COMMUNITY FUNDRAISING GUIDE
Working together to support your Hospice
THANK YOU FOR CHOOSING TO FUNDRAISE FOR JERSEY HOSPICE CARE
We’re here for anyone with a life-limiting condition – and those close to them – to ensure they have equal access to the best palliative care and support, when and where they need it.
Whether you’re choosing to fundraise in memory of a loved one or want to raise money for the Island’s only Hospice, we’re so grateful for your fundraising efforts. Every penny raised really does make a difference.
“We are very grateful to you – our community – who give so generously time, energy, and enthusiasm to raise funds for Jersey Hospice Care. Your continued support is vital in ensuring we can be there to provide support and care for Islanders and their families to live their lives to the full, wherever they are, and when they need palliative and end of life care.”
Rose Naylor, Director of Palliative Care Services
WHAT SUPPORT CAN HOSPICE GIVE ME?
Whether you’ve got an idea in mind or you’re still looking for inspiration, we’re here to support you along the way to help make your event a success.
We can provide you with advice about how to run your event, help you promote it, and offer you a range of resources to help make your event a success. You’re the reason we can care.
RESOURCES:
• Hospice banners
• Collection buckets and tins
• Hospice leaflets
• Tap to Give devices (contactless giving)
• Our logos
• Hospice T-shirts
• Volunteers (subject to availability)
PROMOTION:
• Social media (we’re happy to share your event on our platforms)
• Website (we can add your event to our website)
• Supporter newsletter (we can shout about it in our monthly newsletter)
• Posters/flyers (we’re happy to have flyers in our reception at Hospice, at our shops, and can put posters up where appropriate)
“I love meeting new people and hearing the reason why they love Hospice and how they’ve been touched by Hospice. The Jersey community are just the best! We’re so lucky to have such wonderful supporters and it’s a privilege to get to know them and help and encourage them in their fundraising efforts.”
Marina Brockbank, Community Engagement Officer
HOW DO I PROMOTE MY EVENT?
Once you’ve decided on your event and ironed out the details (date, time, venue/location), you’ll want to promote your event to get as many people involved as possible!
A great way to tell people about your event is through social media. You can create a Facebook event to get an idea on who might be interested and be sure to tag us in your social media posts so we can reshare it on our pages.
Find us on
You can get in touch with any of the Island’s media outlets directly. You may want to write a ‘press release’ – providing details about your event and why you’re supporting Hospice. You can also advertise it on: Channel 103 Island Info, and the Association of Jersey Charities website.
Radio
radiojersey@bbc.co.uk news@channel103.com
TV
cinews@bbc.co.uk channelnews@itv.com
Newspaper/online
cidigital@bbc.co.uk info@bailiwickexpress.com news@jerseyeveningpost.com
Social Media Media
Creating a poster and/or flyer for your event is a great way to spread the word. You can ask your work, gym, favourite coffee shop – wherever you can think of – to display a poster or have some flyers dotted around. Don’t forget to ask friends if they can also share some out for you too.
There are lots of websites you can use to create a poster/flyer quickly, easily, and for free – for example, ‘Canva’ is free and easy to use with lots of design suggestions and templates.
We can also pop some posters/flyers on our reception at Hospice and at our shops.
Online Registration
Make it easy for people to sign up. There are a number of different websites that handle event registrations. We recommend and use Race Nation. It’s easy to set up and allows you to collect all the registration information you need as well as take payment securely. It has good reporting tools so you can easily see who’s signed up and enables you to communicate with everyone directly. People already using these platforms are also likely to see the events listed – so it’s another place where people can find out about it. Please note these platforms take a fee.
We’ve got a dedicated logo you can use on your promotional material that tells everyone that you’re supporting Jersey Hospice Care. You can find this, and other resources, on our website under the Community Fundraising section or you can email us at fundraising@jerseyhospicecare.com
Posters/Flyers
Hospice Logo
COMMUNITY STORY: KARL “THE SHOE MAN” FITZPATRICK
“I would encourage everyone to take on a challenge which might be outside of your comfort zone and try to give back and make a difference.”
Karl Fitzpatrick, Fundraising Ambassador
Karl, known as “The Shoe Man”, is one of Hospice’s fundraising heroes, taking part in several events –mainly anything to do with running! – and doing his best to not only raise money, but awareness for Hospice. Karl – while dressed as our running shoe mascot – has run the TCS London Marathon for Hospice three times, the Standard Chartered Jersey Marathon twice, run the Hospice 2 Hospice Half Marathon several times, organised and took part in Christmas swims, and was a Hospice Hero for our 2025 crowdfunding campaign, Together for Hospice.
