Student Voice #11

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FLASH NEWS Trends

FLASH NEWS

We know the Austrian, Swiss and French Alps for their great skiing opportunities; however, our options for going skiing may expand soon – towards the East. The Russian Kremlin is planning to build a paradise for skiers by investing 15 billion dollars in the Caucasus Mountains, whose highest peak Elbrus measures 5642 meters. The Russian government hopes that the 2014 Winter Olympics, which will take place in Sochi, will only be the beginning of a boom in tourism for the region. By developing the tourist industry there and fostering economic growth, the government also hopes to decrease the violence and unrests which have been ongoing in the region for years. C.Ba

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Le cabinet d’architectes contemporains SANAA qui a entre autres conçut le Rolex Center (la bibliothèque avant-gardiste de l’université de Lausanne pour ceux qui ne connaissent pas encore) et le New museum de New York, a été choisit par le groupe LVMH pour la réhabilitation complète de l’ancienne Samaritaine en un hôtel 5 étoiles. L’ouverture de cette hôtel design et luxueux est prévue pour 2013. Un buzz marketing est lancé. P.B.

FORBES magazine’s “100 Best Companies to Work For” list for 2011 has been released and Four Seasons ranks 53rd. It might sound like a very low rank; however, considering that hotel chains in general are not very well represented on this list, it is quite an achievement. In first place SAS, a business analytics software and service company, offers its employees on-site healthcare, high-quality childcare, car cleaning and a beauty salon among others.


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