ARKANAS
NASHVILLE
MIAMI
DOMINICANREPUBLIC
AUSTIN,TEXAS
DALLAS,TEXAS FORTWORTH,TEXAS
MUSICFESTIVALS
ARSENICTAKESARTBASELMIAMI
ARSENIC'SNYE24HOURBROADCAST
ACCOUNT MANAGER
Managed client expectations, set attainable ROI goals, & created campaigns to accomplish such
STILLHOUSE
PALMROSE
OUR/LOSANGELESVODKA
BORCAYSKIN
AIRGRAFT
BOLLICINIWINES
BUBBLYBLASTER
CLOUDIOUS9
DULCEVIDA
LIVEAF
MODELO
BUDLIGHT
VIRIGNIABLACKWHISKEY
MUMM
KNOCKOUTWATCHES
BEBE
MICHELLE 'XUXU' BALL
DIRECTOR OF SOCIAL MEDIA
DIRECTOR OF INFLUENCERS & VIP RELATIONS
LEAD CONTENT CREATION PRODUCER
STRATEGIC PARTNERSHIPS
Managed partnerships & strategized collaborations.
BRANDS
AWAL
ALLDEFDIGITALMEDIA
ALANTICRECORDSMUSICLABEL
MADDECENTLABEL
LVRNMUSICLABEL
BUDLIGHT
iHEARTRADIO
iFLYLUGGAGE
DREAMWORKS
NIGHTLIFE
TAOGROUP
WARWICK
AREAS OF EXPERTISE
Expansivenetworkof influencersfromVIP musicians,majorinfluencers, cannabisconnoisseurs,fresh facemodels,tobusiness moguls.
Negotiating thebestfair rates
Communicatingdelicate information
Crafting&executing social mediacampaignsfromthe timeofinceptionalltheway throughbygathering shippingaddresses,followup withtalentonposting schedules,collecting insights,andhandling payment.
Creatingpitch&wrapup decksforclients
Eventproduction
GuestListcuration
KEY WORDS
#Friendly#Honest#Organized
#Efficient#CreativeDirector
#Start-UpExperience
#ContentCreation&Distribution
HOUSTONBROTHERS
HAKKASAN
HOSPITALITY
1HOTELS
BANGTEL
DREAMHOTEL
SBEHOTEL
MUSICFESTIVALS
EDCMUSICFESTIVAL
AUSTINCITYLIMITSMUSICFESTIVAL
FESTIVALPRESIDENTEMUSICFESTIVAL
RESTAURANTS
TOCAMADERA
WOLFON3RD
SURCABO
RYEFOX
THEARTS
OLIVERARTGALLERY
TAXCOLLECTIONARTGALLERY
GOODLUCKDRYCLEANERSARTGALLERY
CELL:1(310)500-8393
EMAIL:ball@michellexuxucom
BILLING:LosAngeles,CA,USA
LOCATION:Tulum,Mexico
UPDATED:2023
MICHELLE 'XUXU' BALL
DIRECTOR OF SOCIAL MEDIA
DIRECTOR OF INFLUENCERS & VIP RELATIONS
LEAD CONTENT CREATION PRODUCER
DIRECTOR OF VIP RELATIONSHIPS
GET IN CONTACT
CELL:1(716)425-5736
EMAIL:Michelle@XuAgency.com
LOCATED:LosAngeles,CA
UPDATED:2021
AREAS OF EXPERTISE
Expansivenetworkof influencersfromVIP musicians,majorinfluencers, cannabisconnoisseurs,fresh facemodels,tobusiness moguls.
Negotiating thebestfair rates
Communicatingdelicate information
Crafting&executing social mediacampaignsfromthe timeofinceptionalltheway throughbygathering shippingaddresses,followup withtalentonposting schedules,collecting insights,andhandling payment.
Creatingpitch&wrapup decksforclients
Eventproduction
GuestListcuration
KEY WORDS
#Friendly#Honest#Organized
#Efficient#CreativeDirector
#Start-UpExperience
#ContentCreation&Distribution
CELL:1(310)500-8393
EMAIL:ball@michellexuxucom
BILLING:LosAngeles,CA,USA
LOCATION:Tulum,Mexico
UPDATED:2023
Managed relationships with a diverse group of players and many more outside of this highlighted list.
MUSIC
DIPLO&FRIENDS-DJ
STEVEAOKI-DJ
DJCARNAGE-DJ
G-EAZY-Musician
JEREMIH -Musician
SHELLEYFORMLYKNOWNASD.R.A.M.-Musician
TRAVISMILLS-Musician
CLASSIC SOCIAL MEDIA INFLUENCER
KYLIERAE -2.3Mlifestyle
MARKDOHNER-2.6Mlifestyle
ALEXASCOLLINS-1.2Mlifestyle
AUDREYBRADFORD-504Klifestyle
MIKECHABOT-1.2Mfitness
BRUNA-4.3Mbikinimodel
COURTNEYTAILOR-1.8Mbikinimodel
JESSICABARLETT-1Mbikinimodel
JAYDENICOLE-1.9M veganactivist&realitystar
TINALOUISE-2.5Mveganactivist&bikinimodel
MARIEMADORE-1.2Mbikinimodel
NICKIANDREA- 500Kcurvemodel
CELESTEBRIGHT-700Kbikinimodel
SAVANNAHSIEVERS-500Kcurvemodel
SAYDAWORD-130Klifestyle
MELVINGREGG-2.3M&actor
CAITLINO'CONNOR-600K&Maximhost
LILBUCK-161K& dancerfeaturedonNetflix'sMOVE
ACTORS
LEONTHOMAS-GRAMMYNOMINATEDPRODUCER&NICKALODEANACTOR
LAMORNEMORRIS-ACTORONFOX'SNEWGIRLSITCOM
CAMILABANUS-ACTRESSONDAYSOFOURLIVES
NOAHCENTINTO-ACTORONNETFLIX'STOALLTHEBOYSILOVEDBEFORE
NFL
MARCEDESLEWIS-OFTHEGREENBAYPACKERS
TODDGURLEY-OFTHELOSANGELESRAMS
MARCUSPETERSON-OFTHELOSANGELESRAMS
MAJOR MODELS
TYSONBECKFORD
KJSMEBY-GUESSMODEL
NAZMINMANDI-(MIGUEL'SWIFE)
THE ARTS
MEGZANY
THEKAPLANTWINS
LOVEWATTS
WHISBE
RACHELTHARRIS
MARCELAKATHEARTPLUG