Why did you want to raise money for Jersey Hospice Care?
I wanted to raise money for my friend’s dad who sadly died. He was cared for in the In Patient Unit, and I felt so passionately about Hospice and the care you provide that I wanted to try and make a small difference.
How did you raise money?
Raising money was my biggest worry, asking people for donations can sometimes be hard and it can be difficult to reach out, but I started with friends and family, and I made sure to keep a note of everyone I reached out to. I promoted my marathon journey on social media, radio, TV etc, and I also organised
What was one of your fundraising highlights?
By far my best fundraising highlight was winning the Channel Islands Pride of Britain Award and going over to London with my wife to celebrate and be part of the regional awards ceremony. It was wonderful to be involved with so many other fundraisers.
Would you encourage others to do the same?
If Hospice has touched your life or your friend’s or family’s life, I would encourage everyone to take time out, reflect, and maybe take on a challenge which might be difficult, or outside of your comfort zone, and try to give back and make a difference.
What really surprised you about fundraising for Jersey Hospice Care?
I don’t know why I’m surprised but the spirit of the people of Jersey who have supported and donated, and hearing all the lovely things people have to say about Hospice.
FUNDRAISING IN CELEBRATION
Celebrations are a fun and easy way to raise vital funds for your Hospice. Why not ask for donations instead of gifts for your birthday? Or make a donation pledge instead of giving favours at your wedding?
We can help with what you need by providing collection tins or buckets, a Tap to Give machine (dependent on availability) and pin badges – which can be used as wedding favours. Or you can set up a donation link on JerseyGiving.
IN MEMORY
If your loved one wishes to have donations to Hospice instead of having flowers at their funeral, there are a number of ways this can be done.
Your funeral director will be able to help you with your wish to organise donations to Jersey Hospice Care so please ask them for details. All donations received are recorded to the memory of the person who has died and are acknowledged with a personal thank you letter (if an address is supplied).
We can also provide you with ‘In Memory’ donation envelopes, which can be given to family and friends attending a funeral or remembrance service. Cheques or cash can be put in the envelopes, which are then returned to us. We can also supply donation tins/buckets for the service.
WHAT DO I NEED TO KNOW?
Fundraising is all about having fun and raising money for a great cause. It’s also subject to laws and regulations though, so it’s important to think about how to make your event safe and legal.
RISK ASSESSMENT
When you’re organising an event, you need to think about what the risks are, particularly to others, and how you’re going to manage these and consider what you would do in a worst-case scenario. To help you with your planning, we have a template risk assessment form which you can download from our website.
INSURANCE
When you organise an event, you’re responsible for making sure there’s appropriate insurance in place in case someone is injured or harmed during the event. If you’re working with a hotel or other venue, you should ask to see their Public and Products Liability (PPL) insurance certificate which would cover you and your guests if something did go wrong. If you’re hosting an event at home or outdoors – and especially if you’re hosting a sporting event (e.g. a swim or cycling event) – then you may need to arrange insurance. We can help with this and may be able to arrange it through our insurers at no cost to you, but you must discuss the event with us in advance.
PERMISSIONS AND LICENCES
Your local Parish Hall or the Bailiff will be able to tell you if you need any specific licences or permissions to host your event. This is often not needed if the event is at a hotel or other established venue but will be needed if you’re hosting the event privately or outdoors – and especially if you’re planning on selling alcohol, playing music, or collecting money on the street. Please look at the Government of Jersey’s website for more information.
COLLECTING MONEY
It’s best practice to always have a minimum of two people working together whenever you’re collecting, handling, recording or banking money. Remember that children under the age of 16 are not allowed to take part in a public collection and that, if you’re collecting money in a public place, you must have permission from the Bailiff under Customary Law powers. More information can be found on the Government of Jersey website.
RAFFLES, LOTTERIES & BINGO (GAMBLING)
Raffles can be a great way of raising some money for charity, however, there are strict rules governing how they can be run. This is to protect the individual and the charity.
Individual members of the public are not permitted to run raffles or lotteries (including bingo) to raise money for charities unless they obtain prior agreement and supervision from the Promoter appointed from within that charity, club, or society. These organisations must hold a valid Registration or Permit with the Commission before any such events are advertised or promoted. If you do so without the charity’s knowledge and oversight, you could be committing an offence.
