RE Newsline December - 2021

Articles In This Issue Page 1: SABOR Page 3: SABOR Page 7: The Way I See It Featuring: Cathey Meyer Page 13: NARPM Article Featuring: Brenda Davila Page 15: Associate Splotlight Featuring: Barton Co.Carpets

SERVING SOUTH TEXAS Vol.XXXIX, No. 12

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SURROUNDING AREAS FOR 40 YEARS www.realestatenewsline.com

Pages 22-23: News Flash

December 2021

SABOR Announces 2021 Real Estate Award Winners Missy Stagers is the recipient of the 2021 Lifetime Distinguished Service Award. The Broker/Owner of M. Stagers Realty Partners, Stagers has been in the real estate business for over 28 years, has sold over 3,800 residential properties, and produced over 700 million in sales. Her contributions to the industry are extensive and she is known for being a consistent and tireless advocate for the value of REALTORS® and this industry. Among her numerous accolades, she served as SABOR’s Chairman of the Board in 2014; she has served on and chaired various committees at Texas Association of REALTORS®; she was the 2015 recipient of the prestigious Omega Tau Rho Medallion of Service for her dedication to the Industry of Real Estate; and she was President of the San Antonio Chapter of Women’s Council of Realtors in 2009. In addition to her outstanding business performance, Dalrymple also served six years on SABOR’s Board of Directors, including the Executive Committee, and she has volunteered on numerous committees and task forces with the association

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David Karras is the 2021 Broker of the Year. Karras is an Army combat veteran who has been in the real estate industry since 2009 and is Broker at Karras Randolph

Signature Property Group. David has consistently put his agents first, whether it’s providing training for his agents, mentoring and developing, he’s available to his agents 24/7. Karras served on SABOR’s Advisory Group and was appointed to the Outreach Committee in 2022. Outside the office, David donates his time and resources to various local organizations, including the San Antonio Food Bank, McQueeney Volunteer Fire Department, Thrive Youth Center, Schertz Animal Control, and has given back to his clients and community with his Community Heroes Program for military, first responders, and teachers.

Bizzy Darling is the 2021 REALTOR® Salesperson of the Year. A REALTOR® for 7 years, Darling is an agent with Coldwell Banker D'Ann Harper REALTORS®. Bizzy actively works to ensure the positive reputation of REALTORS® in the community. She has grown her business exponentially year-over-year and is involved not only with SABOR committees, but also gives back to her community through her passion for service. She holds herself, as well as all those she works with, to high professional standards. She is always available to help other REALTORS® and invests in those around her. She works tirelessly for her buyers and sellers and creates lifelong relationships due to her commitment to excellent customer service, ethics, and advocacy for her clients. Bizzy has many accolades, including being awarded SABOR’s Rookie of the Year award in 2015; Coldwell Banker’s Number One Sales Agent, Top Luxury Sales Agent, and the Top Boerne Sales Agent since 2018.

M a r i a h McClure is the 2021 Rookie of the Year.

McClure is a REALTOR® with Realty San Antonio. In her first year of real estate, Mariah has participated in ongoing education and she hopes to join the 2022 Texas

REALTOR® Leadership Program and the Women's Council of REALTORS®.

Mariah is fluent in American sign language and is involved in real estate advocacy for the deaf/hard of hearing. When she isn't busy catering to her clients, you can find her enjoying quality time with her two sons, at church, volunteering, or at CrossFit. Erin Cestero is the 2021 Manager of the Year. Cestero is the President of JB Goodwin REALTORS®, San Antonio Division, where she leads a team of over 260 agents. In Erin's 22 months as the San Antonio Division President, she has taken the business to new heights with a 31 percent increase in overall sales volume and a 6.8 percent increase in the market share. Of her numerous accolades, she was most recently named Executive of the Year by Platinum Top 50 REALTORS®. As a military wife, daughter, and sister Erin has a passion for serving military families. Early in her real estate career, she was on a board of six who developed and introduced the U.S. Military on the Move program for JB Goodwin REALTORS® and Leading Real Estate Companies of the World. U.S. Military on the Move allows active and retired military the ability to get cash back when buying or selling a home.

Kyle Hendricks is the 2021 Property Management Specialist of the Year. In 2015, Kyle earned his real estate license and is the Vice President of Hendricks Property Management. He has navigated business operations through a pandemic, maintained the portfolio, and kept a team of 12 employed. Kyle is currently studying for his Brokers license and plans to become the Broker of record for his firm. He has also received the Residential Management Professional designation through NARPM and is a Master Property Manager designation candidate.

Kyle is currently serving as the President

of the National Association of Residential Property Managers San Antonio and as the 2021 Vice-Chair of SABOR’s Leasing and Property Management Committee and will be the Chairman in 2022.

Lisa Grove is the 2021 recipient of the Commercial Award.

