Top Commercial Producer: Massell Commercial Real Estate

Steve Massell is the CEO of Massell Commercial Real Estate. He entered the commercial real estate business in 1987, building on a legacy of three generations of commercial real estate expertise. With a notable track record as business leaders, effective politicians, and diplomats, the Massell family has played a major role in Atlanta ’ s history. He looks to his father Sam Massell, who served as the 53rd mayor of Atlanta, for inspiration and mentorship.

Leaning on his 34 years of experience, Steve helps keep his team motivated through the toughest of situations with the mindset that even in the face of the "Crisis du Jour " , or crisis of the day, positioning his mindset that "this too shall pass " . And sharing that knowledge with his team. Reaching the age of 64 inspires pride in his heart knowing that he still had the desire to win new business and help clients. No business is without its risks, and when entering a commission-only based career a major element is a risk. Steve was able to face the risk of entering a commission only based career and thrive in that field due to his passion to provide for his family, college education for his children, develop a retirement plan, set his own schedule, all while being able to enjoy the plentiful fruits of his labors. Steve continues to grow and develop as a leader by serving his community in many different ways. He serves as the Director of the Southeast Region Commercial Leadership Council, advising 230 Commercial agents in GA, TN, and AL. There ' s rarely a day that goes by that he fail to learn something new, helpful, interesting about his industry.

What advice can you give someone who is new and just getting started?

This is NOT an easy business, but the rewards can be plentiful! Do not think of this career as a "Need a Deal Now, then Move on " - you must consider that every relationship can be a life-long client, source of referral business, and best of all - when they become close friends. Take the long-term perspective, and "Laissez les bon temps Roulez "!