THE PLASTICS PROBLEM
- Staggeringly, ⅓ of all landfill comes from beauty & personal care products 1
- Of this, an estimated 250,000 professional-size jerrycans, tubs and bottles are used every year by the UK spa industry 2
- Furthermore, only 9% of plastic beauty waste is actually recycled 3
Once these plastics have reached the end of their life, they end up in landfill and contribute the microplastics crisis, contaminating our oceans and environment for generations to come.
a challenge the industry needs to address
...it’s a little bit old school
How it works:
Step 1: Upon delivery, remove your new products and package any used empty containers back into the same box
Step 2: Attach & scan the pre-printed label provided and arrange a Royal Mail collection at a convenient time for you.
That’s it. As simple as that.
SE-LF track, clean and sterilise our containers to the highest professional cosmetic standards.
CARBON NEUTRAL
Whilst reusing our main packaging is a great way to reduce our environmental impact, we also continuously work to ensure any non-reusable items, such as boxes and labels are recyclable and sustainably sourced where possible.
We also partner with Carbon Neutral Britain, supporting UN standard tree planting schemes in both the UK and abroad to offset any carbon we generate as a business.
To date, we planted over 1500 trees (equivalent to 6 acres) and we can proudly declare ourselves Carbon Neutral Certified.
Our Philosophy
We believe ‘less is more’. That’s why our formulations are exceptionally pure, using minimal, high-quality ingredients with little to no preservatives. The result? Gentle, yet remarkably effective treatments your guests will love.
Integrity is non-negotiable. Every SE-LF product is proudly CrueltyFree, Carbon Neutral, and free from parabens or SLS. From mindful ingredient sourcing to our revolutionary reusable packaging, our ethical commitment is clear – enhancing your spa’s responsible credentials and offering true peace of mind.
Your team’s expertise is paramount. We ditch rigid protocols for a versatile palette of premium products, empowering your therapists to craft truly bespoke treatments. We provide the tools; they bring the artistry – creating unique guest experiences that set your spa apart. Ultimately, it’s about delivering effective, luxurious treatments that resonate with discerning guests. We offer a partnership built on quality, trust, and the freedom for your team to create brilliance. Pure ingredients, ethical practices, empowered therapists – that’s the SE-LF way.
Our Fragrances
To enhance well-being and soothe the senses, we avoid artificial fragrances, harnessing nature’s authentic aromas instead.
Our unwavering commitment is to use only 100% pure, natural essential oils, expertly blended in the UK.
Our core professional products are consistently available in the same three signature aromas, meaning your guests have a continuous, and harmonious sensory journey - no clashing scents.
Orange, Jasmine & Cedarwood: Vibrant and uplifting.
Frankincense & Patchouli: Deeply comforting and restorative Bergamot & Neroli: A sophisticated balance of citrus and floral.
Mindful of guest sensitivities and potential allergens, fragrance-free options are available across our ranges.
We ensures every aromatic element is intentional, beneficial, and purely derived from nature, allowing you to provide exceptional care with confidence.
PRICES
Blended Oils
5 Litre: Trade £130
1 Litre: Trade £55
100ml: Trade £10 (RRP £19.95)
Pure Coconut Oil
5 Kilo: Trade £85
1 Kilo: Trade £35.50
Always Liquid Coconut Oil
5 Kilo: Trade £130
1 Kilo: Trade £55
Pure Grapeseed Oil
5 Kilo: Trade £55
1 Kilo: Trade £23.50
CLAY MUDS
Clay muds are known to offer powerful detoxification, drawing out impurities from the body whilst stimulating blood and lymphatic circulation, removing dead skin cells, as well as toning and strengthening connective tissues to leave skin smooth and radiant.
We ensure all these products are Carbon Neutral Certified, Naturally Derived and Vegan Friendly.
FRENCH CLAY MUDS contain varying natural blends of Montmorillonite, Illite & Kaolin which are rich in minerals such as potassium, magnesium & iron; so perfect for detoxification.
Montmorillonite is a great absorber, making ideal for areas of oily skin.
Illite is a particle which doesn’t swell and therefore is ideal for areas of dry skin, where we want the body to retain moisture. Kaolin is an incredibly fine particle, meaning it is amazing for areas of sensitive skin.
We offer 3 variants of our French Clay Mud:
- PINK contains a mixture of Montmorillonite & Illite - Great for oily skin
- GREEN contains all three - Great All-rounder
- YELLOW contains a mixture of Illite & Kaolin - Great for dry skin
- BRITISH WHITE KAOLIN is purely what it says and contains the finest particles within our range, ideal for the most sensitive skin on the body and face.
