S/S2020
INDHOLD
IZABEL CAMILLE 8
Karen & Kamille Kamille: I was born with passion for creativity and desire to create!
SISTIE 26
Say Hello to Sistie
CHARITY 12
Giving Back
2
SPRING 2020 4
Recycled silver
6
Summer essentials
14
The summer vibes
16
Flowers, flowers, flowers
22
We LOVE pearls
24
Mix and Match
This new 2020 collection for spring was created with the thought of bringing something fresh and feminine for the upcoming season. Izabel Camille has made a collection more impacted by fashion with collections that are a reflection of time, whilst still remaining a classic aspect wearable for all woman. 3
Recycled silver COLLECTION
SC A R LE T A 534 6 SC A R LE T A 2034
SC A R LE T A1665
SC A R LE T A1667
The Scarlet collection is beautifully crafted from 100% recycled silver. Recycling silver helps the environment as it helps to limit the production of metals, which ensures less waste in landfills and slows down the consumption of natural resources. Therefore hand-made jewelry from recycled silver cuts down transportation costs and helps our globe.
5
Summer essent ials
AT T I T U DE A1455 M A R BLE A 5345
SA NI YA A1670
SA NI YA A1669
SA NI YA A4151
M A R BLE A1672
7
all
access
SA NI YA A1669
11
CHARIT Y
GIVE back
India has a special place in my heart. I have been there so many times – and I love it all! When passing through customs they ask me politely; “please stay this time around!” with a smile on their lips and a glimpse in their eyes! – and that is rare!
At Izabel Camille, we are grateful that customers choose to dazzle themselves with our jewelry. We believe it is important to give back. Right now, we employ many Indians and provide them with an income through our factories.
India is a country where rich and poor live side by side. The poverty in India really crashes your perspective and belief in humanity – looking around, you see nothing but extremely poor people living in tents, on the streets, in cardboard boxes and even at the side of the freeway. It is horrendous! A critical cultural shock! This demands a great deal of processing before surrendering to my work relations and feeling okay within the environment of India. The essence of my experience is; wherever I go, I find that poor people are capable of love, family care, celebrating and contributing greatly, disregarding their everyday struggle for surviving life! That warms my heart – giving and receiving love and happiness has nothing to do with social status or wealth!
However, it is also important to get the kids off the streets. The orphanages help! They create a safe everyday life, with schools, regular routines surrounded with lovely caregivers. At Izabel Camille we have decided to provide the orphanages with money and clothes that we collect in Denmark through our “help to help” projects. The money we give to the orphanages is used for food, clothing, blankets, minor repairs as well as for schooling at the orphanage. Many of our followers on Instagram and Facebook have already sent us clothes and toys that I have passed on and for that we are grateful! Thank you! Although the children in India are in strong need of help, we also support the Danish children in need. Our Danish charity project has already donated many gifts for Christmas this year. A heartfelt project that will continue and expand throughout 2020.
It’s so amazing to see their happy faces, kids running around, playing with one another, despite poor living conditions and lack of toys and playgrounds!
12
SANIYA
CHARITY COLLECTION The SANIYA charity collection donates for each piece of jewelry sold:
Women’s conditions in India are still very poor. Woman that don’t have a familiar network and the security it provides have a high risk of prostitution, bad forced marriages or a life on the street becomes a prime possibility.
1. 2. 3.
These girls at I-India orphanage are found on the street or have been brought to the orphanage because they have lost their parents and don’t have other relatives. For these girls to have a chance in life, it is crucial that they are in safe surroundings with caring people, food and an education.
A good meal An educational schoolbook A donation to their education
SA NI YA A4151
SA NI YA A1670
The collection symbolizes the way of life. For some the path is easier than for others. SANIYA is a tribute to the girls in India whose path has a lot of difficulties and challenges.
13
SA NI YA A1669
When you buy a piece from this collection, you are a part of our journey of giving back to these girls at the orphanage in India.
