F E AT U R E
THE SHUTDOWN SURVEY
MB pushed out a confidential survey on social media through the months of April and May. Big thanks to the 273 barbers that gave us their thoughts. No-one knew how to pull off a pandemic pause before March, so everyone has been in uncharted territory. While barbers have been among the last to return, MB has been blown away by the many ways in which you’ve stayed resilient and supported one another. Here’s our summary of the results…how does your experience compare?
77%
Frustrated
Rested
Inspired
Afraid
12% – CONFUSED
15% – AFRAID
15% – INSPIRED
25% – RESTED
ONLY 24% OF RESPONDENTS FELT THAT INDUSTRY GUIDANCE HAS BEEN AS CLEAR AS POSSIBLE.
HOW HAVE YOU FELT DURING LOCKDOWN? 33% – FRUSTRATED
57%
OF RESPONDENTS SAID THEY ARE DEFINITELY OR MOST LIKELY GOING TO INCREASE PRICES.
Confused
★ Established ★ Established ★ Established ★ Established in★1873, in Established ★1873, ★Established inEstablished Morgan’s ★1873, inEstablished Morgan’s 1873, ★inEstablished Morgan’s ★1873, in isEstablished Morgan’s in the 1873, ★ is1873, in the Established Morgan’s oldest ★1873, is★ Established Morgan’s oldest in the Morgan’s is Established ★1873, manufacturer in the Morgan’s oldest Established 1873, manufacturer is ★ oldest in the Morgan’s is Established ★1873, manufacturer in is the Morgan’s oldest Established the in 1873, manufacturer is ★ oldest 1873, the in of Morgan’s oldest Established ★manufacturer is 1873, hair ★ of Morgan’s oldest Established the in manufacturer is Established Morgan’s hair ★manufacturer 1873, and the in of oldest Established Morgan’s manufacturer is 1873, and hair ★ of oldest beauty the inis Established Morgan’s hair ★beauty ★ manufacturer and 1873, the in is of oldest Established Morgan’s Established in ★ manufacturer the and 1873, hair ★ products is of oldest beauty 1873, Established in of the Established Morgan’s hair oldest ★ products beauty ★ manufacturer and 1873, is hair of Established Morgan’s oldest Established in ★ the manufacturer and Morgan’s products is hair beauty in 1873, and manufacturer Established in of the Morgan’s oldest in products beauty the ★ in 1873, and manufactu hair is of 1873, beauty oldest in Establish in the ★ UK. Morgan hair product is1873, beauty ★ in and 1873, manuf Estab in is of the UK. Morg in oldes prod Esta the Mo ★ the in and 187 ma hai pro is of 18 be in olE tM ★ Approved ★ Approved ★ Approved ★ by Approved ★ by British Approved ★ British ★ by Approved Approved Master ★ by British Approved Master British ★ byBarbers. Approved Master ★ by British by Barbers. Approved Master British ★ by British Barbers. Approved Master ★ British by ★ Barbers. Approved Master Master Approved by British ★Barbers. Master Approved British by ★ Barbers. Barbers. Master Approved by British ★ Barbers. by Master Approved British ★ by British Barbers. Master Approved ★ British ★ Barbers. by Master Approved Approv Master ★ by British Barb App Mas Bri ★ B by ★ Morgan’s ★ Morgan’s ★ Morgan’s ★produces Morgan’s ★ produces Morgan’s ★produces ★Morgan’s the Morgan’s produces ★the highest Morgan’s produces ★ highest the Morgan’s produces ★the produces quality highest Morgan’s ★ produces quality highest the Morgan’s ★the men’s produces quality highest ★ Morgan’s the men’s produces Morgan’s quality highest ★the highest Morgan’s hair, men’s produces quality ★ highest the hair, men’s produces Morgan’s quality ★ beard the quality highest produces Morgan’s hair, beard men’s ★ quality highest produces hair, the and men’s Morgan’s beard ★the men’s and quality highest produces ★ spa Morgan’s hair, beard the men’s Morgan’s quality highest produces ★ spa hair, and products. the highest Morgan’s beard hair, men’s and products. quality produces ★ highest spa beard hair, the men’s Morgan’s quality produces ★ beard spa ★ and products. the produces quality highest Morgan’s hair, beard Morgan’s ★ men’s and products. ★ produces quality highest spa hair, and the Morgan’s men’s Morgan’s beard ★ spa ★ and products the men’s produce quality highest spa Morga hair, beard the Morga ★ produ men’ prod qual high spa pro hair and pro the Mo hig be h★ p ★ Our ★ Our huge ★ huge Our ★range Our huge range ★ huge Our includes ★range ★Our includes huge Our range ★ huge Our includes pomade, huge range ★includes pomade, huge Our range ★range Our includes pomade, huge range ★ styling, includes pomade, huge Our includes ★ styling, range ★ Our includes pomade, huge range styling, Our shave, ★pomade, huge includes styling, Our shave, pomade, range huge ★ includes pomade, beard, range huge Our styling, shave, ★range beard, includes Our styling, shave, pomade, huge styling, range ★ includes cologne pomade, beard, huge Our shave, styling, includes ★ cologne range beard, ★Our shave, includes pomade, huge styling, Our range shave, ★ cologne and pomade, beard, huge styling, Our includes shave, cologne pomade, huge and range beard, ★ spa includes beard, pomade, huge Our styling, shave, range ★ cologne spa ★ and products. range beard, Our styling, shave, includes cologne Our pomade, ★ huge and products. range ★ styling, spa cologne includes beard, Our pomade, huge Our shave, includes ★ styling, huge spa cologne ★ and products. range beard, Our shave, includes huge Our pomade, ★ huge and products. range styling, shave, spa cologne range and beard, Our pomad huge includ stylin huge shave spa colog rang ★ pom and prod rang bea spa inc hu O in ★ pbprs ★ British ★ British ★ and British ★ and British international ★international and British ★★ and British international British ★international and British ambassadors. ★ and international ambassadors. and British ★international and British international ambassadors. ★international ambassadors. and British ★ and ★ British international ambassadors. British ★international ambassadors. and British ambassadors. and ★international ambassadors. and British ★international and British ambassadors. international ★ambassadors. international and British ★★ and British ambassad internatio British ★ambas intern and Briti amb ★ anin aa ★ Award ★ Award ★winning Award ★winning Award ★winning Award product ★★ winning Award product Award ★winning product Award 2019 ★ winning product 2019 winning Award ★ for winning product Award 2019 for our ★product 2019 winning our Award product ★ Matt for winning ★ Award product 2019 Matt for our Award ★ Paste. 2019 winning our product 2019 Matt Award for Paste. winning ★ product 2019 Matt for our winning Award ★ Paste. for our winning product 2019 Award Matt Paste. for our ★ product 2019 Matt winning our Award product Matt ★ Paste. for★ winning 2019 Award product Matt Paste. for our Award ★ Paste. 2019 winning our product Matt Award 2019 for Paste. ★ winning produc Matt 2019 for our winni Awar ★ Paste for ★our wi pr Aw M 20 PA f★ o ★ Traditionally ★ Traditionally ★ Traditionally ★ Traditionally ★ established Traditionally ★ established ★Traditionally Traditionally ★ established Traditionally established globally ★ globally Traditionally ★ established Traditionally established globally ★ recognised. established globally Traditionally ★ recognised. established ★ Traditionally globally recognised. Traditionally established ★globally recognised. Traditionally established globally ★globally recognised. Traditionally established ★ recognised. Traditionally established globally recognised. ★ established globally Traditionally recognised. ★ established ★Traditionally globally recognised. Traditionall ★ established globally recognis Tradition establis globall ★ glob reco Tra ★ est ★rT ★ Support ★ Support ★ Support ★ British Support British ★ Support manufacturing ★ British ★Support manufacturing British Support ★ manufacturing Support British ★manufacturing British Support ★ British atmanufacturing Support British its ★ atmanufacturing best! its Support manufacturing ★ British at ★ best! Support manufacturing British its at Support ★best! its manufacturing British Support at ★ best! manufacturing British its Support at ★ British at best! its manufacturing Support British its at ★ best! manufacturing best! its Support manufacturing ★ British at ★ best! Support manufactur British its at Support ★best! its manuf Suppo British at ★ best ma Br its S at ★ B
OF RESPONDENTS WERE NOT FURLOUGHED.
