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When you're writing content for your web pages, one of the most important items to add to that content is related words and phrases. When you add related words and phrases to the content on your page that specifically relates to the keyword you're optimizing that page for, it helps the search engines have a greater understanding of what the content of that page is all about. This is important because search engines need those refinements so that they can place your website in the appropriate spot in a search engine results page. A great example of this is the word soap. If you were optimizing for the word "soap", and failed to use related words and phrases, the search engines aren't aware if the content on that page means:

Bath Soap SOAP, the acronym for Simple Object Access Protocol Soap the television series or even the acronym for The Society for Obstetric Anesthesia and Perinatology However, if your specific topic idea was soap for the bath, then you would include words and phrases on your web page that relate to bath soap such as bath, shower gel, shea butter, gift baskets or even handmade soap. It's these words and phrases used together that help you create one coherent web page; both for your website visitors as well as the search engines. But how do you know what words and phrases to include on that page? Or even which words and phrases the search engines themselves believe to be important to the word you're optimizing for? That's where a new tool from Google called the Wonder Wheel comes into play. The Wonder Wheel is pretty new so you might not even be aware that it exists but that's where this article will help you. If you do a simple search in Google, after you receive your search results you'll notice at the top left of the web page is an additional link called "Show Options". This allows you to refine the search you just performed. When you click on the Wonder Wheel link you'll receive a menu to the left of the search results and the Wonder Wheel is located towards the bottom of those links.


When you click on the link you'll be taken to a bubble that will contain the search phrase you just entered in the center with related words and phrases listed as links outside of the bubble. Clicking on any one of these links will then take you to another bubble which contains words and phrases related to the term you've just clicked on. This tool will give you a great insight into what words and phrases Google believes to be related to your search term and can help you gather those much-needed keywords and phrases to use within the content of your web page.

There has been a major update to the Google Wonder Wheel. To find out what this update is, visit Is Google's Wonder Wheel Gone? at BoneheadSEO.com. Read more about Kristine

Article Source: http://EzineArticles.com/?expert=Kristine_Wirth

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How to Use Google's New Wonder Wheel Tool