14
T he SUMMER
vibes
HONE Y A4147
OL I V I A A414 6
M A RY A166 4 HONE Y A 3115
HONE Y A1656
15
HONE Y A1658
”I must have flowers, always, and always” CLAUDE MONET
Every piece of Jewelry tells a story OL I V I A A1654
HONE Y A4147
A moment with
KAMILLE & KAREN
It is January 2020 - and it is cold and windy - yet there is good energy and sunshine in the company of Creative Director Karen Simonsen and CEO Kamille Carolina Østergaard. Karen is Creative Director of her own company Karen By Simonsen, and Kamille is the driving force behind Izabel Camille and sister brand Sistie. On a daily basis, I deal with the global trends that set the agenda for our needs as people and how to run a business in general. Today, we are not necessarily dictated by fashion trends - but we are choosing our own style and expressing who we are as human beings. Evidently displayed through our choice of design products and how we live our lives.
Overall, it is easy to recognize similarities between the two women. The Passion! Their passion for running a successful business. The desire to create a unique universe for women who love design driven products and business. It sounds simple, but how does it become a reality? The fashion segment is complex and competitive, so we ask the ladies; what is really the key to success? – What does it take to be fulfilled within? - And how do you juggle business and family ties?
Aesthetics and a higher purpose are crucial for the consumer when purchasing any design product. Not only does that apply to fashion and design, but also to lifestyle and culture. “That is the essence of today!”
Karen Simonsen was recruited by Izabel Camille A/S to the Board of Directors in 2019. In the process Karen was inspired by the company’s vision and the people behind the company!
WORKING AS A CREATIVE DIRECTOR AND A BOARD MEMBER – HOW?
Karen: When I join a board, it’s not only about numbers and leadership. It is equally important that the brand displays a unique vision and a strong foundation to build upon. There must be potential, so I can see the brand evolve in order to meet the future.
Karen: Generally, I am intrigued by challenges and tasks developing a design product or business model. I love my job as creative 18
Aesthetics and a higher purpose are crucial for the consumer when purchasing any design product. Not only does that apply to fashion and design, but also to lifestyle and culture. THAT IS THE ESSENCE OF TODAY! Karen Simonsen
19
director at Karen By Simonsen but I also love working with businesses that are facing breakthroughs based on innovative ideas. In the phase of breakthrough it is crucial to keep on the right path – make the exact right business decisions in order to stay on top of the success!
phies by strong personalities. It is important for me to be in the making all the time. Every day I feel privileged working with a dedicated board as well as a fantastic Izabel Camille team. To escape my simple life, I drifted into this world of fantasy - daydreaming about creating for the French couture houses – just to get some distance. From an early age I designed my clothes, and soon I realized that clothing was far more than just another dress or a jacket. I understood that fashion was art, culture born by a very large-scale industry with highly educated people behind. I was in love! Determined to become a part of this complicated but interesting business that created heartbeats, dreams, and culture. And somehow that was the reason for running my own business. I like being the master of my own house when it comes to the big decisions!
Board themes can be; “How to transform from a small player to a global player” or How do we grow a strong business based on digital knowledge and future tendencies? Or simple financial optimization. I love supporting and helping strong companies! In Izabel Camille, there is action, Kamille who is the leader of the brand, works 24/7 – and she loves to develop her business! THE PASSION, WHERE DOES IT COME FROM? Kamille: I was born with passion for creativity and desire to create! And that has taken me to where I am today! – Without goals, you get nowhere, being an achiever is everything to me!
THE FUTURE, WHAT DOES IT BRING? Kamille: I focus on design ideas and new development for Izabel Camille, as well as paying attention to charity projects and sustainability. Important parameters for Izabel Camille - and of course our new sister brand ‘Sistie’.
I love seeing my business plans turn into reality and I am super compassioned about my designs equally! However, my life is not divided into family, vacations and work. Both my mother and my oldest daughter are part of Izabel Camille. It all blends in, even though I feel I’m always at work, but I am also at home! And I love that about my life!
