4x4 Magazine Media Pack

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4x4 is the UK’s only all-marque 4x4, pick-up and off road magazine dedicated to those with a keen interest in four wheel drive and off road vehicles

G 4x4MagazineUK

@4x4mag

w www.4x4i.com

Media Pack // 2022-23


// ABOUT 4X4 MAGAZINE – SOCIAL – EMAIL – DIGITAL – PRINT

PRODUCTS

R

ing Automotive has expanded its Smart Charge range, adding two new options providing 50A and 60A continuous charging. Called the RSCP5024 and RSCP60T, these are intended for professional workshops and showrooms and are designed to to deal with the demands of recharging 12V and 24V batteries during diagnostic or data upload work. The 50A RSCP5024 is designed to be easily concealed, with a slender body shape which makes it ideal for use in showrooms. Quite a niche appeal there, then. But the 60A RSCP60T is built tough to withstand the demands of continuous service in workshop environments, which will be right up your street if that’s your thing. The RSCP60T is compatible with stop/start alternators, has fully insulated high-capacity battery clamps

Bison seat box corners combine protection with stainless steel finish DEFENDERS ARE TOUGH, but all the ruggedness and four-wheel drive in the world won’t save one from your clumsy great size 12s. Hence these Seat Box Corner Carpet Protector Kits from Bison Auto Design. Made from thick, high-grade stainless steel, these are laser-cut and come with a classy brushed finish. They screw into the existing holes in the seat box, using a set of self-tappers that’s provided as part of the kit, and once installed they do the job and look the business. Sorted. For a whole lot more information about these and many other of the company’s products, visit bisonautodesign.co.uk.

and comes with built-in thermal and overload protection. It has a 540A jump start function to go with its 60A charging and 30A continuous battery support modes and can deliver the good for 12V and 24V systems alike. ‘The two new charging products are a step up in our professional power delivery product offering,’ says Ring’s Henry Bisson. ‘The 50A RSCP5024 is a new iteration of our 30A SmartCharge Pro, now featuring continuous battery support for 12V and 24V for higher capacity batteries.’ Proper stuff for proper trucks, then. Both units carry a suggested retail price of £449. Ring says they mark the beginning of what will be a sustained launch campaign in the professional arena, with further additions to be expected in the second half of 2022. You’ll find them at www.ringautomotive.com.

The POWERspring FROM LOF CLUTCHES is a simple but very effective way of achieving a much lighter clutch action on Defenders. The spring is 45% stronger than the original and can be fitted to 90s, 110s and 130s with engines from the 300Tdi, Td5 and TDCi generations, in each case having the effect of reducing the weight of the clutch pedal significantly. The kit is easy to install and comes with everything you’ll need for fitting, including three genuine Land Rover nylon bushes plus the POWERspring itself. You’ll find out more at lofclutches.com.

Robust and stylish all-black design delivering exceptional LED illumination and performance both on and off the road.

06/04/2022 13:34

4x4

4x4

12K Website unique visitors per month across totaloffroad.co.uk and 4x4i.com

JULY 2022 | 23

4x4 Scene

4x4 Scene each month includes all the latest • News from the off-road world, and 4x4 industry • Off-Road competition news and results from events such as the British Cross Country Championship and the Odyssey Challenge. • Latest vehicle tests of the newest 4x4s and pick-ups • Club news, events and re-views

Diary Dates

Featuring upcoming events, tours and shows.

Project Builds

Each month include vehicles from every manufacturer in the 4x4 and off road market.

FACTS 87% 68%

Male Aged 28-57

BY BRAND 11% 9% 8% 10% 51% 2% 9%

Jeep Mitsubishi Suzuki Toyota Land Rover Nissan Ford

Green Lane Guides

Special Features

Contacts:

Our ever popular and unique roadbooks cover green lane routes across the country each month.

Annual special features and supplements include: • January issue – 4x4 of the Year Supplement • March issue – Land Rover Special • July issue – Overland Travel Special • October issue – Tyre Supplement • Winter issue – Pick-up of the Year issue + Annual Calendar

25K 2.5 persons on average read each copy 9K Email subscribers 12K Social media followers across

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Advertise with a header banner which appears on all pages of the site.

★ YOUR ADVERT HERE ★

Or advertise with a central banner in the middle of the homepage.

OWNERSHIP & INTEREST 88% 50% 39% 58%

Facebook and Instagram

SOLUS EMAILS

market-share

UNIT 10 Gunhills Lane Industrial Estate, Armthorpe, Doncaster DN3 3EF

www.hella.com/offroad 6019 HELLA Black Magic Half Page Advert.indd 1

22 | JULY 2022

10K Copies per month via WHSmith, independent newsagents, subscription and online

100% all-marque 4x4

From roof tents and awnings to cookware and barbecues, LVB supplies all your overland and camping requirements. Sole UK Bush Company importer

TAKE THE ADVENTURE WITH YOU

to cover including the advertising and have bought products after seeing an advert in 4x4

AUDIENCE

BLACK MAGIC LED SERIES AUXILIARY LIGHTS

THE NEW BLACK MAGIC LED SERIES AVAILABLE IN CUBES, LIGHTBARS AND MINI LIGHTBARS.

