INSTYLE January - February 2023

Australian made, vegan certified & cruelty free haircare products

Being 100% Vegan and Environmentally Sustainable is something we have practiced since our beginnings 35 years ago. Over time we have continued to evolve and ensure that ingredients are as natural and organic as possible. The packaging used has also become more sustainable being made from post-consumer waste, reducing landfill. The results are beautiful & ethically enriched hair. Naturally.

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Craig Hawtin-Butcher craig@intermedia.com.au

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EDITOR

Shannon Guss (Gaitz) sgaitz@intermedia.com.au

BEAUTY EDITOR AND JOURNALIST

Ariana Pezeshki apezeshki@intermedia.com.au

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Jake Putan

Daniel Di Iorio

Kamrin Hira

Tom Donato

Caitlin Adamson

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Joanne Cowan jcowan@intermedia.com.au

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Jacqui Cooper

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Sean Barlow

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How are you feeling?

At the close of 2022 most of us were in an aftermath of exhaustion from adjusting to a renewed pace through 2022. We went into the new year period expecting a little reprieve from it all, but did we really get it?

For many of us, the pressures of running a business and managing staff, as well as the time associated with doing so, has dramatically increased. In order to live a happy life with a bit of balance, we now need to set a new and unprecedented level of boundaries.

It was through these thoughts about boundaries over the break that I really began to think about my own, quickly realising in both a personal and professional sense that I let mine greatly slip in order to please everyone beyond myself. Boundaries are even harder to set now as they have become a blend of larger and more complex personal and professional challenges. I’m not sure about you, but have you also found this to be more necessary than ever even in friendships, where perhaps before we never thought we would need to set boundaries?

Well, this is your year to minimise the stress and anxiety in your life by being more clear on your boundaries and communicating those with staff, friends and in interpersonal relationships or with partners. When we let a lot go, we also open space for a lot more that can serve. Despite my lack of structure around setting boundaries and my infallible quality of saying ‘yes’ to too many things, I have often been in two minds about boundaries. For most of my life I have also viewed them as being restrictive and a means of closing yourself off to opportunity and that frivolity associated with those serendipitous moments I love so much. You know that night you have that’s totally unexpected but that’s one of your best? If I was firm on boundaries, I would have finished it a lot earlier than it did, but the reality for me is where the energy easily flows and grows, your opportunity follows.

What I have learnt, however, is that you can still go with the flow and have a good time while simultaneously having clear boundaries in practice. This is something I have acknowledged I need to work on in 2023. The summarised version is to stop giving way too much energy to situations that deserve much less. I need to remind myself that my boundaries and mental health are much more important than my career, a bank balance and other people’s opinions. If taking care of yourself means letting someone down, then let them down.

Beyond the negative and positive of each passing month, every situation that happens to us is an opportunity for growth, every negative experience is a chance for us to set a higher expectation or create a benchmark for improvement. While I personally have never had a New Year’s resolution, I don’t deny that the start of the year is a great time to plan some key events, education, holidays or milestones in your year so you can realistically achieve them and ultimately let fewer people down by setting clear expectations and boundaries early on.

Plan aside some time for education at our inaugural gathering of hair in June (Hair Festival), plan a trip to Europe just after, take some quality time with your family and make sure you are showing up not just physically but also emotionally in relationships.

If the last few years has taught us anything it’s to be genuine in our meaning and connections, ensure our words match our actions and to not be scared of being vulnerable.

We need to love our everyday before we can love our bigger picture lives. If we can’t find love in our daily practice in business, in salon or in our lives then we are only utilising half of our potential. Love can sometimes be our biggest distraction but, if celebrated personally and professionally, it is our greatest asset-build a peace with love and you will never feel lost or lonely a day in your life.

The commitment that comes from a deep happiness is contagious, so surround yourself with people on missions, people more focused on 2030 than today, people who obsess, give and create, people with insatiable curiosity. However, you can’t just find them. You build something and they find you.

A clear boundary just might open up some of your biggest opportunities of all.

enriched with violet & blue pigments

Silver Screen Ice Blonde is designed to protect and maintain that perfect blonde look in salon or at home. Enhanced with Violet / Blue pigments to neutralise and counteract yellow and brassy tones, brightening blonde hair and adding tone to grey/white hair.

Discover more: Strong Violet & Blue pigments | Visible results from the first application | Free from Parabens Vegan friendly & Cruelty Free | Environmentally Sustainable | Made in Australia

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Happenings

KMS COLLBORATES WITH P.E NATION AND ASICS ON CAPSULE COLLECTION CAMPAIGN

KMS HAVE CONTINUED their editorial collaboration with P.E Nation on a new campaign shoot, which also partners with ASICS. The new editorial offering is inspired by a vintage trackand-field style, showcasing the fashion brand’s newly launched sporty and stylish collection. Hair direction was led by Adam Harant of Wildlife Hair Sogo for KMS.

“We are excited to further expand our product offering with ASICS by creating our first technical apparel collection alongside the performance footwear, creating a true headto-toe look. This capsule brings to the forefront the pinnacle of performance and streetwear, as designed to be worn throughout all facets of life – all day, every day,” shared Pip Edwards and Claire Tregoning, P.E Nation’s Co-Founders.

The P.E. Nation x ASICS capsule collection is a retro-sport range, which blends custom P.E bold colourways and hypnotic wave prints inspired by two new limited versions of the ASICS

Sport-Style GEL-QUANTUM

180TM VII shoe in athletic and everyday wear. The collection showcases both technical apparel and supreme streetwear, all crafted from future-conscious fabrications.

The campaign was photographed in Sydney and features dewy, fresh makeup and hair inspired by a gym sweat session with a cool edge.

“It’s real gym hair, gritty and a touch sweaty looking with lots of product layered through, then swept to a high pony in the second look for hair that works in every setting,” Adam said. www.kmshair.com

DE LORENZO UNVEIL THE REVERIE COLLECTION

The De Lorenzo 22/23 Spring Summer collection, titled Reverie, honours the brand’s commitment to nature and the environment, as inspired by the aesthetic of a dreamscape-style rainforest. The collection was led De Lorenzo’s Brand Ambassador, Brad Ngata, and Education Manager, Megan Yabsley.

The brand defined Reverie as a “a state of being pleasantly lost in one’s thoughts or being taken on a dreamy adventure”, producing an ethereal group of looks and images that embrace hair’s natural beauty. The collection is anchored by earthy rich tones that bring natural texture and movement to life and simple styling that showcases diversity for any hair type or length.

The first hero look is Nina, a sophisticated, fairy-like aesthetic made of blended, rich brunette tones with an effortlessly tousled style. Niamh is a demure, delicate and refined look, with golden hues of honey, creamy blondes and sandy browns offering a sun-kissed, natural take on depth and dimension. The sultry, boho look is Kawani, showcasing a free and feminine spirit created through natural, soft textures. Lastly, Lucy shows off a long, tousled style with delicate faceframing plaits, enviable texture and infinite movement. www.delorenzo.com.au

GHD HOST FIRST EVER POP-UP STYLING BAR IN AUSTRALIA

TO SHOWCASE THE much-anticipated launch of ghd’s GrandLuxe limited-edition collection, ghd created their first Australian pop-up styling bar to offer consumers the chance to receive a complimentary hair styling session and experience the tools for themselves in Melbourne and Sydney.

This consumer activation took place in Melbourne at the start of November 2022 in Chadstone Shopping Centre. The activation continued on to Bondi Junction Westfield, Sydney until the 27th of November. Consumers received a complimentary 40-minute dry hair styling appointment and were able to choose one of three luxurious looks between Hollywood Luxe, Sleek and Straight or Beachy Waves.

Customers could book in their free hair styling appointment and enter for a chance to win exclusive giveaways, meet some of their favourite brand ambassadors and creators, and take advantage of the ghd photo booth to add a pop of glitter to their ‘gram.

The pop-up styling bar was also the perfect place for customers to get hands on with the ghd tools and see the limited edition Grand-Luxe collection in person. www.ghdhair.com/au

UPFRONT

GHD ANNOUNCE HAYLEY PULLYN AS AUSNZ EDUCATION MANAGER

STYLING JUGGERNAUT GHD has named a new Education Manager for Australia and New Zealand, welcoming Hayley Pullyn to the role.

Hayley brings more than 20 years of experience and a multi-award winning career to the appointment, with previous stints at L’Oréal and Matrix, where she most recently led the education team for L’Oréal’s French Division in New Zealand and pioneered the digital transformation of their ANZ education strategy.

“I am thrilled to join the ghd team, a brand that I have so much heart for, that has had an integral part of my own hairdressing journey. I look forward to collaborating with our community, bringing our innovations to life through inspirational and creative education that continues to elevate the professional and empower the consumer,” Hayley shared. Hayley’s experience will also allow her to lead on content production, hairdressing events and fashion week management, and she will also help new generations of talent in her role. The appointment will see Hayley develop and deliver training and education courses across traditional and digital platforms, while also sharing inspiring and creative trends and techniques unique to the brand. www.ghdhair.com/au

DE LORENZO LAUNCH ALLEVI8 QUICK FIX

WELCOME ALLEVI8 QUICK Fix by De Lorenzo, a perfecting wand and hair tamer that erases fly-away hair and enables sleek style. A unique applicator works the advanced formula into hair to comb hair into a soft, natural, frizz-free finish.

Allevi8 Quick Fix is a savvy, transportable, time-saving product, which instantly smooths hair for long-lasting, frizz-free results. The tool is an essential handbag accessory to style touch ups and is suitable for all hair types.

The formula is comprised of natural ingredients, including Cucumber Fruit Extract, Cactus Flower and a blend of five plant extracts made up of Orange, Lemon, Bilberry, Sugar Cane and Sugar Maple. These facets ensure nourished, strengthened, hydrated and healthier hair, with cucumber replenishing hair moisture to avoid split ends and breakages in hot and dry conditions and Cactus Flower stopping dehydration. This hero component is specifically adapted to extreme climatic conditions and prevents its delicate flowers from dehydration by blooming during the night, qualities that then aid hair hydration as well. The plant extract blend is rich in alpha hydroxyl acids that smooth the cuticle and improve manageability, ensuring reduced friction and breakage during combing. www.delorenzo.com.au

CUTTING THROUGH THE NOISE: HAIR INDUSTRY VETERANS LAUNCH PODCAST

A TRIO OF hair industry experts have unveiled a new podcast, titled Cutting Through The Noise. Dropping in feeds as of October 2022, this podcast is co-hosted by hair industry veterans Stephanie Mason, CEO of Showpony Hair Extensions, Nadine Johns-Alcock, owner and director of Dorothy Jean Salon in Brisbane and the global education manager for Showpony, and Hayley Mears, the owner and founder of leading industry marketing agency Six Underground Media.

The podcast sees the hosts share their extensive knowledge and industry expertise on the hairdressing market, offering strategies, approaches and insights into adapting, pivoting and reinventing their business models and mindsets in an ever-changing market. The hosts provide three unique career perspectives that deliver insights into salon ownership, business-to-business knowledge, marketing and digital content.

The podcast explores such topics as the impact of current supply chain issues, the latest e-commerce trends and their introduction into the beauty market, and the changing shape of salon culture and workplace flexibility, with no salon-relevant focus off limits. Follow @cuttingthroughthenoise.podcast

SLOANS STYLIST WINS HAIRDRESSING MEDAL FOR AUSTRALIA AT 2022 WORLDSKILLS COMPETITION

SLOANS OF LANE Cove Senior Stylist Anne Russell has recently been recognised on the global stage, representing Australia at the WorldSkills Competition for 2022 in Finland and placing seventh in the world at the global championship. She was also awarded a Medallion of Excellence, Australia’s first win of this kind since 2017.

Highlighting her hairdressing skills in this international forum, Anne competed alongside of the world’s most talented hairdressers, while also partaking in the event with skilled workers from a variety of fields and disciplines in front of thousands of spectators.

Anne joined Sloans in 2019 as a Junior Stylist and was mentored by Sloans Owner and Director Scott Sloan, rising to the position of Senior Stylist and becoming a key member of the salon’s Creative Team. Anne assists on editorial shoots and campaigns alongside her salon work and has been competing in WorldSkills since 2019, where she won gold in a regional competition. She went on to win silver in the national competition in 2021, earning her a spot as a Skill Squad member and a position as an elite ‘Skillaroos’ with Team Australia.

www.sloans.com.au

DYSON COMMIT HALF A BILLION POUNDS TO HAIR AND BEAUTY INNOVATIONS AND RESEARCH

TECHNOLOGY CONGLOMERATE DYSON

a billion pounds (that’s almost $900 million AUD) to hair and beauty innovation, in a four-year investment that will facilitate the opening of new hair research labs and the development of 20 new products in this space.

Dyson has been innovating in hair care and styling for six years, since the brand launched the Dyson Supersonic™ hair dryer, culminating a decade of research into the hair’s structure, airflow dynamics and the effect of thermal, mechanical and chemical damage. They’ve since revolutionised the market with launches such as the Dyson Airwrap™multi-styler and Dyson Corrale™ straightener, with further launches to come.

As well as launching new innovations, Dyson will also release the results of the company’s most comprehensive hair research study, to gain new insights into hair types, styling behaviours and perceptions of hair types and hair health around the world.

Comprehensive research and engineering take place at Dyson’s four Technology Campuses, where 6,000 engineers and scientists have access to hundreds of laboratories for rigorous testing, in the pursuit of truly understanding hair and healthier ways to style it. Machinery that includes scanning electron microscopes, thermal cameras and airflow laser smoke machines help engineers better understand the impact of hair damage, global hair types and the effects of high-speed airflow within these studies.

Understanding consumer habits is paramount to Dyson, leading the brand to create one of the largest global hair studies, which investigates hair health, hair perceptions and habits, and attitudes towards hair styling across 23 markets, including Australia, by studying 23,000 people. Gaining specific insights into different hair types is a crucial focus going forward, as Dyson continues to diversify its technology offering.

Key findings in Dyson’s ongoing research so far give insights into forms of damage and how to achieve healthy hair, as well as hair styling and care routines, especially as they have manifested through changing routines in the pandemic and as consumers have returned to more regular schedules. www.dyson.com.au

DANNY PATO WINS BRITISH FELLOWSHIP INTERNATIONAL IMAGE OF THE YEAR

THE BRITISH FELLOWSHIP Luncheon & Hair Awards were held in December 2022 to celebrate the very best of British creativity and business acumen in hairdressing, and a representative of our own AUSNZ community was honoured too. New Zealand’s prolific hairdresser Danny Pato of D&M Hair Design in New Zealand won the title of Fellowship International Image of the Year.

The event was held at The Londoner in Leicester Square, hosting 400 members of the British hairdressing community for a three-course lunch and Hair Awards that highlight the creativity and successes of the Fellowship members. It was hosted by President Robert Eaton and Chancellor Karoliina Saunders.

The event honoured the year’s Project leaders – ClubStar Art Team leader Karoliina Saunders, Project Colour leader Paul Dennison, Project X leader Sam Burnett and F.A.M.E. Team leaders Gary Hooker and Michael Young – for inspiring their teams through the year. It also announced the new F.A.M.E. Team leader as three-time British Hairdresser of the Year and former Fellowship Hairdresser of the Year, Sally Brooks. The event also heralded specific members who went the extra mile to mentor, lead and help at events.

Along with these commendations, the awards were then announced, ranging from new titles in 2022 including Educator of the Year and Session Hair Stylist of the Year, and the new Hall of F.A.M.E. Award, to traditional favourites and the pinnacle Fellowship Hairdresser of the Year. This award was won by TONI&GUY’s Cos Sakkas, following his recent win at the British Hairdressing Awards, in the major title of British Hairdresser of the Year.

In this midst of these talented British honourees, Danny represented the international contingent with pride. Danny is renowned for his artistic talent as a multi-year winner of New Zealand Hairdresser of the Year and is a celebrated artist on a global scale.

Congratulations to all the winners, listed on Styleicons.

SO MAGIC STYLING TREATMENT INSPIRES NEW LUXURY CARE RANGE

RPR HAIR CARE have expanded on the SO MAGIC Styling Treatment by adding a Shampoo and Conditioner that now comprise a musthave trio. The new products offer lightweight yet nourishing care that smooths, protects and adds shine. The products are totally vegan and made from Australian native plant extracts. They’re also sulphate, paraben, silicone and cruelty free, and anti-pollution.

“We have listened to the positive feedback from our salon partners and created this magical trio that is sure to please,” said brand owner Andrew Ganim. “The SO MAGIC Styling Treatment has become one of our most popular products since its launch a few years ago. Hairdressers love its trusted performance in creating the perfect blow wave.”

“Inspired by Australia’s abundance of health-giving botanicals, we have enriched the products with Australian Caviar Lime and an Elixir of Plant Oils and Butters,” added Rebecca Ganim, co-owner of RPR Hair Care. “The delicious blend works at every level to repair, smooth and stimulate healthy hair growth. Blow drying and styling will be frizz-free with body, bounce and shine.” www.rprhaircare.com.au

SHOWPONY LAUNCH BRAND DOCUMENTARY

A NEW SHOWPONY

documentary launched on Tuesday 1 November 2022 with Showpony Founder and Global CEO Stephanie Mason at the helm.

The Showpony Brand Documentary tells the founding story of the pioneering Australian sustainable hair extension company, with the video taking viewers behind the scenes of the 14-year journey to build a brand that is now revolutionising the way professionals and consumers view hair extensions. The brand is available in 20 countries, including Australia, New Zealand, the UK, and Europe, with many more launches expected to come in 2023.

“For many years, it was difficult and there were many moments when I thought I was not going to get there. This brand documentary highlights where it all began, the ups and downs, and the hard work that goes on behind the scenes to create a premium product that I am now so proud to be sharing with the world,” Stephanie said.

“We want to help salons empower their clients who struggle with thinning hair, hair loss due to illness, those who are allergic to the chemical in colour or merely want a change without the commitment of cutting or colouring – there’s a simple solution to it all, and that’s with hair extensions,” Stephanie added. www.showponyaus.com.au

DAVINES PLANT TWO TREE NURSERIES IN PARTNERSHIP WITH THE REEF RESTORATION FOUNDATION

DAVINES HAVE ANNOUNCED that their partnership with The Reef Restoration Foundation has resulted in two tree nurseries planted in 2022. Each tree nursery collects coral colonies that have become loose in the reef, the coral is then tended to by the team at the Reef Restoration Foundation to ensure it can grow quicker free from parasite, predators and competitors until they are healthy enough to be placed back on the surface of the reef.

“The Davines tree is located at our R&D site at Fitzroy Island, near Cairns. This is where we installed the first ever coral nursery on the Great Barrier Reef in 2017 and it remains a critical site for us, despite establishing production nurseries at Hastings Reef and Moore Reef,” shared CEO of Reef Restoration Foundation, Ryan Donnelly

The brand’s continued commitment to regenerating and protecting the iconic Great Barrier Reef landmark defined its 2022 sustainable beauty campaign. In April of 2022, Davines Australia committed $2 for every sale of their specially designed Shampoo & Conditioner duo packs to the foundation to assist in the regeneration of the coral reef. www.myhaircare.com.au

INTRODUCING OLAPLEX BROAD SPECTRUM CHELATING TREATMENT ™

CLEAR AWAY IMPURITIES and build-up with the OLAPLEX Broad Spectrum Chelating Treatment™, which is now available via The Haircare Group. The product ensures hairdressers can start with a clean canvas, with the treatment clinically proven to remove 98 per cent of build-up in just one use.

Build-up can create a barrier to proper penetration, affecting colour and chemical services, as well as styling, and harming salon results. This professional-strength, highpotency chelator cleans deep down to the cortex without stripping hair of its moisture and essential proteins. It removes a wide range of heavy metals, minerals, pollution, chlorine, medications, and discolouring iron and copper deposits.

