Readerengagement
Analysis ClimateRealityProjectLeadershipTraining 9
672 comments 6k reactions 4k shares 101 comments 3k likes 2 reactions 2 pins 1 likes 6 views
10
Offline
ClimateRealityProjectLeadershipTraining 11 Newspaper 20thNovember2023 DailyGuide AlGoreCallsForFossilFuelSubsidiesRemoval Circulation 726k /issue Spaceallocated: Partial Scope National Market Consumer
ClimateRealityProjectLeadershipTraining 12 Newspaper 23rdNovember2023 Business&FinancialTimes-B&FT Circulation 120k /issue Scope Regional Market Consumer
ClimateRealityProjectLeadershipTraining 13 Newspaper 14thNovember2023
Spaceallocated: Half Scope Local Market Consumer
Business24Ghana
Online
14
Domainauthority
Domainauthorityrank Verygood
ClimateRealityProjectLeadershipTraining 15 Blog 18thOctober2023 ClimateRealityProject
220k /day
Estimatedvisitors
68
/100
ClimateRealityProjectLeadershipTraining 16 News&media 15thNovember2023 GhanaWeb Removesubsidiesonfossilfuels-AlGoretogovernment... Visitors 128k /day Scope National Market Consumer
USformerVicePresidentAlGorelaudsOkyeameKwamefor histransformativeclimatechangeinitiat…
ClimateRealityProjectLeadershipTraining 17
GhanaWeb
News&media 27thNovember2023
Visitors 128k /day Scope National Market Consumer
ClimateRealityProjectLeadershipTraining 18 News&media 16thOctober2023 GroundNews
Estimatedvisitors 105k /day
FormerUSVicePresidentToHostClimateTrainingInGhana
ClimateRealityProjectLeadershipTraining 19 News&media 17thOctober2023 Yen.com.gh-Ghananews. AlGoreandTheClimateRealityProjecttohosttrainingin Ghana Estimatedvisitors 40k /day
THISDAYLIVE
25thNovember2023
IYCSeeksPartnershipwithAlGoreonClimateChangeTHISDAYLIVE
Estimatedvisitors
ClimateRealityProjectLeadershipTraining 20
News&media
13k
/day
TransparencyiskeytosolvingAfrica’scorruptionproblemFormerUSVicePresident-MyJoyOnline
ClimateRealityProjectLeadershipTraining 21
MyJoyOnline
News&media 15thNovember2023
Estimatedvisitors 13k /day Reader engagement 89 Domainauthority 79/100 Domainauthorityrank Verygood Facebookshares 11 Facebookreactions 66 Facebookcomments 12
News&media 12thOctober2023
Citinewsroom-ComprehensiveNewsin Ghana
AlGore,TheClimateRealityProjecttoofferclimateleadership traininginWestAfrica
ClimateRealityProjectLeadershipTraining 22
Estimatedvisitors 8k /day
GraphicOnline
OkyeameKwamemeetsformerUSVicePresidentAlGoreata Climateprogramme
ClimateRealityProjectLeadershipTraining 23
News&media 25thNovember2023
Estimatedvisitors 7k /day Reader engagement 24 Facebookshares 4 Facebookreactions 20
BeyondTheReturn
FormerUSVicePresidentAlCoreHostsClimateRealityTraining inAccra
ClimateRealityProjectLeadershipTraining 36 News&media
18thNovember2023
Estimatedvisitors 63 /day Reader engagement 12 Domainauthority 24/100 Domainauthorityrank Fair Facebookshares 3 Facebookreactions 9
ClimateRealityProjectLeadershipTraining 37 News&media 15thNovember2023 TheNewIndependentOnline.
