Mystic Mentor Magazine - June 2024

How to arrange your day to supercharge your success as a business owner

The “new” approach to build a massive following using this trending approach

A business reading for our collective 8 mindfulness questions to help you balance your business and life Join us to celebrate victories and lessons learned from this month in She Serves

Mystic Mentor Spotlight

A transcribed interview with Kate Griffith

How to Create a Presentation with AI Ask

Ethically use AI tools to create presntations fast

The Team

Our She Serves team discusses dealing with self doubt

All Access Pass

Go behind the scenes with us as we show you She Serves strategy

founder letter fromthe

What to focus on to supercharge your success as a busy business owner

From one founder to another – let me share a profound insight with you that transformed how I organize my day to maximize my time and ultimately, thrive.

If you want to grow a business that impacts the world, your goal as the founder is to focus on the “high value tasks” that are going to attract and impact your community.

High Value vs. Low Value

Some examples of low value tasks would be scheduling your social posts or responding to customer care emails. Are these tasks important? Yes. But they aren’t a good use of your time and aren’t as important as high value tasks such as developing your offers that will serve your clients or focusing on your marketing efforts so you can reach and impact more people (and earn a living).

If you ’ re in a place where you can hire people to help you, start out by hiring people who can manage the low value tasks. This will create space for you to spend the majority of your time focusing on the high value tasks that are going to grow your business.

But what if you ’ re not ready to hire a team and you are the one wearing all the hats in your business? Categorize your work day into two parts: high value and low value:

In the morning:

Spend the first few hours of your day focusing on the high value tasks.

We are most creative and energized first thing in the morning, so doing these tasks earlier in the day will produce your best work. You’ll naturally be more productive as you ’ re clearer and faster in the morning. If you spend your morning expending your energy on low value tasks and start your high value t l a

In the afternoon:

Spend a few hours on the low value tasks like responding to emails, bookkeeping, editing content, and scheduling social media posts.

Basically, any task that doesn’t produce revenue to help grow your business is best done in the afternoon

More examples:

High Value Tasks: Revenue generating tasks such as developing your offers, planning your marketing strategy, creating sales campaigns, creating products.

Low Value Tasks: Administrative type tasks such as; editing content, scheduling social posts, replying to social comments, responding to emails, book keeping.

So this is my method for setting up my day strategically to get results, enjoy my business and my life I hope it works the same magic for you as it does for me!

Infinite love + gratitude,

MarinaDeGiovanni

Marina De Giovanni

faceless

YouTube

Are you eager to share your wisdom but hesitant about appearing on camera? If so, Faceless YouTube channels might be the perfect solution for you. This approach allows you to create engaging content while staying behind the scenes, using animations, voiceovers, or text-based videos.

Wait, what’s Faceless YouTube? Faceless YouTube channels produce content without showing the creator’s face. This trend has gained popularity, offering a way to connect with audiences without personal appearances. According to recent data, faceless channels have seen a significant rise, with some garnering millions of subscribers and views.

Case Study: SpiritVerse

A prime example of a successful faceless YouTube channel is SpiritVerse, formerly known as Spirit Science. With 1.4 million subscribers, SpiritVerse offers insightful spiritual content through animations and voiceovers. This approach has allowed the channel to build a vast and engaged community without ever showing a face on camera.

SpiritVerse’s success demonstrates that you can connect deeply with your audience and convey complex spiritual concepts creatively and effectively. By focusing on high-quality content and engaging storytelling, you can grow a dedicated following while maintaining your privacy

Facts Are Facts: Trending Statics

The faceless YouTube trend is booming. In 2023, several faceless channels saw substantial growth, with many achieving millions of subscribers. Channels in niches like education, animation, and spirituality have particularly thrived, showing that audiences are more interested in content quality than seeing the creator.

How to Start Your Own Channel

Choose Your Niche:

Focus on what you ’ re passionate ab it’s meditation, spiritual teaching wellness.

Create Quality Content:

Invest in good audio equipment, u or stock footage, and ensure you informative and engaging.

Build Your Brand:

Develop a unique voice and style t with your audience. Consistency is k

Promote Your Channel:

Leverage social media and your existing networks to attract subscribers and viewers.

Faceless YouTube channels offer a unique opportunity for spiritual entrepreneurs to share their message without the pressure of being on camera. By following the example of SpiritVerse, you can build a large, engaged community and make a significant impact.