The treatment is comprised of the Broad-Spectrum Chelating Blend, which is a surfactant-free, ultra-potent broad spectrum chelating blend with Vitamin C rich Kakadu Plum Extract to penetrate down to the cortex and purify hair by removing stubborn build-up as if refreshes and soothes the scalp. It also includes Bis-Aminopropyl Diglycol Dimaleate, which is OLAPLEX’s Patented bondbuilding technology that relinks broken bonds found deep within the hair structure to dramatically improve hair health, strength and integrity.

www.thehaircaregroup.com

ACROSS THE POND

LEADING THE WAY AS A BEACON OF GLOBAL TALENT, THE BRITISH HAIRDRESSING INDUSTRY HONOURED A MYRIAD OF WORTHY HAIRDRESSERS AT THE 2022 BRITISH HAIRDRESSING AWARDS.

The 2022 winners of the esteemed British Hairdressing Awards were named in front of 1300 industry members, honouring the inspirational talent leading the way across the pond in the event’s 38th year.

The 2022 British Hairdressing Awards were hosted at the Grosvenor House Hotel, a JW Marriott hotel on London’s Park Lane and sponsored by Schwarzkopf Professional. Festivities were hosted by comedian Katherine Ryan, Hairdressers Journal International Executive Director, Jayne Lewis-Orr, and Schwarzkopf Professional General Manager for UK and Ireland, Julian Crane, with shows and entertainment showcased by both the brand and British Hairdresser of the Year finalists, as well as the singer Professor Green.

The awards were given in a myriad of creative and regional categories, with the pinnacle Hairdresser of the Year Award as the highlight. Entries are judged anonymously and independently by a 100-strong panel of hairdressing greats, editors, influencers and Hall of Fame members.

For 2022, Global Creative Director at TONI&GUY and LABEL.M Cos Sakkas was given the title of British Hairdresser of the Year, winning for the Vertigo collection, and leading a long list of talented award winners in this year’s competition. Cos is also the current recipient of International Hairdresser of the Year and is the first person to hold two prestigious titles of this calibre at the same time. He has previously won London Hairdresser of the Year three times and team awards as part of the TONI&GUY Global

win the illustrious title.

“The finalists for British Hairdresser of the Year are some of the most talented stylists in the world, and it is an honour to win the award. While it was my name that was announced, this award is for the passionate people I work with every day and the amazing team who helped bring my vision to life,” Cos said. “All the British finalists created stunning collections and I am humbled that the industry has chosen me to fly the flag for the British industry. I will endeavour to use the title to continue to raise standards, encourage the next generation and promote British hairdressing around the world.”

For the relatively new title of International Collection of the Year, this year Australia’s own Jude McEwen from TONI&GUY Perth, Dee Parker Attwood from Wieselmann Salon and Jacky Chan from Oscar Oscar Chadstone, as well as New Zealand’s Danny Pato from D&M Hair Design, were all nominated as finalists. The award was won by Viktoriia Vradii of the Ukraine.

Congratulations to all the winners, listed on Styleicons.

Artistic Team. In 2022, he succeeded over tough competition, including Richard Ashcroft, Sally Brooks, Robert Easton, Gary Hooker & Michael Young, Lark Leeson and Angelo Seminara, to

Cos Sakkas wins British Hairdresser of the Year

Co-founder of Sachajuan, Sacha Mitic, made his way down under once again for a stunning breakfast event to showcase a brand whose simple and sleek packaging has stood the test of time.

Sacha and his team greeted media and content creators for a hair consultation and blow dry at Sydney’s Rogue Beauty offices a day before the event to ensure attendees’ hair was in pristine condition, the Sachajuan way.

Sacha and his team have enveloped European charm continually since the brand’s conception in 2002 with their worldwide success and launch. Sachajuan officially added Australia to the everexpanding list of countries in 2015 and, having expanded the brand in 30 countries around the world, Sacha now unveiled the next chapter with a new product set to hit shelves in the coming months. The Sachajuan Protective Hair Perfume Bois Noir will be launching via Rogue Beauty in May 2023.

The breakfast was hosted by Sachajuan’s Australian distributor Rogue Beauty at Sydney’s beautiful restaurant and event venue, The Butler. The indoor-outdoor greenery proved a picturesque setting for the ever-chic Swedish originating brand. Lush greenery, pot plants and mirrors adorned the event with the full product sweep on display for guests to test, smell, feel and take home in an exceptional gift bag. Sacha mingled with guests over mimosas and fresh morning canapes and snapped photos with the amply placed media wall.

Guests enjoyed a breakfast of fresh fruit, bagels, sweets and coffee as Sacha and his team, alongside Rogue Beauty’s Chris Hammond, held a panel discussion as they enlightened guests on their latest launches and the classic Scandi aesthetic that has its hold on trends worldwide.

The hair master mentioned how the brand originated with the idea of simplicity and functionality with the importance of using each product as a tool to manage all different hair types.

“I’ve been working with hair since 1978, so it’s been a long career and many different stages of hairdressing but, to me, it’s always been that products are used like a toolbox, we look at hair like a kind of material that we can actually manipulate on how to create texture, or make hair look shinier or add volume. It’s been a very natural extension as a professional of our work,” Sacha said.

“The products are an extension of the professional hairdresser’s tool kit and I think that makes a lot of sense that the Sachajuan products were inspired out of the evolution of styling techniques and the way that has progressed throughout the decades,” he added.

The event ushered in the next chapter in Sachajuan’s ever-evolving portfolio of professional haircare across the globe in classic Scandi style. For more information visit www.sachajuan.com.au

ONSTAGE

BEST IN BARBER

CONGRATULATIONS TO THE WINNERS IN THE SECOND EVER AUSTRALIAN MODERN BARBER AWARDS.

The 2022 Australian Modern Barber Awards (AMBAs), the platform’s sophomore outing, announced their winners at Melbourne’s Plaza Ballroom on November 6, 2022, honouring the industry’s pioneers in the barber space, from individual talent, to barbershop owners, products and educators.

The platform was launched by Mocha Group in 2021 to highlight the very best in this ever-growing market, adding to the Australian Hair Industry Awards and Australian Beauty Industry Awards also run by this awards group.

After COVID moved the inaugural event online in 2021, this was the first time the industry was able to congregate in person to celebrate the awards. The event was MCed by community legend and award-winning educator Jules Tognini, alongside co-host Kellie Woodhead, Mocha Group Art Director, and included a gala-style meal and dynamic hair fashion show directed by Adam Williams. The show featured a special guest performance by Clara Fable, as well as a dance party DJ set, while the afterparty took place at Lumia Bar, Melbourne Casino.

The awards were announced in 14 categories focusing on varied aspects of the barber industry, and judged by an independent panel including media, PR and business specialists, international barbering icons and specialists in the barbering industry. The event was sponsored by Le Barberie, Wahl Professional, BaByliss PRO, American Crew, STMNT, Depot Male Tools, American Barber, Shortcuts, Excellent Edges, Mr Muk, Andis and Barbershop Magazine.

A huge congratulations to the barbers, businesses, educators and product leaders who won in their categories.

CARE, STYLE AND BEARD PRODUCT AWARDS: SPONSORED BY BARBERSHOP MAGAZINE

MEN’S HAIR CARE PRODUCT OF THE YEAR

Vitaman – Volumising Shampoo & Conditioner

MEN’S HAIR STYLE PRODUCT OF THE YEAR

Mr Muk – Gritty Paste

BEARD CARE PRODUCT OF THE YEAR

Pure – Walnut Scrub

BEST MEN’S COLLECTION – JUNIOR: SPONSORED BY DEPOT

THE MALE TOOLS & CO.

Raiden Stone – Barber Boys & Co Newton

BEST MEN’S COLLECTION – FREESTYLE: SPONSORED BY STMNT

Clint Wallace – Barber by Design

BEST BUSINESS DIRECTOR/OWNER OF THE YEAR:

SPONSORED BY AMERICAN BARBER

Anna De Sanctis – Barber Boys/Barbery the Craft of a Barber Academy

BEST CUSTOMER CARE: SPONSORED BY SHORTCUTS

Grand Royal Barbers

BEST MEN’S COLLECTION – CLASSIC: SPONSORED BY BABYLISS PRO

Stacy Fernandes – The Barber Academy & Beards, Blondes and Blush

BEST MEN’S EDUCATOR OF THE YEAR: SPONSORED BY EXCELLENT EDGES

Barbery the Craft of a Barber Academy

AMBA SPECIAL RECOGNITION AWARD: SPONSORED BY ANDIS

Collette Saunders

BEST BARBERSHOP DESIGN: SPONSORED BY MR MUK

Jimmy Rod’s, Paddington

BEST TEAM COLLECTION: SPONSORED BY AMERICAN CREW Unoit Barber Team

INTERNATIONAL MODERN BARBER OF THE YEAR: SPONSORED BY MOCHA GROUP Christian Wiles, UK

AMBA HALL OF FAME: SPONSORED BY MOCHA GROUP Lino D’Adderio – Luigi and Sons

AUSTRALIAN MODERN BARBER BUSINESS OF THE YEAR: SPONSORED BY WAHL PROFESSIONAL New York Barbers

AUSTRALIAN MODERN BARBER OF THE YEAR: SPONSORED BY THE BARBIERE COMPANY

Costa Zacharia – Unoit Barber

New York Barbers with Wahl Professional

Costa Zacharia

COLOUR CREATORS

Alfaparf Milano Professional hosted the Australian finals of their Next Color GenHairation Contest, held in Sydney at La Porte Studios to announce the winners and show off the finalists’ looks.

To make it to the national final, competitors needed to create a new colour formula using any of the Alfaparf Milano Professional colour ranges that are not currently found in the colour charts, in a formula that was mixed and applied to a swatch supplied by Alfaparf Milano Professional. The competition saw a high volume of entrants, making for a difficult blind judging process that ended with a talented group of six finalists from Queensland, Victoria and New South Wales.

“This was a very difficult task as the entries were extremely creative,” shared the brand’s National Technical Coordinator, Lori D’Agostino. “Colours needed to have a commercial and wearable element.”

The event proceedings began with a presentation from Anthony Nasso, General Manager of Sales and Marketing for Alfaparf Milano Professional, who stated that the Next Color GenHairation Contest was designed to reward the creative and artistic skills of competitors, showcasing their ability to be expressive and to create something with the potential to be a new colour released into the Alfaparf Milano Professional colour ranges.

The judging panel including the Alfaparf Milano Professional Australian Global Ambassador and Creative Director Bill Tsiknaris, International Technical Manager Vivica Davies, National Technical Coordinator Lori D’Agostino,

David Mannah from M Division and Jo Cowan, INSTYLE, Styleicons and Hair Festival National Sales Director. A live hair show at the event was the final part of the competition.

“Judging was extremely tough as the competitors’ participants were beautifully presented,” Bill said. “All competitors should be extremely proud of their work and colours.”

Competitors presented and explained their colour choice once judging was completed. Looks included a modern mahogany blonde tone from Renee Rodriguez from Zenit Hairdressing, Picton, and a bold and bright blue shade as a total form of self expression, by Ally Woods from V & Co. Hair Beauty Bar, Penrith.

Melissa Gafa form Studio 206, Windsor created a blended natural cool tone in a wearable shade of blonde, while Kelsey Tuihalangingie from Hairpare, Ipswitch mixed a combination of shades to create a new warm and vivid purple hue. Nerida Sibilia from Serge Videl, Hawthorn created a smokey lilac haze look.

Finally, Bianca Bakas from Hair Frankie Grace, Thornbury was inspired by an 80s song by Prince, creating a vivid and timeless raspberry tone with this inspiration and winning for her look. Bianca and her participant will now fly to London to compete in the global final, which coincides with Salon International and the Alternative Hair Show. The winning colour selected by the panel of international judges will become a new shade in the Alfaparf Milano Professional colour range and published on the official colour chart. The winner will also participate in watching the creation of

an Alfaparf Milano Professional colour collection, backstage.

Well done to all the finalists and good luck to Bianca on the next phase of her journey!

For more information visit www.alfaparfmilanopro.com

Lori D’Agostino, Jo Cowan, David Mannah, Grace Henderson with Bianca Bakas, Vivica Davies and Bill Tsiknaris

Look by Ally Woods

Bianca Bakas with model

THE NEXT COLOR GENHAIRATION CONTEST BY ALFAPARF MILANO PROFESSIONAL UNEARTHED SOME OF THE NATION’S MOST TALENTED CREATIVES AND GAVE THEM THE OPPORTUNITY TO ADD TO THE COLOUR WHEEL.

AUSSIE, AUSSIE, AUSSIE!

AUSTRALIA’S OWN CLAUDIA CATALDO HAS TAKEN HOME THE GLOBAL L’ORÉAL PROFESSIONNEL STYLE & COLOUR TROPHY TITLE, MAKING AUSTRALIA’S CURRENT RECORD IN THIS INTERNATIONALLY PRESTIGIOUS COMPETITION A CONSECUTIVE HATTRICK, WRITES SHANNON GUSS.

Australia’s phenomenal global success at the International L’Oréal Professionnel

Style & Colour Trophy has continued with aplomb, as Claudia Cataldo from Cataldo’s Salon, Canberra, Australia’s national Style & Colour Trophy winner, has taken home the international title for 2022. She is the third Australian representative in a row to win.

“It was a very exciting and proud moment in my career and definitely a career highlight,” Claudia shared. “To represent Australia on a global level was something I had only dreamed of, I’m just so pleased it turned out so well. I’m still in shock and overwhelmed, it’s been so exciting for myself, my team, the industry and for Australia to win three times in a row. I’m elated, it’s a dream come true.”

The winners were announced in a format that returned to its live show roots in France, where finalists travelled to Paris to compete for the title on the world stage. The show was also streamed on social media and in a dedicated episode of Run Le Hair Show, the international web series by and for professionals.

Other medallists in the globally renowned and legendary hair competition included Lisa Saccio from Germany in second place and a tie for third place between PinHui Chen from Taiwan and Kelly Manu from New Zealand.

Claudia is a nationally acclaimed hairdresser with over 17 years industry experience, and is well-known as the Creative Director of Cataldo’s Salon, which is a family run Canberra institution for three generations.

“I wouldn’t be here if it weren’t for my family and I’m grateful for my grandfather who started the business and chose this as his career. Without the sacrifice he made to come to Australia and execute his dream we wouldn’t be here today, so I owe so much to all the hard work from him, as well as my dad, my uncle and my auntie, and all that they’ve done in their career and what they’ve given back to the industry. It’s now my time to pay it forward with my cousins Lauren and Michael, the world’s our oyster. To the whole team, we’ll keep pushing and driving and they can do this too, hopefully I won’t be the last in our

Claudia Cataldo and model

team or with the Cataldo name to achieve this,” Claudia said. Making history for our national industry, she marks the third successive victory for Australia on this international platform, following Massimo Tirimacco from Zohair, South Australia, who won in 2021, and Wendy Gunn from Ink for Hair in Queensland, who won in 2019.

L’Oréal Professionnel Paris Style & Colour Trophy offers a major platform to hairdressers around the world, to inspire and catapult its winners into stardom. Celebrating the artistry and skill of hair, it encourages hairdressers to push their creative boundaries and, for the past two years, has been available to everyone within the hairdressing industry, no matter their level of expertise or years of experience, further expanding its capacity to motivate talent. This year’s participants were judged on their looks in the theme of French Edito: Gloss and Balayage looks. The winner announcement streamed on social media in the early hours of December 13 and highlighted the significance of the competition in a special episode of Run Le Hair Show.

“The sky’s the limit with what this will do for my career. Who knows what will come of it but hopefully more opportunities to train and educate, like I do here in the salon but on a broader scale,” Claudia shared. “I’m passionate about the next generation, and training emerging stylists and people who are passionate and love this career. I want to give back to all the people who have done that for me.”

Congratulations to Claudia on this huge achievement and cementing Australia’s place at the forefront of global artistry and in the legendary history of this famous competition. For more information subscribe to the L’Oréal Professionnel YouTube page @lorealpro or visit www.lorealprofessionnel.com.au

“It was a very exciting and proud moment in my career and definitely a career highlight.”

CLAUDIA CATALDO

LOOK, LEARN AND LUNCH

AN EXCLUSIVE JOICO EVENT PUT THE FOCUS ON TECHNICAL EDUCATION, BUSINESS ADVICE AND A LUXURY LUNCH.

Sabre Haircare hosted an exclusive JOICO VIP event at the Opal Suite at The Crown Sydney, overlooking Barangaroo. Inviting 25 top JOICO partner salons who flew in from around Australia and New Zealand for the festivities, the agenda was headlined by a look and learn by JOICO Global Artistic Director, Richard Mannah, an intimate Q&A with Richard and JOICO’s Education Manager for Australia and New Zealand, Duncan Richards, and a five-star, three-course luxury luncheon courtesy of The Crown.

Richard is renowned for his editorial accolades, including winning the title of London Hairdresser of the Year, credits for publications such as Vogue, Elle, and Grazia and backstage experience at New York Fashion Week, London Fashion Week and more, through which he’s accumulated over two decades of industry practice. He took on the title of Global Artistic Director for Joico in 2018 and is well-known for his on stage charisma and expertise in this role, which was on full display at the VIP event.

The morning began with champagne, seasonal fruit and cheese platters to welcome guests, who were able to mingle and network with JOICO’s Australian and New Zealand ambassadors. This relaxed atmosphere carried through the day.

The proceedings then included two hair

presentations by Richard in the look and learn, with a multi-dimensional violet look transformed in the room through cut and style, into what Richard calls the “layered flick”, as built with three disconnections for a versatile, curved shape. The second look was glamorous long hair waves to showcase varied hair lengths, with Richard providing the finishing touches in the room.

JOICO Colourist Carolyn Gahan and Sabre Haircare Educator Carley Canham talked through the formulas and inspiration for both colour looks. The first bold look was titled Dusty Millennial Pink, the amalgamation of bright pinks into lavender tones to suit the layers and movement of the cut, as created by both colourists. The second colour look, created by Carolyn, used the combination of a subtle money piece in the fringe to connect seamlessly through the surface with highlights through to the longer layers, all effortlessly merged into what was titled the Smokey Blend.

As Richard created the looks, he took questions from the intimate gathering

and offered unparalleled and pertinent insights. From a technical perspective, he spoke about creating shape and how short cutting techniques and transformations are becoming very popular in salon and on social media. Instructing on the importance of taking the time to map out haircuts, he built techniques like the mullet into the first cut to showcase the way trends are coming back around in fresh ways.

Building on his social media expertise, he discussed the power of video and reels and described content as currency. He motivated guests to think young, be adaptable and constantly pivot to stay relevant. In universal lessons for attendees, he spoke about the significance of consultations, no matter how long you’ve been cutting that client’s hair and taught to communicate with clients visually and gauge from their fashion sense. In broader artistic insights, he highlighted the significance of disciplined foundational techniques and how important it is to work with the hair, not against it, ensuring cuts are more seamlessly maintained for clients.

The Q&A with Duncan then touched on some of these points in greater detail, as Richard answered questions about career highlights, must-have products and much more. Outlining his major editorial tips and tricks, Richard also gave his advice in avoiding burn out and finding balance and talked about his travels in learning to work with diverse hair textures. He likened working with different textures to working with versatile fabrics, and explained how educational it is for hairdressers to expand their knowledge in this way.

Ending with a three-course lunch where guests enjoyed lavish dishes, picked from multi-coloured macaroons and discussed the dynamic presentations they had just witnessed, it was the ideal way to motivate the brand’s top partners for the busy season ahead.

For more information visit www.sabrehaircare.com.au

ROYALTY

ON SUNDAY OCTOBER 30, 2022, ROYALS HAIR HOSTED THEIR ANNUAL SALON AWARDS FOR 2022, HONOURING THEIR TALENTED HAIRDRESSERS AND GROWING TEAM WITH A CREATIVE HALLOWEEN THEMED EVENING, WRITES CAMERON PINE .

With a strong sense of salon community permeating every aspect of the Royals brand, their completely immersive education space was transformed into a Halloween playground – the perfect opportunity to learn and further cement camaraderie within the organisation in an unparalleled awards night.

The Royals salon business, with four Sydney locations to its name, is owned and operated by Mary and Adam Alamine, with some locations co-owned and cooperated by Travis Bandiera and Hamza Alamine, as well as a dedicated education facility and annual program. Royals has well and truly set the benchmark for multiple salon engagement.

“The idea behind the awards night is to recognise our team’s incredibly individual talents and achievements as well as just simply showing them that we appreciate their contribution to the brand’s success,” said Royals Hair Owner and Director, Mary Alamine.

