RaccoonUpsell UK

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RACCOONUPSELL

RaccoonUpsell is a digital guest service menu designed to generate more revenue while enhancing the guest experience. Upselling can be beneficial for hoteliers in multiple ways. Firstly, it generates more revenue from existing revenue streams when guests include add-ons through the booking engine. It also creates new revenue streams from ancillary services such as spa treatments and local experiences. Finally, it provides guests with a personalised and customisable stay.

Explore the exciting world of automated upselling and gain valuable insights on boosting your sales while creating a memorable experience for your guests.

Package From £80/day

Pool Lounger Cocktail

HOW DOES IT WORK

RaccoonUpsell is an upgrade module that enables hoteliers to offer exciting additional services and room upgrades to arriving guests to make their stay more enjoyable.

Guests can view the digital menu and choose any other services they want to include by clicking on a link in a pre-arrival email. The add-ons will be automatically added to their reservation.

Superior King Suite

From £65

3 QUICK STEPS TO SET UP RACCOONUPSELL:

Step 1: Create your menu.

Set up your add-ons in the My Property module under the Add-Ons tab. Unleash your creativity here! Simply provide a catchy title, a detailed description, and a photo of your product to showcase what you’re selling.

Additionally, you can specify the regular price and any discounted price.

UPGRADE
£ £ 30 25
YOUR STAY

GOOD TO KNOW:

For precise accounting and revenue insight, assign a separate ledger to each add-on in your hotel. This will result in more effective practices, even if some have the same VAT. Trust us; it’s worth the extra effort.

Step 2: Enable online check-in.

Online check-in is an important part of the guest’s pre-arrival experience, so you must enable it to use RaccoonUpsell. To set up online check-in, navigate to the Documents Module. Select the Pre-Stay Email option to personalise the messaging and include the %onlinecheckinlink% system tag.

NB: The add-ons you choose to promote with RaccoonUpsell will be shown in a menu below the guest registration form.

Step 3: Fully automated with inventory control

After completing the set-up process, the system will promote and upsell your products or services. If your stock is limited, don’t worry - RaccoonUpsell has inventory control functionality to ensure you never oversell.

Learn how to set up RaccoonUpsell with detailed steps.

Airport Transfer From £50

WHAT CAN YOU UPSELL AND CROSS-SELL?

The purpose of upselling and cross-selling is to enhance the guests’ experience by offering additional value, and encouraging them to return for more visits. With RaccoonUpsell, you can now include current offerings and promotions at your front desk in the digital guest service menu. This will help your receptionist focus more on extending a warm welcome rather than trying to sell to arriving guests.

What you choose to sell should make practical sense to your guests (upgrading from a single room to a honeymoon suite might not be as enticing for a solo guest as it would be for a couple staying in a double room). However, the solo guest might prefer a more spacious room with a better view.

“WHAT

IF I DON’T HAVE A SPA OR A RESTAURANT?”

You can collaborate with local businesses to create mutually beneficial packages. For example, you could partner with ride-sharing services, shuttle services, bike rental companies, or restaurants to offer guests easy and convenient ways to explore the surrounding areas and make the most of their experience.

Bicycle Rental
£15
From

Here are some of the most popular products and services of RaccoonUpsell users:

Room Upgrades:

Offer them a better room for a more comfortable and luxurious stay.

Packages:

Think local experience packages, family packages, and romantic packages, all offered at a discounted rate.

Food and beverages:

Breakfast, dinner, snack platters, and a bottle of bubbly or wine.

VIP Services:

Offer personalised welcome gifts or exclusive access to certain facilities in the hotel.

Transport:

Offer airport pick-up and drop-off for guests for ease and peace of mind.

RACCOONUPSELL REPORTS

RaccoonUpsell Reports provide a record of all add-ons and room categories sold during a specific time period. You can choose to filter data by month, quarter, year, or lifetime. The example below shows the total amount of upselling that took place over a one-month period from January to February.

Popular add-ons

What’s great about this report is it shows you which add-ons are most popular with guests and how much each one contributed to your total upsell revenue. This information can help you decide which add-ons to offer and how to promote them.

£800 £701 £612 £246 £98 £0 £246 £98 £0 £800 £397 R87 £690 £0
£ 2465 £ 1643 £ 894
£
FEB
Airport Shuttle £
Lover’s Package £ 460 Couples Massage £176
120
2023
750

Popular room categories

This report shows the room categories that are most popular with guests and which category contributes the most to your total upsell revenue. This information can help you make informed decisions and execute effective room-specific marketing strategies.

£ 600 FEB 2023 Deluxe Room £ 450 Suite Suite with Balcony From £85 £600 £0 £236 £450 £0 £0

BENEFITS:

Unleash your property’s full potential with RaccoonUpsell.

Increase revenue:

Expand your supplementary revenue streams or create new ones when you partner with other businesses.

Enhance the guest experience:

Enhance the guest’s stay through personalised add-ons and room upgrade recommendations.

Improve your marketing visibility:

Engage arriving guests at the most opportune time with exciting upgrades!

Save time with automation:

Free up your team’s time to focus on providing topnotch customer service.

Increase guest loyalty:

Exceeding guest expectations lead to repeat business and positive word-of-mouth advertising and reviews.

Global Success Stories

RaccoonUpsell has helped many hotels achieve remarkable success and profitability worldwide. Here are three inspiring success stories.

Buff and Fellow:

From delectable meal boxes to breakfast game drives, Buff and Fellow is well-known for its unique offerings. However, getting the word out about these services was difficult, with most advertising being done through manual emails or at the front desk. By utilising the RaccoonUpsell upgrade module, they significantly boosted their marketing initiatives and substantially increased RevPAR.

The ROI on RaccoonUpsell for Buff and Fellow was an incredible 781%.

Read the full case study

Steenhof Suites:

Steenhof Suites was missing out on optimising their ancillary revenue streams by limiting their offerings to ‘front-desk’ only.

By leveraging the RaccoonUpsell upgrade module, Steenhof unlocked a valuable ancillary revenue stream, providing guests with enhanced opportunities and flexibility when selecting add-ons for their stay.

RaccoonUpsell works wonders for Steenhof Suites, with an 1836% return on investment! Read the full case study

L’Enclume:

L’Enclume switched to RoomRaccoon’s integrated booking engine due to limited upsell options. With RoomRaccoon’s Hotel Management System, they managed reservations and implemented RaccoonUpsell, which boosted their guest experience and ancillary revenue.

As a result, they achieved an impressive 571% ROI from the RaccoonUpsell subscription. Read the full case study.

Ready to elevate your guest experience and generate additional revenue? Contact a customer success manager today to get started with RaccoonUpsell.

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