Grove has been in the business since 1996 and is a REALTOR® with Phyllis Browning Company. She has continuously been a multimillion-dollar top producer and holds the Graduate, REALTOR® Institute (GRI), Accredited Buyer Representative (ABR), Certified Residential Specialist (CRS) designations, and this year completed the Texas Accredited Commercial Specialist (TACS) designation. Lisa is a 2021 board member of San Antonio Cancer Center, the non-profit arm of the Mays Cancer Center UT Health San Antonio MD Anderson, and Beacon of Hope Luncheon Chair.

Julie Young is the 2021 Affiliate of the Year. A member of SABOR since 2012, Julie is co-owner of BY Design Home Staging, a multimillion-dollar real estate staging and redesign company based in San Antonio and Austin. She is active in educating REALTORS®, teaching CE classes, and attending SABOR events. She has authored and teaches CE courses in Home Staging and Design Trends. Julie has been an active member of the local chapter of the Real Estate Staging Association and has been recognized as one of the Most Influential People in the Real Estate Staging Industry.

B e a t r i c e Briseño is the 2021 recipient of the Legislative Champion Award. Briseño is the Broker/Owner of RE/MAX Unlimited and has been in the real estate business for over 25 years. Beatrice is a true TREPAC advo-

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cate, she leads by example and encourages other REALTORS® to become more informed and invest. She actively participates in the Broker Involvement Program, calls to action, state hill visits, encourages others to vote, and has advocated nationally in Washington DC on behalf of NAHREP. Beatrice has participated on many committees at SABOR and was the 2020 Chairman of the TREPAC Committee. In 2018, Beatrice was the President of the San Antonio chapter of the National Association of Hispanic Real Estate Professionals

December 2021

Robert Dullnig is the 2021 Farm and Land Specialist of the Year. He is the Broker Associate of Dullnig Ranches at Kuper Sotheby's International Realty and has over 22 years as a Farm and Ranch REALTOR®. Robert has mentored several ranch agents and helped them develop their skills in the specialized field of farm and ranch real estate.

He has many accolades, including being

Follow Us @renewsline Kuper Sotheby’s International Realty’s #1 Sales Agent from 2015 to 2018 and holds the record for the largest land tract sale in the company’s history, and has sold over 600,000 acres throughout his career.

This year SABOR is opening the Good Neighbor Award for voting by the membership and the winner will receive $1,000 for the charity of their choice. The 2021 Good Neighbor Nominees are Albert Alvarado, Arnold Ballesteros, Holly Hermes, Marlee Kutzer, and Leesa Harper Rispoli.

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Managing Editor...........Courtney Smith Contributing Writers:......Cathey Meyer ..................................................Pat Farrell Columnists........................Judy Goldick ...........................................Brenda Davila Business Development .......Joyce Orts Area Sales Director..........Rose Stewart .............................................210.386.6544 Real Estate Newsline is not responsible for the opinions or facts expressed by non-staff writers or for errors and any byproducts in advertising or editorial copy.

Real Estate Newsline takes the pandemic situation very seriously, we do not endorse or condone any behavior contrary to current CDC guidelines. To that end, please be aware, some pictures in this issue may have been taken pre-covid and should not be considered to represent anyone being irresponsible or careless in any shape or form.

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We welcome submissions of photos, press releases or articles.

Email to: editor@realestatenewsline.com

December 2021

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ibility they need. These are selfpaced courses, meaning students can log in and out as many times as needed and go back to review earlier lessons or move forward with the next. It beats cramming at the last minute.

Students also have access to skilled Academic Advisors who can answer any questions and con-

cerns. This is your one stop source for online continuing education.

Visit realtoracademy.com/online to view course descriptions and enroll.

To learn more or to request a course, contact REALTOR® Academy at info@realtoracadmy.com or call 210-593-1275.

Why Choose REALTOR® Academy?

REALTOR® Academy at the San Antonio Board of REALTORS® provides real estate professionals with the education needed to achieve the highest degree of professionalism. SABOR is one of the few Boards in Texas that is certified by the Texas Real Estate Commission to operate a real estate school. All the courses offered are accredited for broker or salesperson licensure.

What sets the school apart is the instructors have worked in the real estate industry and offer real world insights and expertise.

Agents who take courses here come away with a much better understanding of their chosen career field and are already a step ahead of the competition as a result.

Large Selection of On-Site or Live Online Courses REALTOR® Academy offers a wide selection of courses for every stage of your career including: • Continuing Education Classes • Designations • Certifications • Sales Agent Apprentice Courses • Qualifying Courses Class schedules are carefully coordinated to accommodate even the busiest agents including daytime, evening, and weekend classes.

Online Courses REALTOR® Academy also provides online education to offer students the convenience and flex-

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Kim Miller Perry, Keller Williams Heritage, Gwen Derry, Old Republic Title, Quynh Nguyen, eXp Realty and Adriana Garza, Cannon Realty Group

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December 2021

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Esperanza Realtor Luncheon

Lehua Sotelo and Robert Sotelo Jr., eXp Realty, Tatiana Arenivar, Tradecraft

Lulu Bishop and Megan Keenum, both Keller Williams Boerne

Jamie Middleton, Keller Williams Boerne and Rose Stawick, JB Goodwin

Maren Wood, Tradecraft and Kelly Atkin, The Lookout Group

John Kuntz III, Local Realty with Larry Allen, Monticello Homes

Jason Payne and Lara Payne, both Coldwell Banker D’Ann Harper REALTORS

Be sure to see and download more pictures from this event and others online:

Martin Moreno, Rigel Realty with Lara and Jason Payne, both Coldwell Banker D’Ann Harper REALTORS and Carol Schultz, Hill Country Home and Land.