“This has always been a cornerstone of how we do things at Royals. Our team are at the heart of our business. Many of them have been with us from the very beginning, back in 2007, and we love showing them how grateful we are,” she said.

Fittingly held the night before Halloween, the dynamic salon teams took the creative direction one step further with a Vampire themed awards night with beautifully presented catered food, drinks and, of course, a DJ.

“The night was a lot of fun with each winner taking home incredible prizes thanks to O&M, ghd, Haircare Australia and Ozdare. It really added to the fun of the night it was a wild celebration for all,” Mary said.

Comprised of eight awards categories from newcomer to transformation, including a category for video content, Royals has continued to progress its platform to suit upcoming trends and the varying strengths of stylists.

As the night progressed, what started as a Halloween themed awards night quickly turned into an Arabian night that included a belly dancing competition with everyone dancing on stage and partying late into the night.

Mary Alamine’s dedication to hairdressing is an enchanted mix of business acumen and authentic artisan abilities and, with a commitment to the craft that spans more than 20 years, Mary has continued to garner an unfaltering commitment to education, which is reflected throughout the entire salon network.

The very first salon was opened in Castle Towers in the heart of Northwest Sydney’s Castle Hill. With a distinctly Moroccan boutique feel and attitude, Royals has

been able to thrive and grow thanks to an obsessive dedication to perfection and a consistent education platform for all of their stylists. Following the success of the Castle Hill salon, they opened a salon in Hornsby in 2011 followed by Cherrybrook and, more recently, a salon in Brookvale in Sydney’s Northern Beaches.

“The Royals team live and breathe all facets of the hairdressing industry every day, from education to salon work – our academy has been set up to ensure every Royals staff member and the greater industry is taught by the best and remains the gold standard in hair,” Mary said.

Recognising the best in all aspects of staff culture and salon performance, Royals continues to lead with fun and frivolity.

Congratulations to the award winners! For more information visit www.royalshair.com.au

APPRENTICE OF THE YEAR

Alanah Turner, Royals Brookvale

NEWCOMER OF THE YEAR

Perri Hash, Royals Hornsby

BEST IMAGE OF THE YEAR

Laetitia Gonnet, Royals Cherrybrook

IMAGE TRANSFORMATION OF THE YEAR

Kirra Barnes, Royals Brookvale

VIDEO TRANSFORMATION OF THE YEAR

Mona Moradveisi, Royals Castle Hill

STAR PERFORMER OF THE YEAR

Linda Diaz, Royals Castle Hill

MVP OF THE YEAR

Kellie Ritchie, Royals Salons

HAIRDRESSER OF THE YEAR

Mona Moradveisi, Royals Castle Hill

Adam and Mary Alamine

Mona Moradveisi

SHINE ON

WELCOME SHINEFINITY FROM WELLA PROFESSIONALS, THE PROFESSIONAL HAIR SALON’S LATEST ANSWER TO THE GLOSS DEMAND, WRITES ARIANA PEZESHKI

Wella Professionals’ most innovative demi-permanent line designed to deliver true-to-tone colour with zero lift, zero damage, and longlasting colour glaze officially launched in 2022 with a media and influencer event at Valonz Haircutters in Sydney.

Attendees were treated to canapés such as shimmery doughnuts, champagne, and more as guests sat back and experienced SHINEFINITY, a zero-lift colour glaze designed for all hair types and textures, and consciously formulated without ammonia, silicones, drying alcohols, animal-derived ingredients, or parabens.

Hosted inside Sydney’s Valonz Haircutters, the salon was decked out in pale pink tones and stunning floral arrangements, with gift bags filled with

Wella Professionals goodies to take home and maintain hair health post treatment. A shimmery media wall was set up to capture the incredible before and after pictures of treatments and blow dries.

The launch of SHINEFINITY is meeting the demand for glossing services not only across the nation but across the globe as healthy polished hair is in high demand. By combining long-lasting multi-dimensional colour transformations

with shiny, translucent glazed finishes, SHINEFINITY enables and empowers stylists to create without limits for infinite possibilities and infinite hair types.

The SHINEFINITY range offers five services for clients to achieve luscious, glossy results. The SHINEFINITY Glaze is the original SHINEFINITY service for a translucent tint that refreshes colour. The Speed Glaze is a quick but versatile service, ideal for in-between colour appointments to adjust or enhance blonde hair at the basin.

The Corrective Glaze is a SHINEFINITY glaze to moderate uneven tones or darken without pre-filling, while the Balancing Glaze is the way to offer a SHINEFINITY glaze on the mid lengths and ends of the hair. Lastly, the Shimmer Melt Glaze achieves multi-dimensional results using colour to complement a balayage and create a gradient melting effect with a seamless blend.

SHINEFINITY was co-created by Wella Professionals Brand Ambassador and queen of glaze, Patricia Nikole. Patricia is known for her glossing expertise and, as a pioneer in hair painting trends and beautifully crafted techniques, Patricia is backed by more than one million Instagram followers on her @PaintedHair account.

The shade range incorporates 32 modern tones divided into four categories – warm tones, natural tones, cool tones and booster tones. With zero lift, zero damage and a no-drip gel cream and clean formula, clients are sure to come in for top ups after they experience SHINEFINITY’s results for themselves. The collection also incorporates a clear crystal glaze to dilute shades or to be used alone. Thanks to the range of tone options available, the glazing possibilities are endless.

For more information visit www.wella.com/professional/en-AU/home

Renya Xydis Wella Global Ambassador

SHOWCASE

INDUSTRY LEGENDS DEE PARKER ATTWOOD AND CHARLENE FERNANDEZ MENTORED FOR BOX HILL INSTITUTE AS PART OF A MASTERCLASS AND SHOWCASE, PRESENTING THE UNIQUE OPPORTUNITIES POSSIBLE IN THE EDUCATION INSTITUTE’S PARTNERSHIP WITH JOBS VICTORIA

Two hairdressing industry leaders, Dee Parker Attwood and Charlene Fernandez, recently presented and mentored at Box Hill Institute, showcasing a masterclass of four looks and offering dynamic opportunities to the students.

Box Hill Institute supports students through a certificate III in Barbering (SHB30516) or certificate III in hairdressing (SHB30416), partnering with Jobs Victoria to attract more students to the profession, and offering education experiences like this to elevate the vocation and craft even further. The learning institute has created a highly engaging, immersive training program exclusively for the students, with unique experiences at its core.

The latest masterclass was in this theme, and saw Dee create a demonstration of four of the latest hair looks from Brisbane’s fashion week runway, followed by a practical class where 37 students attempted to recreate one of the four looks each. Dee and Charlene then chose eight students to participate in the Box Hill Institute Showcase in October at Alto Event Space. This pinnacle industry event hosted some of Melbourne’s best salon owners, stylists, apprentices and various industry stakeholders, proving to be a significant

opportunity for everyone involved.

The Showcase also allowed time to celebrate some of the program’s recent successes and the hair industry at large. It also presented a special hair show highlighting Dee and other talented hairdressers’ work.

Box Hill Institute’s partnership with Jobs Victoria will continue until June 2023, and supports students by covering student course fees, giving them additional resources such as a hairdressing kit, uniforms and Pivot Point Educational materials and contributing to important

experiences like this one. The initiative also ensures hairdressers and barbers complete two weeks of pre-training before starting employment, with students connecting with a respected industry figure as a mentor to help get job-ready and placed within the industry. This makes for a more seamless and simpler path from studying to employment.

For more information visit www.boxhill.edu.au/course-areas/hair/

TALKING 2023

REALTALK WILL BE BACK AT HAIR FESTIVAL 2023 IN JUNE AND YOU CAN EXPECT NEW AND EVER-RELEVANT INSIGHTS FROM THIS DEDICATED EVENT THAT PUTS HAIRDRESSING’S MOST ESSENTIAL CONVERSATIONS SHARPLY IN FOCUS.

REALtalk Business Forum will be back in 2023, once again returning to Hair Festival over the June long weekend to inspire on stage and leave you thinking and changing after the fact.

The REALtalk series was launched in 2019, over a full day that put leadership, growth and salon business topics right at the forefront, with a sophomore outing then presented at the inaugural Hair Festival 2022 event. 2023 promises to elevate on this discourse with panels and keynote speakers to motivate you as a leader, business owner and hairdresser in every sense.

In 2023, the four-hour morning program – from 9:30am to 1:30pm on Sunday June 11 – will be returning to Carriageworks, the home of Hair Festival. Like the years before it, these sessions promise hours of engagement, connection and vital salon-specific lessons, with authentic conversations that help you gain ideas and evolve in your salon business. The event will include morning tea and conclude with a buffet lunch. An overarching theme of a new horizon for business owners will tie in topics pertaining to all areas of the salon.

The sessions will tackle key topics that centre on valuing your work, the power of education, harnessing and maximising in salon technology, addressing mental health and why this is vital in the salon, as well as lessons in facing and engaging with the global community. Hearing from industry leaders with a wealth of experience across salon leadership, hair and business education and brand management will showcase these significant topics from various angles.

Within these topics, you can get up close and personal with inspiring industry leaders who can encourage and lead you to taking your business to the next level. In 2023, these experts will include celebrated salon owner of PALOMA Salon and industry pioneer, Paloma Garcia, educator, business director and owner of the famed WILLOMINA salon, Chris Hunter, world-renowned education institute Pivot Point’s General Manager, Jane Barrett, Founder and Director of business coaching phenomenon The ZING Project, Lisa Conway, and Stephanie Masion, Director and Founder of thriving global brand Showpony Hair Extensions. More panel representatives and keynote speakers are soon to be announced, as well.

At REALtalk 2022, five panel presentations alongside keynote speaker presentations from MC Terry Hawkins, Phill Nosworthy and Australian Hairdressing Council CEO Sandy Chong discussed the state of the industry, leadership, customer service, technology and a continuous thread and focus on sustainability. Attendees learnt about how they can contribute to sustainable practices

Phill Nosworthy

Eoin McCarthy, James Shale and Damien Rinaldo

and why they should, how to attract staff, creating your salon branding and culture and communicating with clients, alongside broader goal building insights and so much more.

REALtalk will take place alongside all the other festivities to come over Sunday and Monday of the June long weekend at Hair Festival. Look out for the unmissable Education Sessions, which will fill the halls with an array of leading educators and brands evolving business know-how and delving into creative mastery. Next, the Hair Festival MarketPlace will put installations on the festival floor, so you can discover the latest must-have gadgets, products, business aids, salon staples and beyond. The MarketPlace maze of hair innovations is entirely free to enter.

Hair Festival extends from these learning opportunities and MarketPlace focuses to the Hair Festival competitions, which test the skills of hairdressers in categories ranging from editorial to colour, men’s hair and teamwork. The Hair Festival Wonderland will also return, hosted again at the Australian Maritime Museum, with a myriad of live installations and entertainment highlights, not to mention food, treats and an open bar to bring the party to the weekend.

“We’re so excited to bring you the second edition of Hair Festival and this year is going to be even bigger and better than the last, with more brands, more trends and more fun,” said Craig HawtinButcher, Managing Director of INSTYLE and Styleicons.com.au. “If you had a great time at Hair Festival 2022, just wait until you see what our team is creating for 2023. Ultimately, if you’re in the hair industry and want to grow your skills, be at the forefront of the latest trends or simply connect and network with your peers, then you can’t miss Hair Festival 2023.”

Tickets for Hair Festival 2023 are already available. You can purchase each individual component, such as gaining access to REALtalk, Wonderland or the Festival Education – in individual Sessions or with a more all-encompassing pass. Otherwise, invest in the All Access Pass, which gives you free rein over the entire event. Remember, the MarketPlace is free to enter, so register now!

Plan your Hair Festival weekend with REALtalk at the start as the ideal diving off point for the insights, fun, networking opportunities and growth possibilities that exude from every corner of Hair Festival. We’ll see you in the room for a morning that’s not to be missed. For more information visit www.hairfestival.com.au

Terry Hawkins

Sandy Chong

Cameron Pine, Ash Croker, Chris Hunter, Rita Marcon, Tom Donato and Sharlene Lee

DUET

GHD’S GAME-CHANGING NEW LAUNCH OFFERS WET TO STYLE TECHNOLOGY WITH NO DAMAGE, UNPRECEDENTED SOFTNESS AND SO MUCH MORE. MEET THE NEXT REVOLUTION IN HAIR – THIS IS GHD DUET STYLE.

Ghd’s styling technology has been changing the game in hair for 21 years, and its latest launch may be the most significant breakthrough yet. ghd’s first-ever two in one air styler, titled duet style, has launched to achieve what was once thought impossible, utilising the company’s significant experience to combine the science of convection and conduction into bold AIRFUSION™ technology, the science that anchors the all-new tool.

The savvy tool transforms hair from wet to style with no damage, as AIRFUSION™ technology brings together the power of air flow and the performance of actively heated styling plates to create sleek, smooth, glossy, instantly frizz-free style, with two times the shine and 48 hours of hair softness as a major result. The unique ghd styling chamber merges internal airflow aerodynamics with four smart low-temperature plates, to dry and style hair simultaneously, improving both styling time and hair results.

“We are dedicated to developing pioneering technologies and creating the best- in-class products that tackle consumer and professional stylist needs,” said Jeroen Temmerman, ghd CEO. “The new ghd duet style is a revolution in tech beauty, there is no other product globally that dries and styles at the same time,

combining hot air and styling plates. The ghd R&D team have achieved the impossible. With ghd duet style we are transforming the way women style their hair and delivering even more good hair days around the world.”

Stylists and consumers can use the tool on freshly cleansed wet hair and simply glide the tool down from the root to ends to dry and style. The Shine Shot mode transforms the tool in the touch of a button into a ghd styler with no airflow, working at the brand’s usual optimal temperature of 185°C to style hair that is, at that point, already dry.

The hero AIRFUSION™ technology is comprised of five elements. The original air filter design allows for maximum airflow to be drawn into the styler, ensuring the capacity to powerfully dry and style simultaneously. The airflow is then propelled by an ultra-compact brushless digital motor delivering a precise air speed that passes through a heater to reach the optimal styling temperature without damaging the hair.

The drying and styling chamber is an air grille that works in synergy with the plates to dry the hair, while the four smart styling plates utilise infinity sensors to predict the hair’s needs and the optimal low styling temperature required, to retain

moisture in the hair. Finally, expertly angled root drying vents concentrate the airflow inside the chamber to direct outwards at an even lower temperature that ideally styles and dries the roots.

“Following years of research at the dedicated ghd R&D labs in Cambridge, we have utilised our deep knowledge of hair science to understand the complex interaction that hair has with water, heat, air and styler grip,” explained Dr Rob Milner, ghd CTO. “This research has been integral for the creation of AIR-FUSION™ technology, the breakthrough technology in duet style. Many styling routines over-dry or over-heat hair, but AIR-FUSION™ technology in duet style retains the natural moisture level of hair, providing a long-lasting style without causing damage.”

This scientific breakthrough also boasts an eco-friendly design, while still always prioritising power, efficiency and aesthetics. The tool utilises eco-friendly aerodynamics to minimise energy waste for up to 45 per cent less energy consumption. It also has a lower sound with a bespoke acoustic system that manages volumes and refines the styling experience for a quieter salon.

“ghd and innovation goes hand in hand. It’s been so long since I’ve seen hair tech innovation like the new ghd duet style, it is going to truly change the way we style hair,” shared ghd Global Brand Ambassador, Adam Reed.

The tool has been launched alongside the new ghd sleek talker styling oil, which was developed in conjunction with duet style to become the ultimate power couple. The wet to sleek styling oil encompasses heat protection that aids in smoothing, softening and replenishing hair, while also maximising heat styling performance for long-lasting professional results. The product is made with the advanced formula ghd heat protection system for a sleek finish that offers 25 per cent longer-lasting frizz control elevated from the when duet style is used alone, with four times more hair alignment against naturally dried hair.

The ghd duet style is available in black and white colour options to enhance your kit, retail shelf, bathroom cabinet and salon aesthetic in both its technological offerings and look. The instant cult purchase will be a retail favourite in its incomparable capabilities, while saving immense, money-making time in salon, and garnering next-level styling results.

Not quite a magic wand but close to it, discover ghd duet style for a futuristic take on style, care and technology, built through over two decades of ghd’s legacy in scientific advancement. Happy styling.

For more information visit www.ghdhair.com/au

SHE’S BEAUTIFUL

SPLASHED IN GREEN AND BURGUNDY AND JUXTAPOSED BY DETAILS FROM LIGHTING TO TEXTURE, SALON HER IS AN ECLECTIC CREATIVE SPACE WHERE HIGH-FASHION MEETS HIGH-COMFORT, WRITES CAMERON PINE

The career-long vision of celebrated colourist, Michael Kelly, Salon HER combines almost two decades of hairdressing prowess and results in a space with an artisanal touch as masterful as his hands. A celebrated colour educator that’s travelled the globe, Michael’s vision for his salon is a representation of his style aesthetic and global travels but is also steeped in that quintessential style that defines some of his greatest work. We sat down with the Salon HER owner to find out just what creating this strikingly sophisticated salon entailed.

INSTYLE: HOW DID YOU CREATE AN INCLUSIVE ENVIRONMENT THROUGH LAYOUT AND DESIGN?

Michael Kelly: Salon HER was thoughtfully designed with not only the layout under careful consideration but also the textures of the materials, the warm and interesting colour palette and the ergonomic functions of the space. Our clients have moments to enjoy in the space, from a generously sized welcome desk to a friendly and familiar lounge area. We wanted to make that first experience one that felt more curated, slowed our clients down and allowed them to take a minute to gear change and lean into the Salon HER experience – the ideal space for both the expert and the guest.

IN: WHAT COLOUR TONES HAVE YOU CHAMPIONED? EXPLAIN THE USE OF EARTHY TONES AND GREEN AS A BASE? ARE THERE OTHER KEY COLOURS THAT WERE ESSENTIAL TO THE CREATION OF THE SPACE?

MK: I’m obsessed with green, especially when it comes to textiles and finishes, but the salon interior wasn’t where the green originated. When I was working with Paulina, my branding specialist, I gave her a colour palette I wanted to work with. It included colours like green, ochre and burgundy. Paulina was quick to move on these references and started to create an evolved palette that elevated my original vision. When we finished our

brand book I sent the completed product to my Interior Designer team for their considerations. They loved it and used the brand book as inspiration to curate a selection of unique and earthy but balanced in warmth tones to go for our interior selections.

IN: WERE THERE ANY PARTICULAR HOTELS, ERAS OR LANDMARKS YOU WERE INSPIRED BY IN THE CREATION OF THE SALON’S MOOD AND AESTHETIC?

MK: Yes and this was the easiest and the most fun part! I love interiors, I love travel and I’m very decisive, so gathering inspiration was easy to do. I took inspiration from chic hotel lobbies, intimate restaurants and people’s homes. Collectively they were my guiding light for the creative work involved in building a concept. Top tip - if you ever need inspiration, go to YouTube and watch the Architectural Digest series they offer where you get a guided tour through celebrity homes by the celebrity themselves.

IN: WHAT MATERIALS HAVE YOU CHOSEN FOR MAIN AREAS SUCH AS FLOORING, WALLS, CABINETRY, TABLES AND BENCHES, AND FOR WHAT REASONS?

MK: Everything was selected with juxtaposing contrasts in mind. I wanted a space that could potentially start or inspire a new age of salon individuality, something that felt globally inspired. Materials where sourced like the Italian terrazzo tiles that cover 70 per cent of the salon, and our walnut wooden flooring that is also consistent throughout the cabinetry and joinery for adding warmth and richness to the space. The marble benches and detailing were by surprise - our supplier accidentally sold our prepurchased slab to another customer and allocated us one that we hadn’t seen in person. Serendipitously we loved it and preferred the statement it makes after all.

I think the moments in the materials really come from how they all work together rather than individually how they sit alone. The vision was clear from the beginning and when you set the space in real life, it’s so incredibly beautiful, you just want to stay for hours. That was the idea for both our team of experts and clients.

IN: HOW HAVE YOU ELEVATED THE EXPERIENCE FOR THE CUSTOMER WHILE STILL KEEPING A RELAXED FEEL?

