Student Profile
Type of Degree
We live in a world of constant change, where audiovisual language has gone beyond the cinema and television screen to inundate networks and electronic devices (mobile phones, digitisers and video game consoles). These new digital tools together with the growing demand for contents require increasingly specialised professionals. Students who wish to take the Degree in Audiovisual Communication should possess a strong interest in the New Technologies, a passion for the Media (cinema, radio, television, the Internet), and a creative sensibility. They should be motivated to become a contents author and manager, always bearing in mind the public they are addressing: What to communicate? To whom? How to communicate? Through which channels? In addition, students should display a sound aptitude for interpersonal relationships and teamwork.
This is an officially recognised University Degree, valid throughout the European Higher Education Area.
WORLD HERITAGE
This Degree complies with European Higher Education Area requirements
Career Opportunities As a result of increasing expansion of the media, devices and broadcasting mediums (the film industry, digital television, Internet, animation and video games, mobile devices, digital radio, etc.), the demand for audiovisual contents can only be met by professionals who are highly specialised and qualified in the various fields of production and creation: w Directing and producing audiovisual media: Responsible for the creation of audiovisual products such as television or Internet series, short or feature films, video clips, advertisements, radio and television programmes, news programmes, video art. w Image and sound professionals within the audiovisual industry: Scriptwriter, director, director of photography, camera and sound technicians, scenographer and film editor for cinema, television, publicity and Internet. w Audiovisual production and management: Directorship and management of audiovisual companies. Organisation, planning and design of human, technical and artistic resources of an audiovisual product. w Portal manager and contents editor: Independent professionals creating multimedia products for conventional or new media. w Copywriter for audiovisual information in all media: Copywriter, reporter, presenter and director, including design, writing and recording of report and documentary audiovisual or multimedia scripts. w Design of image and sound production and post-production: Design and editing of image, video and sound aimed at Internet, videogames and other interactive materials for the audiovisual industry. w Researcher or consultant specialising in research and analysis of communication phenomena and processes, whether contemporary or historical, for the public and private sectors, including mediation, advisory, consultancy and surveying roles. w Teacher focusing on teaching digital literacy and new technologies in secondary and higher education.
FACULTY OF DOCUMENTATION
Bachelor’s Degree in:
Overall credit distribution SUBJECT TYPE
Audiovisual Communication
ECTS
Basic Training (B)
60
Obligatory (Ob)
90
Optional (Opt)
60
External Practical Training (Ob)
18
Bachelor's Degree Final Project (Ob)
12
TOTAL CREDITS
240 Course contents
Campus Guadalajara grado.comunicacion@uah.es
INFORMATION CENTRE www.uah.es ciu@uah.es
The Degree in Audiovisual Communication at the University of AlcalĂĄ is aimed at responding to social demand: As they gather experience in lectures, sets, cutting rooms, computer aided design and companies in the sector, students will acquire the skills and knowledge necessary to enter this constantly evolving world. Learning has been organised into two stages: during the first three academic years, teaching focuses on basic subjects which combine the theory, analysis and practice of audiovisual communication. During the fourth year, students are offered two specialisations: w Radio, Cinema and TV: The Classic Media w Interactive Audiovisual Media Throughout their Degree course, students will participate in external practical training with companies pertaining to a variety of fields within the audiovisual sector as part of their comprehensive and multidisciplinary education.
STUDY PLAN FIRST YEAR First semester
Type
ECTS
Second semester
Type
Optional subjects organised according to specialisation:
ECTS
History and Culture of the Contemporary World
B
6
Documentation and Information Sources
B
6
Linguistic Communication
B
6
The Audiovisual Company
B
6
Theories of Communication
B
6
Constructing Knowledge in the Information Society
Ob
6
Audiovisual Language
B
6
Audiovisual Media Technology
B
6
w
Creating Graphics
Ob
6
Cross-Disciplinary Skills I
Opt
6
w
Total ECTS
30
Total ECTS
30
RADIO, CINEMA AND TV: THE CLASSIC MEDIA w
w
SECOND YEAR First semester
Type
ECTS
Communication and Creative Processes
B
6
Socioeconomics of Cultural Industries
Ob
Audience Research
Second semester
w
Type
ECTS
w
Visual Culture
B
6
w
6
A Comparative and Historical Approach to Media Studies
Ob
6
w
Ob
6
The Media in the International Context
Ob
6
Audiovisual Narrative
Ob
6
Aesthetics of Audiovisual Expression
Ob
6
Oral and Written Expression
Ob
6
Cross-Disciplinary Skills II
Opt
6
Total ECTS
30
Total ECTS
30
w
Type
ECTS
Audiovisual Scripts
Ob
6
Creating Audiovisual Media
Ob
Audiovisual Production
Second semester
INTERACTIVE AUDIOVISUAL MEDIA w w
THIRD YEAR First semester
w
w
Type
ECTS
Ethics and Professional Conduct
Ob
6
w
6
Communication in Virtual Environments
Ob
6
w
Ob
6
Audiovisual Post-Production
Ob
6
w
Audiovisual Content and Programming Management
Ob
6
Optional 2
Opt
6
w
Optional 1
Opt
6
Optional 3
Opt
6
Total ECTS
30
Total ECTS
30
Type
ECTS
w
w w
Type
ECTS
Second semester
Optional 4
Opt
6
External Practical Training
Ob
18
Optional 5
Opt
6
Bachelor’s Degree Final Project
Ob
12
Optional 6
Opt
6
Optional 7
Opt
6
Optional 8
Opt
6
Total ECTS
30
TOTAL CREDITS ECTS: 240 B: Basic Training; Ob: Obligatory; Opt: Optional
w w w w w
Total ECTS
30
Videogames: Contents, Industry and Policies Scripting and Design of Videogames Digital Graphic Design Audiovisual Communication on the Internet Computer-Generated 3D Animation Programming in Interactive Contexts Audiovisual Contents in e-learning Audiovisual Ethnography Audiovisual Communication and Mobility New Digital Formats OTHER OPTIONAL SUBJECTS
FOURTH YEAR First semester
Genres and Formats in Cinema and Television Writing Techniques for Fiction Scripts Scenography and Photography in Cinema and Television Creating and Producing Fiction Feature Films Creating and Producing Audiovisual Publicity Sound Communication in Audiovisual Media Live Programmes and Multi-Camera Filming Presentation and Linguistic Phrasing Techniques Creating Radio and Television News Programmes Creating and Producing Documentaries
The Audiovisual Industry in Spain A Gender Perspective on Audiovisual Media The Media and Minority Groups Managing Audiovisual Heritage Audiovisual Law and Intellectual Property