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December 2021

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SABOR TREPAC Purple Party

Linda Gaida, Guest with Marty Hutchison, Property Managment Services

Diane Craig, Bob Leonard and Katie Griffin-Ross, all RE/MAX Associates

Krista Clark, Guest with Philip and Krista Becker, Becker Properties

Annette Slater, Landlord Property Mgmt and Betty Kirkpatrick, Annette Slater Broker

Rick Rodriguez, U S Pros and Adriana Rodriguez, Keller Williams City View

Quynh Nguyen, eXp Realty and Ojas Tasker, Caballero & Associates Realty

Be sure to see and download more pictures from this event and others online:

Gwen Derry, Old Republic Title, LaVonna Stewart, eXp Realty, Madge Rashell, Guild Mortgage, with Paula Grigsby and Jennifer Lang, both TAP FCU

December 2021

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THE WAY I SEE IT Cathey Meyer / Contributing Writer

The Hunt for Red December The times they have changed.

Gone are the good old days of lastminute meal planning for the big holiday feast. The week before purchase of primary necessities and the last-minute run for the flourish and fluff to your local House Empire of Bounty or HEB may be unavailable for the Christmas holidays if this past Thanksgiving is a clue. Not one to dirty a kitchen, my culinary advisor stated he was not interested in dining out this year. We would attempt an old fashion, create it yourself, Thanksgiving meal. I thought that meant preordering the meal for same day pick-up and reheating in the oven. That, of course, hinged on the idea the oven would heat up after years of use as a storage bin.

When negotiating with a serious cook, there are plenty of preparation steps that occur long before the table is set. The intention was to take back the kitchen to its original use and create a holiday atmosphere

using old family recipes. Things came out of the cabinets I never knew were hiding deep in drawers, nooks, and crannies. Items were lined up on the counter tops ready for their initiation into holy holiday heat. I was game for gaming the dinner, but first . . . . the obligatory trip to the HEB. A seasoned cook knows the seasons of food shopping. For our Thanksgiving feast, he spent a good day and half culling the list of required meats, vegetable, spices, creams, soup stock, breads, dairy, and desserts. He made his list and checked it twice. I thought maybe he was one holiday ahead of the game, but I learned early on not to question the master. The HEB’s are ranked in order of aisle accessibility, parking probability and check-out-scan-ability; not to mention time of day for the shopping run, shopping cart conditions and weather.

Two weeks before Thanksgiving, we set out for our local

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HEB to cross items off the list by aisle and alphabetically; still not sure how that works, but I followed the leader.

My typical grocery run involves cruising the wine inventory, sampling the cheese (They do that again!) selecting a bagged salad, stocking up on coffee and debating the purchase of ice cream. I have noticed that the price of wine is skyrocketing, cheese selections are limited, bagged salad has been salmonellaed off the shelf, and coffee is scarce. Ice cream seems to hold its own for whatever reason. My cooking guru had a much more detailed mission and no success in the hunt.

Post pandemic acquisition of anything is tricky in these times.

Organizing a traditional holiday meal is a pandemic panic. Lesson one: Be prepared for the scavenger hunt. If you are particular about your product, several stops may be required for successful procurement. Lesson two: No time to debate. If your item is within reach, grab it and a spare. No guarantee more is coming. Lesson three: Do not sweat the small stuff.

You may have a favorite product brand, but that was before shipping containers created a large floating parking lot inaccessible to rubber to the road tires. Lesson four: The 15 items or less checkout line is essentially a suggestion. Apparently shoppers are not accurate counters.

Lesson five: Dining out might not be

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the worst Plan B. After the grocery run of multiple HEB’s, our traditional holiday meal monopoly board was ready to be assembled in the now usable kitchen. I attempted to assist with the unbagging and storage, but I missed that day at kitchen organization school and was asked to leave. I was more in the way than lighting the way. It was not long before I heard the loud requests of “Where is your (insert any kitchen gadget)?”

No surprise my one Teflon frying pan, melted spatula, and garage sale cookie sheet were not going to support the effort of a traditional meal. Trip number I-have-lost-count to the HEB for pots, pans and other required cooking items. Surprisingly, nonfood items are much easier to acquire in these times of unpredictable shortages. Paper towels and toilet paper not so much.

I must admit the homecooked meal was amazing. The aromas of roasted bird, caramelized something or other, warmed rolls and of course, THE pecan pie made for a pictureperfect Thanksgiving feast. The post meal experience was not so perfect as someone (me) had the honor of the home-cooked-meal-clean up, but that is fodder for another time. In the post- Thanksgiving spirit, my gratitude to the kitchen crew. Only 25 days to the next home culinary battle.

