Orange Co. Business Watch

THE ORANGE COUNTY CHAMBER

AUG./SEPT. 2 016

A COMMUNITY AND BUSINESS PERSPECTIVE

GROWING ORANGE BUSINESS

Buy Orange. Build Orange.

Give Orange. Grow Orange.

BUSINESS INSIDER Is Your Business Impacted

By New Overtime Eligibility Regulations?

2

Is Your Workplace Heart Healthy?

3

By Ellen Daley

OCCC Expo 2016

4

Within its membership, the Orange County Chamber has an awesome abundance of business expertise, dedication to community and service to the Chamber. So every year, it’s a pleasure to recognize and honor those members who have gone above and beyond in all of the above.

Help Your Employees Save for Retirement

6

The Best Of The Chamber Best To Be Honored

Our annual award nominations are in and we’re delighted to announce the winners of the 2016 Annual Chamber Awards. These individuals and businesses will be honored at the Annual Meeting and Awards Reception on Wednesday, October 19 at the Sugar Loaf Performing Arts Center, and we hope you’ll join us in recognizing them and their achievements (see page 7).

Once again this year, the Awards Reception will take place at the beautiful Sugar Loaf Performing Arts Center. A lavish array of hors d’oeuvres, as only Jimmy Loughran can prepare, will open, along with a cash bar, at 5:30 p.m. The awards ceremony will begin at 6:45 in the beautiful SLPAC Theater. A special afterparty, with dessert, coffee/tea and a cash bar, will follow until 9:00. Reservations can be made at www.orangeny.com or by calling Erin at 845-457-9700. As always, a special commemorative journal will honor these remarkable award recipients. Contact Will at 845-457-9700 or williamp@orangeny.com to place your congratulatory ad. September 30 is the deadline for ads.

Continued on page 7

NETWORK IT 25th Annual EXPO coming up on September 14 – this year at the Galleria at Crystal Run! Check out Page 19 for info on this and other great events.

ORANGE PULSE Mount Saint Mary College: A Newburgh Institution Page 5

MAKING IT IN O.C. Need a storage facility after your fall clean-up? Check out Storage Boss in New Windsor. Learn about this member and a host of other great local businesses on pages 10 and 11.

GROW /EXPAND Making it in OC Awards & Recognition Notable People New Chamber Members

10 12 12 14

TREND/ INNOVATE The Dog Ate My Website

16

INORANGE Orange Open Sponsors, Donors Thanked

18

NY Air Show Soars Into Stewart Airport

18

Events Calendar Committee Meetings

19 19

Business Watch is now on

Facebook & Twitter

PERMIT NO. 335

Newburgh, NY 12550

PAID

PRSRT STD U.S. Postage

BUSINESS INSIDER Joann Menendez

Vice President of Marketing Walden Savings Bank

Charlie MIlich

President, The RAL Supply Group

Charles Mitchell

Orange County Commissioner of Consumer Affairs

OFF ICE RS Ralph Martucci, Chairman of the Board

Deborah Patterson

Director of Business Development, M&R Energy Resources Corp.

Mike Turturro, Chair-Elect

Partner, Vanacore, DeBenedictus, DiGovanni & Weddell, LLP, CPAs

Josh Sommers, First Vice Chairman

President, Focus Media, Inc.

Linda Muller, Second Vice Chairman

President & CEO, Cornerstone Family Healthcare

Economic Development Director, Orange & Rockland Utilities

Chris Pennings

Vice President, Knapp Consultants

Vanessa Primus

Certified Advisor, NYS Small Business Development Corp.

Antonio Vinciguerra Vice President, TD Bank

Dr. Kristine Young

Sharon B. Warantz, Secretary President, Jellybean Promotions

Frank Giordano, III, Treasurer

Partner, Judelson, Giordano & Siegel, CPA, PC

Tom Sullivan, Immediate Past Chairman

Smith, Seaman & Quackenbush, Inc., Funeral Homes

Eric Maldonado, At Large

President, SUNY Orange

CHAMBER COUNSEL Glen L. Heller, Drake, Loeb, PLLC, Attorneys at Law EMERITUS BOARD MEMBERS Dr. Arthur C. Anthonisen

Partner,Verizon Wireless Zone

Thomas C. DeBenedictus

Jean Sexton, At Large

F. Edward Devitt

Branch Manager, Hudson Valley Federal Credit Union

Katharine Fitzgerald

John J. McDermott, III, To Rest Is To Rust Representative

Patricia Gilchrest

Thomas F. Gibney

President, 17K Property Group

Stewart P. Glenn

Lynn Allen Cione, President

Robert Heiferman

Orange County Chamber of Commerce

Louis Heimbach

BOAR D OF D IREC TORS Peter Berman

Donna Johnson-Klonsky

CEO, The Ruby Group

Anthony Martine

Renee Bulla

Carole S. McDermott

Vice President, Client Services Momentum Advertising and Design

Paul Campanella

Woody Levitan

Marsh H. Merrill Ralph L. Mills

President, Action Plus Project Management

Dr. Kunwar Nagpal

Tony Costa

Peter Polhamus

Retired, Empire State Bank

Dreena Pross

Bob DeFelice

Robert W. Scherreik

General Manager, Fox Radio

A. Alan Seidman

Gianna Franco

Regional Account Executive, Time Warner Cable

Lisa Gubernick Ed Harrison

General Manager, Stewart International Airport

Johann Huleatt

Outreach Director, Community Products, LLC

Chief Operating Officer, Crystal Run Healthcare

Marcel Martino

President, Inspire

Melissa McCoy

Chief Advancement Officer, Abilities First, Inc.

2

James P. Smith, Jr. William F. Vacca Jill M. Varricchio

Business Banking Team Leader, M&T Bank

Dr. Michelle Koury

NEW Overtime Regulations: Is Your Business Impacted by New Overtime Eligibility Regulations?

To ensure that the intended overtime protections of the Fair Labor Standards Act (FLSA) are fully implemented, the Department of Labor has updated its regulations. Employers have until December 1, 2016 to comply with a new federal overtime standard that will drastically increase the number of workers who qualify for overtime pay of time-and-a-half. The rule will put more money in the pockets of middle class workers, or give them more free time.

W hat is the R ule ?

The rule will double the salary level for employees to be exempt from overtime pay of time-and-a-half,

By Allison G. from $23,360 to $47,476, or $455 per week to $913 Cappella per week. This means that employees earning less Allison G. Cappella is an Associate than $47,476 will be eligible for overtime pay when Attorney with Jacobowitz and Gubits, they work more than 40 hours per week, in spite of LLP. For more information on this issue being classified as a “salaried employee.” To comply and other labor and employment law with this rule, employers can either pay time-andconcerns, visit www.jacobowitz.com or a-half for overtime worked, raise the salary of the call 845-764-8828. employee to the new threshold amount, or limit the employee’s work week to 40 hours per week. The increased threshold has no impact on workers paid hourly and workers with a normal routine work week of 40 or fewer hours.

M isclassification

Some employers have tried to skirt the FLSA’s regulations by classifying their employees as independent contractors. Often times, the classification is improper.

Misclassifying employees as independent contractors can lead to employees not receiving essential workplace protections such a minimum wage, overtime compensation, unemployment insurance, and Workers’ Compensation. Improper classification results in an uneven playing field for employers properly classifying their workers.

The Department of Labor’s Wage and Hour Division (WHD) and many states recognize that the misclassification of employees is a growing and challenging trend.

To combat the problem, the states have responded by passing legislation protecting employees. The FLSA has also provided direction regarding the application of its own standard for determining who is an employee under the FLSA and who could be classified as an independent contractor. The Courts use the multi-factored “economic realities” test to determine whether a worker is an employee or an independent contractor under the FLSA. The objective is to determine if the worker is economically dependent upon the employer, and therefore its employee, or is in business for her or himself, and is therefore an independent contractor.

