Scan Magazine, Issue 117, October 2018

Page 16

Scan Magazine  |  Design Profile  |  YouBed

A game changer for sleeping comfortably in hotels Swedish company YouBed is reinventing the sleeping experience. Its innovative hotel bed mattresses with adjustable firmness are causing quite a stir in the hotel world, and enabling more and more guests to get set for a good night’s sleep.

ented bed solves this problem and helps hotel chains to operate and compete more successfully by raising their service standard,” confirms Sörensen.

By Malin Norman  |  Photos: YouBed

Based around the idea that the perfect bed will improve quality of life, YouBed was launched in 2014. With the world’s first adaptable pocket spring bed, the company has quickly become an attractive partner in the hotel industry. “We have come up with a practical solution to the most central problem for hotels: the ability to provide a comfortable bed to guests with individual comfort preferences,” says CEO of YouBed, Mattias Sörensen, and continues: “Our inno16  |  Issue 117  |  October 2018

vation has the potential to completely change the hotel industry.”

Increased guest satisfaction According to a number of surveys on hotel experience and customer satisfaction, a good night’s sleep is highly valued by hotel guests and a comfortable bed is crucial. However, the challenge for hotels is that guests have different preferences, some want a firm bed whilst others want a soft one. “Our pat-

Whether guests prefer a soft or a firm bed, YouBed will always adapt to their personal preferences – regardless of height, weight, body shape or sleeping position. YouBed’s pocket spring bed is easily adjusted with a hand control and guests can fine tune the degree of firmness or softness, in both the shoulder and hip area, for ultimate comfort. For the hotels that have already introduced the bed, their ‘net promoter score’ in customer satisfaction has in-


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