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December 2021

GUEST COLUMN Kimberly Howell / Sales Manager, Kimberly Howell Properties

"The Lost Art of Agent Communication" (Let’s Keep It Professional – Not Confrontational) Cell phone rings! Listing agent answers. Selling agent, who had initiated the call regarding a multiple offer situation immediately starts aggressively barking sentences at listing agent. “I just saw in MLS that your listing at 123 Crazy Town is already under contract! Why didn’t you call me? You told me you would. My clients are going to sue you and file a TREC complaint!”

Does the above scenario sound familiar? Sadly, these type conversations are happening all too often these days. Typically, things don’t get resolved very amicably when agents communicate like this.

Who is to blame in this circumstance? Who knows, but it’s likely both agents may have played a role.

The listing agent may have forgotten to reach back out to update the selling agent or maybe the selling agent had texted the listing agent, “my clients will beat any offers you

have,” but never sent a formal offer.

Or even crazier yet, maybe the listing agent was just honoring their fiduciary to their seller and doing exactly what the seller had asked them to do. Regardless of how they got to that point the selling agent was not going to help the situation by communicating in that fashion.

The ability to communicate effectively is one of the most important skills an agent can possess. One of my favorite definitions of communication that I’ve ever seen is, “communication is simply the act of transferring information from one place, person, or group to another.

Every communication involves (at least) one sender, a message, and a recipient.” What’s often overlooked is the importance of understanding how and to whom the message is conveyed coupled with how the message was interpreted - formats, emotions, and non-verbal factors all

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come into play in orchestrating effective communication.

Agents must be able to communicate in writing, while conversing, and while presenting information in a variety of different formats.

Most importantly, we must be able to facilitate the communication between the multitudes of participants involved in a transaction.

Essentially, we become the project managers for our clients and should ensure everybody understands what is required in order to achieve our client’s goal. An effective agent using sound communication skills is not only effective at transferring their own ideas, but should also excel in aligning expectations, inspiring action, and spreading vision. An agent can accomplish all of this without making every encounter a “heated battle of the wills” while still being resolute in support of their fiduciary. How you ask?

First and foremost be authentic. Don’t try to disguise who you are and what your clients’ needs are. Be visible throughout the transaction. Be involved and relentless communicate information, thoughts, and ideas clearly and frequently in all forms possible. It’s fine to use assistants, but make sure you are monitoring what is being discussed so you can help if needed. One of the most critical components is listening because it allows you to gain

a clear understanding of all participants’ perspective and knowledge of the important issues/facts. Be simple, direct, and stick to the key decision points - don’t hide behind complexity or pile on a ton of information in order to try and overwhelm the other person - this tactic serves no one. Encourage input from all involved participants. Remember, it’s ok to pause! Be okay with silence. Encourage all involved in the discussion to offer ideas and solutions before you give yours.

You can use stories to illustrate points - examples of previous transactions that help others understand why you may voice the concerns you have. Above all, back up your words with action - do what you say - realize that your attitude and actions give additional meaning to your spoken and written messages.

Your behavior gives people information about your disposition, opinion, or mood - regardless of the words you speak. One of my favorite quotes is by Ralph Waldo Emerson who said, "Your actions speak so loud, I cannot hear what you are saying."

In the end, to be more effective in communication, think not only about your words, but also about your attitude and actions, as well. It will make a huge difference to the person you are communicating with - and your reputation as a professional.

Replacing Your Garage Door is the #1 Rated Home Improvement Project both Nationally and in San Antonio According to Remodeling Magazine’s 2021 Cost Versus Value Report!

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December 2021

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Margo Villarreal and Cookie Gehring, both Keller Williams Heritage

Valerie Wilshire, Independence Title, Mindi Stange, JP & Associates and Michele Thomas, Guest

Paul Gonzalez, mortgage professional and Jollyn Hilliard, JPAR New Braunfels

Fran Valdez and Anthony Cardenas, both Capital Title

Efrem Martinez and John Friesenhahn, both Imagine Homes.

Mike LaMacchia, ERA Colonial Real Estate and Sara Blomstrom, Chicago Title.

Emily Piperato, Mortgage Pro, Maurice (Moe) Huntley, BHHS Don Johnson Realtors and Ojas Tasker, Caballero & Associates

David Gardner, Sponsor (Movement Mortgage), Diane Gonzales, Premier Realty Group, Cecilia Sosa, Mobile Notary, Ojas Tasker, Caballero & Associates Realty

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December 2021

Debra Gray, Molly Harvey, Arlene Chalkley and Lisa Curtis all with ERA Colonial

Pat Farrell. Real Estate Newsline and Outstanding Entertainer, Amanda Solis

Pattie Holladay and Kellie Daniels, both Coldwell Banker D’Ann Harper.