The new regulations promulgated by the FLSA provide important legal protections for workers. It is essential that employers follow the new regulations and do not attempt to bypass them in an effort to pay their employees lower salaries than required by law.

Employers are cautioned that the WHD will investigate complaints from workers and bring enforcement against non-complying employers possibly resulting in substantial penalties. An experienced labor attorney can help you navigate the new regulations as they pertain to your need.

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

Is Your Workplace Heart Healthy?

The mission of the American Heart Association is “to build healthier lives, free of cardiovascular disease and stroke.” To help all Americans improve their cardiovascular health, the AHA encourages employers to create a healthy work environment and promote a healthy lifestyle for their employees. To that end, they have created a “Healthy Workplace Food & Beverage Toolkit.” Following are a few suggestions from the toolkit.

S even S imple S teps to G et S tarted

•

Reduce and ultimately eliminate regular soft drinks and sugarsweetened beverages.

•

Offer at least one fruit and/or vegetable serving with every meal.

•

Provide soft margarine instead of butter.

•

Reduce and ultimately eliminate candy in vending machines.

•

Switch to whole-grain bread and bread products.

•

Serve fruit instead of traditional desserts.

•

Do not serve fried foods.

Here a few recommendations for managing the challenges of “office food”:

CHAMBER STAFF Lynn Allen Cione, President lynnc@orangeny.com

When food is made in a common area and employees are allowed to help themselves, limit the amount of time it is available.

Cheryl Cohen Director of Membership Investment cherylc@orangeny.com

Explore other ways to celebrate special occasions besides providing unhealthy foods. Ideas include: giving flowers to the honoree; offering fresh fruit or 100% fruit popsicles; holding a fun group activity offsite; taking a walking break, etc.

Ellen Daley, Vice President, Communications ellend@orangeny.com Wendy Melick Director of Information Technology wendym@orangeny.com

If there’s a potluck or sign-up list for employees bringing food in for a special occasion, make sure to suggest/include healthy options.

Avoid foods that tend to have high amounts of added sugars, fats and calories such as donuts, cupcakes, brownies, muffins, etc.

Don’t place candy bowls in common areas. Replace candy with fresh fruit.

Be sure to communicate why you’re making changes regarding food in your workplace. This will help gain employees’

Erin Pasquale, Director of Events erinp@orangeny.com

support and acceptance. You may need to provide specific guidance so employees know what’s acceptable or preferred going forward.

Call JoAnn Parker, American Heart Association Corporate Development Director, for more information at 845-542-4580. Or visit www.heart.org/workplacehealth.

Will Peirce Membership Services Coordinator williamp@orangeny.com Scott Wohl Director of Membership scottw@orangeny.com Arlean Veve Executive Administrative Assistant arleanv@orangeny.com

Publication of the Orange County Chamber of Commerce © Copyright 2016

The Orange County Chamber Business Watch is not responsible for typographical errors, mistakes or misprints.

All advertising, including photographs are the property of Niki Jones Agency, Inc and not that of the advertiser. The advertiser has purchased rights of reproduction in the Orange County Chamber Business Watch and does not have the right to reproduce ads in any other place or publication without written permission from the publisher. The Orange County Chamber Business Watch reserves the rights to exercise its discretion in the selection of advertisement.

WE HAVE A

NEW NAME.

Publisher Niki Jones Agency, Inc. 845.856.1266 • info@nikijones.com 39 Front Street • Port Jervis, New York 12771

BUT WE'RE KEEPING THE OLD IDEA OF RELATIONSHIP BANKING.

Editor Ellen Daley 845.457.9700 • ellend@orangeny.com 30 Scott’s Corners Drive Montgomery, NY 12549

Over a century in banking has taught us that some things shouldn’t change.

So when you want to talk about business or financial goals, you really can pick up the phone and talk to any of us—even our president.

Advertising Sales 845.754.2356 businesswatch@nikijones.com 39 Front Street Port Jervis, New York 12771

Different? Yes. But for us, it’s business as usual.

OCCC Logo Design AJ Ross Creative Media

(Formerly Orange County Trust Company)

orangebanktrust.com OBTC-OCCBUSWATCH-NC.indd 1

ORANGE • DUTCHESS • WESTCHESTER • ROCKLAND

6/24/16 9:41 AM

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

3

BUSINESS INSIDER

It’s the 25th anniversary of EXPO and we’re celebrating big time! Join us at the Galleria at Crystal Run and, besides 200 exhibitors, check out all the new attractors, including:

Builders Blitz M ade in O range

B usiness W i F i H ub

In just five days, more than 500 volunteers completed a pilot Live/Work house as part of Habitat for Humanity of Greater Newburgh’s 5th annual Builders Blitz. The Acevedo family will purchase the home and own the business. Professional photographer Ignacio Acevedo accepts the key to the house from Andy Stahl, Builders Blitz Chairman.

Garage Doors & Openers Still Family Owned and Operated for over 60 Years (3 Generations!)

COMMERCIAL W orkforce H ub

B uy L ocal S howcase

RESIDENTIAL

SALES

INSTALLATION

SERVICE

H ome S how

Residential Sales & Service

Commercial Doors Dock Seals, Levelers

A ProVantage Authorized Dealer P erformance S tages

W edding Z one

Some booths and tabletops are still available.

Contact Erin Pascual now at 845-457-9700 or erinp@orangeny.com to reserve your spot or for more information.

4

With a full range of professional, quality openers to meet every need! www.CleggBrothers.com | 845-561-8465 223 Walsh Avenue New Windsor, NY 12553

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

O r a n ge P u l s e Mount Saint Mary College: A Newburgh Institution Planning Annual Gala for December 2nd

Thanks to 2016 Corporate Partners D iamond Partner Crystal Run Healthcare P latinum Partners Cornerstone Family Healthcare Drake, Loeb, PLLC, Attorneys at Law Frontier Communications Vanacore, DeBenedictus, DiGovanni & Weddell, LLP, CPAs Walden Savings Bank

Mount Saint Mary College was founded by the Sisters of Saint Dominic in 1959, but the Mount has been an academic presence in Newburgh since 1883. The college’s roots in education, and in the training of educators, go even further back to the 13th century and Saint Dominic.

MSMC students are offereed an affordable liberal arts education with strong academic undergraduate programs and three graduate programs. Degree programs in business, education, the health professions, media studies, and the social sciences are linked to high career growth fields. Mount students have the opportunity to select internships and study abroad experiences that add dimension and value to their education.

G old Partners Access: Supports for Living Community Products, LLC DocuWare Hudson Valley Federal Credit Union M&T Bank

The Mount is located on a beautiful campus that overlooks the Hudson River. U.S. News & World Report has ranked Mount Saint Mary College among the best Regional Universities in the North.

In addition to unsurpassed academics, the college hosts an array of cultural, athletic, informational and community events. One of these events is the annual Gala that recognizes extraordinary local individuals with the Joseph A. Bonura Award for Leadership Excellence. The Seventh Annual Gala Reception will be held on Friday, December 2 in the Kaplan Family Mathematics, Science and Technology Center on campus. This year’s honorees are Joseph Lepore, President of LCS Companies of New York, Inc., and Michael Horodyski, President and CEO of Wallkill Valley Federal Savings and Loan.

Funds raised at the annual gala enable the college to provide an affordable, values-based education to thousands of deserving students, many of whom are among the first in their families to attend college.

The Joseph A. Bonura Award for Leadership Excellence recognizes individuals whose professional accomplishments and approach to management reflect the same commitment to quality, concern for neighbors, and shared prosperity that have exemplified the career and character of local restaurateur Joseph A. Bonura.

