July Chamber News

C H A M B E R N E W S

Spotlight Interview

Member of the Month

Inside This Issue:

About our Spotlight:

Morris Comfort Systems: Founded in January 1993

Donation Request

Tips Marketing

New Members

Did you know?

Current Promotions

Upcoming Events

Community Awards Nominations

Tip of the Month

Connect With Us

"As a locally owned and operated company, we truly feel like a part of the community. For over 30 years, the Morris team has been providing the highest level of professional HVAC service to Miami County and the surrounding areas. From residential sales and service to light commercial, Morris Comfort Systems has a smarter solution for you."

July 2023 Vol. 7

The Official Newsletter of the Troy Chamber of Commerce

Spotlight: Morris Comfort Systems

Q: Morris Comfort Systems is celebrating its 30th Anniversary this year, what is the history of Morris Comfort Systems in the Miami Valley?

A:MorrisComfortSystemswasstartedin1993byDoug&LindaMorrisinPiqua.Morrisisastatelicensed HVAC contractor. Residential heating and cooling is our main focus but we do work with local businesses and offer commercial services as well. We are the long time Factory Authorized Carrier DealerinMiamiCounty

Q:There is new ownership for Morris Comfort Systems, when did this take place and can you tell us more about yourselves?

A:Doug & Linda Morris retired in early 2022, John & Kaylee Ellis took ownership and have been continuing to serve the Miami Valley with the same workmanship and values that makes Morris so successful

John has worked in the HVAC industry for over 20 years in every aspect of the field from starting out as an install helper to service to management Kaylee, while new to HVAC specifically, has worked in the teamofficeenvironmenttoachieveacommongoal

Q:What was the mission of Morris Comfort Systems when it was founded, and how does that compare to your mission now

A:ThemissionatMorrisComfortSystemshasalways been the same, to provide our customers with a service and reliability that keeps their trust in our team. We are always striving to train our team to keep up with the fast pace innovation in the HVAC industry.

Q: What moments/things have been most rewarding to you running this business?

A:The most rewarding things for us is taking a customer’s project from the beginning steps to a fully completedjobtomeettheirsatisfaction Itisalsotakingacustomerthathasacomfortproblemand having the know how to resolve that problem, then hearing the positive feedback from that customer

Q:What elements of your business do you think make you so unique and so vital to the Miami Valley community?

A: Our team’s continued training and education along with the extensive experience of our staff is whatmakesupthevalueofourbusinesstoourcustomersintheMiamiValley

Q: What is something new you would like to do with your business, or start to offer more?

A: With the growing interest of indoor air quality, Morris is continuing to expand our offering line of indoorairqualityproductstoourcustomers Thisalongwithnew technology that is always becoming more and more Smart systems integrated into HVAC equipmentwillcontinuetobeafocusforus

Q: What is a dream goal that you would love to achieve with your business in the future?

A: The dream goal for all of us at Morris Comfort Systems is to be grateful to our customers for 30 years doing business in this great community and to strive to be better and better in the next 30 yearsofbusiness.

Thank you from the Troy Chamber of Commerce to Morris Comfort Systems for this wonderful interview!

CASA/GALofMiamiCo.,Inc.

Our July member of the month is the nonprofit organization CASA/GAL of Miami County (CASA). CASA (CourtAppointed Special Advocates) provides highly-trained community volunteer advocates to represent the best interests of abused or neglected children in court. CASA volunteers meet with the children assigned to their case and independently gather information from all of the people who are involved in the child’s life. The CASA Volunteer reports back to the court about the status of the case and makes recommendations regarding the best interest of the child.

CASA/GAL of Miami County was created in 1994 by concerned community members and judges. In the first year of operation, CASA recruited and trained 3 volunteers who served 10 children Today, the 50+ volunteers advocate for more than 250 children in Miami County and work closely with other community agencies that serve children and families

CASA is a life-changing experience, for both the volunteer and the child, that makes our community a better place CASA volunteers come from every walk of life and share a commitment to improving children’s lives When asked what motivates her to be a CASA, one volunteer responded: “I've seen the devastation of children falling through the cracks in the system when a CASA isn't involved I want to make sure that children aren't in limbo for years on end I also want to intercede in generational poverty and neglect I have seen parents make miraculous turnarounds ”