Estimatedvisitors 62 /day
ClimateChange:AlGorereiteratesneedtoreformglobal system
OkyeameKwamemeetsformerUSVicePresidentAlGore
ClimateRealityProjectLeadershipTraining 38 News&media 22ndNovember2023 FiilaFm
Estimatedvisitors 58 /day
News&media
AfricaClimateReports
16thNovember2023
ClimateCrisis:HereiswhatAlGorethinksofGhana’sRolein FossilFuelDecolonisation Africa…
ClimateRealityProjectLeadershipTraining 39
Estimatedvisitors 57 /day
ClimateRealityProjectLeadershipTraining 40 News&media theafricanstime.com TheAfricansTime Estimatedvisitors 55 /day
ClimateRealityProjectLeadershipTraining 41 News&media 13thNovember2023 MariamAbdulkareem
Estimatedvisitors 55 /day Reader
7 Domainauthority 63/100 Domainauthorityrank Verygood Facebookshares 6 Facebookreactions 1
RecyclingnotaSolutiontoCurbPlasticPollution,AlGore
engagement
ClimateRealityProjectLeadershipTraining 42 News&media 17thNovember2023 MariamAbdulkareem 54thTraining:ClimateRealityLeadersAucourantonGreen EnergyTransition Estimatedvisitors 55 /day Reader engagement 5 Facebookshares 1 Facebookreactions 4
News&media
YFMGHANA
28thNovember2023
FormerUSVPAlGorehighlightsalarmingstatsinAccra:21of the22hottestyearsrecordedsince…
Estimatedvisitors
Domainauthority
ClimateRealityProjectLeadershipTraining 43
54
/day
29
/100
Domainauthorityrank Fair
ClimateRealityProjectLeadershipTraining 44 News&media 15thNovember2023 ClassFMOnline
Estimatedvisitors 54 /day
It’sjust,fair,rightforrichcountriestogivemoremoneyto poorernationslikeGhana-AlGore
Ghanacanleadfossilfueldecolisationlikeitledpolitical decolonisationinAfrica-AlGore
ClimateRealityProjectLeadershipTraining 45 News&media 15thNovember2023 ClassFMOnline
Estimatedvisitors 54 /day
TransparencyKeytoSolvingAfrica’sCorruptionProblem–
FormerUSVicePresident-AfricanEyeR…
ClimateRealityProjectLeadershipTraining 46
News&media 15thNovember2023 AfricanEyeReport
50 /day
36/100
Good
Estimatedvisitors
Domainauthority
Domainauthorityrank
Blog 21stNovember2023
Medium
FormerU.S.VPAlGoreLeadstheClimateRealityLeadership TrainingEventinAccra,Ghana
ClimateRealityProjectLeadershipTraining 47
Broadcast
48
Televisionstation 15thNovember2023
ClimateRealityProjectLeadershipTraining 49
BBCWorld
1m
Viewers
/week Scope National Market Consumer
Viewers
Scope National Market Consumer
ClimateRealityProjectLeadershipTraining 50
TV3
554k
Televisionprogramme 15thNovember2023
/week
ClimateRealityProjectLeadershipTraining 51
JoyPrime Viewers 364k /week
Televisionstation
Scope National Market Consumer
Televisionstation 14thNovember2023
ClimateRealityProjectLeadershipTraining 52
GHOneTV
251k /week
Viewers
Scope National Market Consumer
Televisionstation 14thNovember2023
Scope National Market Consumer
ClimateRealityProjectLeadershipTraining 53
GHOneTV
251k
Viewers
/week
ClimateRealityProjectLeadershipTraining 54 Radiostation 15thNovember2023 AsaaseRadio99.5 Scope National Market Consumer
ClimateRealityProjectLeadershipTraining 55 Televisionstation CitiTV Scope National Market Consumer
Social
56
ClimateRealityProjectLeadershipTraining 57 Facebook 15thNovember2023 TV3Ghana Facebookfollowers 4m Reader engagement 84 ExclusiveInterviewwithFormerUSVice,Al Goreon#TV3NewDay Market Consumer Scope International Facebooklikereaction 63 Facebooklovereaction 6 Facebookcomments 15