JUNE 2024 READING

Welcome to the June 2024 edition of Astro-Growth Reading, where we dive into the cosmic energies shaping the entrepreneurial landscape for the month ahead. As we journey together through this sacred month, let us tune into the cosmic frequencies and divine energies that guide us on our path as spiritual entrepreneurs With an open heart and an attuned spirit, let us explore the collective reading for June, unveiling insights and wisdom to empower us on our journey of growth, transformation, and manifestation

JUNE 2024 READING FOR MYSTIC MENTORS:

Welcome to the luminous month of June 2024. As spiritual entrepreneurs, we understand the intricate dance between celestial energies and our earthly endeavors. This month, the cosmos invites us to delve deep into our spiritual practices, align our intentions, and manifest our visions with clarity and purpose. Let’s explore the collective energies shaping June and harness their power for our personal and professional growth.

June begins under the influence of Gemini, the sign of communication, curiosity, and adaptability. This energy encourages us to embrace open dialogues, exchange ideas, and foster connections. For spiritual entrepreneurs, this is an important time to network, collaborate, and share your message with a wider audience. Engage in meaningful conversations, attend virtual summits, and leverage social media to expand your reach.

On June 6th, the New Moon in Gemini presents a powerful opportunity to start anew and set intentions for the month ahead. This lunation is ideal for seeking clarity and embracing innovation in your business. Reflect on your goals, identify areas needing improvement, and write down your intentions. Visualize these goals coming to fruition and feel the excitement of new possibilities. Trust that this alignment with the New Moon will guide your path forward.

As Mars enters Taurus on June 9th, spiritual entrepreneurs can harness a grounded and practical drive to achieve their goals. This period emphasizes determination and tenacity, encouraging a steady, step-by-step approach to success. There's no rush to be first; instead, focus on getting things right and executing plans properly. Use this time for visionary planning and persistent effort but be mindful of the potential for stubbornness. Balance your ambition with flexibility to avoid digging in your heels when adaptability is needed.

Mercury enters Cancer on June 17th and with that, you can expect shifts in communication, thinking patterns, and mental focus This transit enhances intuition and emotional awareness, allowing for deeper, more heartfelt connections with your audience While this time may bring out heightened sensitivity, it also encourages valuing subtle details and gentle communication Use this period to listen deeply, speak thoughtfully, and connect with your community in a more profound, empathetic way

The Full Moon in Capricorn on June 21st illuminates the sky, bringing themes of stability, discipline, and achievement This Full Moon encourages you to celebrate your accomplishments and recognize the hard work that has brought you to this point It's a time to manifest stability and long-term success in your business Perform a Full Moon ritual to release any limiting beliefs and set intentions for continued growth and prosperity

Saturn goes retrograde in Pisces beginning on June 29th, inviting us to slow down and reassess our long-term commitments and structures This period is perfect for introspection and realigning with your spiritual mission Review your business strategies, assess your progress, and make necessary adjustments Use this time to deepen your spiritual practices, such as meditation and journaling, to gain insights and clarity

June 2024 is a month rich with cosmic opportunities for growth, innovation, and alignment Embrace the energies of Gemini to communicate and connect While Mars is in Taurus, welcome grounded determination and use this time for visionary planning When Mercury enters Cancer, take the time to truly listen and foster deeper connections with your community. Celebrate your achievements under the Capricorn Full Moon and spend time reflecting during Saturn’s retrograde.

May this month be a journey of self-discovery, spiritual alignment, and abundant manifestation. Trust in the cosmic flow and allow the universe to guide you towards your dreams.

Self Care Check In

8 Mindfulness

Questions To Connect With Yourself & Prioritize Your Needs

1. Mindful Morning Reflection

Question: How do I feel upon waking up today?

Action: Take a few deep breaths, close your eyes, and scan your body. Write down any physical sensations, emotions, or thoughts that arise.

Example: I feel a bit anxious in my chest, excited about today's meeting, and physically well-rested.

2. Emotional Check-In Question: What emotions am I experiencing right now?

Action: Identify and list any emotions you are feeling. Don't judge them just acknowledge their presence.

Example: I feel grateful, a bit stressed, and hopeful

3. Energy Levels

Question: How is my energy level today?

Action: Rate your energy on a scale from 1 to 10 and describe what might be contributing to this level.

Example: Energy Level: 3. I had a good night's sleep, but was going non-stop today.

4. Spiritual Alignment

Question: Do I feel aligned with my spiritual practice and purpose?

Action: Reflect on your spiritual practices. Are there any adjustments you need to make to feel more connected?

Example: I feel somewhat disconnected from myself and have been missing my meditation practice. I need to dedicate more time to it daily so I can foster more self-awareness and inner connection

5. Self-Care Activities

Question: What self-care activities have I engaged in this week?

Action: List the activities you've done for yourself in the last week. Identify any gaps or areas needing more attention.