This product is only available in 300g or 4kg dry powder and is mixed 1 part water with 2 parts powder
PRICES
Pre-mixed
5 Kilo: Trade £55
1 Kilo: Trade £17.50
Dry Powder
3.5 Kilo: Trade - £70
300g: Trade £10 (RRP £19.95)
TRIO SALT BLEND
One of our most versatile products, this dry blend of Epsom, Dead Sea and Himalayan salts, each having it’s own different chemical composition and bringing with it different minerals to help support your body and skin’s natural health. The three salts also have different shapes and structures, meaning this mixed blend helps to exfoliate the skin much more effectively than a single salt alone.
This product can be used for the following:
Body Scrub & Body Buffing:
Using this product as a body scrub is the perfect way to remove our SE-LF Clay Muds as part of your Rasul or Body Wrap Treatment. Simply mix 80g of salt with 20g of your chosen SE-LF Massage Oil. Apply to the skin and exfoliate thoroughly. Alternatively, mix with just 10g of oil for a drier buffing experience.
Bath or Foot Soak:
For a relaxing bath or foot soak, pour 100g-250g of salt into warm water (37-39C) and soak for at least 20minutes. For a muscle soothing bath experience, use 500g of salt.
Foot Exfoliation Treatment:
This can be a stand alone treatment or as a follow-up to the foot soak above. Mix a small scoop of our Trio Salt Blend (Epsom, Himalayan & Dead Sea), with our SE-LF Moroccan Dark or French Green clay muds to create an exfoliating foot treatment. Apply to the feet and massage in, focusing particularly on areas of dry skin. Leave the mud to set for 10-20minutes and then rinse with water.
Why not?
Combine any of the treatments above with our SE-LF Essential Oil Blends to add an aroma to the experience. (See page 15)
PRICES
5 Litre: Trade £120
1 Litre: Trade £55
300g: Trade £10 (RRP £19.95)
PRICES
5 Kilo: Trade - £120
1 Kilo: Trade - £55
AMENITIES
Extend the SE-LF experience of quality and mindful care to every touchpoint within your establishment. Our Amenities Collection ensures guests feel pampered and considered, whether in treatment rooms, changing areas, washrooms, or accommodation spaces. Available in our three signature 100% natural essential oil blends or fragrance-free, this range allows for a seamless, harmonious sensory journey.
Hand & Body Wash: Experience a gentle yet effective cleanse with our SLS-Free Liquid Wash. Crafted with natural glucosides, it softens and nurtures all skin types, leaving skin feeling silky smooth without stripping natural moisture.
Hand & Body Lotion: Nourish skin instantly with our beautifully absorbent Hand & Body Lotion. Based on a rich complex of Coconut and Grapeseed oils, it hydrates deeply without leaving a greasy feel. The fragrance-free option is exceptionally suited for even the most sensitive skin.
Shampoo: Our SLS and Paraben-Free Shampoo cleanses gently using Oxygenated Aloe Vera and wheat proteins. While lower foaming than conventional shampoos, it effectively enriches the hair follicle, leaving hair soft, conditioned, and more manageable.
Conditioner: Complement the cleanse with our lightweight Conditioner. It imparts a nourishing, glossy shine and rinses out easily without build-up. Natural pH and ION regulators restore balance, reducing frizz for naturally bouncy, manageable hair.
Your Vision, Our Expertise: Tailored Amenity Solutions
At SE-LF, we believe your amenities should perfectly reflect your brand and seamlessly integrate into your spaces. That’s why we offer flexible customisation options to ensure a flawless fit.
Whether you’re looking for co-branded or fully white-labelled products, require custom bottle shapes to suit existing brackets, or need support in sourcing specific fixings, we’re here to make it happen.
PRICES
Washes
5 Litre: Trade £66.50
250ml: Trade £8.50 (RRP £16.95)
Lotions
5 Litre: Trade £106.50
250ml: Trade £10.50 (RRP £20.95)
Shampoos
5 Litre: Trade £66.50
250ml: Trade £8.50 (RRP £16.95)
Conditioners
5 Litre: Trade £106.50
250ml: Trade £10.50 (RRP £20.95)
PRICES
Cleanser
1 Litre: Trade £35
250ml: Trade £10 (RRP £19.95)
Moisturiser
1 Litre: Trade £65
100ml: Trade £10 (RRP £19.95)
FACIAL SERUMS
Unlock our secret to radiant, rejuvenated skin with our collection of UK-Made and Vegan-Friendly Serums – the perfect compliment to our Reusable Face Mask (See Page 22).