When Joseph Lepore was 15 years old, he and his family immigrated to the United States from Italy, settling in Flushing, Queens.

He owns LCS Companies, which employs more than 200 people. Lepore shares the American Dream with his employees, having assisted several of them in purchasing homes in the City of Poughkeepsie. The Poughkeepsie Journal recently named Lepore “Business Person of the Year.”

Orange County Trust Company Orange & Rockland Utilities, Inc. Orange Regional Medical Center Stewart Airport/The PANYNJ PRESIDENT’S CIRCLE Media Vision Advertising Niki Jones Agency, Inc. Sugar Loaf Performing Arts Center M edia Partners Fox Radio Group Hudson Valley Weather MidHudsonNews.Com ND Pro Media Thunder 102 Town Square Media WDLC/WYNY/Wall Radio WSUL/WVOS FM WTBQ Radio

Lepore is a member of the Anderson Center for Autism Board of Directors. He and his company have sponsored functions for Northern Dutchess Hospital, the Mid-Hudson Children’s Museum, The American Heart Association, and the Dutchess County Chamber of Commerce Foundation, among others.

Michael Horodyski of Highland, has spent the last 19 years working in community banks within the greater Hudson Valley area.

He joined Wallkill Valley Federal Savings and Loan as an Executive Vice President in July 2009 and has been the President and CEO since January 2011.

He currently serves or has served on a the Board of Directors and/or committees for a number of professional and community organizations such as St. Augustine’s PTA, the Town of Lloyd Town Board, the Town of Lloyd Revolving Loan Fund, First Monetary Mutual, Emerald Corporate Center, Walkway Over the Hudson and the Ulster County Industrial Development Agency.

For more information about Mount Saint Mary College or the gala, including sponsorships and tickets, email Kathleen.Barton@ msmc.edu, call 845-569-3509 or visit www.msmc.edu.

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

5

BUSINESS INSIDER

Happy Anniversary!

Help Your Employees Save for Retirement As a small business owner, one of the greatest benefits you can provide to your employees is a way for them to save for their financial future. Offering a retirement plan is an important part of the total compensation package that helps you compete for and retain talented people. Keep in mind that employer contributions to a retirement plan are a deductible business expense.

As an employer, you have flexibility in choosing a plan or combination of plans that work for your business. Broad categories include: D efined benefit plans

A defined benefit plan, such as a traditional pension plan, enables you to make annual contributions, which can be adjusted each year. Some plans feature the option to automatically increase annually, allowing you to reward employee loyalty. The plan pays out a specified benefit to retired employees.

D efined contribution plans

A defined contribution plan allows the employee, the employer or both to contribute to an individual account for the employee. A 401(k), the most common defined contribution plan, allows the employee and employer to make consistent, tax-deferred contributions. These plans allow annual contributions of up to $18,000 in 2015 and 2016, the ability to borrow from the plan to cover emergency needs,

and “catch-up” contributions of an additional $6,000 a year for those 50 and older. Employers have flexibility to establish vesting schedules or options such as a Roth 401(k), funded by after-tax contributions, but with the potential to provide for tax-free withdrawals in retirement. Although just as with pre-tax contributions, a Roth 401(K) comes with required minimum distributions.

IRAs

There are two types of individual retirement accounts (IRAs), which allow you to make tax-deferred contributions. One option, a Simplified Employee Pension (SEP) IRA, is one of the easiest and least costly plans to create. One hundred percent of the contributions are made by the employer and are immediately vested for the employee. In 2015 and 2016, the maximum contribution can be 25% of an employee’s salary up to a total contribution of $53,000. It’s not possible to set up a Roth version or to offer loan provisions.

A SIMPLE IRA is a second option if your business has fewer than 100 employees. Like a SEP, it’s easy to establish and administer, and the plan requires employers to match the employee’s contributions. In 2015 and 2016, the maximum contribution to a SIMPLE IRA for an individual is $12,500, with an additional $3,000 allowed for those 50 and older.

Congratulations and thank you to the following Chamber members who celebrated major anniversaries in May & June:

MAY 4 0 Y ears as a M ember • New York City Newburgh KOA Kampground

By Douglas Messina Douglas Messina, CRPC® is a Financial Advisor with Pell Wealth Partners, a private wealth advisory practice with Ameriprise Financial Services, Inc. in Highland Mills. He offers fee-based financial planning and asset management strategies and has been in practice for 11 years. Visit www.pellwealthpartners.com Ameriprise Financial and its affiliates do not offer tax or legal advice. Consumers should consult with their tax advisor or attorney regarding their specific situation.

D on ’ t forget about your own retirement

As a small business owner, it’s important to understand all your options when it comes to saving for your retirement and helping your employees save for their financial future. While you may be hoping that the proceeds from the future sale of your business will provide for your retirement, you could be putting your future at risk if you’re not saving in another vehicle. Establishing a retirement plan may provide a more secure source of future retirement income. Consider working with a financial advisor who specializes in small business retirement plans. A professional can help you make the best choice for you, your employees and your business.

SIGNS IMPROVE IMAGE BUILD BRAND CREATE PROFIT

2 5 Y ears • Jellybean Promotions 2 0 Y ears • Cooper Arias, LLP • R & R Dagele Produce, Inc. • Twenty-Twenty Freight Systems 10 Y ears • Key Construction Services, LLC 5 Y ears • Ancelin • Create A Market, Inc. • Alice Krawcyk, DBA Hand in Hand Care, LLC • Masterwork Home • Robert Dolbaum Co. • Take Home the Bread, DBA Panera Bread

JUNE 4 5 Y ears as a M ember • Flannery Animal Hospital, PC 3 5 Y ears • Ramapo Catskill Library System 3 0 Y ears • Arc of Orange • CDPHP • Gold’s Gym, Newburgh • Murphy & Schisano • Paul Congelosi Trailer Sales 2 0 Y ears • Carol Temporaries 15 Y ears • Meals on Wheels of Greater Newburgh, Inc. 10 Y ears • Post Material Handling, Inc. • Sign Language Resources, Inc. • Tri-State Chamber of Commerce 5 Y ears • 12th Rock Ministries, Inc. • Big Value Wines & Spirits • Billy Joe’s Ribworks • Family Promise of the Mid-Hudson Valley, Inc. • Middletown Community Health Center, Inc.

6

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

The Best Of The Chamber Best To Be Honored C o n t i n u ed f r o m P a ge 1

LARGE BUSINESS

SMALL BUSINESS

MEMBER VOLUNTEERS OF THE YEAR

T he T hayer H otel

I nnate C hiropractic

J oyce P resutti and E d R omanoff

With more than 250 employees, The Thayer Hotel at West Point not only has distinguished itself by providing extraordinary accommodations and superb dining opportunities, it is a national historic landmark. Since opening in 1926, the Thayer has hosted US Presidents, world leaders, as well as the 52 American hostages who had been held captive for 444 days in Iran when they arrived back in the US in 1981.

Innate Chiropractic, the Chamber’s 2011 Start-up Business of the Year, has grown steadily in just five years of operation. Located in Newburgh, it is now one of the largest chiropractic offices in the Northeast, specializing in whole family care. Led by Dr. Eric Brower, Innate Chiropractic is dedicated to giving back to the community and has been involved in more than 20 large-scale community service projects.

The brains and creative force behind the fabulous Sugar Loaf Performing Arts Center, Joyce and Ed have transformed SLPAC into one of the finest entertainment and arts education venues anywhere. But somehow, they have also found the time to share themselves and their creativity with the Chamber, helping us create and carry out incredibly successful Snow Balls and EXPOs. “We can do that” is their constant refrain.

MEDIUM BUSINESS J acobowitz & G ubits , L L P

This full-service law firm has been operating in Walden for nearly 50 years, and also has a satellite office in Monticello.

