Boutique Real Estate -Buyer Presentation for Dayna Summers
SAN DIEGO HOMEBUYER GUIDE
SAN DIEGO’S MARKET: WHAT YOU NEED TO KNOW
San Diego’s real estate market is fast-moving, highly competitive, and driven by lifestyle and investment potential. Whether youre buying near the coast, in a master-planned community, or an up-and-coming neighborhood, success requires timing, strategy, and expert negotiation.
Challenges & Advantages of Buying in San Diego
✔ Low Inventory & High Demand – Homes sell quickly, and buyers often compete in multiple-offer situations Pre-approval, strategic offers, and fast action are key
✔ Diverse Neighborhoods & Price Points – From luxury coastal homes in La Jolla to investment opportunities in Chula Vista, San Diego offers a range of options but knowing where to buy for long-term value is critical
✔ Military & VA Loan Benefits – With multiple military bases, VA loans provide a strong advantage for eligible buyers, often allowing for zero down payment and competitive loan terms.
✔ Short-Term Rental & Investment Potential – Areas like Pacific Beach, Mission Beach, and Gaslamp attract investors due to strong vacation rental demand
SAN DIEGO COUNTY
OUR VIBRANT COMMUNITIES: SAN DIEGO COUNTY
OCEANSIDE: Oceanside is a vibrant coastal city known for its iconic pier, sandy beaches, and laid-back surf culture. With a thriving arts, dining, and brewery scene, plus outdoor adventures like biking, kayaking, and whale watching, it’s the perfect mix of relaxation, excitement, and classic SoCal charm.
ESCONDIDO: Escondido is a hidden gem known for its rolling hills, wineries, and rich history Home to the San Diego Zoo Safari Park, a charming downtown, and a thriving arts scene, it blends nature, culture, and small-town charm With scenic trails, breweries, and yearround events, there’s always something to explore.
CARLSBAD: Carlsbad is a charming coastal city known for its pristine beaches, scenic lagoons, and world-famous Flower Fields. Home to LEGOLAND California, a thriving downtown, and top-rated golf courses, it offers a perfect mix of family fun, outdoor adventure, and laid-back luxury.
SAN DIEGO: San Diego is a dynamic coastal city known for its beautiful beaches, perfect weather, and rich culture From the historic Gaslamp Quarter and scenic Balboa Park, it offers endless opportunities for exploration With vibrant nightlife, diverse dining, and outdoor adventures, it blends big-city energy with laid-back SoCal charm
CHULA VISTA: Chula Vista is a vibrant city known for its scenic bayfront, diverse culture, and endless outdoor recreation Home to the Chula Vista Elite Athlete Training Center, scenic parks, and a thriving dining scene, it offers a perfect mix of nature, entertainment, and a strong sense of community.
EL CAJON: El Cajon is a lively city known for its rich cultural diversity, scenic mountain views, and vibrant community spirit With a historic downtown, local wineries, and year-round events, it blends urban energy, small-town charm, and outdoor adventure in the heart of East County San Diego
STEP-BY-STEP BUYING
PROCESS IN SAN DIEGO
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Step 1: Get Pre-Approved & Financially Ready
Sellers in San Diego expect serious buyers Pre-approval strengthens your offer and gives you a competitive edge
Work with top local lenders to explore conventional, jumbo, and VA loan options.
Factor in property taxes, HOA fees, and Mello-Roos assessments. Go beyond pre-qualification—full loan approval makes you stand out.
Step 2: Find the Right Home
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With limited inventory and fast sales, insider knowledge is key
Neighborhood Insights: Beach town? La Jolla or Del Mar. Newer communities? Carmel Valley. Affordable options? Chula Vista or Clairemont.
Off-Market Listings: Get access to homes before they hit the market. Investment Potential: Identify properties with long-term value and strong appreciation.
STEP-BY-STEP BUYING
PROCESS IN SACRAMENTO
Step 3: Make a Strong, Strategic Offer
San Diego’s market is competitive your offer needs to stand out Go beyond price strategic contingencies and seller-friendly terms matter.
Tailor your offer based on loan type (VA, FHA, cash) for maximum advantage.
Use escalation clauses and appraisal strategies to stay ahead without overpaying.
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Step 4: Navigate Inspections & Closing
San Diego homes often have unique considerations that require careful review.
