May/June 2022 Issue

Page 14

Creating a New Level of Innovation Through Small Business Teams By Sheyenne Kreamer

Our series of articles so far has addressed the idea that you were designed to create. We have also explored the idea that small businesses can choose to create collaboration teams rather than tackle the journey of solopreneurship by themselves. As described in our last article, creating collaborative sales & marketing teams is one way to engage in a simpler form of business, but is there a way small businesses can come together to form a whole new level of innovation? Let's talk for a moment about where this idea comes from. Believe it or not, it's corporate America. I remember early in my corporate career being trained to be a leader and facilitator of what they were calling “quality circles”. The idea was that the people closest to the problems the company was facing were likely the people who best understood the root causes of the problem, and were best able to brainstorm and come up with a new solution. That makes sense, right? In the corporate environment, it involved not only digging into the root causes of a problem, but also determining what that problem was costing the company. The team would then talk through the root causes until they could develop a solution – not just a band-aid – that would make the problem disappear. thecityinsightmag.com 14


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May/June 2022 Issue by The City Insight Magazine - Issuu