Its 23 attorneys and 24 support staff deliver optimal legal solutions for individuals, municipalities, businesses of all sizes and non-profits. In addition, they are represented on more than 30 volunteer organizations and non-profit boards, and support nearly a dozen community agencies.

NOT-FOR-PROFIT CRVI

Since its inception in the 1950s as a summer camp for the disabled, CRVI (formerly Crystal Run Village, Inc.) has dedicated itself to working with and serving those living with disabilities, enabling them to live more enjoyable, independent lives. CRVI currently employs about 700 staff and provides services for more than 750 individuals with developmental disabilities in Orange, Sullivan and Rockland counties.

COMMITMENT TO COMMUNITY C ommunity F oundation of O range & S ullivan

Few organizations have had greater impact on charitable causes in the region than the Community Foundation of Orange & Sullivan. That was vividly demonstrated this year by the firstever “Hudson Valley Gives,” an online day of giving coordinated by the Foundation This project raised more than $143,000 for 201 local non-profit charities and causes. The CFOS: “Connecting people who are with causes that matter.”

BOARD VOLUNTEER OF THE YEAR L inda M uller

President and CEO of Cornerstone Family Healthcare (formerly Greater Hudson Valley Family Health Center) for the past 25 years, Linda is another of those exceptionally busy professionals who always finds time for community service.

She is Second Vice Chairman of the Chamber Board of Directors, a member of the Executive Committee, Co-chair of the Government Affairs Committee and a member of the Personnel Committee.

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

7

There’s a Reason Business Borrows Here

Business Loans & Lines of Credit

8

|

Commercial Mortgages

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

HVFCU223_Business_Ad_10.34x5.5_4C_Aug16_BusinessWatch.indd 1

|

SBA Loans

|

Credit Cards

7/14/16 3:45 PM

Your team of financial experts in one convenient location!

We are your local one-stop resource for : • • • • •

Business Banking Business Loans Tax Services Bank at Work Merchant Services

• • • • •

Mortgage Lending Remote Deposit Payroll Services Personal Banking Insurance Services

MEMBER F D I C

NMLS #619306

1208 Route 300 • Newburgh • (845) 567-3171 • ulstersavings.com Investment, Tax, Payroll and Insurance products and services available through Ulster Insurance Services, Inc. and Ulster Financial Group, Inc., subsidiaries of Ulster Savings Bank, are NOT FDIC INSURED.

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

9

Making it in OC A LT U C A R E P R I M A R Y M E D I C A L CARE , Middletown Directly paying your doctor for Primary Medical Care by a monthly membership, known as DPC, makes everything simple.

More time with your doctor than the typical 7-12 minutes. Communicate with your doctor 24/7. More affordable. They can handle 90% of your healthcare needs.

845-510-1870 healthy@altucare.com www.altucare.com LY N N A U D I O L O G Y & H E A R I N G A I D S E R V I C E S , P. C . , G o s h e n Lynn Audiology (formerly Lynn & Cohen Audiology) has a new name, website and email address (see below). For more than 25 years, Dr. Deborah Lynn has been providing comprehensive audiologic care

for children and adults in Orange County and surrounding areas.

845-294-8544 lynnaudiology@gmail.com www.lynnaudiology.com N E XG E N P R O T E C T I O N SERVICES, Monroe Leading private investigator agency with more than 15 years combined experience across background research, civil investigations and corporate services. Offering a unique combination of surveillance services, technology applications, case management solutions and background research tools. Licensed by the New York Department of State.

888-638-9364 frank.costa@nexgenpi.com www.nexgenpi.com

M E DIA VISION ADVE RTISING , Goshen MVA has moved to the second floor of Goshen’s Flat Iron Building at 25 Main Street. Full-service advertising agency.

Areas of concentration include advertising, marketing, strategic planning, media buying, content messaging, social media and design services. MVA is the Agency of Record for the Orange County Chamber of Commerce.

845-294-3228 KaraT@mediavisionadvertising.com www.mediavisionadvertising.com JEFF BANK , Port Jervis Jeff Bank has opened its 13th branch and first branch in Port Jervis at 20-22 Fowler Street. It is an independently owned bank headquartered in Jeffersonville.

845-482-4000 jaustin@jeffbank.com www.jeffbank.com

D E E R PA R K 1 E N V I R O N M E N TA L SERVICES, INC., Port Jervis Helps ensure that businesses have the necessary health and safety plans in place.

Can then perform an audit for NYS-based businesses, possibly saving employers 10% on Workers’ Comp. Provides all OSHA and NYSDOL required training. Can provide lead assessments for homes built prior to 1978.

845-856-6653 jvicaretti@deerpark1.com www.deerpark1.com H O R I Z O N FA M I LY M E D I C A L G R O U P, Goshen The Medical Group has implemented a new policy to ensure that its health care providers offer patient smokers the bestpractice tobacco dependence treatment as recommended by the Public Health Service Guideline at every patient visit.

845- 294-1454 anthony.baines@hfmg.net www.horizonfamilymedical.com C O R N E R S T O N E FA M I LY H E A LT H C A R E , P l a t t e k i l l

Indoor, climate controlled facility at 496 Temple Hill Road. Serving businesses, organizations, military and residential customers. Cars, boats, RVs welcome.

845-562-2665 storagebossnewwindsorny@gmail.com

Cornerstone Family Healthcare has broken ground on a new 3,500 SF health center facility in Plattekill. The $1.5 million project has secured $1 million in federal funding as part of the Affordable Care Act’s support for expansion of the nation’s community health centers.

845-220-3157 agozza@cornerstonefh.org www.cornerstonefh.org

MIDDLETOWN MEDICAL , Middletown

H U D S O N VA L L E Y F E D E R A L C R E D I T U N I O N , H u d s o n Va l l e y

S TOR AG E BOS S S E LF S TOR AG E , New Windsor

10

One of the Hudson Valley’s premier provider of healthcare services has launched a new website to better serve its patients. Consolidated navigation makes it easier to access areas of the site. Uses responsive design technology.

845-342-4774 melissa.wolff@middletownmedical.com www.middletownmedical.com

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

Since 1963, HFVCU has grown to 17 branches (four in Orange County) that are open six days a week. Offering a wide variety of financial products and services for families and businesses, as well as electronic services including access to more than 82,000 ATMs nationwide (fee-free).

845-463-3011 ferrk@hvfcu.org www.hvfcu.org

BARRY SUTTON

C A PA C I T Y B U S I N E S S C O N S U LT I N G , N e w b u r g h Capacity Business Consulting, one of the top mid-market management consulting firms in the Northeast, recently opened another office at Headquarters Plaza, 95 Spring Street, Morristown, NJ. This is in addition to their local office.

845-764-9484 ericegeland@capacityconsultinginc.com www.capacitybusinessconsulting.com

MHV Business Loan Officer Barry has over 11 years of experience in commercial lending for all types of businesses in the Hudson Valley.

ACE M E NTOR PROG R AM OF H U D S O N VA L L E Y, N E W YO R K , INC., Middletown Program immerses Hudson Valley high school students in architecture, construction and engineering careers. Program is one of 70+ affiliates nationwide; affiliate represents Orange, Ulster, Sullivan, Dutchess, Putnam, Rockland. Current teams are Newburgh, Middletown/Orange-Ulster BOCES; Pine Bush, Sullivan County.

845-346-0010 hudsonvalleyny@acementor.org www.acementorhudsonvalley.org

Schedule an appointment with Barry today by Calling: 845.336.4444, ext. 5005, or 845.750.7340 or

by Emailing: bsutton@mhvfcu.com.

Locations in Newburgh and Middletown

845.336.4444 • MHVFCU.com

THE FUTURE OF HEALTH IN MONROE

OPENING O CTOBER 2016

DESIGNED SPECIFICALLY TO

Enhance Your Healthcare Experience Opening October 2016, our newest building in Monroe — designed to promote patient experience, efficiency and service excellence — will house over 20 specialties, Urgent Care, onsite labs and diagnostic imaging, and expanded services, all under one roof.