MK: The elevation in the experience is around redefining what luxury service in salons feels like. I’ve travelled the world and visited or worked in some of the most exclusive spaces on offer and

my key takeaway from the ones that were the real deal was that they didn’t try too hard to be anything other than what they inherently are. Gone are the days of feeling like you have to behave a certain way to service in the luxury space. Clients crave connection, meaningful conversation and individuality. They want to see, hear and know the real person doing their hair and, at Salon HER, this is what’s most celebrated!

Allowing that expression for your team creates and fosters amazing harmony for the client experience. All the superficial elements of a beautiful interior and luxury products are well and truly lost if you don’t have the right energy in your space.

How our clients and my team feel when they arrive home to Salon HER really is the most important part for me. It’s something I’ll never be able to drop the ball on because it’s a natural instinct of mine to be aware of those around me and navigate their experience to best suit them and to best suit me.

IN: WHAT IS YOUR FAVOURITE NEW FEATURE OF THE SALON? IS THERE SOMETHING YOU’VE DONE YOU HAVEN’T SEEN ANYWHERE ELSE BEFORE?

MK: Recreating the wheel is impossible and I think when you try too hard it really becomes obvious that you’re probably over-compensating for something that maybe doesn’t hit the mark. For us at Salon HER, the real feature is the environment. It automatically feels familiar, it automatically feels like you’ve arrived home, it automatically feels like you belong.

However, to choose specifically it would be our generously sized welcome lounge, designed with a purpose in mind of giving the client a minute to come in and just breathe.

IN: HOW IMPORTANT WAS LIGHTING TO DIFFERENT SPACES IN THE SALON? HOW HAVE YOU MAXIMISED BOTH NATURAL AND ARTIFICIAL LIGHT? EXPLAIN SOME OF THE LIGHT FITTINGS, STYLES AND TECHNOLOGY USED?

MK: Lighting is everything! We made sure we had the specialist electricians take into consideration the neutralisation of warm and cool lighting to create balance and harmony. We have LED track lighting around all mirrors so clients never feel intimated by making eye contact with themselves in the mirror. In turn this creates more connection between expert and client, when they both feel comfortable. We have a brighter, cleaner-lit area in one part of our space where content can be easily captured and the whole wall that runs the length of the salon is a huge window that is open to many different aspects of natural light

as the day goes by. We worked with the clever placement of pendant lamps, wall lamps and ornamental lamps to create different moods of lighting for our clients to enjoy.

All globes are dimmable to create storytelling in the salon and for capturing content when natural light isn’t always available. Making sure that all the globes are flicker-free when recording video content on your phone was also essential.

IN: WHERE DID YOU SOURCE FURNITURE AND ECLECTIC PIECES FOR THE SALON?

MK: Sourcing was worldwide. We have a lot of custom, repurposed and collected pieces. All of the artwork is from my personal collection and the styling props were hand selected by myself or my designer Mariah Madder. I maintained high visibility over the selects throughout the process.

From a salon perspective we specifically had salon furniture from Maletti and Comfortel, and back room colour merchandising was designed by TesselGrid. Ergonomic is the only way to go!

Mariah also sourced smaller pieces from local vintage makers and artists and some of the larger furniture pieces from local Australian brands. We included Australian brands like Studio Henry Wilson, House of Slim, Rachel Donath and NOMI.

IN: HOW HAVE YOU BROUGHT A LITTLE MORE FUN AND ENERGY TO THE SALON ENVIRONMENT?

MK: Allowing the team to be who they are with respect to the space they’re in ultimately leads to them being more energised, which means the team is always having fun together. I think when the team culture is strong and professional standards are always in consideration, the client experience is always high-level.

IN: WILL YOU SPECIALISE IN ANY PARTICULAR SERVICES?

MK: Our key message is that we are the home of transformative hair. In that message we are allowing our clients to make the most of their appointment and let it be whatever they need it to be. Whether it’s corrective colour work or simply a ritual treatment and an infused hot towel to slow right down, we will cater to the human needs of the client through working on and around their hair as the focus.

IN: WHAT INSPIRED YOU TO CREATE THIS SPACE AND WHY IS NOW THE PERFECT TIME IN YOUR CAREER TO OFFER A HAIRDRESSING HOME LIKE SALON HER?

Growth, it’s a perfect and wonderful thing. For almost two decades I’ve nourished, built, grown, systemised and enhanced other people’s brands that I’ve worked for. The time had come for me to put that same energy into me and my own personal brand. I am always wanting to level up and learn, so this experience was the next stage of my dedicated learning. There have been so many huge moments already and I’m only at the very beginning of my new chapter of salon ownership.

For more information visit www.salonher.com

“All the superficial elements of a beautiful interior and luxury products is well and truly lost if you don’t have the right energy in your space.”

MICHAEL KELLY

NOOSAVILLE

WELCOME THE LATEST ADDITION TO THE EDWARDSANDCO DYNASTY.

Industry juggernaut EdwardsAndCo has continued its prolific expansion by opening a ninth salon location in Noosaville, between Noosa Heads and Noosa Waters. Situated within some of the city’s most luxurious boutiques and restaurants, this new space adds to the salon brand’s dynasty of luxury, high profile salon destinations.

The space is operated by EdwardsAndCo founder Jaye Edwards and partner and Noosa local Amanda Stevens, becoming the first time Jaye has co-opened a space under the EdwardsAndCo brand.

“Knowing how well the brand is a fit for Noosa and how much demand there is for a premium salon offering, it seemed like the obvious next expansion point for EdwardsAndCo,” said Amanda. “Noosa has been crying out for a premium salon offering like EdwardsAndCo and based on the success of the Byron Bay and Gold Coast salons, Noosa was the obvious next step in the EdwardsAndCo expansion.”

The space features six basins, eight cutting chairs and a tenseater colour table, offering clients a full spectrum of beauty services. The space includes the iconic EdwardsAndCo design staples that are now famous for the brand, including full wall mural from internationally acclaimed artist Brian Connolly, which sits within the salon’s luxurious spaciousness and unique aesthetics. The salon is designed with a modern, monochromatic palette that complements the wall art.

The salon brings together inspiring hairdressing talented from around the country. The team will create EdwardsAndCo’s sparkling brunettes, famous curls, creamy blondes and textured beach waves, as well as their flagship Future Proof Hair Colour techniques, within the signature EdwardsAndCo looks. Through these skills and with pioneering education and a strong social media presence as well, EdwardsAndCo has developed a global cult following in style, service and aesthetic.

Adding to its already beloved locations in Sydney, Melbourne and Queensland, welcome the ninth important space for this unending salon force.

For more information visit www.edwardsandco.com.au

CASHLESS WITHOUT THE COST

be immediately plugged in to start. You can still keep your business bank accounts with your bank, making the whole process seamless.

“We were literally up and running in no time at all,” Rowena said. “We use the terminal just like our previous one. We simply punch in the amount, and everything else is automatic. The team think it’s great.”

As we move towards an increasingly cashless society, clients are paying in a different way – 48 per cent of Australians now pay for goods with their phones, with COVID triggering a 90 per cent increase in digital wallet payments, as indicated in Mastercard’s State of Pay Report, 2021. It’s a payment style your salon needs to adapt to without taking on an increase in EFTPOS charges, which can be expensive for all businesses, especially those paying variable rates per transaction. Enter Smartpay.

Smartypay offers a zero cost EFTPOS solution that allows merchants to automatically pass on their merchant fees and save on their EFTPOS bill, reducing costs, improving cash flow and elevating the salon’s savings in the process.

“For many years I was paying bank fees and, as I was growing, so were card payments,” shared Rowena, owner of Ron’s Barber Shop, one of the many salons and hair professionals in Australia that use Smartpay. “The banks were promoting going cashless, however, they were penalising me by charging me more fees. I think that’s unfair. When I heard about Zero Cost EFTPOS from a family member, I thought it was a great product and contacted Smartpay.”

“I know many of my customers personally, so notifying them was important,” Rowena shared. “I put signs up on the counter and advised them about the surcharge when they were paying. My customers truly understand the challenges small businesses face and have been very supportive. 99.9 per cent of customers have no issues at all.”

The simple process only requires the business to sign up and get a Smartpay machine delivered directly to their business, which can

“We are saving about $650 a month or $8000 a year,” Rowena added. “That has made a big difference to our cash flow, and I now have the funds to bring on an additional apprentice. Being able to create employment during these challenging times is something I feel especially good about.”

The system is run in Australia with personal assistance available 24/7 for any troubleshooting or questions. As an independent specialist, the company prides itself on the simplicity of its system, with an easy-to-use product that caters to all sectors, especially hairdressing.

Smartpay surveyed over 1000 merchants across Australia and New Zealand and found that only 20 per cent of SMEs (small and medium sized-enterprises) feel their business is back to pre-COVID conditions, meaning that finding ways to reduce costs is more important than ever. In Australia, 79 per cent of SMEs surveyed indicated that they are now embracing surcharging as a way of keeping prices competitive, while offering the same high level of service for their customers. Of those surcharging, a quarter of respondents also said they abandoned plans to increase their prices after turning to a zero-cost solution.

Other results show that 63 per cent of small and medium sized businesses surveyed had actively noticed an increase in clients supporting local businesses since COVID, suggesting that clients might be more open to embracing surcharges than you think.

Without the stress of additional EFTPOS costs and with a streamlined system to elevate your salon profits, you can focus on putting that time, energy and money back into your business for the best possible results.

For more information visit www.smartpay.com.au

WITH MORE AND MORE CONSUMERS PAYING FOR SERVICES DIGITALLY, SMARTPAY HELPS SMALL AND MEDIUM SIZED BUSINESSES SAVE ON EFTPOS COSTS WITH FLEXIBLE OPTIONS THAT PRIORITISE YOUR BOTTOM LINE.

MEET EPRES

A NEW NEXT GENERATION BOND REPAIR TREATMENT IS COMING TO AUSTRALIA, ELEVATING PROFESSIONAL SERVICES, AIDING THE ENVIRONMENT AND FIGHTING HAIR DAMAGE. THIS IS EPRES.

Welcome epres, a new revolution in haircare, built as a next generation bond repair treatment, founded by Dr Eric Pressly Ph.D., the scientist behind Olaplex. The range boasts simple, quick results with low prices for salons, in a range that offers one professional and one retail product.

Formulated from the mantra of “credible science, incredible results”, epres is a unique one step bond repair process that is simple and easy to use, importantly acid free, so as not to disturb the pH of any chemical services, and that promises faster results with the epres patent-pending technology. The technology also includes Biodiffusion™, where it continues to repair even after the hair is dry.

Anchored by the science of Dr Pressly, who holds more than 100 patents in bond-repair technology, epres is touted as his most crucial scientific advancement yet.

“I was a scientist with a broad background, so I wanted to find my next adventure,” Dr Pressly said. “I got hit with a wave of creativity being locked up in a small space in COVID, and part of that wave of creativity led to this brand.”

The system re-bonds the structure of the hair with maximum efficacy, working to repair chemical, thermal and mechanical damage in one simple, acid-free step. This is built from a performance-first, scientifically led beauty company that is focused on disrupting and sustaining technologies in haircare, also titled epres. The company is dedicated to the values of creating cutting-edge solutions for all hair types, emboldening salon professionals and elevating healthy hair.

The epres technology was developed to treat damaged hair, catering to clients who have been affected by chemical, colour or heat processes, with components that can repair broken bonds to increase hair’s strength and softness and decrease breakage and frizz. Patent-pending molecular technology repairs disulfide bonds to form the internal structure of hair during the salon service, with no change in colour or development time.

The technology elevates the salon experience, bettering the work and results of professional hairdressers and offering another incentive to visit the salon and service opportunity to clients. An easy, spray-on treatment carries the service on at home.

Importantly, the products are all acid free, quat free, vegan and cruelty free, phosphate free, gluten free, paraben free, phthalate free, preservative free, nut free, PEG free, formaldehyde free, sulphate free, thiol free and fair trade, while garnering top-tier results.

“We’re a trustworthy, science-led brand. So, what we say we can do, we prove it, and we do it. We make claims about being the

best in the space, and you can back it up with the performance of the product. It’s the best bond builder,” Dr Pressly said. “A lot of damage that people have is from bleaching in the salon, and if you can stop it before it starts, then you’re in a much better position to deal with it going forward.”

Dr Pressly’s experience in pursuing a Ph.D. in materials science and his work in developing life-saving pharmaceuticals led to his innovations in bond-building haircare. epres is powered by cutting-edge chemistry to offer scientifically advanced haircare solutions in patented, professional-grade formulas that are easy to use, high-performance and considerate of the environment.

The brand’s two tools begin with the Professional Bond Repair for salon use, which works for all hair types and services in a patented formula that delivers flexibility and performance. The product doesn’t affect the pH of the chemical service, ensuring no unwanted side effects, and is built with epres’ liquid actives and Biodiffusion technology that continues to work even when hair is dry. Hairdressers can simply add it to their service formulas and mix and process as usual, ensuring more revenue and results with no extra time.

The Bond Repair Treatment is an innovative spray-on hair treatment that ensures deep, lasting repair, strength and health for those with chemical, thermal, and mechanical damage, as a retail option. The acid-free, patent-pending formula actively rebonds hair’s structure and continues to diffuse the hair for hours after application with Biodiffusion™ technology, as used once or twice a week.

Clients laud the products for their simplicity and environmental consciousness, as a game changer against split ends and to ensure soft, shiny and strong hair. Consumers also love the packaging and vegan and acid-free formulas, while celebrating the technology’s work for curly hair and against heat and chemical damage.

“The epres Bond Repair Treatment went beyond my expectations in regard to repairing and restoring my hair,” a review read. “Its contents had an immediate effect on my hair once I sprayed it on, and it left my hair beautiful, manageable and soft to the touch, while providing volume. This product is amazing and of great performance and easy to apply and use.”

“I'm actually shocked by the results I got so far from this Bond Repair Treatment. I really appreciate how easy and straightforward the instructions were. I instantly saw how beautiful and shiny my hair became, as well as very soft and healthy looking,” added another review.

Welcome this game changing technology to Australia in 2023. For more information visit www.datelineimports.com.au

Photography: David Mannah

Creative: Lauren King

Hair Director: Lauren McCowan

Hair Team: Josh Congreve, Becc

Snow, Eunji Kim and Elyse Sprott

Make up: Pablo Morgade

Styling: Josie McManus

For further information go to www.lorealaccess.com/register/au

ACCESS

DISCOVER THE WORLD’S LARGEST E-LEARNING AND NETWORK PLATFORM FOR ALL SALON PROFESSIONALS, DELIVERED IN A GLOBAL DATABASE THAT ALLOWS HAIRDRESSERS TO LOG ON FROM ANYWHERE IN THE WORLD – THIS IS L’ORÉAL ACCESS.

Changing the face of hairdressing education, business management, community networking, and trend discovery, L’Oréal ACCESS is an international hub at the centre of the hair industry.

The platform, which is the world’s largest e-learning and network platform for salon professionals, ensures hairdressers that titular access to this unparalleled content from anywhere, at any time. Users simply need to create an account at www.lorealaccess.com to discover this important content. Significantly, it’s open to all salon professionals, not only to L’Oréal professional partners, as a sign of the renowned conglomerate’s commitment to the development of the industry as a whole.

The content ranges from trainings on product launches to digital upskilling, trend discovery, techniques mastery, business management and more, offered in the form of tutorials, webinars and E-learnings. Users will gain the benefit of global talent and experience, as the L’Oréal Professional Products Division teams in all countries and in all brands constantly feed ACCESS with the latest trainings, ensuring that all salon professionals are constantly upskilled and have the benefit of the latest, most relevant education.

The platform features all L’Oréal Professional brands, L’Oréal Professionnel, Redken, Matrix and Kérastase, so hairdressers have just one single destination for entry to all functions of PPD learning offers, with blended education pathways and certifications, further enabling connection and development across the community. ACCESS elevates the global hairdressing industry as a whole, by delivering this communal training, which helps provide a solution to a general industry-wide

difficulty of hiring and retaining high-level, trained personnel. This is especially notable, as the platform offers entry to all hair professionals, regardless of brand affiliation.

“Our ambition is to make ACCESS a destination of reference for the salon professional community, known as a single stop destination for a huge abundance of qualitative, up-to-date content from all PPD brands, with one single login,” L’Oréal said. Offered to the entire industry as a pinnacle education pathway built from educators across the world and predicated on some of the most famous brands in hair and beauty history, L’Oréal ACCESS emboldens creative and business development and community networking like never before. Available in the clicks of a button with inimitable content awaiting the user, upskilling and sharing has never been so accessible.

For more information visit www.lorealaccess.com

For further information go to www.lorealaccess.com/register/au

EDUCATION

Rogue Beauty

WHO, WHEN, WHERE

Unlock your potential with Rogue Beauty - the distributor of renowned brands such as R+Co, Oribe, Sachajuan and more. Their education program offers a range of cutting, styling, and colouring techniques for stylists of all skill levels. Benefit from instruction by leading industry artists and take your skills to the next level.

The program includes full-day workshops from March to November 2023, as well as the option to customise education to your salon’s specific needs by working with Rogue Beauty’s Account Managers to bring an artist to your salon for on-demand education. The program is expanding nationwide in 2023, making it accessible to stylists in all states and regional cities.

KEY TAKEAWAYS

Discover innovative global education from top brands, led by artists who are renowned global educators and constantly developing new trends that are practical for salons. You’ll have the opportunity to collaborate with likeminded individuals and take your skills to the next level.

WHAT WILL INSPIRE YOU

Rogue Beauty is a leading destination for hair professionals seeking to elevate their craft. The company’s selection of best-in-class hair care brands and cutting-edge education programs provide the tools you need to push the limits of your artistry and create truly one-of-a-kind, rule-bending looks. Whether you’re looking to expand your product arsenal or master the latest techniques, Rogue Beauty have everything you need to catapult the next phase of your career.

CONTACT

For more information visit www.roguebeauty.com.au/education

EDUCATION

DCI Education

WHO, WHEN, WHERE

DCI education will be pioneering the next generation of hair talent all year long and across the country, led by the incomparable, multi-awardwinning education leader and founder Dario Cotroneo.

The highly acclaimed education institute will teach both of their yearly programs in all major cities, with just 10 students per class. The ELEVATE PROGRAM is made for those looking for additional structure and control in their work with salon friendly Classic Cutting techniques, whilst the MENTOR PROGRAM develops confidence for students, with bold new techniques and a focus on communication.

DCI Education offers hands on 1 Day Workshops, with specific, varied focuses in length and technique, with consultation lessons included, and provide after care with online access to the DCI Library. The education brand also delivers in-salon training that is specifically formulated to the salon, with unique programs that unify the salon team and grow the next generation of professional hairdressers. Finally, Online Learning options are paramount, with the DCI Streaming Library Subscription, which can be viewed on any device at any time and offers step-bystep hairdressing videos across the learning spectrum.

WHAT WILL INSPIRE YOU

For over 25 years, the reputation of DCI Education has been built on design excellence and providing world-class education in both face-to-face and online learning.

DCI Education provides high-quality education to hairdressers of all levels. Inspiring, motivating and educating students on not just how to cut hair, but why, with valuable and commercially salon-friendly techniques. DCI Education creates positive and memorable experiences for hairdressers to grow in confidence and build a sustainable clientele.

KEY TAKEAWAYS

DCI Education offers yearly programs such as their renowned Mentor and Elevate Program, as well as In Salon Education, Online Learning and 1 Day Workshops that focus on core pillars titled BUILD, GROW, THRIVE and CONSULTATION.

CONTACT

Contact veronica@dcieducation.com, call (02) 9380 2217, follow dcieducation on Facebook and @dci_education on Instagram, or visit www.dcieduaction.com

Hair by Emiliano Vitale

Hair by Emiliano Vitale

NEW GHD DUET STYLE

THE FIRST 2-IN-1 HOT AIR STYLER THAT TRANSFORMS HAIR FROM WET TO STYLED WITH NO DAMAGE*

No matter how you like to learn, we offer a comprehensive education portfolio to suit all stylists needs.

