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February 2021

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INSIDE THE FEBRUARY 2021 ISSUE: Saving for Education p.3 Billie Orr Leaving the Quad Cities p.4 Arizona Physicians Joining Healthcare Network p.6

Ex-Wrangler Features Grand Life on Canvas p. 8 New Hilton Answering Demand p.10 Community Profile: Marlboro Man Ed Forbis is the Real Deal p. 12

Thriving Outdoors Businesses that promote interaction with nature receiving a shot in the arm through the pandemic

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By Stan Bindell, QCBN

ocal businesses that celebrate the outdoors are reporting noteworthy successes. Jay’s Bird Barn, Watters Garden Center and Hike Shack all have increased their sales in the last year and, in some ways, have done better during the pandemic than before it.

BIRD BUSINESS SOARING

Eric Moore, owner of Jay’s Bird Barn,

said the pandemic impacted his store in three major ways: a lack of inventory, an impact on employees and action from customers. He had trouble obtaining products from a variety of vendors – from binoculars to hummingbird feeders. “It has been disruptive,” he said. “There was difficulty in getting inventory and rising costs of inventory.” But, sales increased significantly, growing 18.37% in the Prescott store and 26.07% in the Flagstaff store, for

an average growth of 20.3% in the past year. Some of the birdseed flavors could not be found, so customers would buy other flavors of birdseed. Labor issues arose as employees at both his Prescott and Flagstaff stores tested positive for COVID-19, so they would stay away until they tested negative. Some employees would self-furlough. There was one point when Moore and his wife were the only ones working at the store. He said that while this worked, it was challenging.

“It takes more than two to run the store.” Several employees missed three days in a row this past month until they tested negative and could come back to work. “By the following Monday, we were back to normal. We got through it,” he said. Economically, the good news was that because so many people were sheltering in place, they turned to nature by bird watching and bird feeding Continued on page 39

Wine Tasting Like a Rock Star Tool front man and winemaker Maynard James Keenan invites guests to enjoy Verde Valley homegrown goodness By Brent Ruffner, QCBN

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Winemaker Maynard James Keenan is the owner of Cottonwood’s Merkin Vineyards Tasting Room & Osteria. Courtesy photo

February 2021 | Issue 2 Volume 9

u Extensive renovations completed in October, 2020. u With the holiday season upon us, we are here to take care of your friends and family traveling to Prescott in a safe and responsible manner.

ant to experience the definition of homegrown? Cottonwood’s Merkin Vineyards Tasting Room & Osteria could be your answer. The restaurant, which opened in 2016, offers its customers an alluring experience, where everything from the pasta to the wine is made in the Verde Valley. The restaurant is located at 1001 N. Main Street, Cottonwood. Merkin Vineyards is a division of Caduceus Cellars, touted as a small, family-owned operation. Both the

u Strict Marriott International sanitization protocol is in place due to Covid-19 with masks required and social distancing procedures fully implemented. Safety modifications are in place for breakfast, fitness center and indoor pool.

SpringHill Suites by Marriott in Historic Downtown Prescott 200 East Sheldon, Prescott Arizona | 928-776-0998 | www.marriott.com/PRCSH

business and restaurant have sprouted nicely since the first grapevines were planted. Caduceus Cellars is owned by winemaker Maynard James Keenan, a Grammy award-winning artist and the lead singer of three bands – Tool, Puscifer and A Perfect Circle. The Arizona brand has produced wines that have won national and international awards. The customers “get an immersive experience,” Keenan said, “one hundred percent Arizona wines paired with Arizona produce and house-made pastas, breads and gelato. Our ducks provide the eggs for our pastas and quiche.

Our greenhouses, gardens and orchards provide a significant amount of produce for our menu.” Keenan moved to Jerome in 1995, where he owns two tasting rooms and a record store. His other tasting room is located in Old Town Scottsdale. He and others help farm 110 acres in Willcox and the Verde Valley combined – a key factor in making the wine unique. “We grow our own fruit, which, in our opinion, makes a significant difference in the final result,” he said. National Sales Director Calvin Arnold says the soil in a particular region plays a big role in the end product. “I have brought winemakers here and some of them will absoContinued on page 37


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Quad Cities Business News // FEBRUARY 2021

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The State of Arizona is promoting educational savings plans through ads like this one. Courtesy image

Arizona Encouraging Families to Invest in Education with Tax Deductible Contributions

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By Stacey Wittig, QCBN

he State of Arizona is encouraging families to save for post-high school education expenses with tax-deductible donations. Arizona taxpayers can deposit into AZ529 educational savings plans set up for their children, grandchildren or friends and receive tax deductions. “My passion has been to help families across the entire state in every zip code. This is a wonderful opportunity to start saving early. When the student is ready to go off after high school, there is money for education,” said Arizona Treasurer Kimberly Yee. Kimberly Yee Saving for post-high school education has long been important to Yee. She started planning for her sons’ post-high school education when they were infants. “I created savings accounts for my children at birth,” she said in an exclusive Quad Cities Business News interview. However, she understands that not all Arizona families are focused on saving for education. “These plans are designed for the average family that is so busy that they haven’t thought of saving for post-high school,” she said. Brandon Montoya, of Montoya Wealth Management in Prescott, agrees that new families are not often paying attention to savings. “With all the trappings of being a brand-new parent, you are overwhelmed and can’t imagine that this little baby will be going to college soon,” said the financial advisor, who has children of his own and a niece who was born in December. “My sister lives in North Carolina, so I can’t go over there and help take care of her newborn. But, setting up a savings plan is

something that I can do from far away.” Montoya established a 529 savings plan for his niece and recommends that family members of busy parents do the same. “It’s a nice baby-warming gift that you can set up for them.” Section 529 of the IRS Code allows people to save for post-high school education in special brokerage accounts that earn tax-free interest when used for qualified educational expenses. Each state offers different 529 savings plans, with Arizona’s being one of the most flexible in the nation. “Section 529 of the IRS Code allows money to be deposited into a brokerage account that can be used for qualified costs for higher education,” explained John Burke, CPA, of Sedona. “You can contribute to the plan, whatever the plan allows, and take a deduction on Arizona taxes. The earnings are tax-free as long as they are pulled out for qualified costs.” Contributions to a 529 plan can be deducted from annual state taxes of up to $2,000 for those filing single and $4,000 for those filing jointly in Arizona. As long as the account is opened, any Arizona taxpayer can gift into the fund and receive the tax benefit. “Once the plan was brought to our office, we found that the average family didn’t even know that this was available,” said Yee. Until Oct. 1, 2020, the educational savings plan was run and administered by the Arizona Commission for Postsecondary Education (ACPE). State legislation transferred the program’s administration to the State Treasurer’s Office, similar to other states in the nation. “I knew we could do more,” she said. “I didn’t see that it was marketed across the state. My desire is Continued on page 38

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Quad Cities Business News // FEBRUARY 2021

The road less traveled is seldom plowed.

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Up until her resignation from the Prescott City Council, effective Jan. 19, Billie Orr has served on the Prescott City Council. She also is involved in several other local, county and statewide organizations. Photo by Ray Newton

Local Leader Billie Orr Makes Impact on Prescott

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By Ray Newton, QCBN

illie Orr has made a habit of becoming involved in her community, no matter where she lives. That’s definitely true in Prescott, where for the past five years she has served on the Prescott City Council, elected the first time in 2015 and re-elected in 2019. Since 2017, she served as mayor pro-tem for Mayor Greg Mengarelli. Until her resignation, which was effective on Jan. 19, Orr was especially involved in a new program – the Commission on Well-Being. “A Gallup Poll cited Prescott as a community of well-being: having purpose, sense of community, and healthy socially, physically and financially. I really thought we should focus on those points and truly become committed to those objectives,” she said. “That’s what I wanted to do.” But now, Orr will be relocating. In December, she contracted COVID-19 and pneumonia and was hospitalized. Now recovered, she has been advised by her physician to find a locale with a lower elevation. She and her husband, Bob, have sold their home and are packing. “Maybe later, I’ll get to play more pickleball,” she said with a grin. It will be a tough move for the Orrs as they leave Prescott for Scottsdale. Originally from Mississippi, Orr moved to Arizona with her parents in the 1960s. She earned three degrees in education at Arizona State University. She was a school principal in Scottsdale when she was tapped by Arizona Superintendent of Public Education Lisa Graham Keegan to become deputy superintendent for four years, from 1997 to 2001. In 2001, she was invited to become president of the Education Leaders Council in Washington, D.C. “That was fascinating to work with education reform leaders from throughout the United States,” Orr said. “In my view, K-12 education is the most important ‘product’ we

manufacture in this nation.” She and Bob, her husband of 48 years and a former Air Force pilot, decided to move to Hawaii, where she promptly became involved as a consultant in education with the Hawaii Public Education System. In 2003, she and Bob moved to Bozeman, Montana. Immediately, she was named director of development for the Montana Bible College from 2003 to 2011. When they returned to Arizona, this time to Prescott, she quickly began participating in local and regional activities, including being named president of the Prescott Republican Women’s Federation, the largest organization of its type in the United States. She’s involved in several community organizations, including the Willow Hills Baptist Church, Phippen Art Museum, Big Brothers, Big Sisters, and Western Heritage Center. Prescott Mayor Greg Mengarelli says Orr really put her mark on the greater Prescott area during her service as a city council member. “Billie’s boundless energy and eternal optimism are inspirational to both her fellow council members and city staff,” he said. “She leaves the city in a very good place, ready to take on new challenges and opportunities before us. I want to profoundly thank Billie for everything she’s done for the community. We wish the Orrs the best as they embark on their next chapter.” Arizona Town Hall President Tara Jackson calls Orr a phenomenal leader and an asset to any community. “She is not only intelligent, organized and responsible, she is someone who leads from the heart,” Jackson said of Orr, who has been on the ATH board of directors since 2018. “She courageously strives to bring diverse people together in ways that honor and strengthen the entire community.” Within Yavapai County, that same kind of praise is echoed by Craig Brown, chair of the Yavapai County Board of Supervisors. “Billie Continued on page 38


FEBRUARY 2021 // Quad Cities Business News

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Apricus Healthcare Model Increases Access to Physicians, Treatment Telehealth network increases medical services to Yavapai County

Arizonans by providing flexible and convenient proactive healthcare solutions, “when you need it, delivered how you want it,” according to the website. Apricus, the Latin word for sunshine, was chosen as the name for the By Betsey Bruner, QCBN company because the founding physicians believe that a bright and sunny he COVID-19 pandemic has altered how medical services are outlook can go a long way in delivering quality care to communities. delivered, both for urgent and Beginning with headquarters in routine needs. With social distancing Scottsdale, the Apricus Health Netawareness and limits on access to work has currently expanded to 206 facilities and walk-in traffic, face-tolocations across Yavapai, Coconino, face visits with doctors have become Maricopa and Pinal counties. It now less common; however, telehealth encompasses 59 provider groups and solutions have minimized the risk of spreading the virus by giving patients more than 450 practitioners. With an office in Sedona on access to doctors online through Northview Road and two locations the use of smartphones, tablets and in Flagstaff, on South Yale and North computers. Fourth streets, Flagstaff Family Care In the new year, these rapid medical innovations may now become sol- (FFC) Clinic joined the Apricus Health Network on Dec. 1. idly embedded in healthcare models. “The decision to join the Apricus A group of about 30 Arizona phyHealth Network was an easy one,” sicians launched the Apricus Health Network in September. With a motto said Flagstaff Family Care Clinic founder Dr. Andrew Martin, M.D. “I of “Care Your Way,” the Apricus am really excited about this opportumodel is designed to make health nity for what Apricus is bringing to care easier and more affordable for

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the table for our patients in Northern Arizona. Providing high quality, low cost primary care has become more difficult. We have been providing chronic care management to our higher risk patients. With Apricus Health Network, our program will be so much better. We will have patient monitoring devices and patient care navigators. Our telehealth platform will be much better. Together, as a part of Apricus, we will do even better managing chronic conditions and improving health outcomes.” Physicians say partnering with Apricus will shift the focus from episodic care to a continuous care relationship, which “is especially true in rural markets where accessibility to health care can be a challenge,” said Martin. Cardiologist and electrophysiologist Dr. Kishlay Anand, M.D., is the CEO of Apricus Health and co-founded the network in order “to move away from a traditional care delivery model to one that improves access to quality care using technology as a means to extend and improve the care we can provide,” he

Dr. Andrew Martin, M.D.

Dr. Kishlay Anand, M.D.

explained. Anand, who is originally from New Delhi, India, has practiced in the Phoenix area for nine years. Dr. Swaraj Singh, who serves as chief medical information officer for Apricus, helped spearhead the creation of the new health network. “We wanted to help independent providers transition to payment models based on outcomes and satisfaction, to transition from fee-for-service to value-based service,” Anand

recalled. “We started in the Valley, but we saw that Northern Arizona had a lot of opportunities for growth. It’s an area where we felt we could bring a lot of value. We have a lot of services we felt would be appropriate for Northern Arizona.” To begin, an Apricus expansion in Flagstaff seemed a natural choice to Anand, who said he has known Dr. Andrew Martin for a few years and known of the Flagstaff Family Care Continued on page 38

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Stay Healthy. Return Smarter. Return Stronger.

With public health top of mind, Arizona is moving forward safely and responsibly together.

Since the start, the state of Arizona has worked hard to keep Arizonans safe and healthy while slowing the spread of COVID-19. By continuing to follow the data and recommendations of public health officials, we can safely move forward with the next steps of Arizona’s economic recovery. And as our state’s businesses gradually reopen their operations, the Arizona Commerce Authority is here to continue offering tools and resources for families, workers and businesses to return stronger.

azcommerce.com

20-ACA-0718 Reenergize the Economy - Quad Cities r01.indd 1

9/18/20 10:52 AM


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Quad Cities Business News // FEBRUARY 2021

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Business Woman QCBN

of the Month

Former Wrangler Shares Grand Canyon Life Through Art Drawn to the Colorado River, Mary Lois Brown has lived a colorful life as a mule wrangler, camp cook and, now, artist By V. Ronnie Tierney, QCBN

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lthough Artist Mary Lois Brown had never traveled more than 20 miles outside of her small town in Pennsylvania, a river trip at the Grand Canyon in the late 1970s swept her miles away to a new home and a new job. Not only did that trip spur a love for the canyon, but also a love for the mules. In 1981, Brown accepted a job as one of only two women wranglers at the Grand Canyon. “I wanted an outdoor job,” she said. “There was one other woman wrangler that year, Shirley Bell, but I was the only one to make it through the winter as a guide.” After spending a total of three years as a wrangler, Brown revisited her former profession as a hairstylist and obtained the contract for the beauty salon at the Bright Angel Lodge. “I didn’t move to the Grand Canyon for a job, I went there for the canyon. I purchased the contract for the salon so I could do what I wanted, hiking and volunteering for the park service on the Colorado River. With this (salon) job, I had to get up and go to work but they didn’t tell me when. As a wrangler you have to be on time.” Bright Angel Hair Design was the official name of Brown’s salon, which she ran for 17 years. “The beauty salon was there since the 1940s, and during that time, the well- known and respected architect Mary Colter got her hair done there,” said Brown. Currently, there are no salon services offered at the Grand Canyon. Upon transferring from her job as a wrangler to the salon, Brown admits that it was hard. “I didn’t realize how much my life revolved around my riders,” she said. “I would get hundreds of letters [and] photographs every day from all over the world. Three days after I ended my wrangler job, I went to the post office

and my mailbox was empty.” As a child, Brown enjoyed drawing and painting horses. “I’ve always enjoyed the creative process,” she said. In 1997, she enrolled in a class taught by Tom Darro at the Scottsdale Art School, which, she says, brought her back to painting with oils. “My favorite medium.” Now living in Sedona, Brown is a full-time artist painting her beautiful surroundings and of course, the Grand Canyon. One of her recent paintings is of Grand Canyon Wrangler Maggie Kwiatkowski. “Mary Lois is a wonderful lady,” said Kwiatkowski. “She’s very interesting and has lots of cool stories. I was honored to have her use my photo to paint. Her work is beautiful and I love her interpretation of the mules and the Grand Canyon. With her working here for Mary Lois Brown’s love for the Grand Canyon, mules and the life of a wrangler comes out in her artwork. so long, you can definitely tell that her love of the canyon leaks into the paintings.” Brown also volunteered with the Grand Canyon National Park Service as a cook for river trips. And she worked for private river running companies, as well. “I loved the mules, but it’s the Colorado River that drew me to the Grand Canyon.” “Mary Lois has become a great friend to all of us,” said Grand Canyon resident Jack Rinaldi. “When we first met her last year, she had a chance to spend some time with the current group of mostly female wranglers. I think it brought her back to her early days of wrangling.” Brown is married to Doug Brown, who she met at the Grand Canyon when he was working for the National Park Service as an environmental compliance officer. He is now retired. Focusing on scenic oils, pet portraits and commissions, Brown’s paintings can be viewed at brightangel@q.com. She can be reached at 928-282-1439. QCBN Rarely far from the Grand Canyon, Mary Lois Brown now lives in Sedona as an artist. Photos by V. Ronnie Tierney, Fresh Focuses Photography


FEBRUARY 2021 // Quad Cities Business News

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Quad Cities Business News // FEBRUARY 2021

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New Downtown Hilton Greeted with High Demand