Example: I took a nature walk every day, journaled twice, but am realizing I haven't spent much time pursuing my creative hobbies.

6. Gratitude Practice

Question: What am I grateful for today?

Action: Write down at least three things you are grateful for Reflect on why these things bring you joy.

Example: I'm grateful for my supportive friends; they’re always there for me. The sunny weather makes me so happy, especially when I am on my daily walks. The progress I’ve made in my business this month has me excited and hopeful for what’s to come.

7. Affirmations and Intentions

Question: What positive affirmations and intentions will I set for today?

Action: Write a few affirmations and intentions that resonate with you. Repeat them aloud, feeling their truth.

Example: I am capable and confident I intend to approach challenges with grace and creativity.

8. Evening Reflection

Question: How did I honor my needs today?

Action: Reflect on your day. Did you meet your physical, emotional, and spiritual needs? What can you improve upon tomorrow?

Example: I honored my need for rest by taking short breaks, but powered through most of the day so I could check-off all my todos Tomorrow, I will set clearer boundaries during work hours.

Daily self-care checkins are vital for maintaining your wellbeing and success. Use this workbook to guide your reflections and actions. By taking time to nurture yourself, you create a foundation for thriving in both your personal and professional life.

YOU WIN SOME, YOU LOSE SOME learn

Welcome to this month's edition of "You Win Some, You Learn Some," where we celebrate victories and insights from challenges in the world of spiritual entrepreneurship.

THIS MONTH’S WIN: OVERCOMING PERFECTION

I don’t know about you, but I am a person that checks things three times. I obsess over the tiniest details and everything has to be absolutely perfect to pass the ‘Marina test.’ This month, we were behind schedule, and I did not have time to run through checking everything before launching our ads for the Mystic Mentor Magazine. My temptation to tweak and perfect every detail was strong, but we realized that the real victory lies in taking action.

By pushing past the need for flawless execution and getting our message out there, we discovered that momentum and learning onthe-go are far more valuable than holding back for perfection. Our ads went live and a few minor mistakes were made, but the positive impact was immediate and substantial. The lesson? Don't let the pursuit of perfection delay your progress sometimes, good enough is just what you need to make things happen.

THIS MONTH’S LEARN: INSIGHTS FROM AD TESTING

To promote Mystic Mentor Magazine, we ran ads on Instagram and Facebook, using a strategy known as split testing where different versions of ads are compared to see which performs better. We tested two styles: story-style ads and direct-selling ads.

Direct Selling Ads Vs. Story Ads

Direct selling ads: This involves an approach that is more direct. Meaning, you say exact what it is that you have for sale on the ad. You do not need to click to the sales page to understand the details of the product

In the example below you’ll see we included a picture of the product and the copy talks about the features of the product.

Story style ads: This involves a more subtle selling approach where the ad tells a story where the solution or full story is on the sales page where we will promote a product. In order to “close the loop” the reader will have to go to the sales page

In the example below you’ll see the copy on the image is “activate your mystic code” which is intentional to provoke curiosity but not directly say what we ’ re selling.

Surprisingly, the direct-selling ads significantly outperformed the story-style ones. This discovery was a major win. The key takeaway? Sometimes simpler is better.

All in all, by embracing imperfections and leveraging data-driven insights, we continue to grow and evolve, ensuring that our magazine reaches and inspires more spiritual entrepreneurs every day.

We interviewed Kate Griffith, a breathwork & Reiki Practitioner, Sound Healing Facilitator & Women's Empowerment Coach. We how she recognized a gap in the healing marketplace in combination with her own needs and ultimately turning it into a thriving business.

Marina: Very excited to speak with you today. I was on your website, and I just love the messaging that you're putting out about leading with your heart. How did you come about gaining all that experience and then having the epiphany to package it up and turn it into a business?

Kate: Yeah So I came across all these modalities more from necessity. Something that I needed in my own life when I hit my rock bottom and I didn't know where I was going to go. I tried traditional therapy in the past, and I had no inner connection. I was living a very external world, and I found these modalities and started to practice them. I started to work with practitioners. So it was out of necessity again when I had what I call my absolute rock bottom.

Gabby: It's always how it is I feel like for all people that have these gifts that they want to facilitate, it's like because it came to me during a time where I needed it the most.

Marina: Did you find that you had been or was it discovered by accident? Like, did you hear about it and think, "Oh, I want to do that," and then go seek it out? Or did they sort of just creep into your life in a way where you were like, "Oh, that came out of nowhere. I found you."

