1 minute read

Mix and Match

Say hello to

Izabel Camille´s new little sister

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With my passion for Izabel Camille’s universe - and the love for my two beautiful daughters aged 14 and 18, - my desire has been to create a sister brand for young women who have courage and passion for life - therefore the name ‘Sistie’. Young women today have a great set of challenges, dreams and aspirations. The idea is to create a Sistie community, where they can talk about their dreams, ideas and meet likeminded people with whom they feel comfortable and inspired. In Sistie we let young people co-design our collections, photoshoots and social media. We are not just another jewelry brand, we define our sister brand as a sharing community where all voices are important and equally strong! The Sistie jewelry universe is based on a creative environment. We invite all types of young women to participate, some are good at acting or sports while others excel in social media or studying at school! My wish is to support and help young people, who once in a while face difficulties in life. In the long term, I also wish to unite our Indian girls at the orphanage! It’s not only about jewelry, it’s about being young in today’s world! Our universe creates a dialogue about creativity, challenges, dreams, goals and taboos which help young people embrace everyday life! We will launch design and photo events in which you can participate in styling, report interviews and ‘Brain Box’ (a universe where you can contribute your ideas)! “The idea is to create a Sistie community, where they can talk about their dreams, ideas and meet likeminded people with whom they feel comfortable and inspired.”

Check out sistie.dk, Sistie Magazine, Instagram and Facebook