17%
Digital queue qanagement
42%
Cashless payments
41%
66%
OF RESPONDENTS BELIEVE THAT THE INDUSTRY WILL BE STRONGER AFTER THE PANDEMIC.
Appointment Formulated Formulated Formulated Formulated and Formulated and manufactured Formulated Formulated and manufactured Formulated and manufactured Formulated manufactured and Formulated and manufactured and atFormulated manufactured Morgan’s and atmanufactured Formulated Morgan’s Formulated and manufactured at Morgan’s Formulated and atmanufactured factory Morgan’s Formulated manufactured and at factory Morgan’s Formulated and atmanufactured at and factory Morgan’s inFormulated manufactured Morgan’s at and factory the in manufactured Formulated Morgan’s the Formulated UK at and manufactured factory inMorgan’s Formulated UK at and factory the since in manufactured factory Morgan’s the since Formulated UK at manufactured and factory in1873. Morgan’s Formulated UK at and since the Formulated in manufactured 1873. and factory at Morgan’s in since the Formulated Formulated UK manufacture Morgan’s and factory at the in 1873. manufactu Formulate UK Morgan’s since Formulat the UK 1873. and manufa at factory in since Formu UK Morg and at facto the since in and 187 man fac Mo Fo th sin aU 1 m a booking
TWO THIRDS OF RESPONDENTS THINK THAT THE BARBER INDUSTRY WILL BE PERMANENTLY CHANGED BY THE PANDEMIC. British British Barber British Barber British Barber British Shop Barber British Shop British supplies Barber Shop British supplies Barber Shop Barber British supplies Shop Barber British for supplies Shop for 145 Barber British Shop supplies 145 Barber for British Shop years supplies British for supplies years 145 Barber Shop British supplies 145 Barber Shop for years Barber British supplies for years 145 Shop for Barber British supplies 145 Shop for years 145 Barber British Shop supplies years 145 for Barber British Shop years supplies British for supplies years 145 Barber Shop British supplies 145 for Barber Shop years Barbe Britis for supp year 145 Sh Ba Br for B su 1
WILL YOU INTRODUCE ANY Check Check out Check ourour out Check range out Check range our Check our of out range Check Sanitisers, of out range our out Check Sanitisers, our of out range Check our Sanitisers, of range our out Check Sanitisers, range Hygiene, of out Check range our Hygiene, Sanitisers, of Check our of out range Sanitisers, Check Hygiene, Sanitisers, of out range Hand our Hygiene, out Sanitisers, Check Hand our of out range Check Hygiene, our Sanitisers, Wash of range Hand Hygiene, our out Sanitisers, Wash Check range Hygiene, Hand of out Check range and our Hygiene, Sanitisers, Wash of Check Hand and our of out Sanitisers, Wash range Hand Check Hygiene, Hand Sanitisers, of out Hand range and our Hygiene, out Wash Check Sanitisers, Hand and Cream our of out Wash Hand range Check Hygiene, our Check Wash Cream Sanitisers, of Hand range and Hygiene, our Check out Wash Check Sanitisers, range Hygiene, Hand and products. Cream of out Hand Check range and out our Check Hygiene, products. Wash Cream Sanitisers, of Hand and out our of Check out Wash our range Sanitisers, Hand Hygiene, Hand products. Cream Sanitisers of out our range and Hand out Hand our Check Hygien range produc Wash Cream Sanitis and out Cream Hand our of Chec rang Was our Han rang Hy Ch pro Cr Sa W of oH ra oH OFCheck THEout FOLLOWING?