Kate: I think that the universe tried to get my attention many times just to show me like, "Hey, mama, you're on the wrong path. This is not who you are." And it took a series of a lot of events, a lot of heartbreak, heartache, sleepless nights, pain, and trauma for the universe to get my attention and say, "Hey, it's time that we do something " So I had the rock bottom. It's time for us to do something different. I tried traditional therapy and it didn't help. I felt like I was just constantly scratching an old wound. Then I found one individual that I had followed on Instagram, and I just dove into breathwork and started feeling a little bit better. From there, I started to have Reiki sessions, sound healing, and all these doors started to open up once I entered just one. It takes one moment for you to do something different, to pivot a different way. That's what happened. I jumped into one breathwork class, and that opened the door to all the other modalities that I now practice myself. I found that out of necessity of what I needed to heal, what was creating all of this stress, anxiety, self-sabotage, and numbing.

Marina: And when did you decide you had enough knowing to start selling what you learned and practiced all these years, and to help others and package it all up? Was there any resistance or fear that you had to overcome?

Kate: Oh, definitely When I started, I was on this journey of breathing every breathwork practitioner weekly. I always say I breathed life back into myself. The breath is so powerful when you allow it to do what it innately wants to do. I just started talking to everybody about it, and I was so excited about it. It allowed me to see things in a different light, find my authentic self. I was constantly talking about it with friends, inviting them to classes. From there, I wanted to offer this to others, to bring it to friends, family, and loved ones because I knew how powerful it could be I went through my certifications and started to facilitate on the side. I didn't plan for it to be a career.

didn't plan to get certified for Reiki or sound healing. It all found me once I opened one door. I was working in corporate America and did this on the side for probably two and a half, three years before I said, "I have this gift, something that I love to do, and I'm doing a disservice to my community by juggling this with my corporate job." I couldn't be all in. I had clients I was coaching on the side, doing breathwork sessions, running from a meeting at work to something heartfelt and intuitive. I was juggling the two and didn't enjoy it. My heart knew I had to let go of one thing to go all in on the other.

Gabby: Yeah, it takes a lot of courage to follow that light

Marina: You didn't plan it, as you were saying. The universe had other plans. That's what I think about my own journey. I didn't plan any of this. It didn't turn out how I intended it to, but in a way, it did. The journey is like, "I had plans, but the universe was like, hold up, girl. You're going down this path first and that path and this journey and learn this and learn that." It's truly like a nudge. Practicing and committing to the art of surrender is key Once you can overcome that and be like, "I'm not going to stress about this," it allows for the magic to happen.

Kate: Yeah, I always say ride the wave. You just ride that wave. There are going to be big waves that come up, and if you lean into it, you gracefully get to the other side. Every time something hits me, something strikes my interest, if I don't jump, if I don't open that door or take that leap, then I'm missing out. It's really the way that I live my life. If I want to trust my intuition, there are times where it leads me in a certain way that doesn't make sense yet, but it always comes to us. I resisted that intuition for so long. The universe was trying to get my attention, pull me back on track. Now I know to just lean in. It's easy to get caught up in what you think life's supposed to be or what your career was supposed to be. I see what others are doing and think, "How can I replicate that?" But it isn't always the case. I had to learn that the hard way because I was thinking, "I love what this person is doing. I really admire her for this reason." I had to learn my own way. This is all about being authentic. We are the service, so it has to come from a place of heart and authenticity. I learned that the hard way.

We are the service so it has to come from a place of heart & authenticity.

At She Serves we have been exploring how to best use AI to speed up our efficiency (ethically, of course). We have fine tuned how to use AI to write copy and do research, but more recently we have been playing around with using AI to help with create presentations. We use presentations for our courses, webinars, and products. So if we can figure out a way to use AI properly, we’ll be able to save hours!

Mystic Mentor Magazine Business

Here’s how we’ve been testing it:

1. Choose Your AI Tool

Popular AI-powered presentation tools include Canva, Prezi, and Beautiful.ai. These platforms use AI to help you design visually appealing slides.

2. Input Your Content

Start by outlining your presentation. AI tools often come with templates and prompts to guide you. Input your key points, data, and images.

3. Customize and Enhance

Use the AI suggestions to enhance your slides. This might include layout adjustments, color schemes, and font styles that best suit your content and brand.

4. Utilize AI Features

Auto-layout: Automatically arranges your content for optimal visual impact.

Design suggestions: Offers design improvements and consistency checks.

Content generation: Some tools can help generate text and data visualizations based on your input.

5. Review and Finalize

Review the AI-enhanced presentation, make any necessary adjustments, and ensure it aligns with your message and audience.

In action:

Here is an example of what this process would look like using Beautiful.ai

Beautiful.ai simplifies the creation process: Select a template.

1. Add your text and images.

3.

