Platform Magazine featuring Lu Dong

PLATFORM

VO LU M E 8

www.PublishU.com

VO LU M E 8

The tanks started firing and that turned everyTHING UPSIDE DOWN Matt Bird founder of PublishU, talks with Lu Dong who lived through the Tiananmen Square protests and massacre of 1989..

Matt: Lu please tell us a little about you?

Matt: What did you do from there?

Lu: I live in Tokyo, Japan but I was born in Beijing, China.

Lu: I went from Japan to the USA to get my MBA. Then I went back to China where I started and sold two businesses before moving back to Japan where I am building my third business.

Matt: How were those early years in Beijing?

Lu: I grew up on the campus of the top university in China called Tsing Hua. My father was a professor there and I was born on campus. In 1989, along with all the college students, we went on the street to go protest against the government for corruption. Then the tanks started ring and that turned everything upside down.

Matt: What an incredible event to have lived through! What happened following Tiananmen Square?

Lu: My grandpa and my family were angry about what the government did, and, and our whole family decided that China wasn't a country we think re ected our values. So we decided to leave the country to go somewhere else. Our family decided to go to India, and my dad took a diplomat job for the government, and I went to Japan by myself. Ever since then, my family has never lived in one country, so it changed our family a lot.

Matt: What caused you to want to write a book?

Lu: When I was in China, I spoke at colleges about my experience in Japan, education in the USA, and as an investment banker and entrepreneur raising millions of dollars of funding. I nd myself repeating my story over and over again and thought it would be great to have a book.

Matt: What got you started?

Lu: I met you in the USA (laugh)!

Matt: How did the PublishU ‘Writing My Book’ course help you?

Lu: I really liked the way you helped us set a goal and provided the methodology to enable us to achieve it. You told us, ‘What gets scheduled gets done, and what doesn’t get scheduled doesn’t get done.’

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PLATFORM

PLATFORM

VO LU M E 8

Matt: You certainly got it done! I seem to remember you wrote 54,000 words, in 100 days, in your third language!

Lu: Yes, it’s pretty unbelievable. I couldn’t have done it by myself.

Matt: How do you feel now your book ‘Understanding the Way’ is published and available worldwide?

Lu: First of all, I feel it's just a starting point. I'm not a successful entrepreneur,

like Elon Musk or Steve Jobs but my approach is rather like the ancient story of the poor lady who in the temple gave 2 cents. She didn’t have much, but she gave what she had. I want to tell my story to inspire and help others, and that's my 2 cents.

Matt: Lu, I so love that thank you! I have a feeling this won't be your last book, but for now, we’ll start with your rst!

BUY UNDERSTANDING THE WAY NOW

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PLATFORM

VO LU M E 8

EVERYONE

HAS A BOOK IN THEM Do you have a story or a message that you are passionate about communicating?

One of the single most powerful ways you can do that is by writing a book.

You may feel that what you want to write about has been written before trust me it has not. You have a unique upbringing, family, education, work and life experiences which gives you a unique voice much like the uniqueness of your nger print.

Writing a book will have a transformative impact on you and the people around you. So how do you get started?

I would like to o er you a free gift…

Who will read your book? Many of the people you know will buy and read your book because someone they know has become a globally published author.

Beyond the people who know you is a world of people who can be inspired about your book.

So is there something you feel is holding you back from writing your book? Maybe a negative voice that says, ‘I’m not good enough’, ‘I’m not sure’, ‘I’m too busy’, ‘I’m not ready’ or ‘I can’t a ord it’. It’s time to put these selflimiting believes on mute and declare, ‘Yes, I Can’.

A recent graduate said, “I never thought I would write a book, let alone in 100-days.

Now I’m asking what else have I told myself I cannot do that I actually can.”

Another graduate said, “My children have seen me write and publish a book and are now growing up fully expecting to become published authors too!”

‘My Book Idea’ is a workbook that will enable you to develop your book ideas and choose which of them to use for your book. CLICK HERE Then enrol in one of our upcoming ‘Writing My Book’ programmes to enable you to write your book within 100-days. CLICK HERE I very much look forward to being your book coach! ________________________________

By Matt Bird, Author of twenty books and Founder of PublishU

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