FROM THE EDITOR A long time coming and a dream for many years, the development of this digital magazine couldn’t have come at a better time. With a pandemic threatening to bring down businesses and spirits, one needs to consider how to stay front of mind with the public. As fingers move quicker over keyboards and screens, the world over has moved to a more digital way of living. Ordering shopping online, chatting to friends, family and colleagues on video, and finding what we need through websites and social platforms, are all part of the new normal. Our digital
magazine will help you, the business owner, find your footing in an always-plugged-in universe, using the correct words, imagery and platforms. We look forward to adding value to your world. Our first issue will focus primarily on the power of you, the business owner, the person behind the brand; and how what you say, do and think can have a defining influence on the future of your business, your livelihood and your network. Yours in writing,
Lisa Bell
FROM THE EDITOR