90% of readers read the magazine cover

PRODUCT EMAILS

PRODUCTS

Ring introduces new battery maintenance options for heavy-duty and professional workshop use

www.4x4i.com

INSTAGRAM

Each month all the latest new kit for your 4x4, pick-up and off-roading. Do you have some new products that you would like the off-road, pick-up and 4x4 world to know about? If this is you then please tell us about them so that we can feature them for you.

FACEBOOK

New Products

// ONLINE – SOCIAL – EMAIL

Own a 4x4 Own more than one Use their 4x4 off-road Have an interest in off-road motorsport

Head of Commercial Marketing and Sales Ian Argent 01283 553242 ian.argent@assignment-media.co.uk Commercial Sales Manager Colin Ashworth 01283 553244 colin.ashworth@assignment-media.co.uk Editor Alan Kidd 01283 553243 alan.kidd@assignment-media.co.uk Publisher Sarah Moss sarah.moss@assignment-media.co.uk

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SPONSOR FEATURES Place your banner advert within a relevant article (the banner will remain within the article for life).

Sponsor one of our Features pages with a banner advert or advertise with a sidebar web button.


// Select from our Marketing Opportunities Print and Digital Advertising rates: DPS: 1 issue: £1,422 – 4 issues: £1,185 – 8 issues: £1,027 – 13 issues: £790 Full page: 1 issue: £810 – 4 issues: £675 – 8 issues: £585 13 issues: £450 Half page: 1 issue: £459 – 4 issues: £383 – 8 issues: £332 13 issues: £255 Quarter page: 1 issue: £270 – 4 issues: £225 – 8 issues: £195 - 13 issues: £150 Large Classified: 13 issues: £80 Small Classified: 13 issues: £45

Online Advertising rates: 4x4i.com & totaloffroad.co.uk - Header Banner: £800 annual per site - Sidebar button: from £120 annual per site - Central Homepage Banner: £300 annual per site - Website feature sponsor: £400 annual per site - Mid-article Banner: £50 per article

Social Media posts: Facebook & Instagram Includes image, message text and suitable hashtags posted out to both the 4x4 Magazine Facebook and Instagram pages - £100 per post for both sites - £75 per post for 3 posts for both sites

Email marketing & Advertising: to our exclusive database Solus emails: - with 6 products linked back to product specific webpages: £200 per email campaign Weekly emails: - Four product focus: £100 per email campaign - Single ‘Product of the week’ focus: £75 per email campaign - Full width banner: £50 per email campaign - Half width banner: £35 per email campaign

Sponsorship Opportunities Why not give yourself maximum impact to your potential customers by sponsoring one of our ever popular monthly sections within the print and digital sections of 4x4 Magazine. Sponsorship includes a banner across the top of each sponsor section page, web-button on both 4x4i.com and totaloffroad.co.uk, eNewsletter full width banners, full or half page adverts and preferential product editorial.

Information

Copy format To be supplied as a high res PDF or Jpeg Full page: 210 x 297mm Half horizontal: 190 x 130mm Half vertical: 92 x 293mm Quarter page: 92 x 130mm Eighth page: 92 x 60mm Sixteenth page: 43 x 60mm Online: Header banner: 760 x 60 pixels Sidebar button from: 90 x 420 to 270 x 420 pixels Central homepage banner: 600 x 200 pixels Website feature sponsor: 300 x 400 pixels Mid-article banner: 600 x 200 pixels Email: Full width banner: 696 x 100 pixels Half width banner: 348 x 100 pixels Social media: Image size: 285mm x 285mm Issue

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Published

August-22

24 June 22

4 July 22

15 July 22

September-22

22 July 22

1 Aug 22

12 Aug 22

Complete Marketing packages

October-22

19 Aug 22

29 Aug 22

9 Sept 22

For the best way of targeting your audience through 4x4 Magazine why not look at our complete marketing packages that include activity across all of our platforms – Saves over 50% on individual rates – Ask for details

November-22

16 Sept 22

26 Sept 22

7 Oct 22

December-22

14 Oct 22

24 Oct 22

4 Nov 22

Winter-23

11 Nov 22

21 Nov 22

2 Dec 22

January-23 February-23 March-23 April-23 May-23 June-23 July-23 August-23 September-23 October-23 November-23

09 Dec 22 06 Jan 23 03 Feb 23 03 Mar 23 31 Mar 23 28 Apr 23 26 May 23 23 June 23 21 July 23 25 Aug 23 22 Sept 23

19 Dec 22 16 Jan 23 13 Feb 23 13 Mar 23 10 Apr 23 8 May 23 5 Jun 23 3 Jul 23 31 Jul 23 4 Sep 23 2 Oct 23

30 Dec 22 27 Jan 23 24 Feb 23 24 Mar 23 21 Apr 23 19 May 23 16 June 23 21 July 23 18 Aug 23 15 Sept 23 13 Oct 23

New Product Launch Looking to launch a new product to the 4x4, pick-up and off road market? Why not take advantage of our special product launch advertorial pages which includes advertorial within our print and digital issues alongside adverts and marketing packages. Want to know more… Ask for details


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