VIRTUAL EDUCATION:

Live education sessions delivered by our ghd education experts. Whether you are looking for foundation learning or creative ways to use ghd duet style, we have you covered.

IN-SALON:

Do you prefer a hands-on class? Book a session today with our highly experienced ghd educators.

MASTERCLASS:

Join selected ghd Creative Artists, a collective of exceptional hairstylists who will immerse you in a highly inspirational look ‘n’ learn. Limited spots available.

E-LEARNING:

Learn at your own pace, anytime, anywhere 24/7. Head to our ghdpro website www.ghdpro.com.au & choose from our interactive education module or our library of content.

To find out more, scan the QR code to head to the ghdpro website, or contact your ghd representative for more information 1300 443 424. Follow @ghdpro_ANZ for the latest news and inspiration!

Showpony

WHO, WHAT, WHERE

Showpony Hair Extensions is a leading global brand paving the way in their product and education offering. In 2023 their education agenda will present free online webinars, live workshop events titled Showpony INSPIRE through the year and across the country, the Showpony YOU Event in October on the Gold Coast and the Showpony Master Extensionist Program, hosted in Marbella, Spain.

Leading the live webinars, which start in February, Showpony educators Jennifer Condos, Jeeyoung Cannon, Jason Shaheen, Shanecka Hamilton and Nicolaj Andersen will teach on a variety of topics The live events will be headlined by Jake Williams, with events also led by the Showpony Education Team.

KEY TAKEAWAYS

Sessions online will introduce you to the Showpony brand and their portfolio of temporary and permanent hair extensions, while also teaching you how to select the right hair extensions method for your client. Online sessions will also teach how to utilise and style different temporary products such as the 7 Piece Clip In Box Set and 3 in 1 Hair Extensions Box Set , while also educating in tape, weft and mini micro bead application, removal and refit to specifically master these various extension types.

The Showpony INSPIRE sessions with Global Master Extensionist Jake Williams will see Jake share his experiences travelling throughout Europe, delivering shows, and inspiring thousands of hairdressers on how to grow their business, while also showcasing enthralling hair transformations. The Showpony team will also deliver live in-depth workshops covering temporary and tape methods in detail in hands-on sessions

WHAT WILL INSPIRE YOU

The Showpony Master Extensionist Program in Spain will offer full day immersion into the power of transformation, as you create on a live model as led by a Showpony Global Artist, across the world.

The Showpony YOU event in Queensland will deliver three days of inspiration, connection, creation and live hair transformations. Attendees will learn how to grow their hair extension business, as well as client acquisition and retention, staff retention, Ecommerce development strategies, social media, wellness and more.

CONTACT

For more information contact

EDUCATION

Credits:

Photographer: Meiji Nguyen

Hair: Mikelah Jayde Riley

Makeup: Nadia Duca

Stylist: Juvelle Behrendorff

Assistants: Robert Cieskil and Taneesia Waston

Sabre Haircare

WHO

The Sabre Haircare education team includes a squad of award-winning down to earth hair superstars such as colour queens Carolyn Gahan and Mikelah-Jayde Riley, cut and style masters Josh Congreve, Felicity Bruce and Craig Argent, social media Superstar Hayley Mears, salon culture expert Kerrie Di Mattia and barber ace Caleb Heke. A team of eight Technical Educators also offer their expertise and constant sense of fun in representing the top-tier group of Sabre Haircare brands.

WHERE

Exciting, accessible, 24/7 learning is the cornerstone of this educational platform. Whether it’s colour, styling, barbering, business culture or social media skills and strategies, the team are here for you in person or on the SEE Facebook group platform.

KEY TAKEAWAYS

The 2023 agenda will have a large focus on new dynamics in the salon. Now more than ever before, consumers are turning to their trusted hair stylist for custom advice, a bespoke service that accentuates their uniqueness, and a full-scale beauty and wellness experience to create the ‘salon result’ that only a professional can provide. The salon expert is an especially key role and Sabre Haircare elevates and supports it through an education partnership that embraces the full needs of a hair salon

WHAT WILL INSPIRE YOU

Attendees will experience limitless creativity with exceptional results, making every day a hair high!

With new product initiatives and advancements in technology, it’s vital to exercise and refresh our minds with a deep dive into technical classes and fundamental program offerings.

Whatever your flavour, Sabre Haircare has salon product choices for you. From Joico’s stunning hair colour portfolio and reconstructive care to the natural and vegan Actyva brand or the botanically rich creative formulations of Hanz de Fuko, your options are endless.

CONTACT

For more information visit www.sabrehaircare.com.au

RECONNECT REFRESH RE-INSPIRE

INTRODUCING THE AUSTRALIA/NEW ZEALAND TEAM OF EXPERTS WHO MAKE UP THE ARTISTIC ARM OF SEE 2023 – THE SABRE EDUCATION EXPERIENCE.

These talented individuals are combining their fierce experience and fresh insights to shine a spotlight on hair education. This powerhouse team of colour connoisseurs, scissor specialists and stellar stylists are bringing their knowledge of everything from commercial techniques to red carpet glamour and making it available to all in a fun and collaborative environment. Here, you can discover a little more about these industry leaders.

COLOUR CONNOISSEURS

CAROLYN GAHAN

Joico Colour Ambassador

QUARRY AVENUE SALON carolynjayun

MIKELAH JAYDE RILEY

Guest Artist

MIKELAH-JAYDE STUDIO mikelah_jayde_studio

SCISSOR SPECIALISTS & STELLAR STYLISTS

JOSHUA CONGREVE Guest Artist

TOGNINI’S HAIR josh_congreve

CULTURE COACHING & SOCIAL MEDIA

KERRIE DIMATTIA

Salon Culture & Client Experience Coach

DIMATTIA & CO dimattiaandco

FELICITY BRUCE

Guest Artist

COCOON HAIR DESIGN fissity

HAYLEY MEARS

Social Media Coach

SIX UNDERGROUND MEDIA

sixundergroundmedia

CRAIG ARGENT Guest Artist

PONY HAIR MAKEUP TANNING pony_beauty_bar_noosa

MASTER BARBER

CALEB HEKE Guest Artist

KIRKWOODS BARBERS caleb_heke

FOLLOW SEE ON FACEBOOK

EDUCATION

Pivot Point

WHO, WHEN, WHERE

Who: The Pivot Point Education Team; awardwinning artists committed to evolving hair education and sharing the method that has launched the careers of over one million professionals globally.

When: Multiple dates.

Where: Various locations across Australia and New Zealand

KEY TAKEAWAYS

Pivot Point workshops give you unparalleled confidence in your craft. You will have a system and a method that leads to reliable and repeatable results. Gain new techniques and a clear understanding of how and when to incorporate them into your work. Save time, repeat your success, and love your work.

WHAT WILL INSPIRE YOU

The Pivot Point Educator Masterclass is poised as the only workshop for hairdressing and barbering educators in Australia. Learn how to share your knowledge with others to holistically support their learning and growth. One-day workshops give you a new outlook on haircutting, focusing on fundamental techniques and a design system approach you can effortlessly replicate in the salon.

CONTACT

For more information visit www.pivot-point.com.au

EDUCATION THAT LASTS A LIFETIME

The Pivot Point method will change the way you think about your craft. Learn the techniques that have inspired over one million industry careers worldwide.

TEACHER EDUCATION

Our annual 3-day intensive masterclass is for educators, trainers, and anyone who wants to lead their team to excellence. Learn how to deliver training with impact to large groups, small teams and one-on-one. Ideal for educators, salon trainers and anyone aspiring to platform education.

STYLIST EDUCATION

One-day dedicated cutting workshops covering the essential looks. Learn the Pivot Point framework and use it to master an iconic style that you can replicate and adapt efficiently and confidently in the salon.

Access our upcoming courses in your city at pivot-point.com.au/events

To discuss bespoke training for your team, email us at info@pivot-point.com.au

BOOK YOUR WORKSHOP NOW

@PIVOTPOINTAUSNZ | PIVOT-POINT.COM.AU

EDUCATION

De Lorenzo

WHO, WHEN, WHERE

De Lorenzo Hair and Cosmetic Research has over 120 dates – so far – set for their 2023 formal education program, which will run in a variety of courses from February through November 2023. The brand offers courses at the De Lorenzo studios in Sydney, Melbourne and Brisbane, as well as across major cities and regional areas throughout Australia. There are weekly online Zoom sessions and the dLearning platform is available 24 hours a day.

KEY TAKEAWAYS

The 2023 calendar, titled 'Tailored Education', is a program that is designed for hairdressers’ particular needs. The core focus is for hairdressers and educators to work together to create customised learning plans for the individual or salon team. The brand teaches colouring in all its forms, as well as permanent straightening, styling, cutting, barbering and trichology, through the International Association of Trichologists’ HPC Course. The personalised learning experience will take into account the particular strengths, interests and needs of each participant to create a unique educational experience founded on those individual requirements.

WHAT WILL INSPIRE YOU

“Since De Lorenzo’s inception we have looked for what we can learn, and how we can contribute to the evolution of the hairdressing community,” the brand said. “We seek to be open to new ideas by listening to, and understanding, the needs and aspirations of others. Engaging with industry-related education helps the hairdresser become a part of something bigger, and by working together with De Lorenzo with a high standard of education and excellent skills, everyone benefits.”

This ethos is delivered by De Lorenzo’s 15-strong Education Team, with a collective 75.5 years of educating between them. The group is spread across the country, teaching a comprehensive program. This education system is delineated into 12 Concept sessions and seven Creative sessions, with 15 different Guest Artists to choose from including Ryan King, Caterina Di Biase, Rumbie Mutsiwa, Lisa Polini, Fraser Forsey and many more.

CONTACT

For more information visit www.delorenzo.com.au/professional/

EdwardsAndCo

WHO, WHEN, WHERE

The EdwardsAndCo education agenda is led by renowned, internationally recognised colour expert Jaye Edwards, who works with a team of lead colourists and stylists to motivate and educate, sharing the value of collaboration with the international industry, as well as their evolving techniques and unparalleled industry knowledge.

The classes and education will run throughout 2023, in highly sought-after private workshops and as online tutorials that are available and updated year round. The courses take place around Australia, as well as internationally through US and UK tour dates.

KEY TAKEAWAYS

EdwardsAndCo Education will share a myriad of important insights. You can look forward to learning about the house of “Future Proof Hair” – the salon’s famed and signature seamless colour technique. The salon is driven by an ethos that isn’t about setting trends, but instead creating beautiful, timeless colour work on every head of hair. The team will teach with this mindset, while also instructing on content creation, taking the fear out of colour work and building a brand around your style.

WHAT WILL INSPIRE YOU

Jaye Edwards is an open book, sharing not only his techniques and skills when it comes to creating beautiful hair, but also his experiences around building a brand and business at the forefront of the industry

CONTACT

For more information visit www.edwardsandcoeducation.com

EDUCATION

Haircare Group

WHO, WHEN, WHERE

Haircare Group is delivering education across Australia and New Zealand throughout 2023.

KEY TAKEAWAYS

Haircare Group’s 2023 education is now available to book, with classes delivered across the company’s range of exclusive brands, including Evo, Lakmé, Moroccanoil, Olaplex and Color Wow.

The education agenda is comprised of inspiring look and learn events, as well as the chance to to learn key techniques and trends from incredible guest artists and network with like-minded salon professionals.

The organisation’s famous Study Tour sets sail in May 2023, with international education aboard the Virgin Voyager luxury cruise liner, and with incredible brand education experiences in Barcelona, Mallorca, Cannes and more!

“Haircare Group is dedicated to the growth and protection of the hairdressing industry and our education program supports learning for salon professionals of any skill level, who are passionate and driven to succeed,” the company said. “Our cutting-edge education program is served across a variety of platforms, including live virtual, in-salon and studio classes.”

The education platform offers front row access to the brands’ globally renowned education teams and an amazing line-up of guest artists who work with some of the greatest products around the world, bringing their skills and knowledge to the attendee and harnessing the talent of learners to help them grow.

WHAT WILL INSPIRE YOU

Haircare Group’s education portfolio is defined by its range of premium products and exclusive brands as well as a focus and ability to cater for all salon professionals, no matter their skill level. Participants can learn at a local event or even host an education session in their salon for the whole team to develop their skills and learn new looks to cater to clients.

The world-class education team includes the H Team led by global editorial stylist and Haircare Group Creative Director Peter Beckett to help you develop your skills across colouring, cutting, styling and business

CONTACT

For more information visit www.thehaircaregroup.com or call 1300 437 436

more than hair®

Join Haircare Group for your education journey: embrace your passion for the industry, be creative, develop new techniques, have access to global brands, learn how to replicate international trends… and create some of your own.

OUR TEAM

Our team of world-class educators are talented, knowledgeable and understand how multi-faceted the hairdressing industry is. With a drive to watch our partners succeed, and to push boundaries of what is possible, we’ll help you become an expert!

OUR CLASSES

Our comprehensive education program with classes from industry leading brands, taught by award-winning educators covers all aspects of being a salon professional.

CLASS DELIVERY

Alongside our curated collection of classes, Haircare Group education offers innovative delivery, so that you can decide how and where you learn.

EVENTS & OPPORTUNITIES

Haircare Group is proud to partner with exciting, global brands to create opportunities that intertwine our range of premium products and services together – exactly how you would use them behind the chair, on your clients.

Hair Festival

WHO, WHEN, WHERE

Hair Festival is back for 2023 and education is once again a huge focus for the weekend of hair. Taking place over the long weekend of June 11 and 12, the festivities are hosted at Carriageworks, Sydney, and offer both the REALtalk Business Forum and plethora of Education Sessions as learning opportunities, headlined by some of the best, globally recognised talents in hair business, education and creative art.

KEY TAKEAWAYS

The REALtalk education event will take place on the morning of June 11, with topics around valuing your work, the power of education, maximising in salon technology, addressing mental health and engaging with the global salon community, to inspire and motivate you as a salon leader.

The diverse Hair Festival Education Sessions will highlight a myriad of brands and education leaders across the weekend. Choose between topics that focus on textured styling, tool and product use, the future of leadership, specific curl and hair type focuses, hair extension expertise and even the balance and life and business skills needed in the day to day of hairdressing in 2023. The sessions will showcase artistic skills and live looks, through spotlights on colour, cut, style, extensions and more, and variously cover business topics too, growing both your salon and your sense of self in the process.

WHAT WILL INSPIRE YOU

Inspiring brands and educators lead the way in these forums. For REALtalk , major names such as salon owners Paloma Garcia and Christopher Hunter, as well as education leaders Jane Barrett and Lisa Conway and brand founder Stephanie Mason currently headline the list, with more to be announced.

In the Education Session halls, pinnacle talents, ambassadors, eductaors and brands such as Dyson, De Lorenzo, Excellent Edges, Polished Style, Que Colour, L’Oréal Professional Products, Floractive, Curl Resus, Pivot Point, Showpony, Auriche and so many more will define the versatile education offering.

CONTACT

For more information visit www.hairfestival.com.au

Hair by Piloroo at Hair Festival 2022

EXTEND YOURSELF

THE CELIQUE PROFESSIONAL RANGE OF HAIR EXTENSIONS FOLLOWS THE BRAND’S COMMITMENT TO PROFESSIONAL, QUALITY PRODUCTS THAT REVOLUTIONISE THE SALON SPHERE.

Australian-owned Celique Professional is a professionalled product company with salon experience at its very core. Run by the team behind the famous Christiane’s Hair Design, which has been a thriving salon business since 1984 with 25 locations across new South Wales, the talented team have utilised those incomparable decades of experience to create products and tools that truly work for hairdressers and clients.

Alongside their offering of keratin, care and style products, the brand has launched a range of hair extensions to cater to the professional industry. The hair extensions come in 24-inch sizing, and the brand smartly sells in half head packs as they have found in their salon that clients sometimes only want partial extensions and are therefore paying for hair they don’t use. This means that clients who require a full head of extensions would purchase two packets of hair. The extensions are available via tape application.

The extensions are lightweight and sit naturally on the head to reduce uneven tension and perfectly cater to those with fine or thinning hair without stressing the original hair. The product can be used to seamlessly add thickness, volume and length by being easily blended in and styled.

This adaptable, experience-led products shows the value of the Celique Professional way. The brand was created with salontested products to ensure quality and client satisfaction, parlaying decades of experience into pioneering product care. The brand proudly utilises ecological, sustainable ingredients and in their production processes for nourishing, healthy and thoughtful products across their portfolio.

Adding to the versatile Celique Professional suite of products, the brand’s Just In One product can be used from mid-lengths to ends to ideally care for the extensions and keep the hair looking healthy. The product can especially be used when the client has been out in the sun or swimming, as it re-introduces moisture back into hair and the extensions without making them feel too heavy.

Made to inspire the hairdresser and delight clients, beautiful, healthy hair is at the forefront of Celique Professional, continuing Christiane’s Hair Design’s commitment to trending, ever-growing and high-quality service. The latest range of hair extensions fits the portfolio perfectly.

Discover this new launch from Celique Professional today. For more information visit www.celiqueprofessional.com.au

The extensions are lightweight and sit naturally on the head to reduce uneven tension and perfectly cater to those with fine or thinning hair without stressing the original hair. The product can be used to seamlessly add thickness, volume and length by being easily blended in and styled.

THE LATEST SALON ARRIVALS INHAIR

Photography: Brandee Meier

Concept and product curation: Ariana Pezeshki

INHAIR

MUK Hot Round Brush - www.mukhair.com

KYK Root Me Scalp Serum and Get a Grip! Finishing Hairspray www.kykhaircare.com

KEMON 24 Tonic Cream and 44 Vamp Spray - 1300 40 3035

L'ORÉAL PROFESSIONNEL Absolut Repair Hair Strengthening Shampoo and Conditioner and Infinium Hair Lacquer Spray www.lorealprofessionnel.com.au

SO MAGIC Smoothing Shampoo and Smoothing Conditioner and Magic Styling Treatment - www.rprhaircare.com.au

DAVINES This Is A Curl Gel Oil - 07 3850 6200

SCREEN Healthy Scalp Energizing Shampoo and Healthy Scalp Densifying Spray 02 9666 3611

R+CO Ring Tone Ultra Defining Gel Creme and Cassette Curl Defining Masque www.roguebeauty.com.au

NUMBER 4 L'EAU DE MARE Mighty Hair Spray and Sugar Texturizing Spray www.number4haircare.com.au

INHAIR

BŌKKA BOTÁNIKA Abyssinian & Kendi No Frizz Oil Serum - 02 9666 3611

KEMON Disciplina Anti Frizz Cream and Bellessere Hairspray - 1300 40 3035

DESIGN.ME Puff.Me Volumizing Mousse - 02 9666 3611

LARRY KING HAIRCARE My Nanna’s Mousse - www.mcmbeauty.com

MARIA NILA Quick Dry Heat Spray, Head & Hair Heal Masque and Head & Hair Heal Shampoo www.districtbrands.com.au

CPR Hydra Soft Sulphate Free Shampoo, Hydra-Soft Moisturising Conditioner and Hydra-Soft Intensive Treatment - www.cprhair.com

REVLON PROFESSIONAL Re/Start Color Protective Micellar Shampoo, Re/Start Color Protective Melting Conditioner and Re/Start Balance Scalp Soothing Cleanser - 02 8875 9700

SACHAJUAN Protective Hair Perfume - www.roguebeauty.com.au

OLAPLEX No. 4C Bond Maintenance Clarifying Shampoo - www.thehaircaregroup.com

LITTLE ITALY

CELIQUE

PROFESSIONAL’S KERATIN OFFERING IS AUSTRALIAN OWNED AND ITALIAN MADE, COMBINING THE BEST FACETS OF STORIED LOCAL EXPERIENCE AND LUXURY INTERNATIONAL DEVELOPMENT.

The Keratin technology from Celique Professional has been on the market for two years, transforming the industry with a product that’s made in Italy by the country’s renowned hairdressers and chemists for a truly tailored product. The technology is formaldehyde and cruelty free, in keeping with the brand’s sustainable, ecological values in their product creation, processes and ingredients.