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By Ray Newton, QCBN

espite diminished travel because of the pandemic and the slowing economy, the recently opened Hilton Garden Inn Prescott Downtown (HGI) has enjoyed considerable success in attracting guests. Hotel developer Shane Shumway, of Shumway Hospitality, says the location is perfect to attract visitors to the core of the city. Located at the west intersection of Montezuma Street and Sheldon Street, the 55-foot-tall, three-story, 101-room hotel is only a couple of blocks from the iconic Courthouse Plaza and Whiskey Row attractions of historic pioneer Prescott. Moreover, just behind it is Granite Creek, a small stream with nearby walking trails that go through the center of Prescott and curl into the verdant Granite Creek Park. Underway is a $1.9 million creek improvement project to make it even more appealing and accessible. The restaurant at the hotel, Triple Creek and Spirits, is a nod to Granite Creek and two other small streams – Miller and Butte Creek— that tie into it. Shumway, whose primary office is in Pinetop-Lakeside, also has a successful

hotel property in Flagstaff. The Hilton Garden Inn had high occupancy rates during the holiday season and was largely sold out. After that, occupancy dropped, but is now beginning to increase again. Most guests are from the U.S., though a few international guests have checked in. Several months ago, city economic analysts projected the fiscal impact of the HGI would be at least $18 million a year. Hotel personnel emphasized that the sanitizing, disinfecting and intense cleaning is done routinely in all areas. Dining and lounge area seating is limited to 50% capacity because of public health concerns with COVID-19. All employees are wearing facemasks. Guests are asked to follow Centers for Disease Control and Prevention (CDC) guidelines. Prescott restaurateur and El Gato Azul owner Barry Barbe is the hotel’s food and beverage director. Barbe noted that food served will not be typical of many Hilton franchise hotels. Instead, meals will have a hometown and often Southwest flare. “We’re trying to keep the Prescott flavor,” he said. The same is true of the lounge, named “Sam’s” after the Sam Hill Warehouse just behind the hotel that

The Hilton Garden Inn Prescott Downtown opened in mid-December and reported full occupancy through much of the holiday season. A century-old railroad trestle will connect to the historic Sam Hill Warehouse, currently being remodeled as an event center. Photo by Ray Newton

is being renovated into a major event center. Drinks served in the lounge will have names that tie to local culture. The Sam Hill Warehouse renovation is expected to be complete by late spring. The historic warehouse belonged to Prescott College until Shumway bought it and made it part of the multi-acre hotel development. The event center will connect to the more

than 100-year-old restored railway trestle across Granite Creek. Front Desk Manager Sue Mourlot says guests enjoy the location and amenities. “They especially like the free self-parking and access to the fitness center and the business center.” The hotel also offers free WiFi, an outdoor swimming pool, three meeting rooms, a large outdoor patio overlook-

ing Granite Creek, and an outdoor fireplace. “The views are just great, any time of day or evening,” said Mourlot. A grand opening celebration is being planned when the Sam Hill Warehouse remodel is completed. QCBN For more information, visit Hilton. com/en/hotels/precdtgi-hilton-garden-inn-Prescott-downtown.


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FEBRUARY 2021 // Quad Cities Business News

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Quad Cities Business News // FEBRUARY 2021

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// COMMUNITY PROFILE // BY V. RONNIE TIERNEY

Marlboro Man in Action at the Grand Canyon Bronc-riding stuntman Ed Forbis lives the Western persona in life and on the trails

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ome boys do grow up to be cowboys, and some cowboys even grow up to be Marlboro men. Such was the case for Grand Canyon National Park Service (NPS) Wrangler Ed Forbis. Born on a ranch in Deer Lodge, Montana, from the brim of his hat to his well-worn boots, Forbis is a genuine cowboy. His warm country accent and perfectly-shaped thick cowboy mustache portray the rough cowboy on a bucking horse that he portrayed in Marlboro advertisements. “I grew up living next to Darrell Winfield, who played the famous Marlboro Man for over 30 years,” said Forbis. “He was a horse trader and he’d have about 300-400 horses on his ranch.” “After I graduated high school, I went to ride colts for Darrell . He’d pick out young dummies like me to get on them brooks and break them in.” Further down the road, Forbis was hired by Marlboro to ride bucking horses as a stuntman for Marlboro

advertisements and television commercials, a job that lasted 12 years. Footage of Forbis riding a bucking horse with a herd of wild stations not only became popular in the United States, but worldwide. “When smoking advertisements were banned in the United States, other countries who didn’t have regulations picked up the commercials and ran them,” said Forbis. “Almost all Marlboro’s commercials had footage of wild horses and a cowboy galloping through. It charmed people,” said Forbis. “Most filming was in Wyoming and other states and some filming was in the ocean on the coast of California. We got beautiful shots, but the waves were cold and almost drowned me.” “When I tell people about my dad, they kind of listen in [disbelief],” said Forbis’s youngest son, Doug, who works as a Crisis Clinician with Terros Health in Flagstaff. “I’m really proud of my dad and I’ll probably tell people about him the rest of my

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Ed Forbis can be found on the Kaibab and Bright Angel trails. Photo by V. Ronnie Tierney, Fresh Focuses Photography

life. We’re close, but due to work schedules, it’s been hard to see my dad as much as I would like.” Forbis has another son in Scottsdale and a daughter and three grandchildren who reside in Montana. Rodeoing is also a Forbis favor-

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ite. “Bucking horses, bulls, cattle, roping calves, I do it all and love it,” he said. “I never had a desk job in my life and never will. I work on a horse. If I ever had to quit saddling a mule or horse, I’d be done. I can’t imagine myself doing anything else but what

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Capstone Homes at Jasper, Prescott Valley AZ

M AJESTIC A word that invokes brilliance. One of stately dignity. It defines what is awe-inspiring, a landscape that takes your breath away with its vastness. It is rolling hills and striking sunsets as far as the eye can see. Your home should be just as magnificent.

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Quad Cities Business News // FEBRUARY 2021

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// BUSINESS CENTS // BY BONNIE STEVENS

Be Camera Ready, Like James Bond

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he thing about Opportunity is she doesn’t necessarily arrive after you’ve lost five pounds, gotten out of your sweatpants, whitened your teeth and brushed your hair. Opportunity is quite stubborn about being on her own schedule. She’s kind of a brat that way. She shows up when she feels like it, whether it’s convenient for you or not. That’s why you have to be sneakier than Opportunity. I’ve found the best way to outwit Opportunity is to make a habit of being Camera Ready. Being Camera Ready means you are at your best. You stay in shape, you have a healthy diet, you’re sensible about sleep, you have an efficient morning routine and you know how to pull yourself together quickly. Being Camera Ready requires a haircut that works and is up-to-date, readyto-go clothes that fit your lifestyle and size and aren’t hiding behind a jungle of garment nostalgia. In her book “What Self-Made Millionaires Do That Most People Don’t,” Ann Marie Sabath says millionaires don’t waste time fussing over themselves too much – they stick to a look that works for them,

they maintain it, and they can count on it in a hurry. Being Camera Ready means you are in shape mentally, as well. You are excited to get out of bed, you pay attention to current events, you look forward to engaging with the world and you are anxious to jump into your day. You know who you are and why you do what you do. You have purpose, enthusiasm and intention about moving toward your goals, which you actually have. You are passionate about others and about life, and you show it. You are an eager participant in the world. Your glorious spark is contagious. And the world is delighted to catch your fire. You are ready for Opportunity! Take Marie Osmond, for instance. I met Marie in a television station lounge just before a noon news program was about to start. She was the featured guest. And, because it was lunchtime (and because I am a journalist), I was eating my usual peanut butter and jelly sandwich. The then22-year-old Marie was also eating – Kentucky Fried Chicken – with her fingers, over a flimsy paper napkin on her lap. I was horrified. Did Marie

not understand that she would be on the air in a matter of moments and the Colonel’s special recipe could be a special recipe for disaster? Is there anything messier? I considered rushing to her side with some damp paper towels and a tiny mirror. What if she got grease on her face, in her hair, on her outfit? Before I could run to her aid, she got the call that we were in a commercial break and she was at the top of the next news segment. I was stressed out. Marie was not. She swallowed her bite, wiped her hands, discarded the napkin and calmly took her place in the studio with her big, brave Osmond smile. Did she even check her teeth? No! I don’t think she did! That’s because Marie knows she’s Camera Ready. And in that instant, I knew I wanted that same kind of self-assuredness – that sunny, sparkly KFC Confidence when you know you look great, you feel great and you are ready to greet the world, teeth first. Susan Hyatt knows what I’m saying. She’s all about empowering people to be at their best. As she explains in her book, “Bare,” she

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brings on the hair extensions and fake eyelashes. She even invested in a pair of spectacular, more-permanent embellishments – I’ll let her tell you about those. Do these things make her a better person? I would argue, yes. Yes, they do! Much like a knight in days of yore going through his ritual to get his mind in the game, Susan has her own armor, breastplates and all, if you will. She does what makes her feel confident and at her best. I have no doubt Susan could take a bite out of a sticky, stringy, greasy-delicious KFC drumstick on her way to a podium to face a stadium full of people and deliver a rousing self-conscious-free motivational speech! She knows she looks great, which makes her feel great, which makes her super happy and excited about whatever is about to happen next. And when she smiles at us, we smile back at her. Are we looking for chicken in her teeth? No. No, we’re not! We’re taking in her whole perky being. Being Camera Ready takes preparation, practice and a sincere interest in other people. Why? Because being Camera Ready is all about your in-

volvement in the world around you. You’re curious and paying attention to your environment – the people, situation, scenery, details and yes, Opportunity, because she’s probably there, too. Being Camera Ready creates confidence and is a beautiful way to show respect for yourself and others. It means you have brought your best self to the party and you have shown up to interact. When you are in the habit of being Camera Ready, it doesn’t take a lot of planning, shopping or effort. And, I can tell you, if you are not Camera Ready, you will miss out. The worst part is you’ve taken yourself out of the action. As someone who interviews people almost daily, I can tell you it’s a pretty common occurrence that people freeze and back away when suddenly the spotlight is on them. Being Camera Ready means you have a response when Opportunity wants to engage. So, practice – with your thoughts, conversations, attitude, appearance, health and purpose. Volunteer when Opportunity invites participation. Step up, introduce yourself, “look Continued on page 34


FEBRUARY 2021 // Quad Cities Business News

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Police Chief Black Retiring, Bonney Named Interim Chief

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rescott Police Chief Debora Black has announced her intention to retire from law enforcement, effective Feb. 12. She intends to remain available to the city in an advisory and support role during the transition in departmental leadership. Deputy Chief Amy Bonney will be named Interim Police Chief as city leadership considers the next steps to replace Chief Black. “For me, serving the City of Prescott for nearly five years has been an absolute honor and the pinnacle of my law enforcement career,” said Chief Black. “The challenges we have faced and the successes we have enjoyed are attributable to the strength of the relationships, collaboration and unwavering dedication to our mission and the people we serve. We have been so fortunate to have the full support of city management, the mayor and council, and, of course, our citizens. “While I am looking forward to retirement from public service, I am also very excited to begin a new career as a licensed counselor. Throughout my career, I have wit-

nessed firsthand the critical need for mental health services. I am excited I will soon join the ranks of professional mental health providers and further my passion to help people in the community.” “I want to express my deepest gratitude to Chief Black for her unwavering dedication,” said Prescott Mayor Greg Mengarelli. “I have greatly appreciated her steady leadership, her vast experience and her dedicated professionalism. I wish her all the best in her new ventures as she continues to serve our community.” “It has been a pleasure working with Chief Black,” said City Manager Michael Lamar. “Her experience and leadership were greatly appreciated, especially during this past year. We wish her well as she takes on a new endeavor. I am pleased to appoint Amy Bonney to the position of Interim Police Chief. The department will be in good hands, as we move forward with plans to replace Chief Black.” Deputy Chief Bonney says it has been an honor to serve with Chief Black. “She has helped me grow

and develop into the law enforcement leader I am today. The men and women of the Prescott Police Department thank Chief Black for her professional leadership. We wish her well as she continues to serve the community with integrity, compassion and grace.” Deputy Chief Bonney has served as Prescott’s deputy chief of police since 2016, and has been with the department for more than 22 years. She holds a bachelor’s degree from Northern Arizona University in criminal justice and a master’s degree in public administration from the University of Phoenix. Deputy Chief Bonney is a graduate of the FBI National Academy and serves as the first vice president for the FBI National Academy Associates, Arizona chapter. She is also President of the Prescott Kiwanis Club. She says stepping into her new role at the Prescott Police Department is a privilege. “Together, we will focus on the future and continue to serve this wonderful community.” Chief Black was appointed police chief in 2016 and was the first woman

Debora Black

Amy Bonney

to serve in the position. Prior to joining the Prescott Police Department, she served as chief of police of the Glendale Police Department, preceded by five and a half years as an assistant chief. She had also served with the Phoenix Police Department for 25 years. During her career, Chief Black was awarded the Medal of Valor, three Medals of Lifesaving and

two Police Chief’s Unit Awards. She was Executive Fellow for the Police Foundation dedicated to advancing policing through innovation and science. In September, Chief Black was recognized as a 2020 Arizona Capitol Times Public Safety Leader of the Year. QCBN

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Yavapai Regional Medical Group Welcomes Director of Geriatric and Palliative Medicine

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By Bridget O’Gara

am W. Downing, M.D., is the new director of Geriatric and Palliative Medicine for Dignity Health, Yavapai Regional Medical Group (formerly YRMC PhysicianCare). The clinic, which serves the entire Quad Cities, is located at: Dignity Health – Yavapai Regional Medical Group, Palliative Medicine 802 Ainsworth, Suite C Prescott, Arizona 86301 928-775-5567 Even though Yavapai Regional Medical Group, Palliative Medicine is located in Prescott, many Palliative Medicine appointments occur in the community. From Dr. Downing’s perspective, this “we-meet-youwhere-you-are” approach to medical care is one of the strengths of Palliative Medicine. “Our team sees patients in the Palliative Medicine Clinic, care centers and private homes,” said Downing. “That’s an advantage to some people who may be homebound or who are concerned about going out into the community during a pandemic.” The team Downing oversees includes physicians, physician assistants, a nurse practitioner, a registered nurse and a social worker. All of these caregivers are experts at managing the complexities of living with a serious illness. Downing describes Palliative Medicine as complementary to an individual’s primary care. The Palliative Medicine team cares for people with advanced illness, life-limiting illness, complex conditions or chronic disease. “Palliative Medicine is an added layer of support,” Downing explained. “We’re not designed to replace the treatment and care someone is currently receiving. Much of what we do is help patients understand their choices and options. We also support them as they define their priorities for their medical care.” Downing is an expert in all of the above. He is board certified by the American Academy of Hospice and Palliative Care as well as the American Academy of Family Physicians. He has had a 30-year relationship with YRMC, joining the community after completing a Family Practice residency at Phoenix Baptist Hospital. He earned his medical degree from the University of Colorado Health Sciences Center in Denver. Sharing his expertise with the community is a priority for Downing. He serves on the Board of Directors of Northland Cares, an outpatient services

Dr. Sam Downing is the new director of Geriatric and Palliative Medicine for Dignity Health, Yavapai Regional Medical Group. Courtesy photo

organization for people living with HIV/AIDS. Downing also speaks frequently to audiences about age-related issues. Downing’s experience is in demand as Yavapai Regional Medical Group is in the process of developing a Geriatric Assessment Clinic. Scheduled to open in 2021, the self-referral program will feature comprehensive assessments for people concerned about cognitive impairment and memory disorders. “This is exciting news for the people of our community who may be worried about their own, or a loved one’s, cognitive decline,” said Downing. “The Geriatric Assessment Clinic will include a four-hour, multi-disciplinary evaluation followed by specific recommendations on how to prevent further cognitive decline. Down the road, a complementary support program will address the needs of patients and their families who are dealing with cognitive challenges.” QCBN

For more information about Yavapai Regional Medical Group, Palliative Medicine, talk to your primary care provider, visit DignityHealth.org/YRMG, or call 928775-5567. Bridget O’Gara is a writer, communications strategist and project manager who specializes in health care. She works with mission-driven healthcare organizations, including hospitals, other healthcare providers and advocacy organizations.


FEBRUARY 2021 // Quad Cities Business News

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Computer Experts Warn of Increasing Security Threats

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By Ray Newton, QCBN

wo Prescott-based computer authorities are in absolute agreement about the need for exceptional caution about computer protections. One – Edward Fisher, owner of Fisher PC Help – said this: “Be absolutely paranoid about your computer security.” The second – Theo Soumilas, who owns Northern Arizona IT – put it this way: “We are at the point it’s no matter a question of ‘if’ but of ‘when’ your computer is hacked. It’s getting worse daily.” Both Fisher and Soumilas are adamant that computer passwords need to be carefully determined and multi-layered. They also emphasize that, regardless of how tempting incoming messages such as “You’ve won an award” or “Contact this site to claim your prize” are, NEVER open a message if you do not recognize the source. “Never respond to a pop-up,” said Fisher. “And if they keep coming up, turn off your system. Do not let them contaminate your files or get into your personal records.” He also advises to shut down your

computer at night when it’s not used. “That makes it less vulnerable.” Soumilas put it another way. “You need to make cybersecurity a priority. A password alone is not enough to protect you. Passwords are created by people and are easy to crack. Using the same password over and over is a data breach waiting to happen. You really need two-factor authentication.” He said multi-layered security approaches are even better, especially in business, and antivirus and antimalware software is needed for all computers.