Unfortunately, the caseload has been steadily increasing over the past few years with a 25% increase last year We need additional volunteers in order to ensure that every child continues to receive a CASA volunteer to advocate for them For most volunteers, serving on one case requires an average of 5-10 hours per month, although the time commitment is heavier at the beginning of a new case If you are willing to be the voice for a child in our community, please visit our website at www miamicountycasa org or contact the CASA/GAL office at 937-335-0209

Want to support CASA but unable to serve as a volunteer? Consider making a donation on our website or attend Tippapalooza, a music festival in Tipp City, on September 2 where CASA will receive a portion of the proceeds from the event. For more information or to buy tickets: https://www.Tippapalooza.com/tickets

MemberoftheMonth

Juvenile Court Judge Scott Altenburger, CASA Staff, CASA Board President and four new volunteers sworn in June 29, 2023

Essential Tips: Essential Tips: HowMuchShouldMyBusinessBudgetfor Marketing?

We hear it all the time from business owners: I don’t know how to set my marketing budget, or I just don’t have the budget to do any marketing! However, marketing your business doesn’t have to cost a fortune. Smart marketing investments can result in huge returns for your business.

The CMO Survey for 2023 found that marketing professionals from B2B and B2C companies responded in the following way on what percentage of revenue they spend on marketing:

B2B Product - 6 7%

B2B Service - 7.5%

B2C Product - 13.7%

B2C Service - 8.4%

The Small Business Administration recommends that small businesses invest about 6% to 7% of gross revenue in marketing and advertising.

Instead of guessing, you can use your sales goals to help you set a data-driven budget.

First, determine how many new customers you’d need to reach next year’s revenue goal.

Then, see how many new leads you need to generate to reach that number of customers

Next, determine your cost per lead (divide the total amount you spent on marketing by the number of leads generated).

Finally, multiply your cost per lead by the number of total leads you need to reach your customer goals

Need help with reaching your marketing goals? Marketing Essentials, based in New Bremen, supports local businesses in their digital marketing and sales efforts

By Tyler Louth, Chief Executive Officer at Marketing Essentials (mktgessentials.com). Submit marketing and sales questions to Tyler at connect@mktgessentials com

your

Now Accepting Donations to Welcome New Staff to Troy Schools

The Chamber partners with Troy City Schools annually to welcome new staff to the district. As part of the welcome, we provide staff with "goody bags" filled with snacks, office supplies and information about the community.

Items that have been donated in the past:

tote bags

small, soft sided coolers

pens

notepads

snacks

insulated cups

mugs

Quantity needed is 50.

Be sure you have your logo or name on the item. Items need to be received by August 14.

If your business would like to donate, please email Hannah at hmcartney@troyohiochamber.com to arrange a pick up or drop off time.

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DonationRequest

Buckeye Bricks

107 W Market St Troy, OH 45373 (937) 503-6610

https://buckeyebricks.com/

Hot Dish MCF

https://www.facebook.com/Ho

tDishMCF

The Allen Financial Group

80 S Plum St. Troy OH 45373 (937) 417-6086

https://www.theafg.net/

The Phoenix Traveling Trailer (937) 304-9750

https://www.thephoenixtrailer.c om/

White Glove Cleaner

Extraordinaire

961 Jasmine Lane Apt B Troy, OH 45373 (937) 516-9608

Welcome New Members! Welcome New Members!

Part of your Troy Chamber Membership includes advertising opportunities for your business/organization/event, including boosted posts on the Troy Chamber of Commerce Facebook Page. Based off of your membership level, you have a certain number of boosted posts each year included in your membership investment, starting at our Essential Level with three posts per year.

Boosting a post can help you get more traffic/views for your event/business, and may even help you reach out to individuals that don't currently follow you. Therefore, allowing you to gain more visibility for new clientele and/or for an event that you are putting on. Please contact Shelby Chaney with any inquiries regarding this benefit: schaney@troyohiochamber.com

Did you Know?

Interested in this benefit? Contact the office and we will connect you to John Webb.

Whetheryouneedasimpleorsophisticatedsolutiontoacceptpayments,Evaloncan helpyoufindtherighttooltohelpyourunyourbusiness Evalonoffersflexiblepayment solutionsandfastfundingthatwillhelpyoumanageyourbusinessoperationandcash flow,aswellashelpyouwithgrowthandprofitability.WithEvalonyouhavesame-day fundingsevendaysaweek,creditcardsurcharging,advancedpaymentsecurity, latestpaymenttechnology,24/7/365accesstohelpwhenyouneedit,andyoucan monitoryouraccountwiththeironlinecustomerportal.

