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MANSA MMUSA International Media Exposure


ABOUT MMUSA

Mansa Mmusa is famed as the richest man ever. He would have been worth over 400 billion dollars today because at one point he controlled over half of the world's gold and salt supply. In Mmusa's effort to bring development to his Empire, he journeyed across Africa into the Middle East to recruit the finest scholars, architects, bureaucrats and scientists. Along the way he was blown away by the unique cultures and crafts along the way. MMUSA is the uber-luxury brand from the Heel The World Group, an aspirational social enterprise famed for shoes and beaded jewelry. MMUSA pays homage to the journey and the magnificent things the great king saw and is infused with exotic, rare skins and indigenous techniques only the sturdiest of African hands can execute. MMUSA was launched in January 2018 at the iconic 8-star Le Bristol Hotel, during Paris Fashion Week. MMUSA boasts celebrity clients such as Trey Songz and Michael Ballack and has received several accolades , and media features including GQ, BBC, CNN, and singled out as one of the top shoe brands from Africa by Vogue.


INTERNATIONAL MEDIA EXPOSURE


FORBES AFRICA


FORBES.COM


BBC


LUXURY SOCIETY


BBC


VOGUE.COM


GQ SA


DW


LINKS FORBES

https://www.forbes.com/sites/stephanrabimov/2018/02/15/fashioning-africa-how-luxury-industry-d rives-change/#284ac90156e0

BBC

http://www.bbc.com/news/av/business-44084863/it-s-not-just-a-shoe-it-s-a-piece-of-royalty

LUXURY SOCIETY

https://www.luxurysociety.com/en/articles/2018/02/luxury-connect-africa-redefining-african-creativ e-heritage/

CNN

http://edition.cnn.com/2014/04/09/business/made-in-ghana-high-end-shoes/index.html

BBC

http://www.bbc.com/news/av/world-africa-30183690/african-dream-fred-deegbe-ghanaian-banker -turned-shoemaker

DEUTSCHE WELLE

http://www.bbc.com/news/av/world-africa-30183690/african-dream-fred-deegbe-ghanaian-banker -turned-shoemaker

FORBES AFRICA

https://ameyawdebrah.com/the-bright-idea-in-the-dark-a-forbes-feature-on-heel-the-world-by-pea ce-hyde/

GQ SOUTH AFRICA

PRINT EDITION

VOGUE.COM

https://www.vogue.com/article/ethical-shoe-brands-african-traditions


LET'S WORK! Contact: Muhammida El Muhajir muhammida@waxprint.media US:+1 718 514 2219 GH: +233 50 3264653 www.waxprint.media @waxprintmedia

MANSA MMUSA Media Exposure  

MMUSA is the uber-luxury brand from the Heel The World Group, an aspirational social enterprise famed for shoes and beaded jewelry. The bra...

MANSA MMUSA Media Exposure  

MMUSA is the uber-luxury brand from the Heel The World Group, an aspirational social enterprise famed for shoes and beaded jewelry. The bra...

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