45%
STYLE STYLE STYLE • SHAMPOO STYLE • SHAMPOO STYLE • SHAMPOO STYLE • STYLE SHAMPOO •STYLE • POMADE SHAMPOO •• STYLE POMADE •SHAMPOO SHAMPOO •STYLE • POMADE SHAMPOO • STYLE POMADE • SHAMPOO SHAVE •STYLE • POMADE STYLE SHAMPOO SHAVE • •POMADE STYLE • POMADE SHAMPOO SHAVE •• POMADE STYLE SHAMPOO SHAVE BEARD •••SHAMPOO STYLE •BEARD •POMADE SHAVE •SHAMPOO •OF POMADE STYLE •SHAVE BEARD •••SHAVE •SHAMPOO STYLE •BEARD •COLOGNE POMADE STYLE •SHAVE •SHAMPOO •COLOGNE POMADE •STYLE BEARD •••POMADE SHAVE SHAMPOO •BEARD •COLOGNE STYLE •POMADE SHAVE BEARD •SHAMPOO •COLOGNE SHAMPOO •STYLE BEARD •STYLE POMADE •SHAVE SPA SHAMPOO •RECEIVED •COLOGNE STYLE STYLE POMADE •SHAVE BEARD •SPA ••COLOGNE SHAMPOO SHAVE •STYLE BEARD •STYLE COLOGNE •POMADE •SPA SHAMPOO SHAVE •SHAMPOO •STYLE COLOGNE •POMADE BEARD •SPA •SHAMPO •POMADE SHAMPO SHAVE •BEARD •STYLE COLOG ••POMA SPA SHAM SHAV BEAR SHAM •STY COL ••SP BE ST SH PO •S•• RESPONDENTS
NO GOVERNMENT FINANCIAL SUPPORT.
Cashless payments Visit Visit our Visit our website Visit website our Visit our website Visit at Visit website our www.morganspomade.co.uk at Visit our website www.morganspomade.co.uk our at Visit website our www.morganspomade.co.uk website at Visit www.morganspomade.co.uk website our at Visit our www.morganspomade.co.uk website at Visit at Visit www.morganspomade.co.uk website our www.morganspomade.co.uk at Visit our website www.morganspomade.co.uk our at Visit website our www.morganspomade.co.uk at website Visit www.morganspomade.co.uk website our at Visit for our www.morganspomade.co.uk at website Visit for our at Visit www.morganspomade.co.uk website our www.morganspomade.co.u our at Visit for our full website www.morganspomade.co our for full our at Visit website range. our www.morganspomad our website at Visit for range. Visit full www.morganspom website our for Visit full our at Visit for range. our Contact our www.morgans website our at Visit for range. Visit full Contact our at our www.morga website our website Visit full www.mor our at for range. our Contact full website our website www.m for range. Visit Conta full our at our webs rang web Visi ww our at for at ra Co Vi fu w ow Appoiuntment booking us us forfor information usinformation us forfor information usinformation us for us for on information us for on becoming information for information us becoming on information us for on becoming for information us becoming on ainformation us for Morgan’s on abecoming us for on Morgan’s information becoming us for on abecoming information Morgan’s for a information becoming us on Morgan’s stockist. information us for on abecoming stockist. Morgan’s for information abecoming us on a Morgan’s stockist. information us Morgan’s for on abecoming stockist. us Morgan’s for on information becoming us for aon stockist. becoming information Morgan’s for a information us stockist. becoming Morgan’s on stockist. informati us for us aon stockist becomi Morga for us inform a for us beco Mor on asto inf for us fo in M uoasb Digital queue management 30 / WWW.MODERNBARBER.CO.UK
Tel:Tel: +44 +44 Tel: (0) Tel: +44 (0) 1227 +44 Tel: 1227 (0) Tel: 792761 +44 (0) Tel: 1227 792761 +44 Tel: 1227 +44 (0)792761 +44 (0) Tel: 1227 (0) 792761 shop@morganspomade.co.uk Tel: 1227 +44 (0) shop@morganspomade.co.uk 1227 792761 +44 Tel: 1227 (0) 792761 shop@morganspomade.co.uk Tel: 792761 +44 (0) shop@morganspomade.co.uk Tel: 1227 792761 +44 Tel: 1227 (0) +44 shop@morganspomade.co.uk 792761 (0) +44 Tel: shop@morganspomade.co.uk 1227 792761 (0) shop@morganspomade.co.uk Tel: 1227 +44 (0) shop@morganspomade.co 1227 792761 +44 Tel: 1227 792761 (0) shop@morganspomad Tel: 792761 +44 (0) shop@morganspom Tel: 1227 792761 +44 Tel: 1227 +44 (0) shop@morgansp 792761 +44 (0) Tel: shop@morga 1227 (0) 792761 shop@morg Tel: 1227 Tel: +44 (0) shop@mo 1227 792761 Tel: +44 Tel: 1227 +44 (0) 7927 shop Tel: +44 Tel: 792 +44 (0) sh 12 (0T7+