SisterDeborah
23rdNovember2023
ME:Ikeptsaying“Ifeellike” �� ButIguess itsbecausefeelingisbelieving. ��
MYUNCLE:Feelinggoodcomesfroma healthybodyandmind.Ihaveshareditwith theEcoConsciousCitizensgroup Akyaaba Addai-Sebo
Thankyou@waxprintmediafortheinvitation to@climatereality@africanclimatereality conference
ClimateRealityProjectLeadershipTraining 58 Instagram
Instagram followers 3m Reader engagement 2k
����☀������ Market Consumer Scope International Instagramvideoviews 8k Instagramlikes 2k Instagramcomments 63
The54thClimateRealityLeadershipTraining, aninitiativeledbyFormerUSVicePresident AlGore,hasbeenheldattheAccra InternationalConferenceCenter. @climatereality@africanclimatereality leadonclimate#actionclimate #westafricaleadonclimate#theafricawewant
ClimateRealityProjectLeadershipTraining 59
������ ���������� Instagram followers 3m Reader engagement 201
Instagram 15thNovember2023
Market Consumer Scope International Instagramlikes 197 Instagramcomments 4
ClimateRealityProjectLeadershipTraining 60 ������
���������� [continued]
ClimateRealityProjectLeadershipTraining 61
������ ���������� [continued]
Day1highlightsfromthethree-day54th ClimateRealityLeadershipTraining,an initiativeledbyFormerUSVicePresidentAl Gore,heldattheAccraInternational ConferenceCenter. @climatereality@africanclimatereality leadonclimate#actionclimate #westafricaleadonclimate#theafricawewant
ClimateRealityProjectLeadershipTraining 62
������ ���������� Instagram followers 3m Reader engagement 91
Instagram 14thNovember2023
Market Consumer Scope International Instagramvideoviews 806 Instagramlikes 88 Instagramcomments 3
Instagram
20thNovember2023
ThereisDevelopmentinthisphoto From RightwehavetheUSAmbassador,Then AccraMayor,AlGore,RapDoctor,USAID.I amingreatcompanyandwemetinthe nameofclimatechange.
ClimateRealityProjectLeadershipTraining 63
303
OkyeameKwame Instagram followers 3m Reader engagement
Market Consumer Scope International Instagramlikes 295 Instagramcomments 8
20thNovember2023
WhenaFanteNewtownboymeetsHEAl Gore,theXvicepresidentoftheUnited StatesofAmerica(1993-2001).AllIcould tellhimwasthankyouforyourcommitment towardstheclimatecrises.
IfanAshTownboycanmeetPresidentsand kings,youcancandoevengreaterthings Keeppushing #inshaallah Haveagreatweek.
ClimateRealityProjectLeadershipTraining 64 Instagram
Instagram followers 3m Reader engagement 721
OkyeameKwame
Market Consumer Scope International Instagramlikes 699 Instagramcomments 22
Day1ofthe54thClimateRealityLeadership TrainingprogramhostedbyFormervice presidentoftheUnitedStatesandFounder/ ChairmanoftheClimateRealityProject,AI Gore.
leadonclimateactionclimate westafricaleadonclimatetheafricawewant
@climatereality @africanclimatereality
ClimateRealityProjectLeadershipTraining 65
Instagram
AmeyawTV Instagram followers 278k Reader engagement 55
13thNovember2023
Market Consumer Scope International Instagramvideoviews 903 Instagramlikes 54 Instagramcomments 1
Linkedin 20thNovember2023
FormerUSvicepresidentAlGoreisinAccra forthefirsttimetoleadthe54thClimate RealityLeadershipTraining.Thesessionis oneofthelargestgatheringsofscientists, expertsandyouthacrosstheAfrican continentprovidingoverviewofthelatest climatescience,existingpolicies,solutions andopportunitiesforadvocatestomakea difference.