Connie Hentosh, Esperanza-Boerne and Kelly Maizel, Platinum Top 50

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December 2021

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Mexican-style Shrimp Cocktail Ingredients:

Jordan Phillips and Dana Phillips, both Phillips & Associates Realty with Susan Taylor, Independence Title and Kaitlynn Johnson, Phillips & Associates Realty

1 1/2 C tomato juice Juice of 1/2 large lemon 1/2 C catsup 1/2 C chopped green onions 1 ripe tomato, seeded & chopped but most of the time, I use 'Nature Sweet' cherry tomatoes, and I don't peel them.

Cilantro, chopped, to taste 1 jalapeno, minced (optional) Dash or two Worcestershire Avocados Tabasco, or Tapatio, or other hot sauce -- preferably Mexican if you can get it

Preparation: Combine all ingredients except avocados. Chill for several hours. Traditionally served in large goblets, like beer schooners, called 'copas' in Mexico, or in large parfait or Pilsner glasses. Pour the cocktails into copas. Slice your avocadoes in half. Remove skin and seed. Now cut your avocado halves lengthwise again. On top of each 'copa' of shrimp cocktail, arrange two crescents of avocado. You can also decorate with a sprig of celery. Serve with saltines, extra slices of lime, and a selection of hot sauces.

Crystal Villanueve, Movement Mortgage and Jessica Beltran, Alamo Title

Note: If you serve this with mixed seafood, such as fish, squid, etc., it becomes a 'Coctel Campechana,' or 'Mixed seafood cocktail in the style that women from Campeche make it.'

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December 2021

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NARPM Brenda Davila / SAMAC, NARPM Vice President

Think NARPM As you read this article, be assured that SAMAC, NARPM has been diligently working to finish 2021 on a high note and has begun preparations for the upcoming year. In fact, on November 17th, NARPM held the last chapter meeting and educational event for the year at the Norris Center. Our educational event’s speaker was, Financial Performance Coach, Michael Templeton. Templeton spoke on a subject that should be of interest to many of us; “How to leverage NARPM accounting standards to maximize profitability.” How do you do that? The only way to find out is to come join us.

Let NARPM be your source for property management. We could all use extra insight, valuable resources and with the education that is provided to you through the organization; it is beneficial to become a member. In fact, our organization recently held a member drive and gained a few new

members. We are excited that you have joined us and hope that in the future you think about serving as a director or chair. We are always looking for great people to represent our property management community. Let us be NARPM strong and continue to grow and work together.

Should you be interested in learning more about NARPM, please visit our website: http://www.sanarpm.wildapricot.org / You may also reach out to one of our directors and we will be glad to meet with you to discuss. This is the time to make a change in your business, whether it is growth, leveraging, sustainability, or learning the basics, we are here for you. We would not be here without you, so let us make it a win-win situation where everyone benefits. Do not forget that NARPM offers local, state, and national classes to learn more about our trade.

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As the upcoming year nears, we are going to have a great line up of new educational speakers and classes.

And as a bonus, our Annual Broker/Owner Convention will be held in San Antonio this coming year.

That will be exciting and cannot wait to see you there.

And last but not leastCongratulations are in order to our chapter for winning “Large Chapter of the Year”! We have had the honor of winning, not once but two years in a row! The award was presented to our President Elect, Thomas Zimdahl at the NARPM Annual Convention and Trade Show in Kansas City, Missouri that was held in late October.

Please review our December cal-

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endar of events: CHRISTMAS PARTY AND 2022 OFFICER INSTALLATION 02 Dec 2021 6:00 PM • Old San Francisco Steak House, 10223 Sahara Dr, San Antonio, TX 78216 *2021 will be filled with new educational classes, speakers, and more opportunities for charitable events. To accommodate our members and affiliates, educational classes will be available both hybrid and in person. Do not miss your opportunity to serve, gain industry knowledge, and make new friendships. If you are interested in joining or would like to discuss; do not hesitate to reach out to us. For membership information or our calendar of events, please visit: http://www.sanarpm.wildapricot.org/

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December 2021

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Judy Goldick, Regal Realty, Ashley Martinez, APEX Smart Home, Jollyn Hilliard, JPAR New Braunfels and Rosemary Gomez, APEX Smart Home

Lynn Knapik, Lynn Knapik Real Estate and Beatrice Briseno, RE/MAX Unlimited

Cristina Flores-Schnoke, JB Goodwin, Bronson Ketchum, Imagine Homes and Sandra Padilla, JB Goodwin

Bobby Elizondo, RE/MAX North-San Antonio and Christy Johnson, warranty professional.

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Let’s face it, not every REALTOR® has only wealthy clients looking for sparkling new houses with pristine wood flooring, gorgeous designer carpeting and imported tiles. And, as any REALTOR® will tell you, some houses they list do have worn-out, stained or smelly carpeting, banged up wood and ceramic flooring or extremely dated floors that are automatic deal killers for potential home buyers.

REALTORS® often have to tell their seller clients that something has to be done about their flooring situations before anyone will consider buying their home, and they find it helpful to be able to suggest the perfect source for fixing their flooring problems. Enter Barton Co., Carpets, experts in dealing with REALTORS®, their clients, property managers, apartment owners, and just about anyone else affiliated with the business of real estate.