There are guidelines set out by the Jersey Gambling Commission. We also strongly recommend that you read their advice on conducting lotteries. Before conducting any raffles, lotteries, or bingos you must contact us so we can guide you to ensure it complies with the Jersey Gambling Commission’s regulations.
SPONSORSHIP FOR YOUR EVENT
You may want to consider securing a sponsor for your event to help cover some of the costs and to raise even more money for Hospice. Often employers or local businesses will help if you explain what you’re doing and who you’re fundraising for. Although Hospice can provide advice on how to support sponsors, this is something you’ll need to arrange and manage yourself.
MATCH FUNDING
Why not ask your employer if they’d be happy to support your fundraising efforts by match funding? This is where the employer would match (up to a set level) the money you raise, doubling your efforts! It’s a great way to get your colleagues and employers involved and give back to the community.
HOW DO I COLLECT MONEY?
There are lots of different ways to collect money and these will vary depending on what event you’re planning. Don’t forget to make it clear to anyone who attends your event or donates that they’re giving in aid of Jersey Hospice Care.
You’ll want to consider which of the following methods is most suitable for your event:
• Collection buckets or tins
• Tap to Give machines
• Personal fundraising page for raising sponsorship
• Hospice website
• JerseyGiving
• RaceNation (or chosen platform) for event registration and payment
HOW DO I PAY MONEY TO HOSPICE?
Once you’ve counted your cash or received your payment from your registration/event platform and deducted any costs you’ve incurred, you can make your donation as a single payment to Hospice:
BY BANK TRANSFER
Account Name:
Jersey Hospice Care
Account Number: 26679159
Sort Code: 601203
Bank Name: NatWest International
BY CHEQUE
Payable to Jersey Hospice Care.
So that we know where the donation has come from, please can you make sure we have the following information:
Your name and contact details
Value of donation
What the fundraiser/event was
Please send this to:
Claire Cloarec, Donations and Finance Officer
ClaireCloarec@jerseyhospicecare.com
CASH
We can provide you with a paying in slip so that you can pay collected income directly into our bank account.
ONLINE
Via our website:
COMMUNITY STORY: ISLA AUBERT
“Jersey Hospice Care is a really special place and an amazing charity. Hospice help so many families, just like they helped mine.”
Isla and her mum Abi, Community Fundraisers
Isla Aubert, who is eight years old, and her mum Abi, decided to take on a challenge in memory of Isla’s grandad and to raise money for Hospice. They walked 60 miles in the month of June and raised more than £2,000!
Why did you choose Jersey Hospice Care?
Jersey Hospice Care is a really special place and an amazing charity. Hospice help so many families, just like they helped mine. My grandad was cared for by a lovely nurse from Hospice called Julie, and after he died this year, I got to meet Mary, who helped me feel better. Hospice care is free, but it costs a lot of money every day to keep it running, so I wanted to do something to help.
What did you do to raise money for Jersey Hospice Care?
It would have been my grandad’s 60th birthday this June, so me and my mum decided to walk 60 miles to remember him. The funny part is grandad hated walking! But we did it for him.
What was the highlight of your challenge?
The best part was all the people who supported us and donated. We kept a tally in the kitchen of how much we walked, how many miles we had left, and how much we raised. It was exciting when mummy told me each day how much we raised. I also loved when people stopped to ask what we were doing and why. I got to tell them all about Hospice and how they helped my grandad. Meeting Marina from Hospice was really fun too, she even made me a goodie bag before our big walk!
WHAT DIFFERENCE DOES MY FUNDRAISING MAKE?
It costs more than £6.5 million year to run our charitable services
All of our services to patients and families remain free of charge. We rely on the support of fundraising by the community, local companies, and trusts and the income from our charity shops to enable us to continue caring for anyone with a life-limiting condition, and to support their loved ones.
£12,800 It costs £12,800 a day to run our In Patient Unit, providing round the clock care in a home away from home environment
£4,700 Covers the cost of providing one day’s care to patients needing our specialist support in the community
£200 Could go towards providing a course of bereavement support to families who have lost their loved one
£20 Could pay for a two-course meal in our In Patient Unit
“We owe a debt of gratitude to those selfless members within the community who give their time and expertise to organising fundraising events, thereby making a substantial difference in our work at Hospice.”
Charlmaine Vella, Trustee
Jake