HACKERS ARE AGGRESSIVE

Fisher said hackers are getting more and more aggressive and have everything to gain. They can make a lot of money if they successfully obtain access to personal files, especially financial ones, that people often keep in their computers. “They often live in Third World counties, so their native incomes are low. If they can hack into an account of someone here, they can make more in one successful incident than they could in a year at home. If you keep your bank records, bill payments or any other fiscal information that has your

Computer expert Edward Fisher wants to convince computer users to be more rigorous about their security.

credit cards, bank or credit company accounts – any identifiable data that will allow them to find your personal files – you need absolute security.” He also warned to be very cautious about Facebook, Twitter or any other social media formats. “That means the messages you receive and messages you send. They are open to almost anyone who wants to see them. That makes you a potential recipient of messages and pop-ups you do not

want.” A recent study published by Princeton University Center for Information Technology Policy reported that clicking in on Facebook may seem easy, but it is not necessarily secure. A security breach could put other accounts at risk. “Do not disable your antivirus program – ever,” said Fisher. “Those programs are at work 24 hours a day to keep a virus and sometimes spam

Photo by Ray Newton

from inserting itself into your system. Once that happens, the risk is that it will cause you to waste time and overwhelm your mailbox.” Soumilas stated in an earlier QCBN column that spam filters scan email messages before they come to your computer. They not only repress spam emails but can also stop a virus from intruding. Beth Fisher and Soumilas have Continued on page 37


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Quad Cities Business News // FEBRUARY 2021

quadcitiesbusinessnews.com

February: A Time to Focus on Health and Love with a Couple’s Massage

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By Mark Love

ebruary is a great month to pay some attention to all matters of the heart – physical and emotional. Of course, we all know Valentine’s Day is Feb. 14. But, did you know that February is also National Heart Health Month? It is a reminder to make yourself and your loved one a priority; a time to focus on health and relationships. One of the best ways to do both is with a couple’s massage! A couple’s massage offers an hour or more of time that is centered around you and your loved one. A couple’s massage provides both health

and romantic benefits. The daily tolls on life can be tough on relationships. It is often difficult to find the time, energy and money for couples to do the things they need and want to do to keep their relationships strong. Lack of focused time together can lead to stress, arguing, dissatisfaction and strain on the relationship. No one can argue the fact that couples need to spend quality time together to maintain a strong bond and loving relationship. A recent study by the British Psychological Society looked at the effects of couple’s massage therapy. The research found that the couples in the

// The daily tolls on life can be tough on relationships. It is often difficult to find the time, energy and money for couples to do the things they need and want to do to keep their relationships strong. Lack of focused time together can lead to stress, arguing, dissatisfaction and strain on the relationship. //

study experienced improved overall sense of well-being, while stress levels were decreased and coping abilities were boosted. The couples also stated that they felt closer to each other physically and emotionally. Of course, relaxation is an expected benefit of massage, as are other healthful results. But there are additional benefits to a couple’s massage that make the 60- or 90-minute session a real boost to the pair. Benefits of couple’s massage include: N Bonding: Massage causes the brain to release endorphins (such as oxytocin, also known as “the cuddle chemical”), which are hormones that stimulate positive feelings and promote affection. N (Re)connection: While counseling can provide valuable insight and increase communication, research shows massage therapy can help couples reconnect and even grow closer. N Less emotional tension: Strain between the partners, often the result of concerns about jobs, money, children, etc., can be decreased during a massage session. As each person relaxes, tensions dissipate,

partners can put their problems into perspective and have more communication regarding these concerns. N Physical health: In addition to improved emotional health and a closer connection, each person often feels physically healthier after a session, which means more desire and energy for other activities. N An easy and affordable getaway: Busy schedules and the demands of work and home life can make getting away or going out for an evening nearly impossible, not to mention the costs of a getaway. But almost any couple can find 60 or 90 minutes for a massage. That makes massage one of the easiest ways to escape with your partner for some quality time. N Personalized time and couple time: One of the best things about a couple’s massage is the dual focus of the individual and the couple. Each massage is personalized to meet individual needs while the time together helps promote bonding and intimacy.

N Be present and in the moment: Massage has a unique way of helping people focus on the moment, allowing everything else to be put on hold for a period of time. Being fully present and in the moment with your partner means quality time with benefits that last long after the massage has ended. N Break out of the rut: Getting a couple’s massage can brighten a relationship in the same way that going to a different restaurant or trying a new activity does. You and your partner will feel closer just for having tried something new together. QCBN

Mark Love is the Franchisee of Massage Envy Spa – Prescott, located at 120 E. Sheldon St., by the Sprouts grocery store. For more information on the benefits of massage and to schedule an appointment with a massage therapist, visit MassageEnvy.com, call 928-778-ENVY (3689) and follow on Facebook at Facebook.com/MassageEnvyPrescott. Schedule an appointment online – your time, your convenience, your massage.

Can we help make passwords less of a hassle for you and your team? Lots of businesses around here trust us to keep their teams safe and productive every day.We don’t just support our clients. We partner with them in every way we can. Getting involved in every aspect of their business where we can add value and make everyone’s lives easier. Including putting in place appropriate tools to manage things like passwords… done in a way which don’t stop staff from getting on with their work every day. If you don’t have this kind of partnership with your IT support company, let’s jump on a video call for 15 minutes. We can explore how you work; how we work and see if there’s an opportunity to partner. It’s important you know there’s no commitment to buy anything or take it further. It’s just a chance for us to talk.

Call me at (928) 719-7724 or set an appointment at www. northernazit.com Scroll to the bottom and click the link to schedule a meeting.


FEBRUARY 2021 // Quad Cities Business News

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Knowing the Three Principles of Commercial Property Management

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By Cooper Anderson

his month, I am going to talk about making the most of your commercial real estate Investments. Commercial property ownership comes with a number of challenges that require a solid foundation of management basics. Once you know the basic best practices, commercial investments can be a very lucrative and rewarding investment and income strategy. The three basic foundational principles listed next are the things that every professional commercial property manager prioritizes in order to maximize return on investment.

1. MAINTENANCE IS A PRIORITY FOR COMMERCIAL PROPERTY MANAGEMENT

A poorly maintained commercial building will almost always turn off a potential tenant. A building’s appearance is an extension of their business, and as such, a prospective tenant will scrutinize the building thoroughly. A building that is falling apart or appears to have extensive levels of deferred maintenance can cause a lot of harm to your building’s potential, and the prospective tenant’s business potential as well. Additionally, businesses and companies want a space their employees will enjoy working in and a building that they can be proud of. Maintaining and taking good care of your property is one of the best things you can do to succeed in commercial property ownership and management. I recommend checking for needed repairs on a monthly basis. This includes areas of your building’s exterior, including roofing, paint, glass, parking areas, landscaping and signage. Remember that curb appeal is just as important, if not more so, on a commercial building than a residential building. It’s important to catch maintenance items early so that you can integrate the needed repairs into the overall management plan of the building. It’s usually cheaper and easier to catch a needed repair early, rather than wait until it is a major problem. On the inside, it’s important to be on the

// A poorly maintained commercial building will almost always turn off a potential tenant. A building’s appearance is an extension of their business, and as such, a prospective tenant will scrutinize the building thoroughly. //

lookout for problems with flooring, furnishings, fixtures, walls and, of course, plumbing. Keep in mind, the inside can speak volumes about the exterior of your building, i.e. stains on the ceiling, moisture on the window sills, etc. The truth is, the better your building is, the better your tenants will be, and therefore you can command a higher lease rate.

2. KNOW YOUR LEASES WELL

Commercial leases, when compared to residential leases, can be very complex and have many variances from unit to unit, depending on the tenant. The best property management companies know how to read, understand and explain leases with great proficiency. If you do not fully understand the lease your attorney has written, you can open yourself up to liabilities. With multiple tenants and lease agreements, each lease will vary. In order to know what to expect with each client, you need to ensure you understand what each part of the lease means. It’s also important to take the time to create strong and secure leases with your tenants at the beginning of any commercial lease relationship. Laws are changing constantly, and it’s very important that your leases are fully vetted by an attorney on a yearly basis. Before you have your tenants sign anything, make sure you look into all of the different options available to you under the law in your area. This is the time to look at your lease terms and make sure you are utilizing the correct lease type (NNN, MG, G etc.).

3. CREATE AN ASSET MANAGEMENT PLAN

My final foundation for successful commercial property management is to make sure you have a solid plan in place for the long-term success of your investment. You need to know exactly what your plan is, what you want to get out of the property and how you’re going to get there. Having a solid strategy helps you create a roadmap of what actions to take that will influence every decision you make regarding the building. For example, how long do you intend to hold the building – five years, 10 years, or 20? Based on the amount of time you plan to hold a property, you can figure out what your strategy is for achieving optimal value from the asset. Will it be through cash flow over time or will it be through a sale? By knowing these things in advance, you’ll have a much better chance of succeeding with commercial property investment. These three foundational principles in commercial property management are key to investments success. You’re missing out on a lot of potential if you do not pay attention to them. QCBN Cooper Anderson at Bloom Tree Realty is a realtor, commercial property manager and leasing specialist in the Quad Cities area.

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Quad Cities Business News // FEBRUARY 2021

quadcitiesbusinessnews.com

Having a Say in Where Your Tax Dollars Go

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By Steve Calabrese

o you like the way the folks in Phoenix spend your tax dollars? Well, there is a way you can direct your tax dollars. They can be kept local. You have the power to make it happen. In Arizona, you can make a donation to a qualified organization and receive a dollar for dollar credit against the Arizona state tax you owe. This donation will put you in a situation where you will be in what is considered a tax neutral position. In other words, you will have satisfied your tax liability by making this donation in lieu of paying tax to the Arizona Department of Revenue. The real benefit is that you get to decide how your tax dollars are spent. They can be kept local. By donating, you get a say in how the money is spent by choosing which of the tax credit eligible organizations you contribute to. You can contribute up to the amount of your expected Arizona tax liability. If you contribute more than your total state tax amount, the credits can be carried forward five years, so do not worry if you end up with more credits than taxes. In general, you must make your tax credit

donations by April 15, 2021, in order for them to apply to the 2020 year. You can find additional information on the Arizona Dept of Revenue state tax credit page: https://azdor.gov/ tax-credits. What types of organizations qualify? Contributions to the following types of organizations qualify for these credits. Check with your favorite organization. N Qualifying Charitable Organizations - $400 single; $800 married filing jointly N Qualifying Foster Care Charitable Organizations - $500 single; $1,000 married filing jointly N Donations to Public Schools (including Charter Schools) - $200 single; $400 married filing jointly N Donations to Private School Tuition Organization - $545 single; $1,090 married filing jointly (and Plus $542 single; $1,083 married filing jointly) For example, you can make a donation to each of the above type organizations satisfying your tax liability and not have to send a dime to the state for your tax liability.

WHAT DO YOU NEED TO DO?

Contact your favorite charitable organization. Decide how much you want to donate within the above guidelines. Get a confirmation letter from the organization showing the amount donated along with the required organization qualifying number. Give the information to your tax preparer. Support your local community, keep your tax dollars local – the best of both worlds. We unfortunately have to pay taxes, but fortunately we now have a say where they are spent. So, direct your tax dollars where you believe they can best be used. QCBN

Enjoy the video to learn more about WYGC as a Qualifying Charitable Organization: youtube.com/watch?v=B0y7AGVJZiI. For more information, go to Prescott Area Tax Credit Coalition prescottareataxcredit. com/. Steven Calabrese, CPA is the CFO of West Yavapai Guidance Clinic. He also is the owner operator of a website known as thebiweeklyadvisor. com. Such topics as budgeting, investing, paying off debt and goal setting are discussed.

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// The real benefit is that you get to decide how your tax dollars are spent. They can be kept local. By donating, you get a say in how the money is spent by choosing which of the tax credit eligible organizations you contribute to. //


FEBRUARY 2021 // Quad Cities Business News

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21

Tips to Show Your Home Some Love By Lucy Leyva

fixtures, blinds, window tracks and doorframes. Scrub the baseboards and paint if needed. Clean out the ere we are again. This Valenwindow tracks and clean all the tine’s Day month is a good tops and edges of the doorframes. time to show a little love to N Remove the clutter and let go. your home. People are feeling isolatJust because you have had various ed and a little worried this year. If we knickknacks and décor for 10 need to stay home more, we should at years, doesn’t mean you really like least enjoy our surroundings. I’m not them anymore. Re-evaluate what talking about a renovation project, you have around your house and but rather, lots of little things that you ask yourself, “Would I actually buy can do to spruce up and “show the that again?” Is it something you love” to your home. Some of the simreally want to keep? Then make the plest tasks can make a huge difference decision to “let go” of the old or in the look and feel of your home and unwanted items and start fresh. do not have to be expensive. Here are N Clean windows and carpets. a few to consider: Your windows are your home’s N Consider a color change in a bedconnection to our beautiful surroom. It’s easy to change the feel of roundings and bring in valuable, a room just by changing the color health-building sunshine. If they scheme or adding to it. Change out haven’t been cleaned in months a room’s bedding, curtains or rugs or even years, it’s time to do it and add in a color or style that is now. Clean, sparkling windows new and fresh. can change the mood and feeling N Use a diffuser. During the cold of your home. Dirty carpeting can season with rain and snow, a difcarry dust mites and germs. If you fuser, scented candle or wax burner have pets, hair and pet dander can can give a home a cozy feeling. Our get trapped in the fibers. Have a sense of smell will often trigger professional come out and clean memories of times past or elicit the carpeting. Having your carpets happy feelings. cleaned will freshen the scent of N Get that deep cleaning done. your house. Pay attention to the details like baseboards, ceiling fans, high light N Add a little life to your house. It

H

won’t be long until you can start to plant some outdoor plants. But, you can plant indoors any time. Bring in some flowers, fresh cut or potted. There are particular benefits to having indoor plants and flowers beyond the obvious, including: Reducing carbon dioxide levels, increasing humidity, reducing levels of certain pollutants such as benzene and nitrogen dioxide, reducing airborne dust levels, keeping air temperatures down.

N Express yourself. Does your house say anything about you? Are your hobbies and interests reflected in and around the rooms? During this difficult time of having to stay home more, having pictures of loved ones and things around that bring you joy and tell your story can be fun and comforting. N Change filters and clean vents. Filters should be changed out several times during the

year. Pollutants and dust particles collect and get blown back into your environment. A dusty, dirty vent gives an impression of lack of care. LOVE your home this Valentine’s Day. Show it you care. Do the little extras and enjoy the new year with a fresh, new, clean perspective. QCBN Lucy Leyva is the owner of Prescott Maid to Order.

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Quad Cities Business News // FEBRUARY 2021

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How Service Dogs Help People with Disabilities By Obsidian DeLeau, MA and Heidi Ackzen, BHT

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ervice animals, as defined by Title II and Title III of the American Disabilities Act (ADA), are defined as dogs that are individually trained to do work or perform tasks for people with disabilities. This disability can include a physical, sensory, psychiatric, intellectual or other mental disability. Titles II and III of the ADA make it clear that service animals are allowed in public facilities. A service animal must be allowed to accompany the handler to any place in the building or facility where members of the public, program participants, customers or clients are allowed. Even if the business or public program has a “no pets” policy, it may not deny entry to a person with a service animal. Service animals are not pets. So, although a “no pets” policy is perfectly legal, it does not allow a business to exclude service animals. West Yavapai Guidance Clinic has two service animals, Annie and DJ Piddles, who work to provide support to our clients. DJ Piddles is specifically trained to support a person living with autism spectrum disorder or an anxiety disorder working with her handler.

She is trained in the following tasks: N Repetitive Behavior/Stimming Interruption N Assistance with Meltdowns/Overstimulation N Deep Pressure Stimulation N Kinetic Engagement N Tactile Grounding N Crowd control/personal space Many times, DJ Piddles has been asked to support one of our clients when he or she is having a hard day and often will be called to assist in a crisis assessment to help keep an individual grounded. There is one client who would work toward his goals to earn time to walk DJ once a week and through the course of two years, the client was able to stay out of an inpatient setting after many years of needing higher levels of care. Annie is a service dog whose job is to task for her handler/owner. However, Annie also adds enrichment to the lives of the children in our services. She recently had a success story that the client would like to share. He wishes to be called Oscar for the sake of this telling. Oscar is a young man who has begun to experience psychosis that has taken a quick, frightening downturn. He was in offices when he began to have a command hallucination directing him to hurt a staff member and to

hurt himself. As a result, he was taken to Yavapai Regional Medical Center (YRMC) for assessment to go to a psychiatric hospital where he could get immediate treatment for his needs. At the hospital, Oscar was very frightened to go inside, stating that the voice was telling him that “something very bad” was going to happen to him if he were to enter. The hospital staff members were kind enough to triage him outside and to gain permission for Annie and her handler to go into the hospital room with Oscar and his grandmother. While waiting for a room, Oscar continued to hallucinate and Annie would not go far from him, sitting with him and letting him pet her head and ears. He was able to calm enough to go into the Emergency Department room and have the social worker assess him. While in the room, Annie jumped up on the bed with Oscar and let him hold her. When this happened, Oscar’s blood pressure dropped 20 points. He was able to stay calm and the voice subsided without medication intervention. Oscar then had a successful transfer to a psychiatric

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hospital, where his needs were met. He has reintegrated to his home and continues in services with West Yavapai Guidance Center (WYGC). Service animals can be something other than a dog that can be trained to perform tasks, but they are not pets. They are allowed 100% access with their handler. Under the ADA,

there are a limited number of questions that can be asked regarding the animal’s services to protect one’s privacy. Service animals are different from working animals, therapy animals and emotional support animals. Working animals support law enforcement, detect cancer, are involved in search and rescue efforts, etc. These working animals do not have full access and are not covered under the ADA. Therapy animals are trained animals that go into situations and provide comfort to others. They are not protected under the ADA and do not have full access. Emotional support animals provide their specific owner with comfort but are not trained to provide a specific task or duty for a disability. WYGC is fortunate to have these service dogs to help, aid and soothe people in their daily lives – and offer companionship to boot. QCBN Obsidian DeLeau, MA, is a child and family therapist. Heidi Ackzen, BHT, is a DDD liaison and case manager. Both work at West Yavapai Guidance Center.