With their decades of experience in

December 2021

dealing with REALTORS® and other professionals in the industry, they take the guesswork out of decision making by offering the perfect recommendations for flooring issues that help keep an eye on the "BUDGET." Every apartment, condo owner or property manager knows that when a tenant vacates a unit, often the first things that need replacement are carpeting and/or tile flooring. Owners and property managers do not want to eat into profits by installing top of the line carpeting or tiles, but they do want replacement flooring to be attractive and durable enough to appeal to new tenants. The folks at Barton Co., Carpets understand exactly what it takes to provide the right kind of new flooring or carpeting options without wasting time by showing the REALTOR® or property manager a million possibilities.

Barton Co., Carpets is an Affiliate Member of the San Antonio Board of

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REALTORS® (SABOR). Being members of SABOR allows team members to access listed homes using the Supra eKey app and frees the REALTOR® from having to meet a team member at a property.

Barton Co., Carpets has team members that are also members of NARPM and NAHREP and the company is also a proud sponsor for CRS, WCR and YPN. For the past several years Barton Co., Carpets has received the Super Service Award from Angie's List.

Barton Co., Carpets is not just a trade secret for real estate professionals.

They are open to the public six days weekly and can even arrange for afterhours appointments to accommodate busy professionals and homeowners. In addition to being a valuable resource for REALTORS® and property managers in need of flooring solutions, Barton Co., Carpets is ideal for home builders who need a reliable flooring company that can provide wood flooring, tiles and carpeting for everything from modest home building projects to even the most expensive planned neighborhood communities.

With a vast array of flooring solutions and a convenient showroom, Barton Co., Carpets gives clients access to the world’s most unique, beautiful and stylish products available. Some of their more unique flooring choices include the following: Shaw Quality Wood Flooring – one of the top flooring brands in the world with a reputation among commercial designers for design freedom.

Shaw’s large selection satisfies a yearning

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for a highly personal, custom style in the home. Shaw patterns and contrasts help define interiors, from traditional to the avant-garde.

Dream Weaver offers a broad selection of carpets and flooring products designed for today’s busy lifestyles that are both durable and affordable. Their Waterproof Vinyl Flooring provides consumers all the benefits of this latest flooring technology and offers an extensive collection of visuals and textures that range from traditional hardwood to the more modern to natural stone. Enhanced Vinyl Plank is designed to replicate the world’s most beautiful wood, stone and ceramic with amazing realism. It is attractive, durable and a good value and its precision engineered locking system makes it easy to use and assures its seams are waterproof like the product itself.

Interceramic Tile is one of the greatest values in the industry. Their reputation is built upon providing reasonably priced, design rich products to the tile market. Interceramic Tile products come directly from the earth and because of this, Interceramic is particularly aware of their responsibility to help preserve the beauty and health of our planet and all its natural resources.

Of course, Barton Co., Carpets carries dozens of other’s brands in addition to those listed above. For a complete list of brands and services, please visit their web site at http://bartoncocarpets.com or call the office (210) 655-8269. You’ll be glad you did!

16 1-Jan

Real Estate Newsline Ann FitzGibbons

SA Portfolio KW AH

Maria Garcia 2-Jan

December 2021 Allyson Wolfe

The Hesles Agency

Vortex Realty

Richard San

Sally Garza

Coldwell Banker D'Ann Harper

3-Jan

Phyllis Browning

Phyllis Browning Company

4-Jan

Marsha Ryder

Coldwell Banker D'Ann Harper

Rick Tankersley 5-Jan

6-Jan

7-Jan

8-Jan

9-Jan

10-Jan

11-Jan

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Griff Zolninger

eXp Realty

Realty Executives of S.A.

Esther Lemieux

Lifetime Realty Partners

Gabriela Davila

Home Team of America

Sylvia Perez

Home Team of America

13-Jan

Tamika Lee

Fathom Realty

14-Jan

Sam Cunningham

Fathom Realty

eXp Realty

Justin Crisp

John Harris

RE/MAX North - San Antonio

Jason Glast

Valerie Gambedotti eXp Realty 22-Jan

Tina Kappelman

South Texas Realty

Justin Crisp

Jeff Smyth

eXp Realty

Carey Cardone

Keller Williams Legacy

Theresa Hines

SA Portfolio KW RE

Phyllis Browning Company

Chuck Blai

StepStone Realty

Shannon Albrecht

Keller Williams Heritage

Kelly Collums

RE/MAX North - San Antonio

Ed Zapata

Kuper Sotheby's International

Linda Marion

Coldwell Banker D'Ann Harper

Mary Hall

Keller Williams Legacy

15-Jan

Pura Esquivel

Coldwell Banker D'Ann Harper

Mary Garcia

Coldwell Banker D'Ann Harper

Simon Guajardo

Marla Lynn Properties

16-Jan

Laura Rauch

Independence Title

23-Jan

Mike Garza

StepStone Realty

Greg Rubiola

South Texas Realty Services

24-Jan

Ashley Gee

Phyllis Browning Company

Phyllis Woods

Kingdom Living Realty, LLC.