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Christmas in July Promotion Weekend

July 20-22

A weekend to support small businesses and energize the local economy Watch social media & our website for details

Sparkles the Elf may make an appearance too!

TheSupportLocalTroyOhioCommunityGiftCardprogramisadigitalgiftcardwithinthelocal network ThegiftcardispurchasedonlineontheChamber'swebsiteandcanbeusedatany participatingmerchants.

ThisBOGOdealhelpsencouragecommunitymemberstosupportandinvestintheirlocal businesses,andoverallcontributetothecommunityyoulivein Youcanbuythesegiftcardsfor yourself,asagiftforafriend/familymember,orevenasarewardforyouremployees.

TopurchasegiftcardsortojointheCommunityGiftCardProgram,gotothelinkhere: https://app.yiftee.com/gift-card/troy--oh-troy

Ifyouhaveanyquestionsregardingthisprogram,pleasefeelfreetocallat:937-339-8769or emailat:hmccartney@troyohiochambercom

MemberDiscoutProgam ChristmasInJuly:ShopLocal

MemberDiscoutProgam UpcomingEvents

Government Affairs Lunch featuring US

Representative Mike Carey and

US

Representative Warren Davidson

Thursday, August 24, 2023 (11:30 AM - 1:30 PM) (EDT)

HostedbytheMiamiCountyChambersofCommerce Covington,Piqua,TippCity&Troy

JoinusforanupdateonthecurrentstateoftheNationand whatishappeninginWashingtonDC.

Registration&Networking11:30am

Lunch&Program12:00pm-1:30pm

business.troyohiochamber.com/events

2023 Chamber Steak Fry & Annual Auction

Wednesday, August 30, 2023 (5:00 PM - 9:00 PM) (EDT)

WearelookingforwardtohavingtheChamberSteakFry& AnnualAuctionandhopeyou'lljoinus!Therewillbea delicioussteakdinnerwithallthefixings,beerandsoda. ALIVEAuctionwilltakeplaceafterdinnerandaSilentAuction willbeonlinethroughtheBidr/EventGiveswebsite RegistrationdeadlineisAugust23rd,andregistrationsnot cancelledby5:00pmon8/23willstillbeinvoiced

businesstroyohiochambercom/events

2023 Annual Golf Scramble

Friday, September 22, 2023 (8:00AM-3:00PM) (EDT)

GetyourfoursometogetherandjoinusfortheAnnualGolf Scramble.Theoutingincludesbreakfast,drinksand networkingpriortotheevent,snacksandbeveragesonthe courseandhappyhour&awardsfollowingplay.Notagolf player:SignupfortheCornholetournament Calltheofficeat 937-339-8769

business.troyohiochamber.com/events

The Awards Committee of the TACC seeks nominations and recommends candidates for community leadership awards, including: Young Man of the Year, Young Woman of the Year, Community Service Award,OutstandingEducatoroftheYear,andDistinguishedCitizen.

TheTroyAreaChamberofCommerceawardsprogramrecognizesand celebrates achievements of individuals who distinguish themselves through their work or personal involvement within the community. NominationsareduebySeptember30th.

The specific qualifications can be found with the nomination form can befoundat:

https://www.troyohiochamber.com/community-awards/ Awardrecipientswillbe recognizedattheCommunity AwardsNighton

Thursday,October26th2023.

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NowAcceptingNominationsforCommunityServiceAwards

Tip of the Month

Have You Claimed Your Google Listing?

Is your Google Listing Up to Date?

Why Google:

7.9 billion unique individuals live on the planet earth and 4.3 billion of them use Google to find answers on the internet.

Your Google My Business listing shows searchers where and how to visit your business. A Google Business Profile also improves your local SEO. In particular, a listing for a local business is more likely to appear when people search for a nearby business using Google Maps

Google is one of the first places that people looking for your business go to find out about your location, hours, special events and more. You should update your listing on a regular basis to improve your SEO (search engine optimization).

The Chamber is a Grow with Google Business Partner We can assist you with claiming your listing, updating your listing and more. Need help? Give us a call.