Serums serve as the backbone of any facial, delivering a concentrated dose of active ingredients that work wonders for your skins health. Designed to penetrate deeply, our lightweight formulations ensure that the skin absorbs these hero ingredients more effectively than traditional moisturisers or tonics, unleashing their full transformative results.
- ANTIOXIDANT FACIAL SERUM
Crafted to deliver instant hydration and protection, catering to all skin types. This serum boasts a 100% natural blend of extracts that keeps your skin nourished and shielded from the elements. Featuring Jojoba, Raspberry, Grape, Kiwi and Watermelon Seed Oils
- HYALURONIC ACID FACIAL SERUM
Infused with the hydrating power of hyaluronic acid, alongside the nurturing benefits of vitamin B5 and an array of fruit extracts including, Cranberry, Grapefruit & Raspberry. This serum is a gamechanger.
- VITAMIN C FACIAL SERUM
Enter a world of luminosity with our Vitamin C Serum – an illuminating blend designed to revive and energise the skin. This serum boasts a potent fusion of ingredients, featuring Aloe Vera and Witch Hazel, alongside Bilberry, Grapefruit and Cranberry fruit extracts; with of course, the powerhouse Vitamin C
Not only do these serums work perfectly as follow-up retail for guests purchasing a SE-LF Reusable Face Mask, they also stand alone as steps within existing facial treatments.
Spas and guests can also return the packaging free of charge; allowing us to reuse the glass and ensure the pipette and label are recycled correctly.
PRICES
250ml: Trade £100
30ml: Trade £17.50 (RRP £34.95)
ESSENTIAL OILS
Our Essential Oils are carefully crafted in the UK with a blend of 100% pure natural essential oils; perfect for a variety of at-home and professional uses:
Rasul & Body Wrap Treatments:
Mix 4-6 drops of Essential Oil with every 100g of SE-LF Clay Mud
Bath Salts or Foot-bath:
Mix 6-8 drops of Essential Oil with at least 100g of SE-LF Trio Salt Blend and stir into warm water until dissolved
Vaporiser or Oil Burner:
Add 6 drops of Essential Oil
Facial Compress:
Add 4-5 drops to a bowl of warm or cold water, soak a clean cloth and apply as desired
Inhalation:
Add 4 drops of Essential Oil to a bowl of just-boiled water. With a towel over the head, lean over the bowl, or place underneath a client who is laying face down on a massage table. Breathe in normally for up to 10 minutes.
We currently offer these in our 3 signature aromas:
- ORANGE, JASMINE & CEDARWOOD
A vibrant and uplifting blend that fuses Sweet Orange, Jasmine and Cedarwood alongside with subtle notes of Patchouli.
- FRANKINCENSE & PATCHOULI
Evoking a sense of warmth and comfort, the rich aroma of Frankincense is balanced with the florality of Patchouli and Ylang Ylang.
- BERGAMOT & NEROLI
A balance between the two previous aromas. The citrus of Bergamot and Cold-pressed Mandarin is paired with the floral notes of Neroli and Rose Geranium. All enriched with the warmth of Cedarwood.
PRICES
30ml: Trade £20
10ml: Trade £8 (RRP £15.95)
RETAIL EXPERIENCE SETS
In addition to our professional products, we offer a range of award winning self-care experience sets, which are great for retail but also as a way for guests to have experiences without a therapist or outside of the spa within their accommodation.
All our sets feature a selection of skin-care products in our reusable packaging; alongside a guided magazine and audio. These not only leads the guest through the products and how to use them, but also introduces them to mindfulness and relaxation techniques.
Our boxes are now stocked in a range of luxury hotels and spas across the country, allowing guests to enhance their stay whilst driving additional revenue with no therapist time taken.
We even offer co-branding on the labels, allowing your guests to take a little piece of their spa visit away with them.
We even extend our circular packaging system out to your guests, allowing them to request a free collection of a box from their home, at a time convenient to them.
REUSABLE FACE MASK SET
Over 1 MILLION single-use sheet masks are thrown away every day! Our innovative reusable silicone mask comes with 3 different serums, not only allowing your guest up to 20 uses in each box, but it also means they can tailor their mask to their specific face needs. These sets are perfect for retail and offer an experience which can be used poolside or in relaxation areas, and then taken home after.