Boutique Air Connecting Prescott to Phoenix

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outique Air and the City of Prescott are proud to announce flight service from Prescott to Phoenix Sky Harbor International Airport. Flights start Feb. 15, and feature two round-trip flights from Prescott Regional Airport (PRC) to Phoenix Sky Harbor International Airport (PHX). Flights will take place Sunday through Friday. “We are very excited to offer service to Phoenix for Prescott and the surrounding communities,” said Boutique Air Vice President of Business Operations Brian Kondrad. “With limited flights on the major airlines during this time, people can fly into Phoenix and make their way to other flight connections and destinations. We’re also proud to have Prescott as a destination offering for our Phoenix and connecting passengers.” Passengers experience concierge-style services from check-in to landing and fly on executive configuration eight-seat Pilatus PC-12s. “They truly experience flying private for the cost of commercial,” Kondrad said. “This is a great day for Prescott,” said Mayor Greg Mengarelli. “Boutique Air service to Phoenix will add another great option for our regional travelers. This new service, combined with our state-of-the-art terminal coming online later this spring, makes flying out of Prescott even more attractive.” Airport Director Robin Sobotta agreed. “Boutique Air is a welcome addition at Prescott Regional Airport. We’ve received many calls from travelers interested in easy access to Phoenix Sky Harbor International Airport and its many connecting destinations. Boutique provides a highly desirable alternative to traversing the unpredictable I-17 corridor to Sky Harbor.” Boutique Air is a codeshare partner with United Airlines and has an interline agreement with American Airlines. This makes for seamless baggage transfers and singular itineraries. United MileagePlus members accrue miles for all flights booked through United Airlines. Flights can be booked online at boutiqueair.com, united.com, aa.com and all accredited online travel services. Boutique Air features a live-chat on its website to assist with questions and reservations. All flight and fare information can be found on boutiqueair.com. QCBN


FEBRUARY 2021 // Quad Cities Business News

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Hearing Versus Understanding

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By Jeff Lane, Au.D.

he most common concern of those with hearing loss is not being able to understand others. “I can hear them,” a patient will say. “I just don’t know what they said.” Considering the fact that verbal communication is how most people

interact with others, being able to do so is essential. However, people can often conflate hearing and understanding. While undoubtedly interconnected, they are two distinct functions. Understanding the difference can help to improve outcomes and satisfaction with hearing instruments.

AUDIBILITY VS. CLARITY

// If the auditory system can only provide 50% clarity, a person may still struggle to understand at times, even if they are still doing better overall with the hearing aids. //

Audibility refers to the ability to detect that a sound is present. The brain simply does or does not acknowledge that an auditory stimulus is present. A person with normal hearing would be able to hear a certain sound at a volume that would be imperceptible to one with hearing loss. Clarity refers to the ability to assign meaning to a sound. Even if a sound is audible to a person, their brain may not be able to understand what that sound is supposed to convey. Take a car radio, for instance. Driving through the city, the songs can easily be heard and understood. In a remote location, though, the transmission could still be heard, but the clarity would be fuzzy and distorted enough as to make it incomprehensible. Audibility and clarity are determined by two different mechanisms in the human auditory system.

When a soundwave reaches the ear, it is funneled down the ear canal to the eardrum. This sets off a chain reaction wherein the eardrum, middle ear bones and fluid inside the cochlea (organ of hearing) vibrate in a specific pattern based on the stimulus. These vibrations are coded as electrical signals which are sent to the brain. With hearing loss, impedance occurs within the middle or inner ear, causing the signal that reaches the nerve to be weakened. A weaker signal means that the stimulus has to have a much higher intensity (louder) for the brain to notice. Clarity is determined by filters within the auditory system. Imagine trying to create a personal budget for the year. The total sum of the prior year’s expenses is known, but that in itself is not too helpful. Budgeting requires knowing how that money was spent, meaning it needs to be categorized. Speech is categorized in the same way. Incoming soundwaves are filtered so that “s” is a separate category from “m,” and so on. When the cochlea sustains enough damage, those filters become broader and less specific, so that “m” and “s” could end up overlapping. Thus, the brain can hear the person talking, but cannot understand what is said as it

is receiving the equivalent of a fuzzy radio signal.

HEARING INSTRUMENTS

Hearing aids are recommended for hearing losses which have become significant enough to affect communication. Hearing aids increase audibility by magnifying frequencies the ears have trouble hearing on their own. How does this help communication? Many consonant sounds, which give words their meaning, are rather soft and high-pitched (e.g., “f” and “s”). Incidentally, the majority of people suffer the most hearing loss in the high-pitch range. This means that, given the context of the situation, many consonant sounds are not audible to that person, making it difficult to understand others. The increased audibility provided by the hearing aids improves their access to these sounds. The above scenario works well for an individual with good clarity. Unfortunately, other individuals may only have 50% clarity. In this situation, hearing aids are still a valuable resource in aiding communication. But they may not be enough in and of themselves. This is because while the hearing aids

can be programmed to provide as clear and audible a signal as possible, the brain is still required to interpret that signal correctly. If the auditory system can only provide 50% clarity, a person may still struggle to understand at times, even if they are still doing better overall with the hearing aids. In these cases, assistive accessories that work in conjunction with the hearing aids and the use of good communication strategies can greatly improve an individual’s outcomes. For more severe cases, the literature shows that a cochlear implant is a safe and effective solution for significantly increasing clarity and improving communication. There are many forms of managing hearing loss. A hearing care professional can help guide you to the best solution. Understanding the issue can help to properly address it. QCBN Trinity Hearing Center is located at 1330 N. Rim Dr., Suite B in Flagstaff. For more information, visit TrinityHearing.net. Jeff Lane, Au.D., is a doctor of audiology with a passion for improving the lives of others. Dr. Lane may be reached at 928-522-0500 or at audio@ trinityhearing.net.


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pet news

Making Friends During a Pandemic

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By Emily Dieckman

y boyfriend and I have been talking about getting a dog since before we moved in together three-and-half years ago. At first, we’d wanted to make sure we enjoyed living with each other before bringing another living being into the mix. Then, we learned our apartment didn’t allow dogs. When we moved to a dog-friendly place, I felt bad that we’d leave the dog home alone all day while we were at work, and he worried about how we didn’t have a fenced yard. We might want to move out of the country someday, and bringing a dog along would be difficult. We had a lot of excuses, but when we added them all together, we were left with the simple fact that we were scared. A dog is a big responsibility, and we didn’t want to mess it up. In 2020, we saw with a whole new sense of clarity that there were much, much bigger things to be afraid of. I started working from home fulltime, so concerns about leaving the dog alone in the house, at least for the time being, were moot. As the COVID-19 pandemic dragged on, it seemed more and more like the time was right – not just because the logistics were lining up, but because the comfort of a furry companion sounded more appealing than ever before. When we got an email from Pima Animal Care Center about an urgent need for dog fosters, I felt like it was a sign. On Nov. 1, we walked into the shelter to see who was available and walked out with Zelda, a one-andhalf-year-old shepherd mix who was as black as night and had been picked up as a stray. She’d been having a hard time getting comfortable in the shelter and was taking anti-anxiety medication. I struggle with anxiety myself, so I couldn’t help but giggle at the thought of Zelda and me home alone together, worrying all day. While Zelda was anxious her first couple of days at our house, she grew

comfortable almost as quickly as we grew to love her. No fewer than four people reached out to us about adopting her within a week. In the end, of course, we decided to keep her. Zelda has enormous ears that seem to remain at attention even when she’s asleep. She knows how to sit, lie down and roll over onto her back. When she’s excited in the morning, sometimes her tail wags so hard against the bookshelf next to our bed that the sound wakes me up. On one of our first walks, Zelda and a Pomeranian, who was walking by with her owner, started straining at their leashes to greet one another. I warned the woman I wasn’t sure how Zelda did with other dogs, because I’d only had her since the day before. We cautiously let Zelda and Leia (both named after princesses) approach one another. I said a silent prayer that Zelda wouldn’t bite the Pomeranian’s head off. It was answered. They touched noses, looking something like a sweet little canine version of Michelangelo’s “Creation of Adam.” I was so excited and proud that Zelda had made (and not mauled) a new neighbor friend, that it wasn’t until later that it hit me how nice it had felt for me, too. I couldn’t remember the last time I’d approached one of my neighbors to chat. Having a dog felt like some sort of superpower that allowed me to go up and start a conversation (from a safe distance) with all sorts of new people. An added benefit? In dog neighbor world, no one seems to expect you to remember their names, because everyone just remembers each other by their dogs’ names anyway. “Hi Zelda!” the owner of the pit mix from down the street will say. “Zelda’s so excited to see Molly!” I’ll call in response. Our little social butterfly has made several friends in the neighborhood: There’s Molly and Bentley from down the block, who would chase after balls together forever, if we let them. There’s Bear from next door,

Zelda helped her owners put the “social” into social distancing. Photo by Emily Dieckman

who is so enormous that I suspect he might actually be a bear, and whom Zelda seems to fear and idolize equally, like a little girl does her older brother. And then there are her most frequent playmates: Fiona and Vinnie, a husky mix and a miniature Australian border collie. They live one building over, and Zelda and I stop by so often that I actually remember their owner’s name too (it’s Jessa). When we got a dog, we didn’t just get a brown-eyed, big-eared goofball who plays a mean game of tug-o-war and is a world-class snuggler. We got all of the friends – canine and human – that she was brave enough to introduce us to. And during a pandemic, no less! Thank goodness for dogs. QCBN


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Quad Cities Business News // FEBRUARY 2021

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Protecting Dogs from Providing Dental Care for Dry Winter Skin Dogs and Cats

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By Lisa Dunn

ry skin in pets is especially common in winter months. When the humidity levels outside are low and the weather is cold and dry, the moisture in the skin evaporates more quickly. You may find your pet’s coat will feel dry and its skin may feel tight and even flaky. In fact, their skin can lose 25% of its ability to hold moisture in the winter. Windy weather can also beat down on your pet’s skin and cause chapping. Many pet parents will choose to bring pets indoors in the colder months to keep them out of the elements. However, indoor heaters also dry out their skin and can cause itching. Here are a few helpful hints for some dry skin relief: Some have found using humidifiers indoors overnight is helpful for pets’ dry skin, and pets benefit from the moisture as well. Brushing regularly helps remove dirt, dead hair and tangles; plus, brushing stimulates circulation in the skin and distributes the natural oils. Using a moisturizing shampoo, like Earthbath’s Oatmeal Shampoo, helps lock in moisture. Four Paws Avocado Shampoo adds

moisture. Remember to shampoo less often in winter so you do not inadvertently dry the skin out more. If your pet is having excessive dry itching in the winter months, try AromaCare’s Coconut Milk conditioner, which can be used as a leave-in as well as a traditional rinse-out conditioner. Feeding your dog food like AvoDerm provides additional nutrients that address skin and coat needs. AvoDerm contains avocado oils, which have proven to be highly effective in supplying the skin with many health benefits while adding moisture to prevent dry itchy skin and coat issues. Olsen’s Stores carries all of the items suggested here to help keep your pets more comfortable all winter long! QCBN Lisa Dunn has worked for Breeders Choice LLC, for more than 25 years. She has owned horses and dogs all her life and has ridden in a few types of competition. She says she loves being part of an organization that puts the animal’s health before profits, and feels privileged to participate in advertising, marketing, sales, educating and territory management.

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By Sara Olsen

ral hygiene is just as important for pets as it is for people. In fact, 50% of dogs and cats older than three years have gum (periodontal) disease, making it the most common disease suffered by small pets. Periodontal disease develops when plaque builds up on teeth and hardens into tartar. This creates pockets of space between the teeth and gums where bacteria thrive. These bacteria not only cause problems like painful tooth decay inside the mouth, but can also enter the bloodstream and spread to other parts of the body, harming the heart, liver and kidneys. Signs and symptoms of early periodontal disease include bad breath, plaque build-up on teeth and red or irritated gums. Signs and symptoms of advanced periodontal disease include tooth discoloration, loose teeth, swelling in or around the jaw area, difficulty eating and drinking or loss of appetite, and dropping toys or food frequently. Veterinarians say the best way to prevent gum disease is with regular dental care, including professional exams and cleanings and at-home care. There are several steps pet owners can take at home to maintain the oral health of your cat or dog. One is brushing with a soft-bristled brush, which is recommended daily to keep teeth and gums healthy. There are toothpastes specifically formulated for pets that use a comfortable, soft-bristled brush.

Veterinarians recommend annual dental cleanings for cats and dogs performed under general anesthesia. Courtesy photo

Chewing on special toys and treats specially designed to promote oral health is another recommendation. There also is a pet dental diet formulated to decrease tartar. Veterinarians say pets should avoid chewing on antlers, bones, rocks or knotted rawhides, all of which can fracture the teeth. The American Animal Hospital Association (AAHA) recommends adult pets (age one year and older) have an annual dental exam. For the safety of pets, the AAHA also requires that dental cleanings for cats and dogs be performed under general anesthesia. QCBN


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Acknowledging Unconditional Love By Loree Walden

who has or ever had a cat knows that cats have their ouldn’t it be great to not be own unique way of showjudged about your job, your ing love. My cats greet me home, your car, your looks? at the door when I come home and then immediWouldn’t it be great to be greeted at the door with loads of love when you ately become my shadow. Cats bump up against you come home? Wouldn’t it be great and rub your legs to show to have a walking buddy every day affection and to mark or someone to snuggle with on the you as their own. They couch every night? Yes, it would! All of these things and more are possible can sense your emotions and even know when you by adopting a dog! Your dog doesn’t care what you do aren’t feeling well. I can’t tell you how many times for a living or what you drive. Your my Pooh Bear has climbed dog doesn’t care if you put makeup up in my lap and actualon or brush your hair. Your dog ly wiped away my tears doesn’t care if you have on sweats or and nuzzled up against a business suit. Your dog loves you me. Tigger will come up unconditionally and only wants to on my lap and sit and please you and be with you. If you’re knead and lick my arms having a bad day, your dog is going to make everything better! to be right there with you to make it Affection to and from all better. If you’ve had a great day, them is on their terms, it will want to celebrate with you, probably by going for a walk and hav- though. When they want love and attention, you’ll know it and ing treats together! There is nothing when they are done, they are done. better than the love of a dog. No one on Earth will love you more, be more It’s almost like they are saying, “OK, enough,” and down they go. Cats patient with your moods, or keep are extremely smart, too. They come your secrets better than your dog. And let’s not forget about our cats! when called, they certainly know the words “treats” and “dinnertime,” and They don’t care what we are wearing they can work for quite a while trying or what our jobs are, either! Anyone

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to catch a red dot or their tails. There are so many amazing things that we can learn from our pets; unconditional love being one of them! But also, so many things that are missing in our world right now like trust, loyalty and to not hold grudges. Your pet trusts you and knows you

will be there to protect it, take care of it, feed it and love it. Your pet is 100% loyal to you no matter what and would probably do anything to protect you. Even if you must use discipline, pets get over it and then they are back giving you love and licks! It’s a great lesson: give respect and loyalty to your spouse, significant other, friends and family members and act according to how we would like to be treated. Don’t hold on to grudges with loved ones; do as our dogs and cats do and just live in the moment! We’ve all seen the stories of pets that were lost or left behind that traveled hundreds, if not thousands, of miles to find their family. We’ve heard the stories of the animals that have woken their owners up in the middle of the night to save them from a fire. That is loyalty and that is love! In addition to all the things I’ve mentioned, there are many other benefits of having a pet. Some of them include decreasing

stress, lowering blood pressure, easing pain, promoting more physical exercise, lowering cholesterol, improving our moods, helping us to socialize, improving immunity and helping children to develop. Feb. 20 is “Love your Pet Day” and while I practice that every day, let’s give our fur family members a little extra love that day. If you don’t have a pet and are thinking about adding to your family, Yavapai Humane Society has a number of adorable cats and dogs in all different sizes and personalities that are looking for someone to love and someone to love them. All our available animals are shown on our website at yavapaihumane.org, so why not take a moment to take a look and see if your new best friend is here waiting for you. We wish you all a happy Valentine’s Day! May it be filled with cuddles, snuggles and unconditional love from your pets! QCBN

Loree Walden is the marketing manager at Yavapai Humane Society.