The Keratin treatment leaves the hair smooth, shiny, frizz-free and with reduced split ends, for an overall healthier look. It also helps to strengthen the hair and lessen the chance of breakage to aid in hair growth. The technology can be applied to damp hair, saving 15 to 25 minutes of service time in salon and aiding salons in boosting their bottom line with quicker service turnarounds. The clients will also save time, as the treatment cuts future styling time in half because it ensures that hair retains less moisture than usual.

Alongside this Keratin technology, Celique Professional offers a keratin-infused, paraben free shampoo and conditioner for longer lasting results and to keep hair looking lustrous, smooth and shiny. These products are part of an extensive offering of care and style products that cater to individual hair needs as necessary. Other products include shampoo and conditioner options for moisture, colour, blonde, dandruff and more, as well as mask and treatment options.

“Since using Celique Professional Keratin Treatment, my existing colour clients are having this as an add on to their normal colour service as it’s so fast and the results have been amazing. It is definitely my go to with salon treatments," said Alexa, Senior Stylist at Christiane’s Hair Design.

Celique Professional is renowned as an Australian hair brand, run by the team famous for the Christiane’s Hair Design salon dynasty, which has grown since its genesis in 1984 to now offer 25 hair locations across New South Wales as a proud family brand.

The salon institution prides itself on a premium approach to hair and top-quality service for all individual clients, its committed, constantly growing and improving team, and professionalism being a cornerstone of their inimitable salon brand. These values of customer service translate to the Celique Professional suite of products, which prioritise both the client and hairdresser with outstanding results. The product brand launched in 2021, becoming the next phase in this salon journey.

Discover this environmentally aware, healthy and premium Keratin offering, alongside the myriad of care, style, extension and service options available from Celique Professional.

For more information visit www.celiqueprofessional.com.au

The Keratin treatment leaves the hair smooth, shiny, frizz-free and with reduced split ends, for an overall healthier look.

INHAIR

L'ORÉAL PROFESSIONNEL Ring Light Pure Spray and Transformer Gel - www.lorealprofessionnel.com.au

SCHWARZKOPF PROFESSIONAL Bonacure Clean Balance Deep Cleansing Shampoo Tocopherol and Bonacure Time Restore Shampoo Q10+ - 02 9978 0666

KERATIN COMPLEX Keratin Volume Amplifying Shampoo and Keratin Volume Amplifying Conditioner 02 9666 3611

TRICHOVEDIC Brunette Enhancing Shampoo, Brunette Enhancing Treatment Conditioner and Luxury Moisture Surge - 02 9489 7776

HH SIMONSEN Shine Bright Anti-Yellow Shampoo - 02 9489 7776

LOHY Nourish & Flourish Shampoo and Cruise Control Curl Cream - www.yeshair.com.au

MALIBU C Curl Partner Wellness Hair Remedy - 02 9489 7776

MORE THAN A CUT

Chief Executive Officer Craig Hollywood. Craig thought of the idea while considering the impact of a haircut and the counselling power of hairdressers, while having a haircut himself over eight years ago.

Get to know Short Back & Sidewalks, a philanthropic initiative that began in Perth in 2015 and that has expanded to a national organisation that provides positive connections for the homeless community with free haircuts.

The organisation operates now in Perth, Sydney, Melbourne, Adelaide and the Northern Territory, collaborating with existing hair service providers to create safe spaces, work to end the stigma around homelessness and boost confidence and mental health conditions in trying times, while changing the conversation around this topic more broadly.

“At age 15 I lost a close family member to addiction, who was someone who at times experienced homelessness. From that moment the fire of empathy was lit inside me and it’s something that’s been growing larger ever since, this fire of empathy is also something that burns brightly amongst all of our volunteering team, which is now over 300 strong across Australia,” said founder and

The initiative has helped 10,000 people in need across Australia and recently partnered with global hair movement and product brand evo to reach a lofty goal of 30 weekly services, and therefore 15,000 free haircuts a year, by 2025. The new partnership gives the organisation access to thousands of salons that will accelerate their expansion.

As the service continues to grow, it recently celebrated its Adelaide launch with a morning of 20 hair services at the Vinnies Men’s Crisis Centre on November 28, 2022. Volunteers from Maison Jacquet salon conducted the services, with sessions now planned every month to offer this consistent service.

The organisation operates under core principles of inclusion, collaboration, teamwork and sustainability, with economical practices that use the organisation’s resources to help as many people as possible. The organisation is volunteer based in every regard, and functions through the assistance of super-powered hairdressers and organisational staff using their skills for good.

With a seamless sign-up process that asks hairdressers and barbers to commit on a fortnightly or monthly basis, you can make this your New Year’s resolution to do something truly amazing in 2023.

For more information visit www.shortbackandsidewalks.com

SHORT BACK & SIDEWALKS IS GIVING FREE HAIRCUTS TO SUPPORT THOSE EXPERIENCING HOMELESSNESS AND YOU CAN BECOME INVOLVED IN THE INCREDIBLE MOVEMENT THAT’S TAKING OVER AUSTRALIA.

RENYA XYDIS

VALONZ FOUNDER & EDITORIAL HAIRSTYLIST

HOW WOULD YOU DESCRIBE YOUR SALON’S STYLE AESTHETIC?

Sexy, well lived in, well travelled and a vibe. Every room has its own personality in a beautiful well travelled way, with one room resembling New York, and another Paris, another one looks like Italy and there’s a private room. People feel really safe and happy here.

WHAT INSPIRED YOU TO BECOME A HAIRDRESSER?

I was 15 years old when I left school and I just wanted to do something creative that meant something to me. With hairdressing I really liked the fact that I could work with people. I really wanted to connect with people and it was the best way. Through the years you realise what you’re doing is creating something really beautiful for an individual and that's a part of you, so you’re sort of putting your mark on a client and it’s like a piece of art. I didn’t realise until later that you could touch so many hearts.

PICK YOUR POISON.

My favourite thing in the world is water, I don’t drink!

YOUR FAVOURITE INSTAGRAM ACCOUNT?

Anything that makes me laugh, like @sooshimango.

IF YOU COULD HAVE DINNER WITH ANYONE IN THE WORLD, WHO WOULD IT BE AND WHAT WOULD BE ON THE MENU?

Sophia Loren and hot chips.

AN ITEM IN YOUR WARDROBE THAT MAKES YOU FEEL THE MOST ‘YOU'? Anything black and a comfy pair of runners, I’ve got like 20 pairs in my wardrobe.

A SONG THAT WILL GET YOU DANCING WITHOUT FAIL?

When I Think of You by Janet Jackson.

WHAT IS YOUR FAVOURITE CUT AND/OR COLOUR TO CREATE IN THE SALON?

At the moment it’s face framing colour and face framing haircuts, so really giving the client something that she can actually show her cheekbones, show her eyes, show her neck and, at the same time, the colour echoing that beautifully.

WHAT WOULD YOU LIKE TO SEE MORE OF IN THE HAIR INDUSTRY IN THE FUTURE?

Better haircuts. Bring back the cuts! I think we’ve all seen how good everyone is at colour, but just bring back really cool haircuts and make statements with cuts.

A QUOTE TO LIVE BY?

If you always do what you’ve always done, you’ll always get what you’ve always gotten.

DREAM CAR?

A McLaren in a beautiful royal blue because blue is happiness and it just calms you down.

WHAT HAIR PRODUCT/TOOL ARE YOU LOVING?

Always the Dyson Supersonic blow dryer, it just speeds up my day and clients walk out with beautiful bouncy, shiny, healthy hair and they're done a lot faster.

SACHA MITIC

WHAT ARE SOME HAIR TRENDS YOU’RE LOVING AT THE MOMENT?

Shorter cute cuts with sensual movements.

COULD YOU TELL US ONE OF YOUR CAREER HIGHLIGHTS?

In the 90s when I landed in New York for my next step as a session stylist. I got the opportunity to work with great titles such as Allure, Vogue, Cosmopolitan, New Yorker, Fashion of the Times, ELLE and more. I also had the opportunity to meet and work with celebrities like Lauren Hutton, Diane von Furstenberg, Bianca Jagger and Cameron Diaz. I’m very thankful for my time in New York, I got to develop my skills and mind.

WHAT ARE SOME OF YOUR FAVOURITE SACHAJUAN HAIR CARE PRODUCTS?

The whole line, when it comes down to specific products it all depends on what I will create and the starting point of the texture I’m working on.

HOW WOULD YOU DESCRIBE AUSTRALIANS’ STYLE WHEN IT COMES TO BEAUTY AND HAIR?

The world is connected more than ever through digital channels. This gives us access to all news, movements and changes at the same time around the world and streamlines the view on fashion and beauty. The different climate does have impact. Australia has more of a hot beach climate and this will create variations on how people approach their looks and hair compared to a cooler continent.

WHAT CUT AND COLOUR ARE YOU LOVING RIGHT NOW?

To break up textures and to emphasise the movement. When it comes to colour, I emphasise the natural colours to make them pop out.

WHAT DO YOU PREDICT WILL BE THE BIGGEST HAIR TREND OF 2023?

Looking at fashion, including a wider and loose silhouette. I think we will see more of shorter hair, it doesn’t mean it only has to be boyish. The long hair will always stay as it is a very classic attribute, but young fashionable youth will react on the glamorous looks that have been in focus for a decade and there will be a different approach and a reaction on how to express femininity.

HOW DO YOU START YOUR MORNINGS?

When I’m in Stockholm I start my mornings walking my jack russell Bob, then a cup of coffee and checking my emails. I do some stretching followed up with a shower and head off to the office.

NAME THREE DESERT ISLAND HAIR PRODUCTS OR TOOLS YOU COULDN'T LIVE WITHOUT.

Scissors, comb and Sachajuan Hair Repair.

NAME A SONG THAT WILL ALWAYS GET YOU DANCING. Lust for life, Iggy Pop.

WHAT’S SOMETHING YOU WOULD LIKE PEOPLE TO KNOW ABOUT YOUR BRAND?

It has been a process of 40 years of professional work to understand how, what and why. We created high quality products that would support professionals in their work while, at the same time, ensuring we help consumers maintain their results and have easy products to work withproducts that give you control but don’t control you.

CEO/HAIRDRESSER OF SACHAJUAN HAIR CARE

70S BABE

CHAISE DAMSCHKE OWNER & DIRECTOR OF CHAISE & CO.

This look is such a vibe! I'm loving everything about this bold 70s inspired poncho, paired with the bucket bag and lace up knee high boots. I love that it allows just enough arm to peek out so you can layer your favourite knits or long sleeves dress underneath, which is what this gorgeous model has done with a satin dress that has textual details on the cuffs and neckline, really adding personality to this look. The poncho is a very versatile piece to have in your wardrobe that has evolved so much over time. It's the perfect layering piece for the cooler months with so many ways to create a really chic look. This model has kept it simple with the hair, which is perfect because the outfit does all the talking! I would love to see her with a French bob, hitting right above the chin with a fringe and textual highlights. When it comes to styling I would keep it really relaxed by enhancing the natural textures of the hair. I would blow dry O&M Style Guru in for volume and added texture paired with O&M Surf Bomb to give us that effortless, sexy texture we want.

LIFE ON THE FRINGE

SHALOM MAUNGA

HEAD COLOURIST AND STYLIST AT VALONZ HAIRCUTTERS

I love the use of colour and texture here, the juxtaposition of the classic Chanel 2.5 in white, paired back with the crisp white shirt, classic blue denim jeans and crazy fringing pattern jacket, pulls this look together beautifully. The fringing on the jacket is fun, I love how unique this jacket is in the pattern and the cut - she is rocking her own style, which I applaud. Although the platform red and gold shoes are major, I don’t think they work with this look, I would have liked to see a pop of neon pink or yellow on a shoe to pick up the colours in the jacket, as well as something light and not so clunky. Her hair length is amazing, however, I would have liked to see her with some soft layering around her face to break up the lankiness of it. Volume and movement is what she needs. The block colour is a strong look, which I love, but I would intensify that gloss with 00/00 in Wella’s Shinefinity, this will give her hair that luxe look, Shinfinity is genius, as it will help with the blow dry with hair that long as it makes blow drying a dream. Then for the blow dry I would use Eimi Root Shoots and give her a big bouncy blow dry with Dyson Supersonic, as it’s fast drying and has no extreme heat to protect long hair like she has, followed by the Dyson Corrale to smooth it out. I’d finish with some Eimi Mystify Me to make it gleam.

Sleeping BEAUTY

JELLY KO Cherry Blossom Sleeping Mask - www.jellyko.com.au

AESTHETICS RX Anti-Ageing Regeneration Formula www.aestheticsrx.com.au

INSKIN COSMEDICS HydraPlus Sleep-In Mask www.inskincosmedics.com.au

KIT: Melatonin Night Balm - www.mecca.com.au

ALYA Pink Marine Collagen Sleep Mask - www.alyaskin.com.au

LANEIGE Lip Sleeping Mask Vanilla - www.adorebeauty.com.au

GLASSHOUSE FRAGRANCES Soy Candle www.glasshousefragrances.com

HABITUAL BEAUTY Hydrating Sleep Mask www.habitualbeauty.co

BEAUTY SLEEP CO The Selene Pillow www.beautysleepco.com

SUNDAY RILEY 5 Stars Retinol + Niacinamide Eye Serum - www.mecca.com.au

SISLEY Velvet Sleeping Mask with Saffron Flowers - www.sisley-paris.com/en-AU/

WE ARE FEEL GOOD INC. Good Night Skin Restoring Cream - www.wearefeelgoodinc.com.au

SUMMER FRIDAYS Dream Oasis Deep Hydration Face Serum - www.mecca.com.au

EMMA LEWISHAM Supernatural 72-Hour Hydrating Overnight Mask - www.emmalewisham.com.au

PURELY BYRON Divine Ritual Balm - www.purelybyron.com

YOUTH TO THE PEOPLE Superberry Hydrate + Glow Dream Night Mask with Vitamin C - www.sephora.com.au

CAUDALIE Vinoperfect Dark Spot Correcting Glycolic Night Cream - www.sephora.com.au

SANTA MARIA NOVELLA Idralia Sleeping Mask - www.au.smnovella.com

Photography: Brandee Meier

Concept: Ariana Pezeshki

Lancôme Teint Idole Ultra Wear Care & Glow Foundation

Delivering buildable, long wear coverage that stays on and stands out, skin is enhanced with all-over evenness and a 24-hour glow finish. Employing microlight technology that fuses with skin, Teint Idole Ultra Wear Care & Glow effectively makes the formula one with skin, with no settling, no caking, and no budging. The lightness of its pigments naturally highlights facial features for an instant and lasting glow. Available in 30 shades for all skin types, even sensitive skin, and tones. www.lancome.com.au

Beauty NEWS

touché

Made with gentle, antibacterial vegan silk, touché pillowcases are perfect for those with sensitive skin or allergies. The luxe finish reduces creasing in the skin and prevents the development of fine lines over time, while the sleek, smooth finish reduces pulling and breakage on hair. Eucalyptus silk ticks all the boxes when it comes to beauty and the well-being of our planet. The pillowcases are vegan, sustainable, anti-acne, anti-frizz and two times softer than cotton. www.touchebrand.com

Dermalogica Dynamic Skin Retinol Serum

This multi-retinoid, multi results formula targets the four signs of skin ageing with a 3.5 per cent retinoid complex, without compromising skin health. Gentle enough for nightly use, this high-dose retinol serum works to minimise the appearance of pores, smooth texture for softer skin, even tone, and reverse the look of wrinkles.

www.dermalogica.com.au

Skinstitut’s New Look

Skinstitut have launched a brand-new look alongside anticipated product arrivals. With updated designs featuring the same advanced formulas with a fresher, more refined face. The brand is introducing Skinstitut 10% Vitamin C Super Serum, a highly active multitasker that hydrates, refines and evens skin tone and texture, Skinstitut 10% Niacinamide Power Serum, a moisture packed serum that works to plump and smooth the appearance of fine lines and wrinkles, and Skinstitut 10% Niacinamide Power Serum, an efficient allrounder heroing Niacinamide to calm, repair and protect the skin. www.skinstitut.com

LaPerla Soothing Bath & Shower Oil

Transforming from a luxuriant oil into a delightfully light, frothy foam as you lather with water. Enriched with prebiotics, it helps to nourish and balance your skin’s microbiome each time you cleanse. Beauty by La Perla have an incredible collection of firming, exfoliating, hydrating and nourishing body products that will leave the skin soft, supple and toned. Rich in prebiotics and plant-derived ingredients, the formulas provide superior moisture to improve the body’s overall firmness, elasticity and hydration. La Perla Bodycare products dress the skin with a sensual veil as beautifully as La Perla lingerie. www.libertineparfumerie.com.au

HEALTHY HABITS

ORAL-B LAUNCHES LATEST IN IO RANGE

Oral-B has launched its newest electric toothbrush, which gives you a dentist-worthy clean and sparkling smile at home. The Oral-B iO range combines best-ever clinical performance with a superior user experience, making it one of the industry’s most advanced brushing products. The new additions to the iO series are a result of continued innovation, enabling the intelligent and powerful brushing technology to be available at a lower price point. In clinical tests, Oral-B iO provided a deeper cleaning of teeth and gums, allowing users to maintain oral health more easily and effectively. When compared to manual toothbrushes, Oral-B iO users experienced 100 per cent healthier gums and cleaner teeth in just one week. www.shavershop.com.au

WELLECO THE CALM ELIXIR AND THE CLARITY ELIXIR

These vegan, non-GMO, gluten and dairyfree elixirs can be used to calm minds and support moods whilst bringing forth focus and concentration. WelleCo Founder, Elle Macpherson shares, “I’ve learnt that your mind is a naturally beautiful instrument and, much like your skin or hair, it requires a well-rounded routine to thrive; a ‘mindcare’ routine that works to refine your own beautiful mind daily." www.welleco.com.au

DRIP IV NAD+ BOOSTER

Drip IV is Australia’s first and leading mobile healthcare company specialising in assisting with nutritional deficiencies. Intravenous Vitamin Service (IV) may deliver vitamins, minerals and amino acids directly to the body via the bloodstream to allow for optimal bioavailability. Treatment plans and customised infusions are determined with a medical team to suit individual requirements. Registered Nurses prioritise safety and suitability when treating clients. Having provided 50,000+ services across Australia, Drip IV is at the forefront of IV services and now has the advantage of NAD boosters available with every drip. www.dripiv.com.au

MELUKA AUSTRALIA P3 GUT BUILDER

Rapidly boost gut health and wellbeing with P3 Gut Builder. This powerful tripleaction Postbiotic Tonic is teeming with beneficial metabolites, ready for instant delivery straight to your gut for digestive health and overall wellness. It's made from a slow-fermented process combining prebiotics, probiotics and postbiotics, with Meluka’s unique Lactobacillus rhamnosus Beebiotic MAP01 probiotic strain, linked to scientific studies for improved gut microbial diversity.

www.melukaaustralia.com.au

WHITE GLO TEETH WHITENING

White Glo is now celebrating its re-launch with new toothpaste, toothpaste tablets, mouthwash, and at-home teeth whitening devices - developed after seven years of research and development with Australian dentists. White Glo’s new whitening formulas work to balance product efficacy with tooth enamel safety. The result is White Glo’s 5x WHITER TECHNOLOGIESTM - an exclusive daily use formulation with the power of five different types of proven whitening technologies for effective yet gentle whitening. It contains a proprietary blend of ingredients, including natural enzymes and soft polishing particles, which promise “whiter, faster, gentler” results. www.whiteglo.com

BARBERS THE edit

BARBER CHAIRS BY COMFORTEL www.comfortel.com.au 1. FOREST SAGE GREEN Barbers Chair 2. WHISTLER Barbers Chair

3. BLACKBIRD TEXTURED BLACK Barbers Chair 4. PANTHER Barbers Chair 5. BAT MAN Barbers Chair 6. TIGER Barbers Chair

SMOKEY DARK

UPHOLSTERY

CHROME FINISH

THE KING

KROWND AESTHETICS IS PIONEERING NEW GROUND AS THE ONLY DEDICATED MEN’S AESTHETIC CLINIC ON THE GOLD COAST AND BRISBANE. WITH A BARBER SHOP INCLUDED, MEN NO LONGER NEED TO GO FAR BEYOND A COMFORTABLE BARBERSHOP STYLE ENVIRONMENT TO LOOK THEIR BEST.