ClimateRealityProjectLeadershipTraining 66
LinkedInfollowers 31k Reader engagement 2
JoyBusinessGhana
Market Business Scope International LinkedInreactions 2
ClimateRealityProjectLeadershipTraining 67 Twitter Twitter Market Consumer Scope International
ClimateRealityProjectLeadershipTraining 68 Twitter Twitter Market Consumer Scope International
ClimateRealityProjectLeadershipTraining 69 Twitter Twitter Market Consumer Scope International
ClimateRealityProjectLeadershipTraining 70 Twitter Twitter Market Consumer Scope International
15thNovember2023
EXCLUSIVEINTERVIEWWITHTHE45THVICEPRESIDENTOF THEUNITEDSTATESALBERTARNOLDGOREJnr
Asapolitician,businessmanand environmentalist,AlGorehasbeen consistentabouthismessageforsome radicaldecisionstobetakentoaddress climatechangeissuesglobally.Ispoketo himexclusively,duringthe54thClimate RealityLeadershipTraininginAccraGhana
ClimateRealityProjectLeadershipTraining 71
Youtube
ALFREDAKROFIOCANSEY
Reader
7
engagement
Market Consumer Scope International YouTubesubscribers 19 YouTubelikes 1 YouTubeviews 6
Piecesofcoverage-Totalofonline,offline,broadcastandsocialcoverage
Audience-Totalnumberofpeopleexposedtothecoverage
Impact-Totalnumberofpeoplewithinthetargetdemographic
Offlineaudience-Circulation
Onlineaudience-Websitevisits,socialmediafollowers
Broadcastaudience-Viewers,listeners,downloads
Tone-Thesentimentofthecoverage
Domainauthority-asearchenginerankingscoredevelopedbyMozthatpredictshowlikely awebsiteistorankonsearchengineresultpages(SERPs)
DAR-DomainAuthorityRankingaccordingtowhetherthescoreisExcellent,Verygood,Good orFair
Editorial-Theeditorialstyleaffordedtothecoverage
Earned-Contentgeneratedthroughmediarelations
Owned-Contentinthedirectcontrolofthebrand/PR
Paid-Sponsoredcontent/Advertising
Market-Themarketmostlikelytoread/viewthemedia
Scope-Theextentofareacoveredbythemediaeditorially
Offlinecoverage
Print:
Circulation-Thequantityofpublicationcopiesprintedanddistributed
Broadcastcoverage:
Viewers-Thequantityofpeoplewatchingabroadcast
Listeners-Thequantityofpeoplelisteningtoabroadcast
Airtime-Thequantityoftimeprovidedtoabroadcastsegment Downloads-Thequantityoftimesapodcasthasbeendownloaded
Averagehoursperlistener-Theaveragelengthoftimethatlistenerstoastationspendwith thatstation ThisiscalculatedbydividingtheWeeklyHoursbytheWeeklyReach TotalSurveyArea(TSA)-Thepercentageoftotallisteningtimeaccountedforbyastationin itsTotalSurveyAreainanaverageweek Thisisobtainedbydividingthestation’stotalhours bytheAllRadiototalhoursinthestation’sTSA.
WeeklyReach-Thenumberofpeopleaged15+whotunintoaradiostationwithinatleast1 quarter-hourperiodoverthecourseofaweek.Respondentsareinstructedtofillina quarter-houronlyiftheyhavelistenedtothestationforatleast5-minuteswithinthat quarter-hour Between2400-0600,listeningisrecordedinhalf-hourperiods
Onlinecoverage
Website:
Visitors-Howmanydifferentpeoplevisitthewebsitewithinthetrafficreportingrangei.e. /dayor/month
Link/followcount-Quantityandquality(SEO)ofbacklinkswithinthecoverage
Domainauthority(DA)-ArankingalgorithmdevelopedbyweborganisationMoztoillustrate thecredibilityawebsitehasanditsinfluenceonGoogle.Thealgorithmcombinesfactorssuch aswebsiteage,visitorvolumesandbacklinksfromotherimportantwebsites.
Socialengagement-Thequantityoftimesthecoveragehasbeensharedorinteractedwith throughvarioussocialchannels
Brandmentions-Quantityoftimesthebrandhasbeenreferencedwithinthecoverage
Newsletters:
Distribution-Thequantityofemailssenttoregisteredrecipients
Averageemailsopened-Thepercentageofemailsopenedpermailing
Digitalpublications:
Circulation-Thequantityofdigitalcopiescirculated
Newswire:
Views-Thequantityoftimesthecontenthasbeenviewed
Downloads-Thequantityoftimesthecontenthasbeendownloaded
Socialposts
Followers-Thetotalquantityoffollowersofthesocialprofile
Reach-Thenumberofindividualswhosawthecontent
Reactions-Theinteractionsindividualshadwiththeposteg ‘like
Shares-Thequantityoftimesthepostwassharedbyindividuals
Comments-Thetotalnumberofcommentsleftbyindividualsonthepost
72
Glossary
Compiledby: social@waxprint.media waxprint.media