NACOG Offering Weatherization Assistance By Ray Newton, QCBN

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ave a leaking roof? Furnace acting up? Insulation not quite what you think it should be? If you have any of these, or other home weatherization issues, you could be the recipient of major weatherization support from NACOG (Northern Arizona Council of Governments). Those eligible to receive this support are low- to moderate-income residents, including those who rent. With negative impacts from COVID-19 and many searching for financial support, NACOG’s support may be especially beneficial this year. Residents throughout Yavapai, Coconino, Apache and Navajo Counties are urged by NACOG Regional Director Teri Drew to apply as soon as possible for energy-saving weatherization services. “NACOG staff will perform a comprehensive energy audit on your home,” said Leah Cickavage, a NACOG senior staff member. “It

includes a complete health and safety diagnosis of your combustion appliances – HVAC, water heater, range – and pressure diagnostics/balance tests.” Depending on audit data and funding availability, the following services may be provided: N HCAC repair or replacement; N Water heater repair or replacement; N Refrigerator repair or replacement; N Insulate or increase insulation of attic and floor; N Repair of forced air ducts; N Repair or replacement of gas range; N Repair or replacement of evaporative cooler; N Repair of broken glass; N Weather stripping and air sealing and caulking. NACOG has offices in Prescott, Cottonwood, Flagstaff and Show Low. QCBN


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Kids Love the Kitchen

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By Debbie Maranville

ver since I was a little girl, I loved every moment where I could be side by side with my grandmother, Betty Scardine, or watch my mom prepare the family dinner. Growing up and being the oldest of seven children, I gravitated to creating the culinary experience for my family. My father was the master BBQ king and made some amazing spaghetti sauce. Upon having my own children, the joy of watching them create part of the family meal or a snack is so heart-warming. Raising two children and being career-focused was always a fine balance. I was always looking for ways to include my kids in my cooking and baking routines. Holiday-themed foods are always a favorite of mine. Teaching your children how to cook is one of the best gifts you can give them. As we get older and cooking becomes second nature, it’s easy to forget all of the skills that it takes to cook. For kids to cook in the kitchen, they must have excellent hand-eye coordination and be constantly attentive to reading and writing, understand math fundamentals, be creative, include science and nature.

I was assisting my grandson, Ty, prepare a cheese pizza last week. It was such a joy to see his little hands go to town and work with the ingredients that were provided. He took pizza dough, marinara sauce and mozzarella cheese to create his own lunch. His attitude was so upbeat and heartfelt. He made one of his favorite meals. Getting children involved in preparing their own meals is also a wonderful opportunity to instill the importance of eating nutritious meals. Just like I experienced, older kids may need to help out with family food shopping, meal preparation and cleanup. Becoming skilled in the kitchen is more than fun. It is quite necessary for survival! Here are some tips that might help you and the kiddos: N Keep your eyes peeled for recipes that are kid-friendly and would be fun to make together. N Prepare no-bake recipes that are a little easier such as “ants on a log,” turkey wraps and yogurt parfaits as you begin the experience. N Teach handwashing after touching raw foods and changing jobs. Remember to wash for 20 seconds. N Remember with hot cooking equipment to keep their

hands to their sides so they do not harm themselves. My daughter, Stephanie, is creating a “Kids in the Kitchen” experience for children this summer. Classes will be offered and posted on the goodsfromthegarden.com website after March 15. Not only is it fun to be working in the kitchen together, I am hopeful that they’re learning some math, cooking skills and some real life skills along the way! QCBN Contact Goods from the Garden. We are located at the Prescott Gateway Mall. 3250 Gateway Blvd. #516 Prescott, AZ 86303 928237-3214 goodsfromgarden@ gmail.com or check out our Facebook page.

Easy Turkey Wraps N 4 whole grain 10-inch tortillas N 12 ounces fresh Turkey Breast N 8 tablespoons Ranch Dressing N 4 handfuls of fresh/cleaned spinach N 2 sliced tomatoes

WHAT’S NEXT:

Clean and sanitize your prep surface. Place the 4 tortillas on the counter. In the center of each tortilla, spread 2 tablespoons of Ranch Dressing. Take your spoon and dab the top of the tortilla.

This will help hold it together when rolling. Add a handful of fresh spinach directly under the dressing. Place 3 ounces of sliced turkey on top of the ranch dip. Add 2-3 slices of fresh tomato on top of the spinach. Carefully fold the bottom of the tortilla to cover the first ingredients. Fold over each of the sides and now roll the tortilla with all the ingredients towards the top. You can cut in half or in fourths. Enjoy with a few carrot sticks and apple slices. A healthy lunch!

Home Town

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The Prescott Valley Chamber helps business! We are here for you with free PPE including masks and sanitizer! We are here for you with information and resources for PPP and EIDL loans and grants. We are here for you every day!

Welcome to our newest members: FreedomCore Pilates, Allied Electric, Primerica, Inc, KG Photography (Ribbon cutting for KG Photography)

Contact the Chamber at 928-772-8857 for email marnie@pvchamber.org

Call me for a free estimate and color consultation at 928-515-3720 20 years of experience | Work 100% guaranteed

Prescott Valley Chamber of Commerce; Catalysts for business and community growth, Conveners of leaders and influencers, Champions for economic success. For more information or for membership connections visit

pvchamber.org or call 928-772-8857


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// MAYOR’S ADDRESS // BY GREG MENGARELLI

Positive Changes in Granite Creek Corridor

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ne of the true jewels of the Prescott area has always been the Granite Creek Corridor. It is a uniquely rural amenity in the heart of our urban downtown and provides an opportunity to connect areas of the community that haven’t been connected before. This area has, sadly, been forgotten and neglected for some time, but in recent years, city staff has been working diligently to revitalize and enhance the corridor for the benefit of our citizens and visitors. A master plan for the area has been approved and will include improvements to the trail along the creek: the addition of lighting and other safety features, improved and additional access points, signage and improved stormwater entry into the corridor. All of these improvements will allow for ease of access and improved aesthetics in the area. Recently, Council approved staff’s submission of a $1 million grant application for the project to the Arizona Land & Water Conservation Fund, as well as the allocation of $520,000 from CARES Act funds toward completion of the project, which is anticipated for the spring of 2022. To get the project underway, council will be

reviewing qualifications for engineering and design services for implementation of the master plan with hopes of having the design completed by the time grant funding is awarded in July of this year. To bookend this highly anticipated project, the recent completion and soft opening of the Hilton Garden Inn marks the start of the renovation of another precious local treasure, the Sam Hill Warehouse. This renovation project has been in the works for quite some time and is currently underway; at its completion, the venue will have approximately 5,000 square feet of indoor event space as well as a new patio for outdoor events. These renovations are also tying in the historic train trestle, which will bring these beloved corners of our historic community into the modern age while still preserving the celebrated significance of our past. Prescott was once the territorial capital of our beautiful state and I, for one, am thrilled to see the attention to detail and care being paid to these beautiful updates. Adjacent to the restored warehouse and new hotel, work also continues on

the new splashpad and play area enhancing the south end of Granite Creek Park. In addition to the splashpad and play area, this portion of the park will welcome back the Prescott Farmers Market upon its completion in early summer. The dedication of staff, joint work of local partners and community input over the last several years have made what will be a monumental project possible. The preservation of our past and enhancement of our future are coming together in a wonderful way in these areas and we look forward to what these projects will do for our community and downtown economic development. In conjunction with the Granite Creek Corridor, City Council and staff continue to work toward a master plan for the north Prescott area as well. All of these projects and plans will continue to aid our community with responsible, sustainable growth and tie together each of the diverse corners of Prescott. QCBN Greg Mengarelli is the mayor of Prescott.

Navigating Small Business Lending During Uncertain Times

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By Ian Cribbs

avigating as a small business owner can be daunting, especially during a pandemic. But with a little insight and planning, businesses can chart a smart course through uncertain times. Have lenders changed operations or lending procedures during the COVID-19 pandemic? Certainly, some lenders are stepping back and scrutinizing their practices right now. Typically, when you see a volatile market, commercial lenders are the first to step back so they can watch and see what happens with the economy. They’re constricting lending practices and waiting to see the results of economic changes. We see this with some national lenders. But, many local lenders aren’t pulling back. Rather, community-focused lenders are continuing to support the business community and help the local economy flourish. If a business checks the boxes on normal guidelines, local lenders are absolutely willing to lend to them. The pandemic has changed the way many local businesses operate. Are lenders requiring different financial information considering this? Many lenders are asking for insight into how the business has been maintaining through the pandemic. This includes year-to-date profit & loss information that’s updated within at least 90 days from the application date (i.e. an application in November would require 2020 P&L info through at least August). We want to see what

COVID-19 has done to the business and how the owner is coping with the changes. What should business owners look for in a potential lender right now? Business banking is all about finding a good partner. A business banker shouldn’t just help a business owner open their account or get a loan. They should communicate the business owner frequently to have a good idea of how they’re running. Plus, they should keep updated financial information from the business and review it regularly. They can then compare this information to industry benchmarks and help the business owner on how to operate with greater financial efficiency. Your relationship with your business banker can mean the difference between average performance or above average growth. QCBN Ian Cribbs is VP of Business Banking and Services for OneAZ Credit Union. OneAZ offers a full suite of business banking solutions for Arizonans, from checking and savings to credit cards and loans. They work with over 7,000 Arizona businesses of all sizes and are committed to supporting the local economy. Learn more at OneAZcu.com/Business.

Langley Receives Highest Degree Awarded to Garden Center Professionals

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he degree of Arizona Certified Nursery Professional (ACNP) means working more than two years as a professional in a garden center, greenhouse or botanical garden, and is extremely prestigious among those in horticulture. Maricopa Community College, in partnership with the Arizona Nursery Associations, created this program to test plant skills. It proves all aspects of garden knowledge, from tissue cultures, fertilizer details, insect expertise, water, soils and the most intimate plant details. Amy Langley Amy Langley, manager at Watters Garden Center, received her ACNP degree this month. Not only did she pass the four-hour test, but she received one of the highest scores in Arizona for all of 2020. “When you can identify a plant, recite the Latin name, where it ideally grows and how to design a landscape around that plant, you are a real plant professional,” said Ken Lain, owner of Watters Garden Center. Langley traded palm trees for pine trees when she left her job at the National Tropical Botanical Garden in Hawaii and moved to Prescott. Her love of plants immediately drew her to a position at Watters. Devoted dog mom, lover of all things outdoors, and sci-fi reader, Langley is available most days of the week at Watters Garden Center to answer questions about plants. QCBN


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WHO’S THE BEST OF THE BEST?

CONGRATULATIONS

TO YOUR WINNERS! Category

Winner

Category

Winner

Accounting Firm

Schutte & Hilgendorf, PLLC

Commercial Landscaping Company

Vicente Landscaping

Advertising Agency

Helken & Horn

Commercial Printer

A&E Reprographics

Archery Shop

Mile High Archery

Commercial Property Developer

AZ Commercial

Architectural Firm

Headwaters Architecture

Commercial Real Estate

Klein Properties & Investment

Assisted Living Facility

Alta Vista Assisted Living

Computer Services Company

Northern AZ IT

Attractions

Heritage Park Zoo

Convenience Store

Maverik

Auto Body Repair

Beal's Auto Body Repair

Cosmetic Dentistry

Jason C. Campbell D.D.S.

Auto Repair & Maintenance

Howell Industries

Credit Union

OneAZ Credit Union

Automotive Dealership

Findlay Subaru

Custom Home Builder

Capstone Homes

Bank (not a credit union)

Alliance Bank

Dance & Fitness Studio

The Movement Studio

Bar/Drinking Establishment

Carmella's

Dental Services

Prescott Dentistry

Bath/Kitchen Renovations

Tri-City Home Improvement Pros

Dermatology Services

Arizona Dermatology

Battery Store

Batteries + Bulbs

Document Destruction

Sir Speedy

Building Center

Home Depot

Door Company

Neumann High Country Doors

Business Brokers

WCI Business Brokers

Dry Cleaning Service

Village Cleaners

Business Meeting/Conference/Events

Chapel Rock Conference Center

Electrical Contractor

Elan Electric

Business School

Yavapai College

Endoscopy & Surgery Center

YRMC

Butchering Services/Game Processing

Perkinsville Meat Processing

Engineering Services

Robbins Engineering

Car Wash

Ocean Blue Car Wash

Event Rental Service

Moore Rentals

Cardiology Center

YRMC

Exercise Facility

The Movement Studio

Carpet Cleaning

Emergency Restoration & Cleaning

Eye Care Center

Rummel Eye Care

Casino

Bucky's

Family Medical Practice

Vitality Care Center

Catering

Goods from the Garden

Farmers Market

Prescott Farmers Market

Chiropractic Care

Cornerstone Family Chiropractic

Financial/Investment Services

Schott Financial Management

Cleaning/Maid Service

Prescott Maid to Order

Flooring Company

Greenlee Designer Surfaces

Clothier for Men

The Buckle

Florist

Allan's Flowers

Clothier for Women

Fancy That

Furniture Store

Joe's Furniture

Coffee Shop

Wild Iris

Garden Center

Watters Garden Center

Commercial Contractor

Haley Construction

Golf Course

Antelope Hills


FEBRUARY 2021 // Quad Cities Business News

@quadcitiesbusinessnews

Category

Winner

Category

Winner

Grocery Store

Fry's

Pet Food & Supplies

Olsen's Grain

Guidance Clinic

West Yavapai Guidance Clinic

Photography

Blushing Cactus Photography

Gun Sales/Accessories

High Country Guns & Knives

Physical Rehabilitation Services

Mountain Valley Rehab Center

Gym

All Athletes Welcome Gym

Place For an Event

Holiday Courtyard

Hardware Store

True Value

Place to Purchase Office Supplies

A-1 Office Supplies

Health Care Insurance Provider

Blue Cross & Blue Shield

Plant And Garden Nursery

Watter's Garden Center

Health Food Store

Sprouts

Plastic Surgery Center

Advanced Plastic Surgery, Dr. Mark Fetter

Hearing Center

Trinity Hearing Center

Plumbing Contractor

Yavapai Plumbing

Holistic Vet Care

Harmony Holistic Veterinary Care

Printer

EMI Printworks

Home Builder

Dorn Homes

Propane Service

Barrett Propane

Home Health Care

YRMC Physician Care

Property Management

Bloomtree Rental Solutions

Home Refurbishing/Renovations

Renovations

Radio Station

Magic 99.1

Hospital

YRMC

Radiology

Prescott Medical Imaging

Hotel/Lodging

Spring Hill Suites

Residential Contractor

Reed Brothers Construction

HVAC Contractor

Comfort Pro Heating & Cooling

Residential Real Estate

Better Homes and Gardens Real Estate

In Home Senior Care

Home Instead

Restaurant/Fine Dining

Prescott Station

Insurance Firm

Tracy Murr - State Farm

Restaurant for a Business Meeting

Raven Café

Interior Design

Andrea Wojciak Interiors

Restoration Services

Prosource Restorations

Internet Service Provider

Mile High Network

Retirement Community

Touchmark at the Ranch

Janitorial Service

Maid to Order

Roofing Company

Heritage Roofing

Jeweler

Raskins Jewelers

R.V. Sales

Little Dealer Little Prices

Law Firm

Jensen Phelan Law Firm

Second Hand Store

Stepping Stones

Life Insurance Provider

Lucas Flood Liberty Mutual

Security Company

CallTeks Inc.

Local/Fresh Produce

Mortimer Farms

Self Storage Facility

Ponderosa Mini Storage

Local College

Yavapai College

Shuttle Service

Groome

Martial Arts School

Sleeping Lion

Ski Store

Dick's Sporting Goods

Massage/Spa

Massage Envy

Sleep Center

Sleep Disorder Center of Prescott Valley

Mattress/Bedding Store

Yavapai Mattress

Social Media/Marketing

Northern AZ Social

Mortgage Lender

Mile High Lending

Solar Energy Products/Services

Prescott Solar

Mortuary

Heritage Memory Mortuary

Spa/Spa Service

A Valley of Vitality Wellness Studio

Motorcycle/ATV Service

Star Island Motorsports

Staffing Firm

Elwood Staffing

Moving Company

Firemen Movers

Tax Preparation

Bennett Accounting

Music Store

Pop’s Music Store

Telecommunications Company

Crexendo

Non-Profit/Charitable Organization

Yavapai Big Brothers & Big Sisters

Title Company

Yavapai Title

Office Cleaning Service

All Clean Services

Travel Agency

Artisans of World Travel

Ophthalmologist

Dr. Matthew R. Sullivan

Uniform Company

Prudential Overall Supply

Orthodontist

Prescott Orthodontics

Upholstery

Prescott Upholstery

Orthopedic Center

Granite Orthopaedics

Veterinarian Services

Mile Hi Animal Hospital

Pain Management Services

The Pain Center

Wellness Center

Prescott Health and Wellness

Painting Company

Copperstate Painters

Window Coverings

Blind Brothers of Arizona

Payroll Service

Schutte & Hilgendorf, PLLC

Yoga Studio

BEND Hot Yoga Prescott

31


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Winter is the Time to Start Spring Wildflowers By Ken Lain

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ew plants in the garden deliver a more natural appearance than wildflowers. Although real success depends on timing, adhere to these simple tips, tricks and techniques, and you can paint a swath of color across your springtime landscape. A pure wildflower seed needs the freeze-thaw cycle of late winter and early spring to germinate properly. This is especially true for the most popular varieties, like a poppy. Cold weather cracks open the seed’s hull so it can make its way into the soil. That is why sowing the seed now through March is the ideal planting window. Good seed-to-soil contact is essential for a majestic stand of wildflowers. There are seemingly weightless wildflower seeds. Designed to float, they can be light as feathers and a challenge to get down into the soil. Casually scattering these seeds on unprepared ground will bring disappointing results. A bit of work and patience is essential to a successful show of spring blooms. Four simple steps make the difference between wildflower success and failure. Here are the specific planting techniques that guarantee a breathtak-

ing crop of wildflowers: Step 1: Select and prepare the planting area. Most wildflowers need a considerable amount of sunshine, so choose a place that receives at least six hours of light daily. Planting in weed-free soil ensures optimal results, so pull out any weeds you don’t want growing with your wildflowers. Then, rake the seedbed and loosen the top 1-2 inches of soil. Better growth occurs when 7-4-4 All Purpose Plant Food is mixed into the topsoil. This slow-release organic food providing specific nutrients needed during the germination and growing seasons. Step 2: Create your own HydroMulch. Often, seeds in a mix are so

small you can barely spread them evenly across the soil. To avoid this drawback, buy a bag of Watters Premium Mulch, pour it into a wheelbarrow, and mix in your seed. Spread this seed-mulch blend over the prepared seedbed. This simple trick helps spread the seed precisely where you want, ensuring good seed-to-soil contact, insulating the seed, and camouflaging them from hungry birds. Step 3: Keep the seedbed moist. If sufficient moisture is present, some seeds can germinate by the end of February. Regardless of planting location, your wildflowers will require supplemental water if it does not rain enough to keep the seedbed moist. Good snow is even better for a freshly planted wildflower bed. Wildflower Caution: Quality is difficult to spot in wildflower seeds and presents a problem because many shortcuts are taken in the industry. Many box-store wildflower blends are composed of filler and cheap annual

seed to keep the cost down. You want high-quality seed that will come back year after year, spreading their blooming joy to other parts of the landscape. Although I’ve designed numerous local mixes specifically for local gardens, I’m only mentioning some personal choices. My favorite easy-togrow blend is Watters Arizona Wildflower Blend. This low-water, highshow mix is easy to grow. It contains seeds for Indian paintbrush, California poppy, penstemon, columbine and Arizona lupine, to name a few. The most popular blend is Watters Parade of Poppies. Far more than the common California poppy, this mix is comprised of seven different poppy flowers. It delivers a truly spectacular flower show in spring. Drought Tolerant Mix is best for zero-care landscapes and commercial and investment properties. For planting next to the forest and the presence of deer, try Deer Resistant Wildflower Mixture. Attract bees back into the gardens to help pollinate fruit trees and vegetables with Watters Pollinator Wildflower Mix. Download a free garden class handout, Growing Better Wildflowers, from WattersGardenCenter. com.