The contains the following:
Reusable & 100% Recyclable Face Mask: This face mask redefines sustainability, offering a greener alternative to traditional single-use masks
Antioxidant Facial Serum (10g): A 100% natural blend of extracts that nourishes and protects your skin.
Hyaluronic Acid Facial Serum (10g): Crafted to rejuvenate your skin and give you a velvety-smooth complexion
Vitamin C Facial Serum (10g): An illuminating elixir crafted to revive, energise and brighten your skin
Black Obsidian Facial Roller: Formed from ancient lava flows, this sustainable Facial Roller boasts remarkable spiritual and skincare benefits
Metal Storage Tin: Perfect for keeping all the items together. It also allows the guest to store the set in the fridge at home for an additional sensory experience.
Experience Guide: All our experience boxes come with a detailed magazine that not only walks the guest through the products and how to use them, but also introduces them to relaxation and mindfulness techniques.
MASSAGE SELF OR COUPLES
Offer your guests the opportunity to connect with themselves or as a couple with our guided massage set. Perfect for guest to take home after a visit, or for them to use during their stay in overnight accommodation.
Our magazine and audio guide carefully walk the guests through basic body brushing and massage techniques. It’s also perfect for guests who feel uncomfortable having hands-on treatments in spa.
The contains the following:
And Relax... Room & Pillow Mist: Envelop yourself in the soothing aroma of our Room Mist, setting the perfect ambience for your massage experience.
Lemongrass & Ginger Body Wash: Begin your journey with a refreshing Body Wash, cleansing both body and mind for a truly immersive experience.
Natural Boar Hair Dry Brush: Discover the benefits of dry brushing, promoting circulation and rejuvenating your skin. Embrace a natural and mindful approach to skincare.
Time to Connect Massage Oil: Our natural Massage Oil is crafted to enhance the connection with your body or your partner’s. Unwind and indulge in the therapeutic properties of carefully selected ingredients.
Himalayan Salt Ball: Harness the power of Himalayan salt for a deeply relaxing experience. This salt ball adds deep-tissue relaxation to your self-care routine.
Experience Guide: All our experience boxes come with a detailed magazine that not only walks the guest through the products and how to use them, but also introduces them to relaxation and mindfulness techniques.
DETOX INSIDE & OUT
Provide your guests with the opportunity to detoxify and rejuvenate their bodies from the effect of the night before.
This guided set walks them through a journey of cleansing their body and mind, inside and out.
It’s perfect for guests who are visiting as part of celebration, such as a wedding, hen do and corporate event; allowing them the time to recover either at home or in their overnight accommodation.
The contains the following:
Detox Tea by Tea People: Begin the journey with a soothing cup of Detox Tea, specially curated to ease the internal effects of the night before, featuring Dried Apple, Moringa, Cinnamon, Turmeric, Green Tea & Tulsi
Lemongrass & Ginger Body Wash: Refresh and invigorate the senses and the skin with our energising Body Wash
Eucalyptus & Peppermint Bath Salts: Immerse in a detoxifying bath with the decongesting blend of Eucalyptus and Peppermint
Detoxing Green Clay Face Mask: Revitalise the skin with our Detoxing Green Clay Face Mask, designed to draw toxins from the skin, leaving it refreshed and renewed.
Himalayan Salt Massage Ball: Indulge in a guided therapeutic facial massage, that provides natural relief from headaches and helps sooth the mind. Especially if kept cool in a fridge or freezer.
Experience Guide: All our experience boxes come with a detailed magazine that not only walks the guest through the products and how to use them, but also introduces them to relaxation and mindfulness techniques.
REED DIFFUSERS
You can now share the beautiful SE-LF sensory experience far beyond the treatment room. Our new Reed Diffusers let your guests take that cherished feeling home, or allow you to wrap your entire spa or hotel in our signature natural aromas. They’re a truly wonderful retail opportunity and perfect for creating an inviting, consistent atmosphere in your reception, lounges, poolside, or guest rooms.
At the heart of each diffuser are our three signature blends of 100% pure essential oils. We’ve chosen a special, eco-friendly diffuser base that works brilliantly, helping these precious oils fill your spaces with scents that are true, consistent, and utterly captivating. You’ll notice a generous depth of fragrance, rich and impactful, but always beautifully balanced and never overpowering.
It’s not just about the beautiful scent; the elegant matt black bottle looks chic anywhere, and very practically, it keeps the essential oils inside protected from light, so the fragrance stays true for longer. And those clever fibre reeds? They’re designed to release the fragrance steadily and evenly, so there’s no fuss, just lovely, continuous aroma.