Teresa Edmondson Old Republic Title

Jonathan Mason

Lifetime Real Estate Services

Nicky Stubbs

Old Republic Title

Janet Bressman

Realty Executives of S.A.

Sherry Johnson

Coldwell Banker D'Ann Harper

Mary Lynn Presas

RE/MAX Associates

Carol Fochle

Brass Ring Properties

Jewel McCullough

RE/MAX Associates

Bobbie Jo Enstad

RE/MAX North - San Antonio

Dea Driffill

Coldwell Banker D'Ann Harper

Missy Christian

Lone Star Properties

26-Jan

Jacob Hobson

JB Goodwin Realtors

Pamela Botine

Keller Williams Boern

Stacey Dimmitt

ndependence Title

27-Jan

Deborah Koford

Kimberly Howell Properties

Patricia Broyles

Select Properties

Alma Muzquiz

RE/MAX Preferred

Joe Ramirez

Redbird Realty

Jan Lares

Realty Executives of S.A.

Dennis Scott

John Chunn Realty

Grant Lopez

Keller Williams Heritage

Alicia Haley

Simmonds Real Estate

Cheryl Morris

Coldwell Banker D'Ann Harper

Sebastian Gonzal

Vortex Realty

Carmen Ramirez

Texas Premier Realty

Dwain Harris

Premier Realty Group

Ron Tate

By Referral Realty

Sal Belmares

Belmares Properties

Tiffany Montano

RE/MAX Associates

Anne Marie Marshall

Brad Graves

Coldwell Banker D'Ann Harper

Sharmeen Hirani

Coldwell Banker D'Ann Harper

Angie Leonard

RE/MAX Preferred

Marilyn Smith

RE/MAX North - San Antonio

Patrick Wilbanks

Realty One Group Oculus

Joyce Orts

Real Estate Newsline

Sally Juvenal

Phyllis Browning Company

Robby Robinson

All City Real Estate

Esta Eberwine

Home Team of America

Gloria Abundis

Old Republic Title

Stacey Semtne

Keller Williams Heritage

Linda Garza

Coldwell Banker D'Ann Harper

Martha Bodiford

Edwards Ranch Realty

Michelle Bowes

BT Realty & Associates

Alice Castillo

Home Team of America

Javier Vazquez

Coldwell Banker D'Ann Harper

Dan Bender

Coldwell Banker D'Ann Harper

Karen McManuis

Full Spectrum Realty

Jobe Wrzesinski

Rigel Realty

Lisa Sinn

Keller Williams Legacy

Andre Fulton

Nextdoor Property Mgt.

Christy Green

RE/MAX North - San Antonio

Stevie Seitz

RE/MAX North - San Antonio

Brenda Vaughn

RE/MAX Associates

Jo Lewis Phyllis

Browning Company

17-Jan

18-Jan

19-Jan

20-Jan

28-Jan

29-Jan

30-Jan

31-Jan

Realty One Group Emerald

Edwin Wannamaker 5 Star Real Estate

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December 2021

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GUEST COLUMN Sarah Blomstrom / Business Develpment Executive, Chicago Title

Personal Brand MUST HAVE’s for the Real Estate Agent Jeff Bezos, founder of Amazon says, “A personal brand is what people say about you when you’re not in the room.” But William Arruda, Personal Branding Guru says, “Personal branding is not about you. It’s about putting a stamp on the value you deliver to others.” As a business development rep. for Chicago Title, I agree with both. I want people talking about me when I’m not around, but most importantly, I want them talking about the value my brand delivers. A brand, and more specifically a personal brand, is what will set you apart amid a very crowded and saturated marketplace. As we head in to 2022 and fully embrace The Digital Age it’s important now, more than ever, to be memorable and to add value. If you’re looking to connect (or reconnect) with more people in 2022 then consider developing a personal brand.

ONE: You are your brand and your

brand must add value.

A strong personal brand attempts to deliver a product or service in a unique and memorable way. The value your brand offers should solve the problems of others in a way that no one else can. If you think the name of your Brokerage alone will sell your services or do the lead generating for you then think again. Very few people will use a brokerage because of its name, brand colors, or font selection. However, many people will use an agent because the agent’s personal brand delivers value, fills a need, and provides an outstanding experience or service in a way that no other competitor is able to do.

What is the value you bring? What skill sets, talents, or knowledge do you bring to the table that will enhance the lives of those around you?

TWO: Your personal brand must solve a problem.

Any licensed agent can help a

Real Estate Newsline

person buy or sell a home. But what are the main points your personal brand addresses? What are the obstacles, hurdles, and conflicts that your ideal client faces and how does your brand solve those problems better than anyone else?

Early in my career as a business development representative for Chicago Title I realized a personal brand was a must if I wanted to thrive. I needed to stand out. But I also knew that for my brand to take root and grow I needed to offer value, eliminate pain points, and solve problems in a creative and unique way.

