Observations in Graphic Design

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Observations in Graphic Design LCAD Summer 2013

Griffin Amundson



Observations in Graphic Design LCAD Summer 2013

Griffin Amundson


SYMBOLS

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Description or Caption

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What: Johnny Rockets Logo When: June 6, 1986 Where: Los Angeles, California Why: To establish Johnny Rockets as the leading global restaurant chain providing a classic all-American experience

What: Xbox 360 Logo When: November 22, 2005 Where: North America Why: Enhanced multiplayer online gaming

What: Recycle logo When: Spring of 1970 Where: Aspen, Colorado Why: The Container Corporation of America sponsored a nationwide art contest for a recycling design

P.O.V. This logo has primitive graphic design flaws

P.O.V. This gaming system truely made online gaming an adventure

P.O.V. This logo works well with the process of recycling


Symbols

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What: Rastafarian Flag When: 1930’s Where: Jamaica Why: Rastafari is a “way of life” and the flag depicts the aspects of such a life

What: NBC logo When: 1956 Where: New York City Why: Intended to observe the advent of color broadcasts

What: The All-Seeing-Eye When: August 15, 1935 Where: Treasury Department Why: “Announcing the Birth of a New Secular Order”

P.O.V. I do not agree with the use of a peacock to symbolize television broadcasting

P.O.V. I am not sure if the Illuminati is a great representation of the United States

P.O.V. I feel as if the interpretation of the colors and lion of the flag are strong and appealing


TYPE

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What: Cariola Script When: Where: Why:

What: Amboy Regular When: Where: Why:

What: Zaza Regular When: Where: Why:

P.O.V. This font reminds me of Benjamin Franklin’s handwriting

P.O.V. This new font seems almost retro to me

P.O.V. This font seems incomplete


type

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What: Mesquite When: Where: Why:

What: ITC Zapf Dingbats When: Where: Why:

What: P22 Stanyan When: Where: Why:

P.O.V. Works very well with western themed posters

P.O.V. Symbol fonts are way too difficult and time consuming to interpret

P.O.V. Looks almost like chicken scratches


OBJECTS

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What: Lear-Seigler ADM-3A When: September 1977 Where: Anaheim, California Why: The ADM-3A was one of the first affordable serial display terminals

What: Alienware When: 1996 Where: Florida Why: To create an “out of this world” PC

What: Mind Project When: May 31, 2013 Where: Why: Three dimensional printing using the mind

P.O.V. P.O.V. Very amusing piece of equipI could not live with such a primi- ment with quality visual presentive computer tation

P.O.V. Absolutely brilliant


objects

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What: Hug Chair When: Where: Why: The designer’s inspiration comes from the simple gestures in human relationships

What: UNIKEA furniture When: Where: Why: This project seeks to create personal identity from ubiquitous uniformity

What: Unique furniture When: Where: Why:

P.O.V. I would love to have one of these in my home

P.O.V. If I set a glass of water on this “shelf,” I would have a big mess to clean up

P.O.V. Where does this furniture stand? On the wall or the floor?


TYPE LOCATION

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What: How it is When: Whenever Where: Dreams Why: Sometimes that is the only option

What: Replacing Street Signs When: Where: Why: Could have been run over by a car

What: Fun Signs When: Where: Why: Decor

P.O.V. Makes perfect sense. Winning!

P.O.V. It is a new sign afterall . . .

P.O.V. Not exactly what I would hang in my home


Type Location

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What: Diet Coke can When: Where: Grocery Store Why:

What: Dad’s Rootbeer Co. When: 9/7/2011 Where: Why:

P.O.V. The design elements used in the type as well as the placement grab the consumers attention

P.O.V. The type looks as if it needs a better font as well as color to grab the consumers eye

What: Google Glass When: Where: Why: To provide the ultimate hands free smart wear P.O.V. This is the biggest thing since the iPhone


PACKAGING

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What: Egg Packaging Design When: Where: Why: Objects for beauty

What: Puma Package When: Where: Why: It is a green package that has removed much of its carbon footprint

What: Azita’s Hot Sauce When: November 12, 2008 Where: Why: the designs for each is language literally pulled from conversations with Azita and are indicative of the talkative, expressive nature of the chef and her recipes

P.O.V. Egg cartons have been around for decades. It is nice to see different packaging designs for this product

P.O.V. A recycled packaging design is brilliant and Puma has definately thought outside of the box

P.O.V. Brilliant design elements


packaging

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What: Birdy Juice Box When: August 27, 2010 Where: Why:

What: Strawberry Milk Cocktail When: Where: Why: To provoke emotions and communicate feelings

What: Brokula & Z When: January 18, 2013 Where: Why:

P.O.V. Great presentation of the concept design to show the waddling of a penguin

P.O.V. I do not make the connection between Batman and alcohol

P.O.V. Paper bags and paper cups have been around for ages


POSTER DESIGN

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What: Bar Poster When: June 24, 2010 Where: Brass Rail Why: Inspired by Mid-Century modern design

What: Reaktor poster design When: July 23, 2012 Where: Why:

What: Anti-Cigarette poster When: 2007 Where: Why: Trillions of cigarette butts are littered every day

P.O.V. Surely looks as if this poster would have existed around that time

P.O.V. Great use of type in creating artist’s names to create an AUX cord

P.O.V. Simple design that strongly communicates the purpose


Poster Design

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What: Imagination When: Where: Why: Imagination rules the world

What: Harry Potter Concept When: December 7, 2011 Where: Why:

P.O.V. Colorful and very imaginative

P.O.V. The message works with the imagery, yet it does not relate to the movie in my opinion

What: Floppy disk poster design When: May 3, 2010 Where: Why: Amazing gig and retro poster designs P.O.V. Fun design that gives off multiple emotions


PLANTS

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What: Tall Bush Tree When: Where: Why:

What: Green Tree When: Where: Why:

What: Hells Bells When: Where: Why:

P.O.V. I had these bushy trees growing up in Las Vegas as a child and reminds me of my childhood

P.O.V. This tree looks so green and healthy. It stands out from all the other trees around it

P.O.V. This plant is the weirdest thing I have ever seen. The flowers look like bells.


Plants

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What: Palm Tree When: Where: Why:

What: Hawaiian Flower When: Where: Why:

What: Evergreen Tree When: Where: Why:

P.O.V. Palm trees are what remind me of the beach

P.O.V. This flower reminds me of Hawaii and should not be in California

P.O.V. Looks like a Christmas tree that grows year round. That really should not be there


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