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Special guest speaker Cesare Carcano, CEO of CaSaforte Self Storage in Italy

SSAA Convention 2019

Special guest speaker Cesare Carcano, CEO of CaSaforte Self Storage in Italy.

This year at the SSAA Convention, we have a special guest speaker, Cesare Carcano, CEO of CaSaforte Self Storage in Italy and Switzerland.

He will present information about CaSaforte Self Desk (Max), an interactive tool that provides the same services that an information desk operator or storage operator would offer in person.

The company’s primary objective in developing this system was to satisfy customers’ expectations as each customer has specific requirements to suit their business.

CaSaforte works with people who are looking for innovative solutions. “Vision, Consistency and Choice” are their way of presenting the company to the world. From the beginning, they had to imagine how to realise the vision of the Self Desk through design and technology. This vision now sees them at the summit of the self storage evolution.

With the rapid growth of their facilities in the outskirts of Italy’s major cities, as well as the supervision of the management team responsible for this growth (and knowing their strengths and weaknesses), led them to study and experiment new possibilities, and the necessary technologies to improve daily processes and procedures.

CaSaforte has succeeded in solving small and significant critical issues through an innovative technological revolution developed with meticulous attention from their technical offices in Italy.

As Cesare Carcano explains: “We needed a technology that could help us manage our facilities almost without a team member on site. At the same time, though, we wanted to maintain that fundamental human relationship with our customers.”

With this vision of ‘the human being and his needs at the centre’, CaSaforte guarantees a pleasant experience by making each customer feel at ease. Called ‘Max’, their Self Desk Kiosk Casaforte, allows the customer to communicate with a team member (video specialist) and answer all requests remotely. The video specialist is always available to carry out any required tasks and services: even through to signing the contract. ‘Max’ wasn’t created to substitute human interaction but to enable that immediate and effective, human, response to the customer.

It all started in 2015 when the Casaforte Self Desk V1 was born. It was then quickly implemented both for quality and aesthetics turning into Casaforte Self Desk V2 technology. Since then, this has grown further

to simplify all steps leading to the customer signing the contract.

Casaforte Self Desk V2’s aesthetics have changed again, by making it lighter, which optimises its construction and transportation around the world.

Which brings us to today and ‘Max’ (Casaforte Self Desk V3) comes to life. The remote response is the perfect solution to ensuring a human being is at the centre of your service. That’s why, for Casaforte Express Storage in Italy, ‘Max’ has become their corporation's must-have.

The Self Desk guarantees maximum time management and flexibility by having someone ready to support and find the right solutions to each request remotely. It simplifies all procedures, ensuring detailed checks of each contract, signing the contract, scanning documents, keys and padlock delivery. All of this in just a few minutes chatting with a video specialist. In the Self Storage industry, human contact is always at the centre of good business, and CaSaforte knows it. Often, however, you can’t be there, so the Self Desk can assist storage owners. l

THE KINGS OF SELF-STORAGE

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• Experienced Management Team • Industry Leading Marketing Support • Site Acquisition or New Development support • Comprehensive Staff Training • Leverage group buying power • Over 150 Stores and growing

THE KINGS OF STORAGE, MOVING & MORE.

For more information contact Martin Richards martin@storageking.com.au or +61 2 9167 8210

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