the pandemic and
Sustainability! by Margaret De Stefano
Although the worldwide focus is currently on COVID-19 control, the need for sustainability has not gone away. Before the pandemic struck, the media had seen an increase in environmentally conscious programs from businesses, with customers looking for suppliers that were taking the climate change challenge seriously. This pandemic has also shown a spotlight on the ongoing inequalities in society and underlined that certain groups had been the hardest hit by the virus. Many other facts have been uncovered. If you go back to the previous century, businesses viewed sustainability as a "nice to have"– typically an extra bullet point at the end of a business plan. Now however, businesses have determined that it is not only a moral obligation, but a business imperative. If they are to succeed it is necessary to include a well thought out plan to help us live in a more environmentally sustainable world. It's what their customers will look for before making a decision. The time has finally come. It's no longer an option. This pandemic has revealed to us all how vulnerable we are as a species and how much we depend on a healthy environment to survive.
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Solstice Green Directory - Fall 2020