SP RI NG/ SUMMER 2025
Serenbe Culinary
Lifelong Learning
Personalized Healthcare
Luxury and
20 Years of
Stay Curious
Acorn to Oak’s
Modern Design
Dining
and Explore
New Care
Perfected
New Ideas
Model
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A BETTER WAY TO LIVE
Twenty Years of Building: Reflecting on Serenbe’s Journey
W
hen I first walked this land in the late 1990s, I saw more than just acres of untouched Georgia forest—I saw an opportunity to create something truly transformative. Today, as Serenbe celebrates its 20th anniversary, I’m filled with profound gratitude as I reflect on our journey from an ambitious vision to a thriving community that has redefined sustainable development. Our story began with a simple morning jog that led to an awakening. Fearful of the threat of developers planning to build conventional subdivisions near our family farm, I realized we needed to take action to preserve the natural beauty of the Chattahoochee Hill Country. This catalyst moment sparked a mission that would eventually become Serenbe.
The Early Years: Setting the Foundation In 2005, the first residents moved into our initial hamlet, Selborne, developed with a focus on the arts. I remember the skepticism we faced—many thought we were dreamers trying to build an impossible utopia. But we held firm to our principles: preservation of nature, sustainable building practices, and fostering genuine community connections. Those early decisions proved crucial. By preserving 70% of our land as green space, creating edible landscapes, and establishing our second Hamlet, Grange, with our organic farm, we laid the groundwork for a sustainable community development model now widely-recognized for groundbreaking biophilic principles.