“Personal Branding is all about your unique promise of value and what you bring to the table. It’s (also) about getting your potential clients to choose you as the only solution to their problem” (Dr. Sarah David). Through research and social listening I found that many agents struggle with meaningful content creation, video marketing, and general brand development. In 2019 my brand, TexasTitleGirl, was born and over the last 3 years it has continued to evolve.

Building a personal brand is a journey.

It will not happen overnight – your brand will morph and take shape as you become more aware of your consumers’ pain points and how your skill set and value helps to address those problems. If you don’t know the problems your consumers face then get out a pen and start taking notes. Look for common obstacles and how you can solve them.

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THREE: You must humanize your brand.

People no longer love the Instragram filtered images the way they once did. These images alienate brands from their consumers. Gen Z and even many Millennials are demanding quite the opposite from what Instagram has historically offered. The new consumer wants authenticity. They want to know you are human just like them. An authentic brand fosters trust with a consumer. This trust is what also converts and ultimately breeds loyal and raving fans. One of the best ways to build that trust is through video content creation.

Teach. Inform. Educate. Entertain.

This type of content will show people the genuine, human side of your brand.

Your personal brand must be something with which others can identify and connect. When you allow the world to see the real side of you and your brand it humanizes you. Too many brands come off as overly polished, buttoned up, and corporate.

Your personal brand can still be classy, elegant, and even luxurious so long as it showcases the authentic, human side of you.

My personal brand, TexasTitleGirl, seeks to support agents who want to increase their organic reach through brand development, content creation, and video marketing. For more information on personal branding support and development contact Sarah @TexasTitleGirl on all social media platforms.

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December 2021

CENTURY 21 Scott Myers, Realtors Welcomes Nguyen CENTURY 21 Scott Myers, Realtors is pleased to announce Cecilia Nguyen has joined its firm as a sales associate. She will specialize in Residential property sales in the San NGUYEN Antonio and all countues surroiunding Bexar County area.

"We are thrilled to have Cecilia join our team," said Scott Myers of Century 21 Scott Myers, Realtors. "It's an exciting time to be with the CENTURY 21 System as we increase our market presence in San Antonio and all countues surroiunding Bexar County."

Cecilia is fluent in Spanish which is a big asset for many of our clients.

Nguyen just successfully completed extensive training and licensing through Xcellerate. The course taught her all facets of the business that will enable her to give the best and most knowledgeable service to her clients and customers Myers added, "We believe training supports growth and professional excellence in the real estate industry.

Performance-based training is necessary to assure that CENTURY 21 associates maintain their competitive edge and offer the best service possible to their clients."

Cecicia can be reached at the office, 210-479-1222, or by E mail at Cecilia.Nguyen@Century21.com.

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December 2021

Employee feedback leads to "Top Workplace" recognition for Hollywood-Crawford Hollywood-Crawford was named as one of the top workplaces in the small employer category by the San Antonio Express-News in its Top Workplaces for 2021 program. The ranking is based on a voluntary survey of its employees. HollywoodCrawford, which employs a staff of 58, has provided garage door service and installation in the San Antonio area since 1947.

"We are proud that our employees voted and thought highly enough of us to be able to receive this award," said Randy Oliver, president of Hollywood-Crawford Garage Door Company. "One thing we've learned from being in business for 74 years is that the only way to create happy customers is with happy employees."

Hollywood-Crawford Door Co. strives to be a fair, honest, professional and safety conscious business that respects its employees and helps to meet their needs, Oliver said.

HollywoodCrawford offers employees competitive wages, along with paid vacation, a retirement program, medical ben-

efits, discounted gym memberships, fun company parties, and profit sharing.

Paid training and certification opportunities are also available.

The survey measured employee engagement with questions relating to workplace culture, including alignment, coaching, connection, leadership and performance.

Employers that score high enough are recognized as Top Workplaces.

This is the 13th year that the ExpressNews has partnered with Philadelphia-based Energage to rank the Top Workplaces in the San Antonio metro area. The foundation of the program is a scientific survey of employees who rate their workplace culture.

In all, 1,282 employers in the region were invited to have their employees take the survey this year. Any organization was eligible to participate, provided it had at least 35 employees in metro San Antonio.

Hollywood-Crawford is currently hiring. Available positions are posted at www.HollywoodCrawford.com.

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GRI September 2021

Guillermo Lugo-Beltre, RE/MAX Barbara Calvin, eXp Realty

Renae Pretty, Realty San Coldwell Banker D’Ann Harper

Realty

Antonio

and

Advantage

Marco

and

Tim Pappas and Topher Mendoza, Presenter from KFW Engineers & Surveying

Salinas,

Annette Slater, Landlord Property Mgmt and Gwen Derry, Old Republic Title

Patricia Botello, SABOR and Bob Jacobs, RE/MAX Associates

Ojas Tasker, Caballero & Associates Realtors and Joe Pine, Coldwell Banker D’Ann Harper

Be sure to see and download more pictures from this event and others online:

Presentation