Globalization of the brands is also in focus, and we are collaborating with a lot of competent people, who know what it takes to launch our brands in Europe and Far East/ China.
In the creative process I get inspired by listening to books. When reading; my choice always falls on business strategy or biogra20
Karen: This year I can celebrate my 10th year anniversary for my brand Karen by Simonsen - and with the right team in place, I am so ready for the next ten years! “We are in the process of developing more sub-brands, embracing the future patterns of the consumers. Among other things, we are concerned with tech and sustainability. However, we are very conscious of maintaining our own unique design universe, because it is our DNA that carries the brand, ”concludes Karen. According to Karen Simonsen, it is a necessity to stay curious and search for new inputs in order to stay on top of the fashion industry! “Too many people come and go in the fashion business and I feel very privileged to still be a part of it! - I think it’s because I’m constantly searching and thinking ahead. “ “I look forward to following Izabel Camille - and Sistie both as part of the board, but also as a consumer. It will be an intense and exciting journey!” says Karen Simonsen!
21
M A RY A1661
WE
OVE EARLS “The pearl is the queen of gems and the gem of queens.” GRACE KELLY
R A INFA L L A1671GS
The way
she wears it Combine the jewelry from the timeless and serene Rainfall collection with jewelry from the cool and versatile Anna collection. Perfect to complete any jewelry box.
A NN A A 3113
o t o l l e h y Sa Izabel Camille´s new little sister With my passion for Izabel Camille’s universe is based on a creative environment. We - and the love for my two beautiful daugh- invite all types of young women to particiters aged 14 and 18, - my desire has been to pate, some are good at acting or sports while create a sister brand for young women who others excel in social media or studying at have courage and passion for life - therefore school! My wish is to support and help young people, who once in the name ‘Sistie’. a while face diffiYoung women to“The idea is to create a Sistie culties in life. In the day have a great set of challenges, community, where they can talk long term, I also wish to unite our dreams and aspiraabout their dreams, ideas and Indian girls at the tions. The idea is to create meet likeminded people with orphanage! It’s not only about a Sistie community, whom they feel comfortable jewelry, it’s about where they can talk being young in toabout their dreams, and inspired.” day’s world! ideas and meet likeOur universe creminded people with ates a dialogue about creativity, challenges, whom they feel comfortable and inspired. In Sistie we let young people co-design our dreams, goals and taboos which help young people embrace everyday life! We will launch collections, photoshoots and social media. We are not just another jewelry brand, we design and photo events in which you can define our sister brand as a sharing com- participate in styling, report interviews and munity where all voices are important and ‘Brain Box’ (a universe where you can conequally strong! The Sistie jewelry universe tribute your ideas)!
Check out sistie.dk, Sistie Magazine, Instagram and Facebook
26
Z10 02
Z10 05
Z10 4 0
Z1024
Z 30 09
Z1033
Z1023
27
Honey
a1658gs
a1656gs
a4147gs
a3115gs
DKK 595 EUR 79 SEK 998 NOK 998 PLN 359
DKK 295 EUR 39 SEK 498 NOK 498 PLN 179
DKK 695 EUR 94 SEK 1098 NOK 1098 PLN 419
DKK 495 EUR 69 SEK 798 NOK 798 PLN 299
a2032gs freshwater pearl
DKK 1450 EUR 194 SEK 2098 NOK 2098 PLN 864
a5339gs
a5338gs
DKK 195 EUR 29 SEK 298 NOK 298 PLN 119
DKK 475 EUR 64 SEK 798 NOK 798 PLN 289
Saniya / Charity
a1669gs peach moonstone DKK 795 EUR 109 SEK 1298 NOK 1298 PLN 474
a1670gs
a4151gs
DKK 395 EUR 54 SEK 598 NOK 598 PLN 234
DKK 750 EUR 99 SEK 1198 NOK 1198 PLN 449
The collection symbolizes the way of life. For some the path is easier than for others. SANIYA is a tribute to the girls in India whose path has a lot of difficulties and challenges.