Because we’re serious about sustainability that’s simple for you, each Reed Diffuser set comes with two 100ml diffuser oil refills in our unique reusable aluminium bottles. When they’re empty, simply send them back to us – free of charge – to be refilled. It’s all part of our easy, circular promise. As you’d expect, our diffuser oils are vegan, crueltyfree, and made with a deep commitment to purity.
Choose from our beloved signature scents:
- Orange, Jasmine & Cedarwood
- Frankincense & Patchouli
- Bergamot & Neroli
OUR SUPPORT
At SE-LF, we believe that a truly successful partnership is built on mutual trust, transparency, and a shared commitment to excellence. We’ve listened to the industry and designed our entire approach to working with you to be as supportive, straightforward, and rewarding as possible. Forget the common frustrations and restrictive terms; we’re dedicated to providing a framework that empowers your business, delights your guests, and champions sustainability without undue burden. Below, you’ll discover some of the key ways we support our valued partners, ensuring our collaboration is both seamless and beneficial from day one:
Seamless Set-Up, On Us:
We want to ensure you have everything you need to seamlessly introduce SE-LF to your guests. That’s why we provide a complimentary suite of professional-grade accessories, including trolley bottles, tubs, bowls, scoops, and trays, all free of charge to get you started.
Partnership Without Penalties - No Spend Contracts:
We believe in building partnerships based on the exceptional quality of our products and the dedicated service we provide, not on restrictive contracts. You choose to partner with us because you want to, not because you have to.
Sustainable Solutions, Sensible Pricing:
Embracing sustainability is at the heart of what we do. While our innovative reusable metal containers, along with their collection and sanitisation, represent a significant investment, we are committed to not passing this full cost directly to you. We maintain competitive pricing for our premium products and only apply a nominal £20 fee for any containers not returned, ensuring our sustainable model remains accessible.
Tailored Marketing Collaboration:
We recognise that every spa and hotel is unique. Generic marketing materials simply don’t cut it. Our team works collaboratively with you to develop bespoke marketing support and solutions that resonate with your specific brand and enhance your guests’ experience.
Freshness Assured - Small-Batch Production, Prompt Delivery:
To ensure your guests experience our products at their peak efficacy and freshness, we operate on a small-batch production model. This means we don’t stockpile vast quantities of products in our warehouse. However, our commitment to freshness never compromises our promise of timely and reliable delivery.
No Unwelcome Surprises:
We believe in straightforward, supportive partnerships, that are transparent & flexible. That’s why we offer free delivery on all orders over £250 (and a simple £15 charge for smaller orders), with no minimum order quantities – giving you the flexibility to order exactly what you need, when you need it. Plus, to help you manage your cash flow from the outset, we provide 30 days credit as standard, so there’s no need to pay upfront as we begin our journey together.
Empowering Your Expertise - Bespoke Treatment Creation:
We equip your team members with comprehensive product and brand knowledge, delivered in an accessible way that respects your therapists’ expertise. We believe you’re the treatment specialists, which is why we don’t impose rigid, prescriptive protocols. Instead, we collaborate with you to design unique and bespoke treatment experiences that perfectly reflect your spa’s philosophy and delight your guests.
David Allerton Founder
I am thrilled to welcome you to SE-LF, a company born from a deep passion for creating exceptional skincare that genuinely is good for the body, mind, and our planet.
Unlocking the Mental Health & Environmental Potential of Skincare
SE-LF is more than just a business to me; it represents my personal experiences and core values, driven by a mission to make a tangible difference.
I’ve always believed in the profound power of skincare. Not just for our beauty but for our mental wellbeing too. Its sensory nature, the ritual of application, the aromas and textures – all these aspects mean it’s the perfect vehicle to introduce mindfulness practices into our everyday lives.
However, the beauty, spa and hotel industries face a significant challenge with plastic waste. Simply relying on conventional recycling, which often falls short, isn’t a sustainable answer.
At SE-LF, we knew we had to do better. That’s why we’ve invested in a circular system: we provide our spa-quality
products in premium, reusable metal containers, manage their collection, and meticulously clean and reuse them, over and over again. This is our commitment, coupled with our vital treeplanting scheme ensures we are a Carbon Neutral Certified company.
We take on this responsibility because we believe offering luxurious, effective treatments shouldn’t come at the planet’s expense, nor should it burden our partners. We’re dedicated to supporting your business with products that deliver outstanding results for your guests and align with the highest ethical and environmental standards.
If you’re interested in joining our “reuse revolution” or you would like a FREE sample of our products.
Please email: info@se-lf.co.uk