

Branding inaWeek



WhoAmI?

Here at Megan Weeks Design Co., we seek first to connect and second to create. Our mission is to get to the soul of what you do so that your custom branding reflects who you are beyond the trends of your industry.
IstrivetomakeBIGimpressions through minimal, intentional designs. I don’t just create things thatlookgoodfortheheckofit!


BrandinginaWeek
Your brand represents your business personality, values, and the quality of your offers. It provides the framework for your marketing and shows your team and the world what you’re all about!
We take a custom approach to branding that is built around you so you can stand out while remaining authentic yes, you can have both!

Monday
Phase 1: Discovery and Direction
Tuesday
Phase 2: Logo Design and Exploration
Wednesday
Phase 2: Logo Design Revisions and Refinement
Phase 3: Packaging It All Up Thursday
Phase 4: Delivery and Launch Thursday
Day1:Monday
DiscoveryandDirection
Examples:


A brand strategy and design direction are crucial as they provide a cohesive and purposeful framework for how a brand communicates its values, establishes a unique identity, and engages with its audience, ultimately fostering recognition, loyalty, and differentiation in a competitive market.

Day2:Tuesday
LogoDesignandExploration
Examples:


The logo design and exploration phase of branding is a crucial and exciting stage in the process of establishing a brand’s visual identity. It involves a comprehensive exploration of various design concepts, creative brainstorming, and meticulous refinement to create a logo that embodies the essence of the brand.

Day3:Wednesday
LogoDesignRevisions
Examples:


This day is spent refining the logo design. Didn’t like the fonts? The layout? I can make those changes on this day! Keep in mind you only have 3 rounds of edits so I will do my best to get you the changes quickly so we can perfect it how you like.

Day4:Thursday PackagingItAllUp+AdditionalDesigns
Examples:



During this phase I will be combining the strategy and the chosen logo designs into a full brand guideline! I also will be spending time exporting all the file types and prepping the brand assets. It is time to get excited because you will have your own brand design in no time.
Have additional design requests? Such as packaging design, print design, presentation designs, etc. This is the day I would send you the first concepts! You only have 3 round of revisions on any print collateral and you can choose from 2 different items from the following list:
1x Package Design
1x Package Insert
1x Powerpoint Pitch (Limited to 10 pages)
1x Business Card
1x Social Media Graphic Suite (10 Canva Instagram Templates)
Day5:Friday
LaunchDay!
Wohoo! This is when you crack open the champagne and celebrate. Your brand is now yours to keep and use! You can expect a brand guideline packet, all file types and the brand assets.
Examples:








Thank you for your consideration and interest in working with Megan Weeks Design Co., let’s design and build a beautiful brand identity while staying true to the essence of less is more.
NextSteps