Our innovative healthcare delivery can improve your life. We hope to see you there...

To learn more, visit CrystalRunHealthcare.com/Monroe

Monroe | 855 Route 17M | 845.615.6999 CRH_New MonroeOCBusinessWatch_AUG2016.indd 1

6/30/16 4:12 PM

I NEESSSSWWAT ATCCHH | | AAUUGGUUSST/ T/SSEEPPTTEEMMBBEERR220016 16 TTHHEEOORRAANNGGEECCOOUUNNTTYYCCHHAAMMBBEERRBBUUSSI N

11

GROW / EXPAND

NOTABLE PEOPLE William C. Calerara & Bob Vadala 516-617-0324 www.ulstersavings.com William C. Calderara has been named President and CEO of Ulster Savings Bank. Mortgage specialist Bob Vadala has returned to the lending team at Ulster Savings’ Riverhead, Long Island branch.

George Cronk & Larry Boudreau 888-539-9073 www.chazencompanies.com The Chazen Companies has expanded its ownership with the addition of two new principals, George Cronk and Larry Boudreau. Chazen is a leading provider of civil engineering, land surveying, planning, environmental safety consulting and landscape architecture services.

Albert Del Principio 845-294-5481 www.burkecatholic.org The Board of Trustees of John S. Burke Catholic High School has confirmed the appointment of Albert Del Principio, Ed.D. as Principal of the high school. He succeeds John Dolan, who retired at the end of the school year.

SUNY Orange 845-341-4728 www.sunyorange.edu Erika Hackman has been named Vice President for Academic Affairs at SUNY Orange. Todd Derkacz, cross country head coach for SUNY Orange, will resurrect the men’s program and establish a first-ever women’s team.

Daniel Hall is SUNY Orange’s new Vice President for Administration and Finance.

The four newest members of the SUNY Orange Foundation’s Board of Directors are community leaders Sandra Iberger, Sue Sheehan, Patricia Claiborne and Antonio Rivera, Jr. Dr. Howard Past 845-342-0000 www.painreliefteam.com Dr. Howard Past has joined Dolson Avenue Medical to provide expertise in treating trauma cases, as well as chronic and difficult spinal injuries. He has been a practicing chiropractor since 1985.

&

Awards recognition Jeffersonville Bancorp., the single-bank holding company for Jeff Bank, announced a net income of $4,708,000 in 2015 at its Annual Shareholders Meeting.

Radio Woodstock recently expanded its charity efforts with a new non-profit: the Radio Woodstock Cares Foundation. The Foundation will raise money from listeners and sponsors to benefit local charities.

BBG&G Advertising and PR has been recognized with three Silver Communicator Awards for work for their clients, Michael’s Appliance Center and The Community Foundation of Orange and Sullivan. The agency has also been selected to handle the development and implementation of a tourism campaign promoting Ellenville and Wawarsing called the Ellenville Million Initiative. BBG&G has also been selected by the Rockland County Office of Tourism to oversee a multi-platform welcome program to attract Chinese visitors to Rockland County.

Dolson Avenue Medical received two awards from the Salvation Army: one for supporting the Angel Tree program, and one for collecting food for the Thanksgiving Holiday Food Drive resulting in 300 food baskets being distributed to local families.

Horizon Family Medical Group employees recently participated in a raffle to increase awareness throughout the group’s 38 offices of the challenges that diabetes poses to their patients. The project was part of the American Medical Group Association and American Diabetes Association to improve the lives of Type 2 diabetics.

LAN Associates recently won a Distinguished Engineering Award from the New Jersey Alliance for Action for the multi-million dollar Pratt & Whitney 95,000 SF production facility.

Vanacore, DeBenedictus, DiGovanni & Weddell was recently ranked #6 among the Best Companies to Work for in New York by the NYS Society for Human Resource Management.

Walden Savings Bank recently opened its new Village of Montgomery branch at 21 Union Street with a ribbon cutting ceremony where $1,000 was donated to the Montgomery Village Museum.

More than $50,000 was raised at the 17th annual Golf Fore Housing event to support Habitat for Humanity of Greater Newburgh’s mission of building strength, stability and self-reliance through affordable homeownership.

Orange Regional Medical Center has received the highest designation, Stage 7, for implementing an electronic medical record system to improve patient safety and quality of care. The recognition was from the Healthcare Information and Management Systems Society. ORMC also received the American Heart Association/American Stroke Association’s Get With The Guidelines-Stroke Gold Plus Quality Achievement Award with Target: StrokeSM Honor Roll Elite.

Hudson Valley Economic Development Corp recently received five major marketing awards from the New York State Economic Development Council for materials created by agency of record Focus Media and video partner Ellenbogen Creative Media.

The Arc of Orange County and SullivanArc of Monticello each received grants from New York State’s Office of Mental Health through New York’s Non-Profit Behavioral Health/Developmental Disability Providers Health Information Technology Investment Program. The Arc of Orange received $28,300 and SullivanArc $40,867 to help prepare for interruption of their internet and phone services in the event of a natural disaster.

“Hudson Valley Gives,” the region’s first ever day of online giving, raised more than $143,000 for 201 local nonprofit charities and causes. The online fundraiser was organized by Community Foundation of Orange and Sullivan, in collaboration with United Way of the Dutchess-Orange Region and the Mid-Hudson Valley Chapter of the Association of Fundraising Professionals.

CONTINUED

12

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

Ulster Savings Bank’s Charitable Foundation recently awarded grants to several local non-profit organizations including: $10,000 to the HealthAlliance Foundation; $6,270 to the Poughkeepsie Farm Project; $5,000 to San Miguel Academy of Newburgh; $5,000 to Rebuilding Together Dutchess County; $3,500 to Habitat for Humanity of Dutchess County; $3,000 to Good Shepherd Christian School in Kingston; and $2,000 to the New Paltz United Methodist Church.

Mark Lavinski, owner of the Salisbury Mills-based landscaping company You Rest I Mow, Inc. has volunteered to mow and maintain a new nature trail leading to the Wallkill River at the Orange County Land Trust’s Hamptonburgh Preserve in Campbell Hall.

Mount Saint Mary College’s 38th Annual Invitational Golf and 5th Annual Invitational Tennis Tournament, held at the Powelton Club in Newburgh, grossed more than $126,000.

The Wappingers Ladies Auxiliary – Hearts that Help recently donated in support of the Abilities First School’s Future Steps Playground Campaign. The school opened in December in LaGrange. The Abilities First School kicked off its Future Steps Playground Campaign in June to build a fully accessible playground and supply adaptive recreational equipment for its students.

The Marine P.F.C. Jerry B. Evans Memorial Scholarship Fund was recently moved to the Community Foundation of Orange and Sullivan. The Scholarship Foundation was established in 1969 in memory of the late Jerry B. Evans who was killed during active duty in the Vietnam War. Safe Harbors of the Hudson recently received a $1,000 grant from Auto Zone in support of Safe Harbors Green. The Green is transforming a half acre of vacant land in the City of Newburgh into an innovative, fully accessible urban park.

Capacity Business Consulting recently won an RFP to do a labor shed study commissioned by Sullivan County Workforce Development. The nine-month study will help prepare the area for large, local developments that are pending.

NOTABLE PEOPLE Julika von Stackelberg 845-344-1234 www.cceorangecounty.org Julika von Stackelberg has joined Cornell Cooperative Extension Orange County as a Parenting & Family Life Educator.

