E M B R AC I N G E A R T H DAY W I T H E C O LO G I
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ackling the climate crisis has never been more accessible. Based in the UK but with a global mission, Ecologi is the start-up empowering both individuals and businesses to take action in supporting climate solutions through a simple monthly subscription. By signing up to the Ecologi platform, individuals can compensate their carbon footprint, fund climate projects and set eco-goals, all of which are captured on your profile. Centered entirely on transparency, the platform provides a clear and detailed paper trail of where exactly your money is directed. This includes evidence of carbon reduction through carbon offset certificates, and purchase receipts that provide proof of tree planting. To mark this Earth Day 2022, the company has teamed up with iconic entrepreneur and host of top-ranking podcast ‘The Diary of a CEO’ Steven
14 | North America Outlook issue 09
Ian Hambleton, Co-founder, Ecologi
Putting climate action at your fingertips, Ecologi is the accessible platform championing impactful solutions to compensate your carbon footprint Writer: Phoebe Harper
Bartlett, to remind both businesses and individuals of the pressing need to take action. Measuring its business success in impact, Ecologi champions the overriding ambition of reducing half the world’s projected emissions by 2040. As Earth Day urges us all to invest in our planet, we catch up with Ecologi and co-founder Ian Hambleton, to find out more. North America Outlook (NA): Through Ecologi, how can pocket change contribute to tackling the global climate crisis? Ian Hambleton, co-founder (IH): For as little as the price of a cup of coffee, users can offset their carbon footprint, fund global climate projects and set environmental goals for themselves. Through collective action, we have been able to plant over 39 million trees and reduce over 1.7 million tons of CO2 to date.