2021 Free Gardening Class Announcement February classes and instructors are finalized, and the rest of the spring schedule is almost completed. Here are the topics for the first classes of 2021: N 9:30 a.m., Saturday, Feb. 6: Winter Soil Preparation for Growing Success N 9:30 a.m., Saturday, Feb. 13: Mountain Fruit Trees and the Heavy Harvest N 9:30 a.m., Saturday, Feb. 20: Gardening for Newcomers N 9:30 a.m., Saturday, Feb. 27: Evergreens that Bloom Early Until next month, I’ll be helping local gardeners grow better wildflowers here at Watters Garden Center. QCBN Ken Lain can be found throughout the week at Watters Garden Center, 1815 W. Iron Springs Rd in Prescott, or contacted through his web site at WattersGardenCenter.com or FB.com/WattersGardenCenter .

Regional Residents, Leaders Discuss Protecting Dark Skies By Bonnie Stevens, QCBN

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he value of the dark skies resource and what can be done to make sure the region’s exceptional dark skies aren’t diluted by light pollution were topics addressed by local and regional community leaders and national dark sky experts in two visioning sessions hosted by the Flagstaff Dark Skies Coalition via Zoom and facilitated by Arizona Town Hall President and CEO Tara Jackson and volunteer Chair-elect Evelyn Casuga. Retired U.S. Naval Observatory astronomer and Coalition member Chris Luginbuhl noted the more than 60-year history of successful efforts by scientists and others to promote awareness, appreciation and protection of starry skies through educational efforts and lighting ordinances. “We feel there is so much more we can accomplish, beyond the traditionally understood interests of the observatories and professional astronomers,” he said. “Dark skies and stars don’t belong only to astronomers any more than Grand Canyon belongs only to geologists.” The group discussed many benefits of dark skies, including impacts on wildlife and human health, spiritual and cultural connections, and educational and scientific advances. Participants Marshall and Dr. Jane

Whitmire are members of Camp Verde Dark Skies. The two have long been concerned about light pollution and are active advocates for keeping starry skies dark. “We are very interested in pursuing a regional emphasis on dark sky protection,” said Marshall. “We’ve tried to bring to attention the importance of involving young people and children,” said Dr. Jane Whitmire, who suggests incorporating information about the dark skies resource into learning opportunities at schools and in communities. “I think back to the anti-smoking campaigns and what an impact children had on parents who smoked and urging them to stop,” she said. “I believe that if that same sort of strategy were implemented on an educational level with various age groups, that it could also be effective for home lighting, business lighting and simply appreciation for what a valuable gift it is to have a dark sky where we see the stars.” Village of Oak Creek Dark Skies Chair Mike Ryan said an important component of protecting dark skies is what citizens, businesses and corporations are doing on the ground. “I’m actually wondering if we could do rebates. It seems to me on the residential side of the business, it would be a good thing for the county or some other organization to provide

rebates for people changing lighting fixtures and maybe for the corporate environment, tax credits because those are much larger projects, when you go to a hotel and say, ‘Can you change your lights?’” Drew Carhart, a founding member of the Illinois Coalition for Responsible Outdoor Lighting (ICROL), who regularly visits Northern Arizona, participated in the discussion from his home outside Chicago. “If you live in an area where you can still see the stars, I think you do kind of take that for granted. There are people who have never seen the Milky Way, which is literally the truth. There’s probably 80% of the population around me now who have never seen the Milky Way or seen a thousand stars in the sky. If you live in an area where you see that, you may not realize how bad it is to not have that over you and how easily you can lose it.” Through visioning sessions, the Coalition has been seeking input and participation from those interested in continuing and expanding efforts to support the dark skies value. “For decades, the Coalition set the stage to propel Flagstaff and Northern Arizona as a dark skies leader worldwide,” said Casuga. “They recognize the power of dark skies to inspire and engulf our senses. In protecting dark skies, science, art, culture, heritage, health and the economy are inter-

Village of Oak Creek resident Mike Ryan attended one of the visioning sessions conducted by Zoom last month. “l think the level of awareness of what it takes from a community to protect [dark skies] is very, very low,” he said. Photo by Bonnie Stevens

twined to touch our hearts and minds for generations.” Jackson, who summarized the discussions, wrote, “Dark skies are bound up with the very identity of the region. For many, it is part of the regional legacy and way of life. Protection, preservation and promoting of dark skies supports the character of our region and gives us a unique regional selling point for visitors and businesses. The value we place on dark skies also supports our promotion of the region as one that fosters curiosity, cross-cultural understand-

ing, exploration, creativity, critical thinking and appreciation for science and the environment.” Participants in both sessions supported the idea that individuals and businesses moving into the region be made aware of the importance of dark skies to the local communities. QCBN For more information, visit FlagstaffDarkSkies.org.


FEBRUARY 2021 // Quad Cities Business News

@quadcitiesbusinessnews

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What to Consider Before Remodeling

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elcome to “At Home With Tom and Sandy.” As I always like to say, “Sit back, relax and enjoy.” Tom and I certainly hope you enjoy our column this month. Sandy: Hey, Tom, what splendiferous topic for our readers is swilling around your head? Tom: Well, I have been thinking about that. As you know, I do a fair amount of consulting with homeowners who are considering a remodel. On occasion, I end up dissuading them from moving forward. Sandy: Way to go, Tom. Talk yourself out of work. Tom: Well better to do it then rather than after the remodel is started and folks regret decisions they have made. Sandy: This is true. I bet people are actually grateful for informed and candid information. Tom: Yes, they are. It really is a great service. Sandy: So, what are some of the circumstances you have found that would make you try to talk folks out of remodeling? Tom: There is a variety, of course. One of the most common I encounter is when folks are wanting to sell their home that they have been in for 20-plus years. The thinking goes something like, well these counters, cabinets, bathroom etc. will never entice a buyer. They feel they are just too out of date. Sandy: And so they want to replace everything? Why is that bad? Tom: Trying to decide what a potential buyer, whom you do not know, might want to do with the home is like consulting a Ouija Board. Sandy: So, you are saying not to guess at major replacement items like kitchen counters, cabinets, that sort of stuff? Tom: Yes, that is exactly what I am suggesting. I can tell you that we have torn out brand new kitchens that new owners want to change. Sandy: That could be $50,000plus for a kitchen. I would say your advice is sound in this regard. What are some other “bad” reasons for remodeling? Tom: I would say the next “bad” reason for remodeling is to overbuild for the neighborhood. You should

consider the neighborhood’s general home values and try to stay close to the maximum. Sandy: Well, doesn’t that presume the current homeowner plans to sell in the next few years? Tom: Yes, Sandy, as always, you are correct. If you do think you might be moving in five years or less, then be cautious. If you plan on this renovation to make this home your home for decades, then do what makes it work for you. I spend quite a bit of time meeting with buyers before they buy, helping them decide if the remodel they want to do on a potential purchase will be too costly or just right. Sandy: I have heard you say that the last thing a homeowner should do is spend six figures on a major remodel and when it is over, look back and say, “I wish we would have done this or that.” Tom: Yes, not spending that extra $10,000 to get what you really want can haunt you. Sandy: So, if you’re are planning on staying in your home, do it up, do it right. If you might be leaving or desiring to sell, then pay attention to market values. You can get a read on those through online sites like Zillow or contact a local realtor who can help with those determinations. Tom: Good advice, Sandy, and you said it more succinctly than I did. Sandy: So, what else is a bad reason for renovating your home? Tom: As you know, renovation trends change from year to year. If your goal is to keep up with all things new and shiny, be prepared to spend tens upon tens of thousands of dollars each year or two. Sandy: Sound advice, but I am seeing what you mean about talking yourself out of business. Tom: Well, the last thing you or I want is to have a client that suffers from buyer’s remorse. That helps no one. Sandy: Absolutely. At YCCA, we always try to put the homeowner’s best interest first. Tom: That is what sets you apart. Sandy: The crux of this conversation is to help folks be aware of WHY they are remodeling. Kind of a full-disclosure, eyes-wide-open. Good stuff, Tom! Hey Tom, another question

popped into my mind. What about simpler “refresh” projects like flooring, painting, that sort of thing? Tom: If the house needs painting, then that might help a sale. Your realtor may help you with that decision. If an offer is made on your home as-is, consider it relative to what you might have spent on a kitchen or bath. New flooring is always great, as long as it is relatively congenial. Sandy: Tom, if you were to give our readers a couple of closing tips on a house remodel, what would they be? We all know that in planning a house remodel, it can be tempting to skip to the exciting stage of choosing new paint colors, fixtures and fittings, but in order for any renovation to go smoothly, there are several things to think about before you even begin. So what are a couple of those “things?” Tom: No. 1, know your end goal. Before anyone decides how extensively to renovate, you need to know what your end goal is for your home. Are you renovating to raise the resale value of your home or will you be staying

put for years to come? Consider the condition of your neighborhood before you begin, and know which renovations are a good return on investment and which will be considered overdoing it for the area. These are the same tips mentioned earlier in our conversation, however, it’s always best to end with repeated information. Sandy: I would say that knowing your budget and sticking to it is one of the most important parts of renovation planning. Remember to add in a contingency fund for any unexpected costs – and expect to use it – as well as incidental costs like the cost of eating out for a kitchen renovation. It can be easy to want a top-of-the-line renovation, but perhaps all you need are some less costly upgrades that will make your house look more expensive. Do your research and plan your budget before ever lifting a hammer. Tom: You are spot on, Sandy. The end goal and budget, both critically important. Sandy: Great information, Tom, and thanks for being our wise sage in

the building arena. You are indeed a valued partner. Together, Tom and I say “Happy February to you.” Until next month. Thanks for stopping in to read At Home With Tom and Sandy. QCBN Tom Reilly, LEED Accredited Professional, Architect, Contractor, Renovations 928-445-8506 www.renovationsaz.com Sandy Griffis, Executive Director, Yavapai County Contractors Association. 928-778-0040 Remember to tune in to YCCA’s Hammer Time every Saturday and Sunday morning 7 a.m. on KQNA 1130 AM/99.9 FM/95.5FM or the web kqna. com. Listen to Sandy and Mike talk about the construction industry and meet your local community partners. Hammer Time is a great way to start your weekend.


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CAMERA READY continued from page 14

alive,” as my mother would say. Bring on your KFC Confidence. If you don’t think you are interesting, adopt a hobby or an exotic pet, take classes, travel. I found myself surfing alongside a lifestyle model named Brianne in Maui one sunny morning. She makes money by living her life, her lifestyle, on camera. Wet or dry, she brings her Osmond smile and fearless composure. And, click. She’s in a magazine, enjoying her life, earning a living. Everything about her beams with the joy of who she is and what she’s doing. And, that’s attractive. She lives Camera Ready. Join me in this pre-COVID exercise. Let’s make you the surfer. You’re having a playdate with the Sea and the Sea wants to roughhouse. You’re getting “maytagged” – a term kayakers use when they’ve been thrashed around by a body of water as if they were in a washing machine. So, after hours of this, you may be a little scraped up from being rolled and dragged across the sandy, rocky ocean bottom and your eyes feel like they are floating in little buckets of saltwater. But, you have been living in the moment and are ecstatically happy. You switch out of your swimsuit and into whatever is in your car – which is probably the most beat-up pair of cut-offs you didn’t know you owned and a faded, stretched-out

shirt given to you at a Padres game when you were 16. Why do you keep these old clothes? No one knows. Did you bother combing your hair, or applying some lotion or even Chapstick? Nope. And now, you’re hungry. You are going into a lively restaurant where there are many humans and if you thought about it, you might realize you would not even chance taking out the garbage or walking to your mailbox looking like this. But here you are, dressed in rags, sunburned and surf-rashed with swollen eyes and wild hair. The place is soooo crowded. And you feel soooo fortunate to get one of the very last tables. As you walk all the way through the restaurant, past the stage with the ukulele player and his hula-dancing wife, you notice how everyone else actually did comb their hair and put on real clothes. You may begin to feel a little uncomfortable. Could you look worse? Probably not. Do you want to engage in a conversation with a stranger like this? Did you bring your outgoing self, ready to sing along in “Somewhere Over the Rainbow” and jump in with your own hula moves? I’m thinking not. So, you find your chair, avoid all eye contact and focus on a spot on the exit door to stare at. Yes. Good idea. Let’s take the food to go and exit. And that’s exactly when Oppor-

tunity shows up. Before you can say “Remington Steele,” the exit door opens and you lock eyes with – wait for it – Pierce Brosnan, in all his smiling, 6-foot-1, Irish movie-star handsomeness. And, guess what? He looks better in person than he does in “Mamma Mia!” He is the epitome of Camera Ready. You also notice, there is only one table left in this family restaurant and it’s within a scrunched-up arm’s reach of you. Yup. And that’s where the Tiki Man Pizza wait staff is delivering James Bond. Now, consider what you would give to be Camera Ready at this moment. If you think this cannot happen, I’m here to tell you it happened to me. In my fantasy world, Pierce and I shook hands as he squeezed his tall, dark self by me into his chair. His wife, Keely Shaye Smith – a journalist and film producer – and I hit it off immediately. We talked about our next projects. And she says, “I need a writer. Are you available?” We had a spirited conversation, huge laughs and made plans to meet up again soon at another local restaurant, with hula dancing. Sadly, this is not how it went. Instead, Pierce squeezed by me and I stood up to give him more room. That’s right. I tried to back away from Pierce Brosnan. He shook my hand

Superstition Meadery Signs Statewide Distribution Deal

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uperstition Meadery, a Prescott start-up and Yavapai College success story, has recently announced a landmark statewide distribution partnership with Hensley Beverage Company. The deal greatly increases the reach for Superstition Meadery’s award-winning beverages and sets the stage for further expansion into markets across the country and the world. “Mead is the next big thing in craft beverages,” Superstition Meadery Sales Director Samantha Shuey said, “and we couldn’t have a better partner for distribution in our home state.” Founded in 2012 by Skull Valley residents Jen and Jeff Herbert, Superstition Meadery began making mead, a honey-based drink that is the world’s oldest alcoholic beverage. When their early results met with unexpected enthusiasm, the Herberts struggled to keep production on pace with growing demand. They turned to Yavapai College’s Small Business Development Center (SBDC), a one-stop resource that provides coaching, planning assistance and resources for local entrepreneurs. “The SBDC researched the industry and came up with a plan to connect us with the Arizona Commerce Authority [ACA].” Jeff said. Using the ACA as a third party, Superstition Meadery acquired a small business loan for a production facility that helped them keep their popular product on the market. “It was a big help at a critical time,” he said, “a bridge loan we would never have been able to get.” Since then, Superstition Meadery has blossomed, while earning critical praise from craft brewers and the beverage industry alike. They have added a downtown Phoenix meadand-food pairing restaurant to their Prescott tasting room and are now one of the largest mead producers in the world, creating more than 29,000 gallons each year. The couple

and in his most charming booming Irish accent, said my name! “You’re a very Bonnie Bonnie!” Keely was kind and wonderfully approachable and James Bond was calling me pretty. I was struggling to look him in the eye. I was shaken and stirred. My posture was begging forgiveness for showing up anywhere looking like this. Pierce and Keely lingered and were thoroughly enjoying the neighborhood hangout. I wanted to bolt. And, you might say, “Bonnie, give yourself a break. You were surfing all day. Of course you weren’t at your best. So what if you’re scraped up and bruised with out-of-control frizzy hair, bloodshot eyes and draped in the worst possible clothes you own? You were simply caught off guard!” But then I would say, “That’s a great excuse, but it doesn’t change the outcome or the fact that my cutoffs were clinging to me by threads. And, by the way, I have no doubt Brianne back in Maui would have been Camera Ready. So what’s my problem?” The point is, I believe both Brianne and Marie could have been pummeled all day by waves, scarfed down KFC or Tiki Man Pizza and still have had an engaging, maybe even life-changing conversation with Pierce and Keely, because they understand the importance of being ready – Camera Ready.