Coastal Homes: Inspections for salt-air damage, foundation stability, and flood zones.
Newer Communities: Understand HOA rules, Mello-Roos taxes, and future development plans.
Closing Process: I coordinate every detail to ensure a smooth, stressfree closing.
Our mission is to curate a customized buying strategy tailored to your goals, ensuring you find the right home, at the right price, on the best possible terms
Unlike larger, corporate brokerages that focus on volume, we take a personalized, hands-on approach to every client. Buying a home is one of the biggest investments you’ll ever make, and we’re here to ensure it’s a smart, strategic, and rewarding one
Personalized Guidance
Your home search isn’t just about square footage and price it’s about your lifestyle, your future, and your financial goals We take the time to understand exactly what you need and provide a white-glove experience from start to finish
Expert Negotiation
In a competitive market, getting your offer accepted requires more than just offering the highest price. We craft winning offer strategies that position you as the strongest buyer while ensuring you don’t overpay.
Exclusive Market Access
Many of the best homes never hit the market. Through our private network, off-market connections, and early access to upcoming listings, we give our buyers opportunities they won’t find anywhere else.
Data-Driven Decision Making
We provide real-time market insights, neighborhood analytics, and future appreciation projections so you can buy with confidence, knowing your investment is built for long-term success.
A Seamless, Stress-Free Experience
Buying a home shouldn’t feel overwhelming We manage every detail from financing to closing so you can focus on what matters most: finding a place to call home
Your Home. Your Future. Our Expertise. When you work with us, you’re not just another buyer you’re a valued partner in one of the most important decisions of your life Let’s make your next move the smartest one yet
Boutique Real Estate delivers unparalleled expertise in both Sacramento and San Diego, two distinct yet thriving California markets With years of experience navigating their unique opportunities, trends, and competitive landscapes, we provide our clients with a strategic advantage, whether buying, selling, or investing.
In Sacramento, we leverage deep market knowledge to position properties for maximum value in a region known for its growth, affordability, and investment potential In San Diego, we navigate the complexities of a high-demand coastal market, ensuring our clients make smart, strategic moves in one of Californias most sought-after destinations
Our ability to seamlessly operate in both markets gives our clients flexibility, insight, and a trusted partner who understands how to maximize opportunity across regions Whether youre transitioning between cities, expanding your investment portfolio, or looking for the perfect home, we bring the negotiation expertise, market intelligence, and tailored approach that deliver results
Sacramento. San Diego. One team. One standard of excellence. Let’s make your next move count
A Smarter, More Strategic Way to Buy
Buying a home isn’t just about finding the right property it’s about making a smart, strategic investment In a market where the best homes move fast, you need a sharp negotiator who structures winning offers, a strategist who anticipates market shifts, and an advocate who protects your interests at every turn.
Unlike larger brokerages that focus on volume, we take a boutique approach, prioritizing quality over quantity Our clients receive personalized attention, tailored strategies, and access to exclusive listings that many buyers never see
WHAT SETS US APART?
Personalized Service: Your home search isnt just about square footage and price it’s about your lifestyle, future, and financial well-being We take the time to understand what matters most and provide a whiteglove experience for a seamless, stress-free purchase
Expert Negotiation: Winning in this market isn’t about overpaying it’s about strategy We craft offers that stand out while securing the best possible terms, leveraging years of negotiation expertise to protect your interests
Exclusive Market Access: The best homes aren’t always on the MLS. Through our private network, off-market connections, and early access to upcoming listings, we give buyers exclusive opportunities others miss
Local Market Expertise: Neighborhood trends, pricing insights, and future appreciation potential all play a role in making a smart purchase. We provide real-time market data and a deep understanding of San Diego’s unique housing landscape so you can buy with confidence
Experience the Difference: Buying a home is a major investment, and we believe it should be an empowering, rewarding, and seamless process. When you work with us, you’re not just another client—you’re a valued partner. YOUR HOME. YOUR FUTURE. YOUR LEGACY. LET’S MAKE IT HAPPEN TOGETHER.
Career Highlights
TOP 8% PLACER COUNTY AGENTS
25+ YEARS
REAL ESTATE EXPERIENCE
# OF FAMILIES SERVED
XXX
# OF LISTINGS
XXX
# OF BUYER SALES
XXX
105% OF LISTING PRICE
OUR CLIENTS EARN 105% OF LISTING PRICE WHEN THEY SELL WITH US!
