S T Y L E S P OT L I G H T
New looks for the New Year ahead By Joan Grady The long and continuing period of pandemic ambiguity has created enormous challenges for business executives, marketing planners and risk-management decision makers. For the optical sector, designers and opticians have generally weathered the pandemic tsunami and its relentless uncertainty, and their outlook is decidedly optimistic. In countries where practices were closed only for short periods, or able to remain open, customers sincerely appreciated the opportunity to shop and discover new frames and acquire new lenses. From the shows that were able to take place this autumn, the variety of enticing eyewear to tempt optical clients was indeed promising. Expressive, creative and colourful eyewear characterises innovative thinking from international eyewear designers and companies. Opticians and their clients welcome the prodigious variety of brilliant materials, exquisite colours, exceptional technical elements and the multitude of amazing options and opportunities available to them.
SLEEK, SLIM AND SMOOTH An ongoing theme in eyewear is simplicity in design, with streamlined geometric forms and elegantly uncluttered monochromatic tones. Minimalism with pure, graphic compositions is the crux of multiple collections. Götti Switzerland effectively portrays this message with a highly polished titanium and polyamide design in Ashley, beautifully crafted with finely engraved lines on the top of the frame. Traditional craftsmanship and inspirational 3D print technology enhance its character. Colour selections are sophisticated in nuanced tones of Moss Green/Gold, Slate/Gold, Ruby/Gold, Denim, and Stone/Silver. Elegance, sustainability, functionality and beauty symbolise Danish design. For Birgitte Falvin at Falvin Eyewear in Copenhagen, nature and architecture
28 Vision Now December 2021
Uranus by Falvin Eyewear
Ashley by Götti Switzerland
also play a staring role in her luxurious titanium creations. Uranus is superbly slim, lightweight and compelling with a voluminous aviator shape and smart double bridge – a keynote for spectacles for 2022. Featured in Rose Gold, Uranus is also available in Matt Turquoise/Matt White Gold, and Matt Onyx/Matt Black Gold. Susanne Klemm’s designs for Suzy Glam express luxurious simplicity with discreet details in contemporary silhouettes, and she designs bold statement eyewear for spectacle wearers who value beautiful, contemporary frames. Turtle matt acetate is articulated in Travels Lighter with graceful 3D shaping for an eloquent frame.
Travels Lighter by Suzy Glam
Substance for children by Rolf Spectacles
ENVIRONMENTAL HARMONY Eyewear is always evolving, particularly at this time when there is great emphasis on looking after the planet and developing greater sustainability in all aspects of life. Innovative material developments enable designers to create unique spectacles with high-tech components, lovely colours yet lightweight and sturdy. Rolf Spectacles, with its designs crafted in the Tyrol region of Austria, has launched Substance children's frames using a species from the Euphorbiaceae family that has been so successful in its adult designs. “We want to inspire the younger generation with the simplicity