This, I believe, is why some people seem lucky. Good things happen for them because they show up, ready for Opportunity. Truly, anything can happen in life because that’s the thing about Opportunity. She loves a surprise and she will bring it. But you have to bring it, too. Know what makes you feel Camera Ready and get to that place. You want to be out there showing off your best moves, you’re I’m-having-somuch-fun-you’ll-want-to-come-hula-with-me attitude and your sunny KFC Confidence. Trust me, because what’s not fun is slinking away and hiding behind a ukulele player and his hula-dancing wife in a tight space. Honestly, wouldn’t you rather be having a finger-licking good time with James Bond? QCBN

Bonnie Stevens is a public relations consultant. She can be reached at bonnie.stevens@ gmail.com.

SBDC Launches New Program to Help Yavapai Small Businesses

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By Jeri Denniston

s the ongoing pandemic still hampering your business success despite the federal funding you may have received in 2020? If your business is like many others in Yavapai County, 2020 was a very challenging year and 2021 may hold more of the same challenges, at least for the first six months. That’s why the Yavapai College SBDC is launching the Small Business Makeover program. The goal is to provide Yavapai County businesses with resources, coaching and subject matter expertise to keep small business dreams alive in 2021. Four businesses will be selected for one-on-one, in-depth assistance over a rose to national prominence in 2019, when the U.S. Small period of several months. Other busiBusiness Administration named Superstition Meadery the nesses will participate in a special small Best Small Business in the country. business bootcamp in addition to receivThe Hensley Beverage pact ensures that Superstition’s line ing one-on-one confidential coaching of meads and ciders can reach bars, restaurants, retail outlets from the SBDC team of consultants. and tasting rooms across Arizona as the Herberts continue In addition, the SBDC will continue to explore new flavors and innovations for one of the world’s to provide one-on-one confidential oldest beverages. QCBN coaching to help current clients navigate these uncertain times and to assist new For more information about Superstition Meadery, go to supersti- business owners with their start-ups. To qualify for the Small Business tionmeadery.com/. For more about Yavapai College’s Small Business Development Center, visit yc.edu/v6/small-business-devel- Makeover, a business must have been operating for at least three years and opment-center/.

not have been working with the SBDC since 2015. The program is free and open to for-profit businesses only. Interested business owners can apply by visiting mybusinessmakeover. com/apply. There are four application rounds January through April, with one business owner selected for the in-depth makeover after the end of each application round. The remaining applicants will be interviewed to assess their immediate needs and to get them scheduled for the appropriate Small Business Bootcamp series. The Yavapai College SBDC is funded through a grant from the Small Business Administration that is matched by Yavapai College. This relationship has been ongoing for more than 35 years, validating the college’s commitment to helping businesses thrive in Yavapai County. Small businesses are the heartbeat of our community and both Yavapai College and the SBDC are dedicated to keeping those small business dreams alive. To learn more about the Small Business Makeover program, visit mybusinessmakeover.com. QCBN Jeri Denniston is the Small Business Development Center (SBDC) director at Yavapai College.


FEBRUARY 2021 // Quad Cities Business News

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The Landings of Prescott Valley Introduces Georgianna Mendez

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By Gail Hitt

he Landings of Prescott Valley is pleased to welcome Georgianna “Georgie” Mendez as our new admissions director. Mendez is well known and respected in the healthcare and senior care field in Prescott and Prescott Valley. She previously worked at Good Samaritan Prescott Village, Granite Creek and Adult Care Services and has recently attained her Assisted Living Manager license. Mendez also is working on her master’s degree after completing her Bachelor of Arts degree in sustainable leadership at Prescott College. Mendez’s education and broad range of experience, coupled with her strong connections to local resources, will be a great asset to the residents of The Landings of Prescott Valley and their families. Mendez was born in Orange, California, and has lived in Prescott for 12 years. She has two children and is the proud grandmother of five. Her family means everything to her. Mendez’s mom is actually a Prescott native and now lives in Prescott Valley, so Mendez has deep roots in the community. Mendez enjoys hiking many of the local trails. She loves to read and she loves learning. A favorite rare indulgence is a big slice of chocolate cake – hopefully, with whipped cream on top! When asked why she wanted to work at The Landings of Prescott Valley, Mendez said, “I believe in the benefits

Georgianna (Georgie) Mendez

New Verizon Store Opens on Willow Creek Road

of assisted living. It provides the care and socialization that people need as they age. A perk is how beautiful The Landings is, inside and out.” Well said, Georgie! Safety continues to be a priority for anyone visiting, so please call in advance to schedule a tour with Mendez. She can be reached at 714-514-1844 or via email at tlpv.mkt@ algsenior.com. QCBN

Be sure to visit our webpage: prescottvalleyseniors.com and our Facebook page for more information. We are accepting deposits! A deposit guarantees your choice of apartment with a view you love. Find out what makes The Landings of Prescott Valley the premier unique senior community offering comfort and luxury. Gail Hitt is the executive director of The Landings of Prescott Valley. She may be reached at 928-445-3669 or email at tlpv.adm@ algsenior.com.

Arizona’s Christmas City

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By Ray Newton, QCBN

erizon Wireless users now have another store where they can get service in the Quad Cities communities. The latest store to open is at 3130 Willow Creek Road, not far from Willow Lake. It is the seventh in the area. Samuel Johnson, sub-regional talent acquisition manager for Verizon, said the addition of the new store was prompted by rapid expansion of Verizon subscribers and because 5G mobile phone service was spreading to major cities across the nation. He did say it would be a while before 5G reached Yavapai County. Verizon claims to serve more than 96% of the U.S. population. Johnson said Verizon is the second largest wireless carrier in the U.S., with more than 120.3 million subscribers in 2020. Verizon is headquartered in Basking Ridge, N.J., but has offices throughout the country.

Samuel Johnson, sub-regional talent acquisition manager for Verizon, points to the highly recognizable Verizon logo on the latest store to open in Prescott. Photo by Ray Newton

The Willow Lake store has from eight to 10 full-time trained employees. Johnson said the store offers the full range of mobile phone services as well as home security systems for those interested. The store is open 8:30 a.m.to 9:30 p.m., Monday through Saturday, and 10 a.m. to 6 p.m. on Sundays. QCBN

Kuknyo, Padilla Join Yavapai College Board

Annual Bluegrass Festival

Arts & Craft Shows

World’s Oldest Rodeo

Lakes & Hiking Trails

PRESCOTT.ORG | 928-445-2000 | 800-266-7534

Chris Kuknyo

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hris Kuknyo and Mitch Padilla have been sworn in to serve six-year terms on the Yavapai College District Governing Board. Kuknyo was born in Chicago and moved with his family to Prescott in 1978. He is a class of ‘84 Prescott High School graduate. In 2000, Kuknyo co-founded Patriot Disposal, a leader in trash removal and recycling in the area. Padilla, a Southern California native, joined the U.S. Navy out of high school and later received a bachelor’s degree in business adminis-

Mitch Padilla

tration from Chapman College, an MBA from the University of San Diego and a J.D. from the Thomas Jefferson School of Law. He moved to Prescott in 2008 and currently serves as a criminal defense attorney. The Yavapai College District Governing Board’s role is to act as a link between the taxpayers and college leadership. The board consists of five community members elected from their districts in the county. QCBN For more information, visit yc.edu/dgb.


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Are Forgotten Passwords Driving You and Your Team Crazy with Frustration?

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By Theo Soumilas

veryone. Hates. Remembering. Passwords. Everyone. And, yet, it’s impossible to do our work without them, isn’t it? Because there’s so much cyber-crime about (it’s the fastest growing crime in the world right now). What a conundrum. You need a long, randomly generated password to stop criminals’ brute force guessing it using intelligent software. But the longer and more random it is, the less likely it is you’ll ever remember it. Luckily, I bring good news. There is a short-term fix to this, while a long-term fix is on the way. We’ll start with the long-term. Microsoft has declared open war on passwords. It absolutely hates them, and would prefer we all used biometrics instead – such as our fingerprints. Microsoft declared this year it’s going to work its hardest to kill passwords and replace them. Already, 150 million people every month use Microsoft’s password-less sign-in to get into their Windows computer.

I think it will take a few years for this to trickle down and affect businesses around here. So, here’s what you can do in the meantime to make life easier for you and your team. I call this my Passwords 1-2-3. It’ll make your business safer against cybercriminals but also make daily operations less stressful for everyone. Use long, randomly generated passwords. The longer they are, full of randomly generated characters, the harder you’re making it for computers to brute force guess your password. For example, a 16-character-long randomly generated password will take about 420 trillion years to crack. I’m not kidding!

TRACK THEM WITH A PASSWORD MANAGER.

Password managers are the secret to making your life easier. No normal human can remember a randomly generated 16-character password, but a password manager can, on your behalf. And yes, they are safe to use. We highly recommend them. For example, if one of your staff members leaves and he or she has been using

the company password manager, you can lock them out of all systems with the push of a button.

USE MULTI-FACTOR AUTHENTICATION.

Multi-factor authentication adds an extra layer of security. You know, when you log in to your bank, you must generate a code on a separate

device. That’s what this software does. It proves to the app that it’s you. There are various levels of this, from receiving text messages, generating codes or having a physical device you plug into your computer. QCBN

assist your business with a Cyber Crime defense program, call 928-719-7724 or visit northernazit.com. Theo Soumilas is the owner of Northern Arizona IT servicing the Quad Cities, Phoenix and Northern Arizona.

For additional information or to schedule an appointment to

Remembering Marlin Governor’s Budget Kuykendall Focuses on Education, Tax Relief

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overnor Doug Ducey is calling his Fiscal Year 2022 budget fiscally responsible and recovery-focused. In a news release from his office, the budget is reported to make historic investments in K-12 education, public health, public safety, wildfire prevention, infrastructure and more, while also providing tax relief to everyday Arizonans. “Arizona is resilient, and we continue to move forward in the face of hardship, loss and disruption,” said Governor Ducey. “Our budget will keep us moving in the right direction, and it makes strategic investments in our greatest areas of need — K-12 education, forestry management, public health and much more. Kids have missed out on important learning opportunities and classroom time, and we need to use our resources to help students in need catch up and ensure students, regardless of background, stay on the path to success.” He also wants to make sure everyday Arizonans and small businesses get to keep more of the money they earn. The governor’s budget invests near-

ly $400 million to get Arizona kids caught up after disruption caused by the pandemic, plus an additional $250 million for K-12 education above and beyond inflation. It includes additional dollars for COVID-19 response, public safety, higher education, rural broadband and more. The budget also reserves $200 million in tax relief for working families and Arizona small businesses, phasing to $600 million through the next three years. The proposed budget builds upon Governor Ducey’s priorities of reducing recidivism and wildfire prevention by including $24 million for the Arizona Healthy Forest Initiative, a joint program between the Departments of Forestry and Fire Management and Corrections, Rehabilitation & Reentry. The Healthy Forest Initiative expands opportunities for state inmates to learn crucial job skills for post-sentence employment by treating the state’s land and wildlife, putting a greater focus on fire prevention. QCBN

Marlin Kuykendall, shown here with his wife, Tana, is remembered as a successful businessman and local leader. Courtesy photo

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ormer Prescott City Councilmember and three-term mayor Marlin Kuykendall has died. Kuykendall was elected to the Prescott City Council in 1971 and was appointed to the council in 1991 to fill the remainder of an unexpired term. He won the mayoral primary election in September 2009 and was re-elected in 2011. He won a third term in 2013. Kuykendall was a U.S. Army veteran, having served in the 158th Infantry Regiment of the Arizona National Guard,

known as the Bushmasters, where he served as the Prescott commanding officer in 1959. He also served in many roles after his military service ended, including the State Chair of the Employer Service of the Guard and Reserve (ESGR). “Marlin Kuykendall was an important and influential leader in Prescott for many decades,” said Mayor Greg Mengarelli. “His service to our nation, our state and our city will long be remembered. Our condolences go out to his wife, Tana, his son, Patrick, and his entire family.” QCBN


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Exercising Prehabilitation for Cancer Survivors

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Erin Aafedt, M.A. C.C.C.-S.L.P.

magine you have just been diagnosed with cancer. A million thoughts are going through your mind. You are likely in a panic, wondering if this is something you are actually going to survive. Then, the doctor starts talking about surgery, radiation therapy and chemotherapy. Your panic grows as you wonder how you are going to manage your life going through those treatments. How are you going to work, manage the house, or manage parenting? I know, because it happened to me, and I was scared. But what if the doctor then told you about something you could do that would have a positive impact on your life while you undergo treatments? Something that could help you prepare, both physically and emotionally for the treatment ahead. That “something” is cancer prehabilitation. Cancer prehabilitation is a coordinated program to assess and recommend interventions designed to assist each cancer patient’s specific needs. Because cancer treatment often leads to physical and cognitive impairments, early therapeutic intervention can help minimize the impact of the

cancer treatment. For example, with newly diagnosed lung cancer patients, prehabilitation helped improve their breathing and overall strength, making surgery easier and with fewer post-operative complications. Depending on the type of cancer, and the type of treatment to be delivered, different exercises and suggestions may be provided. For example, walking or swimming and general strengthening exercises are always good. For head and neck cancer survivors, specific exercises for swallowing and voice may be needed. Similarly, men with prostate cancer may benefit from “pelvic floor” exercises to address urinary incontinence issues. Breast cancer survivors may need education on lymphedema therapy. Brain cancer survivors may need more suggestions and recommendations related to speech and cognition. Prehabilitation programs also offer interventions and recommendations for what is casually called “chemo brain.” The fancy name for this is “cancer related cognitive impairment.” This is when cancer survivors undergoing chemotherapy experience mental fogginess, forgetfulness, reduced concentration, difficulty “finding words” and/or

I CAN DESCRIBE MYSELF IN ONE WORD: Simple.

critical piece of your cancer recovery program. QCBN Erin Aafedt, M.A. C.C.C.-S.L.P. is a speech language pathologist. Mountain Valley Regional Rehabilitation Hospital is a 44-bed, free-standing rehabilitation hospital that provides intensive physical rehabilitation services to patients recovering from strokes, brain and spinal cord injuries, orthopedic injuries, and other disabilities caused by injuries, illnesses, or chronic conditions. The hospital is consistently ranked in the top 10 percent of inpatient rehabilitation facilities nationally by the Uniform Data System for Medical Rehabilitation (UDSMR). Mountain Valley also provides in-home skilled nursing and therapy services through our home health agency, Mountain Valley Home for Health, and out-patient therapy services in our 10,000 square foot therapy gym that includes a therapeutic pool. For more information, visit MVRRH.ernesthealth.com. 3700 N. Windsong Drive • Prescott Valley, AZ 86314 • 928-758-8800 • mvrrh.ernesthealth.com

// Cancer prehabilitation is a coordinated program to assess and recommend interventions designed to assist each cancer patient’s specific needs. Because cancer treatment often leads to physical and cognitive impairments, early therapeutic intervention can help minimize the impact of the cancer treatment. //

WINE continued from page 1

FORBIS continued from page 12

head. I got 14 stitches and was back at work.” As a packer for the National Park Service (NPS), Forbis takes supplies down the South Kaibab and Bright Angel trails, sometimes staying at Phantom Ranch. “Ed is a great guy and great to work with,” said NPS Lead Packer Chris Clark. “He does a good job and he’s a good friend. He’s been with us for about five years.” Rambo Three and Stagecoach are two movies that Forbis worked in as an extra. Created by Leo Burnett Worldwide, the Marlboro advertising campaign is noted as one of the most brilliant advertisement campaigns of all time and achieved the goal of bringing a masculine edge to the filtered cigarette, which were considered feminine. This Marlboro man, Forbis, never smoked.

general slowness in their thinking. In a prehabilitation program, a speech therapist will provide suggestions of tasks and strategies to keep one’s cognitive skills as strong as they can be through this time. At Mountain Valley Regional Rehabilitation Hospital, we have a team of physical therapists, occupational therapists and speech therapists to address both the physical and cognitive concerns associated with cancer treatment. In addition, we offer education and insight about relaxation techniques, stress management and how to create a healthier lifestyle in support of a patient’s healing. If you are diagnosed with any type of cancer, please ask your oncologist about a prehabilitation program. In her book, “Before and After Cancer Treatment,” Julie K. Silver, M.D. says, “It can help you get as strong as possible – physically and emotionally – before you begin treatment.” As a therapist with 30 years of experience, I wish I had known more about the consequences of chemo and the benefits of prehabilitation. I learned first-hand about muscle weakness, slower thinking and reduced endurance. Help yourself and consider prehabilitation as a

MY FAVORITE THING TO DO:

Rodeo. Team-roping with my horse, Angel.