Meet the Team
BOUTIQUE REAL ESTATE
DAYNA SUMMERS FOUNDER, REALTOR
(916) 343-6538
dayna@boutiquerealestateca com
CA LIC # 01490249
Although many agents have industry expertise, none but Dayna Summers can lay claim to having equal knowledge in technology, finance, marketing, branding, and legislation A top producer since 2005, Dayna sells an average of 40 homes and $20M+ annually, and she has been ranked in the top 15% of Placer County agents since 2008 Industry recognition aside, Dayna brings an unparalleled level of devotion to her clients and each transaction Her concierge-level service and cutting-edge guidance don’t just lead to successful sales, they build her clients legacies
Whether you’re buying or selling a home in the $350,000 range or a $15 million investment property, Dayna knows how to tip the deal in your favor During her 17-year career in the tech industry, where she broke glass ceilings and set sales records in leadership and product management roles, Dayna honed a diverse skill set that serves her clients well. As an agent, Dayna combines the high-tech methods that today’s real estate market requires with a personalized service that feels old-fashioned in the best way A practiced lateral thinker, shes always 10 steps ahead of the market and advises her clients accordingly Client interests are Dayna’s only interests, which is why 99% of her business comes from referrals
DANY BLANCO, REALTOR 916-220-4460
danyblanco realtor@gmail com
CA LIC # 01420760
Dayna stays active in the Northern California community, where she’s lived since 2000 when she relocated from San Diego Dayna has held numerous professional positions, including Co-Chair of the Placer County Masters Club, Secretary-Treasurer and 2019 President of the Placer County Association of REALTORS®, and Director of the California Association of REALTORS® Shes passionate about cancer research and donates a portion of each commission to finding the cure Also an advocate for women who have experienced domestic violence and sex trafficking, she works closely with the Salvation Army, and other shelters
On a personal note, Dayna feels her proudest accomplishment is raising her children and now loving on her grandchildren She loves fitness and her two rescue Golden Retrievers, Rusty and Penny
Dany Blanco is a highly regarded Real Estate Consultant known for his deep market expertise and unwavering commitment to his clients His success is built almost entirely on positive referrals, a testament to his dedication and integrity He earns his clients' trust by working tirelessly on their behalf and providing honest, strategic guidance Dany collaborates with families, investors, and developers seeking the Sacramento regions most desirable properties, counting distinguished businesses, individuals, and community leaders among his clientele His primary focus is on Sacramento and Placer counties
Dany leverages cutting-edge technology and is backed by a dedicated full-time sales assistant, Beth Reiken Beth shares his meticulous attention to detail and passion for excellence, ensuring seamless transactions and top-tier client service
Danys background in professional baseball instilled in him the discipline, teamwork, and drive that now fuel his success in real estate A former player for the Cleveland Indians and San Francisco Giants organizations, he remains deeply connected to the sport, contributing to high school baseball programs, Little League, and travel teams Beyond real estate and baseball, he enjoys cooking, traveling, staying active, and spending quality time with family and friends especially with his biggest fan, his daughter Gabi
Born in Venezuela, Dany is fluent in English, Spanish, and Portuguese, enabling him to serve a diverse client base with ease and expertise
ELEVATING REAL ESTATE THROUGH INNOVATION AND CLIENT-CENTERED SERVICE
Real Brokerage sets itself apart by combining cutting-edge technology, agent empowerment, and a client-first approach As a cloud-based firm, Real eliminates traditional brokerage overhead, allowing agents to reinvest in their business and focus entirely on delivering superior service to clients
With powerful tools like the Real Wallet for financial management and Leo AI for smarter, more efficient transactions, agents can streamline processes, respond faster, and provide seamless, data-driven guidance giving clients a distinct advantage in any market This technology ensures that every buyer and seller benefits from real-time market insights, smoother negotiations, and a stress-free experience
Additionally, Real fosters a culture of collaboration, education, and elite agent support, ensuring that clients work with highly skilled professionals who are always at the forefront of market trends and innovative strategies Whether buying, selling, or investing, clients receive the highest level of expertise, efficiency, and personalized service all backed by a brokerage that is redefining real estate for the modern world
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