Krownd is a one stop shop for all men’s grooming needs, incorporating skin treatments, teeth whitening, a barbershop and tattoo services, all in the one place.

A dark and masculine yet approachable aesthetic was designed to appeal to men – with minimal signage, wording and complicated explanations even on the website. It’s all about trusting the vibe and feeling comfortable to add on services to

enhance their look in an environment that all types of guys enjoy hanging out in. HyfraFacials and Skin needling in conjunction with teeth whitening pumps up the jam for men looking for a little more than just a trim – ensuring looking their best is as accessible and fuss-free as it is for the ladies.

For more information visit www.krownd.com.au

Name: Krownd Men’s Aesthetic Clinic

Who: Karson Bagot and Tema Wiguna

Where: Gold Coast (Mermaid Beach) and Brisbane (Stones Corner)

Signature: Krownd Aesthetics is like no other men’s destination. Incorporating a streetwear lifestyle brand with beauty and health establishes the perfect male beauty destination clinic. Krownd is a place where men can come in and get themselves looking and feeling the best they ever have while hanging out in a modern barbershop environment to make them feel as comfortable and relaxed as possible. Walking out of Krownd Aesthetics after having a treatment done is like hopping into a new car, excited from the feeling and change that your life has now taken for the better.

Services: Scalp MicroPigmentation, teeth whitening, HydraFacial treatments, skin needling, haircuts, body muscle sculpting and more.

“A friendly approach to up-selling beyond a haircut in the men’s market.”

YOU

Hair extensions brand Showpony has unveiled their latest campaign, debuting the YOU campaign that highlights the beauty in diversity and individuality. The campaign was shot in the seaside streets of Barcelona to present hair extensions at their most unique, innovative, beautiful and natural, in a bold new editorial direction for the brand.

The collection was photographed by internationally recognised fashion photographer Ezra Patchett and was released across 20 countries including Australia, New Zealand, Europe, and the UK.

“Today, there is so much pressure around what to be, what not to be, how to look, and how to act,” said Showpony Founder and Global CEO Stephanie Mason. “The concept behind YOU is to encourage people all around the world to remain connected to their authentic selves. We believe true beauty lies in diversity.”

The Showpony brand of extensions offers natural colours, lengths and application methods to cater to clients of all ages and hair types, and has an always innovative approach to product creation. The products are created from a unique blend of ethically sourced Remy A+ human hair, backed by a quality assurance process, with premium colour selection, innovative consultation tools, knowledgeable marketing support and leading education programs.

“At Showpony, we’re transforming the perception of hair extensions to a more positive and accessible hair and beauty product that provides subtle enhancements to accentuate one’s natural beauty,” Stephanie shared. “You wouldn’t guess that the models are wearing hair extensions, which was the goal. We’re mindful of our impact and the personal role we play in people’s lives and we're empowering, providing the support, knowledge and products that help our customers, employees, and the industry to flourish.”

For more information visit www.showponyaus.com.au

SHOWPONY’S NEW CAMPAIGN HIGHLIGHTS AND ADVOCATES FOR INDIVIDUAL BEAUTY.

FLOURISH

DISCOVER VIRTUE, A SCIENTIFIC BREAKTHROUGH THAT’S CHANGING THE WAY WE TREAT, CARE FOR, STYLE AND EVEN THINK ABOUT HAIR, AND FLOURISH, THEIR REVOLUTIONARY APPROACH TO FEMALE HAIR LOSS AND GROWTH, WRITES ARIANA PEZESHKI

Virtue is the prestige hair care brand that goes beyond care to biotech-based repair, as centred on the hero and multi-patented Alpha Keratin 60ku component. This pioneering technology changes the health and quality of hair, as the first and only ingredient of its kind. Six years ago Virtue came across an entirely new way to collect Keratin in its pure form. Alpha Keratin 60ku is a proprietary hair-healing protein clinically proven to transform hair into its healthiest version yet in as few as five uses. With real technology and real results, it's no wonder the brand has Hollywood jumping on board with the likes of Jennifer Garner and Charlize Theron becoming part of the brand.

Flourish is Virtue’s latest ground-breaking invention that deals with female hair loss. With 40 per cent of women experiencing hair loss by the time they are 40, Virtue is on a mission to shatter the stigma and ignite the important conversation surrounding feminine hair loss by delivering better hair growth products. Two ground-breaking keratin proteins power the Flourish products with regenerative medicine to form a complex molecule with the ability to repair and nourish the scalp, providing fragile hair with the strength, elasticity and flexibility that is needed to survive.

“Our scientists started to look at how our technology could be affecting regrowth and how we could possibly accelerate it,” shared Virtue Labs founder and CEO Melisse Shaban. “The resulting Virtue Flourish line includes a complex that is 95 per cent Alpha and 5 per cent Gamma Keratin. This particular ratio helps with inflammation, which is a huge part of why women begin to lose hair. A healthy scalp grows healthy hair, and quelling inflammation at the scalp helps to allow new hair through the follicle.”

As we know, hair growth takes time and this formula works together to repair and rejuvenate hair so it looks amazing while growing new healthy hair. New hair can only survive if cared for and this nourishing new formula is perfect for fragile hair as it emerges from the scalp, increasing the strength and thickness of new fibres. It nourishes the microbiome, clears follicles and strengthens the moisture barrier. Through a third-party clinical study, Virtue measured the effectiveness of the three-step regimen. With 100 per cent of hair growing faster, 94 per cent healthier feeling hair and 91 per cent less fall-out, the results speak for themselves.

The Flourish line is safe for colour-treated hair, and is crueltyfree, gluten-free and vegan, while also being free of sulphates, parabens, phthalates and synthetic colours or dyes. Combining science and nature, Flourish contains cutting-edge plant Phytoactives and proven hair growth accelerators with proteins. A three-

step system contains shampoo and conditioner for thinning hair and a density booster, as an effective regimen for mild to moderate thinning hair and for clients seeking a natural solution. The Flourish range gives clients a spa-like feel with aromatic fragrances blended into the products, such as bright citrus, clean flowers, and balancing woods with basil and patchouli essential oils for scalp care and healthy hair.

The Flourish Density Booster is a nutrient infusion for the scalp that targets fatigued follicles and fragile hair. Clients can also add the Flourish Volumizing Styler to their collection. Ideal for fine hair, this self-foaming formula is lightweight and provides instance bounce, body and hold for even the thinnest parts of the hair. The Manta Healthy Hair Brush is another addition to the revolutionary range, which bends and moulds to the shape of a hand and scalp to create less tension on each strand of hair. The newest launch, the Virtue Flourish Mask for Thinning hair, adds moisture and strength to fragile hair without ever weighing it down, while also providing protection from shedding and promoting healthy growth.

Key ingredients in the flourishing range include Alpha Keratin, Gamma Keratin, and Larch Wood Extract, which work together to nourish the scalp, repair damage, and provide hair elasticity and flexibility while encouraging a growth phase. Clients can expect hair to feel healthier and appear more vibrant while cuticles are restored and repaved with shine. Each strand of hair will become thicker with added volume and bounce while the scalp also becomes healthier and transforms by unclogging follicles and adding a surface of moisture.

Flourish is ideal for those with mild to moderate hair loss due to an array of factors, including hereditary, hormonal, nutritional and everyday stressors. Clients can expect new hair growth gradually over three to six months.

“It’s part of our mission with Flourish to help shatter the stigma of hair loss,” Melisse said. “I think younger women are used to sharing their lives more than generations before. So, more and more, women who are experiencing hair loss don’t suffer in silence as much. They’ve opened up the conversation, and they are starting to demand that the industry do more to address it.”

Virtue pioneers innovative hair technology that changes the health and quality of hair one product at a time. The Flourish line continues the brand’s ethos of quality haircare and ingredients into the future. Later this year the brand will also launch its Brow Enhancing Serum as part of the Flourish range, adding to this product legacy. For more information visit www.virtuelabs.com

SMILE

A DENTAL STUDIO LABEL DESIGNED BY AN AWARD-WINNING PORTUGUESE ARCHITECT THAT’S ACCOMPANIED BY TWO OTHER LEADING SYDNEY STUDIOS, ABOUT SMILES HAS PROPELLED ITS NAME TO THE FOREFRONT OF COSMETIC AND AESTHETICALLY SPECIALISED DENTAL ARTISTRY THANKS TO DR AODHAN DOCHERTY AND HIS EVER-INCREASING PROFILE.

Adental brand that puts the smile back into dentistry and the charm back into the chair, Dr Aodhan Docherty has a unified approach that profiles his plethora of dental skills as aspirational and exciting. An effervescent and lively personality has changed the ‘behind closed doors’ dental sentiment and brought it to the forefront while even attracting brands like White Glo, where Dr Aodhan is an ambassador and product development consultant.

After a few years of working in the public hospital from 2012, Dr Aodhan started working at the About Smiles Chatswood clinic. Alongside the owner and his now business partner, one receptionist and a couple of nurses at a time when the clinic was brand new with no brand awareness.

“Fast forward six months and we had rapid growth despite being in the most heavily saturated dental market in Australia and I think that, despite being a young fresh face and relatively new, patients enjoyed the personal touch, the chat and banter, and the time we take to get to know people,” Dr Aodhan said.

Throughout the following few years, About Smiles opened another three clinics in Sydney, and the small team grew to 50 to 60 people. It was at this same time that Dr Aodhan began to realise his specialisation in a cosmetic focus and noticed that Sydney really didn't have a big name in cosmetic dentistry.

“The plan was then formed to create a cosmetic hub not just for Sydney but for patients to travel to from abroad. I couldn't just open another clinic though, I needed to grow the foundations first and that meant personally with going to all corners of the globe to learn from the best for a few years and building the machine behind the scenes that would be able to facilitate first class care. This necessitated a laboratory with technicians sourced from around the world, and a media company,” Aodhan said.

The About Smiles difference is that Dr Aodhan and his business partner Chris Ho have a six person fully functioning laboratory including an in-house media team to aid in recordings for patient education.

“I waited for a few years for the best spot I could find and it popped up in

June 2021 during the pandemic, in the perfect location with all forms of public transport metres away and the Opera House and Harbour Bridge at its doorstep. We understood that such an incredible location and such a unique clinic needed a world class fit out and so we engaged Pedra Silva from Portugal to do so,” Dr Aodhan said. The practice is located in Quay Quarter, recently named the ‘world’s best building’ as designed by Danish Architects.

Although Dr Aodhan and his team were challenged by the space itself, as it has multiple low ceiling heights, they opted for an open black ceiling, track light work with strategically positioned lights, including the underlighting of benches and reception areas, meshwork grills in treatment room ceilings and a unique flowing gold panel wall. Every single aspect was handmade and bespoke in the clinic, the exact same way they treat their patients’ treatments.

“My focus at About Smiles Dental Cosmetics is to deliver world class cosmetic dental treatment for patients all over Australia and abroad. I focus on porcelain veneers, resin bonding and Invisalign primarily, and I have a team of dentists and hygienists to provide every aspect of general dental work as well. It’s a comprehensive hub,” he said.

The design of the clinic encompasses elements of a very high-end spa or luxurious hotel to create a 'non dental' vibe and atmosphere.

“We have hand trowelled concrete floors in our reception area, carefully chosen furniture pieces and strategically designed underlighting to illuminate the clinic when the light goes down. One of the three surgery rooms is glass on two of the four walls, allowing natural daylight and sunlight to come into the room while also allowing for privacy due to the sheer blinds. Each room has ceiling mounted televisions with streaming services so patients can choose what they'd like to watch during their visits. It has an in-house 3D bone scanner, a 3D mouth scanner and also a painless anaesthesia machine - all the very latest technology for a comfortable visit!”

Testament to the supreme fit out and media profile, from day one the new clinic has been booked out at least five weeks in advance. Within a few short months the team has doubled in size, reinforcing the reality that if you build the profile, the people will come.

For more information visit www.aboutsmiles.com.au

FLAWLESS FEAT

WITH SKIN HEALTH AND CONCERNS IN THE SPOTLIGHT, MORPHEUS8 IS THE LATEST FRACTIONAL TREATMENT USING MULTIPULSE BURST TECHNOLOGY TO REDUCE IRREGULARITIES ON THE FACE AND BODY.

Sitting in front of the mirror is the best time to recognise those stubborn skin concerns and, with a technology focused approach to bridging the gap between cosmetic and medical solutions, GC Skin clinic is garnering a reputation as a leader in aesthetics in South East Queensland. The Morpheus8 hero treatment that elevates the skin is adding to that legacy.

Highly effective as a standalone procedure or in combination with additional cosmetic treatments and the latest from INMode – Morpheus8 boosts collagen production to new levels, revealing healthier, glowing and blemish-free skin for all. GC Skin has seen the benefits of this latest innovation to service a highly discerning local clientele that isn’t just wanting injectables and a sometimes ‘over-filled’ look as the solution to plump and picture perfect skin. Morpheus8 has been showing exceptional results for those wanting to really achieve that sometimes elusive skin-health nirvana.

Morpheus8 is unique in targeting and strengthening the FibroSeptal Network (FSN) skin-fat matrix, ensuring improved skin appearance and reduced irregularities on the face and body, with a significantly uniform effect. The treatment targets fine lines and wrinkles, acne scars, pore size reduction and overall skin concerns.

“The next step is often to go to surgery but if surgery isn’t necessarily the best option – in many cases it’s not, so we needed something in between the medical and surgical,” said Dr George Calfus. “In saying that it can also complement surgery – you’ve improved quality, condition and firmness of skin itself, if you can improve the skin with Morpheus8 your surgery results are going to be better. If you’re working with better skin any other service, surgery or treatment is going to gain a better result.”

The treatment offers visible results within a few days and that are best noticeable after six weeks, with continual improvements up to twelve months after the treatment. The numbers of treatments necessary can vary from one to four with intervals of three to six weeks, and can variously cater to individual clients, with results also depending on client and lifestyle.

For more information visit www.gcskinboutique.com.au

It helps with tracking everything and the admin involved in running a business, but also helps in the day-to-day running, like keeping track of client notes and history, and all communication with a specific client.

Amy Carswell Owner of Hillcrest Hair Design, Hamilton

KITOMBA IS VERY IMPORTANT TO US – IT’S THE FIRST THING WE OPEN IN THE DAY, AND THE LAST THING WE CLOSE AT NIGHT.

THE PEACE WE’VE BEEN MISSING

WHY MENTAL HEALTH AND SHOWING UP FOR YOURSELF FIRST IS KEY, WRITES JAKE PUTAN.

Imust pre-frame this by stating that I am by no means a medical professional and all comments in this article should not be taken as such, and are simply derived from experiences and observations developed through my own personal story of those I’ve been blessed to have worked with.

There are many by-products of how mental health will transform the industry, from increased staff retention, price increases, diversification of education, business re-development and scaling, but for the sake of this article let’s frame it around the individual and our responsibility with our own daily mental health.

During 2017 to 2018, while being involved with a majority of hair events, in contracts with major brands, speaking on stage and featuring in various magazines, I soon after made a decision to somewhat remove my presence from the industry. I felt lost and without clear direction about where I was headed. I felt empty in who I was becoming since my identity was entirely made up of titles and associations but carried no substance.

Sure, my ego had been fed dopamine hits in the temporariness of a moment on stage or in public recognition, but within 24 hours these events were over. The highs had come and I felt the equal lows to match. These lows catalysed a significant turning point and an extensive journey of learning how (and why) to prioritise my personal needs and mental health first before agreeing to take as many shiny objects as I could find.

I set out to find peace in what I truly cared about that I could work towards daily that would make an integral difference within the lives of the people we serve as hairstylists, and what genuine change we can collectively create within in the industry. I began to look at my own experiences, reflecting on all of these events to learn about why I had become filled with such negative thoughts and feelings and how to support others experiencing similar confusion.

After seeking professional help, attending self-development retreats, investing in courses and mentoring to build my understanding of what I needed (mentally and emotionally) plus what I wanted to create (physically) for others, I began sharing my learnings with clients about what I was doing to prioritise my mental health. They soon were asking to meet privately outside the salon to talk about what they were also going through. Without even offering anything else but connection, the result of someone simply having space to be heard without judgement was utterly transformative to how people were feeling.

The negative thoughts and feelings had simply grown out of being in a space that lacked connection. How often have we just

thrown money at mental health, when someone just required connection? How often have we given someone a pay rise and they ended up leaving because it wasn’t money they craved?

By offering spaces of connection, we have the power to transform the mental health of ourselves as well as the individuals in our team and those we serve – resulting in higher workplace productivity, greater fulfilment of work, higher staff retention, client satisfaction, and more effective business structures based on the collective input of the team.

During 2022, as a collective summary of this work, I began increasing the priority for my mental health, showing up for myself first so I could give more effectively to others, then seeing where this resulted in more fulfilling engagements in every area of my work. Specifically, it helped me birth the vision to support business owners in also finding their ‘why’, reconstructing this demonstration of leadership that individuals seemed to be requiring and to develop spaces of connection. I began working directly with a business owner in Newcastle to initiate this model. The business owner is currently actively transforming her business and her team whilst building out her own workshops, thriving within a period where I’ve seen so many other hair salons and barbershops left to close down. This vision is called Legacy Education.

As I prioritise my mental health to understand how to transform my inner state as well as extend this message to whomever may read, I’m more interested than ever in encouraging others to find their ‘why’ and create spaces of connection within our personal and business relationships. This empowers us to make a difference for all those in our teams and extended communities, and all starts with what we do each morning, I feel internally fulfilled knowing that I get to work towards a purpose daily, that is so authentic to me.

When individuals have the space to allow their voice to be heard and their personal needs met, with understanding, compassion and connection, without judgement or the old school dictatorship mentality, we will completely shift our industry across the board.

That’s the peace we’ve been missing.

That’s the new standard of leadership we will see flourish.

That’s the legacy I wish to leave. For more information email admin@jakeputan.com

MEET JIMMY

As the hairdressing and barber industries continue to innovate, dynamic spaces are inspiring in their novel approach to hair and customer services. Jimmy Rod’s Barbershop in Brisbane was recently awarded Best Barbershop Design at the Australian Modern Barber Awards (AMBA) and, after discovering this two-story hybrid bar and barbershop, it’s clear to see why.

The all-encompassing men’s style destination is situated at The Barracks. It has a room for party hire upstairs, with both a six-chair and two-basin barbershop and a licensed bar downstair. The modern oasis allows men to relax and have a beer with their hair services, and it was a finalist at the AMBAs in the Australian Modern Barber Business of the Year and Best Business Director categories as well for this successful business model.

“Jimmy Rod’s offers an experience that’s not your ordinary barbershop. We are the one-stop shop for men’s services and offer group bookings to encourage our clients to stay for longer, relax and socialise. We’ve got different rooms and groups can also play their choice of music in the area they are hanging out in,” Jimmy shared. “We have a fully licensed bar with three beers on tap and different areas where you can chill out and relax before or after your barber appointment. We also offer other grooming services, including facial scrubs and face shaving.”

The award-winning aesthetic embodies the feeling of a traditional barbershop, with a warm interior, leather couches, wide mirrors and contemporary touches including a PS3, to cater to every facet of the client’s experience.

“The design is modern-industrial with a lot of brick and marble and traditional

leather furnishings,” Jimmy said. “There’s a separate design in the barbershop area that features light colours and the bar area has more mood lighting. The design of the salon came from Shave Saloon, which featured a bar and restaurant. It’s closed now but it used to be in the Brisbane CBD before COVID and lockdowns impacted the city. We decided to move away from food and focused more on bar and barbershops.”

Catering to a clientele of men usually between the ages of 20 to 45, the barbershop demographic includes professionals during the week in its position on the edge of the Brisbane CBD, while also seeing tourists visiting for sports and music events at the nearby Suncorp Stadium. The space also services dads and their sons who experience the barbershop mostly on weekends and is starting to see more backpackers too, who always stick around for requisite beer as well.

The space’s services are headlined by

The Deluxe shave, which includes a facial, and exfoliation, as well as a hot towel and cold towel and aftershave. Services are complemented by American Crew products and tools.

With their award nods in the books and an ever-growing clientele ready to experience every aspect of Jimmy Rod’s Barbershop, this bold institution will continue to grow.