Garry Michel, Lillian Carbonara & John Zanin, Jr. 845-457-7700 www.waldensavingsbank.com

Garry Michel has been appointed Assistant Vice President for Walden Savings Bank’s Investment Services program. Lillian Carbonara has been promoted to Area Retail Manager for Walden Savings Bank, responsible for six branch locations in Orange County.

Cornwall Senior High School graduate John Zanin Jr. is the 2016 recipient of Walden Savings Bank’s David T. Cocks Memorial Scholarship.

Nancy Y. Morgan 845-563-9522 www.lawampm.com Nancy Y. Morgan, Partner with the law firm Finkelstein & Partners, LLP, was recently honored with an Outstanding Service Award by the Orange County Bar Association. F&P is one of New York State’s largest personal injury law firms.

Mark D. Kalish 845-291-7000 www.ameripriseadvisors. com/mark.d.kalish Mark D. Kalish, a Private Wealth Advisor with Ameriprise Financial, has earned membership in the company’s Diamond Ring Club, which recognizes consistently high performance and superior client service.

Rolland B. Peacock, III 845-895-2051 www.wallkill.com Rolly Peacock, Vice President of Commercial Lending for Wallkill Valley Federal Savings & Loan, recently received the Lifetime Achievement Award from the Hudson Valley Council of the Boy Scouts of America.

Jessica Mushel & Charles Zola 845-569-3412 www.msmc.edu Mount Saint Mary College women’s softball coach Jessica Mushel was recently named the Skyline Conference’s Coach of the Year.

This is the second year in a row that Mushel received this award. Charles

CONTINUED

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

13

NOTABLE PEOPLE Zola, Ph.D., Chair of the Division of Philosophy and Religious Studies and Director of the Catholic and Dominican Institute at MSMC, has been named Assistant to the President for Mission Integration.

Matt Decker 845-534-3690 www.oclt.org Matt Decker has joined the staff of the Orange County Land Trust as Director of Conservation and Stewardship. He is former Conservation Stewardship Manager at Hudson Highlands Land Trust.

WELCOME NEW CHAMBER MEMBERS A llstate B enefits (845) 728-5740 - Wallkill, NY

A ltucare P rimary M edical C are (845) 510-1870 - Middletown, NY www.altucare.com

When was the last time you got a card with money in it?

Jing Song 518-463-8068 www.csarchpc.com CSArch has hired Jing Song, Ph.D. as a lead mechanical engineer. He has extensive global experience leading the design of mechanical building systems and performing energy modeling and energy audits for a variety of market sectors.

www.safehomesorangecounty.org

ied ertif

Nancy Kosloski 845-562-5900 www.mentorachild.org Big Brothers Big Sisters Executive Director Nancy Kosloski has retired, after serving with the organization for the past 38 years, developing mentoring services throughout Orange County.

CONTINUED

14

lic A

Pub

767

80

•

rs viso s Ad

s

sine

d Bu

an ants

t

n ccou

9-5 0-83

C

Dr. Anne Mullin, an Internist who has been with Horizon Family Medical Group since 2011, will be honored as a 2016 Outstanding Caregiver Honoree on September 16 at the St. Luke’s Cornwall Hospital Gala. Dr. Daniel Ahn has joined the practice of Dr. Michael Sayegh within Horizon Family Medical Group. He is available at three offices: 21 Laurel Avenue, Cornwall (845534-5800); 30 Hatfield Lane, Goshen (845-360-5947); and 313 Fullerton Avenue, Newburgh, (845-561-4274).

C hili ’ s G rill & B ar (845) 692-4478 - Middletown, NY www.chilis.com

Faith I n M otion D ance S tudio , L L C (845) 775-4947 - Peekskill, NY www.dance-with-faith-in-motion.com

Judith Lopez has joined Safe Homes of Orange County as new Shelter Manager.

She has 20 years of experience in the field of domestic violence.

www.horizonfamilymedical.com

C hamber D iscoveries (866) 515-2670 - Fresno, CA www.chamberdiscoveries.com

C ypress C reek R enewables (310) 581-6299 - Santa Monica, CA www.ccrenew.com

Judith Lopez 845-562-5365

Dr. Anne Mullin & Dr. Daniel Ahn 845-294-1454

C ardinal H ealth (845) 457-2000 - Montgomery, NY www.cardinalhealth.com

m

s.co

pa GLC . w ww

The one card your business needs to save money, earn money and accrue expert accounting, tax and business advice.

Give us a call or visit our website.

H eartland Payment S ystems (845) 913-5660 - Middletown, NY www.heartlandpaymentsystems.com H eritagenergy (800) 451-3835 - Kingston, NY www.heritagenergy.com H ighland S tone (845) 928-2221 - Highland Mills, NY www.highlandstone.org H udson Valley J unior G olf, I nc .

(845) 827-6900 - Central Valley, NY www.hvjrgolf.org I T C onnextions (845) 243-5678 - New Windsor, NY www.itconnextions.net

Certified Public Accountants and Business Advisors

800-839-5767 • www.GLCpas.com

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

K ehoe K ustom , L L C (845) 988-4644 - New Hampton, NY www.kehoekustom.com K evin J . M ul q ueen , CLU, ChFC, CFP

N ew York L ife (845) 563-9325 - New Windsor, NY www.kevinmulqueen.net

NOTABLE PEOPLE

L iebling C ar S ervice , L L C (845) 500-0955 Greenwood Lake, NY www.lieblingcarservice.com

Alice Rae Kurman-Kostrubal, Fernando Gonzalez & Kris Coleman-Jelinek 845-463-3011 www.hvfcu.org Hudson Valley Federal Credit Union has announced two changes to their branch management staff. Alice Rae KurmanKostrubal has transferred to manage the Montgomery location. Fernando Gonzalez has joined the HVFCU team as the new Beacon Branch Manager.

Kris Coleman-Jelinek is HVFCU’s new Director of Real Estate Lending.

M otivity Partnerships , I nc .

(845) 496-6339 Blooming Grove, NY www.motivitypartnerships.com N ailed I t !

H ardware C orp.

(845) 496-3755 - Washingtonville, NY www.nailedithardware.com N oto ’ s D eli & C atering (845) 565-3836 - Newburgh, NY www.notosdeli.com

When life’s little

“UH-OH” MOMENTS STRIKE

R.J. Smith & Gerald & Rosemary Skoda 845-769-9393 www.cfosny.org Business and civic leaders R.J. Smith and Gerald & Rosemary Skoda will be honored by the Community Foundation of Orange and Sullivan at their annual reception on November 16 at Anthony’s Pier 9, New Windsor. They will receive the 2016 David T. Cocks Award for Commitment to Community.

We’re here to help.

O verhead D oor C o . of H udson R iver Valley (845) 475-1153 - Glens Falls, NY www.ohdhrv.com/ P ine I sland B rewing C ompany (845) 288-2646 - Pine Island, NY www.pineislandbeer.com R eady F resh C arpet C leaning (845) 645-5978 - Bloomingburg, NY www.readyfreshcarpet.com S torage B oss S elf S torage (845) 562-2665 - New Windsor, NY T otal T rial S olutions , L L C (866) 297-0771 - Kingston, NY www.totaltrialsolutions.com U nion S q uare G roup, Ltd .

(845) 258-3040 - Pine Island, NY www.usg-events.com

URGENT CARE Get In. Get out. Get Better!

845-563-8000

We Open Early and Close Late

Tyler Oborn 845-764-9484 www.capacitybusinessconsulting.com

Not every health scare requires a trip to the Emergency Room - if it is not a medical emergency, come see us at Urgent Care at Cornerstone Family Healthcare.

The wait is shorter and the cost is less!

