partner spotlight By Robbyn Moore Photos by Jermaine Buie with Perfect Light, LLC
H O M E S T A G I N G The Next Stage in Home Sales Statistics have shown that staged homes sell faster, bring higher offers and create happier sellers. Home staging also brings a home to life and can be the key to creating an emotional connection in a potential buyer. For 35 years, the experts at Showhomes Home Staging have pioneered the home staging industry by partnering with real estate agents and offering solutions to better show and, ultimately, sell a home. They began their business in 1986 with the concept of transforming vacant houses — often seen by buyers as stale, lifeless and unappealing — into fully furnished, inviting, valued show homes. Now in their third decade of service, they continue to be a leader in this fast-growing industry and are known as America’s premier home staging service from coast to coast. “We are essentially a one-stop shop,” Renee Douglas, Showhomes Home Staging — Northville owner, said. “Staging a home by a professional stager is the most cost-effective way to refresh your home. We help with decorating trends, furniture placement, color choices, home improvements, decluttering, painting and minor repairs — everything to get a home ready to sell. Essentially, we take the responsibility off the real estate agent and homeowner, and ensure the necessary details are managed in a timely, professional manner.” 18 • August 2021
Because most buyers are looking for a move-in-ready house with an on-trend appearance, Showhomes provides customized staging solutions tailored to each home. “Options include design and decorating, whole house or partial home stagings and restyles,” Renee explained. “To appeal to the broadest base of buyers and to increase the value of your home, a few changes can provide the greatest return on investment.” Showhomes also has a unique home manager program where they will stage a vacant home and bring in one of their home managers to live in the home while it is for sale. They maintain the home, cover the utility costs and ensure that it is “show ready” while also offering peace of mind that the home is safely guarded. “This is a perfect program for larger-priced homes that could take a while to sell,” Renee said. “No one likes to walk into a cold, musty-smelling home after it has been on the market for a while or walk up a driveway that has six inches of snow on it — the home manager program solves those problems!” @realproducers