“We are looking at offering colour services, which we have been doing a bit of, but it hasn’t been a big focus. We’ve seen a big increase in barbershops offering colour and want to focus on increasing our colour service offering through 2023,” Jimmy shared. “We are also working on a similar concept in another location to further extend the services we offer and include waxing and eyebrow services. It’s in the works so watch this space.”

For more information visit www.jimmyrods.com.au

JIMMY ROD’S BARBERSHOP BRISBANE OFFERS A CHIC, NOVEL, INVITING APPROACH TO MEN’S HAIR.

SEMI DI LINO

Semi di Lino by Alfaparf Milano Professional is a considered, luxury offering elevating hair and protection for both hair and the planet. The renewed cult product range is created with vegan formulas and in recyclable packaging, prioritising the environment while also significantly treating hair, and is set to start arriving in January 2023.

The impressive collection of products puts planet first with no ingredients of animal origin and derivation, in totally vegan and biodegradable formulas. Specifically, an OECD TG 301 F biodegradability test was conducted on the Reparative Low Shampoo and Reparative Mask. The new packaging, which is all produced in Italy, is made with recycled plastic, which also allows for a reduction of CO2 emissions.

Made to elevate and reveal the user’s original beauty, the product range is renowned for its Italian features, technological innovation, professional quality and natural origin ingredients, with its renewed evolution promising the same performance within its new look. The powerful formulas are ideal for damaged hair, reconstructing, repairing and strengthening vulnerable tresses.

With luxury Italian formulas that make important strides in hair repair and planet protection, the modern yet timeless Semi di Lino is a shelf staple all over the world.

For more information visit www.alfaparfmilanopro.com

A RENEWED CULT PRODUCT RANGE THAT’S THE HEIGHT OF CONSCIOUS LUXURY, THIS IS SEMI DI LINO BY ALFAPARF MILANO.

Semi di Lino. Beauty power to you & to the planet

Semi di Lino is the haircare treatment to reveal your original beauty. In addition to its distinctive Italian features, technological innovation, professional quality and natural origin ingredients, Semi di Lino is back with a renewed commitment to help preserve even the beauty of our planet. Today its formulas are vegan1 and biodegradable2 and thanks to the use of recycled materials3 it contributes to the reduction of CO2 released into the environment.

E: sales@alfaparf.com.au

T: 03 93362088

IG: @alfaparfmilanopro_aus

alfaparfmilanopro.com

EPRES PROFESSIONAL BOND REPAIR

epres is the revolutionary, next generation of bonders, which is simpler and quicker to use with superior results founded by Dr. Eric Pressly - the scientist behind Olaplex. epres Professional Bond Repair is suitable for all hair types and can be incorporated into any professional service, without disrupting the pH of the chemical service. For stylists, epres innovation helps them deliver the best possible results every day, with a retail option that extends the experience for clients. Visit www.datelineimports.com.au or call 02 9666 3611

MUK HOT ROUND BRUSH

muk Haircare have introduced another styling star to their award-winning electrical portfolio – the new muk Hot Round Brush. Designed to style dry hair only, the muk Hot Round Brush adds salon quality root lift, volume, curls and flicks easily. Equipped with ceramic and a tourmaline coated barrel and bristles, which offer smooth, static free shine, the bristles ensure gentle tension and control of each section, ensuring tangle free styling. Visit www.mukhair.com

ALFAPARF MILANO PROFESSIONAL KERATIN THERAPY EASY LISSE DISCIPLINE TREATMENT

Completely safe and made in Italy, Easy Lisse Discipline Treatment is a professional taming treatment using the Patent Pending Discipline Technology and Bond System. Heat helps remodel the structure of the hair’s keratin chains, giving hair a characteristic disciplined appearance, without chemically breaking the sulphide bridges. It helps keep volume and frizz under control, making daily styling a lot easier, and is suitable for all hair types, even balanced and treated hair.

Visit www.alfaparfmilanopro.com

COMFORTEL PRESTO MACHINE

THE LIBERTY STYLING CHAIR

THE LATEST TOOLS, TERMS AND TECHNOLOGY

The Liberty chair is the newest addition from a world leader in salon furniture design and fabrication, Maletti Group. Hand made in Italy from environmentally sustainable materials and packed with innovation and quality, the Liberty offers a vintage aesthetic, enhanced by wooden armrests and a padded seat-top for superior comfort, complete with contrast piping, making this uniquely stylish chair perfect for every salon. The Liberty styling chair is combined with a quality hydraulic foot pedal for 150 mm seat height adjustment and can be produced in a huge range of colours and finishes. Email hello@spacesalonfurniture.com.au or call 0404 829 567

Introducing Comfortel’s latest salon saviour, the Comfortel Presto – a quick and easy solution for the dreaded task of removing hair from your brushes in between clients. The Comfortel Presto electric brush cleaner makes it easy to remove hair from hairbrushes in seconds. Gentle on brushes, this time saving pod now makes light work of removing hair to enhance hygiene and cleanliness. Simply insert your brush into the tabletop pod, and watch the hair just disappear. It also helps prevent the build-up of hair product and stubborn debris that is often hard to remove and leaves your brushes free of hair, allowing you to sterilise with ease. With no more mess, just empty the canister when it’s full.

Visit www.comfortel.com.au

REVLON PROFESSIONAL’S REVLONISSIMO COLORSMETIQUE

Revlon Professional has relaunched their highest performing professional colour range, Revlonissimo Colorsmetique. The range has been co-created with professional colourists. It promises to deliver brilliant colour and guarantees to care for the hair by reinforcing, sealing and protecting hair integrity. With 149 shades, the range truly offers a colour palette of limitless possibilities including reds, brunettes, goldens, mixers such as metallic shades and more. The ultimate combination of care and colour, the new formulas are dermatologically tested to respect the scalp and designed with a delightful fragrance that leaves scents of apple, peach, jasmine, apricot and musk. Visit www.revlonprofessional.com

RISKY BUSINESS

In fashion and beauty, it often pays to take a risk. That one person is all it takes to break the norm and wear that new look that gets everyone’s head turning. When it comes to running your hairdressing business though, there are some risks you might not want to leave unprotected.

Here are some common risks hairdressers face and the business insurance policies that can protect them from the consequences.

RISK 1: THIRD PARTY INJURY OR PROPERTY DAMAGE

Scissors, razors, electrical equipment and hazardous chemicals –there are many things that can go wrong in a salon.

All it takes is a client to trip over a cord or for you to spill some bleach on a supplier’s new sneakers and you could be in for an expensive claim.

Take this example where a 70-year-old customer slipped on cut hair at a barbershop after a service and allegedly injured his shoulder. A $75,000 settlement was agreed in court.

Luckily, the barbershop had Public Liability insurance, which protects them from third-party injury and property damage, and the insurer paid the money along with $10,000 in legal fees.

RISK 2: LOST OR DAMAGED CONTENTS OR EQUIPMENT

How much would it cost to replace your stock, contents and salon equipment if it was lost, damaged or stolen?

You won’t be creating new styles (or making any money) if you have no scissors and buzzers on hand!

Fortunately, you can get Portable Equipment and Contents cover as sections within a Business Insurance Package, which can also cover other risks, such as your building, glass, and business interruption.

GET COVERED FROM RISK TODAY!

Creating new hairstyles and experimenting involves risk, but that doesn’t mean you shouldn’t consider being protected from the risks that threaten your business.

Through BizCover, you’ll get multiple competitive quotes with just a few clicks or a phone call. Select your preferred policy and you’ll be covered instantly, so you can get back to creating the next stylish cut that’ll define an era.

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to get your insurance sorted today – it really is no dramas!

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WHILE SOMETIMES RISK IS NEEDED IN THE PURSUIT OF BOLD, TREND-SETTING HAIR, SOME RISKS HAVE NO PLACE IN THE WORKPLACE.

A NEW DAWN

Since speaking with a few business owners recently they seem to have a newfound motivation for 2023. So many suffered from some sort of burnout toward the end of the 2022 year, which seemed to stem from a significant overextended effort to please everyone through difficult trading conditions with staff, health and adjusting to a new pace.

For some, they had an almost record month of December, even with a massively reduced staff level. For others there was a dramatic drop in turnover, however the bottom line was the same, if not better, than previous years.

It seems that business owners have decided that they have had enough of the negativity surrounding the last few years and actually want to change their ways to make a difference in their businesses. Almost everyone wants to change something in 2023 to attract more talent to their business and also streamline their operation to be more profitable and more rewarding for their entire team.

The big questions are almost unanimously asked – ‘what can I do to improve everything this year?’ and ‘how can I attract more staff?’.

It seems like there is a new dawn rising, and that the newfound attitudes have finally begun to shine through and we can now see the future through clearer glasses. The ‘poor me’ attitude seems to be finally brushed aside in place of ‘I’ve got this.’

The realisation that bad times don’t last forever and that only when we put our mind, body and soul into achieving greatness can it really happen. The realisation that we are all in control of our own destinies makes us wake up to a newfound love of what we do and who we are going forward.

This seems to happen every New Year, so make 2023 count, make it the year that you follow through with every bit of gusto that you had on New Year’s Eve when you decided to make the changes.

There are good signs that we are finally getting the overseas workers that we have been so desperately and anxiously awaiting.

WHAT WOULD TOM DO?

I always recommend a team day early in each year where the entire team gets together and does a whole day of team building

and goal setting while setting a new vision for the business. This is a plan that is well thought out, put together and brilliantly delivered to ensure a successful, fun and profitable 2023.

I always use these days as a means to setting the team culture within the business. It’s a model that is used by some of the biggest and fastest growing companies. Nothing compares to a fun workspace and, in many instances, it’s more important than money.

This is also a great way to reward the team for an awesome effort during the busy period and unveil the new directions for 2023.

Involving guest speakers and product companies is always a perfect way to get the team more engaged and inspired while finishing off with setting a target focused goal for the New Year. You can also offer some big rewards for reaching targets, making the day inspiring and putting some effort into recognising past performance.

The day should be fun and leave the team feeling that they want to do more of these days as a collective. We once organised an Amazing Race event that really engaged the entire team. The team had to find clues before moving to the next destination, eventually arriving at the venue where we held the day’s events. This started the team off in great spirits and totally immersed them in the rest of the day. It’s amazing how a motivated team can reach new heights by working together in an exciting and fun fuelled environment. This was all before social media posts but the word spread so quickly that we soon had dozens of people wanting to join our team.

Remember that your team are your best advertisement for finding new team members. When you become the salon that everybody wants to work in you will miraculously find resumes dropped off on your front desk or a DM in your Instagram account.

Rewarding your team for achieving is the single most important gesture to maintaining long term staff and crucial to ensuring that your business is prosperous and profitable.

I am always happy to help with organising team days or provide ideas for organising team days. Please email me directly if you have a topic or any questions that you would like me to address in the following issue of INSTYLE at tom@razorsmiths.com.au

IT’S THAT TIME OF THE YEAR WHEN WE RE-ASSES EVERYTHING THAT HAPPENED LAST YEAR AND TRY TO WORK OUT WHAT WE CAN DO DIFFERENTLY THIS YEAR TO MAKE OUR LIVES BETTER, WRITES TOM DONATO.

ONE DOOR CLOSED, TWO DOORS OPENED

The idea of this series is to showcase the ‘warts and all’ of my journey into the salon of the future. I am pleased to say that since I last shared our journey, we have had various new learnings and a rollercoaster of a time.

It started when my new landlord, Woolworths, seemingly tore apart our proposed interior design. To be a part of our new location and to work with Woolworths there are some strict rules that the average private premises salon owner would never know about. Not only did we need to have our interior designer approved, but she also had to meet our guidelines and keep checking in with the fitout guide provided by the centre.

We submitted our first reference, something that we thought was perfect, and within 24 hours there were so many footnotes on the document that we began questioning everything. We brainstormed some ideas regarding the changes required with our interior designer and before long we were back on track. We had two weeks to reshape the design and submit it to avoid being in hot water. The pressure was on.

Whilst this was happening it was time for the team’s appraisals, which take place every March and September, to discover the mindset of the team, in terms of career goals, life aspirations, likes and dislikes about our environment and more. This feedback then helps shape the six months ahead both personally and professionally. It had been roughly eight weeks since sharing the new salon plans with them, so I was hoping to check in, see how they were feeling about our future and use this particular chat to fuel some of the re-invention ideas I had for the new salon.

Turns out it wasn’t the fuel I was hoping for. By the end of these talks, one of my long serving managers expressed his desire for a

career change and subsequently resigned. Furthermore, another appraisal revealed similar desires and expressed her feelings of ‘falling out of love’ with our industry. I was crushed, and safe to say I couldn’t think clearly at all. My wife Laura was there in solid support as always but I couldn’t shake the thoughts – Why me? Why now? How can I have a host of positives going for me and at the same time have an equal amount of challenges?

After consoling long into the night with Laura, the morning started with an emotional outpour to my parents. After that, I had a chat with my business coach Faye, which helped shift my focus to where it needed to be. I stamped my feet, had my cry, dusted myself off and pushed myself to find the positives. Then it happened.

Not one, but two new applications for apprentice positions came through, both of whom were young talents searching for greener pastures - somewhere to be trained, motivated and inspired to be better. Interviews were secured, contracts were created and start dates were locked in.

Despite the emotional rollercoaster these two weeks brought for me, it has lit a fire in my belly and taught me lessons that will shape the salon of the future, becoming a timely hurdle accelerating the re-invention of our induction and training format for future employees of our salon. I’ve had the opportunity to exercise this in real time with our new recruits and solidify this for the new salon.

The career path that DI IORIO will provide will have no limit on the opportunities it offers. An environment that serves a purpose to consistently re-invent yourself to continuously love your job and industry.

To enquire about the DI IORIO journey email daniel@diior10.com.au

DANIEL DI IORIO DELVES INTO HIS CURRENT EXPERIENCE IN OPENING HIS LATEST SPACE, DI IORIO.

GOALS + PLANNING = SUCCESS

when you need to boost something, but not too much.

It’s a new year and coming into the year with newfound enthusiasm means now is the time to look at your business and create a plan for 2023. Here are some tips on how to get started.

MAKE A PLAN TO ACHIEVE YOUR GOALS

As the saying goes, a goal without a plan is just a dream. Setting goals are great for helping to focus your time and energy, but if you don't create a strong plan to track your journey towards that goal, you'll likely struggle to reach it.

To create a plan, you first need to determine your overall vision. Where do you see your business in one, two and even five years? Then, reflect on where it’s at now. Look at every aspect of your business, from your staff to the physical location and design of your space; does it all align with your vision? You’ll want to use your salon software to run reports so you can see where your business is from a financial perspective. This will help you identify your starting point.

Once you know what your starting point is and where you want to be, identify two or three goals that you’d like to achieve to get you closer to your vision. Break those goals up into a series of tasks or projects. For example, if your goal is to grow the number of staff, you need to ensure you’ll have the client base, the physical space, and the income to support hiring another stylist.

Now, all you need to do is create a timeline for those tasks, add tadd hem into your calendar to create deadlines.

UTILISE THE POWER OF MARKETING

Marketing is an incredibly important tool for any business, especially in the hair and beauty industry. In saying that, there are some things you need to be careful of when creating a marketing plan for the next year.

Gone are the days of a typical monthly promotion; some people believe that specials every month can be detrimental as clients may intentionally not book at your salon and wait to see what your next special is. You want to use marketing tools effectively; use them

Instead, focus your efforts on a few special times a year. Maybe you want to celebrate the anniversary of your business opening with a special gift to all clients who visit that month to increase bookings, or maybe you just want to boost the relationship between your clients and the team by showing some love to your staff on the salon’s social media when it's their birthday.

Another approach is to focus your promotions and specials on your quieter months. If you find that your appointment book is fully booked in December but empty in January, create a special for January. Give it to all of your clients booked in December when they leave, to incentivise them to rebook with you the next month. Just make sure you track the results of these marketing campaigns to see if it’s successful.

Also, ensure you utilise the power of your salon and spa software. Your software should allow you to set up automated marketing messages, so you can "set and forget" many types of marketing like ‘happy birthday’ texts, or messages prompting them to rebook if they haven't done so in a certain number of weeks.

TEAMWORK MAKES THE DREAM WORK

Everyone knows that achieving goals by yourself can be hard, but having a team helping you along the way can make the world of difference. Your team will be more motivated and productive when you all work towards a common goal and when they fully understand how they can contribute to making it happen.

When creating a business plan or deciding on what to do for a promotion, include your staff in those discussions. Making them feel included helps create an open and honest environment that boosts the culture of your team, invites creativity and fun into your workplace, and allows your staff, no matter how new they are, to be heard.

Finally, remember that Rome wasn't built in a day, and neither was your salon! It takes time to create a great workplace, and while you cannot expect success immediately, you will get there with a powerful team to back you, an organised marketing strategy, and a strong plan on how your business can be the best it's ever been in 2023. Kamrin Hira is a marketer at Kitomba Salon and Spa Software. To learn more about how Kitomba can help you run your business in 2023, call 1800 161 101 or visit www.kitomba.com

KITOMBA TAKE A DETAILED LOOK AT HOW TO PREPARE YOUR SALON FOR 2023, WRITES KAMRIN HIRA .

GOING SOLO

CAITLIN

The last few years has been a turbulent time for the industry, with many stylists questioning ‘what’s next?’ for their careers. Since that time, there’s been a shift in the air as more and more talented colourists, stylists and hair-artists take a leap of faith into the sole trader space.

Hairdressers across the country have set out by themselves to build their own client-base of adoring fans, and focus on building their own wealth. It’s a shift that feels almost reminiscent of the 2010’s ‘be your own boss’ movement, but with its own, fresh ‘23 spin. We love to see it! For those who are curious, yet tentative, to embark on the solo career sea-change and are currently weighing up the pros and cons, start with your why, where, and how

DETERMINE YOUR WHY

Your why is the heartbeat that takes your idea from a concept to something tangible. It’s the first step to working out if you can sustainably achieve a long-term goal and dodge burn-out. It goes beyond the initial excitement of deciding that you’re going to start a business for yourself, and helps you put a greater purpose behind the initial desire.

Ask yourself: what are my strengths? What can I offer clients that is unique to me and sets me apart from my competition? What do I love about my craft and my clients? Can I see myself still feeling this way in ten years’ time?

Considering some of these things will help solidify your ideas and goals, and help build your solo business once the initial flame and excitement has simmered down.

LOCATE YOUR WHERE

Flying solo in any profession has its challenges, of course, but when your craft needs a fully decked-out workspace, it makes things a bit more complicated.

With the rise of the sole-trade hairdresser, there are a few paths to explore, from freelance, coworking spaces designed specifically for the hair and beauty space, mobile-hairdressing, to salons opening their doors to independent working stylists in a rent-a-chair like model. If you’re in it for the long haul or have the capacity to do so, re-modelling a room in your home has been a tried-and-true method for sole-trading hairdressers chasing their work-from-home dream.

Remember, your where will largely impact your when and your timeframe for setting out on your own.

STRATEGISE YOUR HOW

The logistics are never fun, but they are oh-so important. How exactly are you going to run your solo business day-to-day? What are you going to use to manage appointments, get more bookings, manage sales of services and products, process payments and market to your client base?

Research tech tools that can give you a helping hand managing the day-to-day stuff. Shortcuts Solo is a solution designed for the sole-trader. It has everything you need to operate, fill your appointment book, and build your business. Solo takes care of all the hard-yards admin work, saving you valuable time and money that you can spend focusing on servicing your clients.

Solo features a full-service appointment book, client management features, 24/7 online booking, automated SMS reminders, simple, yet powerful, email and SMS marketing tools, and so much more. From $0 a month when bundled together with the ShortcutsPay Eftpos Terminal, it’s a must-have for those setting out on their sole trader journey. Going solo doesn't mean you have to go it alone.

Caitlin Adamson is the Marketing Executive at Shortcuts. Learn more about Shortcuts Solo at www.shortcuts.com.au/pricing/solo/

ADAMSON DELVES INTO THE WHY, WHERE AND HOW OF MAKING IT ON YOUR OWN IN THE HAIRDRESSING SPACE.