W. C . R alston A rchitects (703) 667-7861 - Chantilly, VA www.wcralston.com W ork P lace C lub (845) 610-3151 - Middletown, NY www.workplaceclub.com

John Carrigan 845-342-3978 www.recap.org RECAP’s Director of Energy Conservation John Carrigan recently presented a seminar on “Staff Progression and Skills Development: A Clear Path to Program Growth” at a professional development conference hosted by the New York State Community Action Association and the New York State Weatherization Directors Association.

www.cornerstonefamilyheatlhcare.org

Tyler Oborn has joined the midmarket management consulting firm of Capacity Business Consulting as a consultant. With more than a decade of public sector experience at the federal level and five years in the private sector, he will be based in Capacity’s new Morristown, NJ office.

Child Friendly Exam Rooms

147 Lake Street • Newburgh NY 12550

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

15

TREND / INNOVATE

The Dog Ate My Website Strategies You Can Apply To Your Business We all know the old adage, “the dog ate my homework.” It’s the most common excuse for why we just couldn’t be bothered to complete the assignment.

But why didn’t we do it? The real reason is because it was hard, confusing or just plain uninteresting.

Do you ever feel like this about your website? First, if you’re trying to build a site from scratch, it’s fair to say the task is daunting, but this can be hard to admit when there are so many messages about how easy it is to create your own.

It’s not that easy. It’s certainly not

intuitive. If you’re like many, you attempt it anyway and waste several hours of your life that you’ll never get back only to end up with some hodgepodge pictures and verbiage that really doesn’t make sense. The truth is, no matter how technically savvy you are, creating an online version of your brand is a challenge that goes beyond designing and coding and when it’s too hard to admit, blaming the dog can be very appealing.

skillfully avoiding. You know it needs regular maintenance – updates, fresh photos, new campaigns, blog entries and a fair amount of time to stay fresh and relevant. It’s all overwhelming when you’re trying to run your business.

On the other side of the spectrum, you may already have a website that you are

Stop procrastinating

So what do you say to your kids when they hit you with excuses about what happened to their homework? Actually, they are the same strategies you can apply to your business:

Avoiding it won’t make it go away and in fact every day that you wait makes the task even harder. Channel your inner Buddha and remember that a journey of a thousand miles begins with the first step. Plan an hour. Shut off the phone. Clear the desk and start with a simple outline of what you want your site to accomplish.

Review other examples

  

Unified Communications IT Management Business Continuity

  

Surveillance Systems Cloud Solutions Telephone Systems

Serving the Hudson Valley Business Community for over 25 years.

Leveraging technology and putting it to work for you! www.itc-communications.com 831 Little Britain Road, New Windsor, NY ~ 561-4440

16

Look at websites of your competitors.

What features do you like? How do they allow people to interact with their website? What’s their transaction process like? Take notes. Grab screenshots. Save links.

By Lori Fakler Lori Fakler is Managing Partner and head of client relations for Tangible, Inc., a marketing and advertising agency based in Newburgh. More info is available at (646) 787-5267, lori@tangibleny.com or www.tangibleny.com.

Reread what you have

If you already have a site, visit it from your customer’s perspective.

Try to find a product. Buy something.

Read through the content. Is it compelling? Are you called to a specific action? Can you find what you’re looking for? This is your punch list of things that need work and it’s ok to dive in and start with the easiest stuff, even if it’s as simple as correcting a typo.

Ask for help

Solutions promising easy, DIY websites can be tantalizing. If you start to build a website and spend 10 hours or more, it’s time to assess progress. Time is money.

Do you have something viable for your investment or have you been rewriting the same paragraph for the last three hours? Remember there is no shame in getting help from an expert.

Gather all your tools

Product catalogues. Flyers. Competitor materials. Notes you’ve taken. Links.

Events calendars. Staff bios. Press releases. Anything (old or new) that captures information about your business. Don’t make any decisions about what is important or not important – just gather it all into one place. Whoever is going to work on your site will use it as fuel for content and site organization.

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

SUPPORT ORANGE COUNTY

SHOP LOCAL

Wants to Help You Start or Grow a Business 60+ Hour Entrepreneurial Training Only $250!

Session Starts September 13th. Classes are Tues. & Thurs. evenings from 6 to 9 PM

Enroll Today at www.WEDCBiz.org Space is limited!!

Hello, neighbor!

Please stop by and say, “Hi!”

Mike Cordero, Agent 11 West Avenue, Suite 2 Chester, NY 10918 Bus: 845-469-MIKE www.mikecordero.com

I’m looking forward to serving your needs for insurance and financial services. Like a good neighbor, State Farm is there.® CALL ME TODAY.

1001013.1

State Farm, Home Office, Bloomington, IL

All-Access Business Banking gives your business the red carpet treatment.

The Women’s Enterprise Development Center (WEDC) also offers one on one business counseling, MWBE Certification Assistance and much more. To find out more contact Cynthia Marsh-Croll at 845-363-6432 or cmarsh-croll@wedcbiz.org

Many Thanks to Our Partner

EXTRAORDINARY SOLUTIONS

Call today to find out what All-Access Business Banking means to your business!

DISASTER RECOVERY • PROPERTY RESTORATION Commercial and Residential Services Fire Damage Restoration Soot & Smoke Removal Storm Damage Restoration Water Damage Restoration Water Extraction Structural Dehumidification Structural Cleaning & Decontamination Reconstruction & General Contracting Mold Remediation Air Duct Cleaning Contents Restoration Electronics Restoration Document & Media Recovery Machinery & Equipment Decontamination, Rebuild and Repair Environmental Services Semiconductor Decontamination Consulting Services

know-how 24-HOUR EMERGENCY HOTLINE

877.881.3030

HUDSON VALLEY 280 Route 211 East, Middletown, NY 10940 845.360.2569 | www.belfor.com

Brian Ratynski Senior Vice President & Senior Lending Officer 845.457.7700 x360 Cell: 845.527.4014 • • • • •

William F. Vacca Vice President 845.457.7700 x367 Cell: 845.661.2524

Local and Fast Decisions Commercial Loan Closings Commercial Line of Credit Closings Access to the Senior Leadership Team Business Checking Account Setup

Greg L. Roe Vice President 845.457.7700 x362 Cell: 845.522.0561

• • • • •

Michael J. Weimer Commercial Lender 845.457.7700 x364 Cell: 845.220.8387

Remote Deposit Capture Setup Business Savings Account Setup ACH Transactions Setup Merchant Services Setup A Dedicated Account Transition Team

845.457.7700 | www.waldensavingsbank.com

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

17

NY Air Show Soars into Stewart Airport on Labor Day Weekend

IN ORANGE

The New York Air Show is back! This fabulous event that debuted in Orange County last summer is coming back to Stewart International Airport September 3-4.

Orange Open Committee Co-Chair RJ Martucci (Judelson, Giordano & Siegel, CPAs) gets ready for a great day of golf at The Country Club at Otterkill, along with Karolyn Thompson, Executive Director of Leadership Orange, and Lynn Allen Cione, President of the Orange County Chamber of Commerce. Eric Maldonado (not pictured, from Verizon Wireless Zone) was the other Orange Open Co-Chair. As fate would have it, RJ and his team from JGS went on to take home the 2016 Orange Open championship at the May 25 event.

Chamber, Leadership Orange Thank Orange Open Sponsors, Donors Dozens of local businesses supported the first-ever Orange Open Golf Tournament co-hosted by the Orange Chamber and Leadership Orange. We want to take this opportunity to thank the following and acknowledge their support: C orporate S ponsors

•

Empire Forklift

•

Focus Media

•

Hill ‘n Dale Abstracters, Inc.