MY FAVORITE PLACE TO TRAVEL:

Mostly in the United States. I don’t need to go anywhere else except maybe Brazil, great beaches. Also, maybe Canada because there’s great fishing there.

MY FAVORITE FOOD AND RESTAURANT:

Mexican. Plaza Bonita in the romping town of Tusayan.

THE ACTOR WHO WILL PLAY ME IN THE MOVIE ABOUT MY LIFE:

Kevin Costner. Costner seems to ride a horse pretty well. That’s one thing I can pick out in Western movies is how well actors can ride. So many of these new guys don’t ride well – and I can catch it. QCBN

lutely reach into the ground and pick up and taste a rock. That will tell them kind of the story of that place.” Arnold said the environment around the vineyard could also change the way the wine tastes. “I mean, you may have flowers growing right next to the vineyard,” Arnold said. “The bees and the pollen – some of the characteristics and things like lavender can absolutely find their way into the soil. Just coming outside of Sedona, that’s ancient sea there. There are some times where you may be able to pick up saline because there is still saline and salt in that soil.” The wine growers stick to what works best with varieties of grapes that thrive in Arizona’s hot, dry conditions. Wines can range from $20 to more than $100 per bottle, depending on the type and brand. Red wines found in the Spain and Portugal region, such as Tempranillo and Grenache, and a white wine, Alvarinho, are among those featured at the tasting room locations. “With us, it was a lot of trial and error,” Arnold said. “Ultimately, we are in Arizona. It’s an up-and-coming region. Even though we may have liked this particular grape, it didn’t want to be here.”

But what did want to be here has found its market. The wine is sold in Australia and New Zealand, along with 43 U.S. states. “Some guy called me and it was the middle of the night,” Arnold said. “I’m like, ‘Where are you?’ He said he was in Hobart, Tasmania.” A local bar was hosting a Caduceus Merkin wine tasting event and there was a line to get in. Arnold encourages Arizona residents to make a day trip out of visiting Cottonwood and Jerome. In Jerome, guests can sip wine and get a haircut at the in-house barber at Caduceus, or pick up a vinyl or two at the record store. Wine enthusiasts can experience tasting rooms by different businesses on both sides of the street. The area is a short drive to the Southwest Wine Center in Clarkdale. “We want people to experience Arizona,” Arnold said. “Whether you already live here or not, we’d like to show off our little corner.” QCBN For more information, visit caduceus.org or merkinvineyards.org.

SECURITY continued from page 17

years of professional experience in computer and information technology. Fisher, a native of North Carolina, spent more than 12 years in the U.S. Navy in both active and reserve duty, where he was involved in air security. He has college and university background, and currently teaches at Yavapai College. He, his wife and two children currently live in Yarnell. “His computer knowledge is excellent,” said YC Dean John Morgan. “He has taken the program to new heights because of his computer knowledge of simulation.” Soumilas is from New Jersey but has been in Arizona

most his adult career. He had owned a high tech and computer company in Phoenix for 15 years but opted to move with his family to Prescott several years ago, where he started his current business. Soumilas earned a degree in computer sciences from the University of Phoenix. He serves almost 400 clients throughout the Quad Cities area and Central and Northern Arizona. QCBN Fisher can be contacted at 928-848-1849 or fisherpchelpl@ gmail.com. Soumilas can be reached at 928-719-7724 or northernazit.com.


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EDUCATIONAL SAVINGS continued from page 3

to provide opportunities for families that haven’t gone to college before. We love that it has opened up to tech schools, community colleges and apprenticeship programs.” Families can use savings to pay for various qualified student expenses at traditional colleges or universities, accredited technical training schools or U.S. Department of Labor-approved apprenticeship programs. That includes tuition, books, computers and other necessary supplies. Yee notes that new to the law, if you have to take the money out early, you can use withdrawals for K-12 expenses such as summer school and tuition-related fees. “Lots of flexibility has been added over the years,” she said. “Families can start saving with as little as $15, $25 or $150 a month, depending on the plan provider they select,” she said. “Families have three options and can pick what best fits their needs from a menu of choices.” The three options of the flexible Arizona plan include: College Savings Bank – families can choose from a high-yield savings account or one of three Certificates of Deposit (CDs). Representatives are available to help walk them through the enrollment process and answer questions by phone. Fidelity Investments – families enroll directly in their choice of a variety of mutual funds without going

APRICUS continued from page 6

through financial advisors. Phone representatives are also available to help and answer questions. Waddell & Reed’s Ivy InvestEd 529 Plan – families can work through their financial advisors to select multiple investment options. Further, Fidelity offers a college gifting service that friends and families can use to send gifts directly to the 529 savings plan. Families can personalize gifting pages with photos, greetings and announcements about the child who will benefit from the education savings plan. Families can share links to the page on school graduations, birthdays or other gift-giving occasions. “Who knows what college costs will be in the future, so it’s better to start saving earlier than later. You’ll have earnings grow tax-free, and then when your child or grandchild is ready to go to college, it won’t come out of your current earnings,” said Burke. But Wendy Thompson of Absolute Tax and Financial Solutions in Flagstaff warns taxpayers to check with their financial advisors before establishing an AZ529. “I don’t know that the 529 plan is right for my grandchildren,” Thompson said. “Distribution for a grandparent-owned AZ529 can reduce a student’s FAFSA financial package up to 50% of the value of the

practice for some time. Reaching out into the northern part of the state, including into Yavapai County, has been facilitated with the partnership with Flagstaff Family Care, whose Sedona office is open full time, with doctors Mary Porvaznik, M.D., as the primary provider, osteopath Erba Carskadden, D.O., Nick Paslidis, M.D., who specializes in internal medicine and gastroenterology and nurse practitioner Michele Peters, FNP. An integrated behavioral health service is also provided at FFC, offering counseling to promote well-being with Janine Cwiklinski, MA, LPC, NCC. Anand says a major Apricus Health Network goal for 2021 includes continuing the creation of an expanded presence in Prescott and Prescott Valley. The new year will also see more mini-clinics of Apricus teams being set up inside pre-existing clinics in Northern Arizona. “[2021] is going to a big growth year for us,” said Anand in December. “Overall, our goal is to be able to provide health care in all of Arizona.” Vital to the statewide Apricus vision are around-the-clock health support systems such as telehealth, telemedicine and Remote Patient Monitoring (RPM). Anand has championed the importance of technology and the need for 24/7 access to care in the state for more than four years. “If a patient needs immediate medical help, options are limited under traditional scenari-

Absolute Tax and Financial Solutions 5200 E Cortland Blvd, E110, Flagstaff absolute.tax

John Burke, CPA 1485 W SR89, Suite 4, Sedona sedonaarizonacpa.com

Montoya Wealth Management 325 W Gurley St, Suite 201, Prescott montoyawealth.com

superior vehicles when it comes to educational savings.” “529 plans are great tools – the Fidelity plans with the index funds is what I steer people towards,” said Montoya, who notes that his financial planning firm does not directly sell 529 plans, a commission-based fund product. Montoya Wealth Management is a fee-only financial planner and does not receive commissions. AZ529 plans must be filed by Dec. 31, 2021, to be eligible for deductions on next year’s taxes. More information about Arizona’s Education Savings Plan can be found at az529. gov. QCBN

grandparent’s distribution.” FAFSA is the Free Application for Federal Student Aid that students must complete to apply for financial aid for college or graduate school. “Weigh out your advantages with your financial advisor [to determine] which will provide you the better results in the end,” she advised. “Other savings plans such as a ROTH IRA also grow tax-free.” “529 plans and ROTH IRAs are very similar in a lot of ways,” said Montoya. “With ROTH, you have more flexibility – you can spend the distributions on anything once you reach the age retirement: 59 and a half. Yet, 529 plans tend to be

os,” he said. “This inspired our idea to shift to an approach that includes in-person care that is supplemented by telehealth and connected care technologies. In doing so, we’re able to treat patients in minutes rather than days or weeks.” The technology used is said to be user-friendly and eliminates software downloads for patients. Doctors say the Apricus healthcare model uses real-time analytics that allow patients access to health records anytime, anywhere, using any device, which gives the entire care team a unified view of a patient’s treatment plan and aids in making data-driven decisions. Apricus also offers patients free home delivery of medications, many of which are offered at substantial discounts. Another feature of the Apricus model is the concept of personal care navigators. “All Apricus Health members are assigned their own personal care navigator who can help them understand today’s complex healthcare system, assist them in receiving the right care and get them in touch with the medical professionals who can answer their questions. From there, it’s as simple as scheduling an appointment, which the care navigators can support with primary care or specialist physicians who are part of the network.” By growing the provider network, the Apricus system is positioned to keep up with population growth and meet increasing healthcare needs in the future. QCBN

ORR continued from page 4

is the epitome of the Energizer Bunny. I thought I was everywhere, but I am second to Billie. Over the years, we have become friends and political partners, no matter at the local, county or state level. I admire what she and fellow councilmember Steve Sischka did to secure funding and support for Proposition 443, which helped decrease the unfunded liability of PSPRS for the City of Prescott and its taxpayers. She has long fought for funding for local transportation through the Central Yavapai Metropolitan Planning Organization.” Fellow councilmember Alexa Scholl says she was mentored by Orr. “Billie was a great friend and mentor to me. I’m saddened to see her leave the council. I’ve always appreciated her passion and enthusiasm for Prescott. But I’m glad she’s doing what’s best for her health. I wish her the best.” When asked what she would name as her superpower, Orr responded, “If I have a superpower, it’s my passion to bring people together for a common purpose for the benefit of society.” QCBN

Phone 928.864.7440 Fax 928.226.0303 The Courtyard Building | 115 E. Goodwin Street - Suite D, Prescott, AZ 86303 troy@quadcitiesbusinessnews.com Web quadcitiesbusinessnews.com Publisher: Troy Bix Advertising Manager Ann Herrington | 520-420-5507 Ann@quadcitiesbusinessnews.com Account Executives Deborah “DMK” Mainville-Knight 928-460-4330 dmk@quadcitiesbusinessnews.com Editor Bonnie Stevens | 928-380-4349 bonnie.stevens@gmail.com Copy Editor Carolyn Wendell | cwendell@gmail.com Design & Production Rob Ghosh Design | rob@robghosh.com

Web Content Editor news@quadcitiesbusinessnews.com Contributing Writers Bonnie Stevens Patty McCormac Sue Marceau Ray Newton Tom Vitron Starla Collins Contributing Photographers Kay Lyons, Bonnie Stevens, Ray Newton, Sue Marceau, Stacey Wittig, Veronica Tierney, Fresh Focuses Photography The Quad Cities Business News is a publication of Quad Cities Business News, LLC and distributed free each month to residents of Prescott, Prescott Valley, Chino Valley and Dewey-Humboldt. Reproduction of any portion of the publication is strictly prohibited without expressed permission. The publisher reserves the right to refuse any advertisements submitted to the newspaper and is not responsible for the claims of its advertisers.


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SUCCESS AMIDST PANDEMIC continued from page 1

and Jay’s Bird Barn sales increased significantly. Ultimately, “we continue to experience tremendous growth. Our business prospered. We were not harmed by the coronavirus,” he said. “We were blessed that so many people got into birding.” Moore said they have a lot of new customers as the pandemic turned more eyes to bird watching. Jay’s Bird Barn, which opened in Prescott in 2003, had to scramble to obtain relationships with other vendors when some vendors ran out of inventory. With binoculars, for example, he stuck with the same vendor, but sometimes had to wait on an order. “The customers were understanding and patient. We appreciate that a lot.” Last year, when the government forced nonessential businesses to close, Moore had to lay off one employee. Since the reopening, however, Jay’s Bird Barn has been hiring. Through the last year, he has learned to keep more of the popular items in stock. “As owner, I need to run the business a bit tighter because of the volatility,” he said. Jay’s Bird Barn took the necessary safety precautions to keep employees and customers safe, including additional cleaning and sanitizing and wearing masks. During the summer, they kept the doors open for the air to come through. Moore wishes that masks and social distancing were more generally accepted. “We enforce it. We tell people if you’re not wearing a mask, don’t come in.” Jay’s Bird Barn obtained the $10,000 government business grant and called it a blessing. “We were really hurting during the closure.” Meanwhile, his relationship with customers has been strengthened. “They want to support us and value our business. They have an appreciation for what we do,” he said. “People have been kind. They would tell us to keep the change. People were tuned in and sensitive. The Lord has been so merciful to us. We want to acknowledge the good and the positive. We appreciate our customers. We had to adjust, adapt and exercise faith. That’s how we got through it.”

CULTIVATING SUCCESS

Ken and Lisa Lain, owners of Watters Garden Center, adjusted their business to make sure their customers and employees stayed safe. Through this time, their business has increased significantly. It became clear that gardening was not just a hobby. Many customers started growing their own vegetables and fruit so they were less reliant on stores for food. Ken keeps an extensive collection of books, ranging from business success to spirituality, but there was no playbook for dealing with the coronavirus. “Every day, we wake up wondering how to create a safer work environment and motivate scared employees while

The Hike Shack’s Raigan Fundalewicz reports sales have increased substantially at the downtown shop through the pandemic.

gardeners are clamoring for more plants,” he said. Lisa said that they became aware that food security is a real fear, even more than running out of toilet paper. She said the seed vaults ran out extremely early last year, leaving gardeners to scramble for spring vegetable crops. “Watters sold our entire spring crop of vegetables shortly after, demand was so high. We have tripled the number of vegetables and herbs grown for spring 2021, and we wonder if it will be enough,” she said. At first, customers were buying fruit trees, grapes and berries; then, demand grew for all types of vegetables. “We see far more families shopping at the garden center,” said Ken. “Gardeners are looking for time outside, away from digital devices. Nurturing plants rests the eyes, centers the soul and gives families something to do in the backyard that is still safe.” At Watters, sales have increased in many areas, including for ornamental trees, shrubs and perennial flowers. “The backyard has become an extension of the living room, and homeowners want the space to be beautiful,” Lisa said. As the virus ramped up and the economy slowed down, the couple was concerned that sales would decrease. “I honestly thought shutting the economy down would create a downturn in plant sales like the great recession,” said Ken. “We promised our entire team no one would lose their job, no matter what. We took care of each other. We created a food closet in my office, and the team filled it. If an employee or someone they knew needed anything, they could walk in and take what they needed. No questions. No one ran out of toilet paper.” Lisa said Watters has been blessed because they did not have employees miss many days because of COVID-19. “We had a two-week scare at the end of last year. We paid our planting team to stay home in an abundance of caution because of exposure.” “We are fortunate to be a store with fresh air; customers naturally feel safer,” added Ken. “We spread shopping

// Hike Shack also exercised safety measures, including using hand sanitizers, clearing off counters, closing dressing rooms and asking people to social distance. They also limited the amount of people in the store. A PPE grant and small business loan helped to keep the store operating. // aisles, so over 60% of the store is wide open. Checkouts are now outside to increase airflow, so the staff and customers feel even safer. We think in terms of touchpoints. Sanitation is paramount, with shopping carts sterilized after each use. Light switches automatically come on in the bathrooms and office, pens are cleaned after each use, with hand sanitation stations everywhere.” Watters obtained disaster relief, Personal Protective Equipment (PPE) funds and Small Business Administration (SBA) loans to ensure they could pay their bills and make payroll. “We promised our staff they would not lose a job, we were in this together,” he said. The couple says the COVID-19 experience has been a learning process for everyone, especially regarding relationships with customers. “We have done extensive training with the entire team on keeping the store clean, when and how to wear a mask and what social distancing looks like,” said Lisa. Watters also launched an online presence. “Customer service is sorely lacking

At Watters Garden Center, Ken Lain says many customers have started growing their own vegetables.

Jay’s Bird Barn owner Eric Moore had to work harder to keep popular items like binoculars and hummingbird feeders in stock. Photos by Stan Bindell

in businesses today,” said Ken. “They think more about themselves or the employees and the customer is forgotten. In 2021, the Watters family is focused on being helpful and friendly, all while being COVID-safe. We are focused on what makes Watters family garden center famous for 59 years, including God’s love and beauty to our community,” he said.

TAKING POSITIVE STEPS

Raigan Fundalewicz, one of three owners at Hike Shack in downtown Prescott, said hiking gear sales have increased substantially since the pandemic began. “By far, footwear has had the most significant increase,” she said. “Christmas sales were great, but December is always our best month.” Fundalewicz said sales are up slightly since the pandemic began and would have been up more if the store hadn’t closed when only essential businesses remained open during April and part of May. They were up 2% overall during the past year. “Aside from April, it was a good sales year,” she said. Fundalewicz was grateful that Hike

Shack didn’t have to lay anybody off. “It was a little scary, but our staff did a great job of staying healthy and staying protected,” she said. Like Jay’s Bird Barn and Watters Garden Center, Hike Shack mandated that customers wear masks. Some employees missed a few days because of COVID-19. The outdoor outfitter used the CARES Act to pay employees to stay home until they tested negative if they came in contact with anyone with the virus. Hike Shack also exercised safety measures, including providing hand sanitizer, clearing off counters, closing dressing rooms and asking people to social distance. They also limited the number of people in the store. A PPE grant and small business loan helped to keep the store operating. Fundalewicz also experienced a great relationship with customers. Some customers donated items for them to sell to help them. One man donated a metal sign with the word “home” on it. Customers loved it and it sold out. “People just wanted to help. It was a cool side effect,” she said. QCBN


40

Quad Cities Business News // FEBRUARY 2021

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