Cegos X VML
At Cegos, our passion is working with people.
We believe every person has an innate urge to learn, which is why we have expertly led L&D solutions for nearly 100 years. We pride ourselves on recognising unique challenges to create bespoke solutions to your particular needs. In taking on a pragmatic approach to human centred design, we have helped a number of companies achieve their goals, one of which being VML.
Our journey with VML began in 2023 and has equipped employees with countless tools to bolster their professional development.
See the areas where we’re already helping employees grow:
• Sales
• Management and Leadership
• Bespoke work, E.g. Women’s Empowerment
• Culture/Values Interested in upskilling your team?
Cegos represents deployed in client companies, tailor-made initiatives per year and ... international projects... countries.
20,000 12,000 300 50
WISE Programme
Empowering high-potential women to step into leadership
Why it matters
VML saw a need to close the gender gap at mid-to-senior levels— and to take real action in response to EU gender pay transparency regulations. WISE was created to develop high-potential women and build a stronger, more inclusive leadership pipeline.
What We Did
• Launched WISE with self-assessments, 1:1 coaching & skill sessions
• Designed a 1.5-day in-person kickoff with:
- Keynote speaker
- Leadership panel
- DiSC self-awareness session
• Structured networking
• Upgraded to a 180 assessment (including manager input)
• Delivered skill sessions on Influence for Impact & Psychology of Leadership
What Changed
• Stronger connection to leadership values
• Practical, action-focused development
• Increased visibility & momentum across the business
• High engagement driving support for future iterations
Manager Essentials
Equipping managers to lead with clarity, confidence, and alignment
Why it matters
Following a major merger, VML needed to align its managers with new values, processes, and leadership expectations—ensuring consistency, clarity, and cultural integration across the business.
What We Did
• Created a highly interactive, practical workshop
• Covered key topics including:
- The impact of great management
- VML’s values and how to action them
- Powerful questions & active listening
- Manager expectations & support tools
• Built confidence and clarity in the manager role
What Changed
• Stronger alignment with VML’s evolving culture
• Greater confidence in leading teams and navigating internal resources
• Average facilitation score of 9.62, reflecting strong engagement and impact
Challenging Conversations for Managers
Why it matters
Helping managers lead with empathy, clarity, and confidence in tough moments
Managers shared that they often struggled with difficult conversations—whether around feedback, promotions, pay, or policy changes. VML wanted to equip them to handle these situations with empathy, authority, and alignment to company values.
What We Did
• Created a safe, practical learning space
• Introduced the Radical Candor framework
• Focused on:
- Emotional intelligence
- Active listening
- Powerful questions
• Used VML-specific scenarios for hands-on group practice
What Changed
• Stronger connection to leadership values
• Practical, action-focused development
• Increased visibility & momentum across the business
• High engagement driving support for future iterations
Consultative Selling & Presentation Skills
Enhancing strategic selling and storytelling to drive account growth
Why it matters
VML’s E-commerce teams needed to grow existing accounts and engage clients more strategically to meet ambitious growth targets.
What We Did
• 2-day in-person workshop designed to build confidence and capability
• Day 1: - Consultative selling principles
- Value and stakeholder mapping - Advanced questioning techniques
• Day 2:
- Storytelling & pitch structuring
- Live pitch delivery with peer and facilitator feedback
Presentation Skills Strategic Thinking Sales Enablement
What Changed
• Shift from transactional to consultative selling
• Stronger, more persuasive client presentations
• Average score of 9.5/10, reflecting high engagement and immediate relevance
VML Values
Bringing company values to life through shared action and ownership
Why it matters
After a major merger, VML needed to embed its new values across teams to foster a consistent, inclusive culture—and ensure those values were lived, not just stated.
What We Did
• Delivered a 2-hour team workshop (virtual or in person)
• Explored each core value in depth through:
- Group discussion
- Scenario-based activities
- Real-world application
• Ended with a team-created action plan for living the values
What Changed
• Deeper understanding of how values show up at work
• Stronger team connection and shared ownership
• Clear alignment with VML’s culture goals
Solutions designed for you
Bespoke training for teams and organisations
Turnkey catalogue ready to roll
International deployment of training projects
Partnerships for comprehensive L&D support
Skills Development
• Learning Collection
• Soft Skills Training
• Immersive Video Series
Team Building
• Strategy Sessions
• Team or Company Offsites
• Team Building Experiences
Onboarding
• Onboarding Strategy
• Programme and Pathway Development
• Employer Branding
Early Careers
• Programme and Pathway Development
• High Impact Development Weeks
• Digital Assets and Resources
L&D Resources
• Print, Digital, and eLearning
• Branding and Marketing
• Film and Animation
Soft Skills for a Stronger Team
In today’s fast-changing environment, technical ability alone isn’t enough. VML recognizes the growing need to equip teams with the core skills that drive collaboration, adaptability, and leadership at every level.
The Cegos Learning Collection offers a range of practical, ready-to-use soft skills training to support personal growth, team effectiveness, and workplace performance.