•

Jackson Lewis, LLP

•

Judelson, Giordano & Siegel, CPAs

•

Libertyville Capital Group

•

Smith, Seaman and Quackenbush, Inc. Funeral Homes

•

S pecial S ponsors ( donations , etc . )

•

The Boeing Company

•

County of Orange

•

Crystal Run Healthcare

•

EJ Photography

•

Goosetown Communications

•

Hudson Valley Magazine

•

Hudson Valley Renegades

TD Bank

•

Jet Black Sealcoating

•

Walden Savings Bank

•

Johnny Rocco’s Auto Repair

•

Zick, Whitted Taub Group

•

Marshall & Sterling Insurance

•

Microtel Inn & Suites

•

Middletown Comm. Health Center

•

New Hope Community

•

Riverside Bank, a Division of Salisbury Bank

I n - K ind and O ther S ponsors

•

Dana Distributors

•

Fox Radio

•

Hometown Bank of the Hudson Valley

•

Sen. William J. Larkin, Jr.

•

Pine Island Brewery

•

Quality Bus

•

Times Herald-Record

•

Vanacore, DeBenedictus, DiGovanni & Weddell 18

•

Sam’s Club

•

Verizon Wireless Zone

•

Ward’s Bridge Inn

•

You’re The Boss! Weddings & Events

This year’s Air Show will be headlined by the US Air Force Thunderbirds.

Some of the nation’s top military and civilian air show performers will also be on hand, including the US Navy showcasing the full capability of the F/A – 18 Hornet and a C – 17 GlobeMaster III demo by our own ANG 105th Airlift Wing. The West Point Parachute Team will jump the American flag in for the National Anthem. Gates open at 9:00 a.m.

Repeating last year’s overwhelming success, tens of thousands of people are expected to come for the Air Show and that means millions of dollars for the local economy.

The Air Show offers dozens of opportunities for sponsors, spectators and more. Visit www.airshowny.com for all the details.

Save the Date!

Be our guest

1st Annual Open House at Open Vistas 48 Industrial Place • Middletown, New York 10940

Thursday, November 3, 2016 4:00 pm - 6:00 pm res, d’oeuv s* s r o H * ink soft dr wine & guitarist* ent zz *Live ja Arts Departm e s* he Fin *Tour t t Open Vista a

Hosted by

CRVI Crystal Run Village Foundation

Event Sponsor

For More Information & sponsorship opportunities, call 845.673.4224 or visit www.crvi.org

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

UPCOMING EVENTS & MEETINGS AUGUST EVENTS

11

11 18 23 24 27

29 30

M embership B reakfast 7:30-9:00 a.m., West Hills Country Club, Middletown Topic: “The Dollars and Sense of Tourism” Speakers: Susan Hawvermale, Director, Orange County Tourism and Representatives from 2016 NY Air Show Sponsor: Hudson Valley Federal Credit Union H udson Valley M agazine B urger & B eer B ash 6:00-10:00 p.m., Dutchess Stadium www.hvmag.com/BurgerBash S ip & S chmooze M ixer 5:30-7:30 p.m., Downtown Middletown venues Co-host: Middletown Business Improvement District B lood D rive 11:00 a.m.-7:00 p.m., Chamber Business Center, Montgomery www.RedCrossblood.org; 1-800-REDCROSS

30 31

M embers on M onday L uncheon 12:00-1:30 p.m., Chamber Business Center, Montgomery Topic: “Small Business” Sponsor: Judelson, Giordano & Siegel, CPA B R E A K FA S T S eminar : “ H ow to U se D igital M edia to G row M y B usiness ”

6

S mall B usiness R esource C ommittee 8:00 am (Montgomery Room)

9

7

G overnment A ffairs C ommittee 8:00 am (Larkin Room)

M inority and W omen B usiness C ommittee 8:30 am (Montgomery Room)

12

Young P rofessionals 7:30 am (Larkin Room)

SEPTEMBER EVENTS

25

P R / M arketing C ommittee 8:00 am (Montgomery Room)

1

26

A mbassadors 7:45 am (TBD)

H A P P Y H O U R YO G A 6:00-7:30 p.m., Chamber Business Center, Montgomery Yoga with Wild Soul Yoga Hard cider from Angry Orchard

E nd of S ummer M ixer with N YA ir S how P ilots 5:30-7:30 p.m., Billy Joe’s Ribworks, Newburgh Host: OCC Young Professionals Sponsor: Walden Savings Bank

3

“ Pay I t F orward ” Walk - a -thon 10:00 a.m.-6:00 p.m., Chadwick Lake Park, Newburgh Presented by LeAmbiance Multi-Service Business Centre 845-328-0311

8

M embership B reakfast 7:30-9:00 a.m., West Hills Country Club, Middletown Topic: Arts in Orange County Speaker: Dawn Ansbro, President OC Arts Council Sponsor: Crystal Run Healthcare/Crystal Run Health Plan

M ember O rientation 8:00-9:30 a.m., Chamber Business Center, Montgomery “ T hrough the E yes of the C ornerstone : N ewburgh ’ s O le Faithful” photo exhibit & reception 6:30 p.m., Safe Harbors of the Hudson, Newburgh www.safe-harbors.org

8:00-10:00 a.m., Delancey’s, Goshen Presenter: Robert Massimillian, Frontier Communications

AUGUST COMMITTEE MEETINGS

14 26 27

E X P O 2 0 16 10:00 a.m.-7:00 p.m., Galleria at Crystal Run, Town of Wallkill M embers on M onday L uncheon 12:00-1:30 p.m., Chamber Business Center, Montgomery Topic: “Social Media Marketing” Sponsor: Altice Media Solutions (formerly Cablevision) N etworking 10 1 5:30-7:00 p.m., Chamber Business Center

EXPO COMMITTEE 8:00 am (Montgomery Room)

SEPTEMBER COMMITTEE MEETINGS

2

9

Young P rofessionals 8:00 am (Larkin Room)

13

M inority and W omen B usiness C ommittee 8:30 am (Montgomery Room)

23 29

A mbassadors 7:45 am (TBD) P R / M arketing C ommittee 8:00 am (Montgomery Room)

C onsultants C ommittee 7:45 am (Larkin Room)

ed z i l a n o s per

R O L O LC

FUL elopes env rp.

E Ceeot tr ACEM 01 ast S 124

ss ’t Mi

YOUR

CUSTOMERS D T ST PRSR SS ECRW AGE POST U.S. PAID AIL -RET EDDM

ce Doe re Pla John mewhe 401 o 2 123 S ton, NY 1 s King

321 , NY ston King

n , Do John

CAPTIVATE

Our

PRSRT STD ECRWSS E U.S. POSTAG PAID L EDDM-RETAI

orp.

ACMEStrC eet 321 East NY 12401 Kingston,

’t Miss Our Sally, Don

Sally Smith re Place he 123 Somew NY 12401 Kingston,

71 Ten Broeck Avenue Kingston, NY 12401 845-331-7581 www.ColorPageOnline.com

T H E O R A N G E C O U N T Y C H A M B E R B U S I N E S S W AT C H | A U G U S T/ S E P T E M B E R 2 0 16

19

Ribbon Cutting Dozens of clients, colleagues, municipal officials, media, Chamber Ambassadors, Board members, staff and others joined Media Vision Advertising President James Danella to cut the ribbon celebrating MVA’s move to new offices in the Flat Iron Building on Main Street in Goshen. Media Vision, the Chamber’s Agency of Record, is a full-service advertising agency specializing in advertising, marketing, strategic planning, media buying, content messaging, interactive, social media, and a full menu of design services. More info is available at www.mediavisionadvertising.com or by calling 845-294-3228.

Cleaning Up Rt. 17K Community service is a big part of the OC Chamber Young Professionals’ agenda. One of their major projects is cleaning up Route 17K in Montgomery as part of the state’s Adopt-A-Highway program. Pictured during a recent clean-up are (from left): Layna Rupert-Skok (ServPro), Danielle Place (Peak Construction), Nick Nappo (Myles Wealth Management, YP Co-Chair) and Cullen Lyons (Access: Supports for Living).