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ASA Announces New Websites
Elkhart, Ind.—ASA Electronics is ringing in the New Year with four new websites. The Elkhart-based company gave their corporate site, ASAElectronics.com, a modern and user-friendly facelift. The site provides an overview of the company’s over 40-year history of developing mobile electronics for unique industries under seven brands: JENSEN®, JENSEN Marine®, JENSEN Heavy Duty®, iN∙Command® Control Systems, Voyager®, Klipsch Marine®, and Polk Ultramarine®. The redesign also includes three new informational branded sites: JENSENElectronics.com, VoyagerCameras.com and PolkMarine.com. JENSEN-Electronics.com is the new home for the JENSEN®, JENSEN Marine®, and JENSEN Heavy Duty® brands. By bringing all three product lines under one virtual roof, the company is better able to showcase the versatile appeal the brands have across a wide range of industries. VoyagerCameras.com highlights the observation and safety products ASA Electronics has specialized in for over 20 years. The site features both wired and wireless options for recreational and commercial vehicles alike. PolkMarine.com showcases the company’s luxury brand, featuring the Complete DSP Sound System with high performance, marine grade audio components. The new corporate website incorporates an online store that unites all their brands for a simplified shopping experience as well as a support library that puts all their resources, from high resolution product photos to owners’ manuals, in one convenient place.
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March/April 2021
ASA Electronics® has been designing and manufacturing mobile electronic products for the Marine, RV, PowerSports, Agricultural, Construction, Commercial Vehicle, and Bus industries since 1977. Their proprietary brands are JENSEN®, JENSEN Marine®, JENSEN Heavy Duty®, iN∙Command® Control Systems, , Voyager® and ADVENT® Air. ASA is also a distributor in specialty markets for SiriusXM® Satellite Radio, Polk Ultramarine®, Klipsch®, and XKGLOW® products. For more information, please visit www.ASAElectronics.com.
ATW Acquires Custom Truck bBody Manufacturer Dakota Bodies Richardson, Texas—ATW®, North America’s leading provider of trailers, truck equipment and related parts, recently announced the purchase of custom truck body manufacturer Dakota Bodies™. The acquisition marks an expansion of the ATW Truck Equipment business unit, adding to its quickly growing flat bed and service body manufacturing capabilities. “For years, ATW has partnered with Dakota Bodies on custom service and utility bodies,” said Steve Courreges, President of ATW Truck Equipment. “By bringing them into the ATW portfolio, we can more effectively combine their experience and technology with ATW’s scalability and commercial expertise. Since 1997, Dakota Bodies has been designing and manufacturing utility and service truck bodies, investing in new technologies and techniques to better serve its customers and employees. The company currently manufactures out of its state-of-the-art production facilities in Watertown, SD, and Liberty, MO, while
enjoying a reputation for exceptional quality and quick turnaround times. “Joining forces with ATW affords us the resources and expertise to further grow what we’ve built at Dakota Bodies. We’re excited about the partnership and the many opportunities it presents,” said Jeff Orthaus, CEO of Dakota Bodies. Dakota Bodies joins CM Truck Beds® under the leadership of Courreges, as ATW continues to gain attention as they increase their reach and reputation for engineering and manufacturing of truck equipment. “ATW Truck Equipment represents a key component of growth and the broader ATW success story,” said Courreges. “Adding a market leader like Dakota Bodies will help accelerate ATW’s positioning as a leader in the truck equipment industry and better serve our customers with a well-rounded truck equipment portfolio.” Terms of the transaction were not disclosed. About ATW: Headquartered in Richardson, Texas, ATW® is the most diversified manufacturer and largest retailer and distributor of professional-grade and consumer-grade trailers, truck equipment, parts and accessories in North America. With a high-quality portfolio of trailers, truck equipment and related parts to serve the needs of builders, sellers, and end users; ATW focuses on providing innovative hauling solutions for the road ahead. ATW’s portfolio of companies includes Big Tex Trailers®, CM Truck Beds®, PJ Trailers®, Carry-On Trailer, BWise Trailers®, and RC Trailers®, as well as TexTrail Trailer Parts® and the Big Tex Trailer World family of retail stores. For more information, visit ATW.com. www.NATM.com