LOVE THESE STARTERS MEGHAN PADGETT - BUSINESS DEVELOPMENT MANAGER – EXCLUSIVE BRANDS
February is a month for celebrating LOVE. Here are a few ideas on how to best prepare for what, hopefully, will turn into a 3 day celebration of LOVE 16
Start advertising early. This will help maximize your exposure efforts. You can update your website, table cards, and social media networks with news of the promotion, repeat leading up to the big weekend. It’s also a good mention to stress the importance of making a reservation, if applicable. Consider offering some type of promotion that sets you apart from your competition. You can offer a prefixed menu, ½ priced bottles of wine with purchase of two entrees, etc. You can also play on the couples vs lonely hearts and separate your location into “sides”. Partner with dating groups in your area to help gain a larger crowd. Offer foods that coincide with the occasion. Consider aphrodisiac foods: artichokes, asparagus, chocolate, figs, oysters, spicy chili peppers, strawberries, and watermelon, just to name a few. Use creative love-evoking names. You can also add a special dessert just for the Valentines Day menu offering. I have a few recipes below to help get your creative juices flowing.
