The Memphis Mansion hosts one of the ten biggest Elvis collections in the world.
Experience of the Month, Denmark
Elvis is in the building Whether you are an Elvis fan or not, you owe yourself a visit to the Memphis Mansion in Randers, a mansion twice the size of Graceland and with some of the most iconic guitars and costumes ever worn and played by the king of rock ‘n’ roll. By Nicolai Lisberg | Photos: Memphis Mansion
Elvis might have left the building when he died in 1977, but his legacy is still very much alive – and not just in Graceland in America, but also in Randers where the Memphis Mansion is located. It is a mansion with a diner, a merchandise store, conference rooms and the famous museum that hosts one of the ten biggest Elvis collections in the world. “From the moment you park your car it’s like walking into a time warp. When you enter through the gates you’re welcomed
with Elvis songs, and on your way to the mansion you’ll pass a copy of his childhood home and a one-to-one sized statue of him. It is like stepping into a little part of America,” says Henrik Knudsen, owner and founder of the Memphis Mansion. Knudsen first became obsessed with Elvis at the age of 13, and later he decided to make his passion into a living. In 2011 he opened up the Memphis Mansion. “In the beginning people laughed and found it a bit odd, but today we are on
the top-50 list of attractions in Denmark. Our visitors don’t just include Elvis fans. We’re here for anyone who just wants to experience the universe and get a taste of America,” he says.
A unique collection Last year more than 130,000 people visited the Memphis Mansion, including for confirmation parties and companies hosting their conferences here. Even the European Union booked the facilities for a meeting, and all of them were impressed by the mansion, according to Knudsen. “If you just expect to get a short story on Elvis’ life and a few posters from an old magazine, you couldn’t be more wrong. The museum is insured for more than one million pounds, and we have some of the most well-known costumes he wore and the guitar on which he played his most famous concert,” Knudsen explains. “We even have the original tape from a jamming session between Elvis, Carl Perkins, Jerry Lee Lewis and Jonny Cash, and our merchandise store is the biggest in Europe. Like I said: entering the Memphis Mansion is like entering a time warp.” For more information, please visit: www.memphismansion.com
106 | Issue 88 | May 2016