2. Let the AI arrange and suggest enhancements.

To close this out, AI tools can transform your presentation creation process, saving you time and enhancing your message ’ s impact. Embrace these technologies to create engaging, professional presentations effortlessly.

ask the team howdoyoudealwithselfdoubt?

Whenever I am havi moment of self-doubt, I r myself of two things… Th is that ordinary peopl extraordinary things a spend some time sear Instagram or YouTube inspiring content from w who are thriving at or sharing advice on what it is I am struggling with. This always helps me feel inspired and empowered because when I see these women, I see a part of myself in them The second thing I remind myself of is to surrender and trust the journey, even when it feels uncomfortable I wouldn’t be guided to where I am right now and I wouldn't need to overcome feelings of self-doubt, fear, and overwhelm if it weren’t to teach me something or give me a nudge toward the very thing I want.

being vulnerable When I feel self conscious it's usually either consciously or subconscious related to feeling like other people can do it and I'm just this weirdo over here that can’t. But the more I talk to people and just be me, and be vulnerable the more I learn that so many others feel the same. And that's just such a feeling of relief and calm knowing that we're all human. We're all self conscious and we all deal with the same things.

rcione e Angel

who still struggles t at times, one of ective techniques ed me overcome d the negative often accompany reframing my example, instead y g myself something along the lines of, "I'm going to suck at this," I will try to reframe that same thought to be, "I might not do as well as I hope, but I am proud of myself for trying. I'll learn from any mistakes I might make." It's not always easy and definitely feels silly at first, but the more you practice reframing your negative thought loop into a positive one, you will eventually approach challenges in a more constructive manner and begin to build up your selfconfidence

All Access Pass

Welcome to All Access Pass, where we pull back the curtain on She Serves and show you how we grow our business while helping spiritual entrepreneurs make an impact. This segment provides high-touch research, development, and insights from leading minds in business and marketing. Stay ahead of the curve with us!

This month’s focus is TrendSpotting Trendspotting involves predicting, analyzing, and embracing future trends before they peak. The goal is to identify trending ideas and concepts that captivate our target audience and use them effectively in various content forms like VSL scripts, webinar scripts, ad copy, email copy, and social media content.

Tools for Trendspotting

1. Exploding Topics: is an online tool that helps us learn about trending general topics that we can link and draw parallels to within our own niche of spirituality and business.

Free Option: Sign up for their newsletter to receive weekly updates on trending topics. Here’s a look at last week’s.

How we would utilize this information:

The newsletter highlighted "Oil Pulling" as trending. We could then potentially write an email titled "How Oil Pulling Can Impact Your Spiritual Business," discussing the popularity of ancient practices and why now is a great time to integrate and scale your spiritual practices like Reiki and naturopathy.

Paid Option: Exploding Topics Pro offers advanced features, such as analyzing trending topics in detail.

How we would utilize this information:

By typing "Manifestation," we find specific trends more engaging for our audience than generic “here’s how to manifest” content.

Given the growing trends of “manifestation mediation” and “manifestation music” This could inspire a content piece like “the manifestation mediation I listed to daily to manifest an 18 million dollar business” or “the exact playlist I listened to every night to manifest an 18 million dollar business."

Do you see the difference? It’s all about understanding trends so that you can create content that is more compelling to your soul audience based on what they are searching.

2. Answer The Public: Answer The Public is another valuable tool for trend analysis.

Free Option: Provides three daily searches. Paid Option: Offers unlimited searches and detailed keyword analysis by platform (Google, TikTok, etc.).

How we would utilize this information:

Using the trending question results we could write an email titled: What are manifestation audios and how to use them?

Amazon Setting:

How we would utilize this information:

Using the trending question results we could write a book titled: Business Manifestation for Beginners.

Google Setting:

How we would utilize this information:

Using the trending questions results we could conduct an interview with a scientist for our membership site, The She Serves Universe, and promote it as: How and Why Manifestation Works from A Scientist.

Why Is TrendSpotting Important?

By utilizing tools like Exploding Topics and Answer The Public, we stay on the cutting edge of what's trending. For instance, we track the latest interests in spiritual practices and align our content and offers accordingly. This strategy not only keeps our audience engaged but also ensures that our offerings remain relevant and appealing.

Trendspotting is an invaluable strategy for spiritual entrepreneurs looking to grow their businesses and impact the world. By leveraging tools like Exploding Topics and Answer The Public, you can stay ahead of trends, create compelling content, and offer products that resonate deeply with your audience. Embrace these strategies to elevate your business and connect more meaningfully with your audience.

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At your service,

Marina De Giovanni Conduit & Founder at She Serves