28
Marble
a1672gs aqua crystal glass DKK 595 EUR 79 SEK 998 NOK 998 PLN 359
a1672gs smoky quartz
a5345gs aqua crystal glass DKK 250 EUR 34 SEK 398 NOK 398 PLN 149
DKK 595 EUR 79 SEK 998 NOK 998 PLN 359
a1672gs pink CL
a5345gs pink CL
DKK 595 EUR 79 SEK 998 NOK 998 PLN 359
a5345gs smoky quartz
DKK 250 EUR 34 SEK 398 NOK 398 PLN 149
DKK 250 EUR 34 SEK 398 NOK 398 PLN 149
Anna
a1653gs
a3113gs
a5336gs
DKK 595 EUR 79 SEK 998 NOK 998 PLN 359
DKK 650 EUR 89 SEK 998 NOK 998 PLN 389
DKK 295 EUR 39 SEK 498 NOK 498 PLN 179
29
Mary
a1661gs freshwater pearl
a1664gs freshwater pearl
DKK 1250 EUR 169 SEK 1998 NOK 1998 PLN 744
DKK 395 EUR 54 SEK 598 NOK 598 PLN 234
a1663gs freshwater pearl
DKK 695 EUR 94 SEK 1098 NOK 1098 PLN 419
Olivia a1654sws
a4146sws
a1655sws
a5337sws
DKK 995 EUR 134 SEK 1598 NOK 1598 PLN 589
DKK 595 EUR 79 SEK 998 NOK 998 PLN 354
DKK 350 EUR 49 SEK 598 NOK 598 PLN 209
DKK 295 EUR 39 SEK 498 NOK 498 PLN 179
Rainfall
a1671gs
a3118gs
a2037gs
DKK 450 EUR 59 SEK 798 NOK 798 PLN 269
DKK 595 EUR 79 SEK 998 NOK 998 PLN 354
DKK 795 EUR 109 SEK 1198 NOK 1198 PLN 469
30
Scarlet / Recycled The Scarlet collection is beautifully crafted from 100% recycled silver. Recycling silver helps the environment as it helps to limit the production of metals, which ensures less waste in landfills and slows down the consumption of natural resources. Therefore hand-made jewelry from recycled silver cuts down transportation costs and helps our globe.
a1667gs - Scarlet green onyx DKK 650 EUR 89 SEK 998 NOK 998 PLN 389
a1667gs - Scarlet peach moonstone
a5346 gs - Scarlet green onyx DKK 375 EUR 49 SEK 598 NOK 598 PLN 224
DKK 650 EUR 89 SEK 998 NOK 998 PLN 389
a5346gs - Scarlet peach moonstone DKK 375 EUR 49 SEK 598 NOK 598 PLN 224
a1665gs
a5343gs
a2034gs
DKK 695 EUR 94 SEK 1098 NOK 1098 PLN 419
DKK 350 EUR 49 SEK 598 NOK 598 PLN 209
DKK 995 EUR 134 SEK 1498 NOK 1498 PLN 589
Materials: gs: goldplated shiny surface (18 kt) sws: silver shiny surface - rhodium plated For ring sizes please visit our website.
Photographers: Nickydesilva & fotowerk.dk Clothing: Karen by Simonsen Make Up & Hair: Julie Prødel Model: Augusta Beyer
All the jewelry from SS2020 are available in both silver and gold plated silver. Prices are recommended retail prices. Izabel Camille is not responsible for misprints.
31
Izabel Camille ApS, Slotsgade 65 B1, 3400 Hillerød, Denmark +45 4826 1650 / info@izabelcamille.com izabelcamille.